News release

PRESS RELEASE

Mobile Money Awards at MMT Global conference

NBAD wins Best Copyright Luup Ltd. Transfer Programme with its International Money mobile offering, enabled by Luup technology
Dubai, November 3rd, 2011 Mobile Money is viewed as a fantastic vehicle for cross border remittances, yet according to the organisers of the MMT Global conference few providers have successfully launched International Money Transfer services. The National Bank of Abu Dhabi (NBAD) has now been announced as the winner of Best International Money Transfer Programme, which is based on mobile payment solutions from Luup. Following a vigorous review process of scores of entries the judges, who are made up of industry experts, selected the top Mobile Money Programme, which to date has been the most successful in terms of product usability. NBAD has steadily pushed ahead with new services that make a real difference to users. NBAD, which is the first UAE Bank to offer mobile phone banking, has a long-standing partnership with Luup to mobile enable a wide range of services, such as mobile remittances. Luup offers bank-grade mobile payment and financial services solutions to its clients and partners and also manages the service. Morten Hofstad, Regional Director Middle East, Africa and India for Luup, outlined: "Expatriates and the unbanked, such as migrant workers, need to be able to easily transfer funds home to other geographies. Luup has been building a seamless mobile money transfer ecosystem with NBAD as a key strategic partner in the Middle East. Their win for Best International Money Transfer Programme is a clear sign of the value such services bring to the region."

For further details of the awards, finalists, judging panel and the MMT Global conference, which takes place from the 31st Oct. to 3rd Nov. 2011 in Dubai, see
http://tinyurl.com/3d44s92. For further information on Luup and its mobile

solutions for money transfer see www.luup.com.

Copyright Luup International Ltd. 2011. All rights reserved. Page 1 of 2

News release

- Ends About Luup

Luup offers bank-grade mobile payment and financial services solutions that solve clients' business challenges. With its universal mobile payment platform, it provides access to new cost-saving and revenue-generating business models: corporate and transaction banks can take advantage of the Luup Mobile Corporate Solution; retail banks can benefit from the Luup Mobile Branchless Solution; money transfer organisations & exchange houses can innovate with the Luup Mobile Remittance Solution. Luup has proven best-practice experience in developing, deploying and running mobile money managed services since 2002. These range from mobile cash or salary disbursements to remittances and corporate payments - all securely via mobile devices. Luup is creating an extensive payments ecosystem, enabling its clients to expand their own business reach with Luup's partners. Consumers benefit through a comprehensive range of services that drive cost savings and financial inclusion. The company is integral to strategies of financial institutions such as Deutsche Bank's Global Transaction Banking group and leading UAE bank, the National Bank of Abu Dhabi. Other partners include Oxigen Services in India, Dhasatra in Indonesia and ITC Ltd in Bangladesh. For additional information visit the Luup website.

Luup regional contact: Sales: Morten Hofstad Regional Director MENA and India Phone +971 50 6255876 Email morten.hofstad@luup.com Dubai, United Arab Emirates Press: The Content Factory Layth Dajani Phone +971 (4) 4472501 Email team@tcf-me.com Dubai, United Arab Emirates

Luup press contact: Beatrice Martin-Vignerte Director of Corporate and Marketing Communications Phone +44 788 4187763 Email beatrice.m-vignerte@luup.com London, United Kingdom

Luup and the Luup logo are trade marks of the Luup Group of Companies. All other company or product names mentioned herein may be trade marks of their respective owners

Copyright Luup International Ltd. 2011. All rights reserved.

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