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Submitted To : Ms. Sudeshna Datta Roy Submitted By : Aditi Goyal Anil Harwani Ipsita Saha Kriti Jalan Medhavi Singh Rima Agarwal Vanshika Arora FMS Sem III National Institute of Fashion Technology, Gandhinagar

FIMS SCHEDULE
Schedule for Fashion Industry Market Survey Particulars Activity Synthetic Industry in India Desk research & questionnaire drafting Fashion forecasting techniques Product development process Deciding Objective of the research Identifying various markets and industries in Gujarat

Date 16.12.2011 17.12.2011 18.12.2011 19.12.2011 20.12.2011 21.12.2011 22.12.2011 23.12.2011

Days Friday Saturday Sunday Monday Tuesday

Remarks

Submission of schedule and questionnaire FIMS Surat

Wednesday Thursday Friday

Field visit

24.12.2011

Saturday

Compilation of data collected

Desk Research: Synthetic Industry of Surat - Polyester Production Synthetic Industry of Surat Distribution and Trading

25.12.2011 26.12.2011

Sunday Monday

Local market survey Compilation of data collected Local market survey for further data collection Document preparation Presentation preparation Submission of the final document & presentation

Lal Darwaza, Sindhi Market, New Cloth market, Ghee Kanta Report Preparation: Local Markets Lal Darwaza, Sindhi Market, New Cloth market, Ghee Kanta Report Preparation: Surat Final Report Preparation

27.12.2011

Tuesday

28.12.2011 29.12.2011

Wednesday Thursday

30.12.2011

Friday

Submission of the final document & presentation

INTERVIEW QUESTIONS (Tentative)

Q1. What are the basis on which forecasting of ethnic wear is done? ....................................................................................................................................... Q2. Who are your target customers? ....................................................................................................................................... Q3. What is the source of inspiration for trends in sarees? Movies Customer Demand Daily Soaps Seasons Celebrities Designers Other Factors

Q4. What is new product development according to you? New fabric with new designs New fabric with old design New designs with existing fabrics New color patterns on existing designs & fabrics Any other,

Q5. What is the lead time between the forecasting and new product development? ....................................................................................................................................... Q6. What are the basic raw materials used in the production of sarees? .......................................................................................................................................

Q7. What are the sources of these raw materials? ....................................................................................................................................... Q8. What all components do you forecast? Style Fabric Color Prints Yes Yes Yes Yes No No No No

Q9. What is the annual capacity? ....................................................................................................................................... Q10. Is the product development process Fully in house Partly outsourced Fully outsourced

Q11. If outsourced (fully or partly), what processes are outsourced? Embroidery Dyeing Printing Washing Finishing & packaging

Q12. Is there any value addition done at your end? Yes No, the supply is as per the demand Sometimes

Q13. What are the embroidery techniques that you specialize in sarees? Schiffly Hand embroidery (Adda work) Machine embroidery

Q14. What are the printing techniques that you specialize in sarees? Flat-Bed printing Screen printing Digital printing Rotary printing

Q15. What is the average annual fabric consumption? ....................................................................................................................................... Q16. What is the average shrinkage & wastage on the fabric consumption? .......................................................................................................................................

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