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The brand name "Amul," from the Sanskrit "Amoolya," was suggested by a quality control expert in Anand. Variants, all meaning "priceless", are found in several Indian languages. Amul products have been in use in millions of homes since 1946. Amul Butter, Amul Milk Powder, Amul Ghee, Amulspray, Amul Cheese, Amul Chocolates, Amul Shrikhand, Amul Ice cream, Nutramul, Amul Milk and Amulya have made Amul a leading food brand in India. (Turnover: Rs. 67.11 billion in 2008-09). Today Amul is a symbol of many things. Of high-quality products sold at reasonable prices. Of the genesis of a vast co-operative network. Of the triumph of indigenous technology. Of the marketing savvy of a farmers' organisation. And of a proven model for dairy development.
Check out this vast and ever-growing range of 'tasteful' Amul delectables!
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Amul Lite
Kool Koko
A delight to Chocolate Lovers. Delicious Chocolate taste
A drink for Kids - provides energy to suit the needs of growing Kids
Amul Lassee
Which is especially useful for diet preparations or for use by people on low calorie and high protein diet.
Amul Calci+
Amul Buttermilk
Gouda Cheese
Cooking Butter
Mithai Mate
Sweetened Condensed Milk Free flowing and smooth texture. White to creamy color with a pleasant taste.
Masti Dahi
Pro-biotic Dahi
Amul Shrikhand
Amul Chocolates
The perfect gift for someone you love.
Amul Basundi
Composition:
Calorific Value: 720 kcal./100g Special Features: Made from fresh cream by modern continuous butter making machines. Marketed in India since 4 decades. Product Specification: Meets AGMARK standard and BIS specifications No.IS:13690:1992
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Unlike Butter & Margarine, Amul Lite is a low-fat, low-calorie & low-cholesterol bread spread, hence a healthier substitute. It contains 26% less fat and calorie content as compared to butter or margarine.
PRODUCT COMPOSITION Per 100g Total fat % Milk Fat % Vegetable Fat % Cholesterol Total Calories Special Features AMUL LITE 59 10 49 26 mg 531 BUTTER 80 80 0 210 720 MARGARINE 80 0 80 0 720
Since Amul lite is low in calories, you can maintain your slim-trim shape without sacrificing on the taste. Amul lite is a low-fat and low-cholesterol product and less cholesterol means less chance of heart diseases. It is specially suited for elderly people & those with health complications for whom the consumption of high cholesterol and high saturated fat products is restricted. Amul Lite is low in saturated fats & high in PUFA for a "healthy heart". Amul Lite contains "Omega-6 & Omega-3 fats" which maintain healthy cholesterol levels. Amul Lite is fortified with Vitamins A & D, essential for good vision & healthy skin It is manufactured in a fully automated, ISO9000 certified plant under strict hygienic conditions.
Product Specification
Product Application Amul Lite is ideal spread for toasts, sandwiches & bread. It can be used for topping on parathas, pavbhaji, pulao, khichri, soups etc and also for household baking, preparation of cakes etc. So, you can now gorge on all the delights without putting on those extra calories, thanks to Amul Lite.
Table Margarine is characterized by a physical consistency similar to butter and is commonly known as butter-substitute. Margarine is prepared exclusively from vegetable oils and fats.
Product Attributes
Prepared from Refined Vegetable Oil. Total fat content is 80% min. Contains Zero Cholesterol, hence suitable for cardiac patients. Fortified with Vitamins A & D Manufactured in an ISO 9000 certified plant under strict hygienic conditions. The product is completely untouched by human hand Shelf life 6 months under refrigeration
Product Applications
For use as a butter-substitute in all applications. Suitable for use as a cooking medium. Can be heated to high temperatures. Ideal as a spread on bread/toasts/sandwiches For shallow frying or sauting (frying quickly in a little fat). For use as topping on variety of items, viz; pav-bhaji, parathas, khichri, pulao, soups etc.
Pack Configuration Delicious Table Margarine Is Available In 100g & 500g Block Packs.
Amul is all set to further consolidate its position in the beverages market with the introduction of milk shake under brand name Amul Kool Millk Shaake in 4 exciting flavours Banana, Mango, Strawberry and Badam. Amul Kool Millk Shaake, targeted at youth & teenagers, is the balanced blend of best quality fruit solids (Banana, Mango, Strawberry) and goodness of milk. Priced at Rs. 22/- for a 220 ml. in convenient & stylish world class Can packing. Amul Kool Millk Shaake is the healthy option against carbonated soft drinks and provides value for money to the consumer. It brings goodness of fruits all the year around. You can enjoy your favourite flavour anywhere, on the move. Apart from its refreshing fruit taste, the product has calcium, protein, carbohydrates, vitamins, etc., for healthy growth of a human body. Along with the above three flavours, one more flavour will also be introduced in the brand name of Amul Kool Millk Shaake Badam in 220 ml can packing. This will also be priced at Rs. 22/-. The product which contains Milk solids and Almond pieces is a delicious drink rich in nutrients. The Amul Kool Millk Shaake in Tetra Pack in 3 flavours, i.e. Mango, Strawberry and Banana is also ready for launch. This is priced at Rs. 15/-. Product Composition : Ingredients: Double Toned Flavoured Milk. Manago /Strawberry/ Banana Solids. For Badam Millk Shaake: Milk Solids and Almond Pieces. Primary Pack : 220 ml Can and 180 ml tetra Brick pack MRP : Rs. 22/- for 220 ml can and Rs. 15/- for 180 ml tetra brick Product to be stored in cool & dry place and does not require refrigeration during storage. Shelf Life : 180 days
Amul Kool
The nutritious and tasty flavoured milk in different flavour such as Kesar, Elaichi, Rose, Mango etc.
Flavours : Kesar, Elaichi, Rose, Mango, Strawberry Pack Size : 200ml Glass Bottle, 200ml Tetra Pack, 250ml Can, 1 Litre Tetra Pack Ingredients : Toned Milk and Sugar, Contains permitted synthetic Food Colours and added nature-identical flavouring substances.