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Would
you mind spending a few minutes helping us by completing this questionnaire?
We'd like to know your views about HUL please could you helping us by answering these few
questions?
Q1.
Can I check, are you the person responsible for purchasing soap?
Yes............................................................................
No - CLOSE ...............................................................
Q2.
Q3.
Q4.
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Q5.
Q6.
How much of the business you do, uses soap from HUL?
0-10% .......................................................................
11-25% .....................................................................
26-50% .....................................................................
51-75% .....................................................................
76-90% .....................................................................
91-100% ...................................................................
Q7.
4/14/2012
Q8.
Q9.
Which brands of soap can you think of? (DON'T READ OUT LIST)
LUx ...........................................................................
Cinthol......................................................................
Dove .........................................................................
Liril ...........................................................................
Lifebuoy ...................................................................
Medimix ...................................................................
Santoor ....................................................................
None of these ..........................................................
4/14/2012
Q10. Which the following brands of soap have you heard of?
LUx ...........................................................................
Cinthol......................................................................
Dove .........................................................................
Liril ...........................................................................
Lifebuoy ...................................................................
Medimix ...................................................................
Santoor ....................................................................
None of these ..........................................................
Q11. Which of the following soap have you used at all in the past?
LUx ...........................................................................
Cinthol......................................................................
Dove .........................................................................
Liril ...........................................................................
Lifebuoy ...................................................................
Medimix ...................................................................
Santoor ....................................................................
None of these ..........................................................
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Q12. And which of the following soap have you used in the past year?
LUx ...........................................................................
Cinthol......................................................................
Dove .........................................................................
Liril ...........................................................................
Lifebuoy ...................................................................
Medimix ...................................................................
Santoor ....................................................................
None of these ..........................................................
Q13. And which of the following soap have you used in the past but do not use now?
LUx ...........................................................................
Cinthol......................................................................
Dove .........................................................................
Liril ...........................................................................
Lifebuoy ...................................................................
Medimix ...................................................................
Santoor ....................................................................
None of these ..........................................................
4/14/2012
Q14. And how many of each of the following brands of soap do you own?
LUx ........................................................................... ____
Cinthol...................................................................... ____
Dove ......................................................................... ____
Liril ........................................................................... ____
Lifebuoy ................................................................... ____
Medimix ................................................................... ____
Santoor ....................................................................
____
Q15. How many soap have you used in the past year?
.................................................................................
Q16. And how many of each of the following brands have you used in the past year?
LUx ........................................................................... ____
Cinthol...................................................................... ____
Dove ......................................................................... ____
Liril ........................................................................... ____
Lifebuoy ................................................................... ____
Medimix ................................................................... ____
Santoor ....................................................................
____
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We would like to know a little more about you to help us understand how different people like
different products and services
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