Gilberto Molina

1.954.234.1842
gm85fb30@westpost.net
SALES/MARKETING MANAGAMENT PROFESIONAL
More than 20 Years of Experience in Industrial Sales. Accomplished, motivated Bu
siness Development manager with a comprehensive background in manufacturing sale
s, B2B, International Business. Strong background in Business with Multi-Nationa
l location. Ability to juggle several projects simultaneously while working unde
r pressure in fast-paced environments. Effectively defines, develops and impleme
nts targeted action plans to maximize productivity, efficiency and profitability
. Highly versatile in Electrical Products, Industrial Automation and Safety Prod
ucts. Reputation for integrity, problem solving abilities, work ethic and analyt
ical skills. Solid knowledge of Distributors. High disciplined executive with ab
ility to work in a complex, changing, matrix-type environment and deliver added
value to the organization and its shareholders.
KEY ACCOMPLISHMENTS
Best Sales Engineer in Latin America.
Increase sales from US$ 500 .000 to 5.000.000 in 5 years, in the given territor
y
Reach orders up to US$ 15.000.000 in MV and LV MCC and Drives.
Increase the Total Sales by 28%, in whole territory up to US$ 45.000.000, in 3 y
ears in Industrial Control
Business Development / Markets
Increase Customers base by 200% including new safety services business
Increase Customer penetration in new products, for IEC Market, reaching 300-400%
sales
Consistently created and developed sales and marketing strategies and successful
ly targeted and closed new business accounts. Creating of 54 different Catalogs
for 58.000 Customers.
Global Account Management / New Markets
Responsibility for Big Global Account in Multiple Locations/Countries, Oil and
Gas, Mining, Food and Beverage, representing sales up to US$10.000.000+ Per Year
Work with other functional managers to close orders and increase customer loyalt
y.
Sales call from the button line to the top management in the Customer site.
CORE COMPETENCIES
International Sales * Business Development * Management People, * Pricing * Verb
al & Written Communications * Presentations & Negotiations * Creative Marketing
* Business Development * Relationship Management * Problem Solving * Customer Se
rvice
Strong Background in Automation Products, PLC; Drives, MCC, LV and MV, Industria
l Control, Electrical Distribution.
Strong Background in Marketing Communications: Launching Products, Collaterals,
Integrated Communication Messages.
Well versed in Safety Regulations Standards and Machine Safety Regulations, OSHA
, UL, NFPA, EN. IEC.
Use of Customer Centric Selling, for customers sales approaching and closing ord
er.
Coordinate efforts to improve the customer experience at the point of sale.
Manage product sales growth and individual sales effectiveness by reviewing sale
s activity
Willing to Travel up to 85% of the time in international trips.
Willing to relocation, if needed
Ability to tend to details
*
PROFESSIONAL EXPERIENCE
Saher Consulting Inc.
Coral Springs, FL, USA Sales Director Sep-2009 to Present
Provide safety services, Electrical Safety Services. Risk Assessment. Machine S
afety Consultancy. Safety Training. Safety Audits. To customers in the Americas
: USA, and Latin America and the Caribbean.
Oversees all the Business matter in the company: Sales, Marketing, Reporting, Cu
stomer services in Latin America Sales.
Provide Training to customers in Safety regulations and Machine Safety design Ci
rcuits.
P&L Responsibility on the whole operation. Handle customers in all Latin America
. 25-30 Independent Consultants.
Selling of Safety Annual Contacts and Services for key Customers, and the value
of services.
Rockwell Automation Inc.
Weston, FL, USA Components Marketing Lead Sep-2000 to Sep 2009
Selling Industrial Electrical Components: Small PLC, Small Drives, Industrial Co
ntrol, Sensors and Safety to Latin America Countries. Using the local sales team
within the region. A total of US$ 45 Million with record increase of 30% year
over year.
Contributed decisive, motivating leadership skills toward supporting the Compone
nts Campaigns within the region: Mexico, Brazil, Venezuela, and Puerto Rico, Chi
le, and Argentina. We increase the Distributor inventory by 500% in components i
n 5 years.
Create new services for safety applications on Machine Safety. New Business for
the company on US$10.000.000.
Resourcefully capitalized upon key relationships in Food and Beverage, Oil and G
as, Life Science, and others Key segment to drive market penetration and busines
s growth by creating innovative effective product presentations to capture targe
t market. Increase selling services by 25-40% year over year.
Develop strong marketing campaign for new products in the market, launching sim
ultaneity in 15 Countries, 45 locations, obtaining immediate and long term order
 by US$ 5.000.000.
Develop of new/existing Channels to the Market: Distributors, OEM, System Integr
ators, Solution Providers, and Consultants. 27 Distributors in Latin America.

Rockwell Automation de Venezuela C.A.

Maracaibo, Venezuela Sales Branch Manager Jun-1991 to Sep 2000
Sell projects, Products and Automation Systems to Oil and Gas Companies, PDVSA,
CONOCO, BP, Chevron. Secure an Annual Agreement Purchase for US$ 5.000.000 at ye
ar.
Achieving big order in complex selling process of 2 or more years, with large in
ternational coordination. Total amount of US$ 20.Million.
Increase Distributors Sales from US% 500 to US$ 2 million in 4 years.
Utilized superior business development skills to increase new customers by 300%.
*EDUCATION AND PROFESSIONAL DEVELOPMENT
University of Zulia, Maracaibo, Venezuela, - Electrical Engineer -
Jul 1991
University of Zulia, Maracaibo - Venezuela - MBA - Marketing
Jun 1997
IESA, Maracaibo, Venezuela - Management for Engineers Program A
ug 1998
Florida Atlantic University - Boca Raton, FL, MBA - Marketing -
Jun 2005 / (Some courses)
High Impact Leadership Rockwell Automation Jun 2007
*LANGUAGUES
English, Spanish, Portuguese