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JAMES D.

FREIHOFF
30 Lancewood way
Irvine California 92612
E-Mail: jfaf5fde@westpost.net
Cell: (949) 400-1408

QUALIFICATIONS SUMMARY
Executive level sales and marketing professional with extensive leadership and m
anagement experience in the business telecommunications industry. Highly respect
ed for meeting or exceeding revenue targets, having a very "hands on" management
style, possessing solid organizational, team building, team working, problem so
lving skills and overall contribution to the companies success with emphasis in
the following areas:
* General Sales & Marketing management
* Corporate visibility & Brand awareness
* Domestic and International market
* Creating Marketing plans & Demand generation
* OEM, Nat'l Accounts & Major Accounts
* Product input with business case support
* Distribution and Channel Sales
* Reseller recruitment
* CPE and Hosted end user sales
* Creation of reseller programs
* Product kickoffs & rollouts
* Development of pricing models
__________________________________________________________________________
P R O F E S S I O N A L E X P
E R I E N C E

Telenet/UniVoIP Inc - El Segundo CA


Mitel CPE Product line & UniVoIP Hosted PBX Service VAR
Vice President Sales and Marketing (May 07 to Present)
Profit, loss and sales operations responsibility for hosted VoIP PBX provider. M
anage all marketing initiatives. Recruit, hire and train new sales personal. Man
age product partners and vendor relationships. Report monthly and weekly sales u
pdates and forecast. Conduct weekly sales meetings. Expand reseller agency and O
EM partners. Member executive management team.
* Turned around struggling sales organization by setting goals and expectations.
Exceeded companies revenue projections in downward economy
* Dramatically increased sales pipeline by driving intense lead generation activ
ities from sales staff and by managing 3rd party contractors and programs. Inclu
ding referral, Outbound, Direct touch and Online methods
* 1st 8 months, Hosted PBX business grew by 100%, now operating in the black for
the 1st time in the companies 5 year history
* Closed 3 large enterprise customers, which increased CPE PBX business by 67% i
n 1st 12 months. 1 of only 2 Mitel VARS in Western US to achieve this in 2009
* Initiated ongoing product sales training and selling strategies for sales pers
onnel
* Transitioned sales team to CRM tool for tracking sales and prospecting activit
ies
* Increased on-line visits to company website from 0 to over 20,000 per month
Mitel Networks - Costa Mesa CA
Manufacturer Business Telecommunication equipment
Regional Account Manager (Dec 06 to May 07)
Meet or exceed assigned sales quota, Provide product sales training, Assist VAR
sales people on sales calls and product demos, Direct marketing efforts for assi
gned VARS, Provide accurate sales forecast.
* Took on approximately 30 under performing Mitel VARS and increased sales acros
s the board
* Top % to Quota Western Division Mitel RAM for FYE 2007

P R O F E S S I O N A L E X P
E R I E N C E (continued)

Blue Violet Networks - Costa Mesa CA


Mitel Product Line - AVST & Unified messaging systems VAR
Vice President Sales and Marketing (Feb 04 to Dec 06)
Manage sales staff. Develop sales goals and programs. Improved customer communic
ation and relations. Implemented marketing programs. Updated and maintained sale
s forecast reports and department pipeline. Conducted weekly sales meeting. Expa
nded customer base via new account acquisition. Member executive management team
* Hired sales staff generating $2.5M in incremental revenue
* Grew Call Center business by 200%
* Grew messaging business by 300%
* Recovered several lost accounts resulting in new sales
* Increased PBX revenue 30% from existing accounts
* Launched company website

Sound Advantage LLC - Irvine CA


Manufacturer UM speech Recognition Systems
Senior Vice President Sales and Marketing (Sep 00 to Jan 04)
Oversee sales, marketing, product management, technical support and technical ce
rtification functions. Manage departmental budgets, create business plans and se
t departmental goals. Member executive management team.
* Restructured channel sales model and implemented new Data VAR and Telephony re
seller programs
* Established US Regional Manager Sales force, added 12 regional managers
* Signed US distribution agreements with Front Range, Catalyst Telecom and Grayb
ar electric
* Signed International master distribution agreements with Crane UK signed OEM a
greement with Expanets US

COM2001.com - San Diego CA


Manufacturer Server based VoIP PBX systems
Vice President Sales and Marketing (Sep 98 to Sep 00)
Provide leadership, management skills and business development acumen to attain
company objectives. Direct, manage and develop worldwide sales force and global
reseller channel, develop sales policies, strategies and budgets. Meet sales goa
ls. Member executive management team.
* Increased FY99 sales 318% or $630K to $2.0M compared to same period previous y
ear
* Increased FY00 sales 270% or $2.0M to $5.5M compared to same period previous y
ear
* Introduced VAR reseller program, established 100 new COM2001.com authorized VA
RS
* Launched "factory integrated by DELL", InternetPBX to Telco channel, distribut
ed by GTE, PacBell and Sprint supply.
* Introduced COM2001.com financial services.
* Built web based system design and pricing configurator.

Active Voice Corporation - Seattle, WA


Manufacturer Auto attendant/Voice Mail Systems
General Manager, International (Oct 93 to May 98)
Manage International sales, manufacturing and service operations. Develop sales
and marketing operating plan and budgets, Oversee global sales force. Establish
in-country facilities for sales, marketing, manufacturing, technical support ser
vices and product certification training courses.
* Grew department from 3 to 40 people in 4 years, expanded distribution of Activ
e Voice products in over 60 countries.
* Met all budgets and forecast, exceeded all sales quotas, received achievement
awards.
* Grew international sales revenue to $21.7M total revenue in 1st 36 months, 101
% of plan over same period of time.
* Established in-country offices in London, Manchester, Scotland UK - Melbourne
and Sydney Australia Vancouver, Calgary and Toronto Canada - New Delhi India -K.
L. and Latin America.
* Negotiated and established Active Voice Partnership offices in the Netherlands
, Hong Kong and Mainland China.
* Established over 200 International authorized dealers, signed OEM Contracts wi
th NEC Japan, Philips BCS Netherlands, Groupo Delta Mexico and Crane / Goldstar
UK.

Active Voice Corporation - Irvine CA


Manufacturer Auto attendant/Voice Mail Systems
Western US Division Manager (Oct 92 to Sep 93)
Hire, manage and direct Western Division sales and support personnel, meet or ex
ceed division sales quota. Provide accurate product and sales revenue forecast.
Establish division sales plan and budget.
* Top sales division in FYE93, 122% of quota for $7.9M in sales, awarded preside
nts club.
* Expanded Western division regional offices from 5 to 11 in less than 12 months
.
* Signed Inter-Tel direct offices (western division) over $1.5M in sales revenue
in same period.
* Signed Chicago based Montgomery Wards to national account program.

Active Voice Corporation - Santa Ana CA


Manufacturer Auto attendant/Voice Mail Systems
Southwest Regional Manager (Aug 87 to Sep 92)
Meet or exceed Southwest region sales quota. Recruit and establish new Active Vo
ice certified dealers and distributors throughout California, Arizona and New Me
xico. Assist dealer sales people with end-user sales and application appointmen
ts, manage dealer programs. Supervised Southern California area sales managers.
Conduct product configuration and competitive training classes for VARS.
* Launched Active Voice's first regional sales office. Defined the regional sale
s manager role and responsibilities.
* Successfully positioned Active Voice as a quality provider of PC base voice ma
il.
* Top sales performer 1988, 1989 & 1991, highest % of quota 1989 & 1991.
* 1st regional manager to exceed the $1.0M in sales barrier.
* Helped create and design several collateral materials and sales tools.
Education
* Cypress College, Various management, leadership, sales and marketing courses.
References
* Personal and industry references available upon request.

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