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1834 Maine Drive Home: (847) 891-0743

Elk Grove Village, IL 60007 Mobile: (847) 922-9192


Email:
CAREER SUMMARY
Accomplished Sales and Marketing management executive with leading manufacturers
in the Electrical Industry. Demonstrated success in domestic and international
industrial sales, product marketing, training, distribution and corporate commun
ication. Primary strengths include managing and motivating people by applying ex
tensive and diverse experience, knowledge and resources to solve problems in a t
echnical business environment.
PROFESSIONAL EXPERIENCE
ABB LOW VOLTAGE PRODUCTS AND SYSTEMS - Cary, NC 1990 to 2009
A $35 Billion electrical products and engineering services company with 110,000
employees worldwide.
Region Manager / District Manager - Schaumburg, IL
Managed 12 Direct ABB Area Sales Managers, five Business Development Managers, n
ine Independent Sales Representative Agencies (40 people in total) and 80 Distri
butors in the midwest United States to sell Electrical Control, Drives, Power an
d Distribution Products.
* Grew sales by more than 15% in a shrinking industrial market in 13 midwestern
states by developing strong relationships with sales channels, developing target
account strategies and creating effective marketing plans resulting in annual d
ouble digit increases.
* Increased sales by providing in-depth product expertise and support to local c
ustomers through implementing a business development program that offers better
customer response and greater product knowledge, penetrating key customers and d
ifficult opportunities in significantly less time.
* Successfully integrated a $40 million acquisition (Entrelec) in the Midwest te
rritory through careful analysis and developing close relationships with sales c
hannels, resulting in expanded sales overall through cross selling of ALL produc
ts.
* Introduced professional selling concepts and strategic planning to the Midwest
sales force to maximize capabilities, time management and focused direction.
* Recognizing gaps in the product line and and the company's worldwide capabilit
y to fill them, participated in top level international product focus groups to
improve product offering.
Manager, Channel Development - Schaumburg, IL
Managed and directed 13 District distributors to participate in the company glob
al and local strategy to develop new business and grow sales.
* Produced a strategic plan and five year outlook for district distribution to m
aximize sales focus and serve as a guide for growth.
* Developed concise individual distributor profiles and measuring system to eval
uate progress toward goals.
* Conducted quarterly reviews with distributor management discussing targets, ac
tions and results to maximize sales efforts and determine support required to gr
ow sales.
* Expanded ABB presence at distributors and their customers by marshalling inter
nal resources to continuously train them - a record 70 programs annually.
* Represented ABB in National organizations (NAED, etc.), company sponsored even
ts and day to day key customer activity to remain current in industry trends and
enhance the company image.
James L. Heidenreich Page two
SCHNEIDER ELECTRIC / SQUARE D COMPANY - Palatine, IL 1979 to 1989
A $25 Billion Electrical Control and Power Distribution Products company
Manager, Corporate Communications
Marketed and supported all Square D Company's products and services to worldwide
customers, employees and investors.
Manager, International Marketing Services
Provided direction and set international sales and marketing policy for U.S. Man
ufacturing Plants as well as 15 offshore Square D Companies. Supported efforts o
f Vice President and General Manager of Asia Pacific and Latin America for sales
and marketing projects in those areas. Managed International Special Services G
roup involving export licensing and duty drawback.
Manager, International Sales Midwest
Generated sales from midwestern U.S. customers exporting or involved in internat
ional projects.
Manager, Corporate Training
Managed and trained ALL Square D Company's Field Sales Engineers during 15-week
training program until assignment to their sales offices. Developed and delivere
d management training to seasoned sales and marketing managers.
Managed corporate staff of trainers and in-company TV production studio.
Executive Sales Engineer - Chicago, IL
Sold Electrical Control and Power Distribution Products to turnkey contractors,
consulting engineers, users and distributors in the Chicago area.
Managed electrical projects in their entirety from the pre-order stage to delive
ry.
TELEMECANIQUE ELECTRIC - Arlington Heights, IL
Product Marketing Manager - Power Control Products
Promoted and marketing control products line through national distribution chann
els including sales activities, developing and conducting training, and competit
ive analysis. Liaison with product headquarters in Paris, France.
EDUCATION
Masters of Business Administration (MBA), Marquette University, Milwaukee, Wisco
nsin
Bachelor of Science of Mechanical Engineering (BSME), Marquette University, Milw
aukee, Wisconsin
French Language - Berlitz (200 Hours), ADIF (3 months) - Lyon, France
Co-Op Student - Marquette University / Square D Company
PROFESSIONAL
National Association of Electrical Distributors (NAED)
Past President, National Management Association (NMA) for Square D Founding Chap
ter
Past President, Toastmasters for Square D Founding Chapter
COMMUNITY
Coached Schaumburg Park District Youth Soccer 10 years
Coached Schaumburg Park District Youth Basketball 4 years

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