GORDON BRAUN

Placentia, CA 92870
714-348-6016
gb586814@westpost.net
http://www.linkedin.com/in/gordonbraun

SUMMARY
Sales Manager known for leveraging entrepreneurial skill set to launch new chann
els, products and programs in the highly competitive technology industry. Prove
n record of success in driving revenues, building strong teams and consistently
exceeding profit goals. Key competencies include:
Strategic planning, Business development, Program cost management, Market revita
lization, Accurate sales forecasting, Profit improvement, Customer / vendor rela
tions, Account / territory management
EXPERIENCE
TOSHIBA AMERICA INFORMATION SYSTEMS, Irvine, CA 2005 - present
National Strategic Alliances Manager
Manage five sales and marketing representatives. Prospect, develop and manage ne
w national sales channels for manufacturer of notebook computers, storage device
s, imaging systems and telecommunication systems.
Increased sales from $17K to $850K per month in the Affinity and Employee Discou
nt Sales Program by negotiating and landing contracts with over 50 major compani
es including American Express, Visa and the American Bar Association, providing
discounted pricing to members
Created new self funded sales revenue stream by developing and implementing part
nering program, which surpassed new sales expectations by 110%.
Provided sales strategy and direction for third-party software developers provid
ing customized products for resale. Ensured sales fulfillment through reseller a
nd business dealer channels.
Implemented vertical-focused targeted accounts in healthcare, financial, real es
tate, automotive and sales force automation, which reduced marketing costs.
OKI DATA AMERICAS, Mount Laurel, NJ 2004 - 2005
Major Account Manager, Southern California
Opened, developed and managed new Southern California territory for worldwide pr
inter manufacturer.
Provided sales strategy and direction for large corporate Fortune 500 end-user a
ccounts surpassing new territory expectations by 140%.
Handled vertical focused accounts in healthcare, banking, insurance and retail.
GATEWAY COMPUTERS, INC., Irvine, CA 1998 - 2004
Manager, Strategic Partners (2003 - 2004)
Sales Management Consultant, Mindshare Consultants (1998 - 2003)
Sold and managed major accounts, contract sales, membership and employee purchas
ing programs into the business-to-business market for PC manufacturer. Managed 1
7 regional business sales reps nationwide.
Negotiated and sold GE Capital Information Systems and Sun Microsystems strategi
c alliance partnerships, resulting in increased sales of over $15 million per ye
ar.
Increased revenue by over $10 million per year with major accounts by partnering
 with strategic resellers.
Created new joint sales opportunities surpassing personal quota for launch by 10
8%.
FASTPOINT, Stanton, CA 1997 - 1998
National Sales Manager / Vice President, Sales
Directed a team of 10 in the sales and marketing effort for computer input devic
e manufacturer.
Managed P&L for sales and marketing with annual company sales of over $8 million
.
Provided direction that insured projected sales goals were exceeded by 132%.
Raised gross profit margin 7% by focusing on more lucrative add-ons.
Negotiated two key contracts, resulting in new profitable product lines.
SCANTRON DATA SYSTEMS, Tustin, CA 1995 - 1997
Account / Sales Manager, Western Region
Directed data collection and management for sales to national companies for manu
facturer of scanning devices, magnetic ink readers and sorters.
Identified high-use vertical markets and generated data that expanded product us
age, resulting in $250,000 per month increase in sales.
Recommended new territory management approach that netted 20 new clients and 45%
sales increase.
Combined company product lines with strategic vendors that created new value add
programs resulting in overall business growth of 156%.
TRW (now EXPERIAN), Orange, CA 1992 - 1995
National Account Executive, Southern California/Arizona
Sold systems and services into Fortune 500 accounts.
Achieved 382% of district quota by directing purchases into Fortune 500 companie
s including Transamerica, Union Bank, Occidental Petroleum, Amwest, Bank of Amer
ica, Toshiba and Allergan.
Sold and managed largest single account. Ranked number one company-wide, in all
measurable manager categories and achieved President's Club.
EDUCATION
Bachelor of Science, Psychology
University of Illinois, Champaign, IL
Ph.D. program, Clinical Psychology
Loyola University, Chicago, IL
PROFESSIONAL DEVELOPMENT
Strategic Selling training coursework (Miller/Heiman)
Solution Selling formal class work (Michael Bosworth)
Spin Selling training seminar (Xerox)
TECHNICAL SKILLS
Microsoft Office (Word, Excel, PowerPoint, Outlook)
Corel Office, Lotus Notes, Goldmine
ACT software applications