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AUGUST 2010

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VOLUME 2 ISSUE 7
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AUGUST 2011 ISSUE 1
PGDISEM @NITIE
FEATURES:
UNEP -INDIA- EARTH SUMMIT
IS INDIA READY FOR CLIMATE CHANGE
THE TALK WITH Sanjib Bezbaroa
( Head, Corporate Environment Health &
Safety at ITC Ltd.)
UNITED NATIONS CALENDAR

INITIATIVE
EARTH-SHASTRA
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CONTENTS
4 UNEP - INDIA - EARTH SUMMIT.
9 COVER STORY- IS INDIA READY
FOR CLIMATE CHANGE?
15 ENTER ISO - 50001- THE
INTERNATIONAL BENCHMARK
FOR ENERGY MANAGEMENT.
17 THE TALK @ ITC (INTERVIEW).
21 ECO- TECHNOLOGY.
22 SUMMERS- PGDISEM
THEORIES TO PRACTICE.
23 THE GREEN NEWS.
25 BOOK REVIEW.
26 ACHIEVEMENTS AND EVENTS.
27 GREEN BITS.
28 FROM THE BATCH.
31 GREEN - CHECK
32 MY ALUM(INTERVIEW).
33 UNITED NATIONS CALENDAR.

On the cover concept:- PGDISEM takes leaps into new
dimensions
Chief Editor and Designer: Jaspreet Singh Sidhana
PGDISEM-2011-13
Editors : Ankit Pande - PGDISEM2011-13
Devansh Goyal - PGDISEM2011-13
Kalyan Ravana - PGDISEM2011-13
Check www.NITIE.PGDISEM.COM for updates.
Special Thanks to faculty members, PGDISEM 2010-12
and PGDISEM-2011-13 and Hari Om - PGDISEM- 2011-13
for coming up with the name.
For Further information contact:-earthshastra.nitie@
gmail.com.
FROM THE EDITORS DESK
KNOWLEDGE We dened it by giving the world Rig
Veda, Atharva Veda, Sushruta Samhita and Sam Veda,
keeping up with the tradition we come up with another
shastra that will dene Sustainability and inuence
new methods in industry. A responsible future creat-
ing win-win situation for each individual, embrace
Earth Shastra!!!
In our cover story we talk about the current hot topics,
then theres Green News to educate people about the new
happenings, for industry insight we have Interview from
industry expert and from our Alum and many more things
to keep you abreast with the latest endeavors.
Necessity to publish the magazine was felt because
the fast pace at which this domain i.e. The environ-
ment is progressing and how slight students are aware.
So keeping in mind the current scenario, we the stu-
dents of PGDISEM NITIE decided to come up with
Earth Shastra -The sustainability magazine.
We hope and wish that you all will like the rst edition of
the quarterly magazine.
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This year marks a rst for the long standing
relationship between India and the United
Nations. For the rst time ever India hosted World
Environment Day (WED) themed Forests: Nature
at your Service .With a
population of 1.2 billion
people, a rapidly growing
economy and a diverse
cultural past, present
and future there is
enormous potential for
India to catalyze and to
champion sustainable development nationally and
internationally. This years WED theme
speaks to the intrinsic connection between
livelihoods and human well being and the health
of forests and forest ecosystems. India has shown
leadership ,by instituting a tree planting system
to combat land-degradation and desertication,
including windbreaks and shelterbelts to protect
agricultural land. The recently launched Mission
for Green India, as part of National Action Plan
on Climate Change, aims at qualitative as well as
quantitative improvement
in forest cover over 10 million hectares, with an esti-
mated outlay of about US$10 billion over the next 10
years. India has successfully introduced projects that
track the health of the nations plants, animals, water
and other natural resources including the Sunderbans
the largest deltaic mangrove forest in the world, and
home to one of Indias most iconic wildlife species: the
Tiger.
Meanwhile the country is increasingly at the forefront
of some of the green shoots of a Green Economy that
are emerging across the globe.
From its manufacturing of solar and wind turbines to its
Rural Employment Guarantee Act which underwrites
paid work for millions of households via investments
in areas ranging from water conservation to sustainable
land management, foundations are being laid in India
towards a fundamental and far reaching new develop-
ment path. UNEPs recent report A Transition to a
Green Economy: Pathways to Sustainable Development
and Poverty Eradication underlines that such a transi-
tion not only possible but relevant to developing nations
as it is to developed ones.
WED 2011 comes in advance of the UN Conference
on Sustainable Development 2012 or Rio+20. Its twin
themes are the Green Economy within the context of
sustainable development and poverty eradication and
an institutional framework for sustainable development.
Rio+20 comes against a backdrop of rapidly dimin-
ishing natural resources and accelerating environ-
mental change from the loss of coral reefs and
forests to the rising scarcity of productive land; from
the urgent need to feed and fuel economies and the
likely impacts of unchecked climate change. India
is among a range of nations spotlighting different
choices that represent an opportunity to full the
promise of the 1992 Rio Earth Summit in order to
deliver development that meets the needs of seven
billion people, rising to nine billion by 2050.
UNEP , IDA and The ARTH Sumit
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One that delivers growth, greater equity and employment
opportunities: one that keeps humanitys footprint within
planetary boundaries in order to ensure that Nature can
remain at our service for current and future generations.
KNOL : NATIONAL ACTION PLAN FOR CLIMATE
CHANGE
Prime Minister Manmohan Singh released Indias rst
National Action Plan on Climate Change (NAPCC) out-
lining existing and future policies and programs address-
ing climate mitigation and adaptation. The plan identies
eight core national missions running through 2017.
Emphasizing the overriding priority of maintaining high
economic growth rates to raise living standards, the plan
identies measures that promote our development objec-
tives while also yielding co-benets for addressing cli-
mate change effectively. It says these national measures
would be more successful with assistance from developed
countries, and pledges that Indias per capita greenhouse
gas emissions will at no point exceed that of developed
countries even as we pursue our development objectives.
National Missions
Naonal Solar Mission: The NAPCC aims to promote the
development and use of solar energy for power genera-
tion and other uses with the ultimate objective of making
solar competitive with fossil-based energy options. The
plan includes:
Specic goals for increasing use of solar thermal tech-
nologies in urban areas, industry, and commercial estab-
lishments;
A goal of increasing production of photovoltaics to 1000
MW/year; and
A goal of deploying at least 1000 MW of solar thermal
power generation.
Other objectives include the establishment of a solar
research center, increased international collaboration on
technology development, strengthening of domestic
manufacturing capacity, and increased government fund-
ing and international support
Naonal Mission for Enhanced Energy E ciency:
Current initiatives are expected to yield savings of
10,000 MW by 2012. Building on the Energy
Conservation Act 2001,the plan recommends:
Mandating specic energy consumption decreases in
large energy-consuming industries, with a system for
companies to trade energy-savings certicates;
Energy incentives, including reduced taxes on energy-
efcient appliances; and
Financing for public-private partnerships to reduce
energy consumption through demand-side management
programs in the municipal, buildings and agricultural
sectors.
Naonal Mission on Sustainable Habitat:
To promote energy efciency as a core component of
urban planning, the plan calls for:
Extending the existing Energy Conservation Building
Code;
A greater emphasis on urban waste management and
recycling, including power production from waste;
Strengthening the enforcement of automotive fuel
economy standards and using pricing measures to en-
courage the purchase of efcient vehicles; and
Incentives for the use of public transportation.
Naonal Water Mission:
With water scarcity projected to worsen as a result of
climate change, the plan sets a goal of a 20% improve-
ment in water use efciency through pricing and other
measures.
Naonal Mission for Sustaining the Himalayan Ecosys-
tem:
The plan aims to conserve biodiversity, forest cover, and
other ecological values in the Himalayan region, where
glaciers that are a major source of Indias water supply
are projected to recede as a result of global warming.
Naonal Mission for a Green India:
Goals include the afforestation of 6 million hectares of
degraded forest lands and expanding forest cover from 23%
to 33% of Indias territory.
UNEP , INDIA and The EARTH Summit
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Naonal Mission for Sustainable
Agriculture: The plan aims to
support climate adaptation
in agriculture through the
development of climate-resilient
crops, expansion of weather
insurance mechanisms, and
agricultural practices.
Naonal Mission on Strategic
Knowledge for Climate Change:
To gain a better understanding
of climate science, impacts and
challenges, the plan envisions a
new Climate Science Research
Fund, improved climate
modeling, and increased
international collaboration. It
also encourage private sector
initiatives to develop adaptation
and mitigation technologies
through venture capital funds.
Other Programs
The NAPCC also describes other
ongoing initiatives, including:
Power Generation: The
government is mandating the
retirement of inef cient
coal-fred power plants and
supporting the research and
development of IGCC
and supercritical technologies.
Renewable Energy: Under the
Electricity Act 2003 and the
National Tarif Policy
2006, the central and the
state electricity regulatory
commissions must

OUR WORLD IN NUMBERS
By 2020, the agricultural
products market
is expected to bring
in $210 billion
annually; payments
for water related
ecosystem services
$6 billion;
and voluntary
biodiversity Offsets $100
million a year

Between $2 to $4.5
trillion worth of natural
capital is lost from
deforestation every
year - a trend that poses
significant business and
social risks
Conserving forests
avoids greenhouse
gas emissions worth
$3.7 trillion


Eco-tourism is the
fastest-growing area of
the tourism industry with
an estimated increase of
global spending of 20%
annually
Investing $45 billion
In Bolivia, protected-area
tourism generates over
20,000 jobs,
indirectly supporting over
100,000 people
UNEP , INDIA and The EARTH Summit
Naonal Mission for Sustainable
Agriculture: The plan aims to
support climate adaptation
in agriculture through the
development of climate-resilient
crops, expansion of weather
insurance mechanisms, and
agricultural practices.
Naonal Mission on Strategic
Knowledge for Climate Change:
To gain a better understanding
of climate science, impacts and
challenges, the plan envisions a
new Climate Science Research
Fund, improved climate
modeling, and increased
international collaboration. It
also encourage private sector
initiatives to develop adaptation
and mitigation technologies
through venture capital funds.
Other Programs
The NAPCC also describes other
ongoing initiatives, including:
Power Generation: The
government is mandating the
retirement of inef cient
coal-fred power e pplants and
supp porting the res esearch an a d
develo l pm p ent of IIGC GCC
and su supe p rc rccritica alll te tech cc no noloogi gi giies es ee .
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OUR WORLD IN NUMBERS RR
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pprroodduccttss mmaarrkkeett
is eexxpected to bring
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annually; paymeents
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anndd voluntary
biodiversittyy Offsets $100
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Between $2 to $4.5
trillion worth of natural
capital is lost from
deforestation every
year - a trend that poses
significant business and
social risks
Conserving forests
avoids greenhouse
gas emissions worth
$3.7 trillion

Eco-ttoourism iss the
faassteesst-growinng area of
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purchase a
certain percentage of
grid-based power from
renewable sources.
Energy Ef ciency:
Under the Energy
Conservation Act 2001,
large energyconsuming
industries are required to
undertake energy
audits and an energy
labeling program for
appliances has bbee eenn
introduced.
EARTH SUMM MMIT(RIO+20)
In May 201 0122, Brazil will
play hos ost t to what many
expect ct tto o be the most
decisive e in inte tern r ational
conferencee oof f ou ourr ti t me me,
the Un nit ited ed NNat atio ions ns
Co Conf nfer ereence ce oonn Su Susstaina-
bl lee DDevelopment
(iinformally known as
Rio+20) in Rio de Janeiro.
Held every ten years, this
coonference aims to fur u t-
he er commit gov o ernm men e ts
too pursuuee suustai a nablee
de d ve velopm pm pmen ennt. Rio+200
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THE ECONOMIC
DIMENSION OF THE
SUSTAINABILITY
CHALLENGE LIES
IN ENHANCING
PROFITABILITY,
INCREASING
SHAREHOLDER VALUE
AND CREATING WEALTH
WHILST AGGRESSIVELY
PURSUING
OPPORTUNITIES FOR
GROWTH.
THE SOCIAL DIMENSION
OF THE SUSTAINABILITY
CHALLENGE IS IN
ACHIEVING HIGH
RATES OF ECONOMIC
GROWTH IN ORDER TO
ENABLE ALL SECTIONS
OF SOCIETY ENHANCE
THEIR QUALITY OF
LIFE AND LIVE WITH
DIGNITY.
AGGRESSIVELY
PURSUING
OPPORTUNITIES FOR
GROWTH.
THE SOCIAL DIMENSION
THE ENVIRONMENTAL
DIMENSION OF THE
SUSTAINABILITY
CHALLENGE LIES IN
PURSUING ECONOMIC
GROWTH WHILE
PRESERVING AND
ENHANCING OUR
NATURAL RESOURCES.
FOR INDUSTRY,
THIS CALLS FOR A
TRIPLE BOTTOM LINE
APPROACH THAT WILL
DRIVE CORPORATE
STRATEGY AND IMBUE
ITS EXECUTION
WITH A LARGER
SENSE OF PURPOSE,
ENCOMPASSING
ECONOMIC, SOCIAL
AND ENVIRONMENTAL
DIMENSIONS
SUSTAINABILITY IS
HERE TO STAY OR WE
MAY NOT BE
- NIALL FITZGERALDI
Rio+20 will mark the 20th anniversary of the 1992
Rio Earth Summit, which set the stage for serious
sustainable development actions by the international
community. It seeks to renew political commitment
to sustainable development, to assess progress
towards internationally agreed-upon sustainable
development goals; and to address new and emerging
challenges. The two themes of the conference
include the green economy and the development
of an institutional framework for sustainable
development.
KNOL :-SUSTAINABLE DEVELOPMENT:
SUSTAINABLE DEVELOPMENT IS DEVELOPMENT
THAT MEETS THE NEEDS OF THE PRESENT
WITHOUT COMPROMISING THE ABILITY OF
FUTURE GENERATIONS TO MEET THEIR OWN
NEEDS.
IT CONTAINS TWO KEY CONCEPTS:
1)THE CONCEPT OF NEEDS, IN PARTICULAR THE
ESSENTIAL NEEDS OF THE WORLDS POOR, TO
WHICH OVERRIDING PRIORITY SHOULD BE GIVEN.
2)THE IDEA OF LIMITATIONS IMPOSED BY
THE STATE OF TECHNOLOGY AND SOCIAL
ORGANIZATION ON THE ENVIRONMENTS ABILITY
TO MEET PRESENT AND FUTURE NEEDS
UNEP , INDIA and The EARTH Summit
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UNEP , IDA and The ARTH Sumit
The Indian context: Indias rapid economic growth in last
several years has made us aware of two stark realities:
it has lifted millions out of poverty; and that this economic
growth has been accompanied by accelerated depletion of
natural Resources and rapid deterioration in environment
quality. Even after six decades
Of effort to support development and growth, the dimen-
sions of Poverty in india is staggering. India is ranked
127th in the human Development index. As such poverty
and destitution affects the well being of us
India is not endowed with sufcient natural capital in
comparison to the population it supports. Though India is
home to 18% of the worlds population, it only has 2.4%
of the planets landmass, 4% of the fresh water resources
and about a percent of the worlds forest. Indias ecosys-
tems are already highly degraded. Most Indian rivers have
water quality unt for direct human use. Air quality in In-
dian cities is degrading despite signicant improvements
in emissions from vehicles and industries. The country
however continues to remain on the threshold of a grave
ecological crisis.
The current paradigm of rapid economic growth along
with the need of conserving the natural and ecological
resources, challenges the very foundation of the manner in
which business is done today. It challenges the traditional
business management theory, which echoes Milton Fried-
mans famous statement that there is only one respon-
sibility of business: to use its resources and engage in
activities designed to increase its prots.
The fact that rapid economic growth is the only realis-
tic means to lift the poor out of extreme poverty and the
fact that most economic activities depend on product and
services provided by the ecosystems, necessitates the
ushering of a new business paradigm which enables rapid
economic growth without compromising the capacity of
the ecosystem to sustain, nurture and fuel economic devel-
opment and human well-being. For the business fraternity,
this calls for a sustainability approach of doing business,
wherein business success is measured not only in terms
of its nancial bottom line, but also in terms of its perfor-
mance in social and environmental areas. The integration
of triple bottom line in the mainstream business practices
is what is often referred as Corporate Sustainability
99
The term climate change is often
used interchangeably with global
warming. However, given the wide
range of impacts beyond temperature
variations, the former is generally the
preIerred in the scientifc community.
Since the beginning of the Industrial
Revolution, human activities have
caused an increase in several green-
house gases, most notably carbon di-
oxide, a trend most scientists believe
is causing anthropogenic greenhouse
warming. Over the past two centuries
the concentration of carbon dioxide in
our atmosphere has increased about
30 percent, from a pre-industrial level
of about 270 parts per million to a
current level of 384 parts per million.
Carbon dioxide concentrations in the
atmosphere are already higher today
than at any time in the past 150,000
years. And if the consumption of fos-
sil fuels such as coal and oil contin-
ues into the next century at projected
rates, the carbon dioxide concentra-
tions in the atmosphere would reach
the 600-700 parts per million range by
2100.
Other greenhouse gas emissions have
been rising as well. Methane concen-
trations in the atmosphere have dou-
bled since pre-industrial times. Other
greenhouse chemicals, such as chloro-
fuorocarbons, perfuorocarbons, and
hydrofuorocarbons, are synthetic and
have only appeared in the atmosphere
since the Industrial Revolution.

Each compound has a distinct


capacity for greenhouse warming
and a distinct chemical half-life,
that is, the time a typical mol-
ecule spends in the atmosphere
before reacting and forming a
new compound. Many greenhouse
substances, including meth-
ane and the halogen-containing
compounds, contribute many
times more pound-for-pound to
the greenhouse effect than car-
bon dioxide. However, the sheer
volume of carbon dioxide in the
atmosphere compared to these
other trace gases means that
carbon dioxide is still by far the
largest contributor to anthropo-
genic greenhouse warming. Ad-
ditionally, while some greenhouse
gases have a half-life of several
decades, the half-life of carbon
dioxide is on the order of a cen-
tury. Most of the carbon dioxide
we release today will still linger in
the atmosphere in 2075 and even
2100.
The climate system is extremely
complex, and many forces other
than the greenhouse effect con-
tribute to the swings in our cli-
mate patterns. However, evidence
is building that human infuence is
changing the climate of this plan-
et. Many of the world's leading
scientists argue that the warming
experienced in the 20th century
is at least partially anthropogenic
in origin. In addition, the Inter-
governmental Panel on Climate
Change has concluded,
"The balance of evidence suggests
that there is a discernible human
inuence on global climate."
As Indian companies confront the
challenges of climates change, they
should frst asses the direct and indi-
rect implications of climate change
on their business and take corrective
action and then they should seek to
beneft Irom opportunities brought
by climate change.
Indian companies will have an op-
portunity to leverage the climate
change as a competitive advantage
rather than a threat, by planning
their approach, measuring their
impact, adapting their model to low
carbon business and reporting on
performance accurately.
A study was conducted to study the
impact of climate change on Indian
Companies. A total of 70 business
leaders at CEO/CXO were inter-
viewed for this study.
The impact of human activities on
the earths climate has been receiv-
ing increasing attention with the
recognition of the problem of global
warming, more attention is given
on reversing of the accumulation of
Green House Gases by taking range
of initiatives. However these initia-
tives come with signifcant impli-
cations on countries, economies,
businesses and societies and the
cost, risk and responsibility factor
involved is still under debate and
negotiation.
&29(562<&PD&KQ,,QL,Q5HD"
10 10
THE CHALLENGE: MANAGING
ECONOMIC GROWTH WHILE
REDUCING THE PACE OF EMIS-
SIONS GROWTH
According to Sterns Report, the cost
of taking action on green house gases
reduction is estimated to be 1% of
the global GDP which is manageable
whereas the cost of Inaction is estimat-
ed to be 5%(at least) to 20% (at worst)
of global GDP annually and forever.
While the cost of action is lower than
cost oI inaction, it is still a signifcant
cost for rapidly growing countries like
India, as reducing energy intensity will
have implications on its growth trajec-
tory.
THE THREAT: INDIAN BUSI-
NESS WILL HAVE TO ACT
WITHIN A FORESEEABLE
1IMEFRAME.
With the growing international
pressure on following the emis-
sion regulations and upcoming
International collective agreement
post-2012, Indian companies have
profound impact.
The National Action plan for
Climate Change, which does not
set target for GHG emissions
but seeks to promote sustainable
development through use of clean
technologies. The action plan
commits that the GHG emission
at no point of time will not ex-
ceed that of developed countries
inspite of its development impera-
tives. Corporations across indus-
tries should use triple bottom line
framework within which stake-
holders can evaluate companies
performance not only o economic
front but also on social and envi-
7+(23325781,7<
The global low carbon eIfcient
market would be $3 trillion per
year by 2050. Already, it is es-
timated that industries such as
renewable energy, waste manage-
ment and water treatment will be
worth USD 700 billion globally by
2010 on par with the value of the
global aerospace industry. Fur-
ther, by CDM (clean development
mechanism) under Kyoto Protocol,
business in developing countries
like India can use fnancing and
technology support from developed
countries.
11 11
Discussions with the business lead-
ers covered the following areas:
1)IS CLIMATE CHANGE ON
THE AGENDA?
2)HOW DO BUSINESSES LEAD-
ERS PERCEIVE CLIMATE
CHANGE AS A CURRENT BUSI-
NESS ISSUE?

3) HOW IS IT EXPECTED TO
INFLUENCE THEIR STRATEGY
GOING FORWARD?
The need for action in response to
climate change issues is clearly ap-
preciated by the business leaders
Who will lead the response: What
role do Indian businesses envisage
for India in the global response to
climate change and within India,
who are the major stakeholder
groups that are likely to drive ac-
tion.
With climate change issues ap-
pear highly on business agenda,
and there is a desire for India to be
seen as a leader on this issue on the
international arena, the leadership
role is bringing about the change is
largely left to the government.
Indian businesses believe that inter-
national collective agreements will
bring about positive incentives to
change, even in the wake of Indias
stance to not accept binding emis-
sions targets under any subsequent
international collective agreement.
12
Indias position on climate change mitigation efforts:
As a non-Annex I country under the Kyoto Protocol,
India is not subject to binding emission targets. It has
unequivocally rejected taking on quantitative restric-
tions under any subsequent international collective
agreement, but has committed to preventing its per
capita emissions from ever exceeding those of de-
veloped countries through a range of mitigation and
adaptation techniques adopted. The Prime Ministers
Council on Climate Change was constituted in June
2007 to develop India`s frst ever national action plan
on climate change. The policy was published on 30th
June 2008 and the salient features of this policy and
its likely impact on Indian industry are illustrated
below. Simultaneously, negotiations on Indias role in
the global response to climate change are underway
with China and India being part of the 16-member
group of Major Economies that constitute the lead-
ing emitters of the world. The Major Economies
Meeting (MEM) was launched in September 2007,
and has held 3 meetings so far, the latest being in
April 2008. The MEM is working on a leaders dec-
laration to be published at the G8 summit.
While there is a keen desire for India to take the lead
in responding to climate change issues on the inter-
national arena, the results reveal that businesses want
the government to take the lead in education, leading
by example, and in adoption of technology. However,
they are of the opinion that the government is not do-
ing enough in these areas at present.
Motivators for action: What motivates Indian
businesses to take action on climate change now and
how do they perceive these actions paying off
Indian businesses desire to respond to climate change
issues appears to be driven largely by the need to comply
with expected regulations, and in the course of corporate
social responsibility initiatives. The lack of stakeholder
pressure on Indian companies is in sharp contrast with
other countries where preferences of investors,
employees, and customers typically convince
companies to plan to reduce their carbon impact.
13
How can we respond:
What actions and tools,
if any, do businesses
currently have in place
to respond to climate
change and what is their
future plan of action
There seems to be a
signifcant gap between
good intentions and ap-
propriate actions to back
up the intentions. While
a number of companies
expect to contribute to
mitigating their impact
on climate change, few
seem to be approach-
ing this in a structured,
measurable manner. The
credibility of achieve-
ments may therefore
remain under question.
Employing a larger range
of tools, and developing
capabilities to implement
them, requires a deeper
understanding of the
linkages between climate
change and business is-
sues.
Tools and Capabilities: How can we get there?
While a large proportion of businesses claim to have
quantifable targets Ior emission reductions, an ap-
preciation of the tools and capabilities required to
achieve them (including measurement of their current
carbon footprint) is missing at present.
2 Educating and training
employees on environment
friendly business practices.
3 Recycling using recycled
products
4 Reviewing and updating
global supply chain to im-
prove energy eIfciency
5 Achieving carbon neutral
status
6 Discontinuing high en-
ergy /carbon services
7 Donating to organiza-
tions/charities working
towards combating climate
change
8 Reducing air travel and
using vehicles with cleaner
technologies
9 None of these, but
intend to implement
similar practices within
next years.
10 None of these and non
applicable.
LEGEND :
Measure To Tackle climate change that businesses
engage in/plan to engage in
1 Installing/using energy eIfcient appliances (such as
lighting,heating, and air conditioning)
14
Conclusion:
Bridging the gap between
intention and action
In summary, this study found
that Indian businesses regard
climate change as an impor-
tant business issue. However,
an appreciation of why it is
important and how it can affect
business appears to be relative-
ly low. This, coupled with little
stakeholder pressure, results in
lack of structured approach to
responding to climate change.
Why companies should be
thinking more actively about
actions?
The threat of climate change
mitigation becoming a direct
cost for business is real. A
high level investment com-
mission under Mr. Ratan Tata
has reported that while long
term energy security would
require India gets a large share
of power generated
from domestic resources of
coal, increased concern about
the impact of carbon emission
and global warming will
likely to result in a global ef-
fort to take concrete step such
as introduction of carbon tax.
Developing countries are
expected to play an increased
role in the new international
collective agreements. With
the Indian economy get-
ting increasingly integrated
in global trade and busi-
ness, the pressure from
European Union and USA
could get diIfcult to ignore.
What should businesses be asking themselves, and doing?
The focus of the Government and of leading industry associations has largely been
at the economy level issues and impacts. Sector specifc associations and individual
companies would need to ask questions specifc to them. The impact, risks and op-
portunities need to be understood, and actions prioritized, at the micro level.
A critical success factor is likely to be the ability to incorporate mitigation initia-
tives into a coherent business strategy that enables full utilization of the opportuni-
ties presented by climate change and minimizes its exposure to the risks. Businesses
would thus need to complement their own sector expertise with deep-rooted and
broad-based knowledge of the macro environment. In order to lend credibility to
the mitigation strategy developed in this way, businesses would want to use glob-
ally accepted methodologies to evaluate the true state oI a frm or industry`s level
of emissions and carbon footprint, and apply systems and processes to validate the
results of their actions. An example of this level of analysis is provided in below
fgure, through a Iramework developed by KPMG Netherlands on the risk profles
of various sectors as a result of climate change.
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15
ENTER ISO- 50001- THE INTERNATIONAL BENCHMARK FOR ENERGY
With energy being the third largest expense for businesses, the International Organization for Standardization
(ISO) knew it was time to create a new energy management standard that would allow organizations to improve
their energy performance, increase energy efciency, and reduce climate change impacts.
What is ISO 50001?
The standard aims to help organizations establish the systems and processes to improve their energy perfor-
mance, including efciency and consumption. The ISO says the standard is applicable to all types and sizes
of organizations.ISO 50001 is designed to help companies make better use of their energy-consuming assets,
evaluate and prioritize the implementation of energy-efcient technology, and promote efciency throughout the
supply chain.
Importance of ISO 50001
Energy is critical to organizational activities and can be a signi cant economic cost to the organization. In addi-
tion to the economic costs, energy usage can impose environmental and societal costs. Though individual orga-
nizations cannot control energy prices, government policies, they can improve the way energy is managed. Its a
fairly obvious fact that any organization that uses energy can pro t from implementing an energy management
system, however, with ISO 50001, the greater your energy use, the more you will benet. High-tech manufactur-
ers, IT operations, heavy equipment operations, food processors, and chemical and pharmaceutical plants are
just a few examples of those who will greatly benet from ISO 50001.
How does it work?
The ISO 50001 energy management system provides a framework of requirements enabling organizations to:
Develop a policy for more ef cient use of energy
Fix targets and objectives to meet the policy
Use data to better understand and make decisions concerning energy use and consumption
Measure the results
Review the effectiveness of the policy
Continually improve energy management
It is estimated that it could inuence up to 60% of worlds energy usage.
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Important considerations:
The standard explicitly states that "successful implementation depends
on commitment from all levels and functions of the organization, and
especially from top management." ISO 50001 continually stresses the
involvement of executive leadership within the organization, stating that
the top management must establish, implement and maintain an energy
policy. This includes identifying the scope of the system, communicat-
ing its importance, ensuring that the appropriate targets and performance
indicators are established, and making certain that results are measured
and veried. Top management is also held responsible for appointing a
management representative who will ensure that the system adheres to
ISO 50001 standards, determine methods to ensure that operation and
control of the system are effective, and report to upper management
on energy performance and the effectiveness of the system in general.
Finally, the organization must conduct and document an energy plan-
ning process, and develop record and maintain an annual energy review.
While all of this may seem like a daunting task to an already taxed up-
per management, there are consulting rms that can help with much of
the implementation. It is up to you as a senior executive to employ an
effective ISO 50001 Energy Management System.
Integration:
ISO 50001 can be integrated with other ISO management system stan-
dards (ISO 9001, ISO 14001, ISO 22000, ISO/IEC 27001) and follows
the Plan-Do-Check-Act Process, which facilitates continuous improve-
ment of an organization's energy management system. ISO 50001 can
help clear a major hurdle in the U.S. Green Building Councils LEED
certication program relating to energy reduction verication in indus-
trial and manufacturing facilities. Since LEED certication requires
Energy Star rating or equivalent and is only available for select building
types, LEED certication has been an elusive goal for many. ISO 50001
provides a streamlined process for establishing an energy use baseline
and verifying energy reduction targets. Adopting ISO 50001 can help
organizations meet the increasingly strict LEED certication require-
ments.
With ISO 50001 providing both private- and public-sector organizations
with energy management strategies that will increase energy efciency
and reduce costs, it's hard to dispute the positive results that it could
bring to your organization.
Important considerations:
The standard explicitly states that "successful implementation depends
on commitment from all levels and functions of the organization, and
especially from top management." ISO 50001 continually stresses the
involvement of executive leadership within the organization, stating that
the top management must establish, implement and maintain an energy
policy. This includes identifying the scope of the system, communicat-
ing its importance, ensuring that the appropriate targets and performance
indicators are established, and making certain that results are measured
and veried. Top management is also held responsible for appointing a
management representative who will ensure that the system adheres to
ISO 50001 standards, determine methods to ensure that operation and
control of the system are effective, and report to upper management
on energy performance and the effectiveness of the system in general.
Finally, the organization must conduct and document an energy plan-
ning process, and develop record and maintain an annual energy review.
While all of this may seem like a daunting task to an already taxed up-
per management, there are consulting rms that can help with much of
the implementation. It is up to you as a senior executive to employ an
effective ISO 50001 Energy Management System.
Inte tegration:
ISO 50001 can be integrated with other ISO management system stan-
dards (ISO 9001, ISO 14001, ISO 22000, ISO/IEC 27001) and follows
the Plan-Do-Check-Act Process, which facilitates continuous improve-
ment of an organization's energy management system. ISO 50001 can
help clear a major hurdle in the U.S. Green Building Councils LEED
certication program relating to energy reduction verication in indus-
trial and manufacturing facilities. Since LEED certication requires
Energy Star rating or equivalent and is only available for select building
types, LEED certication has been an elusive goal for many. ISO 50001
provides a streamlined process for establishing an energy use baseline
and verifying energy reduction targets. Adopting ISO 50001 can help
organizations meet the increasingly strict LEED certication require-
ments.
With ISO 50001 providing both private- and public-sector organizations
with energy management strategies that will increase energy efciency
and reduce costs, it's hard to dispute the positive results that it could
bring to your organization.
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THE TALK @ ITC
Sanjib Bezbaroa heads the Corporate Environment Health & Safety department at ITC Ltd. and
leads the sustainability initiatives on the product and services front, including supply chain, be-
sides being responsible for Sustainability Reporting of the organization. He is an Electrical Engi-
neer with over 20 years experience in power plant engineering and commissioning, covering both
generation as well as transmission & distribution systems. He is also a Chartered Engineer and a
Bureau of Energy Efciency Certied Energy Auditor.
Every organization has a different denition of sustainability involving different aspects (environmental, social, and labor), how does ITC
Every organization has a different denition of sus-
tainability involving different aspects (environmental,
social, and labor), how does ITC dene sustainability
in its business construct?
Fundamentally, ITC aims at conducting business with
the super ordinate goal of creating societal value for
which different strategies are employed:
* One is that you create the best value proposition for
the customer, which is in any case the traditional way of
doing business.
* Second is focusing on creating sustainable liveli-
hoods. Generally when people talk of sustainability,
there is talk about environmental and other social issues
such as diversity, child labor, etc but not about the
creation of sustainable livelihoods. In a country like
ours, where you have such disparity of income and such
limited resources to work with, we feel the creation of
sustainable livelihoods plays a very important part.
* Third is towards creating a positive environmental
footprint through efforts aimed at augmenting the fast
depleting natural resources that India has.
What is the management structure in ITC and where
does the sustainability department t in?
ITC has a Board of Directors, whose primary role is
that of trusteeship to protect and enhance shareholder
value through strategic supervision. The Board sets
strategic goals and seeks accountability. The Board also
provides direction and exercises appropriate control to
ensure that the Company is managed in a manner that
fullls stakeholders aspirations and societal expecta-
tions. The Central Management Committees (CMC)
role is strategic management of the Companys busi-
nesses within Board approved direction / framework.
All business plans are required to be approved by the
CMC and sustainability dimension is a necessary com-
ponent of these plans and is required to be reviewed and
approved before the business plans are approved.
There are specialized corporate functions, which pro-
vide direction and assistance to businesses in achiev-
ing sustainability goals and targets. They also monitor
performance of each business unit and report back to
the CMC on these aspects.
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How are the carbon reduction targets being set by
ITC? Does ITC have any particular carbon reduction
targets/sustainability targets for 2010 or for the long
term? How much of it has been achieved so far?
Our carbon strategy is as follows:
* First: By constantly improving upon our specic
energy consumption, i.e. amount of output per unit of
energy consumed. The product is dened by the cus-
tomers requirements, and after that is dened, we try to
do it in the most energy efcient way by benchmarking
the specic energy consumption both nationally and
internationally
* Second: By maximizing the renewable energy
portfolio for as much of the processes as possible. 31%
of our total energy consumption is met from renewable
energy sources and we have policies and strategies to
ensure that it continuously increases. We are reasonably
condent that in 3-4 years time it will be 50%.
Progress on these fronts for each and every unit of ITC
is monitored and forms part of the annual report back to
the CMC. That is the way we have been working and it
has been successful for us.
In what processes has ITC started to use renew-
able energy?
Main utilization of renewable energy has been for
process power. If you look at the pulp and paper
industry, you do have opportunities to use a lot
of biomass energy, which we try and maximize.
We also have consciously invested large amounts
in wind power for our hotels and other factories.
Similarly, now we are trying to tap solar sources.
While solar will work in some regions, wind would
be feasible for others. Identifying the feasibility of
such opportunities is part of the support that corpo-
rate functions provide to businesses.
ITC claims to be a carbon positive corporation, what
are some of the key measures being undertaken for the
same?
The strategy of reducing energy and increasing use of
renewable energy has a third dimension to it- carbon
sequestration, which is achieved through our social and
farm forestry projects. Through our initiatives we are
actually doing forestry on land areas that have histori-
cally been wasteland, without green cover. These are
converted into plantations through interventions at the
grassroots level with the help of NGOs, in terms of
building the social infrastructure and providing technical
know-how. These serve as carbon sinks, which help us,
offset our emissions.
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Apart from providing sustainable source of raw materi-
als for our Paperboards business and providing over 40
million person days of employment to marginal sections
of society, these plantations sequestered 3695 kilotons
of CO2, during 2009 10, thereby consolidating our
'Carbon Positive' status for the 4th year in a row.
How much additional investment was required to put
sustainability measures in place?
Do you have any employee educative programs to
make them more aware about sustainability measures
in the ofce?
Sustainability for everybody within an organization
means different things because everybody has a dif-
ferent role to play. It is not something that is just top
driven and left at that. We have elaborate training and
awareness programmes on the theme of sustainability
for the employees. It is an ongoing process.
It is a difcult question because all this is integral to our
business process and not a separate activity. As I have
said earlier, when any business comes to the CMC for
approval of their annual business plan, the sustainabil-
ity elements have to be built into their business plan. It
is part of our business proposition. We do not believe
that we will make more money if we do not take care of
sustainable livelihoods, and do not take care of creating
more environmental capital; it just does not go through.
For example-The new hotel at Gardenia that has come
up in Bengaluru, which is the highest platinum rated
LEED certied hotel in the world, it, was something
that was factored in from the design stage itself. So now
if you ask how much more it would have cost if you had
not done it is a difcult question to answer.
Do you have any employee educative programs to
make them more aware about sustainability measures
in the ofce?
Sustainability for everybody within an organization
means different things because everybody has a dif-
ferent role to play. It is not something that is just top
driven and left at that. We have elaborate training and
awareness programmes on the theme of sustainability
for the employees. It is an ongoing process.
A lot of companies now have started adopting supply
chain sustainability; does ITC have any programs for
Sustainable Sourcing as well?
If you look at our pulp and paper business model, we
addressed the issue of sustainable supply chain much be-
fore most people even were talking about it. Similarly if
you talk of wheat or soya or the other agro commodities
that we procure, we have a very long-term equation with
the farmers and we use this to try and inuence change.
We will be looking at doing more work in this area for
our other businesses also. It is denitely a part of our
business plan and we will be focusing more on this area.
Does ITC have a Supplier Code of Conduct? Are there
any specic criteria being used for vendor selection?
In our opinion the problem of sustainability in India is
bit different from what has been traditionally insisted
upon by foreign companies sourcing from developing
countries. Close, and in most cases long time working
relationships with our vendors allows us to appreciate
the barriers that have to be overcome by the various
SMEs that form part of our supply chain. We do not
entirely believe that their greening / sustainability is en-
sured by third party certications and instead follow the
route of education and support
Is there any process or audit that is being done by you
to check whether the vendors are actually sourcing
their things in a sustainable manner while providing
for you?
We have a system of checks that ensure certain aspects
of sustainability, such as labor rights, the social elements
of it, no employment of child labor, and standards of
health and safety. But it is not the entire sustainability
story. There is much more to it. If you ask me if there is
a system to verify whether a supplier is a 100% on green
power, neither it is feasible and nor can I impose such a
requirement on a supplier. However, at the same time,
we do work with our suppliers to ensure that their energy
footprint is reduced and that way while they benet we
also benet. We provide the managerial expertise and
the exposure to knowledge and technical know-how to
enable them to make that transition. It is also a cultural
issue for somebody to be willing to make these changes
and investments. It is a process, which is denitely un-
derway and will be getting more of our attention in the
years to come as our internal system becomes stronger
and more robust. We will denitely be working more in
this area.
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Are tools like Risk Assessment/ Life Cycle Assess-
ment being used in your supply chain processes?
Yes we do. In fact we have formally started the pro-
cesses of calculating the carbon footprint and Life
Cycle Analysis in certain product categories. When
you start any initiative, you normally target those
issues which you feel would benet the most and
would have a larger impact. Then you try to take
it across everything else. On that basis, we have
identied product categories; we have carried out
the pilot LCAs and developed condence about the
tools that we are going to employ.
In fact, when you look at LCA, it has got to do
with supplier sustainability, because when you are
looking at the carbon footprint of a product or in
terms of any environmental impact, the maximum
impact could either be at the transportation stage, at
the supply stage or at the production stage, which
is what is directly under our control. So by utilizing
these tools we will be able to focus on where action
needs to be taken, which will yield the maximum
benets.
PSPD division has also joined the GFTN (Global
Forest and Trade Network)what does this entail
specically on sustainable forestry front?
GFTN is a WWF initiative to eliminate illegal log-
ging and improve the management of valuable and
threatened forests, while encouraging sustainable
forest management practices and minimising the
forest footprint of industries trading in or procuring
forest goods. ITCs Paperboards and Specialty Pa-
pers business, a pioneer in ECF (Elemental Chlorine
Free) technology and the only producer of ozone-
bleached pulp in India, is now a member of WWF
GFTN. These initiatives will not only provide envi-
ronment assurance to our customers who exercise
their preference for environmentally responsible
products, but also strengthen ITCs green creden-
tials in an emerging carbon sensitive economy.
We believe that industry should support such initiatives
and the consumer should be made aware of the advan-
tages of such partnerships. It is also important that the
customer recognizes and rewards the manufacturer for
such practices because it is often not the most cost ef-
fective option.
Do you have any case studies to showcase where you
have helped in increased sustainability in the supply
chain?
Yes. ITCs Paperboards Mill at Bhadrachalam manu-
factured over 360,908 tonnes of paperboards in 2008-
09, using 532,254 tons of pulpwood, apart from waste
paper and some special imported pulp. This pulp-
wood is sourced largely from renewable plantations
in agricultural lands and private wasteland owned by
farmers and does not deplete natural forests. We ensure
traceability of all the wood used in the manufacturing
process and we do not buy wood-based raw materials
from unidentied sources. More importantly, the total
area brought under forest cover as a result of these ini-
tiatives is now around 110,000 hectares besides provid-
ing over 48 million person days of employment.
This interview has been conducted by Roselin Dey
from the India Carbon Outlook team .
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ECO -TECHNOLOGY
VIRTUALIZATION:
How can virtualization help protect the environ-
ment?
With virtualization, a company can buy only 1
physical server and turn it into 5 or 10 virtual serv-
ers. If you have a large company and need 5 servers
to run 50 virtual servers, do the math and youll
nd potentially a signicant amount of energy-and
cost- savings. Virtualization also helps you work
more efciently, and can facilitate telecommuting,
which in turn means less gasoline use, less wear
and tear on the car, reduced greenhouse gas emis-
sions, and decreased overall costs.
Think about all the environmental savings:
Reduced waste If your company has 50 virtual
servers running on 5 physical servers, when it
comes time for replacement they are only throw-
ing away, or recycling, 5 machines. This will help
reduce computer waste that goes into our landlls.
This concept also applies to the additional laptops,
desktops and phones you will not need in a virtual-
ized system.
Use less power 50 virtual servers running on 5
physical servers will only consume enough power
to run 5 machines, not 50. This clearly benets the
environment by reducing energy consumption. Ev-
ery opportunity for energy conservation eases the
pressure on our power grids and reduces the need
for more electricity generating facilities, such as
additional substations, dams and power plants.
Cut down on harmful emissions Server environ-
ments tend to run hot and use a lot of cooling to
make it run efciently. If you generate less heat,
you require less cooling and less power needed for
that cooling. If you can work in a virtual environ-
ment from home, you would cut back on the emis-
sions of your car and keep it running longerfur-
ther reducing waste
How can virtualization save me money while
increasing productivity?
A large portion of many companies operating budgets
goes to IT-related materials, including servers, desk-
tops, laptops, phones, and cell phones, along with the
power it takes to run them. Virtualization is all about
less physical equipment to purchase, operate, and
repair, which can translate into substantial cost savings
for your company.
If your company supports your working from home,
they can save money on ofce space. And you person-
ally can save time and money by skipping that hour
long commute to the ofce, and log in right from
home! Virtualization means that working from home or
your business trip doesnt interfere with your ability to
get things done effectively and efciently. If your boss
needs you to revise a spreadsheet thats on the com-
pany server and to print it on his printer, you can easily
do thisfrom home, while traveling, or even from
your phone while running an errand. Because with
virtualization you can work from anywhere, any time,
and from any device.
For you, this means more exibility and productivity.
And this technology is so secure that major insurance
companies, medical records companies, and law rms
are some of its main users, due to its reliability and
secure rewalls.
As you can see, virtualization is not a gimmick but a
real solution that can help companies of any size-not
5 or 10 years down the road but right now, today.
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SUMMERS- PGDISEM FROM THEORIES TO PRACTICE.
The Summer Project plays a pivotal role in the mana-
gement eduacation at NITIE.In this 8 week period,
students apply the knowledge acquired to handle
real time problems of industries.The live projects
help the students to unlearn their learning and also
relearn to enhance the existing knowledge base.
A brief of what the PGDISEM-X batch did in summers
INTEGRATED REPORTING: A STRATEGIC
INITIATIVE-KPMG
The purpose of the project was to ascertain the
strategic benets of integrated reporting. A study
of various reports in XBRL formats was done to
gauge the potential of an integrated report. A re-
cent mandate from GOI required that all nancial
data be reported in XBRL format. Prior to usage of
XBRL format, Corporate Sustainability reporting
was looked upon more as a social responsibility.
However a Sustainability report in XBRL can be
leveraged to add value to the organization.
XBRL represents a specic application of exten-
sible markup language (XML) that creates tax-
onomies of "tags" for labeling specic pieces of
information to enable their interconnection. For
example, an XBRL tag for "net prots" identies
where this information appears in every single cor-
porate report, allowing for comparison across years.
With a Single consolidated reporting standard
through XBRL, Companies can look forward to do
businesses more responsibly. The XBRL initiative
create a subclass of tags specically for data items
of interest to social investors [such as] environmen-
tal impact and carbon emission related data, diver-
sity related data, supply chain data .
We studied annual reports of organizations such as
Philips, Marks and Spencer to discuss the structure
of an Integrated Report. The infrastructure needs,
the implementation methodology and benets were
established through detailed data collection and
analysis.
Integrated report in not just a combined report, it
also means using the internet in such a way that
the user can perform analysis of both nancial and
non-nancial reporting, based on the mation re-
quired by him. It helps in providing different stake-
information required by him. It helps in providing differ-
ent stakeholders of the company with different data based
on their requirement. Companies can use internet and Web
2.0 technologies in their integrated reports so that it is
user-friendly.
We concluded that Integrated Reporting will help inves-
tors, auditors and analysts use information about sustain-
ability more quickly and easily. The report will be of stra-
tegic signicance to the organizations with their operating
environment closely tied to sustainability.
WATER BALANCE MODEL FOR EFFICIENT USE OF
WATER-TCS
The purpose of the the project was to identify the loopholes
in water management system of TCS ofces and suggest
measures for improving the efciency through adoption of
generic water model.
The water balance is an accounting for inputs and outputs
of water. The models collecting the drop and connecting
the drop were used to help the organization with the water
consumption pattern.
The models were incorporated to address the water loss in
HVAC system and Landscaping process. A detailed study
of water line diagrams, layout and process ow diagram
of Heating Ventilation and Air condition system was done.
Cost benet analysis was done through data collection and
necessary recommendations were given.
The water balance model thus provides a generic framework
which can be customized in accordance with economic
entity.
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Coming soon regulator for environmental clearances.- PM.We hope to establish an independent regulator --
the National Environment Appraisal and Monitoring Authority -- soon. Staffed by dedicated professionals, it
will work full time to evolve better and more objective standards of scrutiny, the PM said at the international
seminar on global environment and disaster management, law and society in the national capital.A major
challenge ahead is to put in place a legal and regulatory framework which is effective in protecting the environ-
ment but without bringing back the hated licence permit raj of the pre-1991 period, he added.
Ministry of Environment and Forest (MOEF) has tied up with reliance industries limited (RIL) to set up a na-
tional centre for marine biodiversity in Jamnagar, the rst research institute in the public private partnership
(PPP) mode.
Greentech Foundation conferred its safety management to the Hazira plant of ONGC for the ninth time. Dr.
R. K. Srivastava, Director General of Health services, Ministry of Health, Government of India, presented the
award to V. K. Jain, ED- plant manager, Hazira, and complimented members of the team notably for its repeat-
ed winning of the award.
NTPC plans to use advanced technology to reduce the water requirement of its future coal based power genera-
tion stations by 30%. A signicant reduction in service water functions like cleaning plants, re ghting and
preparation of slurry to transport generated coal ash to plant dyke in concentrated form rather than slurry. The
company will use this technology in 12th plan projects.
UP Power Corporation Ltd (UPPCL) is set to go green this year by ensuring per day supply of 200 Megawatt
electricity essentially generated through non-conventional sources to consumers. UPPCL has already signed
an agreement with NTPC for supply of 85Mw solar energy and for rest amount tenders are under process with
companies such as Birla Power Solutions, Lanco Solar Energy and Dalmia Solar Power Ltd.
Nokia recently kicked off a two month long mobile phone take back and recycling campaign in collaborations
with Ufone, Unilever, Radio FM 9,AR II Music, Orient Advertising and United Media in Pakistan. All com-
panies joined hand to improve the environmental awareness and provide accessible recycling solutions to the
people.
THE GREEN NEWS
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Godrej and Boyce received two green awards. The rst was the gold certication in the existing building category
award by the US green building council(USGBC) to Godrej Bhavan, this building was also chosen among 23
projects in India which has been registered for LEED leadership in Energy and Environmental design certica-
tion. This is the rst building in Mumbai to be accorded this top honour. The second was the leader in energy
efciency and sustainability award given to this company by Trace and Ingersoll Rand.
-
Hindustan Unilever announced the launch of India Water Body, an initiative aimed to address the challenge of
water scarcity in India. The campaign aims to drive water security for the country by 2030 by assessing the de-
mand supply gap of water in India and involve PPP which will not only helps in sustaining the progress but also
help to scale up the program.
Ford Motor Company has embarked on to multi pronged initiative to reduce CO2 emmision to 450 PPM by the
year 2050. Fords three pronged approach include, to become a fuel economy leader in every car segment that
Ford gets into anywhere in globe, to put in major weight reduction project and to embrace modern technology
by introducing advance electric and Hybrid vehicles. Ford also uses three wet paint technology which besides
better nish also helped reduce emission and energy use. Ford has also tied with a cement company to dispose of
hazardous paint sludge whichi is used as a fuel in cement production.
The Asian Development Bank(ADB) will provide upto $150 million credit guarantees to help India scale up use of
solar power as a major renewable energy source. India solar energy potential is among the best in the world with
around 300 sunny days a year and companies are slow to tap this potential. So ADBs partial guarantees on loan
upto 15 years will make the longer tenor loans to solar power projects more attractive to banks and projects.
Google has invested $168 million to help complete the construction of the worlds biggest solar energy power
plant in the states Mojave desert. Google has also invested in the worlds largest wind farm under construction in
Oregon, a $2 billion project called Sheppards at. Google is also exploring is more opportunities in renewables,
including enhanced geo-therm//al where companies would tap heat deep underground to produce power.
ITC would soon start collecting solid dry waste from residents of the 18 wards that form part of the Coimbatore
Corporations west zone. Company under its Wealth Out of Waste(WOW) project would distribute waste col-
lection bags to residents of the 18 wards asking them to deposit waste paper, packing materials, glass, plastic etc.
And pay Rs 2/Kg to residants.
Telecom service provider Vodafone Monday said it is planning to reduce its carbon footprint by 20 percent glob-
ally by 2015. We are present in the whole country with more than 110,000 towers, everywhere we do not get
power. The second challenge which is specic to telecom industry is the fact that spectrum available to an opera-
tor in India is limited compared to what is available to the rest of the world, Samaresh Parida, director stategy,
Vodafone Essar,
Delhi Metros third phase will put an end to the travelling woes of lakhs of commuters, but the construction work
for it will, by its own admission, kill around 11,500 trees on a 108-km stretch in the capital. With the comple-
tion of this phase, a large number of people who till now did not have the access will start commuting through the
Metro. The felling of trees is a small price for the convenience of lakhs of people, added the ofcial.
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BOOK-REVIEW
Cradle to Cradle: Remaking the Way We Make Things
by William McDonough and Michael Braungart
Cradle to Cradle: Remaking the Way We Make Things by William Mc-
Donough and Michael Braungart reads easily, is lucid and presents a logical
facet to the ecological problem faced by the world today. Besides being wa-
terproof and durable, the book itself serves as the prototype of a truly recy-
clable product in which materials are reused without degradation of quality.
In this book William and Michael talk about the archaic industrial Practices
that remain awed from their very inception as the cost of environmental pol-
lution is completely ignored. One of the key premises of Cradle to Cradle is
that minimising damage just isnt good enough. Instead, the authors propose
that we change our entire design processes so that reuse and nourishment are
inculcated into the process. Instead of minimising waste, we create value.
Authors calls this form of recycling downcycling and point out how the
process merely postpones the consequences of the problem. Upcycling on
the other hand is a better and pragmatic solution as it in no way degrades
the quality of the material. Upcycling approach has been termed as eco-ef-
fective, as opposed to the eco-efcient approach of conventional recy-
cling. With more and more corporations considering their products complete
life cycles, the application of the cradle-to-cradle model could have profound
implications on the environment. Eco-effective companies can potentially
lower their raw material costs and generate more sustainable returns.
The book talks about Monstrous Hybrids extensively; these are products
that combine biological nutrients with technical nutrients. The mixing of
these two classes of nutrients causes ecological imbalance. It suggests that
while designing a process, it should be kept into mind that the biological
nutrients should be recycled and returned to the biological cycle while the
technical nutrients must be reused in the industries so as to cause minimum
impact on the environment. The authors also seek to obliterate the concept
of waste, replacing it with the notion that waste equals food.
The authors see at present a world where valuable raw materials are thrown
into the grave of landlls simply because the designers did not have
enough foresight to plan for their reuse. They envision a world where intelli-
gent designs result in the perpetual reuse of materials, and where the concept
of waste becomes obsolete.
The books optimistic tone comes as a relief to those of us whove grown
weary of gloom-and-doom environmental manifestos. In fact, Cradle to
Cradle carefully avoids using guilt, fear and other emotional ploys to further
its case. While it doesnt provide the average reader many action items,
that isnt the authors point. Instead, it successfully introduces new concepts
that are currently reshaping the way engineers, architects and we as citizen
think and act towards the environment
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pgdi sem- event s
EnVision is the agship event of PGDISEM .
EnVision is essentially a conuence of knowledge from a variety of corporate rms that practice sustainable manage-
ment. EnVision channels the passion and creativity of youth and, through the experience of interacting with
corporate giants, helps create world class environmental managers.
Objectives:
- To provide a platform for exchange of knowledge and ideas between industry stalwarts and the
managers of tomorrow.
- To get a rst-hand view of the recent developments and current practices within the industry.
- To inculcate a spirit of creative problem-solving among the students.
- To recognize and promote industrial excellence and to showcase industry-wide best practices.
ENVISION - 2011
It is the Vllledition. . The event comprises of panel discussions and group learning activities, enlightening the par-
ticipants on issues of global concern like attaining sustainable growth, developing eco-friendly industrial practices
and conceptualization and design of products with optimal utilization of resources.
# Ecolloquium a Corporate Panel Discussion
# The Green Lantern an Individual speaker session
# EnGauge a live case study competition
# EnQUIZitive an Enviro Business quiz
# Almanac The poster making competition
Ecolloquium- This is the highlight of EnVision in which stalwarts from the industry come together to focus upon
the pressing issues in the world of Corporate Sustainability.
The eminent speakers this years include
Sarita Behl : Vice President and Head, Group Corporate Social Opportunities : Multi commodity exchange of India
(MCX) - Role of Leaders in Sustainability
Mahesh Chandak : India ESH and Human Rights Lead - Sustainable Agriculture , CSR and Monsantos role in it.
Sreenath P Venkatesan : Vice-President - Smarter Solutions, IBM India Private Ltd - Sustainable & Smarter cities
Ulhas Parlikar : Director AFR business ACC - Sustainability through waste management
Narendra Somoshi : General Manager, Enercon India Limited - Wind Energy Industry overview & EHSs role in it
Avdesh Malaiya : General Manager-EHS, DB Realty Ltd.- Green Buildings
Manoj K. M. Chaturvedi : Deputy General Manager CSR UN Water Mandate, HCC - Signicance of 4R (Re
duce, Recycle, Reuse, and Recharge) water principles in developing sustainable infrastructure
Sandeep Kota: VP CoreCarbonX -Carbon Neutral - EnVision11
Raj Menon : Country Head, InterfaceFLOR - Sustainability as core strategy in industry : Role of InterfaceFLOR
Aloka Majumdar : Senior Vice President, Corporate Sustainability, Group Public Affairs | -HSBC INDIA
Sandeep hasurkar : Vice president IL&FS renewable Energy
Satish karnik : Vice President Group Corporate Safety Health & Environment at Aditya Birla Group
Rakesh Kumar : Director, NEERI
Vishaal Agrawal : VP business development : Batelle India
K. T. Ramakrishnan : MD Rina certication
Shalini Rattan : Head CSR & sustainability : igate-Patni
Eminent speakers over the year include:-Mr. Ganesh Tripathy (Head EHS and Sustainability, South Asia, Unilever)
Mr. Bakul Dave (Head, Environment and Energy, HUL),Ms. Rita Soni (Country Head, Responsible Banking, Yes Bank),Mr. Ravindra Ut-
gikar (Head, IBU, Suzlon Energy Ltd.),Mr. Sunil Kumar (VP-Head, Foundation ABN AMRO Ltd.),Mr.Arvind Sharma (Associate Director,
KPMG (Climate change and Sustainability Advisory Services) ,Mr. Niranjan Khatri (General Manager, Welcomgroup, ITC, Head Enviro
Initiatives),Mr. Uday Bhaskar (General Manager, Environment, Essar Group)
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GREEN-BITS
PVR Cinemas
It has started using Bio blocks which is the latest water saving technology and has the potenitial to save over
101000 liters of water per urinal. The cubes contain natural microbes to keep the urinal clean and hygienic
without the use of water.
Aquana
At 10.9 grams, Aquana claims its new half-liter Eco-Fina plastic water bottle is the lightest in its class.
The new bottle is made with 50 percent less plastic, which could help eliminate an estimated 75 million pounds
of plastic annually, according to a press release.
Aquana, is further reducing the environmental footprint of its water by eliminating cardboard base pads from
its 24-packs. The company says this move will save 20 million pounds of corrugated material.
Pepsi
PepsiCo is making large-scale investments in renewable energy. Its goal is, in effect, to decouple plants from the
electric grid where possible. Two years ago it invested in a 1.65-megawatt wind turbine in India; whatever isnt
used by PepsiCos plant is fed back into the grid. The poor state of the electricity infrastructure in India drove
the effort. In the plants bio-fuels are being used to drive boiler and steam systems.
Tata Motors
Industrial efuent from manufacturing process is treated in Efuent Treatment Plant. The treated efuent is
stored in water bodies and the water has been used to raise Green Belt of 1.5 lakh trees. The quality of treat-
ed efuent is better than Pollution Control Board norms. Pisciculture is practiced in the lakes,
which proves the quality of treated efuent.
Dresser-Rand
It has licensed technology from TransCanada Corporation and is developing a supersonic ejector technology
that captures and reclaims virtually all GHG emissions ordinarily vented into the atmosphere from gas-line
transmission facilities. A eld test conducted in 2007 and 2008 at one of TransCanadas compression stations in
Alberta, Canada, saved more than 99 kilowatts of energy equivalents and eliminated 1,600 metric tons of CO2.
This is the same amount of annual emissions from approximately 280 passenger vehicles according to the U.S.
EPA.

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FROM THE BATCH
HONDA SHOWS THE WAY TOWARDS ZERO-WASTE
Ever wondered if an Automobile company can
be a Zero-Waste company? Well it may seem
mind boggling but its surprisingly true. Yes,
HONDA the Japanese Carmaker, one of the most
renowned brands of the Automobile industry has
done it in its 10 factories in North America. With
growing Environment concerns it is dumb
that we are sending tons of waste to the landlls
and thereby digging our own grave.
But smart companies like Honda either reuse po-
tential waste materials or prevent the
waste from building up at rst place.
Back in 2001, Honda Manufacturing of Alabama
became the rst zero-waste-tolandll automotive
facility in all of North America and the company
has kept up the pace since then.
Honda has taken the onus of reducing the use of 4
heavy metals (lead, mercury,
hexavalent chromium and cadmium) which ad-
versely affect the environment. In the
production of the Step Wagon and other vehicles
released in FY2010, Honda attained
the reduction targets set by the Japan Automobile
Manufacturers Association
(JAMA).
The CR-Z is also the rst Honda car to have mercury-free
high-intensity discharge headlights.
Honda expanded, by approximately 10% (baseline: FY1996),
the installation of airconditioning systems that reduce the use
of HFC134a (baseline: FY1996), using them in 27 out of 29
model. Honda is examining the viability of implementing air-
conditioning systems that use no HFC134a and is monitoring
new technological developments.
Most of the CR-Zs interior and exterior plastic parts are
made of easily recyclable olen resins. Changes like these
help to reduce polyvinyl chloride (PVC) use and the chlorine
concentrations in shredder dust.
Honda has taken tireless efforts to be a society and environ-
ment friendly company and thereby positioning itself as a sus-
tainable company. On next page is Hondas Direction
and Environmental Vision.
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The BRIC countries (Brazil, Russia, India and China) are booming mar-
kets and industrial production continues to grow in these countries and
eventually the rest of the world. In such a situation, keeping a tight control
on the waste and optimum usage of resources will be all the more impor-
tant. Honda, working in a resourceintensive industry, has shown that such
efciency is possible.

AMITH BHATIA- PGDISEM-2011-13
Sources:- TreeHugger.com
world.honda.com
GREEN SUPPLY CHAIN.THE
NEED OF THE HOUR FOR BOTH
BUSINESS AND SOCIETY
Today when we all are familiar with
the environmental concerns and vari-
ous related issues that are becoming
extreme in every sense throughout
the world, there comes a strong need
of having a pragmatic approach to
these environmental problems.
UNDERSTANDING GREEN SUP-
PLY CHAIN
A Green Supply Chain can be dened
as the process of using environmen-
tally friendly inputs and transforming
these inputs through change agents
- whose byproducts can be improved
or recycled within the existing
environment. This process develops
outputs that can be reclaimed and
re-used at the end of their life-cycle
thus, creating a sustainable supply
chain. The whole idea of a sustain-
able supply chain is to reduce costs
while helping the environment.
Sustainability could be a tremendous
weapon for companies to reduce
costs. There are many facets of the
supply chain that could be improved
by looking at it from a sustainability
standpoint. The rst issue that sus-
tainable companies are focusing on
is the design and production of the
product which can help managers
nd small changes that lead to big
savings that are cheap and free.
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BUSINESS POINT OF VIEW
Many forward thinking companies are using the
environmental issues to their advantage. They are
innovating and coming up with cutting edge solu-
tions that help them become more protable while
helping the environment. Companies can nd cost
savings by reducing the environmental impact of
their business processes. By re-evaluating the com-
panys supply chain, from purchasing, planning,
and managing the use of materials to shipping and
distributing nal products, savings are often identi-
ed as a benet of implementing green policies. A
number of companies have shown that there is a
proof of the link between improved environmental
performance and nancial gains. Companies have
looked to their supply chain and seen areas where
improvements in the way they operate can produce
prots.
General Motors reduced disposal costs by $12 mil-
lion by establishing a reusable container program
with their suppliers. Perhaps General Motors may
have been less interested in green issues if they
were making record prots, but in an attempt to
reduce costs in their supply chain, GM found that
the cost reductions they identied complemented
the companys commitment to the environment.
GE now has an Ecomagination program where
they are focused on growing their revenue stream
from environmentally friendly products to the tune
of 20 billion dollars by 2010. They recognize the
opportunity associated with saving the environ-
ment. Many utility companies are offering custom-
ers environmentally produced power and charging
a premium for that offering. Also Grocery stores
are able to charge a higher price on organic food
because people are willing to pay a premium for
food grown organically.
Many companies are also focusing on their indirect
purchases (packaging and transportation) to reduce
environmental issues. Reducing the amount of
cardboard or ller by designing smart packages
can save companies money. Dell has upped its av-
erage truck load from 18,000 to 22,000 pounds and
worked with UPS to optimize delivery strategies.
Dell has upped its average truck load from 18,000
to 22,000 pounds and worked with UPS to opti-
mize delivery strategies.
CONSUMERS POINT OF VIEW
As the public becomes more aware of environmental
issues and global warming, consumers will be asking
more questions about the products they are purchasing.
Companies will have to expect questions about how
green their manufacturing processes and supply chain
are, their carbon footprint and how they recycle.
Aligning Green Supply Chain Goals with Business
Goals
The trend is now gaining popularity but most companies
are still coming to terms with how this can be achieved
and where do they start. For years businesses have been
concentrating on improving supply chain visibility, re-
ning efciency and minimizing cost. Despite the focus
being moving towards a green supply chain the goals of
visibility, efciency and cost reduction do not have to
be discarded. By examining the companies who have al-
ready made strides towards to a green supply chain, we
can begin to see some best practices that will help others
to begin their own transition.
Businesses that want a transition to a green supply chain
should take the opportunity to review all their business
processes to identify areas where adopting a greener
outlook can actually improve their business. Companies
should review each process along the supply chain to
identify if a more environmentally sound approach will
help cure the inefciencies that occur. Many companies
that have been through this exercise have identied
processes where raw materials were wasted; resources
underutilized and unnecessary energy used due to inef-
cient equipment.
Green Suppliers and Material Refurbishment: Com-
panies reviewing their business processes should look
beyond their factory walls. When reviewing purchasing
processes the aim of any company, looking to transition
to a green supply chain, should be to nd suppliers who
have mi ni mi zed t hei r envi r onment al i mpact
30 30
BUSINESS POINT OF VIEW
Many forward thinking companies are using the
environmental issues to their advantage. They are
innovating and coming up with cutting edge solu-
tions that help them become more protable while
helping the environment. Companies can nd cost
savings by reducing the environmental impact of
their business processes. By re-evaluating the com om om om om om om oomm ooom om om ommm---
panys supply chain, from purchasing, planning gggggg,,
and managing the use ooooooof ff ffff f f fff ff materials to shipping aaan an aaan and
distributing nal produuuuuuuuuuuuuuuuucct ct ct tt ct ct ct t cttttttts, savings are often ideeeeeeennnt nnn i- i- ii
ed as a benet of immmmp mp mm llllle le llll mmmme mmm nting green policies sssss.... A A AA
number of companiesss s sss haaaaavvvvvveeeeeee shown that there is aaaaa
proof of the link betw wwwwwee eeeee n nnnnnnn im mmmmmm immproved environmennntt nntal al al al al al ll
performa ma ma ma ma manc nnnn e and naaannc nc nnnnnnnn ia aaaaaalllll lll gggga gggggg ins. Companies hav vvvveeeee
looked tttoo o ttttth ttttttttttt eir supply ccccha ha ha ha ha ha ha haa haaaaaaaaiiiin in iin in ii and seen areas wh wh wh wher er rrrrr er rrrrrrrrrreee ee eeeeeeee
improvvvvvvem em em em em em em em em m em em em em em meen e ts in the wwwa waaa wa wa w yyyy y y ttth tttttttt ey operate can pro ro rro roo rr duu duuu du duce ce ce ee
protsssss. ss
Generrra ra rrraal l Mo Mo Mooottttto ttttttttt rs reduc uc uc uceed dddd ed eeedd dddddddddiiis is ssss ii ppppoooosa ss l costs by $12 mil-
lion byyy y yyyyy esta ta ta ta ta ta t bbllllllllishingggggg a reu eeu uuuussssa sa ss bl blleeeeeee container program
with thhhhe he e hheeeeir sssuuup uppp uuupppppppplierssssss.. Pe Pe Pe Perhhh rh rh rhap ap ap ap pss s Ge Ge Ge Ge Ge Ge Ge Gee Ge Gene ne ne ne ne ne ne ne ne n ra ra rrra ra ra ra r l Motors may
have bbbbbbbee ee ee eeeeeeeee n le le ee le lesssss ssss interes sssste te te te teddddd in in in in in in green issue ue ue ue ue ue ue ueessss ssss if if if if if if if if if if i ttttttttthe he hhe he he he he hey y y yyyyy
were maaak ak kkkk aaa in nnnnnnnnnggggggg gggggg record proooooots tt ,,,, but in an attempt tto t
reduce cccccccos os ooooo tttts ss ts s t in their suppppp pp pp pppppppppppp ly ly ly y ly yyyy chain, GM foundddd tha h t
the cost rrrrrrred ed ed ed ed ed e uuuc uc uc uuu tions they ey ey ey ey ey y iiiiiiddde de de deeeeeeeeeeeeent nnnnnnnnnnnnnnn ied comp pppppppple e le le le le le e le eme me me me me me me me me me ennnnt nt nt nnt nn ed ed e
the comp pppp mp mp mpan an an an an an an a yyys ccco co co co co omm m mm mm iiiit iiii me ment nt nt nt toooo oo th th th th th th th h th theeeeeeeee en en en en en en en en en en envi vi vi vi vii vi vi vi virro ro ro ro ro ro ro r nmeen en een en ee tt. tt
GEEEE now hhhas as as aaan n E EEEEEE E E Ecccco cccc mmma ma aa mmaa mmagina naaaaaaaaattti ii t oooon ooooo program wher reeeeeeeeee
they yyyyy aaaare re re r fffoc oc oc ocuuus us us used eed ed d ooooooooonnnn nnn grrrrrrrow ow ow ooww oowin ng ggggg tth th hhhhhheir revenue streeeeeeam am am am am am am aam m a
frommmmm environnme mme me me me me mentally ffffffrrrrri r endl dl dl ddddd yyy y pppr ppp oducts to th hhhhhheeeeeeeee tune
of 20 billion dollars byyyyyyyyyy 222222222222222222201 0 0. 0. 0000 TTTTTTTTTTTThey recognnnnnnnnniz iz iz iz iz iz iz iz zze the
opportunity associated wwwwwwwit it it tt ith h sa ssa sa saaaa sa saa saaa sa saaaving the eeeeeeeenv nv nnv nv nv nv nv nn iron-
ment. Many utility comppppaaaa pa ppani nnni ni nn eees es ssssssssss are offffer er er er er er er r ee in in in in in in in iiii g custom-
ers environmentally proddddddduc uc uuuuu eeeed ed ddddd ed ppppppppower er er er er er err aaaaand charging
a premium for that offf fffeeer riiiin in in iii gggg. ggg AAAAls sssooooo GGr Gr Gr GGr Gr GGr Grocery stores
are able to charge aaaa hhhhighe heeee hheeerrr r pr prrrrric cccccccceee on ooooorg rrr anic food
because people areeee willing nggggg nggggg ng ttttttttttttoooooo oooo ppppa pp y a pr pr pr prr prr premium for
food grown organ nnic ic i ally.
Many companies aaaaare re re r als so ffoccu usiiing ng nggg n oooooooonnnnn nn their indirect
purchases (packagi gi gi giinng ng ngg n aaaand nd nd nd n tttttttra ra ra raannnnspooorrt rt rt rt rt rt rtation) to reduce
environmental issues sssss.. . .. Reducing ng nggg ng ng ng ttttthe amount of
cardboard or ller by designing smart packages
can save companies money. Dell has upped its av-
erage truck load from 18,000 to 22,000 pounds and
worked with UPS to optimize delivery strategies.
Dell has upped its average truck load from 18,000
to 22,000 pounds and worked with UPS to opti-
mize delivery strategies.
CONSUMERS POINT OF VIEW
As the public becomes more aware of environmental
issues and global warming, consumers will be asking
more questions about the products they are purchasing.
Co Co Co Co Co Co Companies will have to expect questions about how
gr gr grrreeeeeeee eeeeeeeeee n their manufa ffa fa fa faa fa fa ffa ff ct ct ct ct ct ct ccttturing processes and supply chain
ar rrrrrrrreeee, eee their carbon fo fo fo fo fo fo fo fo fo fo foo ffffoo ffo fo ffo fooooooot ooooooot ooot ot ooot oootpr ppppp int and how they recycle.
Al Al Alig ggg ig i ni nnnn ng Green SSSSSSSSSSuppppppppplllll pllll pl pllllly Chain Goals with Business
Goal aallssssssssss
Th hhe tr rrrrend is nowwwwww gggggaaaaaai iii aii aai iiiining popularity buuuuuuuuuutt most stt companies
areeee ssstiiiil i l coming tttttttoo o o oo tttte te eeee terms with how this ca ccccccccc n be be be be bbbe beeee bbe beee achieved
an nnd wwwwh wwwwwwww ere doooo ttthhhheeeeeeee heey y y yyy yyyyyyy sssssst st st st sssst sss ar ar ar ar a t. ttt For years busiiin in in nnnnn iin in i eesseeeeeeeeeeessssss have been
co ooonnnnc nn entratinggggg g gggg on on on on o iiimmp mp mp mp mpro ro rooo rovvvvi vvvvv ng supply chai ai ai ai ai iii ai in n vi vi viiii vii viiiiiiiiiisi si siii si siii siiiii si si sss bili iiiiiiiity ty ty ty ty ty, ,,,,, re-
nnnniiiiiiing efcienc nc nc nc ncc nc nccyyyyyyyyyyy y an an an an andddddd mmmmmi m nimizing cost. DDDDDDDDes es eeeeeeeee pppppppi pppppppppp te ttttttttttthhhhhhe he he h ffffffffffffffocus
beeein nnnng movi vi vi vi vi vii vi vi viinnnng nnnnn towards a green supply chhh chh cc ai ai aaaaaaaaa nnnnnnn nnnnn th hhhhhhhhhhhhhee eeeeeeee go go go go go gooooo go go go go go ggo goo g al aaal aaaa s of
visssiiiiiibbbiiiii b li li lity ty ty ty ty y ty ty ty y,,, efciency and cost reduct ct ct ctionnnn n n do do do do doo do do do do nnnnnnnnnnnnnnnoooooooot ooo have to to to to tooooooo
beeee ddddddddiiiscarded ddd.... By examininggggggggg theeee cccccccooom om om om ommmmpaa pa pa pa p ni ni n es es e wwwwwwwwwwho hhhhhhhhhh hav av av av av av av aveeee eee al-
re re re re re re re re ree re re rre rr aaad ad ad aad d a y made sstr tr tr rrrrrrrrrrid id id id id ddd id id ides es es es ees es es ees tttttowarddds d to a gree eeeeeenn n nnnnn supplllly ly yy ly lly lll ccccccccchain in nnnnnnnnn, , wwwwwwwe wwwwww
cann begin to ssssseeeeee e som ommm ommmmmmmmme best practices that wiiiiiiiill ll hhhhhhelpp ot oot ot ot ott o hhhhe hhhhhhh rs
to bbegin n ttthe he heeeiir ir ir ir ir ir r ooooooooooowwwwwwn wn wn wnn wwwwwwn ww tttrrrrrra ra ra rra raa rrrrr nsition.
BBu BBu Bu Bu Busi si si si sine ne ne nesses s tthhhhhha ha haaa ha ha ha hhha h t t wa wa wa wwa wa wa wa wwwwww nnt nt nnt nnnnnttt nnn aaaaaaaaaaaaaaaaa transition to a green suuup uup up up uupp up upppppppl pppp yyyyyyyyyyy yyyyyy chain
shouuuuuuuld lld lld ll tttak ak ak ak ak ak ak ake ttth h th h th h t e oppoort rt rt rrtuuuunnnnn unnnn uuuuuu it it it it it it it it it it i yyyyyyyyyyy to to to to to to to to t review all thei iiiiiiiiiirr bu bbbbbbbbbb ssssssi sssssss ness
proces ees es es s es e se ssssss s to iide de de de dee de de dde ddentifyyyyyyyyy ar ar rrrreeea eeee s whhhhher eer er r er errrreeeeeeeeee ad ad ad ad aad ad ad ad ad a op o ti ti ti ting aaaaaa gre re re re rree re reeeen nnnnnnnnnnneer er er e
outlook kk kk kkk kkk can aaaac ac ac cc ac a ttttttually yyyyyyyy immmmmmmmp mmmmmm rove their bus us ussssssssin ii ess... CCCCCCCCCCCCCCCCCom oom om om om ommmmm om ommmm ompaniiiees ee
should rrrrrrrrreeev eeeee iewwwwwwww eeach ppppppppppro rooooooooooooocess along the sssssssssuuup up up up uppl pp yy ch ch chaai a n to
identify iiiiiif f f f f fff f a mo mmo mo mmo mo mo mo mo mmoree env nnnnnnnn iiiiir rrr ir rr irrronmentally sound nd nd nnd nd nd nd nd aapp ppppro roo ro roo roaac ac ac achhh h wi wi wi will ll ll l ll l
help cure th th th th th th hh th he in nnnnnnnnnef ffffffffffci ci ci ci ci ii ci ci i ciiiiiiieen en n en en en en n en n eee cies that occur. Man nnnnyyyyy yyyy co co ccc mp ppan nnnnie ie ie ie ies
that have beeeeeeeeeeeen nn eeen eeee thr hr hr hr hrr hr hr h ouuuuuuuugh ggggggggg this exercise have identied
processes whhhh wh whhhhhheeeeer rrr eeeer rr eeerr e e rrrrrrra r wwwwwwwwwwww w w w materials were wasted; resources
underuti ili li li l zed aaaaaaan aa d ddddddddddd uuunnnnnnn unnece eessary energy used due to inef-
cient eeq ee uipmmmmmmmmmmmmen en en en en en en nnn en e ttttt. ttttt
Green SSSSu SSSS pplier rrsss an aan an an nnndd d Materi ri ri rial Refurbishment: Com-
panies rrrrrrrreeev ev evie ii winng ng tthhheir bus us usin in iin iii ess processes should look
beyond tttttttthhe he he hh ir ir ir ir ffffac ac c a to torry r wwwwal al al alllls ss.... When reviewing purchasing
processes th th th th th the aim of any ny nyyy company, looking to transition
to a green supplllllly y ch ch ch h ch ii ai in, should be to nd suppliers who
have mi ni mi zed t hei r envi r onment al i mpact
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without reducing the quality of their
product or signicantly raising costs.
By purchasing products from green
suppliers businesses can then begin
their green supply chain before any
material reaches their site. At the
opposite end of the supply chain
businesses should look at their return
process. Many businesses have not
developed a successful refurbish-
ment program for their products that
have been returned or exchanged. By
offering refurbished items businesses
can increase purchasing options
to their customers and widen their
customer base, whilst improving the
environmental impact of their prod-
ucts.
IMPLEMENTATION
There are many ways in which
businesses can transition to a green
supply chain; however it is important
to realize that it is difcult to achieve
results without strong focused leader-
ship. Senior management has to lead
the effort to move to a green sup-
ply chain and provide the resources
for the transition. Many businesses
have documented a intent or plan to
implement a green supply chain, but
without the necessary resources, both
nancial and manpower, any impact
will be minimal.
Arunima Jain-PGDISEM 2011-13
sources:-
mhia.org
logistcs.about.com
GREEN- CHECK
1. Climate change is projected
to increase the spread of which
of the following diseases?
a) Lyme Disease
b) Malaria
c) West Nile
d) All of the above
2. Average global temperatures
have risen by approximately
how much over the 20th cen-
tury?
a) .5 degree Fahrenheit
b) 1 degree Fahrenheit
c) 1.5 degree Fahrenheit
d) 2 degree Fahrenheit
3. The death of the last of
which animal marked the rst
documented species extinction
driven by
climate change?
a) Golden Toad
b) Polar Bear
c) Dodo
d) Stellars Sea Cow
4. Cows are guilty of speed-
ing up global warming. Fact or
Fiction?
a) Fact
b) Fiction
5. Roughly how fast is the
Arctic Warming as compared
to rest of the world?
a) Half as fast
b) The same
c) Twice as fast
d) three times as fast
6. Which country has the high-
est CO2 emissions per capita?
a) Australia
b) Canada
c) Kuwait
d) UAE
e) USA
7. Emissions trading has
become a key concept in
reducing the greenhouse gases
worldwide.
Which country invented it?
a) Germany
b) Sweden
c) Switzerland
d) UK
e) USA
8. Which of the following
changes in climate has not
already occurred?
a) .74 deg. Celsius rise in
avg. global temp over the last
century
b) .17m rise in sea level during
the 20th century
c) A decrease in the sea ice
around the Antarctica
d) Fewer cold days and frosts,
and more frequent heat waves
over the last the last
50 years.
9. In research published in
Naturescientists claim we have
a good chance of stabilising
global
warming below 2C if the
world's total carbon dioxide
emissions from 2000 to 2050
don't exceed
1,000 billion tonnes. How
much carbon dioxide did we
emit between 2000 and 2006?
a) 1,000 billion tonnes
b) 234 billion tonnes
c) 146 billion tonnes
d) 94 billion tonnes
10. Climate exacerbates which
of the following natural phe-
nomena?
a) Coral Bleaching
b) Hurricanes
c) Drought
d) Tsunami
d) All of the above
GGR G EEN- N-- CHECK
1. Climate te ee change is pro ro rooje je je jected
to increas seee the spread ad ad d of which
of the follo lo oowing ddddiiis iseases?
aa) Lyme e DDDDiseas sseee
b) b) b) b) Mal lar ar ar ariia
c) WWWWees est Nile le ee
d) All of th th hhee above
2. Averaggge g global temp mp mp mper rat at at at t at a urrres es es es
have ris ssen e by approx oxxxim mmmmmmaaat aaa el el el lyyy yyyy y yyyy
how mmmu much over th heeee 200000000th th h ccccccccccen en en en--
tury?
a) .5 de d gree Fahre re re r nh nhhhhhhei iiiiiiiittttttttt
b) 1 ddegree Fahr hr hrren nnnnnnhhhhe hhe he heiiit it iiit iii
c) 111.5 degreeee FFFFahrr hrrrr hren en nnnnnnhhe he hee hhhhhhh it
d) 2222 degree e FFFFahr hr hr hr hr hrenheeeee hhe hee h iiit i
3. TThe dea aaatttth ooooooooff th hhhhhhhe llla la llllllll st st st s ooof
wh whhhich an n aniiiimaaal aaaaa mmmmmmmmmar ar ar ar ar ar arkeeeeeeeeeeeddd dd th th theee rs rs rsttttt ttt
doooocume ennnnted d ed ed ed d ed e ssssssspppe p ccci ccccc es extinction
dr drriven bbbby
ccllimateeee ch hhhhhhan nnnnnge?
aaa) ) Golddddennn nnn TTo TTTTT ad
bbb) b) Polaaar BBBBBBBeeea ee r
ccc) ) Doddddo
dd) d) d Stell ll llars SSSSSSea Cow
444. Cowwssss ar ar ar ar ar r are gu ggggg ilty of speed----
in nnng g up gggglo ll bbbba bbbb lllllll warming. Factttt t or ooor or or
Fiiiict c ion??
a) ) FFact
b) Fiction
5. RRRRoughly hhhhow oo ffffffffas aaaaa t is is is is is iis is s the
Arcct t c ic Warming ng ngg as co co co co co co co c mpar ar ar ar ar ar ar ar red ed ed ed ed ed ed ee
to reees est of the wor orld ld ld ld?
a) Haaal a f f as fast
b) Theeee same
c) Twiccce ce as fast
d) three ttimes as fast
6. Which hhh ccountry has the hhhhig iii h- hh- h- h- h- hh
est CO2 em mmmissions per capiita ta ta ta?
a) Australia
b) Canada
c) Kuwait
d) UAE
e) USA
7. Emissions trading has
be b co ome me me m a key concept in
reducing ttthe he he he greenhouse gases
worldwide.
Which country in nn inve vvv nted it?
a) Germany
b) b) b) b) SSSSwe w den
c) Swiiitz tz tz tzer e land
d) UUUUUUUUUKKKKKKK
e) e) e) e) e) e) ) UUUUUUUUUSA SAAAA SA
8. 8 WWWhi hi hi hi hi hi hi hi hi hi hi h ch cch ch ccccccc ooooooof fffff th hhhe e following
changes s in in in in iin in iiiinn cccccli lllll mmma mate has not
already occcccu ccccccccccc rr rr rr rr rr rr rred ddd??
a) .74 deg. CCCe CCCCCCCC llls llll iu uuuss rise in
av a g. global te te te te eeeeeeemmmp mmmmmm oooove v r the last
ce ce ce ce ce ccccccc nt n ury
b)))))) b)))) ..17m rise iiinn nnnnnn seea aaaaaaa le eve vvv l during
th ttttt eeeee ee 20th centu tu uuuuuryyyyyy
c) c) ) AAA decrease e in nnnnn thhhhhe he h sssssssssea a iice
ar ar ar ar ar ar r ar r ar ar a oound the AAAnnnnt nnnnnnn aaaar aaa ctic ic ic ic ic ic ic i a
d) ddd Fewer col ol olllllllllld dd dda ddddd ys aaaaaaandddddddd fffrrro rosts,
and more ffffffrrrre re re rrr qu qu qu qu qu quent heeeeeeeeat wav aaa es
over the hee lllllllllaaaaaas aaa t tttth ttt e last
50 yyea ea ea aaaaaarrrrs rrs rr .
9. IIInnnnn nn nnn rese se se se se se s arch publishhhhhhhhed ed dd ed dd ed dd innn n
Na Naaa Naaaaaaaatu tu ture re re re rre re r scientists claim mmmmmmm wwwwwwwe hhave
a a go ggo gggo goo goo g ood oo chance of sta aaaaabbbbi bbbb lllli lll siiing n
lll glll gl globb oobbbbal
wa warrm rm r ing below 2CC iiiiif ii ttthhhe h
world's total carb rb rb rb rbbb rbonnnnn dio io ooxxide
em em em em em em em mmissions frommmmmmm 200000 0000 0 0 ttto to 2050
do do dddddddd nnnn' nnnn t exceed
1, 1, 1,,, 1,00 00000000 0 00000000 0 bi bi bi bi bi bi bi bi bb llio io io io io io io ion nn tonnnnn nnn eees eeee . Ho HH w
mmu mu mu uuuuuuuu much cc ccccar ar ar ar ar ar arbo bbbbbb n di ddddddd ox ox oxx oxxid dddddde di d d we
em em em mmmmmmmmit iii bbbbetween en en en en en en 2000 00 00 00 0000 aan n aaaaa d ddd 2006?
a) a) a) ) 111111111,00000000000000 bbbbil il i lionnnnnn ttttonnnne nnnnn s
b) b) bb))))) 22223334 3333 bbbbillion onnn tonne ne ne ne ne ne ne n sssssss
c) c) c) ) c) c) c) c) c) c) ) 14446 44444 bbillion tton on on onnes
d) d) d))) 99999994 bbbi b llion tonnes es ss
1110 10 110 1 . CCCl Climate exacerba bate te te tes ss wh www ich
offff tttthe h following natural l pphe-
no n mena?
a) Coral Bleaching
b) Hurricanes
c) Drought
d) Tsuuna naaami mi mi mi
d) d) d) d) AAAAll ll ll of the abov ov ovve
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MY ALUM
Mr Indrajeet Dutta Chowdhary, PGDISEM-2nd Batch-2002-04
Current Oraganisation : IBM
Designation : Advisory Consultant - SAP MM + SAP SRM + SAP SCEM
Roles : Consulting Client on Materials Management, Supplier Relationship
Management and Supply Chain Event Management Moduels of SAP
Previous Org : Infosys
Roles : Conslting Client on Materials Management, Supplier Relationship
Management and EH&S
What advice would you like to give to the current batch of PGDISEM students?
A. Concentrate on core area of resource conservation. Like traditional Management course consider man-
aging business to earn more prot, consider natural resource as money in bank which will improve overall
life.
B. Get involved with Environmental NGOs and areas of Forest and wildlife management. This will help you
to tackle the subtle Industry - Society relation and also open avenues of Job with NGO and in Forest and
Wildlife Management. NGOs will increasingly play a pivotal role in relation of Industry and Society. These
organizations will need people who will understand the issue of Environment and Safety Management as
being taught in NITIE thoroughly to understand the impact of Industrial and development activities on gen-
eral environment and its consequential results on public health and local economy.
How was your experience for 2 years spent at NITIE?
Enlightening, not only in terms knowledge but also in terms of building relationship and working in teams.
Being the V.P exposed my weakness and also bring to forefront my strengths in team management.
What changes do you see when you passed out of NITIE as compared to current scenarios?
It was difcult to get job for 12 of us from Campus 7 years back, and now Industry may complain that
NITIE dont take enough student in the course to fulll there needs
Apart from EHS and consulting, what other proles are open for us, where we can t in?
You are as good as anyone else in NITIE, Various proles such as ERP consultant ,Strategy Consultant for
NGOs and GOI, Consultant in Insurance Firms/Investment Banking for Project Evaluation to see environ-
mental and social risk.
When compared to general Management student with PGDISEM, is there any difculty for growth in the
organization?
NO. What matters is your understanding of how efciently you handle your work. Apart from nancial
consulting, there is no reason to believe ISEM students is behind in any other area in business. SCM talks
about making supply chain efcient by reducing cost, ISEM goes a step further by reducing waste and
reducing input for same output!
Apart from summer internship, how the student can be more practically involved with course content?
Get involved with NGOs and local Municipal Bodies to tackle environmental issues, Weekend projects, case
study contests are a good way to gain rst hand experience of the industry.
Any major challenges that you faced, after graduating from NITIE.
Mindset, of people outside that Env Mgmt is auxiliary function of Business and not a core concern. We have
proved it wrong. Aint we!
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Whats UP!!!
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:

V
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W
W
W
.
D
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I
G
N
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E
E
B
I
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S
.
O
R
G
THE GREEN MANaGERS
F
O
R

M
O
R
E

G
R
A
P
H
I
C

D
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S
I
G
N

F
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B
I
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S
:

V
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PRESORTED
STANDARD
U.S. POSTAGE PAID
PERMIT NO. 123
NATIONAL INSTITUTE OF INDUSTRIAL ENGINEERING , MUMBAI
PGDISEM is one of its kind program in the whole of Asia being
taught in NITIE. It helps students develop holistic managerial
qualities. Students of the discipline expertise in providing sus-
tainable solution to every existing industrial problem. General
management is integrated with sustainable and eco friendly
techniques to develop able managers.
A necessity of our times is that we undertake all eforts to
achieve sustainable development so that natural resources re-
main available for the use of future generations as well And
along with it life on earth is also not disrupted but only made
better. Such eforts will help achieve optimum utilization of
available resources in such a way that the needs of present are
fulflled and resources are maintained for the use of future gen-
erations.
The ISEM programme is designed to develop managers who
can analyze industrial safety and environmental issues and
provide feasible business solutions to such problems. The
course content is updated regularly keeping in mind current
requirements and this ensures thatthe students remain in line
with the ever-changing needs of the industry.
ABOUT PGDISEM

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