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Business wins award Employee receives award

by Stella Shepard by Patrica Roy

I sland Taylored
Meats Inc. has been
J illian Wood, formerly of O’Leary, was
named Employee of the Year at the
named the 2010 17th Annual Greater Summerside Chamber
Eastern PEI Business of Commerce Excellence in Business
of the Year. The Awards, held during Small Business Week
award was presented in October.
by the Eastern
Prince Edward Jillian works at Simply for Life in
Island Chamber Summerside, where she has been
Dianne and Martin Taylor own
of Commerce in employed since 2007. Her main duties at
Island Taylored Meats Inc., Jillian Wood, Lead
conjunction with Small the clinic are to empower clients to adopt a
located in Montague. Nutritionist Consultant.
Business Week. healthier lifestyle by educating them about
nutrition.
This business is owned and operated by Dianne and Martin Taylor.
Five of their children are now working in the business that has expanded “She spends many hours listening to clients and customizing meal plans
from a small hobby to a large-scale operation. based on their medical and personal needs,” says her award citation,
which was provided by her employer Denise Michaud. “Clients come to
“Our children grew up learning the business,” says Martin. “Now our the clinic at the recommendation of their doctors and Jillian ensures open
grandchildren are being exposed to the business. They’re learning to communication with all medical experts connected to clients’ health.”
provide good customer service while developing social and math skills.”
“Jillian brings her whole self to work and chooses to leave her personal
Their sausages and other meat products are hand-made in their own life at the door,” says Denise. “That is a mark of a true professional. Her
plant using quality meat from their farm and from other local farmers. time at the office is dedicated to working with the other staff to enhance
Their products are sold at farmers’ markets, retail outlets, two Island the experience of the clients.”
Superstores, several restaurants, and accommodations across the Island.
They also provide custom-made products for several Island farmers who Simply For Life has 36 franchises across Canada. Denise purchased a
sell at farmers’ markets and retail outlets. franchise and opened the business in 2007.

“We were very honoured and humbled to be nominated for the award,” Community involvement
says Martin. “We started with a franchise that lasted five years. It was our
education in the product production business. Then we decided to buy Jillian volunteers with the Cavendish Beach Music Festival, Jack Frost
the farmland and develop our own unique brand of fresh products and Children’s event, the West Point Lighthouse Festival, and the Terry Fox
quality smoked products.” Run.

“The key to running a successful business is perseverance, believing in “She has also taken the initiative to start a high school nutrition program.
your products, and then making it happen. Great customer service, high This is her way of helping the next generation break the fast food habit,”
quality products and stubbornness are the reasons we are still in business. says Denise.
Customer feedback encouraged us to continue with the business, which
we’ve restarted three times to get where we are today.” Jillian said that when she was establishing her career in the field of
nutrition, she looked for a job that would be fulfilling and would satisfy
“The Charlottetown Farmers’ Market has been the backbone of our her passion for helping people. “My current position fits that description.
business for 18 years,” says Dianne. “We’ve never missed a Saturday. Every day I work with people who have the same goal as I have for them
We also serve our products at special events, trade shows, and Island – to feel good and to achieve optimum health. They make my job very
festivals. fulfilling. I share this award with them.”

Expansion Training as a Nutritionist

As a result of increased demand for their products, they are expanding to Jillian graduated from UPEI with a Bachelor of Science in Food and
create a larger production area and a new retail outlet where people can Nutrition. She plans to return to her studies so that she can continue
buy directly from the Taylor family. The expansion will be completed working towards becoming a Registered Dietician, which involves an
and open by December 2010. internship under the supervision of a qualified Dietician.

“We expect that the expansion will result in more sales and employment Wages
opportunities.”
According to Service Canada, the average wage for a nutritionist/
Staffing needs dietician is $21.20 per hour.

“We hire university students as needed for the farmers’ markets,” says
Martin. “Presently, we have nine employees who work in production, To find out more about becoming a nutritionist or a dietitian,
bookkeeping, delivery and filling orders. visit www.labourmarketinformation.ca
or www.dietitians.ca or www.upei.ca/fns/foods
“This summer, we will be hiring two more people to assist with For more information about the
production and help manage the new retail space which is presently Greater Summerside Chamber of Commerce,
under construction.” visit www.chamber.summerside.ca
For more information about Simply for Life,
For more information about Island Taylored Meats, contact visit www.simplyforlife.com
Dianne and Martin at 838-3988 or toll free at 1-866-838-3988.
Visit www.peilocal.com/islandtayloredmeats
Visit the business at their location at 978 Queens Road, Montague.

2010 Blog www.employmentjourney.com twitter


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Dec/Jan 2011

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