BIBLIOGRAPHY

Books Acharya, B. Sociological / Anthropological Research Methodology. Kathmandu: National Book Centre, 2002. Agrawal, Govind Ram. Organizational Behavior in Nepal. Kathmandu: M.K. Publishers and Distributors, 2001. Andreasen, Alan R. and Philip Kotler. Strategic Marketing for Nonprofit Organizations. New Delhi: Prentice Hall of India Private Limited, 2004. Bhatia, A. K. International Tourism. New Delhi: Starting Publishers Private Limited, 1994. Boyd, Harper.W. and others. Marketing Research: Text and Cases. Richard Irwin Inc. 7th ed. New Delhi: A.I.T.B.S. Publishers and Distributors, 2004. Chand, Diwaker. Road Map of the Development of Nepal. Kathmandu: Chandni Publications, 2004. Dhar, P. International Tourism: Emerging Challenges and Future Prospoects. New Delhi: Kanishaka Publisher and Distributor, 2000 Futrell, Charles M. Fundamentals of Selling. Boston: Irwin McGraw-Hill, 1996. Goel, S. L. and R. Kumar. Administration and Management of NGOs. New Delhi: Deep and Deep Publications Pvt. Ltd., 2004. Kattel, Mukundraj and others ed. Non-Government Organizations: Challenges and Opportunities. Lalitpur: Sahakarya, 2004.

Kotler, Philip. Marketing Management. New Delhi: Prentice-Hall of India Private Limited, 2003. Pride, William M. and O. C. Ferrell. Marketing Concepts and Strategies. Boston: Houghton Mifflin Company, 1989. Pruthi, Rajkumar. Manual of NGO's. New Delhi: Crest Publishing House, 2003. Senior, Robert. The World Travel Market. New York: Facts on File Publications, 1983. Shimp, T. A. Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications. Boston: Thomson SouthWesten, 2003. Wolff, H.K., and Prem R. Pant. A Handbook for Social Science Research and Thesis Writing. Kathmandu: Buddha Academic Publishers, 2002. Woodruffe, Helen. Service Marketing. New Delhi: Macmillan India Ltd., 1999.

Articles in Periodicals Balabanis, George, Ruth E. Stables and Hugh C. Phillips. Market Orientation in the Top 200 British Charity Organizations and its Impact on Their Performance. European Journal of Marketing 31, 8, (1997): 583-603. 11 June, 2006 <http://www.emeraldinsight.com/Insight/ViewContentServlet? Filename=/published/emeraldfulltextarticle/pdf/0070310803.pdf>. Ben-Ner, Avner. The Shifting Boundaries of the Mixed Economy and the Future of the Nonprofit Sector. Annals of Public and Cooperative Economics 73, 1 (2002): 5-40. 11 June, 2006 <http://www.emeraldinsight.com/Insight/ViewContentServlet?

Filename=/published/emeraldfulltextarticle/pdf/14678292.00184.pdf>. Chua, Vincent C. H. and Wong, Chung Ming. Tax Incentives, Individual Characteristics and Charitable Giving in Singapore. International Journal of Social Economics 26, 12 (2000): 22-37. 26 June, 2006 <http://emeraldinsight.com/Insight/ViewContentServlet? Filename=/published/emeraldfull textarticle.pdf/0060261207>. Frank, Richard, D. and David S. Salkever. Nonprofit Organizations in the Health Sector. Journal of Economic Perspectives 8, 4 (1999): 12544. Guy, Mary E. and Janice R. Hitchcock. If Apples were Oranges: the Public / Nonprofit / Business Nexus in Peter Druckers Work, Journal of Management History 6, 1 (2000): 30-47. 11 June, 2006 <http://www.emeraldinsight.com/Insight/ViewContentServlet? Filename=/published/eme rald fulltextarticle/pdf/1580060102.pdf>. Henderson, Keith M. Urban Service Delivery in Developing Countries: Escaping Western Bureaucratic Solutions. The International Journal of Public Sector Management 14, 4 (2001):327-340. 11 June, 2006 <http://emeraldinsight.com/Insight/ViewContentServlet/F ilename=%published. emer aldfulltextarticle.pdf /0951-3558> Hibbert, Sally, and Suzanne Horne. Giving to Charity: Questioning the Donor Decision Process. Journal of Marketing 13, 2 (1996): 4-13, 11 Jun. 2006 <http://www.emeraldinsight.com/Insight/ViewContentServlet? Filename=/published/emeraldfulltextarticle/pdf/0736-3761>. Iannaccone, Laurence R. Introduction to the Economics of Religion. Journal of Economic Literature 36, 3 (1998): 1465-96. Johnson, Eugene M. Situation Analysis for Nonprofit Marketing Planning. Nonprofit World 4, 4 (Madison: The Society for Nonprofit Organization, 1986): 26-29.

King, David. Three Rs of Web-based Fund-raising: Virtual Donations for Libraries. New Library World 102, 1166/1167 (2001): 265-268. 26 June, 2006 <http://www.emerald-library.com/ft> Moore, Gwen and others. Elite Interlocks in Three U.S. Sectors: Nonprofit, Corporate, and Government. Social Science Quarterly 83, 3 (2002): 726-744. 11 June, 2006 <http://www.emeraldinsight.com/Insight/ViewContent Servlet?Filename=%published/emeraldfulltextarticle/pdf/15406237.00111.pdf>. Ndubisi, Nelson Oly and Chew Tung Moi. Awareness and usage of prmootional tools by malaysian consumers: the case of low involvement products. Management Research News 1/2 (2006):2842. 27 June, 2006 <http://www.emerald-library.com/ft>. Ritchie, Robin. J. B., Sanjeev Swami and Charles B. Weinberg. Brand New World of Nonprofits. International Journal of Nonprofit and Voluntary Sector Marketing 4, 1 (1999): 26-42. Rowley, Jennifer. Promotion and Marketing Communications in the Information Marketplace. Library Review 47, 8 (1998): 383-384. 11 June, 2006 <http://emeraldinsight.com/Insight/ View Content Servlet /Filename= %published.emeraldfulltextarticle/pdf/020074.pdf>. Rudney, Gabriel and Paula Young. The Nonprofit Sector of the U.S. Economy: A Methodological Statement. Review of Income and Wealth Series 35, 1 (1989): .-. 14 June, 2006 <http://www.emeraldinsight.com/Insight/ViewContentServlet? Filename=%published/emeraldfulltextarticle/pdf/60102.pdf>. Schlegelmilch, Bodo B. and others. Responses to Different Cahrity Appeals: The Impact of Donor Characteristics on the Amount of Donations. European Journal of Marketing 31, 8 (1997): 548-560. 11 June, 2006 <http://emeraldinsight.com/Insight/ViewContent

Servlet/Filename= %published.emeraldfulltextarticle/pdf/0070310801.pdf>. Simon, Francoise L. Global Corporate Philanthropy: a Strategic Framework. International Marketing Review 12, 4 (1995):20-37. 11 June, 2006 <http://emeraldinsight.com/Insight/ViewContent Servlet/Filename= %published/emeraldfulltextarticle/pdf/0360120402.pdf>. Simon, Matthew. Fundraising as a Small Business Enterprise. The Bottom Line: Managing Library Finances 10, 3 (2006): 107-111. 11 June, 2006 <http://www.emeraldinsight.com/Insight/ViewContentServlet/ Filename=%published/emeraldfulltextarticle/pdf/1700100302.pdf>. Wong, Chung Ming and others. Contributions to Charitable Organizations in a Developing Country: the Case of Singapore. International Journal of Social Economics 25,1 (1998): 25-42, 11 June, 2006 <http://emeraldinsight.com/Insight/ViewContentServlet /Filename= %published.emeraldfulltextarticle/pdf/0070310802.pdf>. Yezbick, Julia. Empowering the Street Children: a Case Study in Sustainable Development. Himalayan Journal of Sociology and Anthropology 1 (2004): 52-59.

Dissertations Dhakal, Thaur Nath. Financial Management System of Nepalese NGOs. MBA diss., Tribhuvan University, 1997. Joishi, Dibakar. Christianity in Pokhara Valley. MA diss., Tribhuvan University, 2004. Lamichhane, Prem Prasad. Strategy of NGO in Community Development. MA diss., Tribhuvan University, 2001.

Palikhe, Amin. Problems and Prospects of Tourism Market in Pokhara. MBS diss., Tribhuvan University, 2004. Pradhan, Dianna. Perspective to NGO Development with Specific Reference to the United Mission to Nepal /NGO Support Project SubProjects in Pharping. MA diss., Tribhuvan University, 2001. Singh, Sudip Bahadur. An Evaluation Study of the United Nations Volunteer / Domestic Development Service Project and Its Impact on the Community and the Host NGO. MA diss., Tribhuvan University, 1996. Thapaliya, Bikash Prasad. The Role and Situation of Tourism Industry in Nepalese Economy. MA diss., Tribhuvan University, 2005. Tripathi, Tanka Prasad. The Impact of Tourism on Rural Family System: A Case Study from Ghandruk VDC. MA diss., Tribhuvan University, 2003. Yadav, Umesh Singh. A Comparative Study of Advertising Media Selection and Usage Practice of Manufacturing and Service Industries in Nepal. MBA diss., Tribhuvan University, 2002.

Others Campagne Associates. Marketing for Nonprofit Organization. 11 May, 2006 <www.campagne.com>. Dhungel, Madhav. Diagnosis Nai Galat. Nepal National Weekly. 6,19 2005. Encyclopdia Britannica Deluxe Edition 2004 CD-ROM. Encyclopdia Britannica, Inc. 2004. Home Page, Australian Government Overseas Aid. 14 June 2006 <http://www.ausaid.gov.au>.

Home Page, International Monetary Fund. 10 Dec. 2006 <http://www.imf.org/external/pubs/ft/weo/2006/02/data/index.aspx>. Home Page, Japan NGO Centre for International Cooperation, 14 June, 2006 <http://www.janic.org>. Home Page, Philanthropy and the Third Sector in Asia and the Pacific. 14 June, 2006 <http://www.asianphilanthropy.org>. ICIMOD Newsletter 48. Kathmandu: ICIMOD Publications: 2005. Jilla Gaira Sarakari Sanstha Profile: Kaski Jilla Pokhara: NGO Federation Nepal - Kaski District Section, 2006. Lyons, Mark and Susan Hocking. Asian Philanthropy: A Four-Country Study. Fifth International Conference of the International Society for Third-Sector Research, Cape Town, 2002. 11 Dec., 2006 <http://www.istr.org/conferences/capetown/volume/lyons .pdf> Machhapuchhre Sandesh 1, 1. Pokhara: NGO Federation of Nepal Western Regional Committee, 2005. nongovernmental_organization. Encyclopdia Britannica. 2006. Encyclopdia Britannica Online. 27 Nov., 2006 <http://www. britannica.com/eb/article-9395824>. Peeters, Kobe and Khadaka Gurung eds. Annual Report. Pokhara: Child Welfare Scheme Nepal Headquarters, 2002. Tenth Plan (2059-2064). Kathmandu: National Planning Commission, 2002. Tuladhar, Shraddha .Voluntourism: Another Prospect of Tourism. Nepal Travel Trade Reporter 9, 40. Kathmandu: Nepal Traveller Publisher P. Ltd., 2006: 24-25.