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Committed to

cutting costs

A new optical networking solution that delivers


cost savings, quality and flexibility

After entering an international joint


Facing market realities
“The OPEX savings we have venture, a global wholesale carrier In common with most network
achieved by implementing a was faced with the challenge of providers in today’s mature markets,
Reconfigurable Optical Add Drop this wholesale carrier can no longer
reducing the operational expenses point to forecasts. Instead, the key
Multiplexer network have allowed (OPEX) associated with managing
us to get a return on our investment challenges are slow top-line growth,
within six months.” not one but two networks. price erosion, customer retention
costs and increasing rates of
“Global wholesale carrier” The aim of the new venture was to customer churn. With traffic growth
compete more effectively in the expectations at more realistic levels,
international market. Yet to create the control of operational expenses
is an essential aspect of the optical
more value for its customers, this networking business.
wholesale “carriers’ carrier” also
needed to add new service To meet these challenges, the
capabilities. Integrating or specifications for the new ROADM-
upgrading the two legacy networks based network were based on three
specific demands. First, to provide
to ensure they were future-proof robustness and flexibility to enable
was a prohibitively expensive new customer services to be added
option. Moreover, the cost of at the lowest possible cost. Second,
running the two different networks to simplify the implementation of new
was more than double that of services. And third, to provide build,
operational and transfer facilities to
deploying a new, more flexible ensure a seamless conversion of
network. services from the previous networks
to the new network.
The carrier therefore decided to
move to a next-generation network Proactive partnership
solution based on Reconfigurable Building on their existing close
relationship with the carrier,
Optical Add Drop Multiplexer Solutioneers from Nokia Siemens
(ROADM) technology. Networks initiated the process of
change by introducing the carrier’s and minimize the amount of manual evolutionary path to optical networks
representatives to a solution based intervention and network configuration of the future. Based on open
on the new technologies. During needed to provide new services. architecture, the system can grow in
a series of customer workshops, labs Reducing the time it takes to deploy line with the carrier’s evolving needs.
tests and proof-of-concept activities, new services creates additional cost To ensure that the carrier can adapt
Nokia Siemens Networks worked in savings for the carrier, which now offers to the changing market environment,
partnership with the carrier to establish fixed and mobile operators one of the the network design can be optimized
how this solution could contribute to best price/quality ratios on the market. in terms of flexibility — and therefore
significant OPEX savings. To gain in terms of efficiency, too.
further insights into how the solution But the commercial significance of the
could deliver optimal performance solution delivered by Nokia Siemens The solution’s new technology
as well as the required cost savings, Networks extends beyond cost savings. has helped the carrier achieve
representatives from the carrier Because the new solution enables the a competitive advantage. Thanks
accompanied Nokia Siemens Networks carrier to spend less time managing to a radically simplified network
Solutioneers to an optical networking internal systems and processes, infrastructure, its customers now
forum in Cannes. more time can be spent developing benefit from high-quality, flexible
customer relationship systems that solutions that can not only be
Reducing OPEX and improving deliver greater added value. deployed faster than previous
service quality through greater options, but can also simultaneously
efficiency Sustainable competitive advantage reduce capital expenditure and
The ROADM solution from Nokia The carrier also benefits from a clear operational costs.
Siemens Networks ensures that the
costs of installation, operation and
maintenance are all reduced.
Business challenge
Greater automation, such as building
• Reduce network OPEX and increase flexibility to add new
intelligent, self-organizing facilities
services quickly
into the network, provides new
• Grow revenues through faster service provisioning
levels of efficiency. For example,
• Change of technology focus
an integrated Optical Performance
• Be prepared for future bandwidth upgrades
Analyzer automates system and link
• Break even in less than a year
set-ups and channel upgrades.
NSN solution
The solution’s multi-haul capability
• Proactive solution leadership built on existing customer
helps the carrier save money on
relationship and in-depth understanding of carrier’s
system maintenance, spare parts
requirements
and training, because regional, long-
• Business-process optimization to reduce OPEX and
haul and ultra-long-haul applications
accelerate time-to-market
are all delivered by a single system.
• Fiber-based, end-to-end Reconfigurable Optical Add Drop
Multiplexer-enabled pan-European network solution
“The OPEX savings we have achieved
by implementing a Reconfigurable
Business benefits
Optical Add Drop Multiplexer
• ROI achieved within six months
network have allowed us to get
• Radically simplified infrastructure, minimal on-site
a return on our investment within
intervention and faster service provisioning
six months,” says the carrier’s
• Network capacity can be upgraded easily as required
Head of Marketing and Product
Management.

Deploying new customer-centric


services faster with a plug-and-
play solution
With a flexible architecture, this solution
enables the carrier to increase agility

Copyright © 2008 Nokia Siemens Networks. All rights reserved.


Nokia Siemens Networks and the wave logo are registered trademarks of Nokia Siemens Networks.
Other company and product names mentioned herein may be trademarks or trade names of their respective owners.
Products and solutions herein are subject to change without notice.
Nokia Siemens Networks Corporation, Karaportti 3, FI-02610 ESPOO, Finland
SWF11155 www.nokiasiemensnetworks.com

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