EST.

2011

THE MINDS
ORIGI BEHIND THE

BUSINESS

NS

The original concept was the brainchild of Christina Gaspard. After having conversations with several of her friends at Howard University she realized that there was not equitable (L to R) BET 106th & Park host, Rocsi, Valeisha Butterfield, Kim Coles, Senior VP of exposure in terms ofMarketing for Atlantic Records, Joi Brown-Pitts and Lil Waynes publicist, Richelle connecting with Cross entertainment professionals. Especially the people that worked behind the scenes such as managers, attorneys, accountants etc. Gaspard approached fellow Howard University student, Kiki Ayers with an event that would showcase the careers of prominent women in the entertainment industry to come to Howard University and speak to students about their various career paths. Both women are equipped with entertainment industry experience early on and have gained many valuable resources. With their combined efforts and a vigorous work ethic, the event entitled: Women In Entertainment: Minds Behind the Sacrifices have to be made Business was brought to life. The event primary focus was to utilize the but you have to stand up for power of phenomenal women in something. -Pitts entertainment as an educational tool to help empower students, allow panelist to give back and educate, build character, and ultimately further [1] develop the minds of students.

ABOUT MBTB...

HOWARD UNIVERSITY
APRIL 28, 2011

WOMEN IN ENTERTAINMENT: MINDS BEHIND THE BUSINESS (HOWARD UNIVERSITY STUDENTS

LISTEN TO PANELIST SPEAK)

After receiving a great response from faculty, panelists, and most importantly students, they realized that

emp ower .
DISCUSSION TOPICS WORK ETHIC RELATIONSH IPS
How to maintain love and success? How to maintain balance?

IMAGE

SEXUAL HARRASSME NT
What is the best response to a situation? Where do you draw the line?

What does it take to make it? What is a typical working day like? Where do people make the most mistakes?

How important is image?

Our mission for these three events is to educate

[2]

INSPIRE.

be in the entertainment industry, or any other demanding industry, of what to do in tough situations, how to grow from them, learn from them, etc. We strategically choose individuals who represent various positions who have had to deal with similar situations. We want the right questions asked, the hard questions challenged, so at the end of the event, we leave students with a new sense of self worth, promise, and inspiration. What we want to accomplish through these events, is to finally have a voice from industry professionals who know what it takes and also have an incredible background of hard work and determination that has led them into the positions they are in today.

EDUC ATE.

Cross said it best stating, Passion should be something that you would do for free. Sometimes you have to complete unpaid internships before expecting to receive a position in any industry.

[3]