Satellites and the internet have made mass media truly global. Earth has become a global village.

But not all countries use mass media in the same ways. Moreover, many people around the world resent the Americanization of their indigenous media systems. A short history of global media can divided by two phase which is international mass media before satellites and after satellites. Almost from very start, radio signals were broadcast internationally. Shortwave radio was used to connect with the colonies. Shortwave was well suited for transmission over very long distances, because its high frequencies and easily and efficiently reflect-or skip-off the ionosphere, producing sky waves that can travel vast distances. Antigovernment also uses clandestine stations, indigenous stations and exogenous station of international broadcasting. Another type of broadcast operation transmitting from outside its desired audiences geographic location involved something a bit more benign than war and revolution is called pirate broadcasters. In 1985, success of surrogate services prompted U.S to establish special division of VOA, Radio Marti, to broadcast into Communist Cuba. 115 million listeners a day tune in to VOA broadcast in 45 languages. Another 20 million people in 23 developing countries listen to surrogate operations. In Satellites and global mass media era, with the coming of satellites, signals could be distributed not only internationally, that is, between two specific countries, as had previously been the case, but all over the world. The satellite began in 1957 with the successful launch and orbit of the Soviet Unions Sputnik. The United States placed the second satellite in orbit in 1962. On 1982, INTELSATs became large and technologically enough to begin offering its television customers full time leases rather than the customary single-show service.

In global media nowadays, we can see many shows being broadcast in all countries. Different countries mass media systems reflect the diversity of their levels of development and prosperity, values, and political systems. That a countrys political system will be reflected in the nature of its media system is only logical. Comparative analysis in mass media show the public service remit is prior restraint can occur, but only when a committee of government officials and representative of the media industry can agree on issuance of D-notice. The media systems of many third world of developing African, Asian, Latin, and South American and Eastern European nations formerly part of the Soviet bloc best exemplify the development concept. No country officially embraces revolutionary concept as a normative theory, but a nations media will never serve the goals of revolution. The authorization systems ensure the Chinese broadcasting operates under direct government subsidies. As a result, in the early 2000s, the government undertook the extensive program called Cuncun Tong, designed bring at least radio, but preferably radio and television , to every one of those million locales. Radio and television programming throughout the world look and sounds much like that found in United States. United States a world leader in international distribution of broadcast fare. Early in television, American producers flooded the world with their programming at very low prices.

There a re few physical borders between countries in a globally mediated world. Now with the internet, a new receiving technology is cheap, easy to use, and available to more millions of people in every corner of the world. As a result, difficult questions of national sovereignty and cultural diversity are being raised anew. The MacBride report and the NWIO show some countries saw western-produced content as a form of colonialization, a cultural imperialism, the invasion of an indigenous peoples culture by powerful foreign countries through mass media.

Global village proponents see the world community coming closer together as a common culture is negotiated and, not incidentally, as we become more economically interconnected. Individual cultures and national identities will not disappear, because the worlds great diversity ensures culture-specific, special interest fare remains in demand. There have a case against the global village such as Robert McChesney which is fears for political democracy itself-worldwide. There is no simple answer to the debate over protecting the integrity of local cultures.

Finally, to developing media literacy skills, the new communication technologies will connect us in ways that were unimaginable in pre-internet times. We must know the global nature of the media literacy movement and we must know other countries efforts to improve their citizens ability to engage the media.