Dear Sir / Mam I Am Govarthanan . J Pursuing my MBA at Achariya School of Business & Technology , villianur , Puducherry .

This Questionnaire is a part of my Dissertation study on the topic A STUDY ON THE FACTORS INFLUENCING PURCHASE OF TWO WHEELERS . This study needs suggestions from customers & I am requesting you to fill this questionnaire . This would help me in successful Completion of my study .

Questionnaire
Personal Profile
Name Gender Age : : : Male Female

Lessthan 20 50 & above

20 - 30

30 - 40

40 - 50

Education Qualification : SSLC HSC Graduate Post Graduate Others Specify

Your Occupation : Business professional House wife Government Employee student Private Employee

Monthly Income : ( Optional ) 1000 - 8000 18000 - 23000 8000 - 13000 23000 & Above 13000 - 18000

Marital Status :

Married

Unmarried

1 . Specify which Two wheeler you are using ? ( Type The Name & Model of bike)

2. How did you come to know about this brand ? Family & Friends Other specify Internet Magazine Electronic media

3 . For how long have you been using two wheeler ? less than 1 year 1 2 years 2 3 years 3 4 years

4 . What made you to choose this particular brand ? Safety Performance look Price

5 . Which promotional activities influence you to purchase this two wheeler ? Price promotion Trade show Coupon Other Specify Installment offer

6 . While purchasing the bike did you like to go for a Test Drive ? Yes No

7 . Are you satisfied with your bike keeping in mind the aspect for which You have bought ? Yes No

8 . What is the Quarterly ( 3 Months ) maintenance cost of your bike ? Below 500 More than 2000 500 - 1000 1000 - 1500 1500 - 2000

9 . Does installment scheme influences you to purchase the bike considering Your financial comfortness Yes No

10 . If yes then how much you are able to pay as EMI (Equated Monthly Installment) Below 500 More than 2000 500 - 1000 1000 - 1500 1500 - 2000

11 . Rate the Following Factors according to Importance

Price Very Important Not Important Mileage / Litre Very Important Not Important Pick up Very Important Not Important Looks & Shape (Design) Very Important Not Important Colors Available Important Neutral Less Important Important Neutral Less Important Important Neutral Less Important Important Neutral Less Important

Very Important Not Important Accessories Available Very Important Not Important

Important

Neutral

Less Important

Important

Neutral

Less Important

After Sales Service by Dealer Very Important Not Important Important Neutral Less Important

Engine Capacity Very Important Not Important Availability of Spare & its Cost Very Important Not Important Driving Comfort Very Important Not Important Important Neutral Less Important Important Neutral Less Important Important Neutral Less Important

Type of Vehicle owned by Friends

Very Important Not Important

Important

Neutral

Less Important

12 . Suggestion Please

Thanks For Your Co-operation