GMBA :Batch : April 2011 SPJCM

Quantitative Techniques 1
Credit: 1.0 Faculty: B Natarajan Sessions: 16 Group Work

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Quantitative Techniques I
Focus on : Applied Business Statistics

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GMBA :Batch : April 2011 SPJCM
Quantitative Techniques 1
Credit: 1.0 Faculty: B Natarajan Sessions: 16 Group Work

Course Objective:
A manager irrespective of his functional area inevitably faces situations wherein
one has to receive, analyze and interpret data. The data could itself be in various
forms and with varying degrees of accuracy. This QT1 course is aimed at
equipping the prospective MBA with knowledge of various statistical tools and
techniques.
Specifically, QT1’s focus is on Business Statistics – a tool for good scientific
decision making when faced with uncertainty. These tools find application across
all functional areas – whether it is financial analysis, econometrics, auditing
application, operations planning or marketing research.
In this course, the aim is to equip the students with the processes involved in
converting data into information - by appropriate compilation, summarization,
analysis, interpretation and presentation of data. These are essential for managers
prior to decision making.
Course Coverage:
The following facets of Business Statistics will be covered:
• Descriptive Statistics - collection, presenting, analysis and interpretation
of data with focus on making business decisions.
• Probability Fundamentals – encompassing quantification of uncertainty,
variability and risk.
• Inferential Statistics - involving application of Central Limit Theorem
concepts in estimation and hypothesis testing basics.
Pedagogy:
While mathematical material will be covered, the major goal is - the students
should understand the application of the skill sets and tools which are introduced
in practical solution.
Hence the focus will be entirely on acquiring the ability to apply techniques learnt.

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GMBA :Batch : April 2011 SPJCM
Quantitative Techniques 1
Credit: 1.0 Faculty: B Natarajan Sessions: 16 Group Work

The students, through a series of class room sessions, will be exposed to numerous
techniques & their application.
The students will experience application of the knowledge to live situation & will
also be expected to attempt problem solving & mini cases analysis in the class.
The students will get exposed to using easily available software tools through
Microsoft Excel in the area of Business Statistics.
It is planned that carry out group projects involving direct application of
knowledge acquired.
Prescribed text:
The following core text book is provided as courseware:
Ken Black - Business Statistics for contemporary Decision Making.
Prior Knowledge:
The course will be taught with full practical relevance. The techniques taught will
be understandable and usable by anyone with a little mathematics knowledge and
with minimal exposure to Excel.
Evaluation:
Component Weightages
Class participation exercises 10%
2 Individual Quizzes 25%
Group work & submissions 20%
End Term Exam - Individual 45%

Note: All quizzes will be open book tests, with emphasis on applied knowledge.

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 GMBA :Batch : April 2011 SPJCM
Quantitative Techniques 1
Credit: 1.0 Faculty: B Natarajan Sessions: 16 Group Work

Session-wise Plan

Session Class Focus Relevant parts of

Introduction to Business Statistics Chapter 1-2

Session 1 -2 Focus on Exploratory Data Analysis including –
data characteristics, graphically presenting data
Descriptive Statistics: Chapter 3
Session 3-4 Summarization, tabulation & interpretation
Data Analysis Caselet
Probability Basics ; Chapter 4-5
Session 5-6 Discrete Distributions - Binomial & Poisson
Excel interface & application situations
Continuous Distributions: Chapter 6
Session 7-8 Normal, Exponential, Uniform. Excel interface;
Testing data for Normality - caselet
Focus on Central Limit Theorem: Chapter 7
Session 9-10 Its application as key to Sample data analysis
Sampling and Sampling distributions
Introduction to Inferential Statistics Chapter 8
Session 11-12 Confidence Interval interpretations
Introduction to Testing of Hypothesis: Chapter 9-10
Session 13-14 Handling 1 & 2 population as well as proportions
data. Sampling size estimation
Statistical Quality Control –a representative Chapter 18 & 19
Session 15-16 typical application area – caselet