INTRODUCTION:

Sunil Bharti Mittal (born 23 October 1957) is an Indian telecom mogul, philanthropist and the founder, chairman and managing director of Bharti Enterprises. The US$7.2 billion turnover company runs India's largest GSM-based mobile phone service. He is the son of Sat Paul (former MP) and Lalita.

Personal life:
Mittal resides in Delhi. He is married and has three children. He is superstitious about the number 23, as he was born on the 23 and also got married on the 23. He also stops eating meat before any big venture.

Early life:
Sunil Mittal, was born in Punjab. His father, Sat Paul Mittal had been the Member of Parliament (M.P) from Ludhiana.He attended scindia school at gwalior and He graduated in 1979 from Punjab University, Chandigarh, with a Bachelor of Arts and Science. His father died of cardiac arrest in 1992. There's a story behind his middle name. His parents (father, a bania, and mother, a khatriHindu castes) had an intercaste marriage, which created a brouhaha at that time, forcing them to adopt the surname Bharti. Sunil Bharti reclaimed the surname Mittal much later in life. Sunil's father, Sat Paul Mittal, an MP, was always in public life. It was Sunil who started in business (making cycle parts in Ludhiana, India) in 1976 at the age of 18 with borrowed capital of Rs 20,000. Later he started operating from Delhi and Mumbai, india, mainly importing and distributing products.

Bharti group:
In '83-84 was set up the first company, Bharti Healthcare, making capsules. Mittal built the Bharti group along with his brothers Rakesh and Rajan, becoming India's largest mobile phone operator in just ten years. The UK-based telecommunications company, Vodafone and Singapore's SingTel both own stakes in the recently renamed flagship company Bharti Airtel. The group also has partnerships with Axa for insurance and with the Rothschild family. Airtel now serves over 110 million Indian customers becoming the largest telecom operator in India. The big break into the telecom sector happened by accident. In Mittal's words: "In '83 many imports were banned, including portable generators which we were importing. So we tied up for the manufacture of push-button telephones. Our telecom business is worth Rs 1,2000 million today." In 1986, Sunil Bharti Mittal incorporated Bharti Telecom Limited (BTL) and entered into a technical tie up with Siemens AG of Germany for manufacture of electronic push button phones. Gradually he expanded his business and by early 1990s, Sunil Mittal was making fax machines, cordless phones and other telecom gear.

In 1992, when the Indian government was awarding licenses for mobile phone services for the first time, Sunil Mittal clinched Delhi cellular license in collaboration with French telecom group Vivendi. In 1995, Sunil Mittal founded Bharti Cellular Limited (BCL) to offer cellular services under the brand name AirTel. Soon, Bharti became the first telecom company to cross the 2-million mobile subscriber mark. Bharti Cellular Limited also rolled out India's first private national as well as international long-distance service under the brand name IndiaOne. In 2001, BCL

entered into a joint venture with Singapore Telecom International for a $650-million submarine cable project, India's first ever undersea cable link connecting Chennai in India and Singapore. Airtel was the first company to have reached a mammoth figure of 2 million plus customers.

With the introduction of Airtel mobile phones in Delhi, India in 1995, they really hit the spotlight. Mittal prides himself on a string of firsts: "the first push-button, the first cordless, the first answering machines, the first fax machines". Group also has partnerships with Axa for insurance.. Moreover Mittal is a competent negotiator and this quality helped him in expanding his business. Now Bharti enterprises have tied-up with AXA group of France to form Bharti AXA group, joined with Del Monte to form Bharti Del Monte. It has formed another jointventure with Wal-Mart to form Bharti Retail. It has tie-ups with Vodafone, Warburg Pincus, and British Telecom His Bharti Airtel is still the number one telecom company which transformed telecom sector with its world class services. Bharti enterprises is engaging in various sector like communication, retail, real-estates, financial services, entertainment, etc... Now Bharti Entreprises is the one of the leading business group. Today, Bharti with its subscriber base of over 21 million constitute 28% of the total subscriber base of India.

Achievements:
Chairman and Managing Director of Bharti Group, India's largest GSM-based mobile phone service provider. Sunil Mittal can be called as originator of cellular phone revolution in India. He is the founder, Chairman and Managing Director of Bharti Group and runs India's largest

GSM-based mobile phone service. The sixth richest man in India, Sunil Mittal is the founder and Managing Director of the countrys largest GSM mobile service provider Bharti Group worth $9.5 million. Sunil Mittal is having 59 ranks in list of billionaires. Sunil Mittal in having net 7.7 billion Dollars. Sunil Mittal has established his Indian Airtel Company at 1995. Sunil Bharti Mittal is ranked among top-ten billionaires of the world. Now his Bharti Enterprises is progressing in different sectors like communication, real estate sector, financial services, retail, agri business etc... Today Bharti Group runs with a market capitalization of nearly $ 2 billion and employing over 5,000 people. Its Bharti airtel is the leader in telecommunication sector. According to entrepreneurial concepts, Sunil Bharti mittal falls to the business entrepreneur group who strike both production and marketing resources to run his business. He is a non-technical entrepreneur who is not concerned with technical aspects of products in which he deal. He is a first-generation entrepreneur who started his venture by selling cycle parts. He was not from an entrepreneurial background, being a son of politician. He is also a super-growth entrepreneur, who had shown enormous of performance in his venture. He is now a top contender for Reliance group and the Tata's. He possessed several entrepreneurial characters and qualities which helped him to reach these heights. He had the visionary and determination to become such a prominent business figure. He left Ludhiana, since he thought moving to metros like Bombay could fetch him good opportunities to shine in business. He had flexibility and adaptability in business which molded him into successful entrepreneur. He is the person who takes initiative and uses the opportunity to optimal level. He was the first mover in telecommunication sector India. Sunil Mittal is the person who can analyze the trends and is capable of measuring the right stuff according to the trend. He brought down the STD/ISD cellular rates under brand name 'Indiaone'. Sunil Bharti Mittal has the leadership quality and dynamism which is proved at many instances. He could keep up the hopes of investors at times when economic crisis took place and times when telecommunications sector was facing its downhill.

Sunil Mittal is good at calculated risk taking. He had lot of guts to outsource networks and IT infrastructure, which no telecom company has done before. Mittal never underestimates his enterprise. This is proved when Bharti Group rejected the deal, they suppose have with South-African telecom giant MTN, since Mittal felt the deal will make them a subsidiary of MTN. No entrepreneur can always succeed without innovation. In the same way Sunil Bharti Mittal is also innovative to keep the lead over his competitors. He found that in a country like India cellular phone services sector can hit the bull when it is given in lower price. He wanted to develop a billon-customer base with providing cellular services prices at lower prices. So he developed an innovative business model in which outsourcing was given more importance and chosen IBM as its outsourcing partner. He chose IBM though it wasn't an Indian enterprise, because he never wanted to compromise with the quality of service. He also chose Nokia and Ericsson to be its network partner. He also made an undersea cable link project connecting Chennai and Singapore with entering into a joint venture with Singapore Telecom International. In this way Bharti group was able to provide cellular services for its customers at lower rates. Mittal also launched the Bharti Airtel's Digital TV. He wanted to have a competitive edge over existing competitiors Reliance Big TV, Tata Sky, Dish TV etc... So he partnered with Narayanamurthy's Infosys Technologies to deliver Next-Gen interactivity on its DTH service. In his life Mittal had tasted success in all ventures which he undertook. Mittal was chosen as one of the top entrepreneurs in the world for the year 2000.

Entrepreneurial ventures:

A first generation entrepreneur, Mittal started his first business in April 1976 at the age of 18, with a capital investment of Rs 20,000 (U$500) borrowed from his father. His first business was to make crankshafts for local bicycle manufacturers. In 1980 he sold his bicycle parts and yarn factories and moved to Mumbai. In 1981, he purchased importing licences from exporting companies in Punjab. He then imported thousands of Suzuki Motors's portable electric-power generators from Japan. The importing of generators was suddenly banned by the then Indian Government and just two licences to manufacture generators in India were issued to two companies. In 1984, he started assembling push-button phones in India[6] replacing the old fashioned, bulky rotary phones that were in use in the country then. Bharti Telecom Limited (BTL) was incorporated and entered into a technical tie up with Siemens AG of Germany for manufacture of electronic push button phones. By the early 1990s, Mittal was making fax machines, cordless phones and other telecom gear. Mittal says, "In 1983, the government imposed a ban on the import of gensets. I was out of business overnight. Everything I was doing came to a screeching halt. I was in trouble. The question then was: what should I do next? Then, opportunity came calling. While in Taiwan, I noticed the popularity of the pushbutton phone -- something which India hadn't seen then. We were still using those rotary dials with no speed dials or redials. I sensed my chance and embraced the telecom business. I started marketing telephones, answering/fax machines under the brand name Beetel and the company picked up really fast."[ In 1992, he successfully bid for one of the four mobile phone network licences auctioned in India. One of the conditions for the Delhi cellular license was that the bidder have some experience as a telecom operator. So, Mittal clinched a deal with the French telecom group Vivendi. He was one of the first Indian entrepreneurs to identify the mobile telecom business as a major growth area. His plans were finally approved by the Government in 1994 and he launched services in Delhi in 1995, when Bharti Cellular Limited (BCL) was formed to offer cellular services under the brand name AirTel. Within a few years Bharti became the first

telecom company to cross the 2-million mobile subscriber mark. Bharti also brought down the STD/ISD cellular rates in India under brand name 'Indiaone'. IndiaOne was Indias first private national as well as the international long-distance service provider, and, thus, became a major factor in Bharti's success by providing services cheaply. In November 2006, he struck a joint venture deal with Wal-Mart, the US retail giant, to start a number of retail stores across India. In July 2006, he attracted many key executives from Reliance ADAG, NIS Sparta and created Bharti Comtel. In May 2008, it emerged that Sunil Bharti Mittal was exploring the possibility of buying the MTN Group, a South Africa-based telecommunications company with coverage in 21 countries in Africa and the Middle East. The Financial Times reported that Bharti was considering offering US$45 billion for a 100% stake in MTN, which would be the largest overseas acquisition ever by an Indian firm. However, both sides emphasize the tentative nature of the talks, while The Economist magazine noted, "If anything, Bharti would be marrying up," as MTN has more subscribers, higher revenues and broader geographic coverage. However, the talks fell apart as MTN group tried to reverse the negotiations by making Bharti almost a subsidiary of the new company In May 2009, Bharti Airtel again confirmed that he was in talks with MTN and companies agreed to discuss the potential transaction exclusively by 31 July 2009. Bharti Airtel said in a statement "Bharti Airtel Ltd is pleased to announce that it has renewed its effort for a significant partnership with MTN Group". Talks eventually ended without agreement, some sources stating that this was due to opposition from the South African government. With the vision of making Bharti group as the premium Indian conglomerate and expanding their business over the globe, Mittal is heading further. Bharti group is a rising sun in retail sector, after having tie-up with the retail giant Wal-Mart, which is the largest company in fortune 500 listing. He wants to enter African and South Asian markets to build a

global empire. Though affected by loss of rupee's strength against dollar, competition posed by international players and feeling the pinch of global financial crisis, Mittal still show good progress in his ventures. Mittal has developed different strategies to cope with the competition; he is going to face with the arrival of more international players to India markets in telecom industry. Thus Sunil Bharti Mittal will be a successful entrepreneur in future and his Bharti group is going to be the one of the top business houses of the world.

Philanthropy:
He is opening a football academy in Haryana or Goa to help India send a team to the 2018 FIFA World Cup. Mittal has also been working towards educating India through the Bharti Foundation. The foundation has established over 200 schools and libraries in India, as well as providing scholarships for college students. For his work with the foundation Barron's named Mittal number 16 on its 2009 list of the world's top 25 philanthropists.

AWARD:
Today, Sunil Mittal runs a successful empire with a market capitalization of approximately $ 2 billion and employing over 5,000 people. He has been honored with several awards. Sunil Bharti Mittal was chosen as one of the top entrepreneurs in the world for the year 2000 and amongst 'Stars Of Asia', by 'Business Week'. Congress IT Man of the Year Award 2002 from Dataquest CEO Of the Year, 2002 Award from World HRD Ernst & Young Entrepreneur Of The Year 2004, Ernst & Young Best Asian Telecom CEO, Telecom Asia Awards 2005

Best CEO, India, Institutional Investor, 2005 Business Leader Of The Year, Economic Times, 2005 Telecom Person of the Year, Voice & Data, 2006 Padma Bhushan in 2007, from the President of India