You are on page 1of 27

A PROJECT REPORT ON SOCIAL NETWORKING IS A BOON OR A BANE IN WORKPLACE

SUBMITTED BY:y y y y SURUCHI GUPTA MAINAK SAHA SUMAN KUMAR SAHA JOYDEEP ROY CHOWDHURY

SUBMITTED TO:DR SENJUTI GOSWAMI PROF, HR IIPM, KOLKATA

ACKNOWLEDGEMENTS
ANY ATTEMPT AT ANY LEVEL CANNOT BE SATISFACTORILY COMPLETED WITHOUT THE SUPPORT AND GUIDANCE OF LEARNED PEOPLE. WE WOULD LIKE TO EXPRESS OUR IMMENSE GRATITUDE TO DR.SENJUTI GOSWAMI FOR HER CONSTANT SUPPORT AND MOTIVATION THAT HAS ENCOURAGED US TO COME UP WITH THIS PROJECT. WE ARE ALSO THANKFUL TO ALL THOSE WHO HAVE KNOWINGLY OR UNKNOWLINGLY RENDERED THEIR WHOLE HEARTED SUPPORT AT ALL TIMES FOR THE SUCCESSFUL COMPLETION OF THIS PROJECT.

CERTIFICATE OF APPROVAL
This is certified that the project entitled social networking is a boon or a bane in workplace (service sector) is a bonafide work done by the group number FW 014,the students of master of business administration,INDIAN INSTITUTE OF PLANNING AND MANAGEMENT ,KOLKATA. (Affiliated to IMI.Belgium),and has been carried out under my direct supervision and guidance.

_________________________________________

External Guide

Dr.Senjuti Goswami
Prof. of Human Resources IIPM KOLKATA

DECLARATION OF THE PROJECT


We hereby declare that the project report entitled social networking is a boon or a bane in workplace (service sector) is submitted in partial fulfillment of the requirement for the degree of Masters of Business Administration to IIPM Kolkata, is our original work and not submitted for the award of any other degree, diploma, fellowship or any other similar title or prize.

PLACE:- Kolkata DATE:-

Suruchi Gupta Mainak Saha Suman kumar Saha Joydeep roy chowdhury

TABLE OF CONTENTS

Sl. No. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. CERTIFICATE OF APPROVAL

TOPIC

Page No. 3 4 6-7 8-9 10-12 13-14 15-18 19-20 21-23 24-26 27

DECLARATION OF THE PROJECT EXECUTIVE SUMMARY INTRODUCTION TO THE TOPIC OBJECTIVES RESEARCH METHODOLOGY DATA ANALYSIS AND INTERPRETATION CONCLUSION APPLIED VALUE SAMPLE QUESTIONNAIRE REFERENCES

Executive summary

What Is Social Networking?


Social Networking. . . It's the way the 21st century communicates today.

Social networking is the grouping of individuals into specific groupsl. Although social networking is possible in person, especially in the workplace, universities, and high schools, it is most popular online. This is because unlike most high schools, colleges, or workplaces, the internet is filled with millions of individuals who are looking to meet other people, to gather and share first-hand information and experiences about cooking, golfing, gardening, developing friendships or professional alliances, finding employment, business-to-business marketing and even groups sharing information. The topics and interests are as varied and rich as the story of our world. When it comes to online social networking, websites are commonly used. These websites are known as social sites. Social networking websites function like an online community of internet users. Depending on the website in question, many of these online community members share common interests in hobbies, religion, or politics. Once you are granted access to a social networking website you can begin to socialize. This socialization may include reading the profile pages of other members and possibly even contacting them. The friends that you can make are just one of the many benefits to social networking online. Another one of those benefits includes diversity because the internet gives individuals from all around the world access to social networking sites. This means that although you are in the United States, you could develop an online friendship with someone in Denmark or India. Not only will you make new friends, but you just might learn a thing or two about new cultures or new languages and learning is always a good thing.

While there are a number of social networking websites that focus on particular interests, there are others that do not. The websites without a main focus are often referred to as "traditional" social networking websites and usually have open memberships. This means that anyone can become a member, no matter what their hobbies, beliefs, or views are. However, once you are inside this online community, you can begin to create your own network of friends and eliminate members that do not share common interests or goals. The most prevalent danger though often involves online predators or individuals who claim to be someone that they are not. Although danger does exist with networking online, it also exists in the real world, too. Your search will likely return a number of results, including MySpace, FriendWise, FriendFinder, Yahoo! 360, Facebook, Orkut, and Classmates. Social networking is defined as the bringing individuals together into to specific groups, often like a small community or a neighborhood. Although social networking is possible in person, especially in schools or in the workplace, it is most popular on the internet. This is because unlike most high schools, colleges, or workplaces, the internet is filled with billions of individuals who are looking to meet other internet users and develop friendships.

INTRODUCTION
A recent report shows that there is a significant amount of usage of SNS at workplace - 51% of users visit these sites at least once per day; 79% and 82% of users use these services at work for business and personal reasons, respectively. With Facebook and MySpace.com participation growing by leaps and bounds, socialnetworking sites are making their way into the workplace too. Is that a good thing? Not necessarily if you ask the employers who regularly block employee access to such sites. Indeed, a recent analysis of data submitted by thousands of Barracuda Networks' Web Filter customers finds that about half the businesses using these filters are setting up blocks to MySpace, Facebook, and other such sites. Barracuda also reported that 21 percent of the businesses it surveyed actively monitor their employees' Internet activities. At first blush that may sound like a corporate version of Big Brother, but employers do have legitimate reasons to worry. Their chief concern is the potential damage from viruses or spyware, according to Barracuda. They cited the potential drain on employee productivity as a close second. What's more, employers will tell you that bandwidth issues and potential liability exposure are also convincing reasons to restrict certain Internet access by employees. Nevertheless, businesses may learn eventually that the types of powerful communication tools now available for personal purposes on socialnetworking sites can be leveraged for perfectly appropriate and advantageous business uses. In fact, a number of business professionals already are communicating with one another on LinkedIn.com, a businessoriented social-networking site. The challenge for employers is to find a way to defend against intrusions while fostering employee productivity. They want to limit potential liability even while offering the use of the most robust communication tools possible. Hence the dilemma.

But this dilemma, over time, likely will be resolved. Once upon a time businesses to some extent were very worried about any sort of Web

access for employees. They feared that the hired help would spend the day surfing inappropriate sites, shopping online, and otherwise wasting company time--not to mention potentially leaking proprietary company information. However, it is a fact of business life that companies that deploy the best and most effective means of communication will succeed. Thus, over time, companies have developed business equipment and computer policies. These policies specifically delineate for employees how they should--and should not--use the company's computers, networks, and e-mail. Employees are also asked to sign documents agreeing to follow such policies. There have been problems, of course. Not every employee who has signed such an agreement has acted in concert with the company's Internet policies. Still, there is no question that companies that have embraced the Internet have benefited over those that have ignored the changes overtaking the business world. Social-networking sites truly do provide robust features that provide a richer means of online communications. Rather than ban employees from using the medium, managers should think ahead how to turn it to their advantage. Careful thought should be given when considering the use of any networking features that could be detrimental to an enterprise. From there, policies can be crafted on a company-by-company basis to guide employees and gain their buy-in. Yes, legal counsel likely should be consulted along the way too. While this imposes some costs on the front end, the profitable proof will be in the pudding. Any company built to last will recognize this is an investment in its future.

OBJECTIVE

The Benefits
Expanding Market Research Social networking sites give businesses a fantastic opportunity to widen their circle of contacts. Using Facebook, for example, a small business can target an audience of thousands without much effort or advertising. With a good company profile and little in terms of costs, a new market opens up, as do the opportunities to do business. Personal Touch Social networks allow organizations to reach out to select groups or individuals and to target them personally. Businesses can encourage their customers to become connections or friends, offering special discounts that would be exclusive to online contacts. This personal touch is not only appreciated but may give the business access to that customers own network of contacts. Improve Your Reputation Building strong social networks can help a business to improve its reputation with as little advertising as possible. Social networks can boost your image as thought leaders in the field and customers/contacts start to acknowledge your business as reliable and an excellent source of information/products that suit their requirements. Low-Cost Marketing Once social networks have become established and people become familiar with the brand, businesses can use the sites or applications to implement marketing campaigns, announce special offers, make important announcements and direct interested people to the specific Web sites. It is mostly free advertising, and the only cost to the business is the time and effort required to maintain the network and the official Web site.
10

The Concerns
Social networking sites are applications and, as such, are generally not a problem for organizations. It is the people who use them that are a cause for concern. Social networkers, if one can call them so, are the root of five problems for an organization that allows social networking at work. Productivity One reason why organizations on social networking in the workplace is the fact that employees spend a great deal of time updating their profiles and sites throughout the day. If every employee in a 50-strong workforce spent 30 minutes on a social networking site every day, that would work out to a loss of 6,500 hours of productivity in one year! Although this may be a generalization, organizations look very carefully at productivity issues, and 25 hours of non-productive work per day does not go over well with management. When you factor in the average wage per hour you get a better (and decisive) picture. There is also an effect on company morale. Employees do not appreciate colleagues spending hours on social networking sites (and others) while they are functioning to cover the workload. The impact is more pronounced if no action is taken against the abusers.

Resources Although updates from sites like Facebook or LinkedIn may not take up huge amounts of bandwidth, the availability of (bandwidth-hungry) video links posted on these sites creates problems for IT administrators. There is a cost to Internet browsing, especially when high levels of bandwidth are required. Viruses and Malware This threat is often overlooked by organizations. Hackers are attracted to social networking sites because they see the potential to commit fraud and launch spam and malware attacks. There are more than 50,000 applications available for Facebook (according to the company) and while FaceBook may make every effort to provide protection against malware, these third-party applications may not all be safe. Some have the potential to be used to infect computers with malicious code, which in turn can be
11

used to collect data from that users site. Messaging on social networking sites is also a concern, and the Koobface worm is just one example of how messages are used to spread malicious code and worms. Social Engineering Social engineering is becoming a fine art and more and more people are falling victim to online scams that seem genuine. This can result in data or identity theft. Users may be convinced to give personal details such as Social Security numbers, employment details and so on. By collecting such information, data theft becomes a serious risk. On the other hand, people have a habit of posting details in their social networking profiles. While they would never disclose certain information when meeting someone for the first time, they see nothing wrong with posting it online for all to see on their profile, personal blog or other social networking site account. This data can often be mined by cybercriminals. Employers must be on the lookout for information that their employees may post, as this may have an impact on the company. People often post messages without thinking through what theyve have written. A seemingly innocuous message such as Im working this weekend because weve found a problem in our front-end product may be a spur-of-the-moment comment but could raise concern among customers who may use that system, especially if the company handles confidential or financial detail. Reputation and Legal Liability At then time of authorship, there have been no major corporate lawsuits involving evidence from social networking sites. However, organizations need to watch for employees who may be commenting publicly about their employer. For example, one young employee wrote on her profile that her job was boring and soon received her marching orders from her boss. What if a disgruntled employee decided to complain about a product or the companys inefficiencies in his or her profile? There are also serious legal consequences if employees use these sites and click on links to view objectionable, illicit or offensive content. An employer could be held liable for failing to protect employees from viewing such material. The legal costs, fines and damage to the organizations reputation could be substantial.

12

RESEARCH METHODOLOGY
I have used two kinds of methodologies for the completion of my project 1)primary data collection-use of questionaire 2)secondary data collection-use of internet,human resource books etc

According to an online survey study , in the workplace,LinkedIn is the predominate SNS used for work-relatedpurposes, while YouTube and Facebook are the leading SNS used for personal purposes. The report also notes that for users who access Facebook at work, Facebook group is the most popular activity for work-related purposes, while photo sharing and tagging are most commonly cited activity for personal purposes. Skeels and Grudin recently conducted a study of Microsoft employees workplace use of Facebook and LinkedIn and found that while current or recent students frequent Facebook, young professionals tend to use LinkedIn, and older professionals especially those with established career, families and social networks have little interest in using online social networks. Reasons to Use For general SNS usage at work, Skeels and Grudin found that Microsoft employees use Facebook extensively to maintain awareness of colleagues and to build rapport and stronger working relationships. For enterprise SNS usage at work, DiMicco et all. found that IBM employees use their internal social network, Beehive, mainly as a social tool to strengthen their weak ties and to reach out to employees they do not know. They suggest the motivations for employees to do this include connecting with coworkers at a personal level, advancing their careers, and campaigning for their projects. Motivate Contribution To explore ways to encourage employees contribution prototyped and integrated a pointbased incentive mechanism on Beehive. Basically, as
13

users contribute more content on the site, they will earn points, and as they have more points their status will jump to the next level (e.g., from new-bee to busy-bee). In studying the effect of their incentive mechanism on employees contribution on the site, they found that while employees are initially motivated to add more content to the site, the persuasive effect quickly decays. In a study of Hewlett-Packard employees usage of internal social media at work, found that others attention to submitted content plays an important role in motivating employees to contribute to company-internal social media. They suggested that managers lead by example in embracing internal social media, and that making attention visible would encourage employees participation. Identity and Impression Management Employees who use general SNS may have friends on the sites both

14

DATA ANALYSIS INTERPRETATION

AND

For my primary data collection I carried out a survey among 100 office goers in the service sector to identify whether the use of social networking is a boon or a bane in a workplace.out of the 100 I selected 30 samples in order to carry out my research.after analysing the data collected I can thus say that most of the office goers use social networking sites at their workplace. More statiscally analysing
y y y y y

Sixty-five percent said social networking made their colleagues and themselves more efficient workers. Forty-six percent found that it gave them more ideas and made them more creative. Thirty-eight percent found that social networking helped them to gain knowledge and come up with solutions to problems. Thirty-six percent reported that social networking allowed them to collect knowledge about employees and customers. Thirty-two percent asserted that sites created team building opportunities. Employees also reported that social networking has become part of the culture of their workplace Today's employees expect to be allowed to access these sites while at work - albeit with some restrictions. Although some organizations are preventing employees from accessing such sites, the smart ones are deploying secure Web gateway technology combined with Acceptable Use Policies to keep the organization and their employees safe, while also providing a flexible working environment. Not only will this powerful combination protect against the current threats posed by social networking sites, it will also protect organizations from many, as yet unknown, Webbased threats. Moreover the use of social netwoking sites at work can increase the productivity of the employees.
15

"Productivity + social media = goodness for the workplace According to a scientific study in which they tested two hypotheses:
y

The greater the density of a team's internal network the higher its productivity. The greater the network heterogeneity of a team, the higher its productivity. Teams that average more frequent communication among their members achieve higher productivity. Better communication links among members of a group enable its members to achieve a greater degree of coordination, and hence a level of productivity that is unattainable by teams that are less well connected. Communication ties which cut across demographic boundariesand the different sets of information, experiences, and outlooks that such boundaries divide-enriches the research process and promotes greater productivity.

On the other hand the use of social networking sites can also pose a risk to the company as well as the employes. Trend Micro researchers have warned that the popular social networking websites like Facebook and Twitter have scattered all over the workplace which results into extreme security hazards. According to a study conducted by the IT security firm on corporate end users released on 12th July, 2010, the usage of social networking websites at workplace has increased from 19% in 2008 to 24% in 2010. Around 1600 end users were surveyed. It should be taken into account that the maximum amount of social networking usage on the corporate network have happened . These countries have seen a surge of 6% and 10% respectively. David Perty, Global Director of Education, Trend Micro, states that social networking is a significant tool to establish both professional and personal links. While most of the companies' are concerned over the negative impact of social networking sites on employee output, they forget that many
16

social networking websites are designed on interactive technologies. These technologies enable cyber criminals to steal users' personal or business information and corrupt the professional networks with malicious codes, as reported by eWeek SECURITY WATCH on 12th July, 2010. A similar survey was conducted by the security firm Sophos in the first half of 2010 where they had supported the McAfees's report on the hazards of increasing usage of social networking at workplaces resulting into moremalware and spamming. Sophos has mentioned in its report that the company CEOs are getting worried day-by-day about their company's security because of the increasing usage of social networking by their employees. More than 500 companies were surveyed by Sophos and found that around 72% thought social networking was a threat to their companies. 60% said that Facebook posed the maximum security threat and after it there was My Space, Twitter and LinkedIn. If the companies (who allow their employees use these sites) follow the required security solutions and social networking guidelines, they will not face any kind of risk from social networking. According to a study 54% of companies say that they have banned workers from using social networking sites like Twitter, Facebook, LinkedIn and MySpace while on the job. The study, also found that 19% of companies allow social networking use only for business purposes, while 16% allow limited personal use.Only 10% interviewed said that their companies allow employees full access to social networks during work hours. Using social networking sites may divert employees' attention away from more pressing priorities, so it's understandable that some companies limit access, For some professions, however, these sites can be leveraged as effective business tools, which may be why about one in five companies allows their use for work-related purposes.social networking use could hurt the bottom line. Employee productivity drops 1.5% at companies that allow full access to Facebook in the workplace. That corporate employees also showed that 77% of workers who have a Facebook account use it during work hours.

17

"some" employees use the social networking site for as much as two hours a day at work. Ihow many workers fit into that category, but it did note that one in 33 workers said that they use Facebook only while at work. And of those using Facebook at work, 87% said they had no clear business reason for accessing the network. Moreover a new service that monitors workers' use of social networks may keep employees alert to the dangers of posting confidential corporate data, but it will likely also make them feel the eyes of managers are constantly upon them. The product, dubbed Social Sentry, helps companies keep an eye on what employees are saying on social sites like Facebook and Twitter. the service can be set up to monitor social networking activity of all employees or of a select group. Companies can also create a list of specific keywords to monitor. companies would be smart to monitor what their employees say about them on social networks. For companies to maintain their positive image in the community, they need to ensure that their employees are not posting inappropriate content on their social networks. Though I feel that employees should be allowed to use facebook at work because employees can interact with one another online for an hour per week. This program encourages them to update their profiles, connect with colleagues, and recruit potential candidates. also using the Group feature as an alternative to the intranet. What are the benefits of this strategy? Collaboration, communication and community. Some common sense rules that can be imposed internally for social network usage at work can include: - Limit your time on social networks to an hour a week to ensure all work is completed - Do not divulge confidential company and client information - Do not post inappropriate pictures or comments - Do not use profanity - Do not bash or bad mouth your company or clients

18

CONCLUSION
As SNS use are becoming more popular at workplace (just like email and instant messaging). Its impacts still need to be closely studied. Current literature seem to suggest privacy is not really an issue in SNS at work, but we argue this may not be the case. Privacy issues may be at the background and only manifested via other issues such as impression management. To add to the literature, we hypothesize a number of potential privacy-related issues including complex impression management, peer pressure to disclose more information on SNS, and unintentional social undermining. These issues may be closely related with other workplace issues such as work performance and these issues may develop over time. Therefore, we need more holistic and longitudinal studies to better understand them and more delicate and useable designs and tools to support users collective information practices at work. Striking a Balance What is worrying about social networking sites is that they encourage people to give as much information about themselves as possible. Even the most prudent and well-meaning individuals can give away information they should not the same applies to what is put online via company-approved social networking platforms. At the same time, nearly everyone today (even senior managers) has their own online profile on a social networking site and like the idea that they can keep in touch with contacts and friends (and their employees) via that interface. If a business is going to allow access to social networking sites, there are some basic tips to follow: 1. Restrict access. Give employees a breather and allow them to access social networking sites during their lunch break, before and after office hours. Web filtering software gives administrators the ability to implement time-based access to these and other sites. 2. Educate and train staff. This is very important. Most employees are not aware how their actions online can cause security issues for the organization. Tell them in a language they understand how a simple click
19

on a link they receive or an application they download can result in malware infecting their machine and the network. Additionally, tell them not to click on suspicious links and to pay attention when giving out personal details online. Just because employees are clever enough to have an online profile does not mean they are technically savvy or that they have a high level of security awareness. 3. Set security and usage policies. Have all employees sign any policies related to the use of the Internet at work, access to social networking sites and what they are allowed to say or do during office hours. Monitoring of all Web activity is important, and employees should be aware that their actions are being recorded and that failure to adhere to company policy can result in disciplinary action and/or dismissal. I thus feel that social networking sites should be allowed in workplace as it is more of a boon than a bane.a correct balance should be struck between the excess usage and complete non-usage.

20

APPLIED VALUE
Since I have already discussed that social networking is beneficial in a workplace let me now discuss the various benefits of it. The use of social networking and Facebook gaming in particular, benefits the workplace by encouraging communication between staff members. It presents a platform which employees can get to know one another in their own time and on their own terms. Social network gaming enables employees to establish emotional bonds with their fellow employees, which in turn promote a sense of unity and connection with colleagues. Gamming on Facebook is multifaceted and allows players of all skill levels to participate on a relatively even playing field. The dynamic and fun environment in which users interact with one another reaffirms the connection between them as they can associate spending time with the other user as being fun or being helped by that individual. To promote constant contact with workers companies often employ methods such as fan pages, work related groups and weekly news letters to promote interest and dialog between themselves and between employees. A recent study by Dimicco and Millen entitled Identity Management: Multiple Presentations of Self in Facebook found that people using the applications did so to help make sense of those they worked with (Dimicco and Millen, 2007). In this respect the interconnection between staff was strengthened and encouraged by use of applications available on Facebook. The presentation of a third place (Oldenburg & Brissett 1999) where staff members can gather and socialize without expectations placed on them is of benefit to the employer. So in conclusion we find that social network gaming provides employees with the opportunity to get to know one another via playful interaction. Workers use these games to establish bonds and are able to break the ice with colleagues that previously they may have had little interaction with. These applications are another way for employees to touch base with those that they do not see on a regular basis or have contact with at work. Via Facebook users can re-establish former work related networks; keeping in

21

contact with these reawakened ties can be achieved with social network applications. It was also shown that employers can become an active participant in initiating employee to employee networking via work related groups being set up and by maintained by them. We established that social network gaming and the use of applications by employees creates a sense of familiarity amongst staff and in turn allows them to relate to one another with much ease. Again by establishing an identity on Facebook users are able to express themselves or aspects of themselves that they maybe unable to in the work environment. Additionally facebook gaming applications provide an easy, low cost method of gaming. The applications presented by Facebook are easy enough to be played by all ages and all levels of skill. Facebook applications that are able to be played asynchronously enable all colleagues to participate in and equal manner. By participating dialogue is promoted which encourages communication in the workplace that in turn benefits the place of employment; employees that are able to communicate with one another are more productive. Consequently I have found that social network gaming and application use via Facebook encourages communication between employees and in turn dialogue is established. By enabling staff members to interact with one another in an environment that is safe and available twenty four hours a day, the employer is rewarded by having staff that have able to form bonds with one another and communicate in the workplace.

22

10 Ways Facebook Can Help with Your Career


1. Know that employers use Facebook to do background checks  Dont put anything on your profile you dont want a potential employer to see. 2. Complete a full profile that it reads like a CV or Resume. 3. Upload a professional headshot for your profile (check your other photos - turn on the privacy options that disable the ability for people to tag you in pictures and videos). 4. Be interesting. Let them know the real you. 5. Tell your network what you are looking for, and provide status updates on your progress 6. Share interesting information and links on your wall. Build up a profile of being an knowledge expert about your sector. 7. Use Facebook to search for people from different industries, schools, universities 8. Search for topical and relevant groups within Facebook 9. Comment, add some opinion and in depth answers - start to engage in proper conversations. 10. Network with weak ties in your network

23

QUESTIONAIRE
Name____________________ Job Title__________ Department________________ Q1. Do you use social media tools in your line of work? Yes____________ No_______________ Q2. How often do you use Facebook for official business purposes? Once a day___________ Rarely_________ If yes, for what length of time have you used Facebook for official purposes? Less than 1 year_______________ Between 1 and 2 years ____________ More than two years _____________ Q3. Have you identified any business advantage of using Facebook over traditional media? Yes _________________________ No _________________________ (If yes, please specify)____________________________________ Q4. What target market does this social networking tool enable you to reach? ____________________________________________________________ _
24

Q5. How do you gauge the use of technology in your place of work? Excellent __________________________ Good _________________________________ Fair __________________________________ Poor _____________________________________ Q6. Do you use Twitter for business purposes? ______ Q7. Do you use YouTube for business communication? _______ Q8. Does the organization you work for have a dedicated department to manage communication via social media? ______ Q9. Tick other social media used in your organization Linkedin________________ Blogs__________________ Wikis _________________ Q10.Do you use social recreation?___________ networking sites during work for

Q11.Do you feel that the use of social networking sites should be banned when at work?________________ Q12.Does social networking workplace?_______________ really help you at the

Q13.Does your organization allow the use of social networking during work?______________________ If not then what do you do in order to use it? _______________________
25

Q14.Social networking for recreation and for work purpose, can both of them be combined for the betterment of work?_______________________ Q15.For how long do you use social networking sites at work? For an hour_________ For 15-20mins_______ More than an hour_________ Q16.How can a balance be struck?________________________ Q17.Can you access social networking sites at work other than the office internet connection?___________________________ Q18.Is there any security problem with the use of social networking sites at work or the the problem of virus spam etc?_______________ Q19.Does the use of social networking sites help in better relationship management?______________________ Q20.Is the use of social networking enhancing your carrer?_____________ If yes then how?______________________)

26

REFERENCES
1) www.wikipedia.com 2) www.management-issues.com 3)computerworld magazine 4)international business times 5)business link marketing 6)the strategy web 7)Forbes 8)www.google.com

27

You might also like