Professional Documents
Culture Documents
Profile
A high profile, goal-oriented restaurant/retail professional with a successful b
ackground in all aspects of multi-unit management. Achieving increased productiv
ity and profitability for both the franchisor and franchisee. A seasoned direct
or with the ability to motivate and guide staff, building a solid team environme
nt with superior work ethics and a commitment to customer satisfaction. Respons
ible for over $400 Million in top line sales, achieving EBITDA goals for 5 conse
cutive years.
Areas of Expertise
Merchandising Budgeting Trainin
g Programs Profit and Loss Marketing
Operations Re-Direction
Franchise Management Start-up Operations Facility Openings
UFOC enforcement Real Estate Approvals
Brand Leadership
Functional Responsibilities
* Develop business plans and budgets
* Generate financial forecasts and develop tracking programs
* Set and attain financial goals through proactive sales and marketing approache
s
* Cultivate and implement marketing programs to increase revenues
* Review and analyze financial statements and weekly operating reports
* Recommend and manage capital requirements to maximize financial returns
* Establish and maintain client satisfaction at all levels
* Maintain an awareness of internal and external market conditions
* Ensure compliance with all human resource policies and procedures
* Select and train all personnel
* Prepare, implement and manage marketing plans, employee relations programs, an
d team development
* Provide recognition for associates when outstanding performance has been shown
* Create and maintain Brand awareness for increasing top line sales
* Involved with franchisee boards/associations for 3 different brands
* Work closely with Development on approving potential site locations
* Very involved in all aspects of legal documentation
Professional Experiences
Mrs. Fields Famous Brands-Salt Lake City 2001-presen
t
Vice President of Operations
* Managed business volume over $400 Million in top line sales
* Responsible for 1000 locations consisting of multiple concepts across 5 d
ifferent brands.
* Responsibilities include total franchisee operations, site development, headin
g brand boards/associations, all legal aspects of franchisee agreements, lease t
erminations, defaults,UFOC enforcement and delegating to franchise business cons
ultants while managing their day to day activities.
* Develop budgets and financial forecasts for royalty income, top line sales and
EBIDAT. Controlling O&S, G&A costs.
Mrs. Fields Famous Brands-Salt Lake City 1994-2
001
Regional Vice President of Operations
* Managed business volume over $100 Million in top line sales
* Responsible for half of the country with 10 Franchise Business
Consultants r
eporting to me.
* Area of responsibility was 350 locations, all franchised. Phased out the remai
ning Corporate locations either via transfer or closure.
* Promoted to Vice President of Operations.
Education
Toms River High School East-Toms River, New Jersey
Graduated in 1981
Ocean County College-Toms River, New Jersey
Graduated in 1983
Degree in Business Administration
Stockton State College-Pomona, New Jersey
Graduated in 1985
BA Degree
Attended Multi-Unit Management Training Courses, IFA conventions, National Resta
urant Association conventions.