Assignment on Basic Concepts of Strategic Management

Khondokar Kamran Bin Khaled 2008-1-10-152 Course: Strategic Management

Sajjad Hossain
Lecturer Department of Business Administration East West University 9/20/2011

Course Code : MGT 480

Sec : 03

TABLE OF CONTENTS
1. BCG Matrix ............................. Error! Bookmark not defined. 2. Five Forces Model of Michael Porter ...... Error! Bookmark
not defined.
Basic Concepts of Strategic Management

3. Capital Asset Pricing Model - CAPM ....... Error! Bookmark

not defined.

4. SWOT Analysis Matrix ...... Error! Bookmark not defined. 5. FISHBONE DIAGRAM ........ Error! Bookmark not defined.
6. Bibliography .14

BRAC BANK
Basic Concepts of Strategic Management

2.1 Background of the BRAC BANK LIMITED

BRAC Bank Limited, one of the latest generation of commercial banks started its journey on July 04, 2001. It is an affiliate of BRAC (Bangladesh Rural Advancement Committee), one of the worlds largest non-governmental development organizations founded by Sir Mr. Fazle Hasan Abed in 1972. It has been the fastest growing Bank in 2004 and 2005. The Bank operates under a "double bottom line" agenda where profit and social responsibility go hand in hand as it strives towards a povertyfree, enlightened Bangladesh.

Participation in the Bangladesh economy through the provision of high quality banking services BRAC Bank doing this by increasing access to economic opportunities for all individuals and business in Bangladesh with a special focus on currently under-served enterprises and households across the rural urban spectrum. BRAC Bank believes that the pursuit of profit and developmental goals is mutually reinforcing. BRAC Bank intends to set standards as the Market leader in Bangladesh by providing efficient, friendly and modern fully automated online service on a profitable basis. It produces earnings and pay out dividends that supports the activities of BRAC, the Banks major shareholder. BRAC Bank goal is to provide mass financing to enable mass production and mass consumption, and thereby contribute to the development of Bangladesh. Aiming at offering commercial banking service to the customers door around the country, BRAC Bank limited established 77 branches up-to this year. This organization achieved customers confidence immediately after its establishment. Within this short time the bank has been successful in positioning itself as progressive and dynamic financial institution in the country. The is now widely acclaimed by the business community, from small entrepreneur to big merchant and conglomerates, including top rated

corporate and foreign investors, for modern and innovative ideas and financial solution. BRAC Bank has fast growing small business lending, remittance, savings mobilization and consumer lending businesses. In the years ahead BRAC Bank expects to introduce many more services and products as well as add a wider network of SME unit offices, Retail Branches and ATMs across the country.The authorized capital of BBL is Tk. 1000 million and paid up capital of the same bank is Tk. 1200 million.
Basic Concepts of Strategic Management

BRAC BANK LTD ...At a glance

Name of the bank Status Incorporated at Inauguration of the first branch Inauguration of the CDA Avenue Branch Head Office

BRAC Bank Ltd Public company Ltd. 20 May 1999 4th July 2001 24th December 2007 1, Gulshan Avenue Gulshan, Dhaka-1212 Bangladesh

Chairman Managing Director Manager of CDA Avenue Branch No. of employees of CDA Avenue Branch Asset growth by Liabilities growth by

Mr. Muhammed A Rumee Ali Mr. A. E. A. Mohaimen Syed Arshaadul Huq 20 (permanent) 103 % 65 % 80 % 200000

Find Under Management growth by

Number of Deposit Account

Number of Advance Account Number of Branches ATM Booth

50000 57 177

ISLAMI BANK
BACKGORUND Bangladesh is one of the largest Muslim countries in the world. The people of this country are deeply committed to Islamic way of life as enshrined in the Holy Qur'an and the Sunnah. Naturally, it remains a deep cry in their hearts to fashion and design their economic lives in accordance with the precepts of Islam. The establishment of Islami Bank Bangladesh Limited on March 13, 1983, is the true reflection of this inner urge of its people, which started functioning with effect from March 30, 1983. This Bank is the first of its kind in Southeast Asia. It is committed to conduct all banking and investment activities on the basis of interest-free profit-loss sharing system. In doing so, it has unveiled a new horizon and ushered in a new silver lining of hope towards materializing a long cherished dream of the people of Bangladesh for doing their banking transactions in line with what is prescribed by Islam. With the active cooperation and participation of Islamic Development Bank (IDB) and some other Islamic banks, financial institutions, government bodies and eminent personalities of the Middle East and the Gulf countries, Islami Bank Bangladesh Limited has by now earned the unique position of a leading private commercial bank in Bangladesh.

AIMS AND OBJECTIVES :

To conduct interest-free banking. To establish participatory banking instead of banking on debtor-creditor relationship.

Basic Concepts of Strategic Management

To invest on profit and risk sharing basis. To accept deposits on Mudaraba & Al-Wadeah basis. To establish a welfare-oriented banking system. To extend co-operation to the poor, the helpless and the low-income group for their economic upliftment. To play a vital role in human development and employment generation. To contribute towards balanced growth and development of the country through investment operations particularly in the less developed areas. To contribute in achieving the ultimate goal of Islamic economic system.
Basic Concepts of Strategic Management

Name of the bank Status

Date of Incorporation Formal Inauguration

Isalmi Bank Bangladesh Limited Public company Ltd.

13th March 1983 12th August 1983

Share of Captial
Local Shareholders 41.77%

Foreign Shareholders

58.23%

Authorized Capital

Tk. 20,000.00 million Tk. 10,007.71 million Tk.32,830 crore Tk.32,349 crore Tk.19,429 crore Tk.12,774 crore Tk.15,746 crore
Branches Basic Concepts of Strategic Management

Paid-up Capital Deposits Investment(including Investment in Shares) Import Export Remittance

Total number of Branches Number of AD Branches Number of Shareholders Manpower

245 43

63001 11,033