Professional Documents
Culture Documents
The MIMM faculty gives the students advanced tools to analyse and manage
challenges in an international marketing environment. Our aim is to ensure
that students acquire key analytical skills, intercultural competence and are
able to combine business and technology.
MARKETING
INTERNATIONAL TECHNOLOGY
BUSINESS MANAGEMENT
MIMM Master’s Thesis supervisors
and their expertise
Partnering in the
Special expertise:
International Marketplace:
New product launch strategies
The Role of Culture for
Consumer behavior
Trust Development in Sales and marketing management
Multicultural Partnerships
Industry Change in
Transport Packaging Sector Professor Olli Kuivalainen
D. Sc. (Econ. & Bus. Adm.)
Web Presence Building and
Performance Measuring Special expertise:
in Business-to-Business International marketing strategies
Markets Foreign entry strategies and operation modes
Strategic planning and strategy implementation
B2B Corporate Brand
Implementation on Pulp &
Paper Industry
Professor Liisa-Maija Sainio
D. Sc. (Econ. & Bus. Adm.)
Adoption of Technological
Innovations; Business
Special expertise:
Opportuniers, Challenges
Marketing communications strategies
and Relative Advantages of Business models
Cloud Computing Radical innovations and business strategy
Lappeenranta University of Technology (LUT) is an international scientific community which has
more than 6500 students and experts, and conducts scientific research and academic education.
Ever since its foundation in 1969, LUT has combined two fields of science that complement each
other – technology and business. LUT’s strategic areas of expertise are energy efficiency and
the energy market, strategic management of business and technology, scientific computing and
modelling of industrial processes and expertise in Russian business and industry related to the
areas above.
The LUT School of Business is a dynamic and agile teaching and research unit at Lappeenranta
University of Technology, unique in its specific areas of expertise. We educate highly skilled
and flexible professionals who understand the laws of economics while acknowledging the
importance of technology as the driving force of business. Our students are actively involved in
the activities of the faculty and enjoy the spirit of the academic community.
ACADEMIC DIRECTOR OF THE MIMM PROGRAMME
Professor Sami Saarenketo
E-mail: sami.saarenketo@lut.fi
Mobile: +358 50 308 6181
School of Business
Lappeenranta University of Technology
Skinnarilankatu 34, P.O. Box 20
FI-53851 Lappeenranta
www.lut.fi/mimm