MR.

ASIF GANI
Date of Birth: 26/11/1978 PERMANENT ADDRESS: FE-4/1, Sector-III, Saltlake City Kolkata-700106, W.Bengal, India PRESENT LOCATION: D-501, AMAR ORNATE, HADAPSAR.PUNE.MH. Phone No +9133-2359-3507, Mobile No-+919175451340/919831628276 Email: asi_gani@hotmail.com ACADEMIC QUALIFICATIONS
MSc in Technology and Innovation Management from Science & Technology Policy Research Unit - CENTRIM, University of Sussex - United Kingdom from Oct 2005 - Sep 2006. Master of Business Administration (M.B.A) (Marketing management) Institute of Modern Management, Visva Bharati University - India from Oct 2000 - Sep 2003. Bachelor of Commerce (HONS in Accountancy) City College of Commerce, Calcutta University, India from Aug 1997 July 2000.

PROFESSIONAL EXPERIENCE
1) May10 - Present with IBN Research & MarketsandMarkets (Research & Consulting Co.), Pune, India as a Market Research Manager

Currently, handling a team of analysts & associates, I am required to keep a track on selecting the best ICT titles, sending proposals (to various clients) and do necessary followups. I also have to coordinate with cross-departmental managers (sales & other domains), mentoring & training the team-members (by developing various training modules on market research- Primary research, forecasting models time-series analysis, etc.), and propagate the relevant info from higher authority to the executive level, as well as to check the quality of the various syndicated reports, closely monitoring the sales of ICT reports & consults. Apart from these, I also need to proactively comment on market dynamics by networking with key industry participants globally. I have to do quality checking on the various research reports and occasionally involve in high-level analysis of the information before it gets for publishing.
2) May08 - Oct09 with Frost & Sullivan (Research & Consulting Co.), Calcutta, India as a Market Research Analyst

I was closely involved in monitoring and analyzing of emerging trends, technologies and market dynamics in the conferencing market, contact centre applications, emerging software services, and market assessment of contact centre business in India & APAC (Asia Pacific). I conducted both Primary & Secondary Research as well as Financial Analysis; Market Consulting-Sizing, Assessment, Potential, Forecast, Cost Estimation; Competition Mapping-Landscaping, Structure; End User Analysis- Perception Mapping, Need Gap Analysis; Strategic Analysis- Strategy formulation and recommendation; and media queries.

http://www.channelworld.in/specialreports/index.jsp/artId=5931719 http://www.channelworld.in/specialreports/index.jsp/artId=6193199

 I successfully completed several research studies on Hosted Contact Centre Models (HCC), Assessment of Contact Centre (CC) Market & the CC Application Market (ACD, IVR, CTI, WFM,CM, RTM, etc) in India, within a span of one year. I worked on different consulting projects for German-based IT Company (TUViT) on IT Security & Quality Market in India and for Microsoft Corporation-Competition tracker (made competitive analysis on major IT companies- Aspect, HP, Salesforce.com, Apple, SAP, Oracle, Novell, Symantec, Nice systems, Avaya, etc). I completed internal market-engineering reports on Software as a Service (SaaS) market in India, Service-oriented Architecture (SOA) market in India and Virtualization Market in India. Also did several ad-hoc researches on E-learning, 3D & Collaboration Techniques, Mobile Applications Market, Indian Local Search Engine Market, IT Automation in India and etc.
3) July07 - April08 with NIPS (School of Hospitality Management), Calcutta, India as a Management Faculty

I was involved in the teaching of Management Studies, Sales & Marketing, and Strategic Management & Business policy to the Hotel & Retail management students.
4) Aug02 - Jun04 commenced career with Habicon India Ltd. (Construction & Engineering) Calcutta (India) as a (Field) Research Executive.

Undertook several market research and collection and analysis of data & quality information from different sources that were relevant for the Companys project work. Regularly maintaining effective client relationship (both existing & current clients) so as to improve the business output.
Additional Experience:

1. Occasionally takes part in mystery shopping or survey of popular retail brands on behalf of BARE International Co., which involves visiting different business enterprises and conduct a survey as well as presenting report to the Company (conducted survey on Levis, Shopper stop, Panthaloon, Apollo Clinics, Spice Telecom Store, Fabindia, etc.). 2. Had also been involved in content writing work (writing of different articles for website based companies) on a free-lance basis for eGlobal Writing Corporation.

TRAINING/CONTRACTUAL PROJECT EXPERIENCE TRAINING/

Title: Customer Services & Inbound Support- Legals & General (Banking & Insurance Co.),

Brighton (U.K.) SERVICE PROJECT

Duration: May06 - Oct06

Scope: The contract work involved the following tasks that I had to perform as a Service Administrator: Achieved quality service deliverables to customers in UK by successfully handling both inbound & outbound calls; also doing quality sampling & training new recruits. Ensured 100% accuracy and timely completion of activities related to ordering files for the customers, making relevant changes on the spreadsheet, identifying discrepancies & taking corrective action on the same thereby achieving smooth operations.
Title: Technology & Innovation Management (TIM) Project- WRc- Utility Firm (Consultancy) &

Atkins, U.K. MARKET RESEARCH PROJECT

Duration: Jan05-Apr05

Scope: The MSc TIM project was basically a group-based consultancy work, in which I was involved in accomplishing the following tasks: Preparing the budget of the project. Initiating desk-research (making phone calls to various companies, mainly the competitors) in order to make a competitive analysis and finally presenting our findings in the form of a consultancy report to the Company
Title: Direct Marketing & Promotion of Utility Goods- Gas & Electricity (Contract) - Arcedia

Marketing Ltd., U.K. BRAND PROMOTION PROJECT Duration: Oct05-Dec05

Scope: Spearheaded direct marketing of utility goods to UK Consumers and enhanced overall market share. Required to visit all areas across the West Midlands of the UK for promoting the advantages of Scottish Power Energy Group product over other energy suppliers such as British Gas, NPower.
Title: Summer Project - GLOBAL TRUST BANK (now Oriental Bank of Commerce), India MARKET RESEARCH PROJECT Duration: Jan03-Apr03

Scope: The project was implemented for developing a strategic marketing of the new financial products of the Bank (Segmentation & targeting). IT SKILL SET
Computer Literate: Undertook a certified course in information technology from CMC Ltd. Calcutta.

PROFESSIONAL ABRIDGEMENT MBA (Marketing Management) with nearly 5 years of work experiences in various market related domains- market research & analysis, business development, sales, online marketing, customer relation, business advisory services and also team management. Demonstrated abilities in reviewing & interpreting the competition & market information to fine tune the marketing strategies and strengthening the brand image. Adept in identifying target market, devising ways of attracting customers to the numerous services or products offered and generating leads.

 Proven abilities in creating awareness about various offers for selling products or services to clients to enhance their business. An individual with analytical bent of mind with ability to convince clients and generate demand for various schemes. Having adequate knowledge in the management of technological innovations; product and/or service management; project management; and sales & marketing management. Acquired adequate knowledge from the different course-modules, such as: - Economic perspective of innovation, managing innovation - Technology & innovation system, tools for innovation management - Research skills in management (SPSS), managing innovation in Complex Products & System and technological risks, - Strategic Alliance/Network Business and Technological Collaboration. AREAS OF EXPOSURE
Market Research - Understanding the broader business information needs of various businesses. - Handling a diverse kind of research assignments like testing & feasibility of new products & services; market sizing & demand estimation through qualitative research; offer formulation; arriving at pricing, branding, positioning, promotion strategies; usability engineering; business & revenue plan development and conducting benchmarking & customer satisfaction studies etc. - Conceptualizing, planning, implementing, monitoring and evaluating research projects. - Analyzing the research findings, preparing reports, presentations & making the findings actionable. - Briefing the research team, training and scheduling operations. Marketing/Business development - Identifying and developing new streams for long term revenue growth and maintaining relationships with customers to achieve repeat/ referral business. - Planning and scheduling work for the group, ensuring proper distribution of assignments and adequate manning, space and facilities for subsequent performance of tasks. - Utilizing the public information and personal network to generate leads. - Defining and implementing strategies for market penetration by identifying and influencing prospective clients & explore marketing budgets. Training & Team Management - Coordinating with team to ensure smooth implementation of channel strategy and achievement of target. - Mentoring and training for team member in co-ordination with the training team. - Delivering knowledge for developing and improving the quality of trainees. References: Dr. Virginia Acha Director, International Affairs - Strategic Analysis Pfizer | Walton Oaks | Tadworth, Surrey KT20 7NS United Kingdom Phone: 44 1737 331549 | Fax 44 1737 330206 | Mobile 44 7890 555 950 | virginia.acha@pfizer.com