The earlier survey made and prevailing market trends shows a huge market potential.

There is a lack of
outstanding quality in the niche market where the restaurant is planning to enter. The survey also shows
certain unmet demands of customers in the market, which the restaurant is going to target. Such as, poolside
banquet halls, modern styled , a peaceful environment (coffee shop).

Though the cost of the project is very high, the project is expected to

generate higher profits in the long run

3.3 OUR TEAM

The ultimate aim of our restaurant is to remain the customer satisfaction and we
have an energetic professional with proven calibre and the required expertise.
Under the partnership of our team, we are never lacking in our efforts to make
every single deal a resounding success.

Working together as a well-knit team with a common goal to satisfy

customer by providing quality food at competitive price and adhering to
strict delivery schedules.

This team consists of the experienced and dedicated staffs, who work in a team
spirit to achieve common goals. In our pursuit for overall excellence, we have
evolved pro-active mechanisms and work culture with introducing new food and
beverages to satisfy customer and attract new customer.

The Success of Organization will always depend on knowledge,

experience and skills of the promoters, so it is necessary that whosoever are
the owners of the company they must pour their blood to build image of the
company.
3.4 PLUS POINTS OF OUR RESTAURANT THAN THE
COMPETITORS
1. Give customers high quality foods.
2. Serve quickly than the competitor

3. Location of restaurant at clean and pleasant environment.

4. Serve the customers at a fair price than the competitors
5. Use of highest quality, freshest ingredients to make foods.
6. Use of the most current state of cooking equipment to ensure quality
and safety in serving the customers.
7.Our restaurant provides a clean, comfortable environment especially
suited for families.

3.5 ESTIMATED STAFFS IN RESTAURANT

TOTAL STAFF
:
40
MORNING STAFF:
8
AFTERNOON STAFF
16

EVENING STAFF
16
40

CHAPTER 4
PRODUCT PROFILE
PRODUCT CHARACTERISTICS
(1) Restaurant

- A new concept of restaurant in the city

- Special facilities: Membership card
- Special discounts on festivals
- Wide range of varieties in menu and quality food
(2)Banquets

“
- Lawn-cum-pool side banquet halls are there
- Capacity: Lawn side
: 300 persons
In side
: 200 persons

- The main advantage of the design of banquet hall is that at the same time on
the one place two parties can be simultaneously arranged.
- And second one is in house banquet hall, which in-house hall can
be used as a banquet hall when it is unused for discotheque
- In-house is specially designed for conferences, with extra
chargeable services.

- “Environment”, which customers must consider at the time of decision-making.

Customers can get here very different, peaceful, enjoyable and unique

environmen

Kufri is a tiny hill station in Shimla district of Himachal Pradesh state in India. It is located 13 km
from the state capital Shimla on the National Highway No.22.

The name Kufri is derived from the work "Kufr" meaning a lake in the local language.

The highest point in the surrounding region[citation needed], Kufri has a Himalayan Wild Life Zoo which
hosts rare Antelopes, Felines and Birds including Himalayan Monal, the state bird of Himachal
Pradesh. During winter a meandering path through the potato plantations turns into a popular Ski track.

Places of interest
[edit] Mahasu Peak

One can hike through thick forest around Kufri to the Mahasu Peak- the highest peak in Kufri.

[edit] Indira Tourist Park

The Indira Tourist Park is near the Himalayan Nature Park and provides panoramic view of the
locations around.

[edit] Chini Bunglow

[edit] Places of stay

There are several hotels at Kufri where one can stay. The well known hotels in and around Kufri are:

 Hotel Wildflower Hall at Chharabra, which is 3 km from Kufri.

 Kufri Holiday Resort.
Tourism in Kufri

FACTS & FIGURES

Language Hindi, Himachali, English

Best time to
April-June
visit

Introduction

Kufri is a tiny hill station located near Shimla. It is famous for its trekking and
hiking trails. Adventure-seeking travelers throng Kufri in winters to enjoy
skiing and tobogganing along its snow-covered slopes. Kufri is also famous
for its nature parks and picnic spots. Kufri's proximity to the hill station of
Shimla makes it an important place to visit.

LOCATION

Kufri is located in the southern part of the state of Himachal Pradesh, in the northern region of India. It
is perched at an altitude of 2,510 m above sea level amongst the foothills of the Himalayas. It is 13 km
from Shimla. The weather in Kufri is alpine. Summers (April-June) are mild while winters (November-
February) are cold. It experiences southwestern monsoon rains in July-September. It experiences heavy
snowfall in December-January.

BEST TIME TO VISIT

The best time to visit Kufri is in summers, between April and June. However, one may also the place
between December and February to enjoy snowfall and skiing.

HISTORY

The region around Shimla including Kufri was once a part of the Kingdom of Nepal. This region
remained obscure from the rest of the world until the British 'discovered' it in 1819. The British made
Shimla their summer capital in 1864 and it remained so until 1939. As Shimla gained importance, Kufri
also began to be recognized as an important place to visit near Shimla.

TOURISTS ATTRACTIONS

Kufri is a tiny hill station. It is famous for its beautiful environs and the cool
refreshing atmosphere that pervades it. In summers, travelers can enjoy the
panoramic view of the surrounding verdant valleys and snow-capped peaks.
There are a number of picnic spots, hiking and trekking trails in and around
Kufri. Travelers can explore Kufri and its surrounding areas also on
horseback. They can hike through thick forest around Kufri to the Mahasu
Peak. The other places to visit in Kufri are the Himalayan Nature Park, which has a collection of
animals and birds found only in Himachal Pradesh, and the Indira Tourist Park, which is near the
Himalayan Nature Park and provides panoramic view of the locations around Kufri. In winters, the
snow-covered slopes of Kufri come alive with skiers and other visitors.

PLACES AROUND KUFRI

Shimla, the capital city of the state of Himachal Pradesh is only 13 km from Kufri. It is an important
destination on the tourist map of India. The British developed Shimla as an important hill station and
the summer capital of India to escape from the heat of Delhi. This sprawling hill station set amongst the
picturesque Shivalik range and Shimla hills has a number of tourist spots and important temples, apart
from its beautiful natural surroundings. Travelers visiting Kufri generally travel via Shimla. Fagu,
which is 6 km from Kufri, is an interesting picnic spot set amongst forests and orchards.

FAIRS & FESTIVALS

A winter sports festival is organized every year in the month of February in Kufri. Skiing enthusiasts
and adventure seekers participate in this festival.

HOW TO REACH

BY ROAD - Kufri does not have an airport or a railway station. However, Kufri is linked with Shimla,
Narkanda, and Rampur by road. Travelers can also hire taxis from Shimla to reach Kufri. The area
around Kufri can be explored on horseback. We would provide you all India tourist permit vehicles for
the local transportations and also for the intercity drives too.

WHERE TO STAY

We offer excellent accommodation facilities in and around Kufri.

                                                                                  Please click here to get more information....

Tourism-of-India.com provides complete information on tourism in Kufri. Tourism-of-India.com offers
package tours in order to make your visit to Kufri Pleasant.

Tourism-of-India offers for Kufri

Package Tours Yes
First Class Hotels Yes
Budget Hotels Yes
Other Accommodations Yes
Transport Yes
Guides Yes
Escorts Yes
Porters Yes
sSnowfall has always added to the beauty of the Quenn of Hills, Shimla. Due to high altitude of the
capital city, Shimla, it experiences snowfall in the months of December, January and February. Craze
for snowfall, snow sports has always been attracting tourists in bulk from the rest of the country to
Shimla and Kullu Manali.

Kufri- A Miniature Hill Station Near Shimla

After reaching Shimla, what strikes next in the tourists mind is to visit the beautiful place Kufri. Kufri
is a small hill station located at a distance of just 13 kms from the main Shimla. Kufri is situated at a
chilling height of 2,510 metres above the sea level. Kufri experiences heavy snowfall in the months of
December and January. Kufri is famous for snow sports like skiing. People here rent out the skiing
equipments at nominal prices and guide the tourists so that they can enjoy the snow with snow sports.
There are number of picnic spots, hiking and trekking trails in Kufri. Horse and yak riding during
snowfall in Kufri has its own charm.

Himalayan National Park in Kufri is another piece of attraction to the visitors. Birds and animals
found prominently in Himachal can be seen here. Mahasu Peak and Indira Tourist Park are other
famous places to visit in Kufri. Annual Winter Sports Festival and Carnival is also organized in
Kufri to boost snow sports among youth. Scenic view and heavy snowfall in Kufri has been attracting
Bollywood since years. The famous Shami Kapoor’s song, ‘Chahe Koi Mujhe Juglee Kahe’ was
shot in Kufri only.

Beautiful resorts are available in Kufri area for the tourists providing all essential amenities. It is best to
visit Kufri during summers as at this point of time the entire India is sweating with hot loo, while Kufri
has a mild and cool climate. Most of the tourists love visiting Kufri during winters as they love to see
the snowfall.
History of Shimla

We all know that Shimla is one of the best tourist places in the nation. But have we ever given a
thought to its history? No one had ever heard of Simla two centuries ago. We often hear from people or
residents that it was the Britishers who crowned Shimla as the Queen of Hills. Getting deep into the
mystery, where was this breathtaking hill station, two centuries back? The answer is ambiguous and
very less people carry this information. Not much of literature is available in this context also. Isn’t it
surprising how we always refer to Shimla as the ‘Summer Capital’ during the days of British Raj?
Let’s go back to the real origins of this picturesque town.

Shimla originated as ‘Shumla’ (as pronounced by the hill people)- a small hamlet. Shimla was
discovered by the British in the early 19th century. The earliest written reference to it was in
1817. Wilson the author of ‘Abode of Snow’< claims, two Scott officers, named the Gerard
brothers, while doing a survey of the Sutlej Valley, came across the beautiful village of Shumla.
Captain Alexander Gerard was so fascinated by it that he wrote in his diary about ‘’Seemla, a
middle sized village where a fakir is stationed to give water to the travelers…’’ The date
mentioned in the diary is August 30, 1817.

Carey’s ‘Simla Guide’ of 1870 says Shimla’s name is derived from “Shayeamalya”, a house built
of blue slate by a fakir at Jakhoo. But historians disagree with it as they feel it is too far fetched a
claim.

Kavalam Madhava Pannikar, the author of The Himalayas in Indian Life says Shimla is named after a
temple dedicated to Shamla Devi, another name for the Hindu godess Kali. Once situated near Rothney
Castle at Jakhoo, this temple catered to devotees from neighbouring villages. Decades ago Adrian Ross
wrote that Shimla lay “over the mountain, under the peaks of snow”.

Geography of Shimla

Topographically, Shimla is perched on the lofty Himalayas rise from the bed of prehistoric ocean of
Tethyas. From a nondescript village, Shimla rose above the turmoil of the Gurkha wars of the early
19th century to be a military outpost and as sanitaria. Ultimately it became the Summer Capital of
British India.

If one holds the map of old Shimla east side up, one finds Shimla resembling a dancing lady wearing
toga.Hence Shimla is also known as the Dancing Queen of Hills. Her face and the flowers in her hair
are the areas near Sanjauli. The arm pointing towards the south is Kasumpti and that in the north is
Longwood, Kelston and Bharari. The lady dances on a range of mountains of the middle Himalayas
that joins the last traverse spur of the central Himalayas, near the river Sutlej. The elevation of the
dancing area is 2397.59m above the sea level. Her dance started when Captain Charles Pratt Kennedy,
the newly appointed Political Officer to the Hill States, built the first permanent house here and named
it Kennedy House. The total area of 19.55 square metres of old Shimla falls in a seismic belt.

The dancing queen of hills has seven hills and that is why, in the earlier days, it was also called the
City of Seven Hills . These hills are:
1. Jakhoo Hill (2454m)
2. Elysium Hill (2257m)
3. Observatory Hill (2157m)
4. Bantony/Museum Hill (2201m)
5. Prospect Hill (2177m)
6. Potters Hill (2073m)
7. Summer Hill (2104m)

The famous Jakhoo Hill (2454m) in Shimla is situated towards the last side of the map. Here is
situated very famous and old temple of Lord Hanuman, popularly known as Jakhoo Temple.

Elysium Hill (2257m) in Shimla is situated towards the north side of the map, it is that area where
Auckland House School is located and this hill stretches upto Longwood, Kelston and Bharari.

Prospect Hill (2177m) in Shimla is the hill where the famous Kamna Devi temple is situated.

Museum/Bantony Hill (2201m) in Shimla is situated towards the Chaura Maidan area stretching up to
the Mall. The museum Hill starts from the place where the famous Peterhoff Hotel is located. The
original building burnt down and a new building was constructed in its place. It is today the site of
Himachal Pradesh State Government guest house.

Observatory Hill (2157m) in Shimla is the area where the Indian Institute of Advanced Studies, or the
old Viceregal lodge is located.

Summer Hill (2104m) in Shimla is that area where the Himachal Pradesh University is located.

Potters Hill (2073m) is next to Summer Hill area.s

ightseeing Highlights:
 
Mahasu Peak is a short hike from Kufri through woods of Himalayan cedar and spruce. It has a small temple
famously shot in a Bollywood movie. Yak- and horse-back rides are quite popular here. Himalayan Nature Park
spread over 90 hectares of temperate vegetation is home to musk deer, black bear, leopard cat, barking deer and
cheer pheasant. Indira Tourist Park is adjacent to the Nature Park and is a good place to relax and enjoy the
scenic vistas. Fagu, a few Km away from Kufri is known for its striking Himalayan views.
 
Activities:
 
During the winter months, the place is full of ski enthusiasts, from beginners to experts. Himachal Pradesh Tourism
offers ski equipment and the services of trained instructors. At other times, Kufri offers great opportunities for
trekking through thick woods, horse-riding and tobogganing. You could also visit Shimla and explore the beautiful
architecture of the colonial buildings, shop at the Mall Road, and enjoy people-watching at the city square.

Toutism Info:
HPTDC Tourist Information Centre
Near Victory Tunnel, Shimla
Tel: 0177-2654589

Kufri is one of the oldest ski resorts in Himachal Pradesh. Its attraction lies in the breathtaking vistas and ski
slopes. Covered with soft snow during the winter months, Kufri, 22 Km away from Shimla is a skier's paradise.
Summer months offer ample opportunities for hiking, trekking, horse-riding and tobogganing. Located at an
altitude of 2,510 m, the winter resort doubles up as a summer getaway with excellent scenic views of the
Himalayan range, green valleys and pine trees. Once under the Kingdom of Nepal, Kufri emerged as a tourist
destination only when the British developed Shimla as the summer capital.
 Shimla Tourism Packages
There is a vast variety of tourist attractions in shimla. Shimla is a perfect tourist destination that
endorses many travel attractions, breathtaking highways, inaccessible mountains, colorful people.

There is a vast variety of goods that Shimla has to offer. This includes handicrafts wood and
shawls, pullovers, local tweeds, caps, Tibetan carpets and pickles, jams and squashes. Himachal
Pradesh Govt. has a Emporium at the Mall, Shimla which exhibits all these products for sale.
Shimla is the best market for the handicrafts of Himachal Pradesh.

You can find the best entertainment of the year at the time of summer festival in shimla. From all
parts of Himachal Pradesh and from other parts of the country artistes are invited to entertain
visitors with song, dance and music both Indian and Western.

Besides the summer festival, regular cultural programmes are organized in Shimla during the
tourist season.

An Ice-skating Carnival is arranged every year by the Ice-skating Club during January. During this
festival, members display their skill on ice and participate in a fancy dress competition.

Shimla travel offers you vast opportunities to indulge in various attractions of tourist, Shimla
adventure sports, sightseeing and making your stay in most.

Kufri is located at a higher altitude than the Shimla town and is 19 km from Shimla. The local zoo
and the ski slopes are major tourist attractions.

The main attraction of tourist in shimla is the The Mall and the Ridge. Shimla has seven hill
attractions .The seven hills of Shimla are –

 Prospect Hill in Western Shimla, which has the temple of Kamna Devi;
 Summer Hill in Western Shimla, which has the campus of the Himachal Pradesh University;
 Observatory Hill in Western Shimla, which holds the estate of the Indian Institute of
Advanced Study;
 Invererarm in Western Shimla, whose top has the State Museum; Bantony in central
Shimla, which has the Grand Hotel;
 Jakhoo in central Shimla, which is crowned by the temple indicated to Lord Hanuman, and
 Elysium in north-western Shimla, which holds Auckland House and Longwood and reaches
out towards the Bharari spur.