Indian Retail Industry: College of Agribusiness Management Page 1

Introduction
Indian retail industry

The Indian retail industry is the fifth largest in the world. Comprising of
organized and unorganized sectors, India retail industry is one of the
fastest growing industries in India, especially over the last few years.
Though initially, the retail industry in India was mostly unorganized,
however with the change of tastes and preferences of the consumers, the
industry is getting more popular these days and getting organized as well.
With growing market demand, the industry is expected to grow at a pace
of 25-30% annually.
The retail sector in India is witnessing a huge revamping exercise as

traditional markets make way for new formats such as departmental
stores, hypermarkets, supermarkets and specialty stores. Western-style
malls have begun appearing in metros and second-rung cities alike
introducing the Indian consumer to a shopping experience like never
before.
The sector is at an inflexion point where the growth of organised retailing
and growth in the consumption by the Indian population is going to take a
higher growth trajectory. The Indian population is witnessing a significant
change in its demographics. Organised retail is on all time high in India.
The growth is boosted by various factors such as availability of
professional practices, media proliferation, various brands which are
gaining value thereby enhancing industry growth, availability of various
funding options, regulations like VAT implementation to make processes
simple, sea change in demographics of country and international
exposure.
Spices
With different climates in different parts of the country, India produces a
variety of spices, many of which are native to the Subcontinent, while
others were imported from similar climates and have since been
cultivated locally for centuries.
Spices are aromatic flavourings that come from parts of plants. The term
spice also usually includes herbs. Spices and herbs have long been used
to both preserve and enhance the flavour of food. They are made from
seeds, bark, roots, resins, and buds of plants. Some people like to eat
their spices fresh, while other spices are dried and stored for later. Spices
can be described as hot, pungent, tangy, and sweet. An example of a hot
spice is black pepper, while an example of a sweet spice is fennel seeds.
Asafoetida is a pungent spice, while ground ginger is a representative of a
tangy spice.
College Of Agribusiness Management Page 1

COMPANY PROFILE: FUTURE GROUP
Future Group, led by its founder and Group CEO, Mr. Kishore Biyani, is one of
India’s leading business houses with multiple businesses spanning across the
consumption space. While retail forms the core business activity of Future Group,
group subsidiaries are present in consumer finance, capital, insurance, leisure and
entertainment, brand development, retail real estate development, retail media and
logistics.
Led by its flagship enterprise, Pantaloon Retail, the group operates over 16 million
square feet of retail space in 73 cities and towns and 65 rural locations across
India. Headquartered in Mumbai (Bombay), Pantaloon Retail employs around
30,000 people and is listed on the Indian stock exchanges. The company follows a
multi-format retail strategy that captures almost the entire consumption basket of
Indian customers. In the lifestyle segment, the group operates Pantaloons, a
fashion retail chain and Central, a chain of seamless malls. In the value segment,
its marquee brand, Big Bazaar is a hypermarket format that combines the look,
touch and feel of Indian bazaars with the choice and convenience of modern retail.
The group’s speciality retail formats include supermarket chain - Food Bazaar,
sportswear retailer - Planet Sports, electronics retailer - eZone, home improvement
chain -Home Town and rural retail chain - Aadhaar, among others. It also operates
popular shopping portal - www.futurebazaar.com.
Future Group believes in developing strong insights on Indian consumers and
building businesses based on Indian ideas, as espoused in the group’s core value
of ‘Indianness.’ The group’s corporate credo is, ‘Rewrite rules, Retain values.’
"Future" - the word which signifies optimism, growth, achievement, strength,
beauty, rewards and perfection. Future encourages us to explore areas yet
unexplored, write rules yet unwritten; create new opportunities and new successes.
To strive for a glorious future brings to us our strength, our ability to learn, unlearn
and re-learn our ability to evolve.
We, in Future Group, will not wait for the Future to unfold itself but create future
scenarios in the consumer space and facilitate consumption because consumption
is development. Thereby, we will effect socio-economic development for our
customers, employees, shareholders, associates and partners.
Our customers will not just get what they need, but also get them where, how and
when they need.

We will not just post satisfactory results, we will write success stories.
We will not just operate efficiently in the Indian economy, we will evolve it.
We will not just spot trends, we will set trends by marrying our understanding of the
Indian consumer to their needs of tomorrow. It is this understanding that has
helped us succeed. And it is this that will help us succeed in the Future. We shall
keep relearning. And in this process, do just one thing...Rewrite Rules, Retain
Values.
GROUP VISION
Future Group shall deliver Everything, Everywhere, Every time for Every Indian
Consumer in the most profitable manner.
GROUP MISSION
We share the vision and belief that our customers and stakeholders shall be
served only by creating and executing future scenarios in the consumption space
leading to economic development.
We will be the trendsetters in evolving delivery formats, creating retail realty,
making consumption affordable for all customer segments - for classes and for
masses.
We shall infuse Indian brands with confidence and renewed ambition.
We shall be efficient, cost- conscious and committed to quality in whatever we do.
We shall ensure that our positive attitude, sincerity, humility and united
determination shall be the driving force to make us successful.
CORE VALUES
• Indianness: Confidence in ourselves.
• Leadership: To be a leader, both in thought and business.
• Respect and Humility: To respect every individual and be humble in
our conduct.
• Introspection: Leading to purposeful thinking.
• Openness: To be open and receptive to new ideas, knowledge and
information.
• Valuing and Nurturing Relationships: To build long term
relationships.
• Simplicity and Positivity: Simplicity and positivity in our thought,
business and action.

• Adaptability: To be flexible and adaptable, to meet challenges.
• Flow: To respect and understand the universal laws of nature.
COMPANIES
FUTURE
GROUP
PANTALOON RETAIL (INDIA) LIMITED

Pantaloon Retail (India) Limited, is India’s leading retailer that operates multiple retail
formats in both the value and lifestyle segment of the Indian consumer market.
Headquartered in Mumbai (Bombay), the company operates over 16 million square feet of
retail space, has over 1000 stores across 73 cities in India and employs over 30,000 people.
The company’s leading formats include Pantaloons, a chain of fashion outlets, Big
Bazaar, a uniquely Indian hypermarket chain, Food Bazaar, a supermarket chain,
blends the look, touch and feel of Indian bazaars with aspects of modern retail like
choice, convenience and quality and Central, a chain of seamless destination
malls. Some of its other formats include Brand Factory, Blue Sky, aLL, Top 10 and
Star and Sitara. The company also operates an online portal, futurebazaar.com
Future Value Retail Limited is a wholly owned subsidiary of Pantaloon Retail (India)
Limited. This entity has been created keeping in mind the growth and the current

size of the company’s value retail business, led by its format divisions, Big Bazaar
and Food Bazaar.
The company operates 120 Big Bazaar stores, 170 Food Bazaar stores, among
other formats, in over 70 cities across the country, covering an operational retail
space of over 6 million square feet. As a focussed entity driving the growth of the
group's value retail business, Future Value Retail Limited will continue to deliver
more value to its customers, supply partners, stakeholders and communities
across the country and shape the growth of modern retail in India.
A subsidiary company, Home Solutions Retail (India) Limited, operates Home
Town, a large-format home solutions store, Collection i, selling home furniture
products and eZone focussed on catering to the consumer electronics segment.
Pantaloon Retail is the flagship company of Future Group, a business group catering
to the entire Indian consumption space.
AWARDS GIVEN TO PANTALOON RETAIL (INDIA) LIMITED:

1. Images Retail Awards 2005
2. PRIL - Most admired retailer of the year
3. Central - Retail launch of the year
4. Mr. Kishore Biyani - Retail Face of the year
5. Big Bazaar - Best Value Retail Store
6. Readers Digest and Awaaz Consumer Award
7. Big Bazaar - Best Retail Destination
8. Readers Digest Platinum Trusted Brand Award
9. Big Bazaar - Earning a trusted Place in the everyday lives of consumers
10. Food Bazaar - Retailer of the year (food and grocery
11. Big Bazaar - Most preferred, large, Food and Grocery store
12. India's 100 biggest wealth creators
13. India's top 75 most investor-friendly companies
THERE LEADING FORMATS ARE:-

1. Pantaloons- A Chain Of Fashion Destination
2. Big Bazaar- A Super Market Chain

3. Food Bazaar- Daily Usable Edibles Like Grain, Vegetables, Fruits, Etc.
4. Central- A Chain Of Seamless Destination Malls
5. E-Zone- Electronic Segment
6. Home Town- A Large Format Home Solution Store
7. Collection I- Selling Home Furniture Product
8. Future Bazaar. Com- Online Shopping Portal

Objective
• To revamp the spices section of big bazaars and food bazaars of
Delhi NCR region.
Areas of analysis
Our project was majorly divided into three phases
1. Stage I- catchment study of areas near the store to know the

community details.
2. Stage II- gathering information of the section
3. Stage III- implementation and maintenance
Complete areas of analysis include
Study of catchment Area and identification of the community mix: it

includes
• Market analysis
• Competitors
Finalization of Assortment
• Non promotional Sales analysis
• Based on the regionality
• Introduction of new SKU’s (stock keeping units)
• Acceptance of the existing SKU’s
• Delisting of the undesired SKU’s
Vendor Management

• Listing, article creation and subsequent mapping of new brands and
vendors
• Identification of the brand supplied and their cluster
• Ordering and the supply schedule
• Coordination with category and vendor for the supply of the stocks
• Margin tracker
Finalization of MBQs for that store and Area
• Stock position at the store
• Based on the sales of the product
• Making of PO for, all newly introduced brands and the existing

brands balance quantities according to MBQ
Process Related Job
• Calculation of running ft required for a brand
• Identification of the space required/layout for spices section
• Identify the flow of the customer
• Identification of No. of Bay and shelves required
• No. of Dividers we need according to the pack type
• Identification and marking of the Bay and shelves according to the

plannogram
• Identification of the VM areas
• Supply of required fixtures (coordinate with the Process Team)
VM Support
• For display and providing a theatric element

• Arrangement of shelf talkers, wobblers, headers & signages
Plannogram
• Display of the stocks as per the suggested plannogram
Maintenance
• Facilitate store operation team with the plannogram and MBQ with
Master list
• Dedicated person from the store operation team ensuring the

plannogram
Regular Followups
• Plannogram
• Fill rate
• Margins
• Stock Replenishment
• MBQs
• Liquidation of excess stock
• Updation of prices at the store level

Catchment study
Catchment study is survey done to identify the community mix of the
areas surrounding the store and to gather information regarding
competitors.
Community survey includes accquiring information regarding
• Community mix i.e. to which part of the country they originally

belong and their preferences accordingly.
• Religion and castes of people residing in nearby areas.
• Community mix of people visiting store to know in-store catchment

details.
Competitors survey includes

Identifying the competitors: The major competitors of spices section
of big bazaar are the local traders “the kirana stores”. Most of the
ladies buy spices from local shops near to their place. So the survey
included gathering information regarding the varities which are been
provided by them and the prices that they offer. Also if they provide any
discount to the customers on MRP.
Other competitors are other retail stores such as spencers, more, reliance,
easy day etc. the survey includes studying the details of these retail
stores that include
• regional spices that they offer apart from basic spices
• their marketing mix
• pack sizes of spices
• brands available
• planogram
• visual merchandising
• price range

Plannogram:
A Plannogram allows planning of the arrangement of merchandise on a

given fixture configuration to support sales through proper placement of
merchandise by Style, Option, Size, Price points, etc. It also enables a
chain of stores to have the same merchandise displayed in a coherent and
similar manner across the chain.
The main purpose is to support ease of applicability to the merchandiser

while also increasing selection & enhancing the merchandise display in a
neat and organized manner.
Provide easy traffic flow
Correct aisle space
Provide Answers to 3 Questions-
-What to place
-Where to place &
-How much to place.
Done on the basis of :
- Brands shelf space,
-Price of brand,
-Packing size,
-Variants.
Mirch masala planogram logics

The Spices category broadly consists of three Merchandise Categories:

• Readymixes
• Powdered Spices
• Whole Spices
The suggested plannogram (storewise) is broadly based on the below

mentioned logics:
OVERVIEW:
Section starts with Whole spices, followed by powders and ends
with Readymixes
The relative margin earned in readymixes is more than that of the whole
or powdered spices. So, from business point of view we need to focus on
the category. Whole spices are majorly our growth drivers with high level
of engagement involved.
WHOLE SPICES:
Small pack articles to be placed at eye level:
Small pack articles are suggested to be placed at shelves which are easily
reachable to the customer (an average height lady). Generally these
articles are high margin and high value earning items.
Routine buying and voluminous items to be placed at the lower

shelves:
The routine buying items like cumin whole, mustard whole etc generally
pull less margin for the category but are at top prority in the shopping list
of a customer. Thereby suggesting at these articles should necessarily be
present at the stores.
All voluminous items like tej patta, tamarind, kopra whole or garlic whole
occupy good shelf space hence they should be placed at the lower most
shelves of the whole spices bay.

POWDERED SPICES:
• Horizontal variant (as chilli, turmeric and coriander) blocks and
vertical brand (as FB, Everest, Ramdev etc) blocks is suggested.
• Sub-category to start with the leader (as FB) followed by the top
most brand (as Everest) in the category.
• Category ends with smaller regional players that have high margin,
more offers and are gap fillers.
• Coriander-turmeric-chilli pack (CTC pack) at the top shelf of the bay.
• CTC shelf should be followed by chilli shelf , followed by turmeric,
followed by coriander.
• All other powdered spices (as garam masala, black pepper, cumin
powder etc) apart from CTC should be given a separate shelf
(generally lower most) in the bay.
• All the larger packs should be placed at the topmost or the
lowermost shelf of the assigned bay.
READYMIXES:
• Horizontal brand (Everest, MDH, MTR etc) blocks and vertical variant
(chole masala, chana masala, chat masala etc) blocks.
• Sub category to start with the top brands of the highest community.
• Variant brands to follow the regional brands
• More popular brands should be placed at the lower shelves. Minority
community hits to be given eye-level.
Alligators are suggested to place voluminous items like tej patta, kopra,
garlic or larger packs of fast moving articles.
OTHERS:
Apart from these regular merchandise categories other articles which
have a connect with the spices category are also suggested to be placed
in the spices section itself. As far as possible at least three shelves need
to be dedicated to the brands. These brands are:
• International brands (Namjai & Kaeng thai)

• Ready to Cook articles (Parampara)
• Pastes and puriees (Dabur, Hommade, Maggi etc)
These other articles should be placed either at the end of the section or
next to the readymixes section with special focus as they are good margin
earners.

Stores of Big Bazaar and Food Bazaar in Delhi and NCR
region
Store Place
Big bazaar- Sahara Mall Gurgaon
Big bazaar- Ambience Mall Gurgaon
Big Bazaar- Wazirpur New Delhi
Big Bazaar- Inderlok New Delhi
Big Bazaar- Rajouri Garden New Delhi
Big Bazaar- Vasant Kunj New Delhi
Big Bazaar- Shahdra New Delhi
Food Bazaar- Rohini New Delhi
Food Bazaar- V3S New Delhi
Big Bazaar- EDM Ghaziabad
Food Bazaar- Shipra Ghaziabad
Big Bazaar- The Great India Noida

Place
Article list for stores of Delhi and gurgaon

Brand Article Description Category MC
EVEREST EVEREST SPICES KUTILAL RED CHILLI 100g Chilli Powder POWDERED SPICE
Coriander
EVEREST EVEREST SPICES CORINDER 200g Powder POWDERED SPICE
EVEREST EVEREST SPICE WHO SAFFRON 1g saffron whole WHOLE SPICE
EVEREST EVEREST READYMIX SHAHI BIRYNI MSL 50g biryani masala READYMIX
EVEREST EVEREST READYMIX TNDRI CHKN MSL 100g chicken masala READYMIX
EVEREST EVEREST SPICES KUTILAL RED CHILLI 200g Chilli Powder POWDERED SPICE
EVEREST EVEREST SPICE WHO KASURI METHI 100g kasuri methi whole WHOLE SPICE
EVEREST EVEREST SPICES THIKALAL CHILI 500g Chilli Powder POWDERED SPICE
garam masala
EVEREST EVEREST READYMIX RYL GARAM MSL 100g powder POWDERED SPICE
EVEREST EVEREST SPICES TURMERIC 200g turmeric powder POWDERED SPICE
EVEREST EVEREST READYMIX YELLOW HING 50g hing POWDERED SPICE
EVEREST EVEREST READYMIX SABJI MSL 100g sabji masala READYMIX
EVEREST EVEREST SPICES CORIANDER POWDER 500g Coriander Powder POWDERED SPICE
EVEREST EVEREST READYMIX CHAAT MASALA 100g chat masala READYMIX
EVEREST EVEREST SPICES POW KUTILAL 500G Chilli Powder POWDERED SPICE
EVEREST EVEREST READYMIX CHICKEN MSL 100g chicken masala READYMIX
EVEREST EVEREST READYMIX CHHOLE MSL 100g CHOLE MASALA READYMIX
EVEREST EVEREST READYMIX MEAT MSL 100g meat masala READYMIX
EVEREST EVEREST READYMIX SAMBAR MSL 100g sambar masala READYMIX
kitchen king
EVEREST EVEREST READYMIX KITCHEN KG MSL 100g masala READYMIX
EVEREST EVEREST READYMIX PAV BHAJI MSL 100g pavbhaji masala READYMIX
EVEREST EVEREST READYMIX TURMERIC 500g turmeric powder POWDERED SPICE
EVEREST EVEREST SPICES BLACK HING 50g hing POWDERED SPICE
EVEREST EVEREST SPICES CORIANDER 100g Coriander Powder POWDERED SPICE
EVEREST READYMIX PUNJABI GARM MSL garam masala
EVEREST 100g powder POWDERED SPICE
EVEREST EVEREST READYMIX JALJIRA 200g jaljira masala READYMIX
EVEREST EVEREST READYMIX JEERAALU 100g jeeralu masala READYMIX
EVEREST EVEREST READYMIX KESAR MILK 20g kesar milk masala READYMIX
EVEREST EVEREST READYMIX PANIPURI MSL 50g panipuri masala READYMIX
EVEREST EVEREST READYMIX PAV BHAJI MSL 200g pavbhaji masala READYMIX
EVEREST EVEREST SPICES BLACK PEPPER 50g pepper powder POWDERED SPICE
EVEREST EVEREST READYMIX SABJI MSL 50g sabji masala READYMIX
EVEREST EVEREST READYMIX TEA MSL 100g tea masala READYMIX
FB COCONUT POWDER 200g coconut powder
FB POWDERED SPICE
FB SPICE WHO MUSTARD YELLOW 200g mustard whole

FB WHOLE SPICE
FB CHILLI RED POWDER 100g
FB Chilli Powder POWDERED SPICE
FB DHANIA POWDER 100g Coriander

FB Powder POWDERED SPICE
FB SPICE MRICH KUTTI POWDER 100G Chilli Powder

FB POWDERED SPICE
FB SPICES JEERA POWDER 100g
FB cumin powder POWDERED SPICE
FB SPICE WHO JAIPHAL 50g jaiphal whole
FB WHOLE SPICE

FB SPICE WHO KALONJI 100g kalonji whole
FB WHOLE SPICE
FB SPICE WHO BADISHOP BIG 200g fennel whole

FB WHOLE SPICE
FB SPICE WHO PRASAD MAKHANA 250g makhana whole

FB WHOLE SPICE
FB SPICE WHO KHUS KHUS 50g khus khus whole

FB WHOLE SPICE
FB HALDI POWDER 100g
FB turmeric powder POWDERED SPICE
FB SPICE WHO DALCHINI 50g cinnamon whole

FB WHOLE SPICE
FB SPICE WHO TEJ PATTA 50g tej patta whole

FB WHOLE SPICE
FB CHILLI RED POWDER 200g

FB Chilli Powder POWDERED SPICE
FB FB SPICE WHO RADHUNI 100g WHOLE SPICE
FB SPICE WHO MUSTARD BIG 200g mustard whole

FB WHOLE SPICE
FB FB SPICE WHO METHI DRY 200g methi whole WHOLE SPICE
FB FB SPICE WHO IMLI 200g tamarind whole WHOLE SPICE
FB FB SPICE WHO SPICE WHO JAVENTRI 50g javetri whole WHOLE SPICE
FB FB SPICE WHO LAVANG 50g clove whole WHOLE SPICE
FB FB SPICE WHO BADISHOP SMALL 100g fennel whole WHOLE SPICE
FB FB SPICE WHO METHI KESTURI 50g kasuri methi whole WHOLE SPICE
FB FB SPICE WHO JEERA 100g cumin whole WHOLE SPICE
FB FB SPICE WHO CHILLI RED 100g CHILLI WHOLE WHOLE SPICE
FB FB JEERA POWDER 100g cumin powder POWDERED SPICE
FB FB SPICE WHO BLACK PEPPER 100g PEPPER WHOLE WHOLE SPICE
FB FB CHILLI BEDGI POWDER 200g Chilli Powder POWDERED SPICE
FB FB BLACK PEPPER POWDER 100g pepper powder POWDERED SPICE
CARDAMOM
FB SPICE WHO ELAICHI BIG 100g
FB WHOLE WHOLE SPICE
FB FB CHILLI KASHMIRI POWDER 200g Chilli Powder POWDERED SPICE
FB FB AJWAIN 100g ajwain whole WHOLE SPICE
FB FB SPICE WHO BADISHOP SMALL 200g fennel whole WHOLE SPICE
FB FB DHANIA WHOLE 200g coriander whole WHOLE SPICE
FB FB SPICE WHO PLAIN MAKHANA 200g makhana whole WHOLE SPICE
FB FB SPICES PW MIRCH KUTTI PP 200G Chilli Powder POWDERED SPICE
FB FB AMCHUR POWDER 100g dry mango powder POWDERED SPICE
FB FB CHILLI RED POWDER 500g Chilli Powder POWDERED SPICE
garam masala
FB GARAM MASALA POWDER 100g
FB powder POWDERED SPICE
Coriander
FB DHANIA POWDER 200g
Coriander
FB DHANIA POWDER 500g
GARAM MASALA
FB SPICE WHO GARAM MSL SP WHOLE 200g
CARDAMOM
FB SPICE WHO ELAICHI GREEN 50g
FB FB HALDI POWDER 200g turmeric powder POWDERED SPICE
FB FB HALDI POWDER 500g turmeric powder POWDERED SPICE

FB FB SPICE WHO AMSUL 250g WHOLE SPICE
DRY MANGO
FB WHOLE AMCHUR 200g
FB FB SPICES HING BLACK POWDER 100g hing POWDERED SPICE
BIRYANI PHOOL
FB SPICE WHO BIRYANI PHOOL 100g
BIRYANI PHOOL
FB SPICE WHO BIRYANI PHOOL 50g
FB FB BLACK PEPPER 50g PEPPER WHOLE WHOLE SPICE
FB FB SPICE WHO BLACK PEPPER 50g PEPPER WHOLE WHOLE SPICE
CARDAMOM
FB SPICE WHO ELAICHI BIG 50g
CARDAMOM
FB SPICE WHO ELAICHI GREEN 20g
FB FB CHILLI BENGALI POWDER 250g Chilli Powder POWDERED SPICE
FB FB-SPICES MIRCH KUTT 500G Chilli Powder POWDERED SPICE
FB FB SPICE WHO CHILLI BEDGI 50g CHILLI WHOLE WHOLE SPICE
FB FB SPICE WHO CHILLI BEDGI 500g CHILLI WHOLE WHOLE SPICE
FB FB COCONUT POWDER 100g coconut powder POWDERED SPICE
FB CHILLY+TURMERIC+CORIANDER POW
FB 300g OP turmeric powder POWDERED SPICE
Coriander
FB DHANIA KUTI POWDER 200g
FB FB DHANIA WHOLE 100g coriander whole WHOLE SPICE
DHANADAL
FB SPICE WHO DHANADAL 200g
DHANADAL
FB SPICE WHO DHANADAL 100g
garam masala
FB GARAM MASALA POWDER 50g
GARAM MASALA
FB SPICE WHO GARAM MSL 100g
FB FB SPICE WHO GARLIC 500g GARLIC WHOLE WHOLE SPICE
FB FB SPICE WHO JAVENTRI 25g javetri whole WHOLE SPICE
FB FB SPICE WHO JAVITRI 50g javetri whole WHOLE SPICE
FB FB SPICE WHO METHI KESTURI 25g kasuri methi whole WHOLE SPICE
FB FB METHI POWDER 100g fenugreek powder POWDERED SPICE
FB FB SPICE WHO METHI KURIA 100g methi whole WHOLE SPICE
FB FB SPICE WHO METHI KURIA 200g methi whole WHOLE SPICE
FB FB SPICE WHO MUSTARD BIG 100g mustard whole WHOLE SPICE
FB FB SPICE WHO MOHORI 250g WHOLE SPICE
FB FB SPICE WHO SARSON BLACK 200g mustard whole WHOLE SPICE
FB FB SPICE WHO RAI KURIA 200g WHOLE SPICE
FB FB SPICE WHO RAI DAL 100g mustard whole WHOLE SPICE
FB FB SPICE WHO MUSTARD SMALL 200g mustard whole WHOLE SPICE

FB FB SPICE WHO MUSTARD YELLOW 100g mustard whole WHOLE SPICE
NAKUL DANA
FB SPICE WHO NAKUL DANA 100g
FB FB SPICE WHO JAIPHAL 4P jaiphal whole WHOLE SPICE
FB FB SPICE WHO BAVACHI 100g WHOLE SPICE
FB FB SPICE WHO LAL MO 100g WHOLE SPICE
MISHRI DANA
FB SPICE WHO MISHRI DANA 500g
FB FB SPICE WHO SUKH MUKH 100g WHOLE SPICE
FB FB SPICE WHO BADISHOP BIG 100g fennel whole WHOLE SPICE
FB KV SPICE WHO SAUNF MOTI 200g fennel whole WHOLE SPICE
FB FB SAUNF ROASTED 100G fennel whole WHOLE SPICE
FB FB SPICE WHO IMLI 500g tamarind whole WHOLE SPICE
TEJPATTA
FB SPICE WHO PATTA 100g
FB FB SPICE WHO TIL BLACK 100g sesame whole WHOLE SPICE
FB FB SPICE WHO TIL WHITE 100g sesame whole WHOLE SPICE
FB FB SPICE WHO TIL WHITE 200g sesame whole WHOLE SPICE
FB FB TIL NYLON 100g sesame whole WHOLE SPICE
FB FB SPICE WHO HALDI 200g turmeric WHOLE WHOLE SPICE
FB FB SPICE WHO WHITE PEPPER 100g PEPPER WHOLE WHOLE SPICE
FB FB BADIYAN WHOLE 50G BADIYAN WHOLE WHOLE SPICE
FB FB BLACK SALT 50g black salt POWDERED SPICE
DRY GINGER
FB DRY GINGER WHOLE 100g
FB FB DRY GINGER POWDER 100g Dry Ginger Powder POWDERED SPICE
POMEGRANATE
FB ANARDANA WHOLE 200g
FB SEED WHOLE WHOLE SPICE
FB FB MULETHI 100g MULETHI WH0LE WHOLE SPICE
FB FB PIPAL 100g PIPAL WHOLE WHOLE SPICE
FB FB KAIR 200g KAIR WHOLE WHOLE SPICE
FB FB SANGRI 200g SANGRI WHOLE WHOLE SPICE
FB FB ROCK SALT (SINDHAV) 50g ROCK SALT WHOLE SPICE
FB FB RITHA 200g RITHA WHOLE WHOLE SPICE
SHIKKAKAI
FB SHIKAKAI 200g
DRY AMLA
FB DRY AMLA 200g
panch phoran
FB PANCH PHORAN 100g
COCONUT
FB COCONUT WHOLE 200g
FB FB Alsi (Flax Seed) 50g ALSI WHOLE WHOLE SPICE
FB FB Batasha 100g WHOLE SPICE
ROCK CANDY
FB ROCK CANDY BIG WHOLE 100g
ROCK CANDY
FB ROCK CANDY DIAMOND CUT 100g

F&P FB F&P SPICE WHO BLK PEPPER CRSHR 40g pepper whole WHOLE SPICE
F&P FB F&P SPICE WHO OREGANO SPRNKLR 15g oregaon whole WHOLE SPICE
F&P FB F&P SPICE WHO BASIL SPRNKLR 20g basil whole WHOLE SPICE
chilli flakes
F&P FB F&P SPICE WHO CHILLI FLAKE SPRK 40g whole WHOLE SPICE
F&P FB F&P SPICE WHO CHAT MSL CRSHR 40g chat masala READYMIX
HERBS & SPICES HERBS&SPICE WHO CHIVES 10g CHIVES WHOLE WHOLE SPICE
HERBS & SPICES HERBS&SPICE WHO PIZCHLI 25g PIZCHLI WHOLE WHOLE SPICE
HERBS & SPICES HERBS&SPICE WHO SAGE 10g SAGE WHOLE WHOLE SPICE
HERBS & SPICES HERBS&SPICE WHO CELERY 10g CELERY WHOLE WHOLE SPICE
MADRAS CURRY
HERBS & SPICES HERBS&SPICE WHO MAD CUR 25g WHOLE WHOLE SPICE
HOMMADE HOMMADE PASTES GARLIC 200G PASTES PASTES
HOMMADE HOMMADE PASTES GINGER 200G PASTES PASTES
HOMMADE HOMMADE PASTES GINGER GARLIC 100G PASTES PASTES
HOMMADE HOMMADE PASTES GINGER GARLIC 200G PASTES PASTES
HOMMADE HOMMADE PASTES TAMARIND 200G PASTES PASTES
HOMMADE HOMMADE PASTES TOM PUREE 200G PASTES PASTES
KAENG THAI PRESERVE GRN CURRY PASTE
KAENG THAI
90G PASTES PASTES
KAENG THAI PRESERVE RED CURRY PASTE
KAENG THAI
90G PASTES PASTES
KAENG THAI PRESERVE TOM YUM CUR PST
KAENG THAI
90G PASTES PASTES
KAENG THAI PRESERVE YLW CURRY PASTE
KAENG THAI
90G PASTES PASTES
MDH MDH SPICES BLACK PEPPER 50g pepper powder POWDERED SPICE
MDH MDH READYMIX CHTN PDN 100g POWDERED SPICE
MDH MDH SPICES KASURI METHI 25g kasuri methi whole WHOLE SPICE
MDH MDH SPICES WHITE PEPPER 100G pepper powder POWDERED SPICE
MDH MDH READYMIX CURRY POW 100g curry masala READYMIX
MDH MDH READYMIX JALJIRA MSL 100g jaljira masala READYMIX
MDH MDH READYMIX DAHI VDA R 100g vada masala READYMIX
dal makhani
MDH MDH READYMIX DAL MAKHAN 100g masala READYMIX
MDH MDH SPICES LAL MIRCH POW 100g Chilli Powder POWDERED SPICE
shahi paneer
MDH MDH READYMIX SHAHI PANEER 100g masala READYMIX
Coriander
MDH MDH SPICES DHANIA POW 100g Powder POWDERED SPICE
MDH MDH READYMIX CHICKEN MSL 100g chicken masala READYMIX
MDH MDH SPICES JEERA POW 100g cumin powder POWDERED SPICE
MDH MDH SPICES KASHMIRI MIRCH 100g Chilli Powder POWDERED SPICE
MDH MDH READYMIX RAJMA MSL 100g Rajma masala READYMIX
MDH MDH SPICES AMCHUR 100g dry mango powder POWDERED SPICE
MDH MDH READYMIX SAMBHAR MSL 100g sambar masala READYMIX
MDH MDH SPICES HALDI POW 100g turmeric powder POWDERED SPICE
MDH MDH READYMIX PAVBHAJI MSL 100g pavbhaji masala READYMIX
MDH MDH SPICES HING 10g hing POWDERED SPICE
MDH MDH READYMIX MEAT MSL 100g meat masala READYMIX
MDH MDH READYMIX CHANA MSL 100g chana masala READYMIX
MDH MDH READYMIX KITCHEN KING 100g kitchen king READYMIX

masala
MDH MDH SPICES DEGHI MIRCH 100g Chilli Powder POWDERED SPICE
garam masala
MDH MDH SPICES GARAM MASALA 100g powder POWDERED SPICE
MDH MDH READYMIX CHAAT MSL 100g chat masala READYMIX
MDH MDH READYMIX FISH MSL 100g fish masala READYMIX
garam masala
MDH MDH READYMIX GARAM MASL 500g powder POWDERED SPICE
MDH MDH READYMIX RAITA MSL 100g raita masala READYMIX
MDH MDH READYMIX SOYTN CHUR 200g READYMIX
MDH MDH READYMIX T PLUS 25g READYMIX
MDH MDH READYMIX TAWA MSL 100g tawa masala READYMIX
NAMJAI NAMJAI PASTES YELLOW 50G PASTES PASTES
NAMJAI PRESERVE CURRY PASTE GREEN
NAMJAI
400g PASTES PASTES
NAMJAI NAMJAI PRESERVE CURRY PASTE RED 400g PASTES PASTES
NAMJAI NAMJAI PRESERVE RED CURRY PASTE 50G PASTES PASTES
NAMJAI NAMJAI SLD DRNSG RED CURRY PASTE 1K PASTES PASTES
NAMJAI SLD DRSNG GREEN CURRY PASTE
NAMJAI
1K PASTES PASTES
PARAMPARA GRAVYMIX BUTTER CHICKEN
PARAMPARA RTC
80G RTC
PARAMPARA GRAVYMIX CHICKEN GRAVY
PARAMPARA RTC
80G RTC
PARAMPARA GRAVYMIX CHICKEN MOGHLAI
PARAMPARA RTC
80G RTC
PARAMPARA GRAVYMIX CHICKEN TIKKA MSL
PARAMPARA RTC
80G RTC
PARAMPARA PARAMPARA GRAVYMIX EGG GRAVY 80G RTC RTC
PARAMPARA GRAVYMIX HYDERABADI
PARAMPARA RTC
CHICKEN 80G RTC
PARAMPARA GRAVYMIX MALABAR CHICKEN
PARAMPARA RTC
80G RTC
PARAMPARA GRAVYMIX MUTTER PANEER
PARAMPARA RTC
80G RTC
PARAMPARA GRAVYMIX MUTTON GRAVY
PARAMPARA RTC
80G RTC
PARAMPARA GRAVYMIX NAWABI CHICKEN
PARAMPARA RTC
80G RTC
PARAMPARA GRAVYMIX PANEER KADHAI
PARAMPARA RTC
80G RTC
PARAMPARA GRAVYMIX PANEER
PARAMPARA RTC
MAKHANWALA 80G RTC
PARAMPARA GRAVYMIX PRAWN MASALA
PARAMPARA RTC
80G RTC
PARAMPARA PARAMPARA GRAVYMIX ROGAN JOSH 80G RTC RTC
PARAMPARA GRAVYMIX TANDOORI CHICKEN
PARAMPARA RTC
30G RTC
PARAMPARA PARAMPARA GRAVYMIX VEG BIRYANI 80G RTC RTC
PARAMPARA PARAMPARA GRAVYMIX VEG JALFREZI 80G RTC RTC
PARAMPARA STARTERZ CHICKEN ACHARI
PARAMPARA RTC
RED 50G RTC
PARAMPARA PARAMPARA STARTERZ FISH FRY RED 50G RTC RTC
PARIJAT PARIJAT READYMIX BHUNA JEERA POW 100g cumin powder READYMIX
PARIJAT READYMIX BIRYANI PULAO MSL
PARIJAT 100g pulao masala READYMIX
PARIJAT PARIJAT READYMIX CHAT MSL 100g chat masala READYMIX
PARIJAT PARIJAT READYMIX CHICKEN MSL 100g chicken masala READYMIX
PARIJAT PARIJAT READYMIX CHOLE MSL 100g CHOLE MASALA READYMIX

PARIJAT PARIJAT READYMIX JI MSL 100g READYMIX
kitchen king
PARIJAT PARIJAT READYMIX KITCHEN KING 100g masala READYMIX
PARIJAT PARIJAT READYMIX MEAT MSL 100g meat masala READYMIX
PARIJAT PARIJAT READYMIX RAITA MSL 100g raita masala READYMIX
PARIJAT PARIJAT READYMIX SAMBHAR MSL 100g sambar masala READYMIX
Coriander
PARIJAT PARIJAT SPICES CORIANDER POWDER 100G Powder POWDERED SPICE
Coriander
PARIJAT PARIJAT SPICES DHANIA 200G Powder POWDERED SPICE
PARIJAT PARIJAT SPICES DRY GINGER POWDER 100G Dry Ginger Powder POWDERED SPICE
PARIJAT PARIJAT SPICES HALDI 200G turmeric powder POWDERED SPICE
PARIJAT PARIJAT SPICES KHATAI 200G POWDERED SPICE
PARIJAT PARIJAT SPICES MIRCHI 200G Chilli Powder POWDERED SPICE
PARIJAT PARIJAT SPICES RED CHILLI POWDER 100G Chilli Powder POWDERED SPICE
PARIJAT PARIJAT SPICES TURMERIC POWDER 100G turmeric powder POWDERED SPICE
PREMIUM PREM HARV WHL SPICES YELLOW SARSO
HARVEST 100g mustard whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV WHL SPICES KALI SARSO 100g mustard whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV WHL SPICES METHI 100g methi whole WHOLE SPICE
PREMIUM PREM HARV SPICE WHO YELLOW SARSO
HARVEST 200g mustard whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO DALCHINI 50g dalchini whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO RAI 100g mustard whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV WHL SPICES SANUF MOTI 100g fennel whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO KALI SARSO 200g mustard whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV WHL SPICES JEERA 100g cumin whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO LAUNG BIG 50g clove whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO METHI 250g methi whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO KHAS KHAS 50g khus khus whole WHOLE SPICE
PREMIUM PREM HARV SPICE WHO SANUF BAREEK
HARVEST 100g fennel whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO DHANIYA 100g coriander whole WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO AJWAN 100g ajwain whole WHOLE SPICE
PREMIUM PREM HARV SPICE WHO BLACK PAPPER
HARVEST 100g PEPPER WHOLE WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO SANUF MOTI 200g fennel whole WHOLE SPICE
PREMIUM CARDAMOM
HARVEST PREM HARV SPICE WHO ELACHI BIG 100g WHOLE WHOLE SPICE
PREMIUM
HARVEST PREM HARV SPICE WHO JEERA 200g cumin whole WHOLE SPICE
PREMIUM CARDAMOM
HARVEST PREM HARV SPICE WHO ELACHI SMALL 50g WHOLE WHOLE SPICE
Coriander
SAHIBA SAHIBA SPICES DHANIA 100g Powder POWDERED SPICE
SAHIBA SAHIBA READYMIX BARBQ MSL 100g barbaque masala READYMIX
SAHIBA SAHIBA SPICE WHO KASURI MET 25g kasuri methi whole WHOLE SPICE
SAHIBA SAHIBA SPICES MIRCHI KUT 200g Chilli Powder POWDERED SPICE
SAHIBA SAHIBA SPICES MIRCH 200g Chilli Powder POWDERED SPICE

SAHIBA SAHIBA SPICES HALDI 100g turmeric powder POWDERED SPICE
SAHIBA SAHIBA READYMIX WHOMAK MSL 100g READYMIX
SAHIBA SAHIBA SPICE WHO KASURI MET 50g kasuri methi whole WHOLE SPICE
SAHIBA SAHIBA SPICES SOUNTH POW 100g Dry Ginger Powder POWDERED SPICE
palak paneer
SAHIBA SAHIBA READYMIX PALAK PNR 100g masala READYMIX
punjabi kadhai
SAHIBA SAHIBA READYMIX PJB KAD 100g masala READYMIX
SAHIBA SAHIBA READYMIX PULAV MSLL 50g pulao masala READYMIX
Coriander
SAHIBA SAHIBA SPICES DHANIA 200g Powder POWDERED SPICE
pudina chutney
SAHIBA SAHIBA READYMIX PUDINA CHA 100g masala READYMIX
SAHIBA SAHIBA SPICE PAVBHAJI 100g pavbhaji masala READYMIX
SAHIBA SAHIBA READYMIX TEA MSL 25g tea masala READYMIX
SAHIBA SAHIBA SPICES MIRCH KUTI 500g Chilli Powder POWDERED SPICE
SAHIBA SAHIBA POWDERED S BLACK SALT 200G black salt POWDERED SPICE
SAHIBA SAHIBA READYMIX SHAH CH 100g READYMIX
shahi paneer
SAHIBA SAHIBA READYMIX SHAHI PAN 100g masala READYMIX
SAHIBA SAHIBA SPICE WHO KALI MIRCH 100g pepper whole WHOLE SPICE
SAHIBA SAHIBA READYMIX SAMBHR MSL 100g sambar masala READYMIX
SAHIBA SAHIBA SPICE WHO JEERA 100g khus khus whole WHOLE SPICE
SAHIBA SAHIBA READYMIX DAHI RAITA 100g dahi raita masala READYMIX
SAHIBA SAHIBA POWDERED S ANARDN POW 100G anardana powder POWDERED SPICE
SAHIBA SAHIBA POWDERED S HALDI POW 500G turmeric powder POWDERED SPICE
SAHIBA SAHIBA READYMIX MEAT MSL 100g meat masala READYMIX
SAHIBA SAHIBA READYMIX SABJI MSL 100g sabji masala READYMIX
SAHIBA SAHIBA SPICE WHO JALJEERA 100g cumin whole WHOLE SPICE
SAHIBA SAHIBA SPICES KASMIRI MI 100g Chilli Powder POWDERED SPICE
SAHIBA SAHIBA READYMIX RAJMA 100g Rajma masala READYMIX
kitchen king
SAHIBA SAHIBA READYMIX KIT KNG 100g masala READYMIX
SAHIBA SAHIBA READYMIX CHANA MSL 100g chana masala READYMIX
SAHIBA SAHIBA SPICES AMCHUR 100g dry mango powder POWDERED SPICE
SAHIBA SAHIBA READYMIX CHAT 100g chat masala READYMIX
garam masala
SAHIBA SAHIBA READYMIX GARAM 100g powder POWDERED SPICE
SAHIBA SAHIBA WHOLE SPIC AMCHUR POW 200G dry mango powder POWDERED SPICE
SAHIBA SAHIBA SPICES HING10g hing POWDERED SPICE
garam masala
SAHIBA SAHIBA READYMIX GARAM MASL 200g powder POWDERED SPICE
kitchen king
TASTY TREAT TTRT READYMIX KITCHEN KING MSL 100g masala READYMIX
TASTY TREAT TTRT READYMIX PAV BHAJI MSL 100g pavbhaji masala READYMIX
TASTY TREAT TTRT READYMIX MEAT MSL 100g meat masala READYMIX
TASTY TREAT TTRT READYMIX SAMBHAR MSL 100g sambar masala READYMIX
TASTY TREAT TTRT READYMIX CHICKEN MSL 100g chicken masala READYMIX
TASTY TREAT TTRT READYMIX CHAAT MSL 100g chat masala READYMIX
TASTY TREAT TTRT READYMIX CHANA MSL 100g chana masala READYMIX
VIVEK VIVEK READYMIX CHAAT MASALA 100g chat masala READYMIX
VIVEK VIVEK READYMIX CHOLA MASALA 100g CHOLE MASALA READYMIX

dal makhani
VIVEK VIVEK READYMIX DAAL MAKHANI 100g masala READYMIX
VIVEK VIVEK READYMIX DAAL MASALA 100g dal masala READYMIX
VIVEK VIVEK READYMIX DAM ALOO MASALA 100g alurdom masala READYMIX
VIVEK VIVEK READYMIX KACHURI MASALA 100g kachuri masala READYMIX
VIVEK READYMIX KITCHEN KING MASALA kitchen king
VIVEK 100g masala READYMIX
VIVEK VIVEK READYMIX PAV BHAJI MASALA 100g pavbhaji masala READYMIX
VIVEK VIVEK READYMIX RAITTA MASALA 100g raita masala READYMIX
VIVEK VIVEK READYMIX RAJMA MASALA 100g Rajma masala READYMIX
VIVEK READYMIX SAHIPANEER MASALA shahi paneer
VIVEK 100g masala READYMIX
VIVEK VIVEK READYMIX SAMBHAR MASALA 100g sambar masala READYMIX
VIVEK VIVEK READYMIX SUBZI MASALA 100g sabji masala READYMIX
Coriander
VIVEK VIVEK SPICE DHANIYA POWDER 100g Powder POWDERED SPICE
VIVEK VIVEK SPICE KALIMIRCH POWDER 100g Chilli Powder POWDERED SPICE
CATCH CATCH POWDERED S TURMERIC 500G
CATCH CATCH READYMIX BLACK PEPPER 100g
CATCH CATCH READYMIX CHAAT MSL 100g
CATCH CATCH READYMIX CHANA MSL 100g
CATCH CATCH READYMIX CHICKEN MSL 100g
CATCH CATCH READYMIX DALMAKHANI MSL 100g
CATCH CATCH READYMIX GARAM MAS 100g
CATCH CATCH READYMIX JALJIRA MSL 100g
CATCH CATCH READYMIX KITCHEN KING MSL 100g
CATCH CATCH READYMIX MEAT MSL 100g
CATCH CATCH READYMIX PANEER MSLALA100g
CATCH CATCH READYMIX PAVBHAJI 100g
CATCH CATCH READYMIX RAJMA MSL 100g
CATCH CATCH READYMIX SABJI MSL 100g
CATCH CATCH READYMIX SAMBHAR MSL 100g
CATCH READYMIX SPECIAL GARAM MSL
CATCH 200g
CATCH CATCH READYMIXES AMCHUR 100G
CATCH CATCH READYMIXES DHANIA PP 500G
CATCH CATCH READYMIXES MIRCH PP 500G
CATCH CATCH SPICES KASH MIRCH 100g
CATCH CATCH SPICES R CHILI 200g
CATCH CATCH SPICES TURMERIC 200g
RAJA RAJA READYMIX SHIKANJI BX 100g

Store wise details of all Big Bazaar and Food
Bazaar stores of Delhi and NCR regions
Store 1: Wazirpur store, New Delhi

Shelf details
• Bays- 4
• Shelves- 6
• Total no of bays- 24
• Alligators- 2
Plannogram
shelv
es bay 1 category
shelf
1 combi pack whole spices
shelf
2 ph 200gm whole spices
shelf ph 100gm whole spices

3
shelf
4 fb 100gm whole spices
shelf
shelf
6 fb(larger packs) whole spices
shelv
es bay 2 category
shelf
1 combi packs(CTC) powdered spices
shelf
2 Fb powdered spices
shelf
shelf
4 other powders powdered spices
shelf
5 fb/other powders powdered spices
shelf
shelv
es bay 3 category
shelf
1 Vivek readymix
shelf
2 Everest readymix
shelf
3 MDH readymix
shelf
4 Sahiba readymix
shelf
5 Parizat readymix
shelf
6 OS readymix
shelv
es bay 4- readymix category
shelf
1 vivek/TTRT readymix
shelf
2 Everest readymix
shelf
3 MDH/herbs readymix
shelf
4 Sahiba readymix
shelf Parizat readymix

5
shelf
6 OS readymix
Additional bins contained larger packs of whole and powdered spices.
Pictures:

BEFORE
AFTER
Store 2: Inderlok, New Delhi

Shelf details
• Bays- 4(7ftX3 ft)
• Shelves- 6
• Total no of bays- 24
• Alligators- 2 (4 shelves in one and 5 in one)
plannogram
plannogram
shelves Bay 1 category

shelf 1 Parijat readymix
shelf2 MDH readymix
shelf3 MDH Readymix
shelf4 Sahiba Readymix
shelf5 Everest Readymix
shelf 6 Everest Readymix
shelves Bay 2 Category

shelf 1 parizat Readymix
shelf2 TTRT/Vivek Readymix
shelf3 O.S/Vivek Readymix
shelf5 Catch Readymix
shelf 6 Catch Readymix

shelf 1 OS Readymix
shelf2 OS Readymix
shelf3 herbs and spices Powdered
shelf4 Other Powdered Spice Powdered
shelf 6 Garam masala Powdered
shelves Alligator 1 Category

shelf 1 CTC+ Chilli Powder Powdered
shelf2 Chilli Powder Powdered
shelf3 Turmeric Powder Powdered
shelf4 Coriander + Pepper Powder Powdered

shelf 1 PH whole Spices whole spices
shelf2 Kasuri methi + mustard whole whole spices
shelf3 Cardamon+Garam Masala+ Sesame whole whole spices
shelf4 Tamarind+ Chilli+ Garlic whole spices

shelf 1 methi whole+ pepper whole whole spices
shelf2 fennel whole+ cumin whole whole spices

shelf3 dhania whole+ tejpatta whole etc whole spices
Photographs

Store 3- Ambience, Gurgaon
Shelf Details-
Bays-5
Shelves in bays-26
Aligators-3
Shelves in alligators-11
Plannogram –

shelf 1 MDH readymix
shelf2 MDH/EVEREST readymix
shelf3 EVEREST Readymix
shelf5 Parijat Readymix
shelf 6 vivek Readymix

shelf5 parijaat Readymix

shelf 1 OS Readymix
shelf2 OS Readymix




Store 4-
SAHARA MALL, GURGAON
Shelf Details-
Bays-2
No. of shelf in bays-12
Aligators-3
No. of shelf in aligators-12

shelf 1 MDH readymix
shelf2 MDH/EVEREST readymix
shelf3 EVEREST Readymix
shelf5 Parijat Readymix
shelf 6 vivek Readymix

shelf5 parijaat Readymix



Shelf4 Kasuri methi + mustard whole whole spices
STORE 5-
RAJOURI GARDEN

Shelf details-
Bays-6
No. of shelves-28
Planogram-

shelf 1 Parijat readymix
shelf2 MDH readymix
shelf3 MDH Readymix
shelf5 Everest Readymix
shelf 6 Everest Readymix

shelf 1 parizat Readymix
shelf2 TTRT/Vivek Readymix

shelf 1 OS Readymix
shelf2 OS Readymix
shelf 6 Garam masala Powdered




STORE 6-
SHIPRA MALL,GHAZIABAD

Shelf Details-
shelv
es bay 1 category
shelf
shelf

shelf
shelf
shelf
shelf
shelv
es bay 2 category
shelf
shelf
shelf
shelf
shelf
shelf
shelv
es bay 3 category
shelf
1 Vivek readymix
shelf
2 Everest readymix
shelf
3 MDH readymix
shelf
4 Sahiba readymix
shelf
5 Parizat readymix
shelf
6 OS readymix
shelv
shelf
shelf
2 Everest readymix
shelf
shelf
4 Sahiba readymix

shelf
5 Parizat readymix
shelf
6 OS readymix




STORE 7-
EDM MALL,GHAZIABAD
Shelf Details-
Bays-
No. of shelves in Bays-
Aligators-

No. of shelves in alligators-
shelv
es bay 1 category
shelf
shelf
shelf
shelf
shelf
shelf
shelv
es bay 2 category
shelf
shelf
shelf
shelf
shelf
shelf
shelv
es bay 3 category
shelf
1 Vivek readymix
shelf
2 Everest readymix
shelf
3 MDH readymix

shelf
4 Sahiba readymix
shelf
5 Parizat readymix
shelf
6 OS readymix
shelv
shelf
shelf
2 Everest readymix
shelf
shelf
4 Sahiba readymix
shelf
5 Parizat readymix
shelf
6 OS readymix




STORE NO. 8-
GIP MALL, NOIDA
Shelf details-
shelv
es bay 1 category
shelf
shelf
shelf
shelf
shelf
shelf
shelv bay 2 category

es
shelf
shelf
shelf
shelf
shelf
shelf
shelv
es bay 3 category
shelf
1 Vivek readymix
shelf
2 Everest readymix
shelf
3 MDH readymix
shelf
4 Sahiba readymix
shelf
5 Parizat readymix
shelf
6 OS readymix
shelv
shelf
shelf
2 Everest readymix
shelf
shelf
4 Sahiba readymix
shelf
5 Parizat readymix
shelf
6 OS readymix





Indian Retail Industry: College of Agribusiness Management Page 1

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Introduction

Indian retail industry

The retail sector in India is witnessing a huge revamping exercise as

College Of Agribusiness Management Page 1

College Of Agribusiness Management Page 2

College Of Agribusiness Management Page 3

PANTALOON RETAIL (INDIA) LIMITED

College Of Agribusiness Management Page 4

AWARDS GIVEN TO PANTALOON RETAIL (INDIA) LIMITED:

2. PRIL - Most admired retailer of the year

3. Central - Retail launch of the year

4. Mr. Kishore Biyani - Retail Face of the year

5. Big Bazaar - Best Value Retail Store

6. Readers Digest and Awaaz Consumer Award

7. Big Bazaar - Best Retail Destination

8. Readers Digest Platinum Trusted Brand Award

9. Big Bazaar - Earning a trusted Place in the everyday lives of consumers

10. Food Bazaar - Retailer of the year (food and grocery

12. India's 100 biggest wealth creators

13. India's top 75 most investor-friendly companies

THERE LEADING FORMATS ARE:-

College Of Agribusiness Management Page 5

College Of Agribusiness Management Page 6

1. Stage I- catchment study of areas near the store to know the

2. Stage II- gathering information of the section

3. Stage III- implementation and maintenance

Complete areas of analysis include

Study of catchment Area and identification of the community mix: it

• Non promotional Sales analysis

• Based on the regionality

• Introduction of new SKU’s (stock keeping units)

• Acceptance of the existing SKU’s

• Delisting of the undesired SKU’s

College Of Agribusiness Management Page 7

• Identification of the brand supplied and their cluster

• Ordering and the supply schedule

Finalization of MBQs for that store and Area

• Stock position at the store

• Based on the sales of the product

• Making of PO for, all newly introduced brands and the existing

Process Related Job

• Calculation of running ft required for a brand

• Identification of the space required/layout for spices section

• Identify the flow of the customer

• Identification of No. of Bay and shelves required

• No. of Dividers we need according to the pack type

• Identification and marking of the Bay and shelves according to the

• Identification of the VM areas

• Supply of required fixtures (coordinate with the Process Team)

• For display and providing a theatric element

• Display of the stocks as per the suggested plannogram

• Dedicated person from the store operation team ensuring the

• Liquidation of excess stock

• Updation of prices at the store level

College Of Agribusiness Management Page 9

Community survey includes accquiring information regarding

• Community mix i.e. to which part of the country they originally

• Religion and castes of people residing in nearby areas.

• Community mix of people visiting store to know in-store catchment

Competitors survey includes

• regional spices that they offer apart from basic spices

• their marketing mix