Multi-modal Monitoring Mobile Sensor System

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You cant improve what you dont measure

Web analytics people have figured this out

...and there is plenty of data to work with.

Bringing Lessons from Web Analytics to the Streets:

Set goals and let the streets build themselves? Take away ambiguity for measuring effect of spatial changes Empower planners / activists to push for improved bike/ped infrastructure

The visual stuff blows people away. City Hall loves this stuff. The hard part is getting the data
- Jeff Parenti, City of Cambridge Traffic Engineer

We are pretty good at measuring motorized traffic

Bicycles & pedestrians go largely un-measured and their influence is diminished

The current state of traffic analytics

Very few data points. On paper it all looks like this: Even the data that is gathered typically ends up in filing cabinets

Planners Need Data

Creating change in the city is made easier with accurate, visual, accessible information about multimodal traffic, and road & air quality

Bringing Lessons from Web Analytics to the Streets:

Collecting the data

Mobile Cycle Sensors

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Multimodal Traffic Counting

Pattern recognition with computer vision

Bringing Lessons from Web Analytics to the Streets:

Information architecture
Static Intersection Sensors

Urban Analytics
Mobility Infrastructure Real Time Informatics Network

Cloud Data Storage

Dashboard - City of Cambridge

Date Rage: 09/01/11 - 09/30/11

Count 3,456

#/10
YOY + 2.23% - 5.47% + 3.12% - 1.13% + 0.22%

10,397 5,223 1,762 829

mintutes

Compare
Previous year Previous period

Locations

Mid-block Intersections

Vehicles
Pedestrians Bicycles Autos Trucks Buses

Full Report

Days & Time

Weekends & holidays Weekdays Mondays Tuesdays Wednesdays Thursdays Fridays

Air Pollution
NOx Particulates CO2

Other

Noise levels Average speeds

Mobile Cycle Sensors

Urban Analytics Website

Dashboard - City of Cambridge
Date Rage: 09/01/11 - 09/30/11 Count 3,456 10,397 YOY + 2.23% - 5.47% + 3.12% - 1.13% + 0.22%

dis

ce an

di

n sta

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Compare

5,223 1,762 829 Full Report

Cyclist Safety Actuator

Previous year Previous period

Locations

Mid-block Intersections

Vehicles
Pedestrians Bicycles Autos Trucks Buses

Days & Time

Weekends & holidays Weekdays Mondays Tuesdays Wednesdays Thursdays Fridays

Air Pollution
NOx Particulates CO2

Other

Noise levels Average speeds

Bringing Lessons from Web Analytics to the Streets:

Communicating, analyzing & presenting the data

Bringing Lessons from Web Analytics to the Streets:

Analyzing -& presenting the data Dashboard City of Cambridge
Date Rage: 10/01/11 - 10/31/11 Count 3,456 10,397 5,223 Compare to previous year 1,762 829 Intersections Between Intersections Pollution Noise Levels Average Speed Full Report YOY + 2.23% - 5.47% + 3.12% - 1.13% + 0.22%

Some challenges:
Fears of big brother.

Thank you