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Travel World of Saudi Arabia ❒

A
Riyadh Tourism De-
velopment Council number of companies are co-sponsoring
Approves the Execu- the Forum of Saudi Travel S and Tourism
Investment, STTIM 2009, organized by
tive Plan of Tourism
the Saudi Commission for Tourism and Antiqui-
Development Strat-
ties (SCTA) in Riyadh, under the patronage of
egy. His Royal Highness Prince Salman bin Abdulaziz,
Amir of Riyadh.
All the sponsors were unanimous in their opinion
that this meeting is an important step in support-
ing the progress of tourism and it is an opportu-
nity to exchange views and ideas on the develop-
ment of tourism industry in the Kingdom.
Expressing their gratitude to the President of
the SCTA, His Royal Highness Prince Sultan bin
Salman for the establishment of such a forum in
Qatar Airways an-
Riyadh, which will see its second session soon, they
nounced plans to launch
stressed that the forum is a major tourist event in
scheduled flights and
the Kingdom, and it will be a pool of tributaries
further expand its oper-
of the strengths and capabilities for the revital-
ations with new routes.
ization of tourism and the promotion of national
tourism in the Kingdom.
Mr. Abdulaziz Al-Hazmi, Assistant Executive
General Manager of Marketing of Saudi Arabian
“This is a timely intro- Airlines - Official transporter of the Forum - said
His Royal Highness Prince Sultan bin Salman
duction to the market”, that Saudia’s participation in the forum comes as
says Fahad Al Guthami, its social responsibility as well as the approach to tourism sector is one of the vital sectors to the na-
Chief Operating Officer its marketing strategy. tional economy, in addition to the achievement of
of American Express This event is an important opportunity as the success of this Forum last year.
(Saudi Arabia) Limited.

Switzerland Tourism in-


augurated lately its new
tourist season in the
Kingdom headed by Mr.
Jörg Krebsattended and
attended by the Swiss
General Counselor.

“We very much look for-


ward to our presence at
STTIM as it is an ideal
platform to highlight
Travelport’s investment
in Saudi Arabia and the
important role that GDS
technology can play in

M
helping the Kingdom
achieve its ambitious trav- any of the biggest Saudi travel agents had attended the annual agency award party of Lufthansa/
el and tourism goals,” said SWISS which was held lately at the Sheraton hotel in Jeddah.
Fazal Muhammed. Mr. Abdulaziz Mangera, Manager of the Western province welcomed his guests in presence of Dr. Mi-
chael Zickerick, the German Consul General and Mr. Adrien Evequoz, The Consul General of Switzer-
land. The party was ended by a delicious dinner after the Two Tails trophies was awarded to the top 15
Travel Agents who worked very hard with Lufthansa/SWISS last year. Seen Hassan Zahrany and Fahd
Khan from the Lufthansa/SWISS team.

TW/saudia.indd 1 4/8/09 5:07:40 PM


❒ FIRST PAGE
2 Travel World of Saudi Arabia

HRH Prince Khalid SCTA foresees investment opportunities


Al Faisal Chairs
5th meeting of the
in the area of Health Tourism
Council of Tourism
H
ot Springs” sites in the Al Kho-
ba Center in Jazan are gaining
Development of increasing recognition for their
therapeutic value. As a direct fall out,
Taif Province the Saudi Commission for Tourism and

H is Royal Highness, Prince Kha- Antiquities (SCTA) is close to completion


of technical studies for the development
lid Al Faisal Amir of Makkah
of this unique site into a Health Tourism
province, chaired the 5th meeting
investment opportunity.
of the Council of Tourism Develop-
A team of SCTA experts visited Al
ment of Al Taif province, which was Khoba recently to collect additional in-
in presence of His Royal Highness formation and latest updates on the Hot
Prince Sultan Bin Salman, the Pres- Springs development project in the re-
ident of SCTA. gion. The team, headed by the Director-
Addressing the council, Prince General, Tourism Sites Development, bly’s Chief in Al Khoba administration Khalwee said that the process of meet-
Khaled underscored the council’s Eng. Osama bin Saeed Al khalwee, ac- center for the perceptions and expecta- ings with the officials of the region will
efforts to improve tourist facilities companied by the project consultants tions of the initial development of the continue to evaluate the Al Khoba Hot
in the city. “Taif is considered the met with the Governor of Al Harth Mu- site, the existing markets and the qual- Springs as an investment opportunity
Kingdom’s No. 1 tourist center,” he nicipality along with the Village Assem- ity of the anticipated projects. Eng. Al for Health Tourism.
said, adding that the government
would do its best to meet Taif’s
T he National Project for the Development of Tourism Human Resources in Saudi

SCTA trains
tourism requirements. Commission for Tourism and Antiquities (SCTA) completed a number of train-
He urged the Taif Chamber of ing programs for a number of crafts in various areas recently.
Commerce and Industry and Saudi According to the plan in the first quarter of the year, a training and rehabilita-
businessmen to make use of tourism
investment opportunities in the city. 72 women- tion programs for 72 female professionals was implemented. A training program
in tailoring trade for 15 women in collaboration with the charitable institution in

professionals
Bilgerishi was concluded which lasted for three weeks.
“We will go ahead with the project
In the village of Hail region Al Sninae, a program ‘Alsdo’ was conducted for 20
to develop the historic Okaz Souk
women participants, which lasted for three weeks, another difficult training pro-
and the Al-Hada and Al-Shafa ar-

in a number
gram concluded on a trade called ‘the cat’ in Riyadh, which lasted for two weeks for
eas of Taif by providing them with a batch of 16 women and a program in ‘Leather Industries’ concluded in coopera-
advanced tourism facilities. Souk tion with King Abdul Aziz Historical Center for 21 women, which continued for two

of work-areas
Okaz will boost intellectual and cul- weeks. All of these programs come under the program of investment in human re-
tural movements in the Kingdom,” sources and support for handicraft industries. Dr. Abdullah Bin Al Washeel, Director
he said. Prince Khaled said it was General of the National Program of Tourism Human Resources Development, said
time to execute projects. that, programs aim at training and qualifying a group of female artisans in a num-
ber of handicrafts in accordance with the approved training plan.of programs.”

Riyadh Tourism Development Council Approves the


Executive Plan of Tourism Development Strategy
I
n the presence of His Royal Highness, Prince ences, exhibitions and shopping tourism. He added
Sultan Bin Salman Bin Abdulaziz, President of that, Saudi society is more receptive to tourists more
SCTA, HRH Prince Dr. Abdulaziz Bin Moham- than ever. He emphasized that, tourism strategies
mad Bin Ayyaf Al Moqrin Secretary General of Ri- and plans are targeting the national tourism market
yadh province, Chairman of the Tourism Develop- and the Saudi tourist, he said: “Saudi tourist is the
ment Council of Riyadh province, has chaired the first target” of SCTA. He stressed that the SCTA’s
4th meeting of the council at the headquarters of vision depends on a tourist activity with the religious
SCTA in Riyadh. and social values and added that the development of
HRH Sultan Bin Salman, stressed the methodology tourism will not be at any cost will not prejudice the
that is adopted by SCTA and its partners in Provin- religious values and social customs.”
cial Tourism Offices (PTOs) for targeting the local He indicated that, SCTA had already signed a con-
tourists as well as exerting enough efforts for achiev- tract of “Strategic evaluation, restructuring and in-
ing their expectations through providing advanced stitutional plan of the Commission.” HRH also hoped
tourism services in the first place and to make ef- that, the expected plan would be applicable to execu-
forts to achieve the aspirations of the provision of tion, providing new initiatives to the national tourism
advanced tourism services, he pointed out, “Local industry, as well as making quality shift during the
tourism is witnessing great turnout, and local tour- next three years, in maximum estimate. “We see the
ists have vast knowledge about the levels of inter- role of SCTA as the partner who leads tourism devel-
national tourism services and events, and this will opment, organize tourism sector and integrate it into
add more challenges to the local tourism investors the economic sector in the Kingdom. In this respect
to provide tourist services which meet the standards we expect some decisions to be made,” he added.
and aspirations of this large market.” On his part, HRH Prince Dr. Abdulaziz Bin Mo-
HRH said, in his speech at the meeting, that Ri- hammad Bin Ayyaf Al Moqrin, Secretary General of
yadh province is wide open for developing tourism Riyadh province and the Chairman of the Tourism
industry, because it is enjoying an economic weight, Development Council of Riyadh province, praised the
as well as its natural, historical, and urban heritage “Institutional work” of SCTA under the leadership of
potentials which attract tourists in droves. Besides, HRH Prince Sultan Bin Salman towards developing
the capital is distinguished for business, confer- national tourism.

TW/saudia.indd 2 4/8/09 5:07:41 PM


Travel World of Saudi Arabia NEWS ❒
3

The STTIM Forum will Strengthen Tourism


Industry in the Kingdom
A
number of companies are co-sponsoring the Fo- ers of high potential.” On the other hand, Mr. Khaled Bin
rum of Saudi Travel and Tourism Investment, ST- Abdullah Al Doghaither, member of the board of directors
TIM 2009, organized by the Saudi Commission for and General Manager of Riyadh Company for Construc-
Tourism and Antiquities (SCTA) during 16 - 20 April 2009 tion, explained that, “The interest of my company to be in
in Prince Sultan Hall of Al Faisaliah Hotel in Riyadh, un- the Forum is for several reasons, notably the geographi-
der the patronage of His Royal Highness Prince Salman cal size of the Kingdom, its size of population and its con-
bin Abdulaziz, Amir of Riyadh. centration, its religious significance, its strength of tour-
All the sponsors were unanimous in their opinion that ist destinations and the weight of its tourist-time, which is
this meeting is an important step in supporting the prog- significant compared to the models of tourism throughout
ress of tourism and it is an opportunity to exchange views the world. Therefore these projects and these aspirations
and ideas on the development of tourism industry in the and attitudes are there to create a tourist industry in the
Kingdom. Kingdom which is worthy of support and participation,
Expressing their gratitude to the President of the SCTA, also, because it has a promising direction in the national
His Royal Highness Prince Sultan bin Salman for the es- economy and productivity.
tablishment of such a forum in Riyadh, which will see its Al Doghaither continued, “Our first experience in par-
second session soon, they stressed that the forum is a major ticipating in the forum last year, had brought positive re-
tourist event in the Kingdom, and it will be a pool of tribu- sults, which has resulted in our keenness to be present this
taries of the strengths and capabilities for the revitaliza- year also.” He pointed out that there are benefits to derive
tion of tourism and the promotion of national tourism in a great company to participate in this constructive forum,
the Kingdom. which is dependent on the diversity of investments between
Mr. Abdulaziz Al-Hazmi, Assistant Executive General the transport and distribution, real estate, and so on.
Manager of Marketing of Saudi Arabian Airlines (Saudia) Mr. Ibrahim Abdulaziz Al-Rashed, General Manager of
- Official transporter of the Forum - said that Saudia’s Corporate Development Group of resorts explained that
participation in the forum comes as its social responsibil- his participation in the Forum comes from being the head
ity as well as the approach to its marketing strategy. This of the Jeddah Chamber of Tourism, as well as being the
event is an important opportunity as the tourism sector is vice-chairman of the National Tourism Committee. He His Royal Highness Prince Sultan bin Salman
one of the vital sectors to the national economy, in addi- emphasized his support to the forum since it embodies con-
tion to the achievement of success of this Forum last year, cepts that reflect the reality that deserves the prestige of the tion from its partners is very encouraging that led to enter
saying: “Saudi Arabian Airlines is keen to participate in Kingdom, including the success it had achieved last year. into this area, and we wish all the investors involved will
this event as the official carrier of the speakers, lecturers He wished to attend the Forum this year also to enrich his lead to advancing the development and prosperity of the
and participants for the second consecutive year. Tour- experience in the economic vision and the ethics of tourism Kingdom. “ On his part, Mr. Khalid Bin Abdul Mohsin
ism has become an essential element and it depends on a that can promise future of tourism in the Kingdom. Al Hokair, deputy general manager of Al Hokair Group
strong economy like in every State. In the Kingdom it is in As for Mr. Mohammad Al Sehli, chief executive of Al said that the Forum of Travel and Tourism Investment is
the stage of development and growth, and we are confident Safowa Company for Real Estate Investment and Develop- of great importance to the workers in the field of tourism
in the presence of His Royal Highness Prince Sultan bin ment Company, he said that his concerns form the forum in the kingdom.
Salman, the head of this important body it will rise and stem from the importance of its success last year and as it In the same context, Mr. Ziyad Ahmed Bin Mahfouz,
grow rapidly.” is being held under the auspices of the SCTA and follow-up Chairman of the ELAF Group of Tourism and Travel ex-
In the same context, chairman of Al Tayyar Travel Group, by its officials, saying: “Our sponsorship of this Forum is pressed optimism about the Forum that will produce re-
Dr. Naser Bin Ogail Al Tayyar, indicated that, holding our duty as a company specialized in “timeshare” and we sults in travel and tourism investment, saying: “Being a
such forums “would work to transform the objectives of expect success in terms of its visions and ideas, as well as in company specialized in hotel management and tourism
growth and advancement of this industry into reality. This terms of how participants were eager to identify the com- and travel we are interested as the Forum is convening
is in the interest of the homeland and the citizen and the panies working in the travel and tourism sector, including global a forum of international speakers, who carry a great
Saudi economy, and we look forward to the interaction of companies in the market to contribute to the time, a sys- deal of experience and will discuss on how to develop the
government agencies with the results of the Forum, par- tem that we have been waiting a long time to evolve since tourism sector in the Kingdom. All of which goes in the
ticularly as the SCTA has attracted international speak- its legislation. The Commission’s commendable coopera- promotion of the national tourism.”

CHINESE COMPANIES TO SAUDI ARABIA SEES HUGE DEMAND


FOR HOTEL, FURNISHED APARTMENTS
BUILD MAKKAH MONORAIL
S audi Arabia and China have signed a
raft of agreements, including a deal
to build a monorail in the Holy City of
fairs, with the China Railway Company.
The project will link the holy sites in H otels and furnished apartments in Saudi Arabia have achieved an oc-
cupancy rate of 50.6 percent and 58 percent respectively during 2008
against 50.8 percent and 50 percent the previous year, the Tourism Informa-
Makkah, Mina, Arafat and Muzdalifah.
Makkah. Custodian of the Two Holy It will cost SR6.65 billion and will be tion and Research Center of the Saudi Commission for Tourism and Antiqui-
Mosques King Abdullah bin Abdulaziz implemented in two years. Thirty-five% ties (SCTA) said in its annual accommodation statistical report.
and Chinese President Hu Jintao, who of the project’s capacity would be used The report said 24,016,916 hotel and 24,749,543 furnished apartment rooms
arrived in Riyadh on Tuesday, with a during the next Haj and the full capacity were occupied last year against 24,960,318 hotel rooms and 15,629,404 fur-
mission to strengthen strategic ties be- two years later. nished apartment rooms in 2007.
tween the two countries, signed bilateral King Abdullah expressed his desire to According to the report, hotel occupancy during January, which coincid-
agreements, especially in the oil and pet- further strengthen Saudi-Sino relations.
rochemical sector.
ed with the pilgrimage season in 2008, reached 57 percent with 2,246,513
“China was the first country I visited
The agreements included cooperation after becoming the king,” Abdullah told
rooms fully booked. Occupancy of furnished apartments reached a peak of
in oil, gas and mining; in the field of the Chinese President. Hu commended 64.2 percent last August because of the summer vacation. The report said,
health; on quality inspection and stan- King Abdullah’s efforts to strengthen Makkah came first with about 15.6 million rooms, Madinah second with 3.7
dards of goods and services and a memo- relations. “We appreciate the continuous million rooms, Riyadh third with 1.6 million rooms and the Eastern province
randum of understanding (MoU) to set contacts between leaders and officials of fourth with 1.2 million rooms.
up a chapter of King Abdulaziz Public the two countries,” he added. The two Makkah maintained its lead position in the occupancy (59.1 percent) of
Library in China, besides the rail plan. leaders called for a just and comprehen- furnished apartments with 9.8 million rooms occupied followed by the East-
The agreement on the Makkah mono- sive Middle East peace settlement that ern province (56.8 percent) with 3.2 million rooms occupied. Madinah came
rail project was signed by Prince Miteb, would ensure the Palestinians an inde- third and Riyadh fourth.
Minister for Municipal and Rural Af- pendent state.

TW/saudia.indd 3 4/8/09 5:07:42 PM


❒ AMERICAN EXPRESS
4 Travel World of Saudi Arabia

A Warm and Timely Welcome given Galileo Set for Major

by Corporate Travel Agencies


Presence at Saudi
Travel & Tourism In-
vestment Market 2009
that for most companies in the Mid- (CTA) is a cardless lodge account
dle East, travel and entertainment is solution for Corporate Travel Agen- Leading GDS provider
often the third largest operating ex- cies helping them to free-up valuable
cash-flow that would otherwise have
to showcase travel
pense, of which air travel is the larg-
est cost item. These experts add that, been used to fund their clients credit technology at annual
travel agencies spend a great deal of accounts. “This is a timely introduc- forum
money extending credit facilities to tion to the market”, says Fahad Al
their clients. Guthami, Chief Operating Officer
With the recent changes in BSP the of American Express (Saudi Arabia)
actual cost in time, resources and the Limited.
cost of funding has resulted in Travel Mr. Al Guthami, further added that,
Agents having their revenues greatly “we have been very busy responding
reduced. to requests from companies that are
Cash flow for travel agencies is re- aware that we have introduced this
ducing daily, as they wait for extend- product in Saudi Arabia. Everyone
ed periods before companies settle benefits, we become the supporting
their outstanding and often overdue financial arm to the Travel Agency
and provide a single point of contact

R
Fahad Al Guthami, Chief Operating Officer of
American Express (Saudi Arabia) Limited
credit accounts.
In a bid to support the travel trade for client reconciliation queries”. He iyadh, Kingdom of Saudi Ara-

I n the current global economic cli- added, “ Travel Agents are now bet- bia: 8 April, 2009 – Travelport,
in Saudi Arabia, American Express
ter equipped to focus on what they one of the world’s leading providers
mate they say ‘cash is king’ but has launched their Corporate Travel
of global distribution systems (GDS)
saving ‘time’ and ‘money’ is key to Account (CTA). ‘It is a product that do best “being travel experts and
and operator of the Galileo plat-
Travel Agents and their corporate allows travel agencies to breathe servicing their clients” without hav- form, has announced its participa-
clients. again’, said one travel agency. ing to act as a bank as well. tion in the Saudi Travel & Tourism
Financial experts are in agreement “The Corporate Travel Account Investment Market (STTIM) 2009.
Taking place in Riyadh from April
Travelport KSA Invests in Aspiring Travel Professionals 12-16th under the patronage of His
Royal Highness Prince Salman Ab-
GDS provider partners with local universities to prepare dulaziz Al Saud, Governor of Ri-
yadh, the annual forum will bring
young Saudi nationals for career in travel trade together leaders from the global
travel industry to focus on oppor-
tunities within Saudi Arabia’s fast-
growing travel and tourism sector.
Marking its debut at the event since
it began direct operations in Saudi
Arabia, Travelport will be highlight-
ing the power of its renowned Galileo
booking system, as well as the com-
prehensive training and support the
company provides to the Kingdom’s
travel agent community.
Lending his expertise in travel
technology, Mr. Fazal Muhammed,
Travelport’s Senior Director in
Saudi Arabia, will deliver a presen-
The Team tation April 14th on the importance
of technology within the Kingdom’s

R
travel sector, exploring how agen-
iyadh, Kingdom of Saudi Arabia: xx April, 2009 – Travel- is leveraging advanced GDS technology to create operational cies can leverage the power of the
port GDS, one of the world’s leading providers of global efficiency and better serve customers. GDS to create a seamless travel ex-
distribution systems (GDS), operating both the Galileo and “Travelport is committed to skills development and employ- perience.
Worldspan platforms, has announced that is strategically in- ment among Saudi nationals and aims to empower local com- “We very much look forward to our
vesting in travel technology training to prepare Saudi nation- munities by developing a productive workforce armed with presence at STTIM as it is an ideal
als for a career in the travel trade. the right tools to succeed,” said Fazal Muhammed, Travelport platform to highlight Travelport’s
Recognizing the importance of education within the King- GDS’s Senior Director, Saudi Arabia. investment in Saudi Arabia and the
dom’s growing travel sector, Travelport is working with sev- “GDS technology is vital to the travel industry and therefore important role that GDS technology
eral local colleges and universities to equip the next generation it is important that young Saudi graduates are up-to-speed with can play in helping the Kingdom
of Saudi travel professionals with essential skills in the latest the latest systems so that they can enter the industry seamlessly achieve its ambitious travel and
GDS technology. and excel in their new careers,” he added.
tourism goals,” said Muhammed.
As part of the initiative, students enrolled in travel and tour- With one of the youngest and fastest-growing populations in
The Galileo by Travelport stand at
ism programmes at major educational institutions including the world, providing employment opportunities for youth has
STTIM will be located in the main
King Abdul Aziz University, Prince Sultan College, Al Alamiah become a top priority within Saudi Arabia, with new initia-
exhibition hall, where senior execu-
Institute and the College of Technology, are being offered spe- tives being introduced by the government to help integrate the
tives from the company will be on
cialized training courses in travel technology, including Trav- Kingdom’s young citizens into the labour force.
hand to meet with customers and
elport’s flagship Galileo platform. One of the world’s leading providers of global distribution
members of the travel trade.
Through the development of these important skills, Travel- systems (GDS), Travelport boasts state-of-the art training cen-
port believes that Saudi nationals can enhance their employ- ters across the Kingdom and provides direct service and sup-
ability within the Kingdom’s evolving travel industry, which port to KSA travel agents, including a 24/7 help desk.

TW/saudia.indd 4 4/8/09 5:07:46 PM


Travel World of Saudi Arabia NEWS ❒
5

TW/saudia.indd 5 4/8/09 5:07:48 PM


❒ AVIATION
6 Travel World of Saudi Arabia

‘BEST BUSINESS CLASS’ SKYTRAX SAUDIA TO HAVE

AWARD FOR ETIHAD AIRWAYS EXTRA 131 FLIGHTS

try, it is heartening to see that Etihad


are seeking to build passenger loyalty
S audi Arabian Airlines had-
operated 101 extra domestic
flights and 30 international flights
by creating a raft of quality product and as part of its 11-day “Spring Vaca-
service standards that a customer will tion” operation plan.
genuinely want to come back to.” The plan endorsed by Khaled A.
Peter Baumgartner, Etihad Airways’
Almolhem, Saudia Director Gen-
chief commercial officer, said: “In the
last year, Etihad has invested sub-
eral, aims to meet the growing de-
stantially in its business class product mand for seats by holidaymakers,
and service, both in the air and on the Abdullah Bin Mushabab, Assis-
ground, and we are justifiably proud to tant Director General for Public
know that the award was selected by the Relations, said.
airline industry’s most important audi- He said the plan drawn up by the
ence - its customers.” Sales Department covers 101 extra
During the last 18 months, Etihad Air-

E
domestic flights to Riyadh, Jeddah,
ways has progressively introduced a new
Dammam, Jizan, Abha and Qas-
tihad Airways, which began fly- in the 2008 Skytrax survey and tenth in in-flight service style, seeking to provide
ing less than six years ago, has 2007. The 2009 award was presented to the airline’s premium customers with sim besides 30 international flights
won the award for having the the Abu Dhabi-based airline at a special service individually tailored to their from Riyadh-Jeddah to Kuwait,
best business class in the world following ceremony held in Hamburg, Germany. needs. Cairo, Alexandria and Beirut. He
a global poll by 16 million air travellers. Edward Plaisted, chief executive of Etihad Airways’ business class cabin said the total accommodation ca-
The national airline of the UAE also won Skytrax, said: “For Etihad Airways to offers passengers a fully flat bed on ev- pacity of the extra domestic flights
the world’s best business class catering win the accolade of having the best busi- ery aircraft in the airline’s fleet of 29 is 24,396 seats and 8,936 seats on
award. ness class experience when the airline wide-bodied aircraft. international flights. He said in
The annual World Airline Awards, run flew its first aircraft just over five years Mr Baumgartner added: “Whilst our
drawing up its operation plan, the
by UK-based consultancy Skytrax, was ago is a remarkable success. This cat- flatbed and new inspired service are
conducted during a 10-month period egory of the awards is one of the most clearly the focal points, we believe it is airlines not only eyes financial re-
among 97 different nationalities from closely contested, and an area of great the consistency and high quality of the turns, but also passenger demand
around the world. competition amongst the world’s lead- end-to-end travel experience we are able during vacation seasons. The de-
The public poll took into account all as- ing airlines. to offer our business class customers that mand for seats, he said, increases
pects of the air travel experience - on the “These awards clearly demonstrate the really make us stand out.” during the half-term school break
ground, at the airport and on-board - as huge value of Etihad’s desire to focus Business class passengers can take ad- as many families exchange visits
well as the quality of customer service and invest in quality customer service. vantage of an in-seat massager and more and also perform Umrah and visit
delivered by each airline’s staff. “At a time of global financial crisis and than 600 hours of on-demand entertain-
the Prophet’s Mosque.
Etihad’s business class was placed fifth its inherent impact on the airline indus- ment provided via 15 inch screens.

KKIA to reflect the economic importance of Inaugural Bahrain Air flight arrives
the Kingdom and the grandure of Riyadh at Abu Dhabi International Airport
K ing Khalid International Airport of Riyadh will be redeveloped to reflect the
economic importance of the Kingdom and the grandeur of the Riyadh region,
as disclosed by His Royal Highness Prince Sultan bin Salman, president of Saudi
Commission for Tourism and Antiquities (SCTA), stressing on the importance of
developing the King Khaled International Airport in Riyadh to transform the city
into a hub of integrated economic services and to achieve the aspirations of the ben-
eficiaries of the services worthy of the Kingdom and its capital city, Riyadh.
These initiatives follow the directions of the Custodian of the Two Holy Mosques,
Prime Minister and HRH the Crown Prince, Deputy Premier, Minister of Defense
and Aviation and Inspector General and the Chairman of the Board of Civil Avia-
tion, and His Royal Highness the 2nd Deputy Prime Minister.
In this connection a meeting was held on Thursday (April 2) in the capital by His
Royal Highness Prince Sultan bin Salman President of SCTA who is also a member

A
of the Governing Council of the Civil Aviation Authority, and chairman of the su-
pervisory committee for the development of King Khaled International Airport in
Riyadh. Present in the meeting were the officials of the Maintenance of King Khalid bu Dhabi, United Arab Emirates, 30 March 2009: Abu Dhabi International
International Airport, attended by the Director of the airport, Eng. Saad Al Tasan Airport has welcomed the first Bahrain Air passenger plane at Abu Dhabi
and the President of the executive company Saudi Arabian Aircraft Industry, Ali International Airport. The airline will initially operate nine flights per week
Mul’at, the Director of Maintenance, Eng. Nader Khalawi, and a number of officials from Abu Dhabi, with plans to increase frequency to double daily in the medium
in the management of the airport. term. The aircraft touched down at 17.10, March 29, and was saluted by water can-
HRH was briefed during his tour of the interior spaces of the airport facilities, nons to the delight of its passengers.
including the services and equipment and aircraft maintenance, about the future To mark the occasion, ADAC hosted a welcome event attended by dignitaries, in-
needs for the management of aircraft maintenance and the airport. HRH also held cluding the Ambassador of the Kingdom of Bahrain and Sheikh Mohammed Bin
another meeting with the Director of the airport along with other departments’ of- Abdulla Bin Hamad al Khalifa, Bahrain Air Chairman.
ficials. Mohammed Al Bulooki, Vice President, Airline Marketing and Aeronautical Rev-
The Prince said that the supervisory committee for the development of King Khaled enue, reiterated ADAC’s commitment to support airlines wishing to establish opera-
International Airport is working in partnership with a number of actors on the de- tions from Abu Dhabi International Airport.
velopment of the airport, on the basis of a signed contract with the Fraport AG, He said: “As Abu Dhabi’s diverse population continues to grow, so does the de-
which is developing the airport and its operation in cooperation with the Depart- mand for air travel. At ADAC, our aim is to offer our guests choices and options on
ment of the airport during the transitional period in preparation for the transfer different airlines with different products. Having competitive airlines at our airports
of the airport to an independent entity operating on commercial basis. He pointed further boosts our ability to better serve Abu Dhabi and the UAE. We are delighted
out that the development process represents a qualitative leap for the airport as a that Bahrain Air has chosen Abu Dhabi, as the airline perfectly complements our
destination of the economic capital of the Kingdom of civilization. current mix of services and destinations”.

TW/saudia.indd 6 4/8/09 5:07:49 PM


Travel World of Saudi Arabia AVIATION ❒ 7

Singapore Airlines set to increase MALAYSIA AIRLINES


frequency to Abu Dhabi Airport by 133% REDUCES
A bu Dhabi Airports Company, the operator of Abu Dhabi Interna-
tional Airport, has welcomed today’s announcement by Singapore
INTERNATIONAL FUEL
SURCHARGE

S
Airlines that from 15 March 2009, daily flights will link the UAE capital
and the Asian city-state of Singapore . ubang: Malaysia Airlines has slashed fuel surcharg-
The carrier’s existing three-times a week service between Singapore es on international flights by as much as 73% after
and Abu Dhabi will go daily as part of plans that will also see Singapore taking into account the decline in fuel prices, com-
Airlines extend its network, through Abu Dhabi , by offering flights to petitive pressures and the need to boost air travel during
Kuwait City four-times a week - on Tuesdays, this period of economic slowdown.
Thursdays, Saturdays and Sundays. Effective 30 January, the national carrier will remove fuel
While the aviation business in other regions of the world are experi- surcharge from its Singapore and Brunei flights. There has
encing slowing growth, the Middle East region, and the Emirate of Abu also been a worldwide reduction of up to 54% in fuel sur-
Dhabi in particular, continues to outperform global trends as its avia- charge to/from across ASEAN.
tion infrastructure provides the platform for the sustained and robust In addition, by 1 February fuel surcharge on flights from
growth. China will be reduced up to USD100, flights from Austra-
This is reflected in Abu Dhabi International Airport ’s consistent 30 per- lia and New Zealand reduced up to USD210, and flights
centile average growth of passenger traffic over the last two years. from Middle East will see a drop of up to USD150.
“Clearly, the increased frequencies demonstrate the confidence airlines have in Abu Dhabi ’s grow- Africa and North America flights will also see a reduction
ing status as a natural connecting point between East and West, as well being a key regional hub for of up to USD160 and USD185 respectively.
international airlines. ADAC continues to make every effort to increase the number of airlines and Malaysia Airlines’ Commercial Director, Dato’ Rashid
frequencies operated from the airport in order to better serve all our passengers and partners.” added Khan said, “We have always offered competitive fares that
are benchmarked against our competitors on a route by
Bulooki.
route basis. The latest revision in fuel surcharge is to en-
Lim Meow Seng, General Manager Gulf of Singapore Airlines said: “Singapore Airlines is happy to
sure even more competitive pricing.
be able to increase our frequency on the Abu Dhabi-Singapore route to daily, while also adding Kuwait
“Our stand is this: the total amount the customer pays
to our destination network. must be competitive, whether it’s the fares alone or fares in
combination with the fuel surcharge. What’s important is
the total sum of the parts.”Malaysia Airlines had reduced
NEW MUSCAT AIRPORT TO BE READY BY 2011 fuel surcharge for domestic travel within Malaysia on 14
January and earlier reduced fuel surcharge for interna-

M uscat is working on a $1.4 billion airport supplemented with a new runway which will be tional travel from Malaysia to Korea, Japan, Hong Kong,
to meet the burgeoning passenger traffic. able to take the world’s largest passenger plane, Paris, Germany and from other points of sales to various
the Airbus 380. The terminal will be built be- destinations. Oil prices have fallen by almost three-quar-
The airport will be ready by 2011.
ters since hitting a record high in July of USD147 per bar-
Plans for the new project include a northern tween the airport’s runways. It will have a floor
rel. Yesterday, jet fuel which is higher priced compared to
runway, taxiway system, aprons, roads, a termi- area of 290,000 square metres and connected to crude oil was trading at USD55 per barrel. Despite this,
nal building, a 90 metre air traffic control tower the existing terminal by a rail link. Malaysia Airlines’ fuel costs are still higher compared to
and ancillary buildings. Six firms have been shortlisted by the Ministry when surcharge was first introduced in 2004.
In 2008, passenger traffic through Muscat of Transport and Communications to build the “Fuel remains our biggest cost and our fuel bill for
International Airport increased to about 3.2 $1.4 billion airport terminal. FY2008 will be higher than FY2007 as the fuel surcharge
million, up 18% over 2007. The new airport is It has been reported that the low bidder is a only covers about 30% of the fuel cost,” he said.
expected to accommodate around 12 million consortium of the local Galfar Engineering & Malaysia Airlines currently operates 2X weekly flights
passengers. Contracting Company and India’s Larsen & between Jeddah and Kuala Lumpur on Mondays and
Toubro. Thursdays.
The existing runway will be upgraded and

Frankfurt Airport Summer Timetable 2009:


FRA is Your Gateway to 304 Destinations in 106 Countries
E
ffective March 29 when Europe changes to daylight saving time, Frankfurt
Airport’s Summer Timetable 2009 will feature 4,400 passenger and 210 cargo
flight departures per week. This represents a slight 4.0 percent reduction in
the number of flight offerings compared to last year’s summer schedule. However,
passenger flights will decline by only 3.4 percent and intercontinental traffic will slip
by only 0.6 percent – remaining almost at the same level as in 2008.
Absent from Frankfurt Airport (FRA) for many years, Pakistan International Air-
lines will reintroduce scheduled services twice a week to Lahore and Karachi, while
Air Seychelles will fly once a week to Mahe, the capital of this island nation in the
Indian Ocean. Air India is extending its daily Mumbai-Frankfurt and Delhi-Frank-
furt flights to New York (Newark) and Chicago. Air India has recently designated
FRA as its European hub. Condor will suspend its flights this summer to Recife,
Brazil. Eritrean Airlines will cancel its weekly connection to Asmara, thus ending its port in Istanbul, Turkey. Carpatair will discontinue its service to Timisoara, Roma-
service to Germany completely. However, Lufthansa will continue serving the nia, thus ending its representation in Frankfurt. Estonian Air will also stop flying to
Eritrean capital thrice weekly via Jeddah, Saudi Arabia. Furthermore, Lufthansa FRA this summer, but Lufthansa will continue to offer daily flights to the Estonian
will offer nonstop flights from FRA to Ethiopia’s capital of Addis Ababa in the Horn capital of Tallinn. Air France will delete Lyon from its FRA schedule, but the French
of Africa. metropolis will remain linked to FRA via four daily Lufthansa flights.
In European traffic, the Belgian-based carrier VLM will fly to FRA for the first Particularly noteworthy will be Lufthansa’s expansion of flight offerings to the
time, offering 17 flights per week to the new destination Antwerp (www.antwerpen. Arabian Peninsula from 30 to 47 connections per week. At the start of the 2009 Sum-
be) on the North Sea coast. Lufthansa will add two new Polish destinations to its mer Timetable, Lufthansa will serve the Saudi Arabian cities of Jeddah and Riyadh
FRA timetable: Rzeszow (www.erzeszow.pl) five times per week and Poznan (www. with daily nonstop connections. Flights to Muscat, Oman, will also be offered this
poznan.pl) daily. Sun Express will offer daily flights to the new Sabiha Gokcen Air- summer via Abu Dhabi and Bahrain.

TW/saudia.indd 7 4/8/09 5:07:50 PM


❒ AVIATION
8 Travel World of Saudi Arabia

LUFTHANSA EXPANDS ROUTE ETIHAD EXTENDS


CODESHARE WITH
NETWORK FOR SAUDI ARABIA BRUSSELS AIRLINES

In addition to this growth, Lufthansa


E tihad Airways is to extend further
its expanding global network by
providing its customers with access for
will be operating three extra weekly
the first time to destinations in Spain,
flights from Dammam to Frankfurt dur-
following the expansion of its existing
ing July and August.
codeshare agreement with Brussels
Rolf Koller, General Manager Luf-
Airlines of Belgium.
thansa/ SWISS, Saudi Arabia and Bah-
Under the deal, which comes into
rain said: “Our confidence in the Saudi
effect on March 29, the Abu Dhabi-
Arabian market is in an all-time high as
based airline will place its two-letter
evidenced by the increase in our opera-
‘EY’ code on Brussels Airlines’ flights
tions, taking into account that there is a
from the Belgian capital to the Span-
global economic slowdown. We are an-
ish capital city of Madrid as well as the
ticipating a healthy growth in air traffic
Catalan city of Barcelona. The agree-
demand between KSA, Germany and
ment also includes the city of Birming-
Switzerland. There is no better way to
ham in the United Kingdom.
reiterate our strong market position in
In turn, the extended codeshare
the Saudi market but now.”
agreement will give air travellers from
The uniqueness of travelling via Luf-
the three European cities access, via
thansa/SWISS is that passengers of ei-
Brussels, to Etihad’s home base of Abu
ther airline from the Kingdom of Saudi
Dhabi and beyond it to many inter-
Arabia can benefit from a combinable
national destinations on the airline’s
price structure. Apart from the price,
global network in the Middle East, Af-
passengers are assured of a wide net-
rica, Asia and Australia.
work which translates to more choices,
James Hogan, Etihad Airways’ chief
good products, trusted brand, fleet of
executive, said: “Brussels Airlines rep-
modern aircraft and an exceptional fre-
resents one of our most established and
quent flyer programme.
successful codeshare agreements. Over
Travellers from the Kingdom can also
Rolf Koller Abdulaziz Mangera time, the agreement has evolved in line
avail of the new offer from Lufthansa -

B
with our own ambitious expansion
“Buy 1 Get 1 Free” return ticket travel
plans, opening up markets to which
ucking the downward trend, Luf- from SWISS. This augurs well for cus- offer in Economy Class from Jeddah or
our airline has previously not had ac-
thansa announced that it is in- tomers from the Kingdom as the air- Riyadh to select destinations in Europe.
cess.
creasing the capacity on its routes lines offer more flexibility and choices of Starting from SAR 2390, individuals can
from Saudi Arabia to Germany by al- flights to its hub in Frankfurt and Zu- fly to Germany, London, Manchester, MALAYSIA AIRLINES IN
most double as per March 29. The addi- rich to onward destinations in Europe Paris and Vienna and for SAR 2590 to
tional frequencies will allow Lufthansa and Intercontinental. Amsterdam, Barcelona, Brussels, Dub-
CODE-SHARING WITH
to fly daily from Riyadh and Jeddah to Both Lufthansa and SWISS, operat- lin, Geneva, Innsbruck, Linz, Madrid, INDIA’S JET AIRWAYS
M
its hub in Frankfurt with the beginning ing a total of 29 flights from Saudi Ara- Milan, Nice, Paris, Prague, Salzburg, alaysia Airlines (MAS) expects
of the summer schedule. bia and Bahrain, are the only European Venice and Zurich, prices exclude taxes to capture about 10 percent of
Together with Swiss International Air carriers which jointly connect all major and surcharges. Booking and sales peri- the untapped traffic potential val-
Lines, the total frequency per week ser- gateways in Riyadh, Jeddah and Dam- od is effective from now till 15 April 2009 ued at RM10 million to RM12 mil-
vicing passengers from Riyadh and Jed- mam in KSA and in Bahrain. All flights and valid for travel from 29 March to 30 lion (RM1=US$0.2736) annually from
dah is upped to 11 for each destination operate with a three-class onboard ser- May. Passengers can book their tickets India to Kuala Lumpur following a
with seven from Lufthansa and four vice. through travel agents or online. code-sharing agreement with India’s
Jet Airways. “If you look at the over-

AIR ARABIA NET OMAN AIR TO SPREAD


all multiplier effect of the such agree-
ment, beyond Kuala Lumpur and
India, it can bring in between RM30
WINGS
PROFIT UP 35.6%
million and RM40 million for MAS in
revenue,” said MAS chief executive of-

A O
ficer Idris Jala.
ir Arabia, the Middle East and North Africa’s first man Air will fly non-stop to four more destinations in The airline’s total interline revenue
and largest low-cost carrier (LCC), has announced Europe and Asia this year. They include Frankfurt and was RM680 million per annum, he
its financial results for 2008. Paris in the West and Colombo and Male in the East. said. The Jet Airways-MAS partner-
The company achieved a net profit of Dhs510 million Chief executive officer Peter Hill said August marks the com- ship will work towards expanding and
mencement of our wide-body fleet acquisition plan when we strengthening the hub and spoke net-
for the financial year ending December 31, 2008, up
take delivery of the first of seven brand new Airbus A330 air- work and allow MAS to capture un-
35.6% over Dhs376 million in 2007. The carrier posted a craft. tapped traffic from secondary points
turnover of Dhs2.066 billion in 2008, up 61%. Passenger “With the introduction of these services we will be providing in India through the Mumbai, Delhi,
average load factor -- passengers carried as a proportion a massive increase in capacity from Europe to Oman, designed Chennai, Bangalore and Hyderabad
of available seats -- stood at 85%. The airline carried 3.6 to boost the country’s rapidly growing appeal to the discern- on MAS’ network, Idris told report-
million in 2008, +33% over 2007. ing traveler,” he said. This year Oman Air will take delivery ers after signing the agreement here
Sheikh Abdullah Bin Mohammad Al Thani, Chairman of two Airbus A330-200 aircraft in a two-class business and Wednesday.
of Air Arabia, said: “2008 was a landmark year for Air economy layout, and two Airbus A330-300 aircraft featuring The code-sharing and network-wide
Arabia, and this is reflected in our robust financial re- first, business and economy classes. reciprocal frequent flyer partnership
sults. Airline’s vice-president commercial Barry Brown said we sealed after two years of discussions
will commence flights to Frankfurt on September 17 initially will take effect from March 3 while
Therefore, the Board of Directors has proposed distrib-
with six services per week and we will inaugurate services to tickets can be purchased from Feb 25
uting a 10% cash dividend to the company’s sharehold- Paris on October 11 with four flights per week. “Sri Lanka and onwards. Arrivals from India last year
ers, which allows them to share in Air Arabia’s success the Maldives will commence on October 12 with four weekly amounted to 550,000, a 34 percent in-
while maintaining sufficient capital to ensure the imple- services offering convenient connections to not only Paris and crease from 2007.
mentation of the carrier’s long-term growth strategy.” Frankfurt but also our daily London Heathrow flights.

TW/saudia.indd 8 4/8/09 5:07:52 PM


Travel World of Saudi Arabia AVIATION ❒ 9

QATAR AIRWAYS UNVEILS ROBUST EXPANSION PLANS


Carrier Lines Up Six New Routes For Northern Winter 2009 Schedules
Sydney, Melbourne, Goa And Amritsar Come On Line During Year
European Network Boosted With Two Additional Routes

Q
atar Airways announced plans The award-winning Doha-based airline
to launch scheduled flights to currently has on order more than 200
Australia and further expand new Airbus and Boeing aircraft worth
its operations in India and Europe with over US$40 billion.
new routes from the start of the North- “Qatar Airways’ robust expansion is
ern Winter 2009 schedules. continuing undeterred by the current
Flights to the Australian cities of Syd- economic climate,” said Chief Executive
ney and Melbourne, together with new Officer Akbar Al Baker, addressing a
services to Goa and Amritsar in India, packed press conference on the opening
and two new European services are being day of ITB Berlin.
earmarked over the next nine months. “Sydney and Melbourne have been on
In addition, the Doha-based carrier our radar screen for many years. We
will increase frequency to selected des- can finally look forward to entering the
tinations across its global network from Australian market with vigour as we
the beginning of the Northern Summer will have the aircraft to serve this highly
2009 schedules on March 29. The expan- popular market non-stop from Doha.
sion was announced today at ITB Berlin, Al Baker said Europe was strategically
the world’s largest travel and tourism important for Qatar Airways, highlight- economic meltdown. capacity from March 29 to eight cities
show being held in the German capital ing the need to widen its market pres- “With new aircraft joining our fleet at – Geneva, Kuala Lumpur, Manila, La-
this week. ence with the addition of two new routes an incredible rate of one a month for the gos, Muscat, Mashad (Iran), Tunis and
Qatar Airways will also step up its Eu- over the next nine months. foreseeable future, we are confident go- Algiers. The frequency increases will see
ropean presence with two new routes, “Our tremendous growth is part of a ing forward, able to consolidate our po- the Philippines capital of Manila being
which are currently being finalised. long-term strategy to significantly build sition by increasing frequency on exist- served with two daily flights, up from
The airline’s first new route launch of up our portfolio of routes and fleet size,” ing routes and introducing new routes to the current 11 services a week; Nigeria’s
2009 will be daily flights between Doha he added. give passengers greater choice. commercial capital of Lagos going from
and Houston which, at just under 17 “Qatar Airways continually identifies “Qatar Airways is well poised to face five services a week to daily; and capac-
hours, will be one of the longest non-stop new opportunities around the world to the challenges ahead. We have a long- ity to the Omani capital of Muscat rising
flights in the world. better serve the travelling public and is term vision demonstrated by today’s an- from 15 to 21 flights a week.
Beginning March 30, the Houston able to easily shift capacity according nouncement to build on our highly suc- With the opening of the New Doha In-
route will feature Qatar Airways’ new to market conditions. As a network hub cessful young operation – a remarkable ternational Airport scheduled for 2012,
fully flat Business Class seats deployed airline, Qatar Airways does not rely on feat for an airline which launched just Qatar Airways plans to increase its glob-
on its two Boeing 777-200 Long Range traffic from any specific markets, so we 12 years ago.” al network to beyond 100 cities world-
aircraft, which the airline took delivery are largely immune from the circum- In addition to the route expansion, wide.
of over the past six weeks. stances surrounding the current global Qatar Airways is gradually stepping up

Emirates to launch A380 service


DIRECT FLIGHTS FROM
TUNISIA’S DJERBA
ISLAND TO GENEVA,
to Bangkok and Toronto ZURICH AND NANTES

E mirates airline today announced it will introduce its double


decker A380 aircraft on its Bangkok and Toronto routes.
With flat-bed massage-equipped private suites in First Class,
a new generation of intelligent seating and flat-beds in Busi-
T unis, March 5, 2009 - Djerba’s
international airport is getting a
facelift. In addition to the setting up
Effective 1st June 2009, the aircraft will debut in Canada while ness Class, mood-lighting, and a second-to-none inflight enter- of moving walkways, the airport’s
the new Thai route extends the aircraft’s presence in Asia after tainment system featuring over 1,000 channels of on-demand VIP lounge will also benefit from a
the successful launch of the A380 on Sydney and Auckland in entertainment, the Emirates A380 introduces a new level of renovation program.
February. comfort and luxury. All in all, some 13 million dinars
“We are extremely pleased to announce the introduction of It is set in a three-class configuration (14 First, 76 Business
the A380 for our Toronto and Bangkok services. Our Toronto
have been earmarked for the air-
and 399 Economy Class seats) and spread over two levels with
route has had consistently high demand since the thrice weekly the upper deck dedicated to First and Business class passen-
port’s refurbishing. Direct flights
service was launched two years ago. The A380 will allow Emir- gers. will link Djerba to the cities of Gene-
ates to address some of the unmet need in Toronto while on Services to Toronto on EK 241 depart Dubai at 09:55 hours, va, Zurich and Nantes. Djerba Inter-
Bangkok, the A380 will help support the Thai government’s arriving in Toronto at 15:45 hours. EK 242 departs Toronto at national airport, one of Tunisia’s 9
new tourism initiatives,” said Emirates President Tim Clark. 21:40 hours arriving in Dubai at 18:35 hours on the next day. airports provides 20% of Tunisair’s
The change on both services will provide a capacity increase Services are offered on EK 241 and 242 on Mondays, Wednes- traffic.
of about 30% for each route. days and Fridays. The airport which is used by 66
The new aircraft routes also offer strengthened support for Services to Bangkok on EK 372 depart Dubai at 09:40 hours, airlines has witnessed a traffic esti-
popular transit markets- with the A380 now servicing London arriving in Bangkok at 19:00 hours. It turns around as EK 373 mated at 25,288 flights in 2008. The
Heathrow, UK tourists travelling to/from Thailand can enjoy a departing Bangkok at 21:25 hours, arriving in Dubai at 00:30
seamless A380 experience while for Canada, the change means
number of passengers going through
hours the next day. The Bangkok service operates daily.
increased access to Dubai and the Gulf region. the airport has reached 2 million 624
Emirates A380’s ground-breaking inflight product include Effective 1st June 2009, Emirates will operate five A380s on thousand in 2008.
onboard shower spas in the First Class cabin featuring signa- the following routes: Dubai-London Heathrow (daily), Dubai- A leading tourist destination in
ture products by the airline’s premium spa brand, Timeless Sydney/Auckland (daily), Dubai Toronto (three times weekly) Tunisia, the island of Djerba was
Spa. The onboard lounge for First and Business class custom- and Bangkok (daily). The airline will accept another four A380 ranked in 2008 as the world’s best
ers mirrors the ambience of an executive club and includes a aircraft into its fleet in the financial year of 2009/2010 and has tourist destination by the American
bar with a wide range of beverages and canapés. announced it will introduce services to Seoul in December. travel guide, Trip Advi.

TW/saudia.indd 9 4/8/09 5:07:54 PM


❒ NEWS
10 Travel World of Saudi Arabia

Mosaid Travel signs GDS agreement with Travelport MAKKAH-MADINAH


Renowned Saudi Travel Agency Converts to Galileo GDS RAILWAY PROJECT

J
ON FAST TRACK

T
eddah, Kingdom of Saudi Ara- utation for its extensive group tour ser-
bia: 5 April, 2009 – Travel- vices within the Kingdom, with a special enders for the design of stations
port, one of the world’s lead- focus on providing customized packages on the Makkah-Madinah Rail
for the Hajj and Umrah pilgrimages. Link (MMRL) project will be accepted
ing providers of global distribution
“We are relying on the efficiency of by the middle of this year, Abdul Aziz
systems (GDS), has announced that
the Galileo system to source the widest Al-Hoqail, president of the Saudi Rail-
Mosaid Travel, one of the most well- range of travel options for our custom- way Organization (SRO) announced
established travel agencies in Saudi ers and are confident that this is the right yesterday.
Arabia, has converted to its Galileo GDS to help support our business in the Tenders for constructing rail tracks
GDS. Kingdom,” stated Mr. Nadir Ali Kazal- and installing electricity, communica-
Under the multi-year agreement signed bash, General Manager, Mosaid Travel tion and signaling systems as well as
Khalid Binshakir, Commercial Director
with Travelport, Mosaid will subscribe & Tourism Services. Travelport Saudi Arabia for the import and operation of bullet
to the GDS provider’s world-class Gali- With a significantly enhanced local bilities in Saudi Arabia have helped us trains will be accepted in the last quar-
leo booking platform, tapping into some presence following the set-up of its di- secure major new clients such as Mosaid ter of this year, he added. Speaking
of the best airline, hotel, and car content rect Galileo operations for travel agents, Travel, which are benefiting from the
on the market to meet the needs of the to reporters after attending a meeting
Travelport now has a full training and seamless delivery of Galileo products
agency’s growing customer base. of SRO’s board of directors, Al-Ho-
support structure in place to serve all of through our one-stop-shop service,” con-
Headquartered in Jeddah, Mosaid its customers throughout the Kingdom.
qail said the first phase of the project
cluded Fazal Muhammed, Travelport
Travel & Tourism has built a strong rep- “Our extensive customer service capa- would be ready by April 2012 and the
GDS’s Senior Director, Saudi Arabia.
second phase by December 2012 which

Al Qaseem and the National Festival


will mark the experimental operation.
He said work on the project would
start in April.

of the Palm and Dates


The Al-Rajhi consortium has won
the SR6.79 billion contract for the civil
works of MMRL or Haramain Railway

T
project that will link the two holy cit-
he Tourist Development Council, Qaseem has sought to tions and the private sector as well as the international expert ies of Makkah and Madinah with the
develop the Al Qaseem region in the framework of profes- of tourism events development Mr. Bil Autel. business and port city of Jeddah. The
sionalism in the management of tourism activities to contrib- Executive Director of Al Qaseem PTO, Dr. Jaser Al Hurbash, project includes construction of elec-
ute to the promotion of tourism development and to achieve emphasized that, the meeting has brought out many recom-
tric railway lines with a total length
better economic returns for the region. mendations, most important of them were to support the per-
of 450 kms, complete with signal and
On the recommendation of the Tourist Development Council ceptions of the Saudi Commission for Tourism and Antiquities
communication systems and five sta-
Qaseem at its second meeting, the panel was held to develop (SCTA) in the implementation of the National Festival of the
the festivals in Qaseem. The first meeting was chaired by His Palm and dates; the formation of a working group to imple- tions.
Highness, Prince Dr. Faisal bin Saud bin Mishal bin Abdu- ment the recommendations contained in the proposal which Transport Minister Jabara Al-Se-
laziz, Deputy Emir of Al Qaseem region, Vice-Chairman of the should meet periodically to oversee the implementation of this raisry said the MMRL with high-
Board of the region’s tourism development, in his office at the proposal. the most important of which is to conducting joint speed trains would be an ideal solution
Dewan of the Principality in the city of Buraida on Monday festival in the name of the National Festival for Date and Palm to transportation problems faced by
23rd March, 2009. in Al Qaseem region with the launch of a widespread campaign millions of pilgrims each year. Al-Ho-
The meeting discussed the events of the recent festivals of of its marketing and advertising. He mentioned at the same qail said the expected journey time on
dates and discussed the strengths and attractions and their time, the continued support of the His Royal Highness Prince the proposed 300 km per hour bullet
role in the development aspects. The meeting was attended by Faisal bin Bandar bin Abdul Aziz and HRH President of the trains would be half an hour between
the Tourist Development Council and government agencies in SCTA for all assistance in the development of the tourism sys- Makkah and Jeddah, and two hours
charge of the Dates festival in addition to agricultural associa- tem for the over all economic development in the region. between Madinah and Jeddah.

FREE SIGHTSEEING IN
SAUDI CAPITAL DURING Galileo Launches Ladies Training
SPRING BREAK

T he Saudi Commission for Tourism


and Antiquities (SCTA) launched
sightseeing tours around the most prom-
inent landmarks in the Riyadh city dur-
ing the spring break, in cooperation with
the Saudi Arabian Public Transport
Company.
Mr. Abdul-Rahman Al-Jassas, the Ex-

J
ecutive Manager of Riyadh PTO, said
that two sightseeing tours per day will
start from Prince Salman Science Oasis eddah, Kingdom of Saudi Arabia: xx, January 2009 – Travelport GDS, one of the world’s leading providers of global dis-
on King Abdullah road. tribution systems (GDS) and operator of the Galileo booking platform, held the first ever women-only training program
Each bus will be accompanied by a tour for travel agencies in Jeddah earlier this year.
guide to explain the landmarks. Recognizing the importance of training for the Kingdom’s female travel agents, Travelport is providing a three-day beginners
The tours included many landmarks course for females, which includes essential skills in the latest Galileo GDS technology. At the end of the course, a certificate was
such as shopping centers (Riyadh Gal- issued to every candidate.
lery/ Al-Aziziyah Mall/ Garnada), Old “At Travelport, our aim is to always be by our customer’s side. To help and assist, whenever we can, which is why we orga-
Dir’iyah, the Kingdom and Al-Faisaliah nized the first training session exclusively for women working in travel agencies in Jeddah,” said Fazal Muhammed, Travelport
towers, King Abdul-Aziz Historical Cen- GDS’s Senior Director, Saudi Arabia. The training program helps familiarize women with the Galileo system and introduces
ter, Al-Masmak Palace, and Zal tradi- them to Travelport’s operations in the Kingdom. Women travel agents are trained in travel software as well as basic travel agent
tional market. Moreover, tourism publi- procedures, including ticketing, seat booking, seat confirmation, ticket refund, booking of cars and hotels. One of the world’s
cations and maps will be distributed to leading providers of global distribution systems (GDS), Travelport boasts state-of-the art training centers across the Kingdom
the visitors. and provides direct service and support to KSA travel agents, including a 24/7 help desk.

TW/saudia.indd 10 4/8/09 5:07:56 PM


Travel World of Saudi Arabia NEWS ❒
11

Hong Kong Tourism Board Celebrates


a Successful GCC Travel Mission RI and KSA to Boost
Bilateral Ties by Addition-
al Flight Frequencies

C
onsul General of Republic of In-
donesia Gatot Abdullah Man-
syur said that flight reservation
to and from Indonesia this summer no
more become problem for those want
to visit the country, since Government
of Republic of Indonesia and Govern-
ment of Kingdom of Saudi Arabia has
signed MoU of Implementation of bi-
lateral air services agreement on May

T he Hong Kong Tourism Board Each city saw a significant turn out of 22, 2008.
Because the agreement mentioned
(HKTB), are celebrating the success agents and local press, with the larg-
that both countries shall have the right
of its first ever GCC travel mission which est congregation attending the Dubai to designate in writing to the other con-
was held from the 01st to the 04th March, workshop which also included trade tracting party one airline or more for
taking in Dubai, Abu Dhabi, Doha (Qa- participants from Sharjah and Ras Al the purpose of operating the agreed
tar), Manama (Bahrain) and Dammam Khaimah. services. It enable another carrier besides Garuda and Saudia to fly to
in Saudi Arabia. Lasting for about 2.5 hours each, the Indonesia.
In total 18 suppliers from Hong Kong workshops were conducted in a free-flow The agreement also mentioned that Indonesian airlines will operate
participated in the five city travel mission, format, allowing the agents to freely net- in Jeddah, Dammam and Riyadh while Saudian Airlines will operate
namely; Hong Kong Disneyland Resort, work and learn more about the products to Jakarta, Surabaya (East Java), Medan (North Sumatera), Makasar
HS Travel, Intercontinental Grand Stan- of each of the suppliers. (South Sulawesi) and Denpasar (Bali) Indonesiaand Saudi to operate 21
scheduled flight round trip weekly passenger flights to and from route
ford Hong Kong, Island Shangri-La Hong Hong Kong Tourism Board Director of
schedule and 7 round trip weekly cargo flight without any restrictions
Kong, Jetway Express Ltd, Kowloon Marketing for the Middle East, Mr. Si- imposed on aircraft type to and from points specified in the route sched-
Shangri-La Hotel, Ngong Ping 360 Ltd, mon Mills said; “As it was our first travel ule as well as additional frequencies.
Ocean Park Hong Kong, PC Tours and mission in the GCC, we were delighted Both countries agreed to incorporate Madinah Point in the Route
Travel, Plaza Premium Lounge, Royal to be joined by such a large number of Schedule once Airport capacity expansion plan is implemented and all
Plaza Hotel, Southsea Tours Ltd, Stay- Hong Kong partners. technical requirements has been met. Until such time, the designated
ingAsia Destination Management Com- The events themselves saw a strong airlines can operate Hajj and umroh flight to and from Madinah point
pany Ltd, The Peninsula Hong Kong, turnout of operators and agents and we on charter basis or extra flight subject to Madinah airport capacity.
Travel Asia Ltd, Unicorn Travel Manage- received such positive feedback across Bambang Sudaryono, Head of Transportation Affairs in the consulate
ment, Cathay Pacific and the Hong Kong the region and that this is now likely to said that the agreement was signed based on wishing to further develop
friendly and cooperative relations existing between the two countries
Tourism Board. become an annual event”.
based on equality and mutual benefit.
As most populous muslim country, Indonesia is big market for inter-
Al Tayyar Travel signs multi-year national airlines, he said that more than 12 airlines in the Kingdom are
flying to Jakarta regularly to serve more than 650.000 Indonesian in-

agreement with Travelport GDS cluding hajj and umroh pilgrimage yearly.
Senior General Manager of Garuda Indonesia for Middle East and Eu-
rope, Nasrizal said that Garuda currently operates twelve flights weekly
Group to be served by Galileo’s newly es- from Jeddah to Jakarta, with seven non stop flights to Jakarta and other
flights via Riyadh.
tablished direct operation for travel agents To implement the signed MoU, Garuda already made a planning to

R
add more traffic to Jeddah and also to fly Medina to accommodate de-
iyadh, Kingdom of Saudi best airline, hotel, and car structure in place to serve the mand from umrah market. Extra flights have been planned as well that
Arabia: 4 March, 2009 content on the market, help- GDS provider’s customers in based on market demand.
– Travelport GDS, one of the ing the group stay competi- Saudi Arabia, the UAE, and He said that Garuda also has planned to bring in 25 new Boeing 737-
world’s leading providers of tive and meet the growing de- Egypt. 800 Next Generation (B-737NG) aircraft, which it has ordered from the
global distribution systems mands of its customers. “Our agreement with Al Boeing Company.
(GDS), operating both the “Galileo is able to provide Tayyar Travel Group is not These planes will join the Garuda Indonesia fleet in several stages:
Galileo and Worldspan plat- highly efficient products and only a testament to our lead- eight units in May-December 2009, ten units in January-October 2010,
forms, has announced today solutions so that our team ing technology and solutions, five units in August – December 2011, and two in January – February
that it has signed a multi-year can, in turn, provide excel- but validation of our new 2012.
agreement with Al Tayyar lent customer service. We customer service capabilities As well, ten Boeing 787 series 8 (B-787-8) Dreamliner aircraft, which
Travel Group for its Galileo were very impressed by what as a direct operation,” said the Boeing Company began, producing in 2006, will join the fleet start-
GDS. Galileo offered and confident Fazal Muhammed, Travel- ing in 2011.
One of the most well estab- that the system will help grow port GDS’s Senior Director, He said that Garuda has successfully completed the IATA Operational
lished travel agencies in the our business over the com- Saudi Arabia. Safety Audit (IOSA) and has been added to the IOSA registry since June
Kingdom, Al Tayyar Travel ing years,” stated Ossama Travelport’s new country 2008. The IOSA program is the first global standard to include eight ma-
has business interests span- Maayeh, Group Director, Op- hub offices based in Jeddah jor aspect of an airline’s ability to deliver as safe operation consist of or-
ning travel, tourism and car- erations and Airline Affairs, provide services and support ganization and management, flight operations, operational control and
go, with a strong reputation Al Tayyar Travel Group. direct to travel agents includ- flight dispatch, aircraft engineering and maintenance, cabin operation,
not only in Saudi Arabia, but The agreement follows Trav- ing a 24/7 help desk, training aircraft ground handling, cargo operations, and operational security.
throughout the Arab World. elport’s recent multi-million facilities and leading tech- These eight sections comprise more than 900 standards that an airline is
By joining forces with Trav- dollar investment in its new nology and solutions. The audited to, and in order to achieve IOSA registration, the airlines must
elport GDS, Al Tayyar will direct Galileo operations for company also boasts further satisfy them all.
subscribe to a world-class IT travel agents in the Middle branch offices in Riyadh and
platform offering some of the East, with a new support Dammam.

TW/saudia.indd 11 4/8/09 5:07:58 PM


❒ SWISS ROAD SHOW
12 Travel World of Saudi Arabia

A Successful Swiss Road Show in the Kingdom


Swiss destinations and hotels welcomes the Saudi Travelers

1 2

5 6

S
witzerland Tourism inaugu- which he welcomed the attendance assert the success of last year’s Swiss H. Simon Bumann, Saas Fee Tourism
rated lately its new tourist sea- and praised the mutual relationship promotional campaign in the King- (5), Maurus Lauber, Zürich Tourism
son in the Kingdom in a press between the two countries. dom which reflected in the increase (4), Michel Cavadini, Ticino Tour-
conference and travel agents gather- Then the representatives of Swit- of Saudi tourists’ number in Switzer- ism, Walter Loser, Lausanne Tour-
ing held in Jeddah Movenpick hotel, zerland Tourism took turns to pres- land. This year’s campaign aimed at ism (5), Andreas Frizzoni, Geneva
attended by HE Adrien Evequoz, the ent and demonstrate in details the maintaining last year’s success and Tourism, Tawfik Melli, Switzerland
Swiss Consul General with some of different Swiss tourist areas such as doubling the number of Saudi tour- Tourism, Hugo Furrer, Swiss Travel
the Consulate staff, in addition to a Dolder Grand, Fairmont, Geneva, ists to Switzerland this year. System (1), Stefan Pfister, Jungfrau
large number of different media rep- Interlaken, Lausanne, Matterhorn, Switzerland is known of its won- Railways (6), Eugenio Genazzi, Swit-
resentatives. Lucerne, Montreux, Ticcino and derful diversity in its tourist product zerland Tourism, Stefan Ryser, In-
A detailed presentation of all the many more. and charming beauty of its different terlaken Tourism (6), Lukas Ham-
beautiful Swiss tourist areas was giv- It is worth mentioning that Switzer- areas that ensure its visitors an un- mer, Luzern Tourism (6), Eric Seiler,
en, during the conference, included land Tourism made a promotional forgettable experience. Royal Plaza Montreux, Hans Jörg
an explanation of how to get the visa tour in Saudi Arabia from the 21st The Swiss delegation was headed John, Montreux Vevey (5), Beat Sigg,
and highlights of the different tourist to 25th of February 2009. This tour by Jörg Krebs, Switzerland Tourism Victoria Jungfrau Collec. (6), Daniel
attractions in Switzerland. witnessed the participation of repre- (1) and joied by Thomas Allemann, Szeleny, The Dolder Grand (2 with
The conference also included a sentatives to different Swiss tourist Crans-Montana Tourism, Kevin M. Al Wadi) and Henk Van Beveren,
word by the Swiss Consul General in areas and deluxe hotels in order to Kunz, Zermatt Tourism/Seiler (3), Fairmont Palace Montreux.

TW/saudia.indd 12 4/8/09 5:08:07 PM


Travel World of Saudi Arabia NEWS ❒
13

Lufthansa/SWISS Travel Agents annual party


M
any of the biggest Saudi travel agents had attended
the annual agency award party of Lufthansa/SWISS Lufthansa and Swiss Western province team
which was held lately at the Sheraton hotel in Jed-
dah.
Mr. Abdulaziz Mangera, manager of the Western province
welcomed his guests in presence of Dr. Michael Zickerick, the
German Consul General and Mr. Adrien Evequoz, The Consul
General of Switzerland.
“This joint award function goes back to 4 years where Luf-
thansa/SWISS acknowledge and honored the contribution of
our travel partners. The criteria for the awards are our top 15
best producing for Lufthansa/SWISS. The award is very signifi-
cant, symbolically and also in sense of well deserved achieve-
ment.” said Mr. Mangera.
Mr. Mangera added that the company has managed to write
Innsbruck
good figures during the last year due to very strict management
controls and also rigid cost controls.
The party was ended by a delicious dinner after the Two Tails
trophies was awarded to the top Travel Agents who worked
very hard with Lufthansa/SWISS last year.

Seen Mohamed Garrer from Ace travel, Mohamed Zaheer from


TTS, Alawi from Attar Travel, Nizar from Swiss cargo, Mohamed
shorbagi from Al Tayar travel, Khalid Alfadal from ITC travel,
Zameer from Portfolio with the German Council sun Max.

TW/saudia.indd 13 4/8/09 5:08:12 PM


❒ LAST PAGE
14 Travel World of Saudi Arabia

IMEX goes greener in 2009


I
MEX continues to assert its
leadership on environmental Ray Bloom
issues within the global meet- Chairman
ings industry with a number of new
“green” initiatives for the award-
winning trade show in 2009, taking
place 26-28 May in Frankfurt.
Its continued commitment to envi-
ronmental improvement is demon-
strated in the recent completion of
IMEX’s first ever independent envi-

H is Royal Highness Prince Sul-


tan bin Salman bin Abdul Aziz,
President of the Saudi Commission
ronmental audit. Conducted by The
Carbon Consultancy, the audit found
that IMEX managed to reduce its per
for Tourism and Antiquities (SCTA) delegate carbon emissions output by
chaired a review meeting to delib- 6.3% last year, despite an increase in
erate on the Commission’s perfor- delegate numbers. Other reductions
mance during the 1st Quarter 2009, were achieved in the areas of Hosted
in the presence of various depart- Buyer air travel, IMEX staff travel
mental and project managers of the emissions and waste reduction. Or-
Commission. ganisers, Regent Exhibitions, will use
HRH during the meeting, discussed
the Report’s findings to further re-
the functioning of the body and mea-
duce their carbon footprint through-
sured the performance of the depart-
out the coming year.
ments against the approved plan set
In 2008 IMEX became the first in
earlier.
its sector to use hydroelectric power booked by German hosted buyers Community Award. All are designed
Various obstacles detrimental to the
together with 21,000 fully recycla- and a 30% increase in European to showcase and celebrate a positive
progress of the plans were examined
ble and compostable plastic visitor buyers booking train travel. approach to environmental and CSR
and several measures were propound-
badges. Each year IMEX presents the Cor- improvements across a number of
ed to sort them out. The meeting also
discussed the performance of current In common with many other trade porate Responsibility Centre, which industry sectors.
projects. It also examined the memo- shows, IMEX traditionally used to is run in partnership with the Green IMEX also undertakes regular
randa of cooperation signed with the print plastic badges and the same Meeting Industry Council (GMIC) global research into green issues, all
government sectors and private bod- number of plastic badge holders. By for the benefit of visitors and ex- of which is published free of charge
ies and reviewed indicators of tour- switching to 100 per cent recycled hibitors. It provides a host of useful online at the IMEX Global Data Ex-
ism activity across the Kingdom. paper badges using a corn-starch resources and advice for meetings change. (www.imex-frankfurt.com/
HRH emphasized the importance polymer coating, organisers saved industry operators interested in im- dataexchange.html).
of redoubling the efforts to revitalize the equivalent of five grown men in proving their green and socially re- Says Carina Bauer, IMEX Market-
the tourism sector in the Kingdom, sheer weight of plastic. sponsible credentials. For the first ing and Operations Director, “From
stressing on the importance provid- In 2009 IMEX will be the first to time the Centre will be offering green our own experience we know it can
ing the integrated tourism experi- introduce badge lanyards made en- workshops led by Tamara Kennedy, be hard to distinguish fact from fic-
ence with its full elements to the lo- tirely from plant silk - a completely Executive Director, Green Meeting tion when it comes to ‘going green’.
cal tourist who is considered the first organic product made from waste Industry Council and Fiona Pelham, Research shows that people want two
target of SCTA through its different grain fibres. Founder Member, Positive Impact. particular types of help: tools and
programs. Other green practices for 2009 will The twice-daily workshops will focus practical support. As a result of our
HRH indicated that SCTA is rely- include biodiesel courtesy buses, on “Steps to sustainability - how to experience plus working with some
ing on provinces as major centers reuse of surplus food through lo- get green” and will cover the latest market-leading partners over the
for executing tourism development cal farms and the use of sustain- ways in which the industry is posi- past few years, we are in a position
through Provincial Tourism Orga- ably-sourced materials for bags and tively influencing the global environ- to pass on this kind of knowledge
nizations throughout the Kingdom. ment, local community and business to buyers, visitors and exhibitors.
printed items in particular. Last year
He further emphasized the necessity Above all, IMEX 2009 will offer its
IMEX succeeded in reducing its total economics.
to create tourism services at the cul- participants practical tips and ideas
waste output by 20% and expects to IMEX will again present its Green
tural and heritage sites befitting the that don’t involve high level policy
exceed this figure come May. IMEX Awards in 2009, also in partnership
status of the Kingdom as well as the
will also be encouraging those who with the GMIC. These high profile or behavioural changes so that ev-
expectations of its nationals.
are able, to travel by train to Frank- acknowledgements include a Green eryone - at every level - can partici-
Abouelwafa Badour furt. Last year this led to a 70% Meetings, Green Supplier, Green pate in reducing their environmental
reduction in the number of flights Exhibitor and Commitment to the impact if they so choose.”

TRAVEL WORLD OF SAUDI ARABIA


Published by Travel World Publications Ltd. - UK
Publisher: Eman Shaaban
UK: The Meridian, 4 Copthall House, Station Square, Coventry, West Midlands, UK CV1 2FL
Switzerland: Res. L’Argentine 11, CH-1854 Leysin / T +41 24 494 59 94 , F +41 21 963 27 48
Chief editor: Abouelwafa Badour
Egypt office: 13 Abdalla Taher st. - Nasr City - Cairo / T & F + 20 02274 35 13

e-mail: travelworld@bluewin.ch
E-mail: a.badour@yahoo.com

TW/saudia.indd 14 4/8/09 5:08:14 PM


Travel World of Saudi Arabia MUNICH AIRPORT ❒
19

TW/saudia.indd 15 4/8/09 5:08:14 PM


❒ Travel World of Saudi Arabia

TW/saudia.indd 16 4/8/09 5:08:15 PM

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