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ROBERT C. THOMPSON rt1228c34@westpost.

net 8900 Vista Verde San Antonio, TX78255 (210) 288-2693 Award Winning Broadcaster and Public Relations Executive ___________________Summery of Qualifications_____________________ Experienced Popular Broadcast Personality with a successful Public, Corporate, and Community Relations background offers more than 20 years unsurpassed cli ent service. A verifiable track record in designing and implementing creative m edia campaigns through the deployment of strategic partnerships, and innovative multimedia packages. ________________________Areas of Expertise_______________________ Media Relations Corporate Presentations Building Strategic Partnerships Inter nal Communications Crisis Communicatio E-marketing Press Releases Web and Pod Casting Event Promotion Market Launch es Business Development Media Training Trade Show Hosting Solutions Selling Event Management _______________________Career Achievements_______________________ ELECTRONIC ARTS-TIBURON, Orlando, Florida 2007 2009 Public Relations/Broadcast talent served as a key PR strategist and media repres entative of a leading video game manufacturer. Worked with media, analysts, and other external and internal audiences to support key branded and corporate initi atives (i.e.: events, product launches, marketing campaigns, promotions, corpora te initiatives, product seeding, athletes). Basic Responsibilities (include but were but not limited to): Media/Public Relations Drove strategic development/execution of all public relations activies. Cultivated relationships with journalists/bloggers of targeted vertical runnin g, industry, and lifestyle media outlets through regular communication. Wrote, edited, and secured placement of regular press releases, reviews, and s tory angles associated with events, personnel changes, products, awards, athlete s, etc.; highlight product relevance to existing consumer trends, leveraging edi torial calendars, developing signature/marquee story angles, etc. Promoted products and programs as necessary through creative product seeding t o media; brief the projects and work closely with the graphics team on copy and design. Supported key Marketing initiatives-ongoing drumbeats and seasonal spikes-by p romoting new, creative ideas that drive brand experiences. Wrote, edited, and kept current all company press materials, including corpora te backgrounder, executive profiles, fact sheets, product technical sheets, and other public information; served as an editor for all other marketing communicat ion vehicles, including advertising, POP, audio and video promotion, etc. Identified opportunities for media events and coordinated all project aspects including site search, securing of A/V, media invitations, execution of event, p resentation direction, etc. Worked directly with game design teams to understand our products and ensured they were properly reviewed in a timely manner in all pertinent publications. Created brand excitement around key industry symposiums and expo events. Managed all PR hits and merchandise prominent results to key constituencies, i ncluding employees, sales reps, and international distributors. Cultivated relationships with key analysts who cover electronic gaming and alp ha consumers; educate them on the gaming market and EAs approach/unique POV ther ein. Developed and managed annual PR plan, timeline, and budget, as well as the tra cking/evaluation of all PR impressions. Managed charitable giving program and created company involvement and exciteme

nt toward our community efforts. Delivered regular communication to employees, the industry, and media about ch aritable efforts. BORDER MEDIA PARTNERS (BMP Radio), San Antonio, Texas 2008 2009 On Air Personality KZDC AM1250 Hosted a daily sports-related Talk Radio show. CLEAR CHANNEL RADIO, San Antonio, Texas 1998 2008 On Air Personality WOAI 1200AM Hosted a variety talk show formats. Syndicated w ith Premier Radio Networks nationally,Game Time Sunday Night (386 markets)as wel l as a daily drive time All Sports Talk Radio Show. I hosted all pre and post g ame shows for the Nation Basketball Associations San Antonio Spurs from 2001-200 8. Medical Destination San Antonio (MDSA) 1993-1998 Public Relations Director, San Antonio Public Relations Director Successfully implemented an aggressive and comprehens ive marketing program for this non-profit organization that marketed medical ser vices provided by the San Antonio medical community. Established the organizatio n as a national leader and increased patient utilization by over 400%. Integrate d radio, Internet, print, and billboard advertising to capture a targeted market in Mexico. Successfully: Implemented a monthly international teleconference on Medical Topics with physi cians in San Antonio, Mexico City, Guadalajara, and Monterrey, Mexico. Organized tours with physicians, hospital administrators, and potential patient s. Developed cooperative agreements with physicians and hospitals in San Antonio a nd Mexico. Coordinated with hotel and tourism entities in San Antonio and designed the VIT AL San Antonio(tm) Program that incorporates discounts for hotels, restaurants, entertainment centers, and San Antonios health care industry. Coordinated executive travel packages with Mexicana Airlines. Increased annual revenues of out of country patients from $119,000 to $3,707,60 0 in less than two years. FOX NEWS TELEVISION 2005 - Current On Air Personality for Voices of Ameri ca; a weekly political roundtable of talk radio hosts from around the country. Sales and Marketing Experience NEW HORIZONS COMPUTER LEARNING CENTERS, San Antonio, Texas 2000 - 2002 Account Executive Managed large and medium sized corporate sales accounts for this training and technical upgrade company. Maintained and built relationships with a clientele that included several of San Antonios top companies. Exceeded sales targets and customer satisfaction. Received recognition as Salesman of the Month three times. SITEL CORPORATION, San Antonio, Texas 1999 2000 Team Manager Quickly established an excellent record of performance in a high v olume call center operation. Key awards included: First Quarter 2000 Shining Star Award Support Staff Manager of the Month, February 2000 WEST TELESERVICES, San Antonio, Texas 1997 1999 Total Quality Management Analyst Promoted to this position after establishing a n excellent record of performance as a Sales Manager. Monitored Account Executi ve ongoing performance providing ongoing training and assistance fostering profe

ssional growth. Additionally . . . Played a key role in the re-engineering of both outbound and inbound call cente rs to conform to ISO 9001 standards and requirements. Received formal recognition as Sales manager of the Month. UNITED STATES STREET BASKETBALL ASSOCIATION 1992 1994 & 1995 1997 Formerly FULL COURT PRESS INC., San Antonio, Texas President Co-founder of this organization that conducted basketball related fun d raising activities for commercial entities and local community organizations. Provided a turnkey operation and handled the operational aspects including logis tics, securing referees, coordination of all ancillary services, and site prepar ation. Maintained phenomenal growth rate of over 500% since the first tournament and expanded operations into 15 cities. te course work towards a Bachelor of Science Degree in Public Relations and Mark eting at the following institutions: Texas Tech University, San Antonio College, Our Lady of The Lake University ADDITIONAL INFORMATION Wrote a weekly Sports column for the San Antonio Express News 1995-1998 alesman of the Month three times. SITEL CORPORATION, San Antonio, Texas 1999 2000 Team Manager Quickly established an excellent record of performance in a high v olume call center operation. Key awards included: First Quarter 2000 Shining Star Award Support Staff Manager of the Month, February 2000 WEST TELESERVICES, San Antonio, Texas 1997 1999 Total Quality Management Analyst Promoted to this position after establishing a n excellent record of performance as a Sales Manager. Monitored Account Executi ve ongoing performance providing ongoing training and assistance fostering profe ssional growth. Additionally . . . Played a key role in the re-engineering of both outbound and inbound call cente rs to conform to ISO 9001 standards and requirements. Received formal recognition as Sales manager of the Month. UNITED STATES STREET BASKETBALL ASSOCIATION1992 1994 & 1995 1997 Formerly FULL COURT PRESS INC., San Antonio, Texas President Co-founder of this organization that conducted basketball related fun d raising activities for commercial entities and local community organizations. Provided a turnkey operation and handled the operational aspects including logis tics, securing referees, coordination of all ancillary services, and site prepar ation. Maintained phenomenal growth rate of over 500% since the first tournament and expanded operations into 15 cities. MEDICAL DESTINATION SAN ANTONIO, San Antonio, Texas 1994 1996 Public Relations Director Successfully implemented an aggressive and comprehens ive marketing program for this non-profit organization that marketed medical ser vices provided by the San Antonio medical community. Established the organizatio n as a national leader and increased patient utilization by over 400%. Integrate d radio, Internet, print, and billboard advertising to capture a targeted market in Mexico. Successfully: Implemented a monthly international teleconference on Medical Topics with physi cians in San Antonio, Mexico City, Guadalajara, and Monterrey, Mexico. EDUCATION Completed 117 hours of undergraduate course work towards a Bachelor of Science Degree in Public Relations and Marketing at the following institutions: Texas Te ch University, San Antonio College, Our Lady of The Lake University

Professional Development Training KEYE Professional Development Courses: Training, Management, Teamwork, TQM, ISO Certified Trainer, ADDITIONAL INFORMATION Voted San Antonios Most Influential Talk Radio Host by Scene in SA Magazine 2007

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