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TABLE OF CONTENTS
Letter of Approval:........................................................................................ iv Letter of Transmittal:.......................................................................................v Letter of Authorization:...................................................................................vi Acknowledgement:........................................................................................vii Abstract:....................................................................................................... viii 1.0.0 Introduction:.........................................................................................01 1.1.0 Background to the Problem:..............................................................01 1.2.0 Purpose of the Research Project:.....................................................02 1.3.0 Hypothesis::.......................................................................................02 1.4.0 Significance of Research Project......................................................03 1.5.0 Assumption of Project:.......................................................................03 1.6.0 Limitations:.........................................................................................03 1.7.0 Delimitations:.....................................................................................04 2.0.0 Literature Review:................................................................................05 2.1.0 Crafting and Executing Strategy:.......................................................06 2.1.1 Revenue Management:.....................................................................06 2.1.2 Managing The Fleet , Finance & Assets:..........................................07 2.1.3 Managing Staff:.................................................................................07 2.1.4 Fleet Utilization:.................................................................................07 2.1.5 Profitability and Load Factor for Airline:............................................08 3.0.0 Research Design and Methodology:.................................................09 3.1.1 Population of the Research Project:................................................09 3.1.2 Sampling Methods:..........................................................................10 3.1.3 Sample:............................................................................................10 3.2.0 Instrumentation:...............................................................................10 3.2.1 Data Collection:...............................................................................11 3.2.2 Ethical Consideration:......................................................................11 3.4.3 Data Presentation: ..........................................................................12 3.2.4 Operational Definition of Research Variables:................................12
TABLE OF CONTENTS
II. Factors Affecting Profitability of Airline Industry of Pakistan 1
3.2.5 Procedure for testing hypothesis:..............................................13 4.0.0 Data and Interpretation of Results:....................................................14 4.1.0 Research Variables.......................................................................... 14 4.2.0 General Description of Data:.............................................................14 4.3.0 Data Presentation:.............................................................................15 4.4.0 Results of Hypothesis........................................................................20 5.0.0 Conclusion & Recommendations:.....................................................26 5.1.0 Conclusion:........................................................................................26 5.2.0 Suggestion of further Studies:...........................................................28
Letter of Approval
Project Title : Factors Affecting Profitability of Airline Industry of Pakistan
By
Supervisor
Academic Year
: Spring 2011
This Research Project has been approved by the Board of Advanced Studies at PAF KIET. The project is being submitted for the partial fulfillment of the requirements for the degree of Master of Business Administration.
Approval Committee:
LETTER OF TRANSMITTAL
To Mr. Syed Danish Aftab Zaidi PAF Karachi Institute of Economics & Technology City Campus Karachi. June 30, 2011 Respected Sir: This project has been prepared with the experience and knowledge I have acquired while studying in the institute and the methodologies learned during the course of conducting business research. I have tried to fulfill all requirements to the best of my knowledge as per the advice and guidelines provided by you. I hope that my report will rise to the expectation of yours.
Sincerely,
52286
LETTER OF AUTHORIZATION
Dear Reader
I have been authorized by Mr. Syed Danish Aftab Zaidi to prepare Report on Factors Affecting the Profitability of Airline Industry of Pakistan.
This project has been prepared with the experience and knowledge I have acquired while studying in the institute and the methodologies learned during the course of conducting business research.
Sincerely,
52286
Acknowledgement
First of all, I am deeply grateful to Almighty Allah for enabling me to accomplish this research project. I am deeply indebted to my supervisor Mr. Syed Danish Aftab Zaidi of the PAF KEIT whose guide lines, suggestions and encouragement helped me to complete this report. I also want to thank Sqd. Ldr. Mr. Abdul Hameed for all his sincere help and assistance in the final version of the paper for English style and grammar, correcting both and offering suggestions for improvement. At the end, I would like to give my special thanks to my family whose patient love enabled me to complete this work.
Abstract
This study was carried out to examine the relationship between the Profitability and the other factors of Airline Industry of Pakistan. The data used was collected from various annual Financial reports of Pakistani Airlines, data recorded by P.C.A.A. (Pakistan Civil Aviation Authority ), Internet and Articles & Journals from 2005 until 2010. The data was analyzed using statistical data analysis (Regression analysis). The dependent variable was the Net Profit and set of independent variables comprised of Operating Cost, Flights per Aircraft, Expenditure per Flight and No. of Passengers per Flight. The main objectives were to examine the influence of independent variables on the Profitability of Airline Industry of Pakistan. The findings reveal that Operating Cost, Flights per Aircraft, Expenditure per Flight and No. of Passengers per Flight have strong relationships with the Profitability of Airline industry of Pakistan. Finally, this study confirmed that Operating Cost and No. of Flights per Aircraft are the most dominant factors that influence the Profitability of Airlines of Pakistan.
1.0.0 INTRODUCTION:
The airline industry has altered the life in which people live and conduct business by shortening travel time. The concept of distance has been changed. Now it is not considered impossible to visit and conduct business which was considered remote earlier. (Jane's airlines & airliners by Jeremy Flack, 2003) states that airline main aim is to provide air transport service to passengers & freight forwarders. Airlines supply services by owning or leasing their own aircrafts. According to (Robertson & David, October29, 2008 ) its an intensely competitive market for an airline industry. During the past years, the air line industry has completely changed their business strategies; they are now expanding their domestic and international services. Previously airline industry was generally owned by the government however in most of the countries, all major airlines have been privatized. (DELAG, 22-08-2010) Deutsche Luftschiffahrts states that Aktiengesellschaft was the world's first airline. It was founded on November 16, 1909 with government assistance, The five oldest airlines are Netherlands' KLM, Colombia's Avianca, Australia's Qantas, Czech Republic's Czech Airlines, and Mexico's Mexicana. KLM first flew in May 1920, while Qantas was founded in Queensland, Australia, in late 1920.
The cost of air travel depends on the length of the trip, Cost structure charged up for an airline service is upon per mile flown. But due to uncertainty in the business with respect to fares and limited routes a lot of airlines shut down their business. The national airline is also not in good condition. As investors and government arent taking any interest therefore it is facing losses since last few years. As a result, at present in Pakistan only three airlines are left in the business, i.e Pakistan international airline, Shaheen Air international and AirBlue, which are striving hard to give maximum services under constraint resources.
The main purpose of this research is to find out factors affecting the profitability of airline industry. How airlines are managing their Finance. How airlines are managing their Fleet. How airlines are managing their Employees & Services.
1.3.0 Hypothesis:
HO-1: There is significant relationship b/w OPERATING COST and profitability of the airline. (1 = 0) HO-2: There is significant relationship b/w FLIGHTS PER AIRCRAFT and profitability of the airlines. (2 = 0) HO-3: There is significant relationship b/w EXP. PER FLIGHT and profitability of the airlines. (3 = 0) HO-4: There is significant relationship b/w PASSENGERS PER FLIGHT and
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This study was conducted to find out the facts and the attributes which affect the overall efficiency / performance of an airline. This study also high lights the importance and the influence of these attributes as these are the basic parameters / indicators which reflect the health of an airline. These attributes even estimate the future of an airline whether it would survive in the current resources even though their inter-correlation which will help in evaluation of weakness and strength of the organization are also being calculated. Whereas, the dependant and independent variables are found it as they provide overall performance and help in formulating the future plans or future project viability.
1.6.0 Limitations:
This study has some limitations:1. In accordance with essential service act it is very difficult to gather data and responses from employees as all operating airports work under Pakistans ministry of defense. 2. Due to the negligence towards this sector Literature with reference to the Airlines arent available.
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1.7.0 Delimitations: 1. Being an employee of CAA, its quiet convenient for me to get data and
records of all airlines to an extent as CAA deals with all airlines and the record. 2. It is pertinent to mention here that due to the nature of my duty, required information of airlines was easy to get from different airlines employees.
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These costs are short, if the seats remain unsold, the revenue will be lost forever. Therefore, he suggests that each airline must maximize revenues and their load factors. Thus, it was suggested by him that Combining passenger yields with low cost and relatively high load factors can be easily converted into profits. He emphasizes that low cost does not provide big profit interacting with low revenues, nor does high cost necessarily mean low profits if the revenues are high enough. Doganis ended his strategy by giving an opinion to start revenue management process, in this process profits are maximized by cutting down tickets pricing strategy and tariffs.
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airplane design features and characteristics, airline maintenance programs, airplane technical reliability, airline business philosophy, market demand characteristics, Availability of trained labor. point-to-point service and faster airplane turnaround.
Improved and performance base airline utilizations helps on fixed ownership costs over an increased number of trips, reducing costs per seat-mile or per trip. (Richard M.McCabe, 2006 ).
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k) Iran Air l) Iraq Air m) Malaysian Airline n) Oman Air o) Pakistan International Airline p) Qatar Airways q) Shaheen Air International r) Saudia Air s) Thai Air t) Turkish Air
3.1.3 Sample:
To find out the factors affecting profitability of Airlines in Pakistan, the said research considered only (03) Airlines Currently operating in Pakistan such as Pakistan International Airline (PIA), Airblue and Shaheen Air International(SAI) from our targeted population. We will observe different ratio analysis in our study Such as:
Flights per Aircraft. Expenditure per Flight, Passengers per Flights, Operating Cost per Flight.
We will collect and analyze the data for the period of 2005 2009. The time frame of this research if 6,months. The sample selected for this research according to financial availability of the targeted companies.
3.2.0 INSTRUMENTATION
analyses. Study is about the factors that affect the profitability of Airlines operating in Pakistan. Best analysis tool for the study is Regression.
I. Factors Affecting Profitability of Airline Industry of Pakistan 1
The period covered by the study extends to five years starting from 2005-2010
3.2.2 ETHICAL CONSIDERATION:Ethical consideration are basically to protect the rights of research participants.
The undersigned assures that a procedure will be adopted to consider all relevant ethical issues. The results which will arise from my analysis will be based upon my independent judgment. And they will not affect the activities of the Airline industry. Following are some of the ethical consideration that I will try to follow.
All the participants are voluntary The research participants will be fully informed about the procedures The study will not put any participants in a situation where they might The information regarding the subject study will not be made available Tthe participant will remain anonymous where ever and as far as The participants will be provided with all treatment or program that
and risks involved in the research be at risk of harm both physical and psychological. to anyone who is not directly involved in the study. possible throughout the study. have beneficial effects.
Charts Graphs
Factors Affecting Profitability of Airline Industry of Pakistan 3
Figures Tables
Tools The tools which will be used to complete the research are as under:
Microsoft Excel. Microsoft Word. Microsoft PowerPoint.
Operating Cost:
An expense incurred by the Airline in transacting normal operations. Operating
expenses include wages for employees, research and development ,administrative and selling expenses but exclude interest, taxes, and cost of goods sold.
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The Regression analysis is a statistical method used to describe the nature of the relationship between variables, that is, positive or negative, linear or nonlinear. Applications of regression analysis exist in almost every field. In economics, I will be using regression analysis for the purpose of hypothesis Testing. The dependent variable will be an Profitability of the Airline and the independent variables will be the Operating Cost, Flight per Aircraft, Exp. Per Flight and Passengers per Flight and other factors that would affect the air lines expenditure patterns.
4.0.0
In this chapter, the collected data from different sources Such as :(a) Data recorded by P.C.A.A. (Pakistan Civil Aviation Authority ) (b) Annual Financial Reports of different Airlines.
I. Factors Affecting Profitability of Airline Industry of Pakistan 1
(c) Internet (d) Articles & Journals has been calculated in average through statistical tools. The values of variables including, Net Profit, Operating Cost, Flights per Aircraft, Exp. Per Flight and Pax. Per Flight have been separately calculated . In his study, we wil l use quantitative approaches. Best analysis tool for the study is Regression because It shows the relationship b/w the variables in a better way. 4.1.0 RESEARCH VARIABLES. Following are the research variables which are used in this study :a) Net Profit b) Operating Cost c) Flights per Aircraft d) Exp. Per Flight e) Pax. Per Flight ( Dependent Variable )
This table gives the descriptive statistics of Airline Industry of Pakistan for the period of five years from 200509. The table state that the average value of Net Profit is ( 4754.55) million and the standard deviation is 8402.82. the minimum and maximum values of Net Profit is (14455.27) million and 114.75 million respectively. The average value of Operating Cost is 16870.41 million and the minimum and maximum value of Operating Cost is 361.71 million and 49367.57 million. The average No. of
I. Factors Affecting Profitability of Airline Industry of Pakistan 1
Flights per Aircraft is 119 and the minimum and maximum No. of Flights per Aircraft is 814 and 1685 and the standard deviation of Flights per Aircraft is 447.53% this mean that No. of Flights can deviate from mean to both sides by 447.53%. Information from the descriptive statistics also indicate that the mean of Exp. Per Flight is 1042 ( thousand ), the standard deviation is 449.94% which means that the Exp. Per Flight can deviate from mean to the both sides by 449.94% and the minimum and maximum value of Exp. Per Flight is 558( thousand ) and 1941(thousand). The average No. of Pax. Per Flight mean is 170.47 passengers, standard deviation is 48.62 which means that No. of Passengers per Flight can deviate from mean to the both sides by 48.62% and the minimum No. of Passengers per Flight is 115.6 and maximum No. of passenger per flight is 208.2
Net Profit
Air Line PIA Airblu e SAI 2009 582243100 0 361013000 93223288 2008 3588015700 0 51917000 60313536 2007 1339870600 0 89914000 173518880 2006 1276342000 0 152994000 67403616 2005 4411657000 -82067000 19943304
My data analysis shows that in case of PIA, net profit is decreasing day by day due to
I. Factors Affecting Profitability of Airline Industry of Pakistan 2
certain decisions taken by the government as it is semi government airline. PIA has faced great loss during 2007-08 due to excessive operating cost, fuel crises and over employment. As far as air blue is concerned, air blue is maintaining its net profit. Air blue came into existence in 2005, the net profit of that year was in negative however data analysis revealed that later on they have maintained their fleet well and gradually increased their net profit. The results show that they are in progress and maintaining profit.
Operating Cost
Air Line PIA Airblu e SAI 2009 9862876000 0 581351000 1267179000 2008 7208499000 0 411805000 1049809000 2007 7176415000 0 417902000 772820000 2006 7916437000 0 286319000 712312000 2005 6707558000 0 141149000 577630000
Operating cost of PIA is excessively increasing from the day one due to over employment, not using resources properly, less fuel hedging. PIA has also inducted 12 new ATRS in place of Fokkers . AIR blue and Shaheen airlines have also faced increase in operating cost however it is manageable.
SAI
1007
1015
1049
1186
1098
In case of flight per aircraft, Airblue is maintaining high efficiency due to proper use of fleets, maintaining proper schedules and selective routes. While in this case PIA is in average position whereas Shaheen airline is facing problems.
In case of PIA, expenditure per flight is very high as some of the routes are made mandatory by government whether the routes are unprofitable or not.
I. Factors Affecting Profitability of Airline Industry of Pakistan 1
In case of air blue and shaheen as they are private airline, they have very selective routes especially in coastal areas. As a result they have lower rate of expenditure per flight. As compare to PIA.
Air blue passenger per flight ratio is very attractive as they have maintained attractive and economical prices, better services, time schedules. 35 % of PIA s fleet based on ATR this is the main reason that their passenger per flight ratio is low. Results also show that Shaheen airline has not been able to manage their fleet properly and their flight cancellation is also very high.
H-O: There is significant relationship b/w Operational cost and profitability of the airline.( = 0) H-1: There is no significant relationship b/w Operational cost and profitability of the airlines. ( 0)
Statistically:
H0:1=0 HA: 1 0 I. Factors Affecting Profitability of Airline Industry of Pakistan 1
SUMMARY OUTPUT
Regression Statistics 1. Multiple R R Square Adjusted R Square Standard Error Observations ANOVA df 1. Regression Residual Total 00 1. 00 2. 00 Coeffici ents 284. 15 (0.3 0) 3.44 7,1 84.53 141,214,76 7.97 84.53 SS 141,207,58 3.44 7,1 MS 141,207,58 4.38 F 19,65 Significan ce F 0.0 0454 00 1. 00 1. 00 84. 76 3. 00
t Stat (1 40.19)
correlation b/w the Net Profit and Operating Cost is 100% and there is 100% of variation in Net Profit ( dependent variable ) is explained by the Operating Cost ( independent variable ) which shows the relationship b/w Net Profit and Operating Cost is very strong. The F value of the regression model 0.00454. The slope of the Operating Cost is negative it means when the operating cost will increase ,the Net profit will decrease. The coefficient of Operating cost is (0.30)
I. Factors Affecting Profitability of Airline Industry of Pakistan 1
is found statistically
which means that the amount of as change in the predicted value of the Net Profit associated with a one unit change in the value of the Operating Cost . P-value is 0.0045 which is less than 0.05 it means that p-value lies in the rejection area so we will reject the Null Hypothesis.
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H-O: There is significant relationship b/w FLIGHTS PER AIRCRAFT and profitability of the airlines.( = 0) H-A: There is no significant relationship b/w FLIGHTS PER AIRCRAFT and profitability of the airlines. ( 0)
Statistically:
H0:2=0 HA: 2 0
SUMMARY OUTPUT
Regression Statistics 0 Multiple R R Square Adjusted Square R .06 8,135. Standard Error Observations 48 3 .00 .73 0 .53 0
ANOVA df 1 Regression Residual Total .00 1 .00 2 .00 .30 66,186,082 .67 141,214,767. 97 SS 75,028,685 30 66,186,082. 67 MS 75,028,685. .13 F 1 Significanc eF 0 .48
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HYPOTHESIS
Statistically:
H-O: There is significant relationship b/w EXP. PER FLIGHT and profitability of the airlines.( = 0) H-1: There is no significant relationship b/w EXP. PER FLIGHT and profitability of the airlines. ( 0)
H0:3=0 HA: 3 0
SUMMARY OUTPUT
Regression Statistics
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1 1 1 501 3
ANOVA df Regression Residual Total .00 .00 .00 1 1 2 91 06 97 SS 140,962,847. 251,920. 141,214,767. MS 140,962,847. 251,920 F 55 559. Significanc eF 0.0 3
91 .06
P-value 0. 05 0. 03
) )
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HYPOTHESIS
H-O: There is significant relationship b/w PAX. PER FLIGHT and profitability of the airlines.( = 0) H-A: There is no significant relationship b/w PAX. PER FLIGHT and profitability of the airlines. ( 0)
Statistically:
H0:4=0 HA: 4 0
SUMMARY OUTPUT
Regression Statistics Multiple R R Square 0.98 0.96
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Adjusted Square
F 21
Significanc eF 0.13
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efficiently airlines are managing their Finance, Fleet, Employees & Services in order to improve/ enhance their profitability. 3- Conclusion: To summarizing the main area covered in the report, further comments and judgment 4- Recommendations: Giving suggestions to improve the profitability. and study
I. Factors Affecting Profitability of Airline Industry of Pakistan 2
about what is left for future to be further explored. 5. Suggestion for further studies. :Revenue, operating cost and fleet utilization must be consider for further study, as far as my project results/study shows we/Pakistan is lacking in these major areas.
5.1.0 Conclusion:
My research study results reveals that Pakistan is effectively using its resources in airline industry but lacking behind in some areas where it need more focus for improving its airline industry s well as its economy as airline industry plays major role in any countrys economy. Research shows that factors such as Operating Cost, Flts per Aircraft, Exp. Per Flt and PAX. Per Flight have strong relationship with the Net Profit of the Airline Industry of Pakistan. In order to increase their Revenue, the Airlines of Pakistan should put in their best, minimize their Operating Cost and should utilize their Aircrafts efficiently. It is revealed that PIA is operating 68.95% of total flights and facilitating 56.30% of total passengers flying from Pakistani Airlines. It is also revealed that PIA profitability is effected by the excessive Operating Cost, poor utilization of aircrafts ( fleet ) and overcrowded employees. Their Average operating cost per Flight is Rs. 20,724,14/=, Flights per Aircraft is 814(flights), Passengers handling per Employee is 213(passengers), Aircraft handling per Employees Passengers per Flight is 115.6(passengers ), is 0.76 which are also not good . Air Blue is operating only 17.63% of the total flights and facilitating 25.94% of the total passengers flying from Pakistani Airlines. It is viewed that their Average operating cost per Flight is Rs. 1,379,35/=, Flights per Aircraft is 1685(flight), Passengers handling per Employee is 1010 (passengers), Aircraft handling per Employees are 501(employees), Passengers per Flight is 208.2 (passengers ), profit earned per flight is Rs. 101598 /=, Lost baggage per flight average is 0.049 and Average flight cancellation is 0.027. Air Blue is required to induct more aircrafts
I. Factors Affecting Profitability of Airline Industry of Pakistan 3
are
445(employees),
47114 /= , Lost baggage per flight average is 0.088 and Average Flight cancellation
in order to bring good impact on the revenue and profitability. Their Fleet Finance and Staff utilization is already quite effective. It is also revealed that Shaheen Air International is operating only 13.42% of the total flights and facilitating 17.76% of the total passengers flying from Pakistani Airlines. Their Average operating cost per Flight is Rs. 1,512,54/=, Flights per Aircraft is 1071(flights), Passengers handling per Employee is 332 (passengers), Aircraft handling per Employees are 397(employees) and Passengers per Flight is 187.6 (passengers), profit per flight is Rs. 74437 /=, average flight cancellation is 0.121 which is high in all and their lost baggage per flight is 0.074. Shaheen Air International have to reduce their Operating Cost. They have to upgrade their fleet which will not only reduce their maintenance Cost but also improve the fleet utilization so that their flight cancellation and delay will be reduced and profit / revenue will increase.
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- How to motivate crew for good performance - How to create co-operative environment - Study of developing safety culture. These are the major areas which need more importance for further studies.
ANNXURES: I
Total Revenue
Air Line PIA Airbl ue SAI 2009 94563765 000 99492190 00 31391785 53 2008 89201257 000 80403050 00 26431730 07 2007 70480734 000 59418330 00 23908423 95 2006 70587146 000 39720820 00 21716194 33
Total Expenditure
Air Line PIA Airbl ue SAI 2009 78629427 000 91433850 00 30547288 97 2008 85275811 000 76830600 00 25728943 19 2007 66221976 000 54162840 00 22088712 03 2006 69882217 000 35239730 00 21524125 36 2005 58940836 000 14521860 00 18372365 04 71790053 400 54437776 00 23652286 92
Operating Profit
Air Line 2009 2008 2007 2006 2005
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Net Profit
Air Line PIA Airbl ue SAI 2009 58224310 00 36101300 0 93223288 2008 35880157 000 51917000 60313536 2007 13398706 000 89914000 17351888 0 2006 12763420 000 15299400 0 67403616 2005 44116570 00 -82067000 19943304 14455274 200 11475420 0 82880524. 8
No. of Passengers
Air Line PIA Airbl ue SAI 2009 4388431 2306417 1191957 2008 4231288 2109969 1193017 2007 4037070 2016775 1440281 2006 4215735 1893939 1533222 2005 4458388 1501218 1364019 4266182.4 1965663.6 1344499.2
No. of Flights
Air Line PIA Airbl ue SAI 2009 41127 10653 7647 2008 38007 9593 7075 2007 31858 9611 6791 2006 35602 8718 7345 2005 39083 8906 7275 37135.4 9496.2 7226.6
No. of Employees
Air Line PIA Airbl ue SAI I. 2009 23163 2471 5609 2008 22036 2286 5106 2007 18149 1979 4257 2006 18282 1643 3532 2005 19263 1468 3081 1 20178.6 1969.4 4317
No. of Aircraft
Air Line PIA Airbl ue SAI 2009 40 6 12 2008 41 6 11 2007 46 5 10 2006 51 6 9 2005 54 5 10 46.4 5.6 10.4
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Operating Cost
Air Line PIA I. 2009 98628760 000 2008 72084990 000 2007 71764150 000 2006 79164370 000 2005 67075580 000 77743570 000 4
Airbl ue SAI
58135100 0 12671790 00
41180500 0 10498090 00
41790200 0 77282000 0
28631900 0 71231200 0
14114900 0 57763000 0
36770520 0 87595000 0
Reference:
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1. Adrangi, B., Chow, G. and K. Rafiee (1997) Airline Deregulation, Safety and Profitability in the U.S. Transportation Journal 46, 44-52. 2. "DELAG: The World's First Airline". Airships.net. http://www.airships.net/delagpassenger- zeppelins. Retrieved 2010-08-22.
3.
Doganis, R. (2002) Flying off Course The Economics of International Airlines. 2nd edition. New York: Routledge.
4. Jane's airlines & airliners By Jeremy Flack, First Edition, 2003, ISBN 9780007151745 5. Kimes, S.E. 1989. Yield management: a tool for capacity-constrained service firm. Journal of Operations Management 8, 348-363. 6. McGill, J. and G. van Ryzin. 1999. Revenue management: Research Overview and Prospects. Transportation Science 33, 233-256. 7. Philips, T.C. and M. Hersh. 2005. A model for dynamic airline seat inventory control with multiple seat bookings. Transportation Science 27, 252-265. 8. Richard M. McCabe, "Why Airlines Succeed or Fail: A System Dynamics Synthesis." (Ph.D. diss., Claremont Graduate University, 1998). 9. Richard M. McCabe, PhD U.S. Department of Transportation, Aviation Consumer Protection Division. Air Travel Consumer Report. Retrieved 17 May 2006 from http://airconsumer.ost.dot.gov/reports/, selected dates. 10. Rigas Doganis, Routledge "The Airline Business in the 21st Century.", New York, 2001. 11. Robertson, David (October 29, 2008). The Times (London). Retrieved April 23, 2010. 12.Rose, N. L. (1992) Fear of Flying: Analyses of Airline Safety Journal of Economic Perspectives 6, 75-94. 13. Talluri, K. and G. van Ryzin. 2004. The theory and practice of revenue management. Kluwer Academic Puslishers 14.Thompson, Arthur A., Jr., A. J. Strickland, and John E. Gamble. Crafting and Executing Strategy: The Quest for Competitive Advantage Concepts and Cases. Boston, et al.: McGraw-Hill Irwin, 2005.
Other References:
I. Factors Affecting Profitability of Airline Industry of Pakistan 1
www.pcaa.com.pk www.Orient airways-history.com www.pia.com www.airblue.com www.shaheen air international.com www.secp.com.pk www.kse.com.pk www.Google.com www.airline history.com
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