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Are Indians Less Quality Conscious?


@ : Home > Group Discussion > Economics - Discussion Room

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Vishal said: (Sat, Sep 24, 2011 01:37:47 AM)

Everyone wants to use a quality products in India but the per capita income matters while purchasing quality products. The wants of man which should be supported by the Buying capacity for particular product.
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Rima Shah said: (Wed, Sep 21, 2011 11:08:08 AM)

Of course everybody in the world wants to be quality concious but again it depends upon the affordability. India is a developing country with huge population. More than 75% of people covered under BPL (Below poverty Line). They starve for basic necessities like food, clothing, shelter. In this situation where the question of quality arises? Ya but the pace with what India is coping up with other developed countries we can surely say that in near future standard of living of the people will surely increase.
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Bhawna Rahuja said: (Tue, Sep 20, 2011 12:33:22 PM)

Well, First of all we have to understand the three aspects of Indian society when we uncover the topic, First -Quality in terms of Product, Quality in Terms of Service and Quality in terms of Individual. So when the first aspect comes into role i.e. Quality of product then it is regardless of whether it is India or outside, People here have a knack of "Brand" which they associate with Quality, If we talk of the stuff used in so called Branded Jeans, it is from Arvind Mills. So we have the Quality but we are not conscious or aware about the same. Coming to the Services then we have the "ATITHEE DEVO BHAVA" attitude, but we lack the spirit in some or the other way hence a passive performance. Lastly Quality of Individual is what make a whole nation, which all of us know where is it heading too.
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Prabhjyot Singh said: (Mon, Sep 19, 2011 10:35:21 PM)

Yes I would go with the topic that Indians are less quality conscious because most of the part of our population is illiterate so they don't know about the quality they just bought the things according to their prices and also they think that if the price is high then the quality is also good. But we should aware the people about this and also it is the strict job of the govt. To check the

price of each commodity according to its quality and then approved it by their sign so that people don't have to think a lot about a commodity quality. Thanks.
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Abhijit Mandre said: (Mon, Sep 19, 2011 06:16:02 PM)

India is a developing country where most of the population is BPL. Indian economy although booming but there are sectors in the economy that can't be left out while making a judgement. Yes, most of the Indian purchasing force is derived by cost of the product and quantity rather than quality because of the purchasing power of India whole as a country and not just a segment/sector of society. For instance - An urban youth may feel happy to spend around INR 55 for a burger in McDonald's but at the other hand we will find a rural youth who would spend the same amount for his daily dose of food and not just a one time refreshment.
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Navin said: (Mon, Sep 19, 2011 02:16:42 AM)

Indians are very much concious about the quality of product they buy. Its another fact that, most of them does have that much budget, that they can afford the branded product. Products are available in market in infinite range. However you throw money, it will even lesser for them. So, very wisely, Indians manage their requirements with their budgets and buy their best.
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Manasi said: (Sun, Sep 18, 2011 08:25:59 PM)

In India if we talk about quality, it is considered by all like a middle class person can go for mentor branded clothes, higher middle class can go for reebok n madaam so quality is considered but according to the monthly budget. When we talk about food we buy ISI marked products why because we are more quality consious than money consious but sometimes our income comes inbetween which force us to sometimes prefer less quality product. Otherwise India is having intelligent citizens which can take good decisions in buying products even after such influential advertisements of numerous companies.
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Mayuri Wadkar said: (Thu, Sep 15, 2011 12:38:09 AM)

I really do not agree with it. Definately, Indians are concious about quality of product they are purchasing but most of the Indians belong to Middle Class, where a person just thinks about the basic needs like Food,Shelter,Clothes and Education. And there is also a class of people who cannot afford a single time meal. In such a situation Quality has NULL importance.
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Reynold Sidhu said: (Wed, Sep 14, 2011 08:01:06 PM)

I think in India people prefer to buy products less of cost as comparing to quality of the product for example brands like puma nike and oll shoes or any other euipment cost much then there duplicates so people prefer to but those duplicate products hence the compromise with the quality.
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Souvik Mishra said: (Tue, Sep 13, 2011 11:00:27 PM)

Well the answer is yes and no depending on the product and standard of people. For an instance the people below poverty line and the lower class basically prefer cost to quality in almost everything stating from food items to vehicles to dress etc. The higher middle class includes mixed type, looking into both quality and cost depending on the product, like - dress materials are quality choice basically but food items, petroleum products, housing etc can be cost choice. Rich and affluent society look for quality in almost all the products maintaining there standard of living. So it cannot be generalised that Indians are mot quality conscious but as maximum people re poor or lower middle class quality does take a back seat.
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Amit Misra said: (Sun, Sep 11, 2011 12:07:38 PM)

According to me we Indians are more conscious towards the quality of the products. Companies manufacture the products on consumers demands and if that product does not fulfill their wishes, people do not buy. Every people wants the product of high quality and in fact people also look the price of product whether they can afford it or not. Generally people go for low budget and wish to get high quality product in that budget. Indians apply intelligence in buying anything from market either in sake of quality or in sake of cost.
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Ashwini Modi said: (Sat, Sep 10, 2011 11:22:55 PM)

My point of view is our indians are not seeing quality or cost, they are seeing the taste of the product and compare with other products. And want a freebies. So 50% of people seeing taste and other of them seeing product. It is not quality. Whenn compare to other countries it is equal quality.
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Ajay said: (Thu, Sep 1, 2011 02:25:06 PM)

As per my opinion that Indians are taking more concious by and by toward the quality.As we that Consumer is king..India is the second largest country all over the world . Every want to buy branded products.but reason they cannot afford because for their annual income.As we know In India More people are belong in middle class family and below poverty line so that why even they can n't take good quality food. India is developing country more mnc are keening to open the good class mall and showroom to provide better quality of products.But why they are opening these malls in city area.because they know better villagers will not take interest because of the money problems..

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Sheela said: (Tue, Aug 30, 2011 08:48:54 PM)

Hello friends I think, the no of foreign companies here itself shows how indians are concerned about the quality. Every thing here is not like the older centuries people afford for good quality items rather than buying cheap items. Though there are thousands of advertisements coming people, mainly youngsters know what they want and they do not satisfy with things that are not worth. Quality has nothing to do with high cost. Nowadays we could see shops selling branded products even in small shops. People have variety to choose and nowadays people concentrate on reliable products only.
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Vijay said: (Fri, Aug 26, 2011 06:24:24 PM)

Indians buy the products according to their budget with high quality in that. Indians are very intelligent in choosing the right one to their budget with good quality. For example if a new company introduce a mobile which have all the features of a smart phone and the most popular company have less features than that company and having same price. Which one will be choose by an indian? my answer is popular one. Because indians don't want to put their money in risk. So they go for popular one. . When samsung launched mobile only few of people buyed it and others observed that, is it a good one or not. Now you can see lot of peoples have samsung mobile. From this we can observe that indians have high quality conscious within the budget.
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Shv said: (Thu, Aug 25, 2011 06:01:08 PM)

As India is a not-so-rich country,people here mostly think about their profits.If talked about the consumers,they need a quality in less rates and sellers sell a normal quality piece in much higher rates with discounts that still make a good profit. So in all Indians are much more interested in making a profit and not quality.

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Anushka said: (Wed, Aug 24, 2011 07:33:09 PM)

Quality of a product doesnot always lie in its price. A quality product may be cheaper or sometimes maybe costlier. Choice of a product among its substitutes depends on the budget and needs of a person. Indians are concerned about quality as well as their pockets which is the only reason which saved India fro a hard blow of recession.
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Anamika Jati said: (Tue, Aug 23, 2011 12:09:35 AM)

Firstly, a quality product does not mean branded product always. A quality product might mean jst hygenic for somebody and only branded product for the other.For diffrent classes the word "quality" differs. For a family who is below poverty line jst filling their is more then enough,for a middle class family hygene is important and a rich family wont compromise then the best product of the market. As India is basically middle class and below middle class they dont even know the names of the "branded and quality products". In short for India the Question is not about their choice ,ITS ABOUT THEIR ABILITY AND AFFORDABILITY!!
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Preethi said: (Sun, Aug 21, 2011 11:42:38 PM)

My point of view is our indians are not seeing quality or cost, they are seeing the taste of the product and compare with other products. And want a freebies. So 50% of people seeing taste and other of them seeing product. It is not quality. Whenn compare to other countries it is equal quality.
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Rohit Saini said: (Sun, Aug 21, 2011 04:36:20 PM)

Hello friends, our country is developing. There may be arise a case of quality conscious of product. 60% of people live in village consisting of average & below poverty line persons. They buy any local product or any forgine product which is coming at low price. But rest of people are more aware of qualities of product because they have knowledge and also financial good. So. With knowledge our can become less conscious of quality.
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Asif said: (Sun, Aug 21, 2011 12:28:37 PM)

Quality depends on our financial condition and knowledge of the products. In India large section of people are below poverty line who don't even get proper food and so they cant think about quality. But affording something and being conscious of something is two different thing because poor people can be conscious about quality but they just cant afford it due to lack of money. As mentioned above knowledge of product is also important in our choice. Most of us just don't know much about products .Just going by brand names is not choosing quality. So proper knowledge about things is also important in deciding the quality . As far as most of the government works are concerned , they are not of highest quality as we can see from the kind of roads and bridges being made some of which don't even survive for 6 months.
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Medona said: (Sun, Aug 21, 2011 02:52:06 AM)

I think we indians are quality concerned.Thats why we go for a company brands rather than local items beliveing that those are more qualified .There were days when indians go for low cost prices...But that is not the situation now.Because we have grown in our economy level and cutomers have pools of resources from which they can select..Indias poor people alone are price minded because they cant afford for higher quality goods.There were cases in which low qulity was ok...and Indian customers are very well clear in that part.

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Rahul said: (Fri, Aug 19, 2011 05:59:09 PM)

As being an civil engineering student I think that quality must be preferred first because to cheat people is not of use. If we give the quality work & the people are satisfied by our work there is possibility of getting more customers is very high. By this we can earn more profit. But some of the people only think of themselves. If the people are getting the same amount which he has said to the customer & on that also he does not gives quality then the customer has all the rights to tell the concerned person to do the work in a proper manner.
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Pooja Singh said: (Fri, Aug 19, 2011 03:17:16 PM)

I think we indians are partialy quality concious. For some goods we totally depend on quality and for some we depend on price only. This means that indians have a very clever mind. Before buying a product we first consider its efficiency or it's usefullness or durability in life. If the product is related to our health or our life we will definately keep the "quality" term in mind. Because we can't take risk with our health. The indians are "price concious" rather than quality

when it comes to a product related to fashion or other unnecessary products. So it is not fully true that indians are not quality concious.
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Ujjwal Sharma said: (Mon, Aug 15, 2011 12:55:52 AM)

Indians are definitely quality conscious. But in my view Indians don't exactly know much about quality. Moreover we are carried away by brand names and cost...We forget that good quality products can also be obtained at low prices. Lets for example consider somebody goes to buy a shoe. No one will even have a look at shoes of Brands having names other than Reebok, Addidas etc. Nobody will look for any other brand... This nature of Indians help traders to sell them certain goods at higher prices..
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Shakil Chand said: (Sun, Aug 14, 2011 03:04:48 PM)

Friends according to me it is not exactly correct to say that we are less quality concious. Now days whenever we go to buy any electronic item than first thing we will notice is that from whcih country the item has been manufatured?so if it from country like china than we will definately not opt for it, because electronics item of china is of less quality but of less price. But if that similar item with similar function is made up from country like japan than irrespective of money most of us will opt for it. This is one of the example about awareness of Indian in selecting quality product. In now days Customer is King so how can a king compramise with quality of product?
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Shobana said: (Sat, Aug 13, 2011 11:06:31 PM)

In my point of view indians are very quality concious because we indians are the producer of rice even including very quality rice varities. if we are not a quality concious then how would this possible.o we indians are quality concious only.
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Mohu said: (Fri, Aug 12, 2011 09:04:22 PM)

Yes ! Definitly we indians are very quality conscious, but this quality consciousness makes us to live in a myth. The myth is that all the foreign goods are better than our own supplies. This is the reason behind the slow progress of our companies. This is the reason behind India still being under the status of "developing countries " and not under " developed countries ". Being quality conscious is good but we should keep in mind that every foreign product is not always better

than the products we get in our own markets. So we need to respect our Indian goods also.
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Gshetty said: (Fri, Aug 12, 2011 07:28:58 PM)

We indians definitely are, less quality consious. I say this bcoz, right from the shirts we wear to the gadgets we use, people (we) always prefer or go for alien goods. This proves that we Indian people are quality conscious n we ourselves don't respect Indian goods. Why don't we realize that self-respect comes from self-reliance. If we ourselves don't respect t Indian things or wateva, how will the aliens do!dis mst change n if this POS (piece of shit) persists. T day of India becoming a superpower wld b far away from us, most probably at a distance which s not even upto our visibility!
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Bhawana said: (Fri, Aug 12, 2011 05:30:34 PM)

In my views, in India there is existence of every kind of personality obviously there thinking, mentality, principles are also different. But we cant say that every Indian is less quality conscious. But if we compare urban and rural resident people, then we will find that rural people firstly check the prices of items before purchasing something. If that item's prices are so high in that case they can satisfy their demands in less price able things. In the case of high prices they will satisfy their demands in a less price able thing even with less features. Mostly girls always prefer color and shining wearable things n tops. As we know that every coin has two aspects, there so many Indians who are very quality conscious, for these people prices don't matter.It depends upon their principles, preference,importance.
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Dhanasekaran said: (Sun, Aug 7, 2011 10:24:31 AM)

In India there is no Quality concious. Because of adulteration involved in more number of products. So, it will affect the goods quality goods. Not only that adulteration products can be available at cheapest price. People can prefer only that type of products.
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Sambit Agnivesh said: (Sat, Aug 6, 2011 10:22:05 PM)

Here I think every one is in a mis-conception that a comodity's cost determines its quality. But here I'ld like to point out that there a slight difference between quality goods and costly goods.

Its not necessary that a costly good may be of good quality and a good that is inexpensive may not be of bad quality. Lets take an example. Many brands like reebok, addidas, bajaj, honda, etc, launch new products every now and then in the name of experiment, but how many of these products really survive in the market - a handful. Most of these products lack to satisfy the customers and hence fail. But aren't these goods expensive. Of course they are. Now viewing the other aspect. Many ready to eat junk foods are available in the market. Surely they are costlier than their counterparts at roadside thelas and dhabas. But I have seen people getting out of air conditioned cars and relishing the road side gol gappas. Ask yourselves, which ghee would you prefer, given a chance to select between nicely and attractively packed, preservaties added Ghee you get in AC malls and the one made of butter after churning the curd in front of your own eyes, which one would you choose? Now compare which one is costlier? So there is no relation between expensiveness of a product and its quality. Have you ever seen parents whether rich or poor asking their children to have unhygenic food to save money. Oviously they prefer better quality food. So in my point of view Indians are quality conscious.
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Suraj said: (Sun, Jul 31, 2011 11:11:46 PM)

Hey, As per my concerned Indians are too much quality conscious because if we see in India consists 28 states among them there are 7 to 8 metro-politician city they are fully developed because the majority of people are too much quality conscious for their living of standard, and also there are so many companies which are running in rural area with its effectiveness such as:- FM CG sector, FMCD sector, telecommunication companies they are going as far as good. Matter is behind for rural people is don't know what is quality so it is very clear that Indian are quality conscious.
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Nikhil said: (Sun, Jul 31, 2011 09:01:18 PM)

INDIA country with second largest consumers in the world. Its very difficult to put all the people in the same basket and label it with less conscious people. There is not even a single person in the world who doesn't want to wear branded clothes, who doesn't want to eat quality food. Its money that obviates them to do that and they are right in doing so and in a country like India where more than 37% people are living below poverty line expecting a quality conscious people is madness. As I have stated earlier we cant label every person with the same tag, so when it comes to rich people they are obviously quality loving people, that can be seen by new malls opening in small

cities and newer brands hitting the markets every odd day. So concluding to all, in my opinion its a trade off between your money and quality.
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Karan said: (Fri, Jul 29, 2011 07:56:58 AM)

I am in favour of subject, if we think middle class family and below they are not concious abaut quality. They buy goods with less cost they knows that it is not much good but it gives good servise in less cost. If we think all indians are concious abaut quality then why we find qualityless prouducts in market it shows that peoples are ready to buy that products.
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Sanju said: (Mon, Jul 25, 2011 04:14:40 AM)

Not at all. People of India is much quality concious. We Indians think twice or thrice before we purchase any product even we compare it with another relavent brand before we purchase then we take decision. We go for ordinary brand when we don't get choice but I would like to let you know that there is huge lack of quality product in India. I don't know why.
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Govind Dwivedi said: (Sun, Jul 24, 2011 03:15:46 PM)

Hi friend As per my point of view really we Indian are quality conscious. Why because As per the the top most multination company want to do their business in India. Like now days take a example of Walmart they want to enter in our Indian Market. Really Customer is king Not only in India but all over the world. Because each and every company want to give better quality and service also for getting back customer satisfaction. And if we talk about rural sector in India than also again story is same. Many company tergting and positioning their product in rural sector not only expend their business only but also make a good relation with the customer of rural area. Rural people are also Quality conscious. For example have you seen any rural people to use local brand of the product which is available in the their nearest market. ? Absolutely not. So they are also quality conscious. But lac of product availability they are not able to purchase the quality of product. Thanks.
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Ndri said: (Sat, Jul 23, 2011 02:40:47 PM)

No, Indian are not less quality conscious,but money is the path hinder which doesnot allow them

to purchase branded product,. Even,they are well familiar with the quality of the product,but mostly are on the poverty line,so they are unable to buy expensive branded products.
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Savitri said: (Sat, Jul 23, 2011 11:11:38 AM)

Today's people are mosre concerned about freebies they get. People should become aware that the companies are making them fools by giving such freebies. It is every person's tendency to get some product if they get some freebie.
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Pritam said: (Sat, Jul 23, 2011 08:27:08 AM)

For better quality of goods one have to financially good. And how much of Indians are good financially? There are people who dont get two time food, and asking them that are you quality concious is a foolish. But who have money and buying power they definitely go for Quality. So friends we cannot say than Indians do not believe in qulity will be wrong. Its their fortune.
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Nitesh said: (Wed, Jul 20, 2011 08:27:34 PM)

In India many peoples are on poverty line. They don't have enough money to purchase the branded product. Even if they know about the product and know much more information about that, but due the less money they are able to purchase good things. They compromise with the choices and go on purchasing cheap things although they may be not so good in quality. This limitation can be removed by properly organizing our society.
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Preethi.. said: (Wed, Jul 20, 2011 02:20:15 PM)

INDIA! "Where customer is a KING". A country with 100 crores of population where counting the population is itself a difficult job, then one with the poor financial conditions, some who live hand to mouth, are not that concerned about the quality. They have to make them satisfy with the quantity. But the things are changing fast, people are diverting their minds towards the quality issues and are not ready to compromise on any degradation in the standards. When we talk about quality one more picture flashes. That is the brand power. Question arises that do the company encouraging the brands, are doing justice to the customer' money or involved in making large profits by adulteration. India is a developing country so its the duty of each citizen to seek justice for the prices they pay and government should be accountable for

such quality issues. Compromising on quality to get quantity is a "Round the circle process"- we buy low standard commodities at a low price and then have to spend again for its maintenance, the difference price that we saved or more than that. It may be in case of food, clothing or other things we buy. Due to the economical constraints people in India are forced to accept the low quality goods and are condemn to compromise because of lack of knowledge, finance, and social ideologies. To make INDIA a developed country we should adapt a slogan " Customer is King and.
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Shoaib said: (Wed, Jul 20, 2011 10:25:00 AM)

One being Conscious about quality by far depends upon one's income India not being the developed country has a major problem which every Indian faces is the unemployment and poverty. One can hardly afford to buy quality products from the market as the inflation is at its acme. It has become hard for most of the people to earn bread for their families. Thinking about quality in this sort of situation is hardly possible.
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Pradip said: (Tue, Jul 19, 2011 09:18:37 PM)

I think Indians are mostly cost conscious rather than quality. To understand quality we need to have deep knowledge of the product;which we lack because of our exposure or education system. Had we been quality conscious neither the roadside garages would not have mushroomed nor the engineering colleges at every locality.Had we have the understanding of quality the vegetable vendor would not have dared to apply industrial colour to vegetables.
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Rohan said: (Sun, Jul 17, 2011 03:58:14 PM)

Quality itself has different perceptions. I feel it depends on the income of every seperate individual what he prefers. Indians are somewhat quality conscious. But they are more towards thier habits n perceptions of others. About making a decison of the products quality. A customer never compromises with quality. But income n price of the product may sometimes make him be quality conscious.
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Sapna said: (Fri, Jul 15, 2011 10:26:24 AM)

Yes. I'm in favour of this topic. I'm not talking about the people who can't afford or lives in rural areas. They are not quality conscious due to some reasons.

But I want to bring in limelight those people who are have the knowledge about the quality and can also afford it. But they utilize all their resources only for SHOW-OFF. They just want to be superior amongst a community (friends group, office, families) with the brands they use. If they are really so conscious then they should be with their health products and not with their prize tags.
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Rachna said: (Thu, Jul 14, 2011 11:11:57 AM)

Everybody wants to consume good quality products but on the other have we have to agree that their are different classes of people. One person is earning 1 lac per month while other is earning 10k per month. So there is inequalities of income and and the person who is earning 10k cannot afford to but expensive products and the people who's earning is 10k is much more than those of earning 1 lac. Therefore he has to compromise with less quality product. On more thing or which I think is also the reason for raising of this topic is that now a days people are putting more emphasis products which are expensive they think that products which are cheap is not of good quality.
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Nandish said: (Thu, Jul 14, 2011 03:42:02 AM)

I agree that Indians are not less quality conscious because they have training with very low facilities but the Indians are really very intelligent so it they get the facilities with good and proper guidance about the quality then the people of India becomes conscious about the quality, if provide the training & use of the good raw materials then the good quality product get and then its necessary to provide proper guidance with good facilities.
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Kavita said: (Thu, Jul 7, 2011 12:17:38 AM)

On the basis of economy, Indian society is divided into many classes, in which most of the population belongs to below middle class and middle class. Using quality products is dream of every one. But where there is hard to get bread for one time, it is painful to dream butter along with the bread. This is the real situation what majority of the population facing in India. Indians are quality concious, but most of them can not afford it.
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Riya said: (Wed, Jun 29, 2011 02:43:26 PM)

Who the hell don't want to purchase quality commodities. The fact is we Indians want Quality

with good quantity at an easily affordable prices. But, as India have 2nd largest population in world, with more than 50% of them in rural areas and due to this we Indians don't have great income. So, to let our life going having twice daily bread in large families, one has to compromise with quality to have big quantity.
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Siddhartha said: (Wed, Jun 29, 2011 01:46:41 PM)

Most of the communities in India (such as Bengali) , are succumbed in 'Culture of Poverty' (a theory introduced by an American anthropologist Oscar Lewis) , irrespective of cl-ass or economic strata, lives in pavement or apartment. Nobody is at all ashamed of the deep-rooted corruption, decaying general quality of life, worst Politico-administrative system, weak mother language, continuous absorption of common space (mental as well as physical, both). We are becoming fathers & mothers only by self-procreation, mindlessly & blindfold. Simply depriving their (the children) fundamental rights of a decent, caring society, fearless & dignified living. Do not ever look for any other positive alternative behaviour (values) to perform human way of parenthood, i.e. deliberately co-parenting of those children those are born out of ignorance, real poverty. All of us are being driven only by the very animal instinct. If the Bengali people ever be able to bring that genuine freedom (from vicious cycle of 'poverty') in their own life/attitude, involve themselves in 'Production of Space' (Henri Lefebvre) , at least initiate a movement by heart, decent & dedicated Politics will definitely come up.
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Ayesha Siddika said: (Wed, Jun 29, 2011 10:18:59 AM)

We Indians are Quality conscious only to some extent. Our mentality restricts us from being more conscious because we Indians are content with whatever we have & are always thank full for whatever we get. So this prevents the thirst for better quality seeking. It depends on every individuals perspective of what he thinks as Quality. For example one may think Nokia as a good quality product, but others may not think the same. The definition of quality itself varies among different class of people. For some people Pepe jeans may be the highest quality product but for people of lower income group jean which lasts longer becomes the good quality product. As far as Indians are concerned the products with high price tags are of good Quality but eventually this need not true in every case. I think India will surely develop this consciousness in no time because of the increasing literacy rate off lately.
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Palak Sharma said: (Wed, Jun 29, 2011 08:38:10 AM)

Hello I think yes that indians are less quality conscious. Just imagin if your parents earning 5000 rs per month and they have 4 child then how can they pay attention to the quality of the product. Actuly in India there is big valley in the rich and poor class nera about 70% peoples belongs to the middle class or the poor family and they are striving for their meal for two times then how they choose the quality of the product. Because of limited pocket money they gives prefer to those product which is cheap in compair to another branded product. If we take an example of the t-shirts then hardly the price of one tshirt is 150rs n if thats from the branding com. It will takes 300rs from customer then how can the peoples afords that who are belonging from the middle class. And I think as ramdevbaba says if the black money comes in India from swiz bank then every one will be pay attention to the quality of the goods. Then there is no poverty line, no corruption takes palce in India.
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Sravankumar said: (Tue, Jun 28, 2011 06:58:06 AM)

Hi I am Sravan, now its my time to speak something. Indians are not less quality conscious. They are conscious but the surroundings make him less quality people. Why because. If any one want to bye a good quality devise the shopkeeper say something about other kind of devices he is trying to convince us finally we buy something which is told by shopkeeper. And quality is depends on our thinking. I will give an example one man earning 50rs per day his family was eating rice with pickles only so they are thinking pickles is the food equal to chicken or something else. I think you people got the point. Finally I can say Indians are conscious but we are in less quality by comparing other countries-so don't compare with others.
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Monalissa said: (Fri, Jun 24, 2011 05:59:47 AM)

Quqlity maters for only those people who are wel educated socialised n earned a lot. N I think India is a developng country. In India some people are richer n they become more richer n d poorer people becomes more poorer as they dnt get a plateform to explore themselves n we could also say cooruption can be the reason of this. Here many people live below poverty line. So its nt easy for them to buy expensive cloths. They don't even get two tym meals on a day. So according to me govt has to make certain decisions for the upliftment n welbeing of these people. Then only our nation will be one among the developed nations.
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Shilpa said: (Thu, Jun 23, 2011 12:51:43 PM)

Well I favour this topic upto a certain extent. As we know india is a developing country, still about 37% of the people of india is living below poverty line. And in such a scenario you expect people to be quality oriented is definately not acceptable. Today bpl families are still striving for their 2 meals. Still we see small children begging on traffic signals and outside temples. So can we expect such people to wear branded clothess??..hee.ee... definately not. I would also like to bring your attention to the news which hit the headlines when tonnes of food grain was rottened up. The supreme court suggested to distribute them for free to the bpl families. Now what is that, if we would have been quality concious then the highest authority of india.."THE SUPREME COURT" shouldnt have made such statements. because they also know situations where india is living. Though there is improvement in living standard of middle class and high society people but the real india till today is known for its slums, dirt,filth,beggars,corruption,etc. So can we say india is quality oriented?
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Tanvi said: (Wed, Jun 8, 2011 04:06:33 AM)

1)Indians are not less quality conscious, they just want to make most of what ever they have. That is why they bargain at shops,cause for the amount of money they have they want to make the fullest. 2)Also quality differs in the different levels of society, but we cannot say that the lower strata in society is not quality conscious.Buying a good brand item is not the only way to ensure quality.Even when women from lower strata, when they they go to buy cloth they do check the quality of the cloth, but just cause they cant afford to buy the most expensive showroom material stuff, we cannot say they are not quality conscious

3)Even if India does lack somewhere it is trying to improve and educate people about quality.There are a lot of awareness programs, advertisements on TV and news papers, which make people aware and conscious of quality. Like recently there have many television advertisements about how to ensure you are buy good quality gold, diamonds etc.

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Pawan Sharma said: (Wed, Jun 1, 2011 02:43:29 PM)

I think Indian are not less quality concious because all want to purchase good quality product. And today consumer are king of market. He is completely free to bought any product of any brand. But every body can not afford costly items. But every body finds cheaper and good quality product. When we go to market then we choose good product on the base of our pocket money. So it's mostly depend on the pocket. Because MNC, s is not only the way of goo product.

Some Indian companies provide good quality product in affordable rates. As Example Addidas shoes rate minimum is 1800 Rs but Lakhani shoes minimum rate is 830 Rs but the quality and duration of performance of both is approximately same as per my experience. But some time we have to compromise with quality due to shortage of o say Indians are not unconscious about their quality.
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Sriharsha Gondi said: (Wed, Jun 1, 2011 10:29:54 AM)

It is not that Indians are less quality conscious. Even the lower income groups, who earn just enough money to fulfill their basic needs, do consider quality of the things they buy. And how do we define quality anyways? For lower income groups, unadulterated 'mota chaawal' rice is a finest quality. For middle class people, anything does, as long as its well processed, etc. And higher classes consider eating only the finest Basmati available. When we withdraw money from ATM, we immediately complain if the currency notes are even a little bit soggy. And believe it or not, but the local rickshaw-walas, which earn at most Rs.300 per day, are themselves conscious of the currency notes they are getting. One tear in the note, and they will reject it. So how can we say that the lower income earning group is the one who has to suffer with low qualiy? Consider this...at every level of the social ladder, the best quality marker is different. While Quality consciousness is innate in every human being, it depends on what they have in hand that decides what is best for them. You can't expect some hot-shot like say, Amitabh bachchan, to come to your home and think, "Their lifestyle is of best quality"...nopes. He sits on a different level of quality marker. Hope I made my point. :)
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Shivani Jain said: (Mon, May 30, 2011 07:15:17 AM)

In my point of view Indians are quality concious. There are so many persons who are concious about calories which they taken in there daily life. But yes there are some people who are not able to control over there tongue, so for these people scientists do a lots of efforts they make such nutrition rich products which make a person healthy & fulfil all there tasty requirements. So be healthy & live a healthy & full of taste life.
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Meghna said: (Mon, May 30, 2011 03:40:03 AM)

It is not that Indians are less quality conscious. Even the lower income groups, who earn just enough money to fulfill their basic needs, do consider quality of the things they buy. And how do

we define quality anyways? For lower income groups, unadulterated 'mota chaawal' rice is a finest quality. For middle class people, anything does, as long as its well processed, etc. And higher classes consider eating only the finest Basmati available. When we withdraw money from ATM, we immediately complain if the currency notes are even a little bit soggy. And believe it or not, but the local rickshaw-walas, which earn at most Rs.300 per day, are themselves conscious of the currency notes they are getting. One tear in the note, and they will reject it. So how can we say that the lower income earning group is the one who has to suffer with low qualiy? Consider this...at every level of the social ladder, the best quality marker is different. While Quality consciousness is innate in every human being, it depends on what they have in hand that decides what is best for them. You can't expect some hot-shot like say, Amitabh bachchan, to come to your home and think, "Their lifestyle is of best quality"...nopes. He sits on a different level of quality marker. Hope I made my point. :)
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Vjpatel said: (Fri, May 27, 2011 08:20:08 AM)

The most important thing is definition of quality. A person define definition of quality by what is offered to him as quality. As an individual from childhood itself, several encounters with different elements, individuals, situation build that definition of what is good and what is bad. Few examples. Surrounding he lives in, treatment at school, the road one travels, quality of water, food, service of any kind, treatment from government, quality of their teacher, treatment at the place one works etc etc. The quality is also a relative term. One define its own quality definition and according to that what is best to him may not fit even acceptable to other. Example, tea served on road side vs tea served at 5* hotel. Person build that definition over a period of time from surrounding environment and what he gets is what he can deliver. Let us take an example, In India, when you go to by some electronics to a reputed store and buy an LCD TV, if he delivers a working tv on time with engineer sending to your home to fix that on same day, its good quality. May be in developed nation expectation would be to explain all features, guide customer properly without marketing one company, asking dimension of room, fitting that TV at proper height taking care of all necessary additional things like length of cable to power, home theater, and last taking back TV if customer does not like that. With smile of course. And more. Not selling same used piece to other customer displaying as fresh. The entire definition/standard is different. If first experience happens in developed nation, customer may not accept that. If later experience happens here in India, people will say seller is fool.
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Isha Chandok said: (Fri, May 27, 2011 05:52:17 AM)

Well guys, I think if we talking about Indians n their mentalities about qualities n quantities then me think Indians are not less Quality Concious but they wants both quality with more quantity at lowest price and also believe in Bargaining in every items either house-holds or others. And at that time quality automatically compromise because no seller or shopkeeper wants to loose their

buyer or customer and then he will show poor quality n large quantity in a same price which attracts people more because duplication of items are available in market very easily and many shopkeeper store n sell its for all types of customers. So guys being a Indian me believe we are not less quality conscious but wants both quantity with good quality but if we want to better quality then always keep in mind this slogan "Sasta Roye Bar-bar or Mehanga Roye Ik-Bar" then quality never compromise.
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Priyanga said: (Thu, May 26, 2011 10:46:13 AM)

Hai.. I am PRIYANGA in my point of you Indians are not less quality conscious but they are limited quantity conscious they are more aware of the money they want to spend the money in purpose full thing so only they thinking lot about quality and quantity of the product each and every people working hard to earn money to fulfil their needs, people need quality product and affordable price this is very sensitive because below poverty people is more in our country they want to buy low quality products in high quantity for example: now-a-days vegetables are more price so, people are don't buy high price vegetables instead of that they are buying some other low price vegetables so, according to the economy people are adjusting their life style and they are try to avoid their unwanted expense.All Indians having this habit of future saving because of that also some are having less quality conscious,people are very aware about their health so they willing to buy high quality and affordable price
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Ankit Upadhyay said: (Mon, May 23, 2011 11:52:39 PM)

This statement could be correct in some of the cases as we the Indian better known as -red has a good quality but due to some major past damage we have spoiled ourselves. Today in the age of competation we indians are not so copetative but we are capable of qualifying. Few examples which will voide the statement is IPL, Great Lata Mangeskar, Great Sachin Tendulkar, Mr. Ratan Tata, Mr, Amitabh Bacchan, Mr Shahrukh Khan etc this all are the GEMS of India for which world can only imagine but the india posses it. But to some extent the statement could be correct not for generic.
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Logu said: (Mon, May 23, 2011 10:17:03 PM)

According to economy, people's buy the product based on quality and quantity. The price is given to product based on quality. The people's who likes to buy a quality product they prefers to buy the product what ever the quantity may be, but there are some people's who likes to save the money and don't like to spend money on quality product they buy the product based on quantity, For each and every product quality is main thing which gives more lifetime for the product what we going to buy without seeing quantity, buying low quantity products gives less lifetime, our peoples always realizing this fact after buying the low quantity product. Not all

Indians are less quantity conscious, only few are less quantity conscious all other are quantity conscious they like to buy the products based on there quality.
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Ashish Mehta said: (Sun, May 22, 2011 01:11:03 PM)

Agreed with the statement that we are less quality conscious. Quality consciousness comes only if we have sufficient resources to opt quality. In India with 1. 21 bn population and scare resources, we still not reach to tje state where opt quality by paing more. Our more than 40% people are still staying in villeges. Our 40% people are still poor - which are one third of world poor, Our literacy rate is only 61%, Infant mortality rate is 6% - we can not talk about the quality, till our record in these areas improved.
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Reshma said: (Sat, May 21, 2011 09:23:35 AM)

India is a democratic nation,where people have right to select the right politician for their country.unfortunately 20% of the population think over the quality of the Candidate they are voting.others dont even bother.this is only because people are not aware of the drawbacks of poor quality and benefits of best quality with respect to personality or manpower.
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Himanshu Aggarwal said: (Sat, May 21, 2011 06:48:14 AM)

Hello! friends in my opinion Indian are not quality conscious we are quantity conscious. This a big fact that our Indian people just watch only quantity they do not see quality this because only people are below poverty life. Therefore the people want a lot of thing in low price and this make a lot of corruption. The corruption scatters when a shopkeeper give very low quality in a lot of quantity. This make attract to purchaser and the purchaser buy a thing in a lot things in high quantity but the quality is down and to remove this we have to take some good steps. Those step can easily make the Indians quality conscious.
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Preeti said: (Fri, May 20, 2011 04:17:27 AM)

More than 70% of indias population lives in villages, who have to struggle daily for their basic needs or we may say a two time meal. These people are not aware about the quality factor because they are still in the nutshell of just living from hand to mouth. Quality factor is to be considered only by the people whose pockets can afford to pay for that quality. Because as we know quality and cost are directly related. Rise in one results a rise in other. But however the rural people have value for money. They want the quality products to be available at reasonable

and affordable prices. For eg: Sunsilk sachet available in rural areas at two rupees, parle G, ponds small can. Indians are also very quality conscious but there pockets don't allow them too be quality conscious.
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Tushar Lilani said: (Mon, May 16, 2011 05:54:25 AM)

When we talk about India we are talking about a whole country not a single class or society or state. The major problem in India is its humongous population. Some are earning more than enough and some are not able to fulfil their basic needs. Large population gives rise to poverty. Its not about quality consciousness its about are you able to buy a quality product or not. Many people not only in India but in other countries also are only able to fulfil their basic needs, like "HAND TO MOUTH" or even some of them are even not able to fulfil their basic needs. Of course as the quality of a product increases its cost also increases; their is a direct relation between cost and quality. People who are able to buy luxury and branded products they can of course buy and they would prefer to buy quality products for the sake of their status but those who are unable to buy. I have a question even if they wanted to "HOW CAN THEY?". Its not about Indians are less quality conscious its all about are you able to buy or not.
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Reshma said: (Fri, May 13, 2011 03:09:22 AM)

Indians are less quality conscious because of their skill they don't have good training like other countries have for their workers, they don't get good incentives for their work this is also the other reason for their bad quality of work. Indians do not get good and sufficient raw material for their production. also the people in india don't earn so much to purchase expensive goods as the cannot affort. again the competition is also the reason why the indian seems to be less quality concious.
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Aadya Yadav said: (Thu, May 12, 2011 02:56:50 PM)

Well this doesn't go only for Indians. In every country the higher income group are able to buy superior quality products than those who earn lesser. India when compared to the other countries is less quality conscious because Indians cannot afford the same quality as those who belong to richer countries as the economic status of Indians is not that well off with nearly 47%below poverty line. The imported goods which may better better quality are costly and beyond the purchasing power of a middle-class man. Well for the products he can purchase, he would definitely go for a better quality products which is possible because of the stiff competition b/w the brands to increase the consumer base by offering better quality and optimum prized goods. The awareness campaigns launched also enables to check the commodity for its quality and quantity before buying it.

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P.Sweekar said: (Thu, May 12, 2011 05:43:17 AM)

I think we indians are less quality concious, becuase our politicans have made our country worse when compared to all countries, they can increase or decrease the market prices according to their own, our goverment doesn't fix the prices, for example take a farmer who was supplying some 1000 kg of rice to goverment, have get only some 50 percentage to his hands, remaining 50 percentage of the money will eat by politicians, then how they think of quality, and he himself will have no chance to eat their own rice and he will go for 1 rupee rice. So quality doesn't matter in our company. In India quantity matters most but not quality. If we take our population into consideration its not possible even for Government to provide quality. Not every person can buy good quality products and its not that all are ignoring quality. There should be proper standards to be set for quality for everything. In India the people buying the products are of two categories one the upper class and other the middle class along with the lower class. The people which are of upper class prefer better quality rather than the price they are ready to pay more but the quality should be good whereas the middle class and lower class are less quality conscious as they want the product to be cheaper they can compromise with the quality. Yes Indians are less quality conscious when its comes to money. As in people with heavy pocket will go for high quality product. But that with less money in there pocket will have to make up there mind in buying low quality product. They give preference to quantity over quality.
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Pallavi.H.Sherkhane said: (Sat, May 7, 2011 04:14:29 AM)

Yes Indians are less quality conscious when its comes to money. As in people with heavy pocket will go for high quality product. But that with less money in there pocket will have to make up there mind in buying low quality product. They give preference to quantity over quality.
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Monty said: (Thu, May 5, 2011 01:44:19 PM)

In India the people buying the products are of two categories one the upper class and other the middle class along with the lower class. The people which are of upper class prefer better quality rather than the price they are ready to pay more but the quality should be good whereas the middle class and lower class are less

quality conscious as they want the product to be cheaper they can compromise with the quality.
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Anitha said: (Wed, May 4, 2011 11:29:31 AM)

Quality and Cost are two factors which are inversely related. Thus one has to pay more to acquire a good quality product and vice-versa. Having said the relationship between quality and cost let us view this from India's perspective. India being a thickly populated country where 41. 6% of the total population are below the International poverty line. Thus they certainly would not look at quality as a priority while buying any product. The majority of the Indian crowd are just struggling to fulfil their basic needs wherein there is no thought given about quality. This is one strong reason for Chinese goods to occupy the market share in India. Its that portion of the population who fall under upper middle class and affluent class consider quality as a criteria for purchase. Thus if we assess the current trend & majority of the population in India we will have to agree to the bitter truth that Indians are not quality conscious. Having said so, the vision of every Indian should be to work towards constructing a society where every Indian realises the importance of quality and is in a financial capability of demanding for the same.
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Deepali said: (Tue, May 3, 2011 01:34:43 PM)

In India quantity matters most but not quality. If we take our population into consideration its not possible even for Government to provide quality. Not every person can buy good quality products and its not that all are ignoring quality. There should be proper standards to be set for quality for everything.
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Jia said: (Wed, Apr 27, 2011 06:56:11 PM)

India with its humongous population is doing exceptionally well in various aspect but when it comes down quality its not that we Indians are not concerned about it but its that all of us are not financially capable of opting for a high quality product every-time. As already stated by giving various examples previously that how a man who earns just enough to feed his family, doesn't care about the quality as far as his family's needs are fulfilled. why do

you think the Chinese manufactured items top the sale in India? it because most of our population lives below poverty lines and others are what we call lower and upper middle class families, and with day to day advancement the need for basic gadgets and goods are increasing which make people opt for low end products. But there are group of people who are very quality conscious too. these includes the college crowd : the peer pressure and to maintain status symbol and then there are highly paid officials , businessman and others(politicians,celebs) for whom money is no bar and last but not the least few who are actually concerned about the quality (and not about show-off). but there is no denial that with increase per capita income and the growing awareness about the importance of using a good quality product, the quality consciousness is increasing too!
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Dinesh said: (Tue, Apr 26, 2011 11:12:50 PM)

I think, this quality is all about mind set of an individual. I came across a situation in Indonesia where currency is much weaker than India, but the vehicles running on the roads were looking like a new one. While in India, you will see lot of cars looking like a second hand ones. And few of them are in the condition to scrap, but still running on the road! It means, people here in Indonesia, are having a mind set to go for good car/vehicle & are concious enough to maintain that. Yes, this mind set is all dependent mostly on the financial status of the person & availability of the quality products. If you an individual has to manage many things in very limited budget, then sometimes, he has to trade off between quality & quantity. Quite often, you may not not quality product after paying a handsome amount.
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Hemantkumar said: (Tue, Apr 26, 2011 10:27:44 PM)

Quality consciousness of us Indians has been increasing progressively. Also it is helped by increased competition in market for the same product or service. If consider for services then it has increased absolutely whether its Telecom sector or transportation. See my friends improvement doesn't comes suddenly overnight, but it comes by steadily progressing. So if we see relatively quality consciousness and availability is increasing steadily as compared to past years. Although Economic inequality, poverty and purpose always has and will have impact on quality preferences of different category of people. This progressiveness can be seen from the decreased number of cases of adulteration which is as a result of increased stringency of "jago grahak jaago" campaign run by consumer welfare organisation in India helped by increased literacy rate to 74. 04% (overall) and to 82. 02% (youth) this 2011 census.

So keeps your fingers cross, I am sure things are going to be better and better day by day steadily. And so do quality consciousness with availability !
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Anil said: (Mon, Apr 25, 2011 04:28:11 AM)

i think we indians are less quality concious, becuase our politicans have made our country worse when compared to all countries, they can increase or decrease the market prices according to their own, our goverment doesn't fix the prices , for example take a farmer who was supplying some 1000 kg of rice to goverment,have get only some 50 percentage to his hands,remaining 50 percentage of the money will eat by politicians,then how they think of quality, and he himself will have no chance to eat their own rice and he will go for 1 rupee rice.so quality doesn't matter in our company.
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Suman said: (Mon, Apr 25, 2011 12:32:34 AM)

I agree that Indians are quality concious. But the financial situation of Indians are "forced" to go for less quality.. About 60% of Indians are below the poverty line. As per market quality is always "inversely" proportional Quantity. i.e as quality increases quantity decreases..
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Suraj said: (Sat, Apr 23, 2011 03:46:19 AM)

Indians are concerned about the quality of the products they are buying.But in India it very difficult to judge a better quality product, there are several reasons for this: 1) Our markets don't have any strong governance regarding piracy,so just going with brand names is not a solution! 2) Production units at different locations of some Indian industries have difference in quality, I experienced it after discovering that a particular brand of grease offers a better quality when you buy a barrel than a 200gm packet! 3) Non-availability of products and bad supply facilities of a particular(though good quality) product forces people to shift to a lower quality brand which is easily available. 4) You can't make-out that a particular product is having a fake ISI mark or a true one(government needs to take care of this,and we all know about our governments well). 5) High import duties on imported goods and State wise duties sometimes doubles (or even

higher) the actual cost of that product and quality in terms of economic efficiency is also equally important.
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Rajkumar.G said: (Tue, Apr 19, 2011 06:35:41 AM)

Not only Indians no one will be happy with low quality products ,It is based on the individuals financial status.If we peoples are afford we will definitely buy quality and branded products there is no doubt on that.
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Deepali said: (Tue, Apr 19, 2011 04:04:28 AM)

The main reason for Indians not being quality conscious is the economic inequality prevailing in the country.Rich income group can afford for quality and are also served with good quality.On the other hand,lower income groups cannot afford quality and they do not get better qualtiy products(the food offered to BPL & APL families at minimumprice support shops is the best example for it.)
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Mohit said: (Fri, Apr 15, 2011 03:18:31 PM)

Hi all, Yes, Indians are less quality conscious, reason is not that we don't know the benefits of quality products but the main reason of avoiding quality is that the price of products increase with increase in the quality. So one with heavy pocket will go for best quality and other with limited money will go for the product that will suffices his needs. Other reason is the population, consider a person having 5 or 6 children and want to buy mangoes (with Rs 100 total in his pocket) for his family and have options Rs 40/kg and Rs 80/kg then he will definitely go for 40/kg because he is not in a condition to think about quality.
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Nandkishor said: (Mon, Apr 11, 2011 01:08:36 AM)

Hey friends I do agree that we Indians are quality concerned. However I would like to say that up to some extent we Indians are quality concerned. Because as we all know that, 70% of our population lives in villages, where their bred and butter depends on the income of their farms, Do you people think that such group of people are really concerned about quality? In today's date when inflation is rising sky high, does quality matter for them? When its really difficult for them to survive in this rising inflation. On the other hand Quality does matter for the people who can survive well in this inflation. So I

think person to person and also depending on our standard of living the importance of quality changes.
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Swarnali Chanda said: (Sat, Apr 9, 2011 01:19:10 AM)

We Indians are quality concerned, this statement is true but to some extent. One of my friend have mentioned that we wait for months to buy new things with additional features, but I think we wait for reduction of cost of those things that we can get those with same features but in less cost. Yes we go to the market to buy tomato and all and before purchasing we ask about quality, but at the same side we bargain to reduce the price, and if we don't success to buy those in less price we take the things which are less expensive and forget about the quality. This point of view is adoptable more or less in every sector.
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Abhiram said: (Thu, Apr 7, 2011 01:35:22 AM)

Hello. I am abhiram. INDIA! "Where customer is a KING". A country with 100 crores of population where counting the population is itself a difficult job, then one with the poor financial conditions, some who live hand to mouth, are not that concerned about the quality. They have to make them satisfy with the quantity. But the things are changing fast, people are diverting their minds towards the quality issues and are not ready to compromise on any degradation in the standards.
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Arpan said: (Mon, Apr 4, 2011 11:22:42 AM)

According to me Quality consciousness depends on person to person. Some people ignore quality in order to save money while others are very quality conscious and they do not take money thing in to consideration .instead the quality of a product. on the other hand people who are hard pressed for money have to naturally compromise on quality. Day by day as more people are getting educated about quality , quality is now being taken into consideration more and more. Now people buy a LG or Samsung TV instead of buying a local brand since they are aware of the positiveness of buying a branded TV.Indians are as quality conscious as other people in the world are.
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Chetan said: (Fri, Apr 1, 2011 01:42:35 PM)

Hi,

I am chetan. We all know the economic condition of our country. We can take one example many people cant afford to buy touch screen nokia mobile there is the quality but if we look towadrds the china mobiles these only can affordable to them because they can enjoy all that things which nokia can give. So many of us always look towards the functions (quantity) not towards the quality because of that all the companies are move towards the cost reduction by compramissing the quality.
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Avinash Swarup Srivastava said: (Sat, Mar 26, 2011 09:40:07 AM)

Yes,we all know the economical condition of our country. People do not have even two time's meal. In such a pitiful condition how can you expect people to buy good quality but expensive goods. For example a poor Indian who is really very poor cannot buy Rs.60 or Rs.80 per Kg rice. He will no doubt, go for the much cheaper rs.20 per Kg rice but selling this cheap rice is a business as well and to make profits here, quality is compromised. So we see that Indians don't puposely use low quality goodsbut are forced to do so due to our bad financial condition.
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Sushma said: (Thu, Mar 24, 2011 11:32:43 AM)

In a country like India here the population is more that 100 cr. How can one think that everyone here will be brand concern. There are top level people & some middle level who are really brand concious. But how many are those? How many people are there who change themselves according 2 the fashion. BEST EXAMPLE-when you visit to a show room please try 2 count the no: of people over there & on the same time go & visit to a shop. You will find a huge difference. In India people know there 2 spend there money. They try 2 get maximum benefit from that same amount of money. Indian are more intelligent they know here 2 spend there money & in what amount.
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Poonam said: (Wed, Mar 23, 2011 02:00:38 PM)

In India approximately 110 crore people live there. If here quality conscious means brand conscious so there are many people who's first priority is always branded things. But in India there are also that people who are enable to earn their two time meal but it does not mean that indians are less quqlity conscious because indians want to get more thing in less price. If they get same thing in less price then they prefer that thing.
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Poonam said: (Wed, Mar 23, 2011 01:51:38 PM)

If here quality consious means brand consious. So there are so many people who's first priority is always brands. But this is fact that in India there are many people who do not earn their two time meal but it does not show that indians are less quality consious because indians want to get more features in less price and if they get it in less money then they prefer that thing.
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Gaurav said: (Wed, Mar 23, 2011 12:41:31 PM)

Hi, its Gaurav Kathuria. I would like to say that Everybody is quality conscious but at present money has overcome the importance of Work/Ethics/quality. Everybody is striving for money. And because of this attitude "Chalta Hai Ji", quality is not reaching towards poor people and middle class one. Everybody is saying today there are lot of showrooms, branded clothes, precious watches etc. etc. Do we have quality in Justice System, Government Deptt.????? You can get a Pizza at your door within 20 minutes but you can not get an ambulance at your door within 20 minutes. Is that the quality in INDIA. wake up INDIANS. Do something for our country
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Deepak Dhiman said: (Mon, Mar 21, 2011 03:04:28 AM)

Yes Indian are quality conscious, we can say "Quality conscious but in virtual way" means we go with the publicity. We believe that every one use it Global and we heard about it allot that means it is good. Example -when we go to shop, we ask for Colgate without having the second thought because Colgate have replaced the name tooth past from your mind. Advertisement make us believe that that product is best in quality, we never read the ingredient in that product.
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Hitesh Dhingra said: (Fri, Mar 18, 2011 06:29:47 AM)

I think one statement can't defined mindset of all Indian because there are a lot of peoples which are brand conscious and quality of product is the first priority for them but some people have to buy low quality products due to there poor financial conditions. No one want to buy low quality product but suppose a person has fifty rupees cant go to hotel for his meal because he want to get something in his stomach, and it is not only in India.
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Jyoti15 said: (Fri, Mar 18, 2011 06:00:15 AM)

I am agree with this point "Indians are concered about quality of products. In India people are Intelligent, so they use their brain not only developing new technology or scientific research but also purchasing goods. No dought 50 % of people are living here below poverty level but they concerned to purchase quality, durable things at lower price.
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