Select The Blank Question Certain people may have negative attitudes towards a certain country & its

products, called ________ which affects demand. Correct Answer Social & cultural factor Your Answer Social & cultural factor Match The Following Question Correct Answer Company provides engineering & construction services and other additional services Turnkey construction contracts Company undertakes the day to day management of enterprise in target country Management contracts Franchisee carries on a business under franchisors trade name To get production to its own specification from manufacturer International franchising Contract manufacturer

Question In marginal cost pricing for export, competition in foreign markets requires quotation of a lower price Correct Answer True

Question This question is based on the case study Chow Flowers Co. Ltd.. The largest importer was ________. Correct Answer United States

Question Selling, advertising and distribution are included in export marketing. Correct Answer False

Question In executive summary, a description of the management problem, the possible reasons for the problem, and the decision alternatives are studied. Correct Answer False

Multiple Choice Multiple Answer Question What are the necessary things for good questionnaire? Correct Answer Avoiding irrelevant information , Making it easy

Question What can political factor do in market access? Correct Answer The politics of international relations can play a role in creating or eliminating tariff barriers

Select The Blank Question Payment of commission to overseas agents is allowed either by remitting the amount or by ________

Correct Answer Deducting it from the invoice value

Question How should the product for indirect exporting be? Correct Answer Consumer products , Non-technical product

True/False Question In social & cultural factors, the researcher must consider the employment level & distribution of income. Correct Answer False

Multiple Choice Single Answer Question What is the meaning of Standing in the Market in indirect exporting? Correct Answer To gain credibility in the market if a known distributor can be persuaded to handle the product by manufacturer

Question In product planning for exports, depth signifies Correct Answer Variation of particular item

Question What are the reasons of entry in foreign market? Correct Answer Recession in the domestic market

Question What are the advantages of direct exporting? Correct Answer Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition

Question What does cost approach involve? Correct Answer Firstly computing all relevant cost, then adding a desired profit to arrive at the price

True/False Question In marginal cost pricing, fixed costs are recovered from the international market Correct Answer False

Question Who does benefit the most by doing advertising in international market? Correct Answer Multinational corporation through their own subsidiaries in several markets

Multiple Choice Multiple Answer Question What are the elements of research approach? Correct Answer Data collection method , Sample selection procedure

True/False Question Economic dimensions include communication, channel network Correct Answer False

Multiple Choice Single Answer Question Under what circumstance is unified advertising policy possible? Correct Answer Custom, culture and demand are same

True/False Question In geocentric orientation, companies view different regions as different markets. Correct Answer False

Select The Blank Question ________, advertising, sales promotion influence customer Correct Answer Publicity Your Answer Publicity Multiple Choice Multiple Answer Question This question is based on the case study Oriental Silk Pvt. Ltd.. What were the options Mr.Patnaik had to operate in the US market? Correct Answer Opening a branch office , A subsidiary company Your Answer Domestic agents , Opening a branch office , A subsidiary company Multiple Choice Single Answer Question Which of the following is contractual entry mode? Correct Answer Franchising Your Answer Franchising Multiple Choice Multiple Answer Question What are the necessary things of reliability & capability in selection of right supplier? Correct Answer Quality of product , Price of the product Your Answer Quality of product , Price of the product Select The Blank Question ________ banks also have good deal of information on commercial agents in various countries. Correct Answer International Merchant Your Answer International Merchant Multiple Choice Single Answer Question What is the factor that is in favour of selling directly in foreign market? Correct Answer The exporting company will have direct control over the marketing operations Your Answer The exporting company will have direct control over the marketing operations Multiple Choice Multiple Answer Question What are the principle ways of quoting export prices? Correct Answer Free on board , Cost insurance & freight Your Answer Charged FAS , Free on board , Cost insurance & freight

Multiple Choice Multiple Answer Question What are the special schemes of ECGC? Correct Answer Packing credit guarantee , Post-shipment credit guarantee Your Answer Packing credit guarantee , Post-shipment credit guarantee True/False Question This question is based on the case study Oriental Silk Pvt. Ltd.. Oriental Silk had adopted systematic & modern office practices and was positively inclined towards professional & management styles. Correct Answer True Your Answer True Select The Blank Question Literature search is also called ________. Correct Answer Desk research Your Answer Desk research Match The Following Question Correct Answer Your Answer Indirect exporting Business dimensions Legal dimensions Licensing arrangement Home-based merchant Channel network Copyright Use of patent

Multiple Choice Multiple Answer Question How does the customer know about the product & is influenced to buy it? Correct Answer Publicity , Advertising , Sales promotion

Select The Blank Question ________ is important aspect of international physical distribution. Correct Answer Warehousing

Select The Blank Question In direct export channel, the product is ________. Correct Answer Technical product

True/False Question This question is based on the case study Oriental Silk Pvt. Ltd.. Oriental preferred to conduct sales in the US market through agents. Correct Answer False

Multiple Choice Multiple Answer Question What are the benefits of participation in trade fair? Correct Answer To get to know about competition , To know about the extent of product

adaption

Multiple Choice Single Answer Question Which of the following is limitation of indirect method of exporting? Correct Answer The manufacturer gives up control over the marketing of its products to another firm

True/False Question Major benefits of standardization includes less distribution cost of standardization. Correct Answer False Your Answer False Multiple Choice Multiple Answer Question Which of the following are popular modes of entry in foreign market? Correct Answer Coproduction agreements , Joint venture Your Answer Coproduction agreements , Joint venture Select The Blank Question ________ can affect the competitiveness of researchers product against products made within the market. Correct Answer Tariffs Your Answer Tariffs Select The Blank Question How much of a product people can buy, and which products they choose to buy are obviously influenced by ________. Correct Answer Their purchasing power Your Answer Their purchasing power Multiple Choice Single Answer Question This question is based on the case study AB Enterprises. What is the problem in adapting AB Enterprises product in the market? Correct Answer Novelty is lost due to ethnic character in AB Enterprises Your Answer Novelty is lost due to ethnic character in AB Enterprises Multiple Choice Single Answer Question What does market approach focus on? Correct Answer Pricing from the viewpoint of the customer Your Answer Pricing from the viewpoint of the customer Select The Blank Question In case of ________ , the manufacturer retains control over marketing strategy, particular pricing, positioning & advertising. Correct Answer Cooperative exporter

Multiple Choice Multiple Answer Question What is the nature of direct export market? Correct Answer Concentrated , Large potential sale

Select The Blank Question The basic advantage of having an agent in the export market is ________. Correct Answer He is knowledgeable of the marketing condition

Multiple Choice Multiple Answer Question How does the customer know about the product & is influenced to buy it? Correct Answer Publicity , Advertising , Sales promotion

Multiple Choice Single Answer Question Which of the following is not included in foreign environment? Correct Answer Local dimension

Multiple Choice Single Answer Question Why should a market researcher check a countrys import tariffs when he is investigating it as an export market? Correct Answer It can affect the competitiveness of product against products made within the market

Multiple Choice Multiple Answer Question This question is based on the case study Oriental Silk Pvt. Ltd.. What are the distribution channels used for imports of silk products into USA market? Correct Answer Merchant intermediaries , Departmental stores

True/False Question This question is based on the case study Oriental Silk Pvt. Ltd.. Oriental entered the US market in 1970 with a moderate export of Rs.20 million. Correct Answer False Multiple Choice Single Answer Question What is important to take pricing decision? Correct Answer Competition

Select The Blank Question In ________, the firm faces only one set of customers. Correct Answer Domestic marketing

Multiple Choice Multiple Answer Question This question is based on the case study Oriental Silk Pvt. Ltd.. Oriental was an active member of some councils, which are those? Correct Answer Apparel Export Promotion Council , Woolen Export Promotion Council

Multiple Choice Single Answer Question This question is based on the case study AB Enterprises. What is the problem in

adapting AB Enterprises product in the market? Correct Answer Novelty is lost due to ethnic character in AB Enterprises Your Answer Novelty is lost due to ethnic character in AB Enterprises Multiple Choice Multiple Answer Question What are the important infrastructure factors in evaluating production site? Correct Answer Industrial site , Transportation & communication Your Answer Industrial site , Transportation & communication Multiple Choice Multiple Answer Question This question is based on the case study Oriental Silk Pvt. Ltd.. Which are the two years the imports of silk fabrics from Japan by USA was almost same? Correct Answer 1982 , 1983 Your Answer 1982 , 1983 Select The Blank Question ________dimensions include customs and practices Correct Answer Business Your Answer Business Multiple Choice Multiple Answer Question What is the nature of direct export market? Correct Answer Concentrated , Large potential sale Your Answer Concentrated , Large potential sale Multiple Choice Single Answer Question What does product-mix decision include? Correct Answer Packaging Your Answer Packaging Multiple Choice Multiple Answer Question What are the internal sources of information? Correct Answer Sales record , Correspondence from salesmen Your Answer Sales record , Correspondence from salesmen

True/False Question This question is based on the case study Oriental Silk Pvt. Ltd.. Mr.Patnaik felt that it was high time that he appraises his agents performance relating to the vast & expanding US market. Correct Answer True Your Answer True Multiple Choice Multiple Answer Question This question is based on the case study Oriental Silk Pvt. Ltd.. What were the options Mr.Patnaik had to operate in the US market? Correct Answer Opening a branch office , A subsidiary company Your Answer Opening a branch office , A subsidiary company Select The Blank Question In indirect export channel, the market is ________.

Correct Answer Dispersed Your Answer Dispersed True/False Question Strategies suggested in the Medium Term Export Plan include product-market penetration strategy for existing products, product-market, diversification for new products & new markets. Correct Answer True Your Answer True Multiple Choice Multiple Answer Question Why is packaging so important for product planning? Correct Answer As it enhances protection , As it gives shelf life for a product Your Answer As it enhances protection , As it gives shelf life for a product True/False Question If foreign retailers are used, the products in question are industrial products rather than consumer products. Correct Answer False Your Answer True Multiple Choice Multiple Answer Question How is the nature of international strategy? Correct Answer Depends on companys objectives , Varies from country to country Your Answer Depends on companys objectives , Varies from country to country Select The Blank Question make site booking is a point of checklist of ________ Correct Answer Before the fair Your Answer Before the fair Multiple Choice Single Answer Question What marketing technique is used to know international marketing need? Correct Answer Marketing information & research Your Answer Marketing information & research Multiple Choice Multiple Answer Question What are the benefits of participation in trade fair? Correct Answer To get to know about competition , To know about the extent of product adaption Your Answer To get to know about competition , To know about the extent of product adaption Select The Blank Question Experience survey, which is also called as ________. Correct Answer Key informant survey Your Answer Key informant survey Multiple Choice Single Answer Question What is a foreign agent? Correct Answer Independent middleman Your Answer Independent middleman

Multiple Choice Single Answer Question What does political environment include? Correct Answer Legal dimension Your Answer Legal dimension Match The Following Question External factor Ethnocentric orientation Polycentric orientation Target market

Correct Answer Competitive profile Overseas operation conducted from home country Each market is unique Marketing strategy

True/False Question In marginal cost pricing for export, competition in foreign markets requires quotation of a lower price Correct Answer True

True/False Question Policies or regulations regarding quality control & inspection vary considerably between nations. Correct Answer True

Select The Blank Question This question is based on the case study Oriental Silk Pvt. Ltd.. Oriental Silk Private Limited, is a ________ unit, was one of the leading Indian manufacturers & exporters of silk fabrics & made-ups Correct Answer 100% export oriented

Select The Blank Question This question is based on the case study Oriental Silk Pvt. Ltd.. The bulk of the trade was handled by ________ Correct Answer Central buying organizations Your Answer Foreign agents True/False Question If business is variable, the company will choose the purchasing or subcontracting alternatives. Correct Answer True Your Answer True Multiple Choice Single Answer Question What is the meaning of offshore purchasing? Correct Answer Relationship between independent buyer & seller for exchange of good for money Your Answer Relationship between independent buyer & seller for exchange of good for money

Select The Blank Question Many companies modify their products/promotion strategies to suit ________ of the population of the different countries. Correct Answer Tastes & preferences Your Answer Tastes & preferences True/False Question Companies with smaller needs, an independent supplier will be less active. Correct Answer False Your Answer False True/False Question Catalogues contain a list of all competitors with product details. Correct Answer False Your Answer False Multiple Choice Multiple Answer Question What is correct according to geocentric orientation? Correct Answer Companies view the entire world as a single market , Uniform inventory management & training Your Answer Companies view the entire world as a single market , Uniform inventory management & training True/False Question The area of change relates to product adaption requires upgradation of technology and huge investment in brands. Correct Answer True Your Answer True Select The Blank Question This question is based on the case study Chow Flowers Co. Ltd.. ________ was Thailands second largest export market for artificial flowers, mostly polyester or hand-wrapped. Correct Answer Canada Your Answer Canada Multiple Choice Single Answer Question What are the similarities between domestic & international marketing? Correct Answer Satisfying consumers need Your Answer Satisfying consumers need Multiple Choice Single Answer Question What is the need of marketing research for export-import trade? Correct Answer To reduce the distance between an exporter & his customers in terms of marketing Your Answer To reduce the distance between an exporter & his customers in terms of marketing Multiple Choice Single Answer Question What is the avenue of entry into foreign markets? Correct Answer Contract manufacturing Your Answer Contract manufacturing

Multiple Choice Single Answer Question What is the principal functional division of ministry of commerce & industry? Correct Answer Export Industries Division Your Answer Export Industries Division True/False Question Strategies suggested in the Medium Term Export Plan include product-market penetration strategy for existing products, product-market, diversification for new products & new markets. Correct Answer True

Select The Blank Question The basic advantage of having an agent in the export market is ________. Correct Answer He is knowledgeable of the marketing condition

Multiple Choice Single Answer Question What is important to take pricing decision? Correct Answer Competition

What are the advantages of having agents? Correct Answer Knowledgeable about the market , He can provide after sales service

________ banks also have good deal of information on commercial agents in various countries. Correct Answer International Merchant

Selling, advertising and distribution are included in export marketing. Correct Answer False

Who is merchant exporter of the following? Correct Answer One who is not engaged in manufacturing

What are the aspects of globalization? Correct Answer Products with competitive advantages

Switzerland is among the top ten countries, which all together account for more than fifty percent of Indias total exports. Correct Answer False

In international marketing, cultural dimensions include customs, traditions Correct Answer True

Match The Following Question Trade fairs Direct mailing Sales literature Personal selling

Correct Answer Knowing new technological trends Target audience Price list Industrial market

The country experienced ________ in the external sector in 1990s due to fall of the Soviet Union & the sharp rise in prices. Correct Answer Negative trends

What is the avenue of entry into foreign markets? Correct Answer Contract manufacturing

Why do buyers buy a foreign products? Correct Answer As it is easier to obtain quality goods at a bargain price

What are the important infrastructure factors in evaluating production site? Correct Answer Industrial site , Transportation & communication

The movement of goods across national borders is a major part of an international marketing strategy. Correct Answer False

People enter export markets for a variety of reasons like :Correct Answer Recession in domestic market , Higher profitability , Utilization of export incentives

Match The Following Question Push factor Each country Greater degree of risks Pull factor

Correct Answer Saturation of market Own demand pattern Large volume of transactions Growth prospect

What does promotion encompass? Correct Answer Advertising

What does channel-mix decision include? Correct Answer Intermediaries

As regards imports into India, Germany is among the top ten suppliers accounting for over 60% of total imports. Correct Answer True

Why is packaging so important for product planning? Correct Answer As it enhances protection , As it gives shelf life for a product Your Answer As it enhances protection , As it gives shelf life for a product , As it reflects ethnic value What are the principle ways of quoting export prices? Correct Answer Free on board, Cost insurance & freight

What are the factors affecting indirect channel choice? Correct Answer The dispersed market , Non-technical product

What marketing technique is used to know international marketing need? Correct Answer Marketing information & research

Major benefits of standardization includes less distribution cost of standardization. Correct Answer False

Why should market researcher identify segments? Correct Answer They can arrive at a more accurate estimate of its potential consumption & sales

What is the factor that helps to estimate market potential? Correct Answer Market size & growth

What is a foreign agent? Correct Answer Independent middleman

Literature search is the quickest & cheapest way to collect information. Correct Answer True

________ extends finance to exporters of capital & manufactured goods. Correct Answer Export-import bank

How much of a product people can buy, and which products they choose to buy are obviously influenced by ________. Correct Answer Their purchasing power

In international market, the existing of different legal systems makes the task of businessmen more difficult. Correct Answer True

In________, emphasis is put on local laws, custom and culture and great care is taken to understand the local way of doing business Correct Answer Polycentric orientation

Which of the following are among the top ten suppliers together accounting for over 60% of total imports? Correct Answer China , Germany

What was the reason behind sharp rise in oil import bill for over two years? Correct Answer Attack on Kuwait by Iraq

What is the crucial factor in a firms differential advantage in international markets? Correct Answer Motivation of effective channels of distribution

In international product strategy, the decision to standardize or adapt is dictated by Correct Answer Nature of product

What contributed 50% of the total exports of engineering goods? Correct Answer Machinery & instruments , Metals, primary & semi finished iron, steel

In indirect export channel, the market is ________. Correct Answer Dispersed

Payment of commission to overseas agents is allowed either by remitting the amount or by ________ Correct Answer Deducting it from the invoice value

Which of the following is not included in foreign environment? Correct Answer Local dimension

In social & cultural factors, the researcher must consider the employment level & distribution of income. Correct Answer False

In________, a change is required to ensure adequate protection from environment Correct Answer Packaging

While negotiating an agency agreement, the Indian firm should be careful on________. Correct Answer Contracted territory

What are the points to be taken into consideration in export agency agreement? Correct Answer Contracted territory , Contracted products

The most evident advantage of ________ is a faster start in the target country Correct Answer Acquisition entry

In ________ strategy, home base is used for production of products for export Correct Answer Extension

Match The Following Question Challenge of stiff competition Oriental Silk Conducting sales in US Largest silk fabrics importer

Correct Answer New development strategy Apparel Export Promotion Council An agent USA

How does the product reach to the buyer? Correct Answer Distribution , Transportation

Under an international management contracts, a company undertakes the day to day management of an independent enterprise in a foreign target country Correct Answer True

Adding additional products to the overseas even if the company does not carry those products domestically is an alternative for product development Correct Answer True

Brighter colours are liked in Africa is an example of Correct Answer Cultural views , Packaging

As compared with EMC, export agents have greater freedom and authority. Correct Answer True

What are the risks involved in international marketing? Correct Answer Larger volume of transaction , Less knowledge about parties reputation , Longer time in transit

Companies with smaller needs, an independent supplier will be less active. Correct Answer False

What is correct according to geocentric orientation? Correct Answer Companies view the entire world as a single market , Uniform inventory management & training

This question is based on the case study AB Enterprises. What is the advantage of enlarging the product line? Correct Answer Enables exporters to gain profits

In case of ________ , the manufacturer retains control over marketing strategy, particular pricing, positioning & advertising. Correct Answer Cooperative exporter

In ________ , the researcher should study the size & trends of production within the market & export from that market. Correct Answer Consumption

The scope of international marketing has been enlarged to cover activities like :Correct Answer Joint venture , Licensing , Franchising

What is not included in social environment? Correct Answer Growth rates

Match The Following Question Corporate headquarters Differentiated pricing strategy Uniform vs. differentiated pricing Uniform pricing strategy

Correct Answer Role in making pricing decision Lifestyle position of the product Competition Competitive position does not vary from market to market

What is marketing research? Correct Answer Systemic gathering, processing, analyzing & interpretation of the marketing data

________ sector registered a hundred percent growth from USD 0.89 billion in 1998-99 to USD 1.9 billion in 2002-03. Correct Answer Ores & Minerals

What are the techniques used to collect information regarding market need? Correct Answer Marketing information , Research

What decides in building-up cost/price for a product? Correct Answer Internal taxes

In geocentric orientation, companies view different regions as different markets. Correct Answer False

What is export in Indian context? Correct Answer Surplus turned exports-generated by an excess of production over local demand & does not result into domestic inflation

In direct export channel, the product is ________. Correct Answer Technical product

Licensing does not involve foreign investment Correct Answer True

What is the meaning of offshore purchasing? Correct Answer Relationship between independent buyer & seller for exchange of good for money What is export entry mode? Correct Answer Indirect export

Why should a market researcher check a countrys import tariffs when he is investigating it as an export market? Correct Answer It can affect the competitiveness of product against products made within the market

How does international marketing research help in assessing market size, pattern & growth? Correct Answer What sales potential exporters product really has in the market

The main advantage of indirect method of exporting is the manufacturer gives up control over the marketing of its products to another firm which doesnt hamper the success in future. Correct Answer False

Products with steady sales or at least predictable sales are more suitable for ________ than products that face abrupt shift in demand. Correct Answer Manufacturing

What are the necessary things of reliability & capability in selection of right supplier? Correct Answer Quality of product , Price of the product

This question is based on the case study Chow Flowers Co. Ltd.. Which are the products to be exported to foreign markets? Correct Answer Lily , Rose

________ is institutional source which provides market information. Correct Answer Chamber of commerce

Fairs are more useful for consumer products as it requires technical demonstration. Correct Answer False

This question is based on the case study AB Enterprises. What is the problem in adapting AB Enterprises product in the market? Correct Answer Novelty is lost due to ethnic character in AB Enterprises

Which of the following are indirect channels? Correct Answer EMC , Export broker

In marginal cost pricing, fixed costs are recovered from the international market Correct Answer False

________is not an avenue of entry into foreign market Correct Answer Exim policy

What is the nature of direct export market? Correct Answer Concentrated , Large potential sale

This question is based on the case study AB Enterprises. What was the initial problem faced by the importers? Correct Answer Defect in packaging material

What are the points which support to use marginal cost for export pricing? Correct Answer Low prices may serve to widen & create markets , Manufacturers product may be not well known in foreign market

What is the purpose of doing international promotion? Correct Answer To bring a product to the notice of potential buyers

Why should market researcher identify segments? Correct Answer They can arrive at a more accurate estimate of its potential consumption & sales

Literature search is also called ________. Correct Answer Desk research

Decision to enter export market should be final and it does not call for a roll-back Correct Answer True

In indirect export channel, the market is ________. Correct Answer Dispersed

What are the contents of a research proposal? Correct Answer Purpose & scope , Research approach

Match The Following Question Special conditions Availability of other products Availability of materials Power availability

Correct Answer Product redesign or invention Greater or lesser product integration Change in product structure & fuel Realizing of product

This question is based on the case study Oriental Silk Pvt. Ltd.. Oriental Silk had adopted systematic & modern office practices and was positively inclined towards professional & management styles. Correct Answer True

As per the WTO Report 2002, what was the position of India in the world? Correct Answer Next to only China

What is the meaning of research objective? Correct Answer The research purpose , A precise statement of what information is needed

This question is based on the case study Oriental Silk Pvt. Ltd.. Oriental Silk Private Limited, is a ________ unit, was one of the leading Indian manufacturers & exporters of silk fabrics & made-ups Correct Answer 100% export oriented

To survive in the market is difficult what is this related to? Correct Answer Competition

Major benefits of standardization includes less distribution cost of standardization. Correct Answer False

This question is based on the case study Chow Flowers Co. Ltd.. Which of the followings were large exporters of artificial flowers? Correct Answer Hong Kong , Taiwan

________is not an avenue of entry into foreign market Correct Answer Exim policy

Which of the following are indirect channels? Correct Answer EMC , Export broker

What are the factors of joint-venture offshore manufacturing? Correct Answer Investment, capital, management, technology, materials, payment and/or parts, profit, fees

What is the meaning of unit value of the product? Correct Answer High priced product , High sensitive product

What are the criteria for evaluation of products for offshore sourcing? Correct Answer Main cost tradeoffs , Labour intensive products

Which are the two years marked the end of the most protected trade regime phase in India? Correct Answer 1990 , 1991

This question is based on the case study AB Enterprises. What did merchant-exporter reckon in AB Enterprises? Correct Answer Not able to penetrate markets on the basis of price & qualityconsiderations

What is not included in social environment? Correct Answer Growth rates

Any technical matter of interest, statistical information etc should be part of the back end of the proposal is termed as ________. Correct Answer Appendices

What is correct according to geocentric orientation? Correct Answer Companies view the entire world as a single market , Uniform inventory

management & training

This question is based on the case study Oriental Silk Pvt. Ltd.. Oriental preferred to conduct sales in the US market through ________ Correct Answer An agent

During the period 1998-99 to 2002-03, which products marked the single largest growth in agri & allied category? Correct Answer Marine

The problem of our export is that we have focused on________. Correct Answer Low value

What are the necessary things for good questionnaire? Correct Answer Avoiding irrelevant information , Making it easy

What is the health & safety regulation on food products? Correct Answer Condition under which it is prepared

This question is based on the case study Chow Flowers Co. Ltd. What was the reason to increase the domestic demand for artificial flowers? Correct Answer The increase in the number of air-conditioned offices & homes

What are the roles of price in the overall export marketing strategies? Correct Answer Creating competitive market , Export enhancing , Affecting profit

The main elements of ________dimensions include per capita GDP Correct Answer Economic

Match The Following Question To pioneer new product in absence of channel partner Company desires little control Promotion, marketing research, credit Buying in India, selling it abroad

Correct Answer Piggy backing Indirect channels of distribution Export houses Export merchant

Question ________ often buy direct from producers, their requirements of raw materials, metals or components. Correct Answer Industrial buyers

Match The Following Question Environmental factor Export merchants Export agents Factors in firms differential advantage channels

Correct Answer Culture Export policy Take title to the goods Do not take title to goods Selection, operation, motivation of distribution

Question Policies or regulations regarding quality control & inspection vary considerably between nations. Correct Answer True

Question Support service includes ________ Correct Answer Warranty

Question What are the main objectives of imposing trade barriers? Correct Answer To protect domestic industries from foreign competition , To curb conspicuous consumption

Question Which of the following is not included in foreign environment? Correct Answer Local dimension

Question Who does benefit the most by doing advertising in international market? Correct Answer Multinational corporation through their own subsidiaries in several markets

Question ________ is one of the reasons to enter export market. Correct Answer Recession in domestic market

Question Joint ventures will prosper only if the partner trust each other and continuously support their common endeavor Correct Answer True

Question Ethnocentric orientation includes following things :Correct Answer Same products , Same strategies , Same home and foreign market

Question What is the motivation towards offshore sourcing? Correct Answer Establishing a presence in a foreign market

Question What does currency used for billing stand for? Correct Answer Currency of the purchasers currency , Leading international currency

Question ________ extends finance to exporters of capital & manufactured goods. Correct Answer Export-import bank

Question What are the factors of joint-venture offshore manufacturing? Correct Answer Investment, capital, management, technology, materials, payment and/or parts, profit, fees

Question What are the criteria for selection of channels? Correct Answer Cost involved on the part of the firm for a particular channel , the behavior of the competitors , Possibilities of getting appropriate feedback about customers

Question The importers & exporters can obtain information relating to the markets & products from EDA Correct Answer True

Question The nave rule is for managers to use the same entry mode such as agent/distributor exporting, for all target countries Correct Answer True

Question A research proposal describes a plan for conducting & controlling research project. Correct Answer True

Question What are the roles of price in the overall export marketing strategies? Correct Answer Creating competitive market , Export enhancing , Affecting profit

Question Its worthwhile to pursue a uniform pricing strategy Correct Answer When competitive position of the firm does not vary from market to market

Question In product planning for export, length is related to Correct Answer Number of products

Question This question is based on the case study Chow Flowers Co. Ltd.. Japan was a net importer of artificial flowers until 1973, when it became a net exporter. Correct Answer False

Question Some companies in developed countries move to foreign countries because of certain regulations like________. Correct Answer Environmental laws

Question Liberalization era, started in ________, brought a swift change in the economic & trade policy from inward-oriented approach to market-oriented approach. Correct Answer 1991

Question Which of the following are domestic channels? Correct Answer Export houses , Export merchant

Question What is the avenue of entry into foreign markets? Correct Answer Contract manufacturing

Question Which is the pull factor that makes firms go internationally? Correct Answer Profitability

Question Adding additional products to the overseas even if the company does not carry those products domestically is an alternative for product development Correct Answer True

Question What is the purpose of using exploratory study? Correct Answer To provide information to identify the most promising markets , Clarifying concepts

Question What are the internal sources of information? Correct Answer Sales record , Correspondence from salesmen

Question What are the advantages of direct exporting? Correct Answer Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition

Question What are the aspects of globalization? Correct Answer Products with competitive advantages

Match The Following Question Ethnocentric Joint venture Contract manufacturing Foreign investment

Correct Answer Similar strategies Technology transfer Tie-up Tie-up Economic development

Question What can political factor do in market access? Correct Answer The politics of international relations can play a role in creating or eliminating

tariff barriers

Question How will you recover the fixed/overhead costs in marginal cost pricing? Correct Answer Can be recovered from domestic market

Question What could be attributed to the removal of trade restrictions in the process of liberalization in agri & allied products? Correct Answer Wheat , Sugar

Offshore purchasing requires________. Correct Answer Little experience

How does the product reach to the buyer? Correct Answer Distribution , Transportation

Match The Following Question Target market External factor Ethnocentric orientation Polycentric orientation

Correct Answer Marketing strategy Competitive profile Overseas operation conducted from home country Each market is unique

The main elements of ________dimensions include per capita GDP Correct Answer Economic

What are the advantages of personal selling? Correct Answer To provide technical information to the buyers , To know the buyers reaction instantaneously

The feasibility of the adoption of marginal cost pricing depend upon________ Correct Answer The existence of a large home market

A number of developing countries hold out very good prospects for business in future because of Correct Answer Increase in income

What is the need of marketing research for export-import trade? Correct Answer To reduce the distance between an exporter & his customers in terms of marketing

The ________ can be described from 1950-51 to 1990-91 Correct Answer Pre-reforms period

Which of the following factors is related to employment levels? Correct Answer Economic factor

During the period 1998-99 to 2002-03, which products marked the single largest growth in agri & allied category? Correct Answer Marine

Catalogues contain a list of all competitors with product details. Correct Answer False

What contributed 50% of the total exports of engineering goods? Correct Answer Machinery & instruments , Metals, primary & semi finished iron, steel

The movement of goods across national borders is a major part of an international marketing strategy. Correct Answer False

This question is based on the case study Chow Flowers Co. Ltd. Which department was the largest? Correct Answer Production

In export pricing, ________ used for billing Correct Answer Currency of the purchasers country

________ occurs when an international company invest in a business enterprise in a target country together with a local partner firm Correct Answer Joint venture

What is the meaning of research objective? Correct Answer The research purpose , A precise statement of what information is needed

In social & cultural factors, the researcher must consider the employment level & distribution of income. Correct Answer False

Who is the substitute for export manager? Correct Answer Manufacturers export agent

Which of the following is limitation of indirect method of exporting? Correct Answer The manufacturer gives up control over the marketing of its products to another

firm

What are the similarities between domestic & international marketing? Correct Answer Satisfying consumers need

In ethnocentric orientation, local and foreign market are same Correct Answer True

What marketing technique is used to know international marketing need? Correct Answer Marketing information & research

If foreign retailers are used, the products in question are industrial products rather than consumer products. Correct Answer False

The main advantage of indirect method of exporting is the manufacturer gives up control over the marketing of its products to another firm which doesnt hamper the success in future. Correct Answer False

Which were the programmes included in reforms? Correct Answer Productivity & international competitiveness of Indian economy , Foreign collaboration , A programme of micro-economic stabilization

In polycentric approach, each country is treated as separate entity Correct Answer True

This question is based on the case study Oriental Silk Pvt. Ltd.. By 1983, the companys sales were of the order of ________ . Correct Answer Rs.600 million

What is the meaning of international sourcing? Correct Answer Buying from suppliers outside the firms country of manufacture

Which of the following is not investment entry? Correct Answer Joint venture:11-89

Which are the terms included in international marketing? Correct Answer Selling , Advertising , Distribution

Match The Following Question Trade fairs Direct mailing Sales literature Personal selling

Correct Answer Knowing new technological trends Target audience Price list Industrial market

What does channel-mix decision include? Correct Answer Intermediaries

Product adaption is changing the product through Correct Answer Value addition

Under an international management contracts, a company undertakes the day to day management of an independent enterprise in a foreign target country Correct Answer True

Licensing does not involve foreign investment Correct Answer True

Which is the push factor that makes firms go internationally? Correct Answer Saturation of the domestic market

What is the meaning of Standing in the Market in indirect exporting? Correct Answer To gain credibility in the market if a known distributor can be persuaded to handle the product by manufacturer

________ can affect the competitiveness of researchers product against products made within the market. Correct Answer Tariffs

Which of the following is not included in foreign environment? Correct Answer Local dimension

Which of the following is direct exporting channel? Correct Answer Foreign retailers

Decision to enter export market should be final and it does not call for a roll-back Correct Answer True

The market approach focuses on pricing from the viewpoint of ________ Correct Answer The customer

What are the advantages of direct exporting? Correct Answer Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition

Indias share in the total world exports in 1950 was around ________. Correct Answer 0.02

What is the issue in foreign market entry strategy? Correct Answer Target product

________ is institutional source which provides market information. Correct Answer Chamber of commerce

How will you recover the fixed/overhead costs in marginal cost pricing? Correct Answer Can be recovered from domestic market

What are the advantages of personal selling? Correct Answer To provide technical information to the buyers , To know the buyers reaction instantaneously

How should the product for indirect exporting be? Correct Answer Non-technical product , Consumer products

The importers & exporters can obtain information relating to the markets & products from EDA Correct Answer True

What are the aspects of globalization? Correct Answer Products with competitive advantages

________ is one of the contractual entry modes in foreign countries Correct Answer Assembling arrangement

What is happening in developing countries? Correct Answer Population & income growing

What are the factors affecting indirect channel choice? Correct Answer The dispersed market , Non-technical product

Joint ventures will prosper only if the partner trust each other and continuously support their common endeavor Correct Answer True

What are the necessary things for good questionnaire? Correct Answer Avoiding irrelevant information , Making it easy

What does product mean? Correct Answer Bundle of attributes

________ extends finance to exporters of capital & manufactured goods. Correct Answer Export-import bank

What is not included in social environment? Correct Answer Growth rates

What is the health & safety regulation on food products? Correct Answer Condition under which it is prepared

Question In direct export channel, the product is ________. Correct Answer Technical product

Question Fairs are more useful for consumer products as it requires technical demonstration. Correct Answer False

Question What are the domestic market constraints? Correct Answer Scale economies

Question ________ is a kind of non-equity joint venture Correct Answer Coproduction arrangement

Question What are the points which support to use marginal cost for export pricing? Correct Answer Low prices may serve to widen & create markets , Manufacturers product may be not well known in foreign market

Question What are the factors that decide controlled offshore manufacturing? Correct Answer Investment, capital, management, technology & products and/or parts, profits and/or fees

Question Under an international management contracts, a company undertakes the day to day management of an independent enterprise in a foreign target country Correct Answer True

Question Payment of commission to overseas agents is allowed either by remitting the amount or by ________ Correct Answer Deducting it from the invoice value

Question What are the principle ways of quoting export prices? Correct Answer Free on board , Cost insurance & freight

Question ________ send either buying delegations or have their buying offices in the exporting country. Correct Answer Large retail stores

Question This question is based on the case study Oriental Silk Pvt. Ltd.. What were the options Mr.Patnaik had to operate in the US market? Correct Answer Opening a branch office , A subsidiary company

Question Product reach the buyer through________ Correct Answer Distribution

Question The scope of international marketing has been enlarged to cover activities like :Correct Answer Joint venture

Question What are the elements of evaluation of sources? Correct Answer Emphasis , Accessibility

Question What is the responsibility of the Directorate General of Foreign Trade? Correct Answer Execution of the import policies of Government of India

Question What is product planning for exports? Correct Answer Selecting product for market

Question Which of the following are popular modes of entry in foreign market? Correct Answer Coproduction agreements , Joint venture

Question What are the important infrastructure factors in evaluating production site? Correct Answer Industrial site , Transportation & communication

Question In international market, the existing of different legal systems makes the task of businessmen more difficult. Correct Answer True

Question In________, emphasis is put on local laws, custom and culture and great care is taken to understand the local way of doing business Correct Answer Polycentric orientation

Question What is marketing research? Correct Answer Systemic gathering, processing, analyzing & interpretation of the marketing data

Match The Following Question Literature Questionnaire Programme schedule Samples

Correct Answer Brochure Tool of field research Allows planned research Price tags

Question How should the product for indirect exporting be? Correct Answer Non-technical product , Consumer products

Question The area of change relates to product adaption requires upgradation of technology and huge investment in brands. Correct Answer True

Question If foreign retailers are used, the products in question are industrial products rather than consumer products. Correct Answer False

Question The most evident advantage of ________ is a faster start in the target country Correct Answer Acquisition entry

Question What is the factor that helps to estimate market potential? Correct Answer Market size & growth

Question What is the nature of direct export market? Correct Answer Concentrated , Large potential sale

Question Decision to enter export market should be final and it does not call for a roll-back Correct Answer True

Question Companies with smaller needs, an independent supplier will be less active. Correct Answer False

Question This question is based on the case study, AB Enterprises. What was one of the arguments that favored a product development programme? Correct Answer New & improved products arouse interest of the importers

Question Which of the followings helps in finding level of education, ethnic background? Correct Answer Market segmentation

Question In________, a product is in the process of development & sales pick up gradually in PLC Correct Answer Introduction

Question What are the criteria for evaluation of products for offshore sourcing? Correct Answer Main cost tradeoffs , Labour intensive products

Question Products with steady sales or at least predictable sales are more suitable for ________ than products that face abrupt shift in demand. Correct Answer Manufacturing

Match The Following Question Standardized products Offshore sourcing method Main cost tradeoffs Labour intensive products

Correct Answer Suitable for manufacturing Company capability & resources Cost of offshore sourcing Significant labour input

Question When a company can tolerate a somewhat looser relationship with its sources or when requirements are so predictable that control is less important, ________ is often preferable. Correct Answer Purchasing or subcontracting

Question What are the advantages of direct exporting? Correct Answer Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition

Question Why should a market researcher check a countrys import tariffs when he is investigating it as an export market? Correct Answer It can affect the competitiveness of product against products made within the market

Question Strategies suggested in the Medium Term Export Plan include product-market penetration strategy for existing products, product-market, diversification for new products & new markets. Correct Answer True

Question ________dimensions include customs and practices Correct Answer Business

Question ________ marketing strategy involves the creation of a single strategy for a product for the entire global market Correct Answer Global

Question What is the meaning of unit value of the product? Correct Answer High priced product , High sensitive product

Question What are the necessary things for good questionnaire? Correct Answer Avoiding irrelevant information , Making it easy

Question ________ is one of the contractual entry modes in foreign countries Correct Answer Assembling arrangement

Match The Following Question HONG KONG USA UAE UK

Correct Answer $ 2.5 billion exports in 1999-2000 $ 1.95 billion exports in 2002$ 2.5 billion exports in 2001-02 $ 2.3 billion exports in 2000-01

Question What is export in Indian context? Correct Answer Surplus turned exports-generated by an excess of production over local demand

& does not result into domestic inflation

Question Which of the following regulations does concern the raw material from which a product is made, the conditions under which it is processed? Correct Answer Health & safety regulations

Question In product planning for exports, depth signifies Correct Answer Variation of particular item

Question What are the necessary things of reliability & capability in selection of right supplier? Correct Answer Quality of product , Price of the product

Question In marginal cost pricing, fixed costs are recovered from the international market Correct Answer False

Question While negotiating an agency agreement, the Indian firm should be careful on________. Correct Answer Contracted territory

Question Licensing does not involve foreign investment Correct Answer True

Question Bargaining styles differ greatly across nations. Correct Answer False

Question In ________ , the researcher should study the size & trends of production within the market & export from that market. Correct Answer Consumption

Question Which of the following indirect channel has greater freedom & authority? Correct Answer Export management companies

Question Selling, advertising and distribution are included in export marketing. Correct Answer False

Question This question is based on the case study Chow Flowers Co. Ltd. What was the production capacity of Chow Flowers? Correct Answer 105,000 bunches of hand-wrapped per month

Question Which international orientation says plans for overseas markets are developed in home offices, using policies & procedure identical to those employed in domestic marketing?

Correct Answer Ethnocentric

Question Under a turnkey project, a company provides only construction services to bring the project up to the point of operation Correct Answer False

Question According to AB Enterprises, what should exporter perceive? Correct Answer Survival & growth in the fast-changing world markets could be ensured through product adaption & development

Question To survive in the market is difficult what is this related to? Correct Answer Competition

Question How does the product reach to the buyer? Correct Answer Distribution , Transportation

Question What are the advantages of investment entry modes? Correct Answer Companies depend critically on the choice of the acquired firm , The local partner reduces the foreign partners investment outlays & risk exposure , They promise a quicker return on investment

Question This question is based on the case study Chow Flowers Co. Ltd.. The largest importer was the United States, absorbing over 40% of all exports. Correct Answer True

Question Certain people may have negative attitudes towards a certaincountry & its products, called ________ which affects demand. Correct Answer Social & cultural factor

Match The Following Question Correct Answer Your Answer Trade barriers Social environment Demographic environment Technological environment To protect domestic industries Customs Age composition Causing relocation of production

Question Adding additional products to the overseas even if the company does not carry those products domestically is an alternative for product development Correct Answer True

Question One who does not take title to the goods, but assist in the transferring of the title is called Correct Answer Agent

Question How does international marketing research help in assessing market size, pattern & growth? Correct Answer What sales potential exporters product really has in the market

Question ________ often buy direct from producers, their requirements of raw materials, metals or components. Correct Answer Industrial buyers

Multiple Choice Multiple Answer Question This question is based on the case study Oriental Silk Pvt. Ltd.. Which products did help USA to become the largest importer? Correct Answer Silk fabrics , Made-ups

Question When is economies of scale possible? Correct Answer When manufacturing is in bulk quantity

Question The problem of our export is that we have focused on________. Correct Answer Low value

Question What contributed 50% of the total exports of engineeringgoods? Correct Answer Machinery & instruments , Metals, primary & semi finished iron, steel Question What is the advantage of direct exporting? Correct Answer Greater control over distribution

Question How much of a product people can buy, and which products they choose to buy are obviously influenced by ________. Correct Answer Their purchasing power Question In marginal cost pricing for export, competition in foreign markets requires quotation of a lower price Correct Answer True

Multiple Choice Single Answer Question Who is an independent agent that is located near highly concentrated production centers? Correct Answer Resident buyer

Question Policies or regulations regarding quality control & inspection vary considerably between nations. Correct Answer True

Question High performers in terms of exports include electric fans, B&W TV & precision tubes in 1998 2003. Correct Answer False

Question What is the principal functional division of ministry of commerce & industry? Correct Answer Export Industries Division