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Business

Corporate Relations and Talent Transfer (CRTT) School

CRTT interfaces, establishes and maintains mutually beneficial relationships between the Industry and the
academy, be it a global or Indian company, a local area business or a company-sponsored fund or KOLKATA
foundation.

From career-development sessions, resume and cover-letter writing, to mock group discussion and
interviews, CRTT provides an experience and learning which will mould students to be industry-inducted.
Admission Procedure NSHM BUSINESS SCHOOL KOLKATA INDIA
E

A Glimpse of Our Successful Alumni Campus Placements Bachelor's degree with minimum 50% marks in any *Academic record
discipline under the 10+2+3 system from a University *MAT/CAT/XAT/ATMA score
recognized by UGC *Case Presentation
Valid MAT/CAT/XAT/ATMA score. *GD/PI performance
are eligible to apply.

Candidates appearing for the final year Bachelor's


The PGDM Admissions Committee will
review on the above mentioned parameters PDGM class.
PGDM
degree/ equivalent examination and those who have Special achievements
completed degree requirement and are awaiting such as professional certificates, awards and language
results can also apply skills shall be desirably .

We will evaluate your performance on various areas such


as application knowledge, ability to relate to future goals,
self-knowledge, B-School knowledge, general
knowledge, analytical skills, communication skills,
Post Graduate Diploma in Management
reasoning ability and more. Your performance will be
scored on a scale of 0-100 on different parameters. A short
feedback session, following the mock interview, will aid
you improve your performance at the actual interview.
[ MBA with a ‘golden-edge’ ]

Business
School

KOLKATA

AICTE Approved | 2 Years Full-Time

www.nshm.com
About NSHM Business School PGDM: Advantage NSHM Course
*Top B-School of Eastern India for the matured minds The Post Graduate Diploma in Management lasts six trimesters, spread over two years, with a summer project in
between. The first year students are exposed to basic concepts in the areas of Marketing, Finance, Human
*AICTE approved 2 year full time programme with Resources Management, Quantitative methods, Operations and Behavioral Sciences through the “Core
syllabi designed to be comprehensive to suit Courses”. These lay the foundation for all the functional areas of management to help develop problem solving
skills. In the second year, students specialize in functional area of their interest.
multi-sector job requirements
*Top-of-the-chart full-time faculty
*Specialization-centeic resource allocations
Specializations Offered

Marketing
*Modules assessed on case assignments, projects
This area focuses on understanding the market, the consumer, the marketing model and approaching
and written examinations different situations with winning marketing strategies for the organization. This programme prepares
*100% placement assistance and personalized guidance. students for a career in product management, advertising, direct marketing, consumer relations & sales.

*Corporate mentorship programme fostering industrial tie-ups.


The last decade has seen the emergence of new concepts in various areas of finance, investment and

Finance
*Over 15 highly competent and experienced faculty and economics. Specialization in Finance will focus on the concerns of the financial industry, covering
topics like International Financial Management, Private Equity Mergers & Acquisition, Options & Future and
over 30 eminent visiting faculty Corporate Governance.
man Skill
Hu
NSHM Business School, Kolkata to offer an AICTE approved two year Post Graduate Diploma in Management
(PGDM) at its vibrant educational campus located in the heart of the city. NSHM Business School has world-class Media specialization is meant to train the students for contributing in the growth and development of media
Self-Study

Media
infrastructure and instructional facilities for Post Graduate students in functional areas of specialization. The Role Play industry.Learning to create and manage content and practices relevant to communication in both rural and
School offers out-of-the-box academic support, 100% placement assistance, Wi-Fi Campus, Simulation methods urban areas, to act responsibly and to utilize the enormous potential of media to solve the current issues.
Laboratories and Industry guided pedagogy, adjunct and visiting faculty from the corporate world, computing This specialization will enable the students to have an in-depth understanding of world phenomena and
Corporate Classroom address sustainable development issues.
facility & other amenities. Seminar Teaching

Te
Group

ch
Puzzles Discussion

n ic a l S k i
Course Mentors Knowledge Partners SIP IT Skills PGDM – Second year area-wise electives at a glance

ll
Marketing Finance Media
Consumer Behavior Financial Risk Management Media and communication theories
Case Sectoral Services Marketing Strategic Financial Management Media Perspectives
Studies Presentations
Marketing Communication Strategy Security Analysis & Portfolio Management Consumer Behaviour
Research Industrial Sales & Distribution Management Investment Banking & Financial Services Public Relations
Projects Visits Strategic Marketing Management International Finance & Trade Advertising
Product Management Management of Financial Institutions Media and Market Research
on ki

ll
C
c eptu nS Retail Management Overview of banking International Media Developments
a l & Desig
Brand Management Banking Service Operations Media Planning & Buying
Customer Relationship Management Rural Banking & Microfinance Electronic Media Planning and
Risk & Insurance Production Techniques
Life Insurance E-content Creation
Business General Insurance Integrated Marketing Communication
Graphics Process
International Management Media Management Cases
&
Students
Animation Brand Management

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