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CASE

STUDY

Audi-Volkswagen Middle East Improves Procurement Control


Easy-to-use Business Process Management(BPM) system procured and installed quickly and without interruption to clients management of local purchase orders No coding, programming knowledge, or high levels of technical expertise required New system aimed specifically at improved ease of use Singularitys solution integrates new purchasing system with existing Microsoft and other systems to enhance overall operating efficiency Installed system provides efficiency improvements, enhanced management control, lower costs, greater transparency and much reduced paperwork

Client Background
Audi Volkswagen Middle East(AVME) is wholly-owned by AUDI AG. It provides marketing, sales and after sales support including the procurement and distribution of car parts - for its partners in the region. The operation is based in Dubai and supports dealer operations in 12 states, including Saudi Arabia, the United Arab Emirates, Iraq, Yemen and the Levant. The aim of the operation is to ensure Audi is the major premium brand and Volkswagen the strongest mass-market brand in the Middle East. The establishment of AVME in 2005 enabled the Volkswagen Group to introduce a wider range of models to the region and improve support to dealers and, through them, to patrons. www.audi-me.com

Project Overview
AVME imports Audi and Volkswagen vehicles, as well as parts, for its partners across the region. AVME had previously purchased a Business Process Management (BPM) system from a competitor of Singularity. Despite this, AVME decided to acquire a replacement system to achieve further improvements to its local purchasing system and to increase its quality and control of procurement. AVME required a user-friendly, easy-to-use solution that did not require programming skills or high levels of technical expertise in-house. After a tender involving Singularity and five competitors, AVME chose Singularity to supply a Business Process Management system that would be used for local purchasing orders. The system would work with the existing Microsoft and other systems, including SAP, and enhance the operating capacity of those legacy systems. Singularity installed the TotalAgility product quickly and to the clients complete satisfaction. The system operates efficiently and without any problems. The loading of data onto the system is carried out by AVME without the need for detailed support from Singularity. The product is delivering efficiency improvements as well as cost savings. AVME is pleased with the system and is now considering using the TotalAgility product for additional applications to improve its human resource management functions.

MOTIVATION
AVME wished to simplify and improve its existing purchasing order process. It began a new procurement procedure for a replacement Business Process Management Suite to take over the local purchasing order system. The replacement solution had to be more user-friendly than the predecessor system, quick to install and, above all, not require high level technical skills in-house to implement and operate on a problem-free basis.

CHALLENGE
No Coding
AVME commissioned Singularity to provide the new solution. The product had to have as near as possible a no coding requirement for the client and to be simple to install and operate. system, it works on the basis of a simple point, drag and drop method, requiring little or no technical input. Implementation is based on the use of wizards, which give users simple directions to follow to complete implementation steps and user tasks. Those steps include the straightforward integration of new software with legacy systems. Alternative products from competitors typically require significant amounts of inputting of programming code by clients. Singularity is accustomed to customers wanting early results and rapid delivery. Consequently, Singularity delivers working solutions faster than competitors, using a combination of Agile techniques and its unique process technology, formalized into a new high speed delivery methodology, known as getagile. This can deliver completed and fully operating systems in less than 90 days. AVMEs solution was fully operational within weeks of the order being placed.

Enhance Existing I.T. Systems


The solution also had to enhance the performance of existing IT systems, including SAP and Microsoft systems. Systems were to be knitted together by staff without advanced I.T. programming skills, or the need for intensive support from Singularity.

THE SOLUTION
Singularity demonstrated to AVME its Business Process Management solution, which met the central criteria of AVME including the minimal coding requirement and the fact that it could be implemented and operated by the client without the need for high levels of technical expertise. Singularity tendered for the contract and won against strong opposition from five competitors. The TotalAgility Product is used by AVME to operate a Local Purchasing Ordering (LPO) system which is used to procure parts, stationery, infrastructure equipment, marketing campaign material, sales support and the booking of venues for promotional events. It processes approximately 200 LPOs a month for 80 users within the company. The most important attribute of the new system is its ease of use. Instead of requiring code to implement and operate the

RESULTS

Rapid implementation without requiring consultancy support from Singularity The solution was fully integrated with existing systems Minimal code inputting, providing simplicity of use with no programming knowledge

One AVME employee implemented Singularitys Business Process Management software on his own in a mere five weeks. He did so without requiring or seeking any consultancy support from Singularity. In doing so, the employee not only created the new purchasing order system, but also fully integrated this with the existing systems, including Microsofts SQL Server, Office and Outlook and with SAP. The integrated system operates trouble-free and there are no compatibility difficulties between Singularitys Business Process Management system and the legacy I.T. system. Singularity is confident that its products are not only easy-to-use, but are more advanced and closer to a product with zero code inputting than its competitors. The solution supplied to AVME involved minimal code inputting, providing simplicity of use for a staff member with no programming knowledge.

The client is delighted with the end result.


There were no problems with implementation or operation. The system is simpler and cheaper to operate than those of competitors. Procurement is better managed. The system has cut costs through the improved procurement control. Procurement has become more transparent. Paperwork is reduced. The collating of invoices with orders and goods receipts is simpler and more reliable. There is greater assurance that suppliers are not paid for goods that are not received or rejected. Workflow has improved. Procurement productivity has increased. Continuous process improvement is built into the system.

AVME is completely satisfied with the result and is now looking into the use of the TotalAgility product for a range of other applications, including human resource functions such as the management of holidays and sick leave.

TM

WHY SINGULARITY?
We got what we wanted from Singularity. We have a system that works, that was quickly operational, that we can operate ourselves without constant external support and which knits together our various legacy systems. It has greatly improved our procurement control.
Tina Hasper, I.T. & Organizational Manager.

Singularity impressed us with their product and their attitude. They provided a solution that exactly met our needs to bring together processes and systems in a way that worked in the hands of staff who are excellent, but are not software engineers.
Tina Hasper, I.T. & Organization Manager.

WHATS NEXT?
AVME is pleased with the system and is now considering using the TotalAgility Product for additional applications to improve its human resource management functions.
Singularity increases the performance and agility of business processes by rapid implementation of its industryleading Business Process Management (BPM) and Case Management products.

IMPROVING BUSINESS PROCESS AGILITY

Tel: +44 (0)28 7126 7767 Fax: +44 (0)28 7126 8085 info@singularitylive.com www.singularitylive.com

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