Abigail Nicole Stollar

Newark, DE abbystollar@gmail.com 717-476-6008 http://abbystollar.com - @abbynicole1204 - linkedin.com/in/abbystollar

Education
University of Delaware, Newark, DE B.A. in Mass Communication, Concentration in Public Relations Minors: Political Science, Political Communication, and Journalism Expected graduation: May 2012 Cumulative GPA: 3.8/4.0 Deans List: 2008-present

Internships
Public Relations/Social Media Intern, Inside Out Creative Agency, York, PA June 2011 Sept. 2011 Created and promoted social media content for 15 different clients to reach over 5,500 individuals Developed six full-scale marketing plans for clients in real estate and educational sectors, helping to generate over $10,000 in revenue for the agency Created crisis communication plans and prepared media statements which were adopted by client Wrote and edited 40+ press releases, client blogs, speeches, and newsletters Legislative/Events Intern, Autism Delaware, Newark, DE January 2011-May 2011 Served as Exhibitor and Participant Coordinator for Walk-Race for Autism event with over 1,800 participants Organized and maintained current press list of 100+ media contacts in DMA #4, the fourth-largest media market in the United States Developed legislative briefs for senators in support of autism-related bills, which were adopted and used by legislative lobbying committee Public Relations/Community Outreach Intern, American Cancer Society, York County, PA June 2009-August 2009 Planned Gala for Hope event that exceeded fundraising goal of $100,000 Worked on editorial advocacy piece in Harrisburg Patriot, encouraging legislators to tax smokeless tobacco Public Relations/Marketing Intern, Pennsylvania State Employees Credit Union, Harrisburg, PA June 2008-August 2008 Created web-based interactive timeline for 75th anniversary celebration Coordinated youth financial literacy program for children involved in the Junior Achievement program & local schools

Leadership Experience
President, Public Relations Student Society of America, UD Chapter September 2010-present Developed strategic plan for organization, which helped to increase meeting attendance by over 400% Chosen to present at the 2011 National Conference, an honor given to the top 2% of Chapters in the country Pioneered mentor program between PRSSA members and PRSA professionals, which grew by 600% from 2010 to 2011 Developed first-ever PRSSA Strategic Planning Challenge event; 100% of participants rated event as very good or good Social Media Coordinator, The Journey, Newark, DE July 2011-present Increased Facebook fans by 100% within first month of managing page Created social media plan for organization; increased active users by 20% each month and post feedback by 45% Director of Public Relations, StUDent Government Association September 2010-May 2011 Coordinated PR efforts for Elections Week and raised total voter participation by over 400% Revamped and rebranded online presence, developing a new Facebook page, Twitter, and foursquare o Won 2011 YouDee Leadership Award for Outstanding Social Media Use

Related Experience
Ketchum Mindfire Participant, Ketchums online, invitation-only crowdsourcing community Fall 2011 Submitted weekly digital media, integrated marketing communications, and public relations ideas that Ketchum posts on behalf of their Fortune 500 clients Staff reporter, The Review, University of Delawares Independent Newspaper Wrote Students barred from LSATs, the second-most commented story during fall of 2011 Wrote ten published stories for a paper with an average circulation of 10,000+ individuals Fall 2011

Social Science Summer Scholar, University of Delaware, Newark, DE June 2010-December 2010 Coordinated event for over 50 people and executed all media outreach to showcase research out of nationally-recognized Center for Political Communication Secured Lee Raine, executive at Pew Research Center, as guest panelist at symposium event Researched and wrote 48-page literature review outlining historical trends in political communication

Honors
Sole recipient of the national PRSA Public Affairs & Government Section Grant September 2011 Named #4 on Jeremy Peppers The Future of PR list, recognizing most influential social media students October 2011 Chosen as a Woman of Promise by the University of Delaware Office of Equity & Inclusion October 2011