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TM Prospectus Contents
Fluentzy: ✉ A 3-month self-study programme
The Fluency Development PART - I
Course
“The legendary self-study course”
– Competition Success Review. How to pick up The institute and the course, 3
Essential qualification, 4

A set of 20 course books by


fluency in English Course duration, 6
Course aims, 7
thro’ self-study...
Prof. KevNair. Designed
for independent study. Course principles, 8
Course techniques, 11
Course Lessons, 12
World’s 1st! “If you tend to use English in your day-
to-day life, and if you are looking for Course effectiveness, 15
“World’s first dedicated
achieving excellence in it, here’s the
course in fluency building” Course contents, 15
final word on the line of authorities
– THE TIMES OF INDIA. you need to follow: Quirk for Learners from all over the world, 19
grammar, Fowler for usage, and
KevNair for fluency.” Course fees, 20
An In-depth Course – The New Indian Express. Despatch of course books, 23
“No, this is not just “If the world’s first thesaurus was Two reasons why you should enrol now, 24
another crash course in brought out by a doctor, the world’s
spoken English.” first fluency lexicon was brought out by How to enrol on the course, 25
a lawyer, Prof. Kev Nair... Prof. Kev Nair
– THE HINDU, is regarded the world over as the father
India’s National Newspaper.
PART - II
of fluency lexicography.”
– Competition Success Review. “Can I become fluent in spoken English thro’ self-study?”, 26
The Global Alternatives to self-study route, not really practical, 26
Standard! TM
Classroom instruction, not really effective, 27
“This is a unique course, Fluency techniques and real-life situations, 27
TM
and is considered every- Face-to-face instruction and Feedback, 30
where as the world’s Adult Faculties Council
Helping learners in difficulty, 32
fluency standard...” PW-25, Devaswam Parambu Lane,
Elamakkara PO, Living and working in an English environment, 35
– Competition
Success Review, KOCHI – 682 026, Kerala, India. Fluency techniques: The only quick & easy route, 37
India’s largest-read (91)(0484) 2538449, 2408361.
youth magazine in English. Fax: (91)(0484) 2408361. Act now, 38
33-year-old heritage. Since 1971. E-mail: info@fluentzy.com. Application form, 39
Self-study route since 1982... TM TM
Up-to-date then. Up-to-date now. Unifying the world thro’ fluent English
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Prof. Nair is an eminent scholar. He’s a first class LL.B. and a first class LL.M.
PART - I
And he was ranked first in university in both the LL.B. and LL.M. exams.

The institute and the course “Nair was the first person in the world to give shape to the area of study
now known as ‘English fluency development’ and to systematize it into a
Here’s an Institute and here’s a course that have been in existence for distinct teachable subject... He isolated the factors that block fluency as
quite a long time – and have been highly successful. well as those that promote fluency. He worked out a series of fluency
techniques, and organized them into a dedicated course in fluency devel-
Pioneers and leaders opment for the first time in the world. So he’s better known as the father
of fluency development.” – General Knowledge Today.
The Adult Faculties Council is “a premier centre for fluency studies with a
worldwide reputation” – The New Indian Express. And Fluentzy: The “Nair’s work on English fluency training has been widely recognized. In
Fluency Development Course is “the world’s first dedicated fluency 1999, he received the Samajshree award. Eminent people on whom the
course.” – Competition Success Review. Samajshree title was bestowed in the earlier years include T. N. Seshan,
This is a self-study course — a course in which you study at home, and Vijay Mallya and K. P. S. Gill. In 2001, Nair received the Man-of-the-mil-
not in class, and in which you study by yourself, without depending on a lennium gold medal.” – The New Indian Express.
teacher. This course was created and designed by none other than Prof.
KevNair, “the internationally respected authority on fluency develop- Not a university
ment” – General Knowledge Today. Prof. Nair has studied this area in Let us state one thing clearly at the very outset: We’re not a university
such great depth, and has developed it to such a great extent, that he’s established under any Act passed by the Parliament or a legislative body
considered as “one of the world’s foremost authorities on English fluency in India or in any other country. No, we’re not.
development.” – Competition Master.
And this course will not lead to any degree or diploma recognized by any
“He had been researching since 1971, and the results of the study led him such university. No. And so there are no exams at all, and the learning
to new discoveries” – THE HINDU. And based on these discoveries, he you do is not going to be of the exam-oriented type.
designed this course by 1974. “From 1974 to 1982, The English Fluency
Institute made use of this course and Mr. Nair’s books in seminars and We’re a private institute: “a premier institute with an international reputa-
workshops. Since 1982, The Adult Faculties Council has been offering this tion” – Competition Success Review. And our course is a skill-building
course on a world-wide basis” – General Knowledge Today. programme: It’s intended to help you develop a skill — the fluency-in-
English skill. And to a very high degree, too. So all the learning you’ll be
Since then, this course has had steady acceptance among educated people doing is going to be skill-oriented.
throughout the world. And since then, this has perhaps been the most
popular and the most sought-after course offered from India. India’s na-
tional newspaper THE HINDU has described the success of this course as
“Fluentzy’s phenomenal success”.
Essential qualification
If you want to take this course, you need only two qualifications:
Our Hon. Director: Father of fluency development First, you must know English reasonably well. That is, you must be an
Our Hon. Director is none other than Prof. KevNair. “KevNair is known advanced learner of English — or a post-advanced learner. Essentially, this
as the father of fluency development...” – The New Indian Express. course is meant for two broad categories of people:
➧ For people who need a high degree of fluency — either because
“Many people consider the course designed by Nair to be the greatest they’re already in positions of authority or influence, or because
development in the history of the English language since 1852 when Peter
they’re aiming for those positions.
Mark Roget published A Thesaurus of English Words and Phrases.
Perhaps this course is also the finest contribution English language has “The spontaneous speech production skill that this course helps you gain is
ever received from outside an English-speaking country.” precisely the skill you need if you wish to excel in positions of authority,
power and influence beyond a certain level.” – General Knowledge Today.
– The New Indian Express.
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➧ For people who already speak English fluently enough in situa- who are quite fluent in English, including fluent native speakers of En-
tions where short stretches of speech would do, but not in situa- glish. And you even have to give newspaper and television interviews or
tions where they have to speak continuously and in detail — call press conferences now and then. You want a skill that can make sure
people listen... A skill that can get you attention and respect.
without previous planning, preparation or rehearsal.
➧ You’re an applicant for a high-profile course like MBA or MCA, and you need
Second, anyone who wants to take this course must have the drive and to be quite fluent in English at group discussions, presentations and inter-
self-discipline needed for self-study. Please understand this: This course is views. (Do you know one thing? The way you fare at a group discussion
based on a plain truth: Classroom instruction or speech delivery training or an interview depends not on what you know... but on whether you
in classrooms cannot get an adult foreign learner of English to achieve know how to speak about what you know – in fluent English).
true fluency in spoken English. This may, at first, sound incredible to ➧ You’re an educated person, and you’re expecting a call for an important
many people, but this is the truth. Absolute truth. You must understand job interview or promotion interview. And you can’t risk speaking in
this completely, and must be willing to learn from the course books we broken English.
supply on your own. (Go thro’ the topic “Course principles” in this PART ➧ You’re a Civil Service candidate, and you’re determined to get selected.
and thro’ the discussion under the heading “Can I become fluent in spo- And you want to present yourself to best effect everywhere.
ken English through self-study?” in PART-II). ➧ You’re a TSE candidate, and you’re determined to go to the US.
➧ You’re a person planning to go to the UK, Australia or New Zealand for
Who should take this course? higher studies or for employment.
You should – if you’re one among these people:
➧ You’ve learnt grammar very well, and have even built up a wide vocabu-
lary. You’re even fluent enough to make one-or-two-line statements or to Course duration
give one-or-two-line replies or to ask one-or-two-line questions. But The duration of this course is 3 months.
when you sit at a table in a meeting or stand up to make a presentation,
you keep wishing: “If only I could disappear”, because you’re not able to But this doesn’t mean that everybody will take exactly 3 months to learn
go on speaking in English – without long intervals of embarrassment and what the course teaches — or that nobody will take more than 3 months.
indecision between every two words. Words are on the tip of your That is, there’s nothing really rigid about the 3-month period. You see,
tongue, but they just don’t occur to you readily when you need them. this is a self-study course, and so you’re free to learn from it at your own
➧ You’re a graduate or a postgraduate. And you’re good at writing reports pace. Within a few days with the course books, most learners would be
and other things in English and at translating sentences in your mother- able to find their own speed and rhythm for the study. But the way some
tongue into English. But when you want to speak about the same things learners pace themselves would be different from the way other learners
in English, you find that you can’t – without stuttering and hesitating. would. And so the exact period in which a learner is able to complete the
And you feel forced to fall back on your mother-tongue. Or you become course would vary from learner to learner.
tongue-tied.
To a great extent, the duration of the course also depends on how well
➧ You have excellent academic qualifications, and you’re eager to earn a
superior job – a position of authority or influence – because you’re not you know English at present. If your present knowledge of English is ‘very
the kind of person who’d be satisfied with the background jobs of life. good’, you’re likely to start touching a high fluency level even before the
➧ You’re in a profession (like law or marketing) and have to persuade im-
3-month period is up. But if your present knowledge of English cannot be
portant people to your point of view... or convince them of things from called ‘very good’, but is just ‘fairly good’ or ‘average’, you’re likely to take
time to time. Yet, you find yourself failing in your attempts, and even 3 months or perhaps longer to reach that level.
getting snubbed. Much also depends on the amount of time you spend in learning from the
➧ You’re a public figure or a senior official or a senior manager. And you not course books. To get quick results, some learners need to spend about 3
only have to get things done, but also have to keep up an image... and hours a day (on an average) in 2 or 3 sittings. But some learners would
make a strong personal impact on people you deal with. And you fre- find that they need to spend only about an hour or two a day.
quently have to have serious conversations and discussions with people
“This course is meant for those who can write good English, but who have
“And no wonder recognition came seeking Mr. Kev Nair.” – THE HINDU. difficulty speaking it fluently. ” – Business Line.
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So you see, the 3-month period is the median period that most learners English — whether you’re producing a short stretch of speech or a long
would find necessary — as well as sufficient. stretch. Whether you’re discussing, explaining, narrating or describing
things. Or telling stories. Or taking a stand and defending it. Or arguing.
Or expressing an opinion and supporting it with grounds and reasons. You
Course aims need this skill — if you want to carry on a serious conversation. Or to
have a chat. With your words flowing out – freely and readily.
This course aims to help you get an invaluable skill: The skill of speaking
English – with a high degree of fluency. A skill that can bring personal
Natural style: Native-speaker-like English
success and career advancement to you. Specifically, this course aims —
The English that this course helps you become fluent in is not the ‘‘book-
➧ To help you gain the skill of dealing with hesitations while speak-
ish’’ kind, but the kind that native speakers of English speak – at home
ing English – the way native speakers of English deal with them.
and outside. Genuine and natural. You’ll see that its marks are simplicity,
➧ To help you convert your knowledge of everyday English vocabu- liveliness, spontaneity and lack of artificiality.
lary and structures into a real mastery of spontaneous speech-
This course aims to help you speak international English. Educated inter-
building skill.
national English. And not a regional or local variety.
➧ To help you get free of the urge to fall back on your mother-
tongue (while you’re speaking English). And to help you gain the
skill of composing what you want to say in English and to say it at
the same time: The skill of producing English on your feet. Spon-
Course principles
taneously – without prior planning or preparation. This course is founded on facts – and not on speculations. And here are
some of these facts:
➧ To train your organs of speech to work smoothly... in the way that
the English language wants them to work – and to help you speak
English without stumbling over sequences of the English sounds. Self-study alone can bring you true fluency
Yes, this course aims to help you get an excellent command of spoken Here’s the most important fact on which this course is based: You’re the
English, so you might never be at a loss for fluent speech. only person who would be able to get you to speak English with a high
degree of fluency. Nobody else would. Others would only be able to help
Spoken English fluency you — by pointing the way.
And the course books we supply give you the ultimate fluency building
By the word ‘fluency’, what this course means is the skill of speaking
help that you can expect to get from any part of the world. The ultimate
English smoothly and continuously – without hesitation preventing you
help — the greatest, the most effective help. Remember this: These course
from speaking on. Yes, it’s the skill of speaking about things clearly and
books have been written by none other than Prof. KevNair, the very per-
easily – in English that is natural, appropriate and easy to understand.
son who originated the idea of fluency development through deliberate
Without struggling for breath or for words.
training. He’s a person who knows more about fluency building than
anybody else in the world.
A dedicated fluency course
PART-II of this Prospectus would tell you in detail how self-study helps you
You see, this is not an ordinary spoken English course. And its aim is not
achieve a high degree of fluency in English.
just to teach you how to make one-line statements or ask one-line ques-
tions or give one-line replies now and then. No. This is a fluency course.
Yes. A dedicated fluency course. A course designed solely for helping you Spoken English vs. Written English
develop and extend your fluency in spoken English. True spoken English is quite different from the kind of English you learnt
Yes. Our course concentrates on helping you add a smooth flow to your at school or college. What you learnt at school or college was mostly
written English, and not spoken English.
“It’s a three-month course which promises to help you shed all inhibition
“The ‘Fluentzy’ course, developed by Kev Nair of Kochi has been helping
and embarrassment and turn English-savvy” – THE HINDU.
those who aspire to speak English fluently” – The Week.
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Generally, at school or college, you don’t even get to learn the real differ- This is one reason why ready-made sentences and cassettes won’t make
ence between the two kinds of English. Result? When you speak, you try you fluent. So, if you want to become fluent, you must gain the skill of
to copy the style of written English. You start thinking in terms of written producing speech spontaneously – without conscious effort.
English grammar and usage... and written English vocabulary. In terms of
translating... And you get lost. You try hard to complete whatever you say Translation: Impossible
into ‘perfectly-formed sentences’ – because you’re under the (wrong)
You won’t be able to speak English fluently by translating. Mind you, you
impression that they’re the true units of speech! And you end up gasping
can never achieve fluency in English through any other language.
in the middle. And you find it impossible to speak on – without faltering.
You see, translator-speakers first think in their mother-tongue and then try
Of course, some written-English-minded people might manage to com-
to translate their thoughts into English. Their thoughts do not come out
plete their spoken ‘sentences’ – after straining hard. But mind you, they
directly as English speech. And as long as their thoughts don’t come out
wouldn’t sound natural. Instead, they’d sound phoney and highbrow.
directly as English speech, they can’t become fluent.
When they speak, many of them wouldn’t even sound as if they were
speaking. They’d sound as if they were reading ! And what many of them Here are three of the chief reasons:
say would often sound like a composition read aloud. • The ‘structures’ of most English speech-units are not similar to the ‘struc-
tures’ of the speech-units in other languages. For example, the order in
which you should arrange the elements in an English speech-unit is
Classroom speech practice can’t help you become fluent different from the way you do that in other languages.
Suppose that a few people who can only speak broken English sit around • Most of the core words, collocations and conversational expressions in
a table and try to do speech practice in English. You see, they’ll only be English don’t have equivalents in other languages.
able to do the speech practice in broken English. And not in fluent English • Several words, collocations and expressions in other languages don’t
— because you see, they can’t speak fluent English. And if they keep on have equivalents in English, either.
doing this kind of speech practice for a few months, broken English be- Mind you, the effort to translate stands between your thought and your
comes their habit. And not fluent English. This is so, no matter how good speech as a block. This takes away your attention from the ‘matter’ of
their knowledge of English is. your speech, and forces you to concentrate on the ‘manner’. And then you
Even the presence of a teacher can’t improve the situation — because stop thinking about ‘what’ you want to say, and start paying attention to
fluent English is not ‘corrected’ or ‘improved’ broken English. Broken ‘how’ you say it. And then, you automatically falter, and your speech-flow
English, however improved and made smooth, still has the characteristics automatically stops.
of broken English as its underlying features. Only, it’s a kind of ‘improved’ And translated spoken English sentences sound stilted. They don’t sound
broken English. That’s all. But not fluent English. Fluent English is a natural – like the English spoken by native speakers of English.
wholly different stream. Something totally separate. “Nair has identified a
fluency nucleus as the key to fluent English. And unless one has this
nucleus in himself, he can never achieve true fluency” – THE HINDU .
Organs of speech: Not cooperative
You know, the muscles of your organs of speech are in the habit of moving
Learning by heart: Impossible and bending regularly in certain set patterns – to suit the demands of your
mother-tongue. They fight shy of working in a different way – to suit the
Mind you, you can’t learn by heart all (or even a small proportion of) the demands of the English language.
‘speech-units’ that are possible in a language, and then reproduce them as
and when required. There are millions and millions of them. People don’t, And mind you, as long as your organs of speech don’t readily move, bend
and can’t, speak that way. And you can’t anticipate all the contexts and and work in the way the English language demands them to, you won’t be
situations you’ll have to speak in. And you can’t tell beforehand what able to speak fluent English.
kinds of questions others might ask. Or what replies you might like to
give. Or how a conversation might progress. “This course is eminently capable of helping you teach yourself how to
juggle with and manipulate English while having lengthy discussions and
“It helps the learners achieve a high degree of fluency through a set of talks.” – General Knowledge Today.
highly specialised techniques” – The New Indian Express.
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Cassettes: Not helpful niques. (10) On-the-spot speech-composition Techniques. (11)


Audio/Video cassettes containing ready-made sentences won’t make you Information-packing Techniques. (12) Discourse-building Techniques.
fluent. No, they won’t. Of course, if you listen to them for hours and (13) Word-mastery Techniques. (14) Rhythm unit Techniques.
hours, you may be able to learn a few isolated sentences by heart.
Remember this: Cassettes like these contain ready-made sentences that What method does this course use?
have been edited and polished (and not naturally-occurring ones). And We supply you with a series of course books. They’re self-instructional
ready-made sentences are precisely the things that won’t help you. What materials specially prepared for home study. They’re self-explanatory. And
you need is not the skill of reproducing ready-made sentences in stereo- they help you to train in the fluency techniques – by yourself. In the
typed situations, but the skill of composing your speech and speaking at privacy of your home. At your leisure.
the same time – no matter what the situation is. The skill you must get is You see, there are a large number of isolated pieces of language funda-
the skill of making up newer and newer speech-units off-hand, as you mentals lying scattered here and there in your mind. The course books
speak along… The skill of filling time with talk. In any situation – de- bring all these things together. And they organize these things into a
pending on the needs of the situation. systematic body of knowledge within you. And they add a lot of other
You see, spontaneous speech is always produced under pressure of time. fluency-related aspects to that knowledge... and make that knowledge
You speak in the ‘here-and-now’. You have to connect what you’re saying rock-solid. And they get you to master language manipulation skills and a
now to what you’ve finished saying. At the same time, you have to be large number of other things on which the fluency skill is based. In this
thinking about, and preparing, what you’re going to say next. You’ll be way, the course books get your fluency skill to develop from a firm foun-
able to do all this, only if you know the techniques of ‘on-the-spot speech dation, rather than in a disorganized or haphazard way.
composition’. In short, this course creates conditions that are necessary for the growth
Cassettes containing ready-made sentences won’t teach you these tech- of a fluency nucleus in you. And once you have this fluency nucleus in you,
niques. In fact, these cassettes give you a false impression: They make you’ve started achieving true fluency.
you think that spoken English is made up of ideal strings of complete and
perfectly-formed sentences. They make you think that you’d be able to Teach yourself
speak English if you learn a few one-line sentences. They don’t bring you You see, you’re an advanced learner or a post-advanced learner. And you
face to face with such features of spontaneous speech as starting trouble, don’t have to do the learning in the presence of a trainer. This is because
false starts, repetition of syllables and words, hesitations, pauses, pause fluency techniques are things that are uniquely suited to self-study.
fillers, gambits for creating planning-time, incomplete structures, unfin-
In fact, you’ll never really come to master fluency techniques until you
ished word-groups, reformulations, refinements, backtracking, etc. They
learn them by yourself – without anybody helping you. It’s only when you
don’t give you the skill of speaking ‘exploratorily’ and ‘manipulatively’.
understand them inside out by yourself that they become part of your
being. And only then will it become second nature for you to apply them
Course techniques and speak English really fluently... in real-life situations. And if you want
to become really fluent in English, applying fluency techniques must come
Our course helps you become fluent through a series of specialized flu- as second nature to you.
ency techniques. These are techniques that native speakers of English
use unconsciously. Here are the chief fluency techniques:
(1) Idea unit techniques. (2) Speech-generation Techniques. (3)
Course Lessons*
Habit-formation Techniques. (4) Mouth Gymnastics. (5) Speech-flow
How were the Lessons and Supplements in this course prepared? Through
Techniques. (6) Pattern Techniques. (7) Word-fusing Techniques. (8)
intensive research-studies. By Prof. KevNair.
Conversion Techniques. (9) Functional/Notional/Situational Tech-
“The course is specially designed for people who can write good English, “This is a no-nonsense course, and it adopts a down-to-earth approach to
but lack proficiency in spoken English” – The Hindustan Times. the fluency problem.” – Competition Success Review.
* The course materials consist only of printed course books. There are no cassettes.
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Through these studies, he discovered factors that give birth to true fluency Are the course books hard to study?
and make it grow — as well as factors that block it. And he worked out Hard? Not at all. The course books tell you things in a friendly, conversa-
several ways of developing the fluency-building factors and of removing tional, easy-to-understand style.
the fluency-blocking factors. And he picked out the sure-fire factors. These And do you know how the course books teach you? The way you teach a
sure-fire factors were tested again and again. child to walk – step-by-step. The course books show you what step to take
At last, a new method of fluency-development training came out. And first, what step to take next, and so on. And that’s not all. The course
that’s the method that the Lessons and Supplements in this course would books show you how to take each step, and how not to. And the reasons
be using to train you. for everything, too! The course books draw pictures of everything before
you – in words. Colourful, lovely pictures that would never fade away
Self-instructional course books from your mind. We’re sure you’ll feel as if somebody you like is sitting by
There are 12 Lessons and 8 Supplements in this course. These are a your side, having a chat with you – a lively chat.
series of short course books written by Prof. KevNair. And you don’t have to try and learn anything by heart! Nor translate! Nor
Here are the titles of the 12 course-books used as Lessons: keep on listening to cassettes! All you have to do is to read and under-
stand the things that the course books say! And do the oral drills. And
(1) Idea units & Fluency. (2) Speech Generation & Flow Produc- work through the skill-building exercises.
tion. (3) Teaching your Tongue & Speech Rhythm. (4) Key
Speech-initiators & Speech-unit Patterns. (5) How to Deal with
Hesitation. (6) Oral Training in Fluency Vocabulary (Part-I). (7)
How often will you get the course books?*
Packing of Information. (8) Impromptu Speech-flow Techniques. This depends on whether you want us to despatch the course books (Les-
(9) Fluency in Asking Questions. (10) Oral Training in Fluency sons & Supplements) to an address within India or outside India.
Vocabulary (Part -II). (11) Fluency & Moment-to-Moment Speech-
production. (12) Oral Training in Fluency Vocabulary (Part -III). Within India
And here are the titles of the 8 course-books used as Supplements: If you pay the fees in instalments, we’ll be despatching the course
(1) Fluency in Functional English - Part I. (2) Fluency in Func- books to you in 3 lots (one lot against each fee-instalment) as follows:
tional English - Part II. (3) Fluency in Telephone English and 1st month : 7 course books (= 4 Lessons & 3 Supplements)
Sectoral English. (4) Fluency Building and Mouth Gymnastics. (5) 2nd month : 6 course books (= 4 Lessons & 2 Supplements)
Fluency in speaking about people. (6) Fluency in Topicwise 3rd month : 7 course books (= 4 Lessons & 3 Supplements)
English (Part - I). (7) Fluency & Pronunciation. (8) Fluency in
But if you pay the fees in a lump sum (and not in instalments), you
Topicwise English (Part - II).
have 2 options:
Part of each Lesson is made up of lectures, and part, of skill-building
i) You can ask us to despatch the course books to you in 3 separate
drills and exercises. The lectures have been prepared in simple, easy-
monthly lots as shown above.
to-understand English – to make it easier for you to learn from them by
yourself. As for the drills and exercises, they are to be done by yourself – ii) Or, you can ask us to despatch all the 20 course books to you all
without anyone helping you. at once in a single bundle, rather than in 3 lots.
The lectures, drills and exercises have all the fun, all the variety, and all To choose one of these options, all that you need to do is this: Go to col. 5
the liveliness of the best classroom instruction you can think of. And you’ll in the Application form. There, just tick mark the option you choose.
find nothing in them that’s dry or textbookish. (See Part-II for more de-
tails). Outside India
If you want us to mail the course books to an address outside India, we’ll
“This course is intended for people who can speak limited English, but whose mail them all at once in a single bundle (and not in 3 separate lots).
jobs or professions or social standing require them to speak a great amount
of English with confident fluency.” – General Knowledge Today. “KevNair, the fluency icon” – General Knowledge Today.

* See 1) The course-fee-structure. 2) Clauses 4 & 5 of the Terms & Conditions.


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Course effectiveness ➧ Importance of theory. Importance of oral practice. How to do your study.
Non-detailed study. Detailed study. Learning in bursts. Do a lot of general
Here’s a question that must be uppermost in your mind: How effective is reading. Ordinary novels suit fluency-building best. Recommended read-
this course? ing. You need a good dictionary. Avoid bilingual dictionaries. Avoid high-
sounding and rarely-used words. What dictionary should you buy? Flu-
The answer is this: This is a result-oriented course, and it’s highly effec- ency, only through idea units. ‘Speech’ comes first, and ‘writing’, only
tive. We know that it works. We know that this course can make our next. Non-native speakers learn English the ‘wrong’ way. Learning words
learners superbly fluent. In fact, as far as we’re concerned, we’re sure that alone won’t help. Bite-sized pieces of ideas. How does natural speech
there’s only one thing that is possible with this course: It’s that a learner come out? What does natural speech come out in? Let ready-to-assemble
becomes fluent. units do your work for you. Idea units: Your key to speech and fluency.
‘Idea units’ of speech, and “sentences” of writing. How context helps the
But understand one thing: We’re not trying to tell you that you’ll become speaker. Importance of context. Types of idea units. Word knowledge and
instantly fluent simply from reading through the course books once or word mastery. Why can’t we speak in ‘sentences’? Just a little at a time,
twice. No. That won’t happen — except in the case of a very few ad- and not a mouthful. Strands of information. Length and shape of idea
vanced learners. Of course, even a clear understanding of the fluency units. Points for dividing speech. Guidelines for dividing speech into idea
principles and fluency techniques alone can bring a noticeable change in units. Embedding and lining up. Roundabout connectivity. Straight
the spoken behaviour of most people. But in general, the situation is this: connectivity. Speak in idea units, and not in sentences.
You’ll only become really fluent after you do the oral practice, drills and ➧ Speech-generation Technique. Learning by heart is NOT a solution. Gen-
exercises that the course books ask you to do – and after you gain the erative Feature & Generative Structures. How does the Generative Fea-
experience of putting the fluency principles and techniques to practice in ture work? ‘Generation’ through ‘substitution’. How to become skilled at
real-life situations. You have to gain a real mastery of fluency techniques. substitution. Core words: Words of the most general utility. Neutral and
non-neutral vocabulary. Formal vocabulary. Informal vocabulary. Slang.
Do that, and we know you’ll find yourself getting pushed into the spoken-
Fitting vocabulary items into General Structures. How to master the
English-track automatically. (See PART-II for more details). speech generating skill? Generative Structure drills. Spare-parts for
So please be clear about one thing: We cannot guarantee fluency. Not that speech generation. Naming Part. Action Part. Descriptive Part. Circum-
we won’t — we can’t. You see, nobody can. By its very nature, fluency stance Part. Flow-production Techniques. Word-junctions. Junction
skill is not something to which the idea of guarantee can be applied at practice. Mixed material for flow-practice. Informal vocabulary.
all. There’s only one person who can make you truly fluent. And that is ➧ ‘Teaching’ your ‘tongue’. Important principles of description. Descriptive
yourself. Nobody else. And that is also the greatest news about fluency principle. The way to teach your tongue. Word List. Rhythm and flow of
building. You can make yourself fluent — if you make good use of the speech. The syllable. Two groups of words. The way the English language
course books and learn well from them. This truth is a cornerstone of this flows. The way other (= non-English) languages flow. Uniform stress.
Uniform time distribution. Let English flow the way English should flow.
course — one of the important principles on which this course is based.
Up and down movement. Syllable stress. Polysyllabic words. Monosyl-
So all that we promise to do is to make available to you the course books labic words. Weak function words. “Schwa”. Neutral function words.
written by Prof. KevNair. They give you the wisest advice and the best Guidelines. Limited freedom. Shortened forms. Foot and rhythm. The
fluency-building help that anybody can expect to get from any part of the fundamental principle of English rhythm. Beating the rhythm. The silent
world. And we’re convinced that these course books are capable of help- stress. Unstressed syllables at the beginning of ‘words’. Speed of speech.
ing our learners achieve a high degree of fluency. Absolutely. Frequently-used polysyllabic words. An important exercise. Questions for
Practice. Importance of the drill with word groups. Two important exer-
cises.

Course contents ➧ Key speech-initiators. Basic speech-initiators. Advanced speech-initiators.


Everyday speech-initiators. Why’s the word group-repetition drill so
important? Key phrase patterns. Action patterns & clause patterns. Link
The Lessons and Supplements teach you in a programmed fashion –
verb patterns. Intransitive verb patterns. Simple monotransitive verb
through topic-wise instruction. And here are the chief topics:
“Over the years, this course has proved itself to be highly effective in
“The course contents are specially designed, so that the learner can achieve teaching advanced learners of English how to keep up a smooth flow of
maximum fluency without any teacher’s mediation” – Hindustan Times. English while speaking spontaneously.” – Competition Success
Review.
17 18

patterns. Complex monotransitive verb patterns. Ditransitive verb pat- ➧ Packing of information. Techniques of information-packing. Subordination
terns. Naming patterns. Rhythm drill. Short responses. Negative mean- and co-ordination. Nature of information-packing and fluency. How to
ing. Fluency nucleus. Chats and serious conversations. Long sequences avoid dense packing. Special subordinate constructions. Complex
and short sequences. Short sequences. Long sequences. Level of fluency. phrases. Pre-modification and Post-modification. Modification and com-
➧ How to use English to express 175 everyday communicative functions. plexity. How to avoid modification. Exceptional cases. Re-reference.
How to express ability, admiration, agreement, appreciation, approval, Classifying function. ‘Adjective + Noun’ combinations. ‘Noun + Noun’
certainty, condolences, gratitude, intention, likes, likelihood, possibility, combinations. Conventional pre-modifiers. Non-specific modification.
preference, prohibition, reluctance, satisfaction, good wishes, wants, Intensifiers and downtoners. Fluency and word-modification. How to
wishes, etc. How to express anger, annoyance, disappointment, doubt, avoid modification. Intensifiers. Downtoners. How to avoid complexity.
fear, hope, indecision, indifference, irritation, pleasure, regret, sarcasm, Embedded noun-phrases. Specific and non-specific words. Composing
surprise, sympathy, worry, etc. How to use English to accept something, speech and speaking at the same time. Mental assessment and planning.
admit something, advise someone, compliment someone, congratulate Control of speech delivery. Inevitability of loose packing. Speech compo-
someone, contradict someone, criticize someone, deny something, for- sition features. Listeners’ point of view. Looseness vs. Conciseness.
give someone, offer, accept or decline help, make an invitation, give an ➧ Impromptu word group ordering. Makeshift improvisations. Special ways
opinion, praise someone, reassure someone, report progress, refuse a of word group ordering. Topic–comment arrangement. Comment–topic
request, make a suggestion, threaten to do something, etc. arrangement. Repeated reference. Self-correction. Arrangement in paren-
➧ Fluency in Telephone English. Guidelines for making a call. Guidelines for thesis. Fronting. Appended word groups. Fragmentary word groups.
answering a call. Telephone word groups. Word groups for use while Struggle-free speech-composition. Two types of self-imposed restrictions.
making a phone call. Word groups for use while answering a phone call. Inter-related restrictive actions. Two techniques to smooth the way. Use
Word groups to speak about telephoning in general. Fluency in Business of comment clauses. Comment clauses in statements. Comment clause
English. Fluency in Banking English. Fluency in Travel English. Speaking combinations. Vagueness and Imprecision. Non-occurrence and non-
about Food and Drink. Everyday politics. availability of lexical item. Listing. Talking about quantity, number,
duration, etc. Vagueness and uncertainty about what/who/where. Qual-
➧ How to deal with hesitation. Pauses and syllable lengthening. Junction
ity, description, etc. “sort of”. Vagueness through intensification. Generic
pauses. Junction pauses and grammatical breaks. Spontaneous speech.
use of ‘you’ and ‘they’. Starting trouble. Discourse markers. Discourse
Non-spontaneous speech. Hesitation pauses. Pause notation.
markers in combination. Combination of comment clauses and discourse
Paracomplex, paraboundaries and parapauses. Minor and major bound-
markers. Topic shift. Other topic shift markers. Steadying influence of the
aries. Syllable lengthening. Public & non-public and formal & non-formal
hesitation pause. Analyze the texts now.
situations. Speech production and hesitation. Problems causing hesita-
tion. Result of hesitation. Native and foreign hesitation. Native hesitation ➧ Fluency through mouth gymnastics. Past experience handicaps advanced
is a normal phenomenon. A basic reason for lack of fluency. Giving flow non-native learners. Mouth gymnastics. Ineffective methods. Fluency in
to your speech. Preventing foreign hesitations. Dealing with hesitations. “wrong” usages is a handicap. Word classes for mouth gymnastics.
Pauses. Hesitation noises. Hesitation fillers. Hesitation caused by 6 Prob- Knowledge of organs of speech. The vocal apparatus. Word groups for
lems. Guidelines. Practice with action word-groups. Questions for rhythm mouth gymnastics.
drill. Questions for practice. ➧ A person’s “make-up”. Behaviour. Attitude. Intelligence. Personality &
➧ Training in ‘General Structures’. The way speech gets produced. Frame- personality traits. Feelings & emotions.
work for speech-production. Shape of speech units. Fluency tools. Re- ➧ How to make questions. Role of questions. Difficulty in framing questions.
peated exposure. The most important point in vocabulary choice. About Chief reason for the difficulty. Question types. Yes-No questions. Conver-
words you should master. Objective-based vocabulary-development. The sion of statements into yes-no questions. Responses to yes-no questions.
test for word-selection. General structures. Subsidiary word groups. Negative yes-no questions. Everyday yes-no questions for practice. Wh-
Place-relating word groups. Time-relating word groups. Frequently-used questions. Conversion of statements into wh-questions. Advanced wh-
monosyllabic words. Words of the greatest general service. Practice with questions. Everyday wh-questions for practice. Question-initiator word
major word groups. Action word groups. Naming word groups. Phrasal groups. Declarative questions. Yes-no declarative questions. Wh-declara-
verbs. Phrasal-prepositional verbs. Prepositional verbs. ‘Adjective + tive questions. Tag questions. Structure. Special cases. Three important
Noun’ combinations. points you should remember. Invariant tag questions. Rhythm drill.
“It takes just 3 months for you to surprise your colleagues and friends with “Over the years, this course has made Nair’s name synonymous with the
your conversation skills and fluency. All you need to do is register for this term English fluency itself” – The New Indian Express.
course and complete it by post” – The New Indian Express.
19 20

➧ Reply Expressions. Prompt-response practice. Subsidiary word groups. (1) Judicial Officers. (2) Diplomats. (3) IAS/IPS/IFS/IRS Officers. (4)
Manner word groups. Complementation of verbs by prepositional Other senior Central and State Civil Service Officers. (5) Commis-
phrases. Prepositional phrases. The lexical bond. Free combinations of sioned Officers. (6) Advocates, Doctors, Engineers. (7) Scientists,
verbs and prepositions. Prepositional verbs are not phrasal verbs. Fre-
Professors, Lecturers, Research scholars. (8) IT Professionals. (9) Top
quently-used prepositional phrases. Generative Structures. Fluency and
General Structures. Phrasal verbs. “Adjective + Noun” word groups. executives in companies & banks. (10) Businessmen, Accountants,
Fixed Expressions. Sales Personnel. (11) Journalists. (12) Candidates for the Civil Service
➧ Moment-to-moment speech production. Life-giving elements of spoken
examinations. (13) Candidates for superior jobs. (14) People seeking
English. A common mistake. Speech-composition features & duration of admission to MBA & MCA courses. (15) TSE candidates. (16) People
speech. Spoken English texts. The conversational touch. Directives. planning to go abroad.
Exclamations. Special conversational emphasis. Leaving out words. ✔ And they even include District & Sessions Judges, an Ambassador, a
Comparison. Comparison of qualities and characteristics. Comparison of High Commissioner, a Consul General, Commissioners of Income Tax, IGs
manner. Phrasal verbs. Adjective + Noun. of Police & Registration, General Managers & top executives of private &
➧ Everyday Medical English: Speaking about health and illness. Doctor to public undertakings (including multi-nationals)... a Test Cricketer... and
patient. Case-taking: Questioning the patient. Examination procedure. legislators, including a Chief Minister.
Mental examination by doctor. Diagnosis/treatment. Language patients
use. General illness. Patients speaking about their mental state. General.
Speech initiators in educated circles. How do people judge you? The way
to sound educated and cultured. Image-building word groups. Adjective Course fees
+ noun. Phrasal verbs. Everyday questions for practice. Prompt-response
practice. Rhythm drill. Final words. The fee-structure applicable to you depends on whether you want us to
➧ Fluency in speaking about a wide range of topics. Driving. Vehicle repairs
despatch the course books to an address within India or outside India.
& maintenance. Clothes. Weather. Money. Entertainment & Leisure.
➧ Pronunciation of conversational English. How to pronounce English like a For learners within India
native speaker of English. Intensive practice. If you want us to despatch the course books to an address within India,
➧ Good and bad. Farming, agriculture & gardening. Sports & Games. Essen- the fees would be as follows (in Indian Rupees):
tial computer English. Crime. Nature. Buildings and Home.
In a lumpsum In instalments

Or
1st 2nd 3rd
Learners from all over the world Registration fees 50.00 50.00 35.00* 35.00*
We have learners from all over the world: The USA, the UK, France, Course books price 1900.00 730.00 680.00 680.00
Australia, Denmark, Japan, the Middle East, Africa, South East Asia. And
we have learners from ALL parts of India – from Kashmir to Kanyakumari. PPH** 75.00 35.00 35.00 35.00
We have learners from all walks of life. We have learners who are very 815.00 + 750.00 + 750.00

Or
highly educated and very highly placed – and learners who are not so Total 2025.00 2315.00
very highly educated or so very highly placed. We have learners who are
just 18 years old – and learners who are as old as 80 years. But there’s So if you pay in a lump sum, the total amount of the fees is Rs.2025.00. If
one characteristic that’s common to them all: They’re people who do you pay in instalments, the total amount is Rs.2315.00.
things that are important enough to need a high degree of fluency in Note 1: If you want us to despatch the course books to an address within
English. Our past learners from India include: India by courier/speed post, please add an extra payment of
“This course is based on the ground-breaking discoveries made by Mr. Kev Rs.100.00 to the lumpsum fees – or Rs.75.00 each to each of the 3
Nair, and has become the international standard against which advanced instalments. For details, see Despatch of course books on page 23.
courses in English speech production are compared everywhere.” “Cost effective course” – Competition Success Review.
– General Knowledge Today.
* 35.00 = Registration renewal fee. ** PPH = Packing, Postage and Handling.
21 22

Note 2: Please note: We’ll be despatching the course books to you only after ➧ If you’re planning to send a DD, please do five things:
we receive your fees (and your Application). The course books will not
(a) Make the DD payable to the “Adult Faculties Council”.
be mailed by VPP — or before receiving your fees.
(b) Make the DD payable at Ernakulam. Yes, at ERNAKULAM.
Lumpsum Learners (Within India) (c) Make the DD “A/c Payee only”.
If you choose the lumpsum mode, you should pay the lumpsum fee of (d) Write your name and address on the back of the DD.
Rs.2025.00 when you send in the filled-in Application to us. (e) Send the DD (along with the filled-in Application) —
preferably, by a leading courier service/speed post (or by
Instalment Learners (Within India) Regd. Post Ack. Due). Note this: Do not send your DD by
1). 1st instalment: If you choose the instalment mode, you should pay the ordinary post. No!
1st instalment of the fee when you send in your Application. ➧ If you’re planning to send the fees by Speed MO or by Ordi-
2). 2nd instalment: You should pay the 2nd instalment of the fee when you nary MO, you should do two things:
ask for the 2nd lot of course books. (Note: You can ask for the 2nd lot (a) Write your name & full address in the space for communi-
anytime after you get the 1st lot. You needn’t wait for a full month.) cation (meant for the payee) in the MO. You should do this.
3). 3rd instalment: You should pay the 3rd instalment of the fee when you (b) Rush your filled-in Application under separate cover, so
ask for the 3rd lot of course books. (Note: You can ask for the 3rd lot that it reaches us at the same time as your MO – or even
anytime after you get the 2nd lot. You needn’t wait for another month.) earlier. (Don’t forget to do this).
4). Instalment-rate freeze: Here’s something you stand to benefit from:
For 3 months after you take the 1st lot, you’re eligible to ask for the 2nd For learners outside India
lot as well as the 3rd lot at the same fee-rate as stated in this Prospectus.
But if you ask for the 2nd lot or 3rd lot after 3 months, and if the fees If you want us to despatch the course books to an address outside India,
have gone up in the meantime, you have to pay the 2nd and 3rd please note the following:
instalments at the revised rate that would be in force at that time. So it’d ➧ The lump sum fee (for learners outside India) is: Rs.3500.00
be a good idea to complete the payment of all the three instalments (Indian Rupees).That is, 75 (seventy five) US dollars approx.
within three months’ time. ➧ There’s no instalment scheme for learners outside India.
5). No 2nd or 3rd instalment application needed: Along with the 2nd & ➧ Learners outside India must pay the fee by a “crossed (a/c
3rd instalments of fees, you need not send in new Applications. (That is, payee)” bank draft. The draft must be drawn in favour of “Adult
instalment learners need to send in an Application only with the 1st in- Faculties Council” on a bank at ERNAKULAM. Yes, the draft must
stalment-payment — and not with the 2nd or 3rd instalment-payments.) be payable at ERNAKULAM (in India), and nowhere else.
With the 2nd & 3rd instalment-payments, just let us know your name, ➧ All the course books (for learners outside India) will be mailed all
address and the Tracking no. we assigned to you when you paid the first at once in a single bundle, and not in separate lots.
instalment.

Mode of payment (Within India) Fee freeze benefit (for learners within and outside India)
➧ You can pay the fees EITHER by Speed Money Order OR by Demand Once we send out this Prospectus to you, you stand to benefit, because
Draft (DD) – but not by cheque. Cheques won’t be accepted. You you’re then eligible for a freeze on the fees for 3 months. That is, suppose
can also pay the fees by ordinary MO, but Speed MO is a far better the fees go up after we send out the Prospectus to you. Even then, we
(and of course, quicker) option than an ordinary MO. won’t charge the higher fees from you, and you can enrol on the course
for the same fees as specified in this Prospectus — provided that you pay
➧ The safest method of payment would be by DD. You can buy
the fees and send in the filled-in application within 3 months after we
the DD from any scheduled/nationalized bank near your place.
despatch the Prospectus to you.
“Nair has prepared the Lessons & Supplements for this course through “No classrooms... no tailor-made interactive sessions with a teacher...”
intensive research studies.” – The Economic Times. – The Indian Express.
23 24

But if you apply for enrolling on the course only after that 3-month pe- for the time being) serviced by a private courier service (that we
riod, and if the fees have gone up in the meantime, the fees payable by consider fast and dependable), we won’t be able to despatch the
you would be the revised fees in force at that time. course books by courier. Then we’ll be despatching the course
books by speed post.
3). Your address in the application must be full and complete. Please
Despatch of course books give us as many details as possible about your address. And your
address should be written or printed very clearly — in CAPITALS.
We’ll start despatching the course books to you within 15 days after re-
ceiving both your fee and Application. (Here’s good news: Though we
ask for 15 days, we normally despatch the course books within just 3 to
Speed Post despatch to addresses outside India
5 working days after receiving both the fee and Application). If you want us to despatch the course books to an address outside India by
speed post (so that you get the course books very quickly), please add to
We take great care to make sure that the course books reach you quickly
the lumpsum fees an extra payment of Rs.1500.00 (Indian Rupees) [=33
and safely. So we normally do the despatching in the following ways:
(thirty three) US dollars approx.]. The total fee would then be Rs.5000.00.

To addresses within India To


addresses Two reasons why you should enrol now
Lumpsum Instalment outside
Learners Learners India Mind you, if you are not comfortably fluent in English, that fact alone
can hold you back socially, professionally and intellectually. But if you are
fluent in English, then you have the most envied skill in the world — the
By Express Parcel Post By registered By registered
greatest skill that can catapult you into prominence and leadership. These
facility, OR by regis- Book post. Book post.
are the two reasons why you should enrol on this course without any
tered Book post — (Air mail)
delay. And everyday life is filled with facts that will convince you how
depending on the true these two reasons are.
destination.
Just think! What is the one ability that makes it easier for anyone to reach
top positions in their chosen career or profession? And to excel in those
Extra-fast delivery to addresses within India positions? Isn’t it the ability to speak English – with a high degree of flu-
ency? And how about the aura that fluency in English brings? Haven’t you
If you want us to despatch the course books to an address within India by
noticed that it’s so powerful that it can work wonders? For example, no
courier/speed post, please add an extra payment of Rs.100.00 to the
matter how without personal charm someone may be, they can command
lumpsum fees — or Rs.75.00 each to each of the 3 instalments. But there
respect and attention if they know one thing: How to speak fluent English.
are two important points you must note:
Remember this: You may be well-educated. You may have an important
1). If you’re asking for special delivery by courier, you must give your
position in an organization or the government. And you may have a num-
phone number and pin code in the Application. You must.
ber of excellent qualities. But do you think your qualities and worth will
This is very important. Otherwise, we may not be able to send the
somehow come out and speak for themselves? Listen. They won’t. No. But
course books to you by courier. You see, without a phone number
if people get to hear you express yourself in fluent English...! Then they
(and without the pin code), couriers don’t normally accept ar-
begin to take note of your qualities and worth. And mind you, all the
ticles for delivery. If you have an e-mail ID, do give us that too.
academic and professional qualifications you’ve acquired so far would be
2). If you ask for courier delivery and make extra payment for it, but of little worth – as long as you can’t communicate your knowledge,
the address you give belongs to a place that is not regularly (or thoughts and ideas in fluent English.
“This course is eminently capable of helping you teach yourself how to “The course books in this course have been written by Mr. Nair to help
juggle with and manipulate English while having lengthy discussions and advanced learners achieve a high degree of fluency through self-study.”
talks.” – General Knowledge Today. – General Knowledge Today.
25 26

And don’t forget this: Knowledge, expertise and experience rarely take
PART - II
anybody far – unless these things are rounded off by the skill of communi-
cating them in fluent English...
People never give you a second chance to make a lasting first impres- ❝
sion. Never. They simply jump to conclusions about your background, Can I become fluent
upbringing and competence and about your social and career status –
from whether you speak English fluently. And this first impression is gen- in spoken English
erally what shapes their attitude towards you. So you see, spoken English
fluency is your key to success. And so, it’s a skill you just can’t ignore.
thro’ self-study ?

How to enrol on the course...
1). (a) Learners within India: Buy a DD from a bank [for the lumpsum Yes, you can. You definitely can – if you already know reasonable English.
fee (Rs.2025.00) or for the 1st instalment (Rs.815.00)]. Or send In fact, it’s only through self-study that you can become truly fluent in
the fee to us by Speed MO (or by ordinary MO). spoken English. That is, it’s not just that you can become fluent through
(b) Learners outside India: Buy a bank draft for the lumpsum fee self-study. The fact is, self-study is the only effective way of gaining true
(Rs.3500.00 – INR). spoken English fluency. The one and only effective way.
2). Tear out the Application form from this Prospectus. Fill it in. This may sound incredible or surprising to you at first, but it’s the truth.
Plain, unvarnished truth. Read on, and you’ll be convinced.
3). Send the Application to us along with the DD/bank draft (or
along with the details of the Speed MO/MO). That’s it.
Alternatives to self-study route, not really practical
You can join anytime If you want to achieve fluency in spoken English, there are two courses of
action open to you:
As this is a self-study course, we take learners in as and when we receive
their applications, and not batch by batch. And so you can remit the fee 1). Master fluency techniques through self-study. Or,
and send in your application anytime you want — without waiting for a 2). Try an alternative method.
fresh batch of admissions to begin. And there are only two alternatives worth considering at all:
• Classroom instruction:
Why you should enrol at once...
You’ll find out from the following paras that this alternative is not
Don’t wait for an emergency – when everything depends on whether an effective one – if your aim is to achieve the fluency skill. This
you have a high degree of fluency in English. Join at once. option has certain built-in limitations. And these limitations can
Don’t wait till the day you’re called to have an important interview. Or for even work against your fluency efforts.
a discussion. Or to make a crucial presentation. Or till the day you face a
• Living and working in a place where people only speak English:
situation where you simply have to speak in fluent English... With your
words flowing out. And with confidence. The things we’re going to look at in the following paras will show
you that this is not a practical option for most adult learners. If
Don’t wait for such a do-or-die situation. Act NOW. And learn not just to you choose this option, it would take several years (and not just a
speak English – but to speak it fluently. Sign on for this course today! few months) for you to become fluent in English. And the value of
this option depends upon several other variables.
Of course, there are one or two other options that might look like alterna-
“This is a must-do course for high achievers everywhere.” tives. But they’re not really true alternatives at all. No. For example, doing
– General Knowledge Today. translation, spending time listening to cassettes (containing ready-made
27 28

sentences), and learning ready-made sentences by heart from books are not fluently? Otherwise, how will you be able to take your turn and say
even options worth considering – if your aim is to become good at produc- something meaningful at all?
ing fluent speech spontaneously. These options would only help beginners – And suppose that a few people (who can’t speak fluent English) keep
people who are trying to learn English. Of course, many people don’t getting together and keep speaking among themselves in broken English
realize this truth – until after they’ve tried these methods... and failed. for a few months. Are they going to pick up the skill of speaking fluent
These are facts – and not mere opinions. And they’re true and correct – English – from this sort of practice? Won’t they only be getting more and
though they may be contrary to what many people believe. more used to their broken English habit – and other bad speech habits?
Now let’s go ahead and look at the alternatives in detail. Instead of breaking those habits?
You see, that’s why the most important thing you should do first is to learn
Classroom instruction, not really effective fluency techniques.
Do you think that classroom instruction for a short period of 3 or 6 months
Deal with the realities of the real-life situations
is going to make you speak fluent English? Mind you, even if you get
classroom instruction for a long period, that’s not likely to be really effec- A mock conversational session is an artificial speech-situation, and not a
tive – as far as fluency development is concerned. real-life speech situation. And so in a mock session, most of your time
would be spent in wondering what to say and in racking your brain –
For example, take the case of most people who have bachelor’s or master’s
unless you’ve prepared yourself thoroughly in advance with the help of a
degrees (in English itself or in other subjects) – in countries where English
script.
is a second language. By the time they complete their degrees, they would
have learnt English as a separate subject of study in classrooms (at school And if you train to become fluent by first learning from a script and then by
and college) for at least 5 to 10 years. That too, from about 5 to 10 repeating the same thing from memory, you’re not going to become fluent.
different teachers. And they would also have learnt various other subjects No. This is because in such a situation, you’re actually training in ‘prepared
through English in classrooms for at least 5 to 10 years. Yet, by the time speech production’, and not in ‘spontaneous speech production’.
they get their degrees, do they become fluent enough in English to speak it But in a real-life speech situation, you feel the real need to speak. And the
fluently? situation itself provides you with the content of what to say. In such a
So don’t be under the impression that classroom instruction is a sure cure situation, the very things that urge you to speak provide you with plenty of
for all your fluency problems – even if it stretches over several years. Now ideas to speak about. And so in such a situation, you won’t have to make
if classroom instruction (in English and through English) for as long a any effort to think of something to say.
period as 5 to 10 years cannot produce fluency in you, do you think that And the way the form and content of speech develop in a real-life situation
classroom instruction for a short period of 3 or 6 months more is going to is quite different from the way those things develop in an artificial conver-
make you fluent? sational situation. When fluent speakers speak in real-life situations, they
put together and say their speech-units by coping with a number of types of
Fluency techniques and real-life situations pressures – pressures from factors connected with language as well as
pressures from factors not connected with language. Depending on the way
You see, the things you need are a thorough knowledge of fluency tech-
these pressures and factors work, they keep adapting and manipulating the
niques and the experience of using them in real-life situations.
form, content and phrasing of what they say. And they keep modifying and
adjusting the sizes and shapes of their speech-units and the very frame-
Can classroom practice be practical for learners who work of the whole spoken text.
aren’t fluent at all? But in a mock conversational situation, the pressures present are of a
Of course, classroom sessions can set up mock conversational situations different type. So whatever experience you get from such a mock situation
and get you to take part in them. won’t be of much real value to you – in real-life speech situations. What
But if you want to take part in a mock conversational practice session, and will be of real value to you in real-life situations are the skills you need to
if you want to contribute something to that session in English, shouldn’t manipulate your English and to adapt it to the moment-to-moment de-
you already know how to speak English spontaneously – at least somewhat mands of those situations.
29 30

And the fluency techniques that our course teaches you are the very things Most of our learners are people who have jobs or professions or are in
that help you get these skills. business. They’re usually in contact with people who speak English. And
they all have plenty of opportunity to make use of their fluency skill in
Classroom sessions can’t train you in language ma- their workplaces or in places where their jobs, professions or social and
nipulation spare-time activities take them – or while travelling.
You see, if you join a group of learners and try speaking to them in English, Other learners who take this course also have enough opportunity of
purely for gaining fluency in that language, this is what’s going to happen: interacting with people who speak English – at places where their career-
When you start speaking, your attention would be focussed not on what preparation activities, higher-educational activities, social and spare-time
you say, but on how you say it. That is, your attention would be focussed activities and daily life take them.
on the form of the language itself, rather than on the content. This would Even otherwise, there are several practical ways to get yourselves into real-
make you highly self-conscious. And you’d keep feeling that others are life speech situations and to have the opportunity of putting fluency
looking at you – and judging you and the way you speak. And this would techniques to real use.
make you keep feeling uncomfortable, awkward, embarrassed and even And so, remember this: Generally speaking, classroom training in interac-
shy. tion doesn’t have much value for people who already know English, but are
All this would prevent the speech situation from giving you effective trying to become fluent. It has real value only for beginners who are trying
training in language manipulation. But you see, the core of your fluency to learn English.`
skill is nothing but your ability to manipulate the language you use and to
juggle with it – to repeatedly rearrange, change and modify your speech- Face-to-face instruction and Feedback
units and the way they’re organized – in order to make them convey your
You see, face-to-face instruction and feedback are not as important in
ideas in the best way possible. So, if a mock conversational situation
fluency training as in learning other subjects of study. No.
cannot give you effective training in language manipulation, it cannot be
called an effective fluency tool at all – whatever else its other advantages
may be. You don’t need face-to-face instruction
On the other hand, in a real-life situation, your attention is most often held Fluency is a unique skill – the only one of its kind. It’s a ‘learning oriented’
firmly and completely by the content of what you say and by your involve- skill, and not an ‘instruction oriented’ one. It’s a skill that’s of a type quite
ment in that content. And so, in a real-life situation, your attention doesn’t different from other skills like cycling or swimming.
often get diverted to the way you speak. This is because fluency in speech depends mainly on a series of mental
So the situations from which you should get the experience of speaking are processes that go on within you. These are a series of actions that you carry
real-life situations, and not mock conversational situations. out within your mind (to compose what to say and to say it at the same
time). And these are not ‘external’ actions, or actions that are visible or
obvious to other people. Others have no way of noticing or finding out
Get experience from real-life situations
what actually goes on inside your mind.
What you need (in order to achieve fluency) is not training in mock
The point is this: While you’re training to speak fluent English, the kind of
conversational situations, but the experience of speaking in real-life
help teachers will be able to give you is quite different from the kind of
situations. And it won’t be correct to think that our learners don’t get this
help they’ll be able to give you while you’re training to swim or ride a
sort of experience. Our learners do get plenty of experience of this sort.
bicycle – or while you’re learning mathematics or computer programming
They get it from the only sources from where anybody can hope to get it:
or machine repair. And note this: While you’re training to speak fluent
The real-life situations they face every day.
English, the kind of help that teachers will be able to give you is something
You know, one of the reasons why many people take our course is this: that can effectively be given through a self-study course.
They often find themselves in real-life situations where they have to speak
You see, face-to-face interaction between an instructor and a learner may
fluent English. But they’re not able to make the most of those situations,
have great importance in learning most other subjects. But its role is
because the English they speak isn’t quite fluent – or fluent enough to their
limited when you learn a skill like fluency. The performance and progress of
satisfaction.
a fluency learner (who already knows English) does not actually depend on
31 32

learner-instructor interaction or on feedback or on the instructor watching on, and how they should keep adapting their speech units to the speech
the performance of a learner or on a learner watching the performance of situations from moment to moment.
the instructor. So when you learn a skill like fluency, you don’t have to solve any problem
of a mathematical or machine-related type or of a manual or technical
Fluency work doesn’t normally need correction type. In particular, you don’t have to solve any problem that can only have
When you learn a subject like mathematics or computer programming or one answer or solution. So the question of accuracy (in the sense of
machine repair, you’ll need to interact with a teacher – from time to time. mathematical accuracy) or the need for correction of mistakes (by an
The reason is this: In subjects like these, even the smallest thing you do has instructor) does not arise at all.
to be according to a rigid framework – a framework that you cannot modify The only question of accuracy that can be thought of in fluency training is
at all to suit your convenience. And such frameworks are not only rigid, but the question of grammatical accuracy or word-related accuracy of an
also externally imposed – that is, they come from sources outside your own elementary type. Here, you should note two things:
mind. In subjects like these, you have to follow principles, rules, concepts, • This course is meant for people who already know reasonable
formulas and procedures that others have set. And you’re not free to English, and not for beginners. Even then, it deals extensively and
deviate from them or to adapt them to different conditions and circum- thoroughly with various aspects of grammar and vocabulary that
stances (as and when those conditions and circumstances occur). would help you in spontaneous speech production. (Of course, our
So in subjects like these, you’ll need a teacher’s help and guidance from course does these things from the fluency development angle, and
time to time. In subjects like these, teachers may have to get feedback on not from the conventional angle).
your work, so that they can tell you where you’ve gone wrong and why, • If you want to become good at English production, you’ll have to
how well or badly you’ve been doing, and how you could improve. learn to sort out all grammatical and word-related difficulties on
But when you learn a unique skill like fluency, things happen differently. your own – without help from other people. You can easily do
When you learn a skill like fluency, there are no rigid frameworks that you this with the help of a dictionary meant for advanced learners.
have to follow compulsorily. Whatever frameworks you may happen to So in fluency training, the question of a learner needing to get his work
follow are those that you yourself decide on – according to your conve- corrected by an instructor doesn’t arise – in the way that this question
nience. And you’re free to adapt and modify them to suit your speech- arises when you’re learning other subjects or skills.
composition needs (from moment to moment). Whatever external con-
straints may happen to be there are not of a rigid nature, but are quite Helping learners in difficulty
flexible. And anybody who has learnt fluency techniques can deal with
We know what sort of difficulties a learner is likely to run into – while
those constraints in a number of different ways (according to their commu-
learning from our Lessons. We know this from our experience with thou-
nicative convenience). This is so about all externally imposed constraints in
sands of distance-learners since as far back as 1982.
spontaneous speech – constraints imposed by the content as well as form,
semantic and syntactic constraints, lexical and grammatical constraints, Through statistical studies, we’ve found out the points where a learner
and constraints imposed by verbal and situational contexts. might run into difficulties. And we’ve identified the doubts that a learner
might come to have, and the queries and questions that a learner might
Speaker is total master of language manipulation like to get answered. And the Lessons in this course deal with all these
difficulties, doubts, queries and questions thoroughly and completely.
You see, it’s not as though you can only compose a long stretch of sponta-
neous speech by a single method. Each learner is free to compose it in any
of the several ways they find convenient.
Fluency learner’s difficulties are of a unique kind
Now, there’s something important that you must understand here: You see,
Also, a natural speech-situation is ever alive, fluctuating and open-ended.
while you’re learning other subjects like mathematics, computer program-
And there are no restrictions or limits set in advance on the way speakers
ming or machine repair, you’ll often run into difficulties that may need the
can give shape to their speech-units and organize these speech units into a
help of an instructor. But you won’t normally run into difficulties of that
spoken text. And speakers themselves are the only people who’ll be able to
sort while you’re learning the fluency skill. Actually, by the very nature of
decide what restrictions or limits they should set on things as they speak
things, you can’t.
33 34

Of course, if someone who doesn’t know English is trying to learn it, then You see, these are not difficulties that are particular to learners alone. Even
they’ll certainly have difficulties of the same sort as learners trying to learn fluent speakers face these speech-planning and speech-production difficul-
subjects like mathematics, computer programming and machine repair. But ties every time they speak spontaneously. Yes, every one of them, without
fluency learners are people who’ve already learnt English. And now they’re exception. The only difference between a non-fluent speaker and a fluent
doing something different: They’re now learning to be fluent. And while speaker is this: Fluent speakers know fluency techniques. And they’re good
learning the fluency skill, their intention is not to gain more knowledge of at dealing with these difficulties on the spot – by applying the fluency
the English language as such – though they’ll certainly be picking up more techniques unconsciously. In this way, they’re able to prevent their speech
knowledge of the English language along the way. Their intention is to gain from breaking up. And when they do this, their speech gives the impression
spoken English fluency. So while learning the fluency skill, what they’re of a smooth flow. But someone who has not learnt fluency techniques does
actually doing is to learn the techniques of orally manipulating the English not know how to do this, and so they falter and can’t speak fluently. In fact,
they know in a skillful way – and of making it work in the way they want it the whole thrust of fluency training is to get you to understand what sort of
to. And they’re trying to re-orient the knowledge they already have... to the difficulties these are, and how you can deal with them as you speak on – on
needs of the fluency building process. the spot.
So while learning the fluency skill, the difficulties you may run into are of a The whole point is this: The sort of difficulties that you may have while
different type. And our Lessons deal with them effectively. speaking in a real-life situation are difficulties that an instructor cannot
realistically help you deal with. They’re difficulties that you will have to
Knowledge of fluency techniques deal with yourself – on the spot.
Our Lessons describe and explain each aspect of each fluency technique
thoroughly and completely – in the simplest English you can imagine. Difficulty studying by yourself
Every effort has been made to make sure that you learn from them easily This is a self-study course. And so this course is meant for people who are
and quickly. And every effort has been made to make sure that you retain willing to study on their own – without being instructed by someone else.
whatever you’ve learnt – and that you don’t forget those things in a few And our study materials make this quite easy to do.
days after you’ve learnt them. It’s almost impossible that our learners may have difficulty understanding
Several techniques have been used to make sure that the things you learn things from the Lessons. Here are the reasons:
and retain do not remain simply at a verbal level, but get absorbed into the 1). The Lessons don’t use language that is unclear or confusing – or that can
deeper levels of your mind, into your whole system. This has been done, so be understood in more than one way. They tell you things in the most
that the things you learn will spring to your help whenever you need them. simple and direct language. The Lessons use words that are the simplest
Several techniques have also been used to make sure that it becomes that can carry the ideas conveyed, and grammatical structures that are
second nature to you to apply the things you learn from the Lessons to real- the clearest and most direct possible. The Lessons use English that is
life situations. You begin doing this instinctively, almost without thinking. plain and clear to tell you things. And they convey ideas from the
And you become skilled at doing whatever needs to be done to process instructor’s mind to your mind quickly, easily and accurately.
speech in your head – and to produce it smoothly and continuously. Several 2). The topics the Lessons deal with are well-planned and well-organized, so
techniques have been used to make these skills become easy to you. that they’re clear and sensible and all their parts fit well together.
3). The Lessons don’t tell you things in a hurry or leave you wondering what
Now, the aim of training you in this way is to get you into a state of
they mean. They explain everything slowly and patiently, taking their
readiness to deal effectively with speech-processing difficulties and speech-
time doing it. The Lessons say enough about each little point, so that it
production difficulties – while speaking spontaneously. gets firmly into your mind. The Lessons give you plenty of examples at
You put the fluency techniques to practical use in real-life situations when every step and make it quite easy for you to understand everything.
you speak spontaneously in those situations. When you speak spontane- Plenty of examples – a very large number of them. And when they ex-
ously, you convey your ideas in a way that you find possible at that point of plain a point, they give you all the information you need.
time – and not in a preplanned way. So you’re free to adapt everything you 4). The Lessons anticipate the sort of difficulties you may run into while
say to frameworks that you then find possible. Now if you find some learning from them, and the sort of queries and questions you may like
difficulty while doing this, as you speak on, you have to deal with it on the to get answered. The Lessons deal with these difficulties, and answer all
spot – then and there. these queries and questions thoroughly and completely. So while learn-
35 36

ing from the Lessons, you’re not likely to get a feeling that you’re not English environment in second-language countries
certain whether your understanding about some points is correct or not.
And you won’t get a feeling that you’ve not understood any points fully. First let’s consider the kind of English environment you get in a country
where English is a second language (and not the native language).
So, if you can follow simple directions in simple English, you’re not likely
to face any difficulty while learning from our Lessons. Even if you do, our Suppose that you live or work for several years in such a country among
Lessons themselves take care of those difficulties. people who often speak English. Of course, you’ll then have the opportunity
of listening to English spoken by others. And you’ll also find yourself forced
to speak in English in various communicative situations. But do you think
Living and working in an English environment
such an experience is going to make you able to speak English at length
For adult learners, an English environment will only become an effective and spontaneously? In a short period of 3 months or 6 months or one year?
training ground if they’ve already mastered fluency techniques. Yes. This Even if you live and work in such an environment for several years (say 5
fact will become clear to you as you read on. years or more), the chances are that you’ll only become able to communi-
cate certain essential things in English – through one-line or two-line
This route will take years utterances. That too, in routine or repetitive communicative situations –
Of course, it’ll certainly be very helpful if you can live for a long period of and not in new or unfamiliar situations. The chances are that this sort of
time in an environment where people only speak English. Yes, for a long experience in listening and speaking may not take you to a stage when you
period of time. There’s no doubt about it. You’ll then be able to keep on can call yourself fluent – in 5 or 10 years. If you want to call yourself
listening to spoken English and you’ll find yourself forced to have conversa- fluent, you must have the skill of speaking English easily and continuously,
tions in English. And this listening experience and speaking experience at least for a few seconds at a stretch, in almost all the real-life situations
would give you a sort of real-life training. And this training would help you you face every day.
learn to speak fluent English.
But don’t let this fact mislead you or give you a wrong idea. English environment in English-speaking countries
Mind you, just because you spend your time for a short period (like 3 or 6 Of course, the situation would be quite different if you can live for a few
months) with people who speak English, that alone is not going to give years in a country like England or America – where people speak English as
you the skill of speaking English fluently. No. Not at all. Of course, that’ll their native or first language.
help you pick up a few formulaic expressions and common phrases. But If you live in an English-speaking country for about 5 years or more and if
don’t think that it’ll give you the fluency skill. you’re able to have conversations with the English-speaking people there
If you want to achieve fluency by living and working in a place where regularly, then you’re likely to become fluent in everyday conversational
people only speak English, that’s going to take a long time. That’ll take at English. Yes, in everyday conversational speech. That too, not in a short
least 5 years, if the English environment is ideal. Otherwise, it’ll take period of 3 or 6 months, but in about 5 years.
longer. But even then, you may find it difficult to become fluent enough to speak
Now, can adults (from countries where English is not the first language) English in detail and spontaneously – to describe or explain things or to
afford to leave the place they live and work in and go and spend that much argue or to have a serious conversation. If you want to reach that stage,
time in an English speaking country or area – purely for achieving fluency you’ll need to learn fluency techniques.
in English? Of course, you’ll have a lot of speaking and listening experience from the
And even if they do this, the end result will not be as satisfactory as that English environment you live and work in. But without the fluency techni-
our course can produce. No. So if you have the opportunity of living and ques (that this course teaches) to guide you, all that experience is likely to
working in an English-speaking country or area, this is what you should do: get your fluency skill to develop in a disorganized and haphazard way.
You should first master the fluency techniques our course teaches, and then All this also depends on the type of environment you live and work in. If
put those techniques to use in an English environment. You’ll then be able you live and work in an environment where you have to make heavy use of
to reach a high level of fluency within a short period of time. oral English, then you’ll become quite fluent. Otherwise, you’ll only
www.fluentenglish.com: “Website for global users” – THE TIMES ❝
If it has been your dream to speak English smoothly, without hesitation,
OF INDIA. check out www.fluentzy.com ❞ – The Week.
37 38

become fluent in communicating your essential needs and in performing And the author and owner of the copyright (Prof. KevNair) has given the
everyday functions in English. exclusive right to use them to teach you only to us. It’s illegal for anybody
And mind you, you’ll be able to communicate in good English only if you else to use them to teach you. So note this: Others may be able to teach
live and work in an educated environment. If you live and work in places you several other things, but not the things this course teaches – or the
where living and working conditions are bad, and where people speak non- way this course teaches.
standard English, the English you’ll learn to communicate in will also be
non-standard English. This then becomes a liability, rather than an advan- Act now
tage. So here’s a course that adopts a realistic and direct method — to help you
achieve a high degree of fluency in English. A course that concerns itself
Without fluency techniques, English environment with practical things and actions, rather than with impractical ideas.
alone won’t help Are you convinced that this is the course you need? Then don’t hesitate.
Now here’s something you should think about: Even if you go to England Fill in the Application form – and sign on for it now.
or America, how are you going to start communicating in English – if you’re
not already fluent at least to some extent? If you’re already somewhat Important:
fluent, then of course, living and working with educated native speakers of ➧ Despatch information: For 15 days (after you send your fee and
English will certainly help you become more fluent – over the years. But if Application to us), please do not call us or e-mail us about despatch
you’re not already somewhat fluent, won’t your progress be difficult? information — because, by then, the course books would normally be in
your hands. (Please take into account the time your fee and Application
So remember this: Even if you’re someone who has the opportunity of would take to reach us from your place, the time we need to process
living and working in an English environment, the thing you should do first your Application, and the time the course books would take to reach you
is to learn the fluency techniques that this course teaches. You should do from our place). But if, by any chance, the course books do not reach you
this whether you live and work in an English-speaking country or a country within 15-20 days, please do give us a ring, or far better, send an e-mail
where English is not the native or first language. (with your name and full address) to: despatch@fluentzy.com. If there
So you can see that our course meets a pressing need. has been any delay in transit, we can easily sort it out then.
➧ Study the Prospectus and the Terms & Conditions thoroughly. Do you
need any more information before you decide to enrol on the course?
Fluency techniques: The only quick & easy route Then please do get in touch with us. Also, please do visit our websites
So isn’t one thing clear to you by now? www.fluentzy.com and www.fluentenglish.com.
Conventional alternatives to our course are not practical alternatives at all. Note: Web applicants, please note: If the application you send in is one that
And they’re not as effective as they’re supposed to be. If your aim is to you downloaded from one of our websites (and not one that we des-
achieve fluency (and not just to learn more English), the only practical patched to you), your application won’t have any Application No. (ID
No.). Instead, we’ll allot a Tracking No. to you — after we’ve entered
option left to you is to learn the fluency techniques that our course teaches.
your name and address in our registers. You can find this Tracking No.
This is the most effective option, too.
above (or to the left of) your address on the packing material in which
Once you’ve mastered the fluency techniques, any further speaking and you get the course books. Note it down somewhere for your future refer-
listening experience you’ll come to have would certainly add to your ence. In case, you choose to complete the course under the instalment
fluency. But until then, even if you get the opportunity of living and scheme, please do let us have this Tracking No. (along with your name
working in an English environment, that experience alone would not be and address) when you pay the 2nd & 3rd instalments of the fees.
enough to make you fluent.
Now, about the things that our course teaches you, understand one thing.
The things that the course-books we supply teach you, nobody else can
teach you. This is because these course-books are protected by copyright.
“The course aims at teaching you fluency techniques that help you speak “Fluentzy.com is the world’s first and largest fluency website and is
with confidence, with your words flowing smoothly” – New Indian Express. very popular.” – Competition Success Review.
3. It is not enough if you remit the fees. You must also let us have your filled-in
(To be torn from the Prospectus and mailed to the Dy. Director)


Application. Yes, both the fees and the Application must reach us before we can


despatch the Lessons & Supplements to you.
Adult Faculties Council 4. If the fee is paid in instalments, the first instalment is good only for a single
copy each of the first four Lessons and three Supplements; the second instalment
P1, D. P. Lane, Elamakkara P.O., KOCHI-682 026, KERALA, INDIA. is good only for a single copy each of the next four Lessons and two Supple-
ments; and the third instalment is good only for a single copy each of the last
Application for admission to four Lessons and three Supplements.
The Fluency Development Course 5. If the whole fee is paid as a lump sum, the payment is good for a single copy
each of all the twelve Lessons and all the eight Supplements.
1. Applicant’s name and 6. Our obligation is limited to selling and despatching the course books to you. We
FULL mailing address have no other obligations. There are no contact classes. The money you pay
(In CAPITALS.) (Condition: represents only the price of the course books and the small additional charges
The name as well as address we make for processing your order and getting the course books to you.
must be full & complete. 7. Further correspondence will be limited to despatch of course books. With learn-
Specify building No., building ers from outside India, even correspondence about despatch of course books will
name, locality, street, village, Country/Nationality: be done only by e-mail. (So they should give their e-mail ID in their Application).
town/city, PO, Zip/Pin code) 8. The money you pay or any part of it is not refundable on any account.
Important:
P. O. * Phone No. 9. You should not send to us by post or any other means Indian or foreign currency
Zip/Pin: * E-mail: in hard cash.
2. (i) Age (ii) Sex (i) (ii) MALE/FEMALE 10. If the money that you send does not reach us, but gets lost in transit before it
reaches us, we shall not be responsible for the loss.
3. Qualifications 11. The Lessons, Supplements and other literature in this course shall NOT be copied
4. Profession/Job or transmitted in any form whatever, and shall NOT be used for any purpose other
than for self-study by the applicant. Violation of this condition shall invite civil
5. How do you want All at once (All the In 3 separate lots
and criminal proceedings, including proceedings under the Copyright Act, 1957.
the course books 12 Lessons and 8 (One lot a month)
Copyright infringements will be prosecuted to the fullest extent of the law.
despatched? (Tick-mark Supplements in a [Only if the course books
have to be mailed to an 12. If the money that you send is less than the amount fixed, you will not be en-
the mode you choose) single bundle) address within India.] rolled. We shall be sending the money back to you at our earliest convenience,
after deducting, postal/bank charges and handling charges. We shall not be re-
6. Money remitted: DD/MO Details Date Amount sponsible for any delay or loss of the money in transit.
(See pages 20-24
of the Prospectus) 13. The effectiveness of the course depends on whether, and how, you make use
of the Lessons and Supplements. The degree of effectiveness would vary with
7. How did you • From your advt. in: (a) Reader’s Digest, (b) The Hindu, factors beyond our control, such as the extent to which you make use of them
come to know (c) The Times of India, (d) Competition Success Review,. — just as what happens when you go to university. So we cannot guarantee flu-
about our course? (e) The Week, (f) The Indian Express, (g) The New Indian ency. But as far as we are concerned, we are absolutely convinced that this course
(Please tick-mark Express, (h) Hindustan Times, (i) Frontline, (j) Statesman,
is capable of helping our learners achieve a high level of fluency.
the actual source) (k) Another publication........................................(Specify)
14. We reserve the right to alter the course-contents and terms and conditions (in-
• By word of mouth. • Through the internet. cluding the course books price and other charges) at any time without notice.
* To let us give you prompter service, do give us your e-mail ID (and phone no.). ✔ 15. Any, and all, legal proceedings and disputes shall be subject to the jurisdiction
of the courts at Ernakulam, Kerala, India.
TERMS & CONDITIONS
I read through the prospectus carefully. I want to take up self-study (wholly inde-
1. This course is a series of twenty self-instructional course books. Twelve of them pendently) using the course books that constitute this course. Please sell and des-
are designated as Lessons and eight as Supplements. patch the course books to me as per this application. I agree to be bound by the
2. We shall start despatching the course books to you within 15 days after receiv- terms and conditions printed above and in the prospectus.
ing both your fee and Application. (Please note this: Normally, as a matter of Place:
practice, we despatch the course books within just 3 to 5 working days after Date: Signature of the Applicant
receiving both the fee and Application from an applicant).
Printed in India by Ayodhya Printers Ltd., Elamakkara, Kochi-26. Published by Ms.
Office use: A/E No. O. No. S: Uma V. Nair, Adult Faculties Council, Kochi-26, India. All rights reserved. Copy-




right © 1982 Adult Faculties Council. First published, 1982. This edition, 2004.
Copyright infringements will be prosecuted to the fullest extent of the law.

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