ZEE LEARN LIMITED

improving human capital

Overview
 Education as a sector
 About Essel group
 About Zee Learn Limited
 Product Portfolio
 Zee Learn Media Coverage
 People at Zee Learn
 Accolades, Awards and Recognition
 Career Path
 Alumni Delight
 Why Zee Learn?
Education Sector
Increasing market size
(1) An estimated US$21bn market,
with an annual growth rate of 22%
(2) Approximately 11% of school-age
children not attending classes
(3) Corporate initiatives have begun
to tap this opportunity by exploring the
propensity of the middle class to spend
more on education
Propensity to spend on
Private Education
(1) Substantial market when
compared with the US$24bn that the
government spends each year on
defense, which includes revenue and
capital expenditure.
(2) Private-sector segment is nearly as
big as the combined annual budget for
power, roads, airports, ports and Humongous scope for private
sector investment
telecoms (based on the FY07-12 Five-
Year Plan)
(1) Kindergarten to Grade12 (K-12)
(3) Private spending on education is is India’s core education market
also nearly five times the annual (2) Supply of Quality education
Union Budgetary outlay for the through public education system is less as
segment. compared to the Demand
(3) It is the most attractive segment
for private sector investment within
the education sector.
Industry
Opportunity
Education Sector – market segmentation

Market Size Estimated

Segment (2009 Growth Rate Key Players
estimated) (CAGR)
KIDZEE, Euro Kids, Kangaroo Kids, Mother’s
Pre-School 18 31%
Pride, Tree House, Apple Kids, Bachpan
Mount Litera Zee Schools, DPS, DAV Schools,
K-12 471 20%
Don Bosco etc

Higher Education 357 19% Amity, NMIMS, Manipal, NIIT

Vocational
48 19% NIIT, Aptech, ZICA, Jetking,
Education
Brilliant, FIITJEE, Career Launcher, TIME,
Test Preparation 36 -
Mahesh Tutorials
ICT in schools 98 - Educomp, Everonn, NIIT, Zee Learn

Teacher Training 1 15% Educomp

* All figures are in Rupees Billion Source: Edelweiss Indian Education report October 2009.
Education Sector

CHALLENGES
New players making entry and existing players getting aggressive

OPPORTUNITIES
• Failure of the public education system, opportunity for the private system - With a literacy
rate of 65%, India has the largest segment of illiterate population, 29.6 Cr

• High propensity to expend amongst the middle class - Around 9% of household income is spent
by a middle class on education (highest after Food at 24.5%)

• Huge demand gap - A total of 14.2 Crore children are still out of schools

• Large market size with good growth - The K-12 segment is estimated at Rs. 1,00,000 Crores
with a 20% 5-year CAGR
About US - The Essel Group

ESSEL GROUP

India's most prominent business houses with a diverse portfolio of assets in media,
packaging, entertainment, technology-enabled services, infrastructure development and
education
The Group started business in 1976 and has since then metamorphosed into a
conglomerate with worldwide operations and a workforce of nearly 8,000 dedicated
employees.

THE ESSEL PHILOSOPHY

Offer the best to Innovation Customer

communities Orientation
• Organized Growth
• Customers • Customer Focus
• Vendors • Customer Satisfaction
• Employees
• Shareholders
About US – Zee Learn Limited
Education venture of ESSEL group. Zee Learns purpose is to “IMPOVE THE HUMAN
CAPITAL” through quality education and development

 Leading education company with the fastest growing chain of K-12 schools and India’s
No. 1 chain of pre-school in its portfolio

Help individuals (children & youth) realize their unique potential through our school
network, school innovations, youth vocational institutes and online ventures

We follow “what is right for the child” philosophy thus practicing our purpose

 Listed in the stock market, which is a rare event with the educational companies in
the current scenario

ZEE LEARN VALUES

OWNERSHIP LEADERSHIP CONTINUOUS

INTEGRITY TRUST LEARNING
Treat this Leader in
Walk the as your each Seek to For continuous
talk company segment. understand improvement
Product Portfolio

•Mount Litera Zee School

•Kidzee – preschool
School
Network •Mount Litera World Pre school
•Mount Litera World School

School •Zee Learn Gakken Science Academy

Innovation •School Management Service

Youth •Zee Institute of Media Arts

Vocational
Education •Zee Institute of Creative Arts
Product Portfolio

Influencing over 150,000 Pioneer as an organized

India's No. 1 chain of pre- 700 kidzee’s in more than
children since its inception and standardized pre-
schools. 300 cities.
in 2003. school.

Fastest growing school chain in Second largest chain of schools in the

India under the brand name Operates from class 1 to 12. private unaided category with 65
Mount Litera Zee Schools schools in 48 cities.

Zee Institute of Creative Art (ZICA) is the nation's first full-

Zee Institute of Media Arts (ZIMA) is a TV and Film training
fledged Classical and Digital Animation Training Academy
institute at Mumbai, offering diploma courses in Direction,
that trains youth in classical 2D and modern 3D animation
Acting, Sound editing, Production and Cinematography.
in 15 cities across the country.

Introduce Japanese education in Develop scientific temper

Improve conceptual
the field of science to schools in amongst students by providing
understanding
India hands on experiment tools

9
Zee Learn - Talk of town

10
Zee Learn - Talk of town, from the CEO
Zee Learn - Talk of town
People at Zee Learn – Walk with the Leaders

 Current employees include alumni of P&G, Loreal,

Apollo tyres, Nicholas Piramal, Cambrige, Philips,
ESPN, Nestle
 Top graduates hired from
 IIMs
 Jamnalal Bajaj Institute of Management Studies
 Narsee Monjee Institute of Management Studies
 IMT, Ghaziabad
 Symbiosis Institute of Management Studies

www.MAQSoftware.com
Accolades

• Independently validated by M S University, Baroda in January 2010

Litera Octave • Content, methodology and assessment techniques of the program
Illume were found to be developmentally appropriate and child centered
• Moreover, the infrastructure at Kidzee centers was found be safe,
Validation welcoming, stimulating, interesting and child friendly

• OMEP is an international, non-governmental and non-profit

Collaboration organization concerned with all aspects of early childhood education
and care (ECEC
with OMEP • Zee Learn was honored by being chosen as the sole India
Representative at OMEP World Congress in August 2010

• Winner of Franchising World “Best Franchisor in Pre-school education”

award in 2004, 2005, 2006, 2007
Awards • Winner of Franchising World “Best Franchisor in Education” award in
2009,
• Winner of Franchise Plus “Franchisor of the Year” award in 2010
Your role @ Zee Learn

Managemen Independent
t Trainee Business Leadership
Boot Camp Business
Head Team
(1 Year) Profile

-Boot Camp - Management Trainee (1 year)

- Mini Projects
- Understanding the company
- Training on Business
- Independent Business Profile
- Role specific project assignment which is
independent and high impact by nature
- Business project
- Opportunity to craft future of start-up
- Impact the areas of branding and project
management
-Business Head and Leadership Team are long
term aspirations
Alumni Delight about Life at Zee Learn
Kumar Abhishek Pathak, IIM Shillong - 2010

“As a fresh pass out and Zee Learn being my first company to join, I had a lot of
apprehensions. When I look back at last 9 months at Zee Learn, it is the most meaningful
and productive span of my life so far. Flat structure and privilege to work directly with
business head gives a horizon of scope for learning. As a project manager, I have to interact
with all the departments of Zee Learn and the type of energy, commitment and integrity is
flowing in this organization, gives me a feeling that a career progressive individual would
like to join and remain with this organization and witness its glorious journey to the top in
the industry”

Chandrashekhar Wagh, IIM Kozhikode - 2010

“Zee Learn provided me platform to learn effective use of different marketing channels for
branding as well as lead generation .
The kind of responsibility I have with Zee Learn, I could have never got in MNC.
Currently I work on marketing part for expansion of reputed brands like Kidzee, Zee School
and ZICA”
Alumni Delight about Life at Zee Learn

Ankit Bhargava, IIM Shillong - 2010

“My induction finished at 4o’clock in the evening on 26th April 2010 and I was briefed by my
Business Head for five hours on 17 project leads. The next day I was travelling alone to Pune
for a face to face meeting with the Marketing Head of a group which earns billions in
revenues. The philosophy of the organization is to throw you at the deep end of the pool to
learn to swim. It is exciting to work in a place where you face new challenges everyday.

My learning in the last 3 quarters is widely spread in the areas of Business Development,
Project Management, Business Modeling, Legal Framework, Process Framework and PPP.
Interfacing with the people who have made it big is just the icing on the cake. If you want to
learn and are ready to put in the effort, Zee Learn will provide the platform for performance.
“Learn” is the keyword here”
Why Zee Learn?

 Opportunity to make an impact on company success

 Opportunity to work on challenging project
 Opportunity to work with management graduates from top Business Schools
 Visibility and recognition
 Opportunity to make it to the leadership team
 Global rotation program
Compensation on Offer

 Unlike many organisations, we offer maximum in hand compensation. We do

not add frills to make the number look larger. What you see is what you get

 Our offer for the current batch: CTC - Rs. 8.00 Lacs (Fixed Pay: Rs. 7.00 Lacs
plus performance pay Rs. 1.00 Lac)

Looking forward having you with Zee Learn Limited