2006 Nissan TITAN

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NCI Marketing
September 29, 2005
 2006 Nissan Titan SHIFT_muscle

Table of Contents

Articles p. 1-15
Awards & Accolades p. 16-18
Accessories p. 19-29
Unique Selling Points / Features p. 30-36
Positioning / Demographics / Market p. 37-40
Overview
Competitive Comparisons p. 41-51
Training (Titan Ride & Drive) p. 52-54
Technical Issues p. 55-56
Payload and GVWR Reference Manual Following p.56
 Articles
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2006 Nissan Titan SHIFT_muscle
The Toronto Sun August 28th, 2004 Page 9

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Globe and Mail June 17th , 2004 Page G16

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Awards & Accolades
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 2006 Nissan Titan SHIFT_muscle

Titan Accolades
y FOUR WHEELER Magazine 2004 Pickup Truck of the Year
Big just wasn’t big enough. With tremendous power and
innovative thinking, Titan was named 2004 Pickup of the year!
Four Wheeler Magazine, November 2003

y BEST FULL-SIZE TRUCK Strategic Visions 2005 Total

Quality Index
SurveyStrategic Vision’s 2005 Vehicle Experience Study™
surveyed 40,793 Oct.–Nov. new vehicle buyers of 200+ models
after the first 90 days of ownership

y 2005 CONSUMERS’ MOST WANTED LARGE TRUCK, and

y 2005 EDITORS’ MOST WANTED LARGE TRUCK

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 2006 Nissan Titan SHIFT_muscle

Titan Accolades
“The Titan didn't just win this test, it ran away with it. Such a result might seem like an improbable upset, but
the numbers speak for themselves. It cleaned up at the test track, had the second lowest sticker price, offered
the most desirable features and was every editor's number-one recommended pick.”
“….The F-150's higher tow rating didn't stop the Titan from cleaning the Ford's clock when it was time to pull
6,000 pounds through the quarter-mile and up a steep highway pass.”
“One editor summed up the Titan's burly character with this simple observation: "After years of driving trucks
designed to feel like cars, the Titan reminds you of what a real truck is supposed to feel like.”
Edmunds.com – 2004 Full-Size Truck Comparison Test

“Right out of the box, the tough-looking Titan is fully competitive with the full-size pickups from Ford, Chevy,
and Dodge in every crucial, quantifiable measurement, from power and torque to payload and towing to bed
size and cup-holder count. Yet the Titan's most serious kick to Detroit's groin is the simple fact that it is now
the best pickup to drive. “
Automobile Magazine – 2004 All-Star Pickup Truck: Nissan Titan
“Who would’ve imagined a foreigner truck making its full-size debut and copping the prize? And doing it by a
landslide margin of seven points!
Nissan didn’t prep for a fistfight by getting a manicure. It made big V-8 power standard. It made the cab huge.
It butched up the styling enough to leave no one thinking this was a wuss Japanese truck. And it hustled the
extra mile to bring clever details that others surely thought of but decided they didn’t need to be competitive.
Finally, Nissan clamped a lid on price.”
Car and Driver – Four-Door Pickups; First Place, Nissan Titan SE Crew Cab
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Accessories
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 2006 Nissan Titan SHIFT_muscle

Did you know?

y Titan’s factory Utili-track™ Channel System is the first of its kind
in the truck industry. With heavy-duty tie-down cleats you can
position anywhere along five channels, it makes Titan’s bed the
hardest working bed around. When combined with accessories
that are custom designed to work specifically with Utili-track™,
you can handle the most challenging loads – big, small, and
awkward

y Make the most of your Titan with Genuine Nissan Accessories.

Carve up the Utili-track™ bed space to create more room with
upper and lower trays that slide along the rails for easy access,
sliding dividers to keep things organized and a bed extender for
more cargo room

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 2006 Nissan Titan SHIFT_muscle

tili-track™ Accessories

9 Sliding Bed Extender

9 Sliding Overhead Rack
9 Tie-Down Cleats
9 Sliding Upper and Lower Trays
9 Sliding Bed Dividers

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 2006 Nissan Titan SHIFT_muscle
Sliding Bed Extender:
The sliding bed extender can
be positioned and locked into
place anywhere along the
Utili-track™ channels and
can slide out of the way
against the cab of the truck
when not in use. This
versatile extender is made of
lightweight aluminium and
powder-coated to match
Titan’s trim. (Fixed Bed
Extender is available for
standard beds.)
Utili-track™ Accessories
Sliding Overhead Rack:
Claim the airspace above
your Titan and carry up to
125-lbs on this unique
overhead rack. The rear rack
slides along the channels to
accommodate different lengths
and features a built-in high-
mount stoplight for safety.
Tie-Down Cleats:
Made of heavy-duty
aluminium, these tie-down
cleats lock in place anywhere
along the Utili-track™
channels to tie down cargo.
Each cleat has a 200-lb load
capacity.
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2006 Nissan Titan SHIFT_muscle
Utili-track™ Accessories
Sliding Upper and Lower
Trays:
The upper tray holds up to
75-lbs., while the lower tray
holds up to 200-lbs. Both
trays match Titan’s factory
spray-in Bedliner, slide and
lock anywhere along the bed
channels, require no tools for
installation and are easily
removable (convenience nets
are also included).
Sliding Bed Dividers:
Position one or more bed
dividers along the Utili-track™
channels to organize your
truck bed like never before!
Powder coated to match
Titan’s trim, the bed dividers
are made of lightweight
aluminium so they are easily
removable.
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 2006 Nissan Titan SHIFT_muscle

In addition to Utili-track™ accessories, Nissan off

complete line of Genuine Nissan Accessories for

9 Bed Rails 9 Sunroof Deflector

9 Bed Liner 9 Side Window Deflectors

9 Bed Tent 9 All Season Rubber Floor Mats

9 Soft Tonneau Cover 9 Step Rails

9 Grille Guard 9 Fog Lights

9 Hood Deflector 9 Towing Equipment

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 2006 Nissan Titan SHIFT_muscle
Bed Rails:
These strong, corrosion
resistant, aluminium bed
tube rails measure 2.5” in
diameter and have a
powder-coated finish to
match the step rails and
other Titan accessories.
They also feature crumple
zones to help absorb energy
in the event of an impact.
Accessories
Bed Liner:
Bed Tent:
Designed by Nissan engineers
This unique dome-shaped
for a precise fit, this high-
bed tent features an
density polyurethane bed liner
external rain fly and awning.
protects your truck bed while
Check into Camp Titan!
offering a non-slip surface to
provide better traction for
loading and helps prevent
cargo from sliding. The high-
rib design creates airflow to
reduce moisture and rust.
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 2006 Nissan Titan SHIFT_muscle
Soft Tonneau Cover:
The Titan tonneau cover is
easily installed in minutes
and is universal to fit both
Utili-track™ and non Utili-
track™ truck beds. Special
straps hold the folded cover
securely in place during
travel. The cover is water-
resistant and protects bed
contents from the elements
when folded out.
Accessories
Grille Guard:
Hit the roads less travelled with
proper equipment. This grille
guard is black powder-coated
for durability and features two
heavy-duty integrated tow
hooks.
Hood Deflector:
Made of high-quality heat, UV
and impact-resistant acrylic,
this hood deflector
complements the hood
contour while deflecting
airflow over the hood to
reduce dirt, insect and road
debris accumulation.
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 2006 Nissan Titan SHIFT_muscle
Accessories

Sunroof Deflector:
All Season Rubber Floor Side Window Deflectors:
Reduce interior turbulence Mats:
while adding a sleek With these easy to install side
Get your shoes as dirty as window deflectors you can
aerodynamic look to your
you want with these heavy- crack the window for fresh air
Titan’s exterior with this
duty all season rubber floor even when the weather is ugly.
sunroof deflector.
mats. The ribbed channels And when the weather is nice
trap dirt, grime, bud and and your windows are open,
water to keep your Titan’s the deflectors reduce wind
carpets like new. Easy to noise and glare.
clean, just hose the mats off
and start again!

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 2006 Nissan Titan SHIFT_muscle
Step Rails:
Get an extra step up into the
cabin or easier access to the
roof with these aluminium-alloy
step rails, powder-coated to
match the bed tube rails and
other Titan accessories.
Accessories
Fog Lights:
Titan fog lights integrate into
the front bumper for a factory-
installed look while the low,
wide-angle view white lenses
increase visibility under all
driving conditions.
Towing Equipment:
All the equipment you need
to get the job done right:
drawbar and chrome balls,
hitch cap, tow harness kit,
wiring extension and 7 to 4
pin converter.
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 2006 Nissan Titan SHIFT_muscle

y choose Genuine Nissan Accessories?

y They’re backed by Nissan’s 1 year/20,000 km Parts and Accessories
limited warranty

y They can be financed along with your vehicle, adding a nominal fee to
your monthly payment

y They’re custom designed and custom fit for your Nissan and can be
transferred to subsequent Titans you buy or lease

y They’re durability tested to meet Nissan and Canadian Motor Vehicle

Safety Standards

For more Titan accessories, visit our website at

accessories.nissan.ca

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Unique Selling Points /
Features
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 2006 Nissan Titan SHIFT_muscle

Titan Unique Selling Points (USP’s)

y Standard V8 Engine with 5.6L displacement, 305hp and best-in-

class 379 lb-ft of torque
y Segment leading towing capability with up to 9,500lb trailer
towing (best-in-class)
y High-Utility Bed with first ever factory applied spray-in bedliner,
c-channel cargo tie down system with heavy-duty aluminum
cleats, bedside storage box, 12V power outlet, and tailgate
lighting
y Wide-open™ King Cab rear doors with unprecedented access to
rear seating compartment

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 2006 Nissan Titan SHIFT_muscle

Titan Key Features

In addition to Unique Selling Points (USP’s) following features give Titan full-
size truck credibility and competitive advantage over domestic truck sets.

y Full-size exterior and interior dimensions (largest cabin in class)

y Fully boxed frame (full length) with welded cross members and extensive
use of super-high tensile strength and high-tensile strength steel
y Sophisticated chassis design delivers unprecedented ride control and
handling in a full-size pickup truck
- Double wishbone front suspension with coil over shocks
- Speed sensitive rack and pinion power steering
- 4 wheel disc bakes with ABS and 4-wheel active limited slip system (4x4)
- Provides unprecedented ride control and handling in a full-size pickup truck
y Off-Road capability with available locking rear differential, high-
performance Rancho shocks, skid plates, advanced traction control
systems and high ground clearance

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 2006 Nissan Titan SHIFT_muscle

Titan Key Features

Continued...

y Powerful and refined powertrain performance with standard 5.6L 32 valve

OHC V8 and advanced 5-speed automatic transmission
y Factory installed Nissan DVD Entertainment System with wireless
headphones and auxiliary input for games and camcorders (Not available
on most competitors)
y DVD based Navigation System (Not available on most competitors)
y High-Power Rockford Fosgate audio system with subwoofer, in-dash 6
disc CD changer, MP3 playback capability and auxiliary audio input
y Dampened tailgate with effort assist in lowering and raising the tailgate
(some competitors assist in lowering only)

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 2006 Nissan Titan SHIFT_muscle

Titan Cab Types

Titan is offered in two popular cab types;
- King Cab with rear hinged wide-open™ swing out rear doors
- Crew Cab model with front hinged full-size rear doors
Titan is not offered in a Regular Cab configuration. In the ½ ton pickup
truck market, both sales volume and popularity are declining for the regular
cab type pickup trucks due to limited every day utility. Industry trend is
moving towards full-size pickup trucks with additional cargo and passenger
capacity. For Nissan, Crew Cab makes up over 60% of Titan sales.

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 2006 Nissan Titan SHIFT_muscle
Titan King Cab Model Lineup
XE SE LE

4x2 4x2 4x4 4x4

Appearance Pkg Premium Tow Prem Tow & Utility

High Utility Bed Off-Road

5.6L 305HP V8 Engine
5-Speed Automatic Transmission
Column Shifter
4-Wheel Disc Brakes with ABS
40/20/40 Split Front Bench Seat
17” Steel Wheels
Full Size Spare Tire
Dampened Tailgate Assist
2-din AM/FM/CD Audio System
Air Conditioning
Cruise Control w/steering wheel controls
Tire Pressure Monitoring System
Immobilizer and Anti-Theft system
18” Alloy Wheels
Chrome Grille and, door handles
Chrome front and rear bumpers
Privacy Glass and Sliding Rear Glass
Dual Bucket seats with center console
Leather Wrapped steering wheel and
shifter
Integrated CD6 Audio with MP3 playback
Power Windows and Locks
Remote Keyless Entry
Premium Tow Pkg w/Class IV Hitch
Tubular Step Rails
Auto A/C System with dedicated display
Auto On-Off headlamps and Fog lamps
Leather Seating Surfaces
8-way power seat
Power Adjustable Pedals
Memory System (mirrors, seats, pedals)
Rear Backup Sensors
Rockford Fosgate Audio
High-Utility bed with factory spray-in
bedliner and Utili-track™ tie down system

See SCM binder for full spec differences. 35

 2006 Nissan Titan SHIFT_muscle
Titan Crew Cab Model Lineup
XE SE LE

4x4 4x4 4x4

Appearance Pkg Off-Road & Audio DVD Ent. & Audio DVD Ent. System

Tow Package w/Class IV Hitch Navigation

Off-Road
5.6L 305HP V8 Engine
5-Speed Automatic Transmission
Column Shifter
4-Wheel Disc Brakes with ABS
40/20/40 Split Front Bench Seat
17” Steel Wheels
Full Size Spare Tire
Dampened Tailgate Assist
2-din AM/FM/CD Audio System
Air Conditioning
Power Windows and Power Rear Glass
Cruise Control w/steering wheel controls
Tire Pressure Monitoring System
Immobilizer and Anti-Theft system
See SCM binder for full spec differences.
18” Alloy Wheels
Chrome Grille and door handles
Chrome front and rear bumpers
Privacy Glass and Sliding Rear Glass
Dual Bucket seats with center console
Leather Wrapped steering wheel and
shifter
Integrated CD6 Audio with MP3 playback
Power Locks w/ Remote Keyless Entry
Power driver seat and adjustable pedals
Rear Backup Sensor
High Utility Bed
- Spray in bedliner
- Utili-track™ cargo tie down system
- Bedside storage and tailgate illumination
Tubular Step Rails
Power Tilt and Slide Sunroof
VDC System
Supplemental Curtain Side Impact Airbags
Supplemental Seat Side Impact Airbags
Airbag rollover sensor
Auto A/C System with dedicated display
Auto On-Off headlamps and Fog lamps
Leather Seating Surfaces
Heated Front Seats
6-way power passenger seat
Memory System (mirrors, seats, pedals)
Rear Backup Sensors
Rockford Fosgate Audio
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Positioning/Demographics/Market
Overview
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 2006 Nissan Titan SHIFT_muscle

Titan Positioning

The Nissan Titan is the modern gladiator equipped with

unrivaled hardware and extroverted style; it cranks up
life for today’s truck guy, who thinks big and lives
bigger.

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 2006 Nissan Titan SHIFT_muscle

Titan Customer Profile and Demographics

Mostly male and married, Titan customer tends to be more educated with
higher income levels than typical ½ ton pickup truck buyer.

½ Ton Market Titan Customer

Median Age 48 48
Married 77% 92%
Avg. Family Size 2 2
University Graduate 10% 16%
Post Graduate Degree 4% 8%
Median Income $81k $109k

Martiz 2005 MY New Car buyer Study 39

 2006 Nissan Titan SHIFT_muscle
Full-Size Truck Market Overview
Full-Size Van
4%

Full-size pickup truck

segment represents the Small SUV
highest share of light 17%
truck market in Canada Compact
Van
Full-size pickup trucks 26% Mid-size
represent ~13% of all SUV
light vehicle sales. We 16%
have a significant pool
of truck buyers as Full-size
potential sales source. Pickup Compact
Full-size SUV
Pickup
29% 6%
2%

Canadian 2004 CY Truck Segment Share 40

Competitive Comparisons
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 2006 Nissan Titan SHIFT_muscle

Full-Size Truck Market Overview

Titan is a very competitive full-size pickup truck. Besting the

competition in many categories. We are competing in a very large
segment, and have huge sales potential. Today we are leaving a lot of
sales and profit on the table.

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 2006 Nissan Titan SHIFT_muscle

Titan Key Competitors

Ford F150 Chevrolet Silverado / GMC Sierra

Toyota Tundra Dodge Ram

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 2006 Nissan Titan SHIFT_muscle

Titan vs. Ford F150 – Titan Key Advantages

y More standard power than F150 standard and optional V8 engines

y Titan offers higher value with more standard features and simpler model lineup
y 5-Speed automatic transmission vs. 4-speed
y Standard 4-wheel limited slip system on 4x4’s
y F150 9,500 lb tow rating for regular cab only
y F150 lacks factory spray-in bedliner, Utili-track™ tie down, and other bed
innovations
y F150 does not offer Navigation or factory installed DVD Entertainment systems
y Longer powertrain warranty (5/100k vs. 3/60k) 44
 2006 Nissan Titan SHIFT_muscle

Titan vs. Ford F150 – Value Comparison

2006 TITAN CREW CAB 4X4 SE Titan Advantages Highlights 2005 F-150 4X4 SUPER CREW XLT

$322 lower MSRP

5 more horsepower
14 more lb-ft torque
Fuel Tank skid plates
Oil Pan skid plates
18” wheels vs. 17”
MSRP $44,498 Matching alloy spare wheel MSRP $40,260
Chrome grille vs. body colour Comparably Equipped $44,820
Chrome exterior door handles
F150
F150requires
requireslong
longlist
listofofoptions
optionstoto Body side mouldings 5.4L V8 $1,150
be Limited Slip Differential $375
becomparably
comparablyequipped
equippedas asthe
the High-Utility Bed
Trailer Tow Package $475
base Titan. Even still, Titan includes - Factory spray in Bedliner
base Titan. Even still, Titan includes Reverse Sensing System $325
approximately - Utili-track™ C-channel tie down
approximately$2,200
$2,200toto$2,600
$2,600 - Bedside storage, lighting, and 12v outlet Captains Chairs $380
worth of additional standard
worth of additional standard Aluminum Wheels $135
Leather wrapped steering wheel
equipment
equipmentoveroverthe
theoptioned
optionedF150.
F150. Steering wheel audio controls Power Adj. Pedals $195
Regardless
Regardlessofofmodel,
model,Titan
Titanoffers
offersaa Fold-flat passenger front seat w/table Pwr Mirror Pkg $370
similar Rear Pwr Window $395
similarpositive
positiveprice
priceandandvalue
value Gated floor shifter vs. column mount
relationship. 4 additional speakers Power Seat $365
relationship. CD6 Audio $395
Auto up/down front windows (vs. dr down)
Rear window defroster Total $4,560
Additional assist grips and visor extenders
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 2006 Nissan Titan SHIFT_muscle

Titan vs. Dodge Ram – Titan Key Advantages

y More Standard Power

y More Torque than Optional Hemi Engine
y Quicker acceleration despite Rams higher advertised HP
y Higher tow ratings
y Higher standard equipment content, Ram offers too many options
y Ram lacks factory spray in bedliner, Utili-track™ tie down, and other bed
innovations
y No King Cab body style
y Interior design and quality
y Better ride and handling
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 2006 Nissan Titan SHIFT_muscle

Titan vs. Dodge Ram – Value Comparison

2005 RAM 1500 4X4 QUAD CAB SL

2006 TITAN CREW CAB 4X4 SE Titan Advantages Highlights

4 more lb-ft torque
800lb additional towing capacity
Transmission oil cooler
18” wheels vs. 17”
Matching alloy spare wheel
Chrome exterior door handles MSRP $35,710
Comparably Equipped $43,053
Power sliding rear window
MSRP $44,498 5.7L V8 $900
High-Utility Bed 5-Speed Automatic $1,350
- Factory spray in Bedliner Limited Slip Differential $445

Ram - Utili-track™ C-channel tie down Skid Plates and hooks $180
Ramoffers
offersvery
verylittle
littlestandard
standard - Bedside storage, lighting, and 12v outlet
Electronic Shift on the Fly $195
equipment,
equipment, and requiresextensive
and requires extensive
4-wheel ABS $290
Rear sonar sensor Aluminum Wheels $395
number of options to be comparably
number of options to be comparably Front bucket seats with full center console Tire Package $360
equipped Trailer Tow Package $415
equippedas asthe
thebase
baseTitan.
Titan. Even
Even Gated floor shifter Trailer Tow Mirrors $145
still, Titan includes approximately
still, Titan includes approximately 8-way power driver seat (vs. 6-way) Bodyside Mouldings $150
$3,000 Light Group $205
$3,000toto$3,400
$3,400worth
worthofofadditional
additional MP3 Playback capability
Power Adjustable Pedals $190
standard equipment over the 1 Additional speaker Rear Window Defogger $215
standard equipment over the Universal Garage Door Opener Security Group $150
optioned
optionedRam. Ram. Regardless
Regardlessofof Leather Steering Whl. $80
Front and rear overhead consoles
model,
model,Titan
Titanoffers
offersaasimilar
similarpositive
positive Steering Wheel Audio $50
Heated mirrors Premium Cloth bench $465
price and value relationship.
price and value relationship. Auto up/down front windows (vs. dr down) CD6 Audio $1,035
Additional assist grips and visor extenders
Total $7,343

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 2006 Nissan Titan SHIFT_muscle

Titan vs. Chevy Silverado – Key Advantages

y More standard power than Silverado standard and optional V8 engines

y Titan offers higher value with more standard features and simpler model lineup
y 5-Speed automatic transmission vs. 4-speed
y Standard 4-wheel limited slip system on 4x4’s
y Interior design and quality
y Better ride and handling
y Silverado lacks factory spray in bedliner, Utili-track™ tie down, and other bed innovations
y Silverado does not offer Navigation or factory installed DVD Entertainment systems
y Longer powertrain warranty (5/100k vs. 3/60k)

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 2006 Nissan Titan SHIFT_muscle

Titan vs. Chevy Silverado – Value Comparison

2006 TITAN CREW CAB 4X4 SE Titan Advantages Highlights 2005 SILVERADO 4X4 CREW CAB LS
$2,377 less expensive
10 more horsepower
44 more lb-ft torque
900lb additional towing capacity
4-wheel disc brakes vs. rear drum
Fuel Tank skid plates
MSRP $44,498 Oil Pan skid plates MSRP $42,790
18” wheels vs. 17” Comparably Equipped $46,875
Matching alloy spare wheel
Trailer Tow Package $475
Chrome exterior door handles
Silverado
Silveradoisisananoverpriced
overpricedaging
aging Power sliding rear window
Aluminum Wheels $200
pickup truck. Comparably equipped White Letter Tires $185
pickup truck. Comparably equipped High-Utility Bed
as Bucket Seat Package $1,215
asthe
theTitan,
Titan,Silverado
Silveradoisisover
over$2,000
$2,000 - Factory spray in Bedliner
Power & Heated Mirrors $325
more expensive and Titan includes - Utili-track™ C-channel tie down
more expensive and Titan includes Privacy Glass $255
approximately - Bedside storage, lighting, and 12v outlet
approximately$3,500
$3,500toto$3,700
$3,700worth
worth Rear sonar sensor
Steering Whl Audio $250
ofofadditional standard equipment.
additional standard equipment. CD6 Audio $1,180
Gated floor shifter
Regardless
Regardlessofofmodel,
model,Titan
Titanoffers
offersaa 8-way power driver seat (vs. 6-way) Total $4,085
similar
similarpositive
positiveprice
priceand
andvalue
value MP3 Playback capability
relationship.
relationship. Universal Garage Door Opener
Rear overhead consoles
Auto up/down front windows (vs. dr down)

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 2006 Nissan Titan SHIFT_muscle

Titan vs. Toyota Tundra – Key Advantages

y Significantly more power than Tundra

y Significantly higher towing capacity
y Not a direct competitor to Titan, but nearest (only other) Japanese truck competitor
y Significant exterior and interior size advantage
y Tundra is not considered “Full-Size” in dimension and capability
y Titan offers stronger frame, Tundra offers partially boxed frame
y Tundra lacks factory spray in bedliner, Utili-track™ tie down, and other bed
innovations
y Tundra lacks factory Navigation and DVD Entertainment systems
y Tundra offers much less standard equipment and limited option availability
50
 2006 Nissan Titan SHIFT_muscle
Titan vs. Toyota Tundra – Value Comparison
2006 TITAN CREW CAB 4X4 SE Titan Advantages Highlights 2006 TUNDRA 4X4 DOUBLE CAB
34 more horsepower
66 more lb-ft torque
Better Highway fuel consumption
2,600lb additional towing capacity
Engine Oil Cooler
4-wheel disc brakes vs. rear drum
Fuel Tank and Oil Pan skid plates
18” Aluminum wheels vs. 17” steel wheels
MSRP $44,498 Raised white letter tires MSRP $40,380
Matching alloy spare wheel Comparably Equipped $41,466
Tundra
Tundraisisnot notaadirect
directcompetitor
competitortoto Chrome exterior door handles
Titan, Bedliner $465
Titan,ititisishowever
howeverthe thenearest
nearestandand High-Utility Bed
Block heater $169
only other Japanese pickup. Tundra - Factory spray in Bedliner
only other Japanese pickup. Tundra - Utili-track™ C-channel tie down Rear Sonar Sensor $452
isisconsidered th
considered“7/8 “7/8th“ “ofoffull-size
full-sizetruck,
truck, - Bedside storage, lighting, and 12v outlet
referring to Tundra's
referring to Tundra's smallersmaller Rear sonar sensor Total* $1,086
dimension
dimensionand andtruck
truckcapabilities.
capabilities. Front bucket seats with full center console
Limited option and standard Gated floor shifter
Limited option and standard 8-way power driver seat
equipment *All dealer installed, prices will vary
equipmentavailability
availabilityon onTundra
Tundra CD6 audio with MP3 playback, capability
makes it difficult to compare
makes it difficult to compare Steering wheel audio controls
comparably UGDO/Compass/Outside temp Display
comparablyequippedequippedtrucks.
trucks.$3,032
$3,032 Rear overhead consoles
MSRP
MSRPadvantage
advantageofofTundra Tundraisisoffset
offset Power adjustable pedals
byby approximately $5,600-$5,800ofof
approximately $5,600-$5,800 Auto up/down front windows (vs. dr down)
additional
additionalstandard
standardcontent
contentininTitan.
Titan. + Many more
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 Training
Titan Ride & Drive

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 2006 Nissan Titan SHIFT_muscle

2006 Titan Ride & Drive

Selling trucks effectively means having a solid understanding of the truck market, knowing typical truck
buyer’s values and mindset and making distinctions between key truck features and technologies.
Nissan Sales Consultants, in particular, also need to know how the new 2006 Titan is positioned within
the existing truck market and be able to express its many advantages over the competition.

To support Nissan Sales Consultants and build their ‘truck’ and Titan product knowledge, Nissan
University is offering the new one-day 2006 Titan Ride & Drive.

During this course, participants will learn about:

- Sales opportunities in the Canadian full-size truck market

- Titan’s positioning and unique selling points
- Strategies for use with prospective truck buyers on the showroom floor and during the demonstration
drive
- Unique truck terminology
- How to determine customers’ payload and towing needs

All participants will be able to see and drive the new 2006 Nissan Titan and its key competitors for 2006 –
the Ford F-150, the Dodge RAM 1500 and the Chevrolet Silverado 1500.

Register today!

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 2006 Nissan Titan SHIFT_muscle

Titan Ride & Drive Training

Titan Ride and Drive Training Dates:

Toronto October 4th - 7th, 2005

Registration information is any of the Vancouver October 4th - 7th, 2005
following: Calgary October 12th - 13th, 2005
Chicoutimi October 12th - 13th, 2005
- tel. 1-888-699-7002 Edmonton October 17th - 18th, 2005
- fax. 1-888-699-7003 Ottawa October 17th - 18th, 2005
- online. www.nissanuniversity.ca Quebec City October 20th - 21st, 2005
Saskatoon October 20th - 21st, 2005
Montreal October 24th - 27th, 2005
Regina October 24th - 25th, 2005
Winnipeg October 27th - 28th, 2005
Halifax November 2nd - 4th, 2005
Sudbury November 2nd - 3rd, 2005

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Technical Issues
SHIFT_muscle

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 2006 Nissan Titan SHIFT_muscle

5th Wheel/Gooseneck
y A 5th wheel or gooseneck trailer can be towed by installing a 5th wheel or gooseneck trailer
hitch. These types of hitches are mounted in the bed of the pick-up. A professional trailer
equipment supplier should install these hitches as it is very important to mount the hitch
correctly to distribute the king pin weight for the proper load carrying and sway control
performance.

y The king pin weight should be 15 to 25 percent of the fully loaded trailer. Make sure the king
pin weight does not cause the gross vehicle weight to exceed the Gross Maximum Weight
Rating or the rear axle weight to exceed the Rear Gross Axle Weight rating, see “Maximum
load limits” in the owner’s manual.

y The weight of the trailer should not exceed the maximum towing capacity for the vehicle; see
“Towing load/specification” in the owner’s manual.

y Make sure the trailer design allows for the correct vehicle to trailer clearances before
purchasing a 5th wheel trailer.

Snow
PlowDo not use this vehicle for snowplowing. Installing a snowplow may affect vehicle handling.
y
This may cause the driver to lose control of the vehicle and could result in serious vehicle
damage or personal injury.

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