You are on page 1of 41

www.wunan.com.

tw
(02)2705-5066

www.wunan.com.tw
(02)2705-5066

Armstrong & Cole, 1995,


p.187

21

12
John NaisbittDaniel Bell
20
Ken Arrow
Arrow, 1974, p.152

Arrow, 1974, p.1

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:18

Keith Williams

3 Amadeus

John D.
Rockefeller

1995
1,820 Battelle Memorial Institute, C&EN,
1995.2

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:18

21

Nadiri, 1980
30 1
Bondi, 1967Gibbon &
Johnston, 1974Freeman, 1982

1.

2.

3. 1

4.

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:18

Brown & Kay, 1987

20 90
2.5

2.5 17.5

2.7
17.5

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:18

David DayHarry TriandsR.


K. Jain

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:18

2
Not-Invented-Here, NIH

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:19

10

11

12

13

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:19

14

Hermann Bondi

Aubrey Jones
William Hawthorne

David Marks
Andrew Schoeld

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:19

R. K. Jain
H. C. Triandis

www.wunan.com.tw
(02)2705-5066

RM0003-( ).indd

2008/2/22

10:43:19

Chapter

1 1
1.1

1.2

1.3

10

1.4

13

1.5

15

1.6

23

1.7

24

1.8

26

1.9

26

1.10 27
Chapter

2 29
2.1

31

2.2

33

2.3

34

2.4

36

2.5

41

2.6

45

2.7

45

2.8

47

2.9 50
2.10 52
2.11 53
2.12 57

www.wunan.com.tw
(02)2705-5066

RM0003-().indd

2008/2/22

10:38:51

2.13 58
2.14 59
2.15 60
Chapter

3 61
3.1

63

3.2

68

3.3

76

3.4

78

3.5

79

3.6

82

3.7

86

3.8

88

3.9

90

3.10 91
3.11 91
Chapter

4 93
4.1

96

4.2

97

4.3

100

4.4

102

4.5

104

4.6

105

4.7

108

4.8

112

4.9

112

4.10 112

www.wunan.com.tw
(02)2705-5066

RM0003-().indd

2008/2/22

10:38:51

Chapter

Chapter

5 115
5.1

118

5.2

119

5.3

122

5.4

124

5.5

126

5.6

134

5.7

135

5.8

135

6 137
6.1

139

6.2

150

6.3

151

6.4

152

6.5

155

6.6

158

6.7

159

6.8

161

6.9

161

6.10 161
Chapter

7 163
7.1

165

7.2

168

7.3

171

7.4

173

www.wunan.com.tw
(02)2705-5066

RM0003-().indd

2008/2/22

10:38:52

7.5

174

7.6

174

7.7

177

7.8

178

7.9

179

7.10 182
7.11 182
7.12 182
Chapter

Chapter

8 185
8.1

189

8.2

201

8.3

205

8.4

208

8.5

209

8.6

212

8.7

213

8.8

215

8.9

215

9 217
9.1

219

9.2

224

9.3

226

9.4

233

9.5

236

9.6

239

www.wunan.com.tw
(02)2705-5066

RM0003-().indd

2008/2/22

10:38:52

9.7

242

9.8

242

9.9

243

9.10 243
Chapter

10 245
10.1

247

10.2

249

10.3

251

10.4

252

10.5

253

10.6

254

10.7

255

10.8

257

10.9

258

10.10 259
10.11 267
10.12 267
10.13 267
10.14 Argonne 268
Chapter

11 279
11.1

282

11.2

283

11.3

285

11.4

287

11.5

288

11.6

290

www.wunan.com.tw
(02)2705-5066

RM0003-().indd

2008/2/22

10:38:52

11.7

291

11.8

292

11.9

293

11.10 294
11.11 IBM 295
11.12 298
11.13 304
11.14 306
11.15 306
Chapter

12 309
12.1

312

12.2

313

12.3

313

12.4

316

12.5

320

12.6

323

12.7

324

12.8

327

12.9

327

12.10 328
Chapter

13 329
13.1

332

13.2

334

13.3

336

13.4 344

www.wunan.com.tw
(02)2705-5066

RM0003-().indd

2008/2/22

10:38:52

13.5 347

Chapter

13.6

350

13.7

351

13.8

353

13.9

353

14 355
14.1

357

14.2

358

14.3

359

14.4

360

14.5

362

14.6

363

14.7

364

14.8

370

14.9

371

14.10 371

373

A.1
A.2
A.3
A.4
A.5
A.6
A.7
A.8

www.wunan.com.tw
(02)2705-5066

RM0003-().indd

2008/2/22

10:38:52

Chapter

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

61

2008/2/22

04:05:17

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

62

2008/2/22

04:05:17

Ch 3

63

3.1
3-1

3-1

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

63

2008/2/22

04:05:17

64

3-1

123
3-1

Anthony Herzlinger1984

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

64

2008/2/22

04:05:17

Ch 3

65

Blake1978, p.260

Szakonyi1994

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

65

2008/2/22

04:05:17

66

1.
2.
3.
4.
5.
6.
7.
8.
9.
10.

1.
2.
3.
4.
5.
6.

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

66

2008/2/22

04:05:18

Ch 3

67

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

67

2008/2/22

04:05:18

68

3.2

Barron 1969

Barron

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

68

2008/2/22

04:05:18

Ch 3

69

30

Freiberg, 1995

Kevin
Dunbar

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

69

2008/2/22

04:05:18

70

Freiberg, 1995,
p.21

Sternberg Lubart1995, p.2

850-1935 2,400
17%
2%

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

70

2008/2/22

04:05:18

Ch 3

71

Sternberg Lubart1995

1. 120

2.

3.
99% 1%

4.

Ignaz Semmelweiss

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

71

2008/2/22

04:05:18

72

5.

5-8

6.

Sternberg Lubart1995

1.
p.285
2.

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

72

2008/2/22

04:05:19

Ch 3

73

p.286
3.
p.286
4.

5.
6.
p.287
7.
8.
p.288
9.

10.

Sternber & Davidson, 1995

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

73

2008/2/22

04:05:19

74

Isen 1985

McCain1969, p.60

10%
McCain, 1969, p.60

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

74

2008/2/22

04:05:19

Ch 3

75

Charpie, 1970, pp.7, 17

Charpie, 1970, p.7




Sussex 29

Twiss, 1992


www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

75

2008/2/22

04:05:19

76

Wainer Rubin1969 51

3.3
Rosovsky1987

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

76

2008/2/22

04:05:19

Ch 3

77

Wolfgang Pauli

Robert Oppenheimer Regis, 1987, p.196


Oppenheimer Oppenheimer

20
Regis, 1987,
p.196

Regis, 1987, p.196

Regis, 1987, p.196


Kurt Godel
1949 Kurt Godel

Regis, 1987, pp.47, 63

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

77

2008/2/22

04:05:19

78

Edward Wilson
James Watson DNA
20 60 James Watson

James Watson Wilson, 1995,


p.42 Wilson Watson

Watson Wilson, 1995,


p.43Wilson Watson

Watson

3.4

Oswald Veblen

Regis, 1987, p.128

Oppenheimer

Oppenheimer

Regis, 1987, p.129

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

78

2008/2/22

04:05:20

Ch 3

79

Regis, 1987, p.38

Oppenheimer

Regis, 1987, p.285

3.5
Pelz Andrews1966b

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

79

2008/2/22

04:05:20

80

Triandis et al., 1965

Janis, 1972
2

1.

2.

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

80

2008/2/22

04:05:20

Ch 3

81

3.

P
Q Q
1

Q n

P g

n n

social loafing

Osborn1957

Dunnette 1963 48 48

24 24
23

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

81

2008/2/22

04:05:20

82

Scott, 1994

3.6

Sutton1986
Serendipity or Sound Science?
Burton Richter Samuel Ting
Sutton

The Acid Test of InnovationBell et al., 1986,


p.32

www.wunan.com.tw
(02)2705-5066

RM0003-ch3().indd

82

2008/2/22

04:05:20

Copyright 1997 by John Wiley & Sons, Inc.


All Rights Reserved. This translation published under license.
Traditional Chinese translation rights 2008 by Goodness Publishing House

003

R. K. JAINH. C. TRIANDIS


1063394
(02)2705-5066
(02)2706-6100
01068953

http://www.wunan.com.tw
wunanwunan.com.tw

20119
380

(R. K. Jain), (H. C. Triandis)


. , , ; . ,
, 2011.09

ISBN 978-986-6098-23-9
1.
494.2

100015153

www.wunan.com.tw
(02)2705-5066

You might also like