Citypulse Technology Suite Reinvents How Brands Aggregate, Personalize, Create and Deliver Content

New York, NY, January 09, 2012 --(PR.com)-- Citypulse, Inc. (d.b.a. Citypath - http://citypath.com) today announced the launch of the Citypulse Technology Suite, featuring powerful tools Citypulse partners can utilize to provide their customers with contextually relevant, personalized information and data that markedly enhances user experience, reduces costs, heightens personalization and allows for discovery and proactive serving of synthetically and organically created content according to user preferences, implicit and explicit data. The main elements of the Technology Suite have been implemented on Citypulse's showcase site at Citypath.com, which serves as a practical market example of Citypulse's core technologies. These new site enhancements, as implemented on http://citypath.com have a two-fold benefit: providing consumers with a better, more engaging experience when using the Citypath website and allowing potential business partners to see a working example of Citypulse's innovative technology in action. Launch of the Citypulse Technology Suite: The Citypulse Technology Suite is a comprehensive, simple to implement solution for companies looking to enhance their product offerings, increase ROI and improve user experience. Citypulse's groundbreaking technology quickly and accurately sources and aggregates vast amounts of targeted data and content from across the web or original sources, categorizes that data intelligently, then creates enhanced content (e.g., ratings and reviews of restaurants). It then personalizes and proactively delivers to users pinpoint, highly accurate results based on a host of implicit (e.g., temporal, geolocation) and explicit (e.g., Facebook Connect, registration, site interaction and usage patterns). The Citypulse Technology Suite gives any company in the digital B2B and B2B2C market the ability to aggregate and deliver to customers and clients vast amounts of highly personalized data, content and information in the most cost efficient, simple to implement and engaging manner, said Citypulse CEO Mark Kahn. Citypulse is actively engaging companies in the B2B and B2B2C spaces to provide its suite of products that will deliver and dynamically update content, organize and categorize data and provide filtering and personalization to enhance current service offerings. ### About Citypulse, Inc. CityPulse, Ltd/Citypulse, Inc. (d.b.a. as Citypath.com) is a New York and Jerusalem-based company that provides world-class technology solutions delivering highly targeted, personalized, contextual data and content that builds upon the value of businesses, and offering their clients and customers a better user experience, higher engagement and added value. CityPulse does this through its filtering, aggregative and
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personalization capabilities, adding significant value to content delivery and personalization efforts, resulting in higher CPM, lower costs and better results.CityPulse's technology helps to effectively aggregate and personalize content and service options, providing competitive differentiation for a better customer experience and higher potential CPM and ROI. About Citypath.com Citypath (http://citypath.com) is Citypulse's consumer-facing local discovery engine and serves as a practical, working example of Citypulse's aggregative, categorization, filtering and personalization technologies. Citypath.com helps people discover the best places to visit and events to attend in their city by providing the best, most personalized and contextually relevant results based on who you are, where you are and what you are looking to do. Citypath does this by gathering together the best information and data on places and events from across the web, sorting it based on user preferences and available information to provide a better result.

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Contact Information: Citypulse, Inc. Mark Frieser 347 300 9242 Contact via Email citypulse.com

Online Version of Press Release: You can read the online version of this press release at: http://www.pr.com/press-release/381987

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