Professional Documents
Culture Documents
About WACSI
West Africa Civil Society Institute (WACSI) was established by the Open Society Initiative for West Africa (OSIWA) and the Soros Foundation Network to enhance the capacity of civil society in the region. The Institute was set up in an attempt to bridge the institutional and operational gaps identified in civil society.
Vision:
WACSI is committed to the development of CSOs as strategic partners in the pursuit of democracy, good governance and national development in the sub-region.
Mission:
The Institute seeks to strengthen the institutional and technical capacity of CSOs to engage in policy formulation, implementation, and the promotion of democratic values and principles in West Africa. WACSI serves as a resource center engaged in training, research, documentation, and policy dialogue for CSOs in West Africa. The advocacy work of the Institute is conducted through its policy dialogue process, which brings together different stakeholders to deliberate on topical issues that affect West African States. Position papers will be published by the institute and disseminated to policy makers.
About OSIWA
Open Society Initiative of West Africa (OSIWA) is dedicated to supporting the creation of open societies in West Africa marked by functioning democracy, good governance, and the rule of law, basic freedoms, and widespread civic participation. OSIWA believes that it best serves by sustaining catalytic and innovative initiatives that add value to the efforts of West Africas civil society. OSIWA seeks to collaborate with advocacy groups, like-minded foundations, governments and donors. OSIWA further recognises the importance of incorporating global developments in building open societies and seeks a greater commitment to the region by rich nations.
The Angie Brooks International Centre on Womens Empowerment, Leadership Development, Peace and Security, is based in Monrovia, Liberia. The Centre supports the implementation of actions that emerged from the International Colloquium on Womens Empowerment, Leadership Development, International Peace and Security, through, inter alia: a) training to empower current and future women leaders; and b) research, analysis and advocacy on womens leadership. It was established in honour of the late Angie Brooks, Liberias former Permanent Representative to the United Nations and Africas first woman President of the United Nations 24th General Assembly (1969).
SESSION 1:
INTRODUCTION TO LEADERSHIP
Session Objectives:
To introduce users to the concept of leadership To help users explore the styles and characteristics of leadership
Training Resources
Flipchart, markers, projector (optional)
Duration:
20 minutes
Methodology:
Brainstorming, Exercises and Mini-lecture
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Leadership is:
Gender-Inclusive: Ideally, men and women become partners in defining, working for, and achieving goals that benefit all. Communicative: Everyone has something to contribute and every instance of contribution becomes an instance of leadership. Purposeful: To define and elaborate a purpose is to engage in a learning process. At the same time, it is engaging in exercising power. Democratic and Egalitarian: In a communicative, participatory society, participants respect and value each other as whole human beings Means-Sensitive: The ends do not justify the means is a well-known principle of ethical behaviour across the world. This principle means that ethical people do not use unethical means to achieve goals regardless of their importance or immediacy. The most dangerous leadership myth is that leaders are born -- that there is a genetic factor to leadership. This myth asserts that people simply either have certain charismatic qualities or not. Thats nonsense; in fact, the opposite is true. Leaders are made rather than born.
Autocratic Leadership
Autocratic leadership is an extreme form of transactional leadership, where a leader exerts high levels of power over his or her employees or team members. People within the team are given few opportunities for making suggestions, even if these would be in the teams or organisations interest. Most people tend to resent being treated like this. Because of this, autocratic leadership usually leads to high levels of absenteeism and staff turnover. Also, the teams output does not benefit from the creativity and experience of all team members, so many of the benefits of teamwork are lost. For some routine and unskilled jobs, however, this style can remain effective where the advantages of control outweigh the disadvantages.
Bureaucratic Leadership
Bureaucratic leaders work by the book, ensuring that their staff follow procedures exactly. This is a very appropriate style for work involving serious safety risks (such as working with machinery, with toxic substances or at heights) or where large sums of money are involved (such as cash-handling). In other situations, the inflexibility and high levels of control exerted can demoralise staff, and can diminish the organisations ability to react to changing external circumstances.
Charismatic Leadership
A charismatic leadership style can appear similar to a transformational leadership style, in that the leader injects huge doses of enthusiasm into his or her team, and is very energetic in driving others forward. However, a charismatic leader can tend to believe more in herself than in their team. This can create a risk that a project, or even an entire organisation, might collapse if the leader were to leave: In the eyes of their followers, success is tied up with the presence of the charismatic leader. As such, charismatic leadership carries great responsibility, and needs long-term commitment from the leader.
Laissez-Faire Leadership
This French phrase means leave it be and is used to describe a leader who leaves her colleagues to get on with their work. It can be effective if the leader monitors what is being achieved and communicates this back to her team regularly. Most often, laissez-faire leadership works for teams in which the individuals are very experienced and skilled selfstarters. Unfortunately, it can also refer to situations where managers are not exerting sufficient control.
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Servant Leadership
This term, coined by Robert Greenleaf in the 1970s, describes a leader who is often not formally recognised as such. When someone, at any level within an organisation, leads simply by virtue of meeting the needs of his or her team, he or she is described as a servant leader. In many ways, servant leadership is a form of democratic leadership, as the whole team tends to be involved in decision-making. Supporters of the servant leadership model suggest it is an important way ahead in a world where
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values are increasingly important, in which servant leaders achieve power on the basis of their values and ideals. Others believe that in competitive leadership situations, people practicing servant leadership will often find themselves left behind by leaders using other leadership styles.
Task-Oriented Leadership
A highly task-oriented leader focuses only on getting the job done, and can be quite autocratic. He or she will actively define the work and the roles required, put structures in place, plan, organise and monitor. However, as task-oriented leaders spare little thought for the well-being of their teams, this approach can suffer many of the flaws of autocratic leadership, with difficulties in motivating and retaining staff.
Transactional Leadership
This style of leadership starts with the premise that team members agree to obey their leader totally when they take a job on: the transaction is (usually) that the organisation pays the team members, in return for their effort and compliance. As such, the leader has the right to punish team members if their work doesnt meet the pre-determined standard. Team members can do little to improve their job satisfaction under transactional leadership. The leader could give team members some control of their income/reward by using incentives that encourage even higher standards or greater productivity. Alternatively a transactional leader could practice management by exception, whereby, rather than rewarding better work, he or she would take corrective action if the required standards were not met. Transactional leadership is really just a way of managing rather a true leadership style, as the focus is on shortterm tasks. It has serious limitations for knowledge-based or creative work, but remains a common style in many organisations.
Transformational Leadership
A person with this leadership style is a true leader who inspires his or her team with a shared vision of the future. Transformational leaders are highly visible, and spend a lot of time communicating. They dont necessarily lead from the front, as they tend to delegate responsibility amongst their teams. While their enthusiasm is often infectious, they can need to be supported by detail people. In many organisations, both transactional and transformational leadership are needed. The
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transactional leaders (or managers) ensure that routine work is done reliably, while the transformational leaders look after initiatives that add value.
A good leader will find herself switching instinctively between styles according to the people and work they are dealing with. This is often referred to as situational leadership. For example, the manager of a small factory trains new machine operatives using a bureaucratic style to ensure operatives know the procedures that achieve the right standards of product quality and workplace safety. The same leader may adopt a more participative style of leadership when working on production line improvement with her team of supervisors.
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Values
Values are one of the components of attitudes. Values help to determine how we will act as they help us to weigh the importance of various alternatives. They drive all organisational and individual efforts. Thus, they tell us how much worth to place on a family heirloom, such as our grandfathers watch, how much time to devote to the up-keeping of a car, our food and exercising choices, and how much time we will devote to helping a friend. An organisations values tend to take the shape of its leaders values. In turn, they hope that through such techniques as storytelling, rituals, social learning, recognition, and work relationships, that their values will also become a part of the employees values.
Character
Character develops over time. Many think that much of a persons character is formed early in life. However, we do not know exactly how much or how early character develops. But, it is safe to claim that character does not change quickly. A persons observable behaviour is an indication of her character. This behaviour can be strong or weak, good or bad. A person with strong character shows drive, energy, determination, self-discipline, willpower, and nerve. She sees what she wants and goes after it. She attracts followers. On the other hand, a person with weak character shows none of these traits. She does not know what she wants. Her traits are disorganised, she vacillates and is inconsistent. She will attract no followers. A strong person can be good or bad. A gang leader is an example of a strong person with a bad character, while an outstanding community leader is one with both strong and good characteristics. An organisation needs leaders with both strong and good characteristics, people who will guide them to the future and show that they can be trusted.
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Knowledge
Knowledge is information that changes something or somebody -- either by becoming grounds for actions, or by making an individual (or an institution) capable of different or more effective action.
Skills
Skills are the knowledge and abilities that a person gains throughout life. The ability to learn a new skill varies with each individual. Some skills
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come almost naturally, while others come only by complete devotion to study and practice. It knows how to match the demands of a task. As a leader, WHAT are your responsibilities and HOW do you meet them? Skill consists of choosing and implementing the most efficient strategies.
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SESSION 2:
INFLUENTIAL LEADERSHIP
Session Objectives
To introduce users to the concept of influential leadership To provide tools for users to assess their own leadership-styles
Training Resources
Flipchart, markers, projector (optional)
Duration:
30 minutes
Methodology:
Individual Activity and Mini-lecture
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
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Question
I feel defensive when others offer an opinion that is different from mine. I enjoy pointing out the successes of others and seeing them get honoured. I believe that certain titles should hold more influence than others. I love to hear new ideas that are different and challenge mine. I have no problem snapping back at someone who tries to make me look bad. If someone got a promotion over me, I would feel genuinely happy for their success.
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
True
False
I feel intimidated when someone more junior makes a strong statement that is respected by my peers. I would allow someone else to get credit if it meant moving forward versus not moving at all. I believe that my influence is directly related to my title. I am directly engaged with ensuring the people in my life succeed.
Positional Leadership
Every single one of us has experienced this type of leader. This type of leader is listened to because the people around them have to listen to them and is based on your title or the power you have been given for any number of reasons. Positional leadership is not easy. It is very Ask any parent or teacher about being a positional leader and they will tell you
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firsthand how incredibly difficult it is to get someone to do something simply because of their authority. The essential problem with positional leadership is that it doesnt mean you are respected. Your staff, constituency or followers fear you but are not inspired by you to work. The problem is that positional leaders whether parents, teachers, or leaders in any organization are often unaware of how they are completely ineffective.
Influential Leadership
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Unlike positional leadership that is dependent upon a specific role being placed upon a person - influential leadership can occur no matter who you are. Influential leaders may not identify themselves as leaders at all. In fact, they may not even fully understand the influence and impact they have. Influential leaders come in all shapes and sizes and they can be measured by the amount of influence they have on the people around them.
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What does it look like to lead by influence rather than coercion? Influential leaders
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Create a compelling vision that people can relate to and see themselves in Demonstrate that they want to bring us along with them in achieving the vision Challenge us to be the best that we can be by their own example Command respect and admiration because they stand firm in their center Make us believe that we can learn from them Are authentic and have humility, and show they are willing to learn from others Encourage us to look beyond ourselves and to focus on the common good Express their own passion so contagiously, it becomes our passion too Make ideals seem possible, which inspires us to aspire to greater heights Expect more of us, more of our humanity and potential, than even we expect of ourselves
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Awareness of Others & the System Whats going on around you? What information can you gather about the environment? Other People? The group as an entity? An influential leader is interested in what others in the system are experiencing. They stay tuned in by paying attention and asking well-crafted questions. They realize that they are only one part of the team and in order to inspire and lead, they must know whats going on with others. Curiosity Are you only minding your own business? Or are you using your curiosity to connect with and understand others on your work team? Genuine curiosity builds bridges and enhances your collaboration with others, which ultimately improves the outcome. Desire to Dialogue Do you engage your team and others in your organization in meaningful dialogue? One of the most vital skills of an influential leader is creating the space for meaningful and informative dialogue. This dialogue is rich with information. The participants learn not just about the content, but also about the energy or lack of energy (resistance) that exists around a topic. Dialogue that is stimulating but non-threatening is an opportunity to get people on board. Being an influential leader enables you to gain others buy-in and commitment to your ideas and directives and gives you the ability to have influence over people with a broad spectrum of priorities. This is a skill you can learn, and it starts with understanding how you lead from the inside out.
1. Short Answers
Understand that most employees will not say anything bad about their managers for fear of repercussions. When employees work for a positional leader and are directly asked about what they think of them, they will often given short flat answers such as He or she is great. or I cant complain.
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2. Results Focused
When asked to expand they will often focus in on the work rather than the individual person. Instead of talking about character traits they may begin to make statements such as: Were very efficient. or Im sure the plans will be great in the future.
3. Enthusiasm
In contrast, when interviewing a team of an influential leader that is well respected, you will find the enthusiasm in place and willingness to not only talk about the work being completed but the direct person.
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SESSION 3:
CONCEPTUALISING WOMENS LEADERSHIP IN AFRICA
Session Objectives:
To provide understanding to users the concept of leadership structures To help users ascertain potential entry points for women within leadership structures in Africa
Training Resources
Flipchart, markers, projector (optional)
Duration:
40 minutes
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Methodology:
Brainstorming and Mini-lecture
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organise, to arrange and to give form to a particular objective. Leadership Structures are specialised institutions or organisations that are arranged and organised in a specific manner to facilitate the achievement of a mission and subsequently a visionary goal. In Africa, leadership structures are important as they define expectations of accountability, responsibility and communication for community citizens. During the colonial period, leadership was exercised mostly through hereditary traditional structures. Hereditary traditional leadership structures are the unique governance arrangements that allow leadership to be exercised by a selected family or clan. This may be in the form of a monarchy, kingdom, chiefdom and fiefdom among others. In contemporary times, the continent has moved towards building continental, regional and national governance institutions that strengthen and deepen democratic structures. Democratic leadership structures are governance arrangements that allow qualified community citizens to avail themselves for a leadership position through an election.
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Currently, the continents most prominent leadership structures include the African Union, Regional Economic Communities, Arms of Government (Legislature, Executive and Judiciary) and Civil Society.
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AU STRUCTURE
The AU Assembly - the Assembly is currently the highest decisionmaking body of the African Union, comprising heads of states of all member countries; The African Commission - the Commission is the secretariat of the AU, responsible for preparing strategic plans and taking actions where common positions have been established. Unique among all international bodies, it guarantees gender parity of 5 women and 5 men; The Pan-African Parliament - the Parliament is comprised of five members from each national parliament, and is intended to perform only an advisory role for the first five years. After that, representatives will be elected to the Parliament and it will have full legislative powers; The Executive Council - the Council comprises the Ministers of Foreign Affairs (or other such Ministers) of member countries and is responsible for matters such as foreign trade, social security, agriculture, and communications; The Permanent Representatives Committee - the Committee comprises representatives of member states and is responsible for preparing the work for the Executive Council; The Peace and Security Council (PSC) - the 15-member Council acts as a decision-making organ for the prevention, management, and resolution of conflicts on the continent; The African Court of Justice - the Courts 11 judges are appointed by the Assembly and have jurisdiction over all cases submitted to the Court concerning the interpretation and application of the AU Charter and relevant human rights protocols ratified by member states; The Economic, Social and Cultural Council (ECOSOCC) - the Council is an advisory organ intended to provide an opportunity for African civil society to contribute to the principles, policies, and programs of the AU. It is composed of 150 civil society organisations from member states and the Diaspora, reflecting gender parity and 50% youth representation.
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Background
The AU replaced its predecessor, the Organisation of African Unity (OAU). Founded in 1963, the OAU played a pivotal role in ridding the continent of colonial rule and provided support for liberation movements in southern Africa. Critics charged that the OAU came to represent primarily the interests of Heads of State, which rendered it unable to address some of the continents most pressing problems, particularly those related to poor governance. To overcome the inadequacies of the OAU, African leaders envisioned a new organization that would be more representative and effective in promoting economic development, political stability, and democracy and human rights. The African Union is an aspiring union, and as such it has ambitious plans to establish an African Standby Force, an African Monetary Fund, an African Central Bank, and an African economic zone with a single currency by 2023. The AU has made progress towards greater integration by launching the African Parliament in 2004, the Peace and Security Council in 2004, and ECOSOCC in 2005. At the AU Summit in January of 2008, the Assembly focused on the industrial development of Africa. Other issues discussed were the role of the youth in Africa, climate change, reinforcement of partnership, integration, the principle of non-indifference and peace and security within the continent. Also, emphasised was a need for African countries to respect the rules and principles of democracy. A 2006 AU report entitled An African Union Government: Towards the United States of Africa proposed a three-phase process to achieve a continental Union Government. The African states, however, have yet to reach consensus and adopt the plan.
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taking advantage of the new political openings to assert their leadership roles. They are also pressing for an expansion of womens economic and social opportunities, and the advancement of womens rights. By improving their own positions, they are simultaneously strengthening African society as a whole, as well as enhancing the continents broader development prospects. But women in Africa continue to face enormous obstacles. The growing recognition of their contributions has not translated into significantly improved access to resources or increased decision-making powers. Neither has the dynamism that women display in the economic, cultural and social lives of their communities through their associations and informal networks been channeled into creating new models of participation and leadership. Women constitute over 52% of Africas population now estimated at 800,000 million. 340 million of the total population is living below 1US$ a day. Over 60% of those living below 1US$ are women, many of whom have been condemned to abject poverty through cultural and traditional arrangements that socially exclude them from benefiting from economic growth and development. Furthermore, they cannot access basic opportunities as well as basic goods and services due to their exclusion. The situation of women on the continent requires concerted efforts to bring them to the same level as their male counterparts in all aspects of human development, security and peace. The African Union has provided a legal framework that provides for gender equality and womens empowerment. The Constitutive Act of the Union, the African Charter on Human and Peoples Rights, the Protocol to African Charter on Human and Peoples Rights on the Rights of Women in Africa and the Solemn Declaration on Gender Equality in Africa all provide for the attainment of gender equality and womens empowerment in Africa.
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Participation of women in peace process, including prevention, resolution, management of conflicts and post-conflict reconstruction; Prohibition of the recruitment of child soldiers and abuse of girl children as wives and sex slaves; Public campaigns against gender based violence and the trafficking in women and girls; Provide treatment and social services to HIV positive women and women care givers; End discrimination against women living with HIV/AIDS; Eliminate gender disparity in primary and secondary education by 2005 and to all other levels no later than 2015; Legislation to improve womens rights to inherit land and property; and Organise training workshops for young women on personnel and economic empowerment.
From the onset, the African Union recognised the centrality of gender equality and womens empowerment to the attainment of sustainable human development and security on the continent.
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Profile of the Women, Gender and Development Directorate of the African Union
The Women, Gender and Development Directorate, (Gender Directorate) is that mechanism or vehicle through which the Commission advances the principle of gender equality through gender mainstreaming. The general objective of the gender programme of the AU is to redress gender inequalities in society, and thereby ensure that women and men have equal access to factors needed for their equal and unhindered participation in development and other processes that shape and define their conditions of life and work.
The AU gender programme involves both stand-alone womens empowerment programmes, as well as programmes to incorporate gender into all the activities of the Commission. In this regard, the Gender Directorate has a twofold approach to its work. First, a women-targeted women-in-development
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approach which recognises that women are starting from a more disadvantaged position than men, and, therefore, seeks to remove the obstacles that women face. This is in order to empower women so as to enable them to compete on a level of equality with men. The second is a more holistic, all-encompassing gender-and-development approach, which seeks to ensure that women are part of mainstream activities as equal stakeholders with men.
The first approach involves activities that include specialist womens empowerment programmes such as women and education; women and health; women and poverty eradication; women in agriculture; women, trade and the economy; women in the peace process; women in politics and decision-making; the gender dimensions of ageing, and women within the NEPAD process, among others.
The second approach involves activities directed at ensuring that the Commission takes gender into consideration in all its work, so that the needs of both women and men are taken into consideration across the whole spectrum of AU activities, so as to enable both men and women to benefit equally.
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
The core functions of the Gender Directorate are: gender mainstreaming; coordination; advocacy; policy; performance tracking, monitoring and evaluation; gender training and capacity building; research; communication, networking and liaison.
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gender-specific economic, social, and legal measures, among others. The Declaration calls for the continued implementation of gender parity in the AU and at national level, the ratification of the Protocol to the African Charter on Human and Peoples Rights on the Rights of Women in Africa, and the protection of women against violence and discrimination. Furthermore, African leaders dedicated a large portion of the Summit to a dialogue on gender equality and incorporated the African Womens Committee on Peace and Development (AWCPD) into its mechanisms. Another milestone for womens effective participation was achieved, building upon the campaign for gender mainstreaming and the principles of women, peace and security as enshrined in Resolution 1325 (2000) of the United Nations Security Council. With respect to the progress of the implementation of the SDGEA by member states, certain best practices have been identified through a study undertaken by the Women, Gender and Development Directorate. (2007)
The South African government forged partnerships with NGOs to implement the UNSC 1325. In addition, the governments of Ghana, Mali, Namibia, Rwanda and South Africa have included women in peacekeeping missions and preventive diplomacy.
The governments of Burundi, Cote dIvoire and Rwanda have initiated programmes to stop child soldering in their countries. Signing of cross country agreements Mali, Cote dIvoire, Lesotho, South Africa and 10 ECOWAS countries to stop child trafficking and the proposed establishment of an agency to monitor the implementation of the law.
The South African Government annually celebrates 16 days of No Violence Campaign against Women and in 2006; it made it a year round activity. Since 2004, 6th February is commemorated as national day against Female Gentile Mutilation (FGM).
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With regard to financing for development, South Africa abolished the rule of primogenitor in inheritance practices: 49% of the beneficiaries of the governments housing subsidy were women. In Algeria 76.2% of recipients of crafted related funding were women, 22,315 women obtained their farmers card and were thus able to access funding.
Moreover, there are additional regional economic cooperation bodies not officially recognised by the African Union as RECs, including: The Economic and Monetary Community of Central Africa (CEMAC); The West African Economic and Monetary Union (UEMOA/ WAEMU); The Economic Community of the Great Lakes Countries (CEPGL); The Indian Ocean Commission (IOC);
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The Mano River Union (MRU); and The Southern African Customs Union (SACU).
OTHER RECs
The Economic and Monetary Community of Central Africa (CEMAC) The West African Economic and Monetary Union (UEMOA/WAEMU) The Economic Community of the Great Lakes Countries (CEPGL) The Indian Ocean Commission (IOC)
The Economic Community of The Mano River Union Central African States (ECCAS) (MRU) The Economic Community of West African States (ECOWAS) The Intergovernmental Authority on Development (IGAD) The Southern Africa Development Community (SADC) The Southern African Customs Union (SACU)
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Strive for the increase in the performance of women in their fields of activities;
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Ensure apprenticeship and skills needed to execute the millennium development goals on gender equality in the sub region; and Build networks and partnerships with relevant agencies and institutions for financial, technical and statutory support.
The centre is strategically structured to ensure the effective execution of its mandate. The center has a department of general coordination, a division for policy and gender programmes, a division for information technology, training and capacity building, a department of administration and finance and a secretariat.
The SADC vision is one of a common future, a future within a regional community that will ensure economic well-being, improvement of the standards of living and quality of life, freedom and social justice and peace and security for the peoples of Southern Africa. This shared vision is anchored on the common values and principles and the historical and cultural affinities that exist between the peoples of Southern Africa
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Undertake gender training and capacity building, and provide advisory and technical services to SADC institutions, Sector coordinating Units (SCUs), as well as to member states;
Undertake coordinating and catalyzing activities of gender mainstreaming and gender and development programmes of SADC institutions, SCUs, member states, NGOs, Civil Society Organisations and the Private Sector;
Cultivate and promote a culture of Gender Equality in the SADC Region, and Respect for the Human Rights of Women;
Facilitate the Achievement of Gender Equality, and Gender Equity, in Access to Economic Structures and Control of Resources in the SADC Region;
Highlight the Impact of War and Armed Conflict on the Social, Economic, Psychological and Emotional Condition of Women and Children;
Undertake the Monitoring and Evaluation of Progress made by SADC Member States in Achieving Gender Equality and Gender Equity within the Context of the SADC Plan of Action;
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Promote Equality between Men and Women in the Sharing of Power and Ensure the Achievement of not less than 30% Representation in Decision-Making Structures by the Year 2005;
Promote, Encourage and Commission Research, Documentation and Dissemination on Gender Issues and Concerns by SADC Institutions, SCUs and Member States;
Develop effective strategies for the mobilisation of financial, technical and human resources.
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Promotion of a sustainable growth and equitable development of the region, including rational utilisation of the regions natural resources and protection of the environment;
Strengthening and consolidation of the longstanding political, economic, social, cultural and traditional ties and associations between the peoples of the region in promoting a people-centered mutual development;
Enhancement and strengthening of participation of the private sector and civil society;
Mainstreaming of gender in all its programmes and enhancement of the role of women in development;
Promotion of good governance, including adherence to the principles of democracy, rule of law, accountability, transparency, social justice, equal opportunities and gender equality; and promotion of peace, security and stability within the region and good.
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social, technological and scientific fields; harmonise policies with regard to trade, customs, transport, communications, agriculture, and natural resources, and promote free movement of goods, services, and people within the region; create an enabling environment for foreign, crossborder and domestic trade and investment; Achieve regional food security and encourage and assist efforts of Member States to collectively combat drought and other natural and man-made disasters and their natural consequences; initiate and promote programmes and projects to achieve regional food security and sustainable development of natural resources and environment protection, and encourage and assist efforts of Member States to collectively combat drought and other natural and man-made disasters and their consequences among others.
THE overall objective of the desk is to engender policy and planning processes within IGAD with the aim of gender mainstreaming and the advancement of women in IGAD priority areas of infrastructural development, food security and environment protection, conflict prevention, management and resolution. The IGAD Secretariat has put in place a comprehensive legal and institutional framework for gender mainstreaming with a view to redress this situation and to complement the effort of the member states. The IGAD gender Policy facilitates fostering of gender perspectives into the priority areas as integral part of IGADs efforts to promote women empowerment and ensure their equal and effective participation and benefit from all development activities in the sub-region.
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(Brazzaville), Democratic Republic of Congo, Equatorial Guinea, Gabon, So Tom and Prncpe. Rwanda withdrew its membership from ECCAS in June 2007 and stopped its attempt to join SADC. ECCAS aims to achieve collective autonomy, raise the standard of living of its populations and maintain economic stability through harmonious cooperation. Its ultimate goal is to establish a Central African Common Market. ECCASs objectives are to eliminate, within the Member States, customs duties and any other import / export taxes on goods; abolish, within the Member States, limitations and all other hindrance to freetrade; Set-up and upholding of community customs rates; establish a commercial policy with non-community states; promote within the member states free movement of people, goods, services, capital and establishment rights among others.
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right of establishment, ownership and exercise of economic activity; free trade, movement of goods, commodities and services originating from the signatory countries; promotion of external trade through an investment policy in member states; increase of means of land, air and maritime transport and communications among member states through execution of common projects; granting nationals of the signatory countries the same rights, advantages and obligations granted to their own citizens in conformity with the provisions of their respective constitutions; and harmonisation of educational, pedagogical, scientific and cultural systems in the different cycles of education.
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of MOWAC personnel at the national and regional/district levels to provide policy advice on gender issues (ii) developing competencies to mainstream gender, including gender budgeting, monitoring and evaluation, data collection and analysis; and (iii) strengthening capacity to increase womens participation in public decision-making. Attention was also given to developing a national plan of action to implement the Domestic Violence Act and for its enforcement. Major achievements include the full integration of gender issues in the annual work programmes of key sector agencies. Gender Budgeting was piloted in three Ministries in 2008, a Policy document and Plan of Action for implementing the Domestic Violence Act was drafted and shared with development partners and there was commitment from the government to earmark funds to ensure gender mainstreaming and budgeting across sectors.
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SESSION 4:
POLICY INFLUENCING AND ADVOCACY
Session Objectives:
To provide conceptual understanding of policy advocacy to users To help users develop effective strategies and communication tools for policy advocacy
Training Resources
Flipchart, markers, projector (optional)
Duration:
30 minutes
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Methodology:
Brainstorming and Mini-lecture
Community Advocacy1
The Serabi community has been requesting for development from the government for long time. The community needs good roads, improved health facilities and schools. Recently the Local government won a bid to build a bridge in the community to improve access to bigger cities. The bridge building commenced quickly and in no time the community was full of tractors and building equipment. This has hampered movement in the community which is predominantly by riding bicycles or walking. The proposed bridges path blocks the road women take to the stream to fetch waterwhich means women now have to take a longer route to get
1 T. Ekiyor, Leadership Handbook. WACSI 2009
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to the stream resulting in a delay in the completing household chores, which in turn causes tensions in homes. The influx of the construction workers in the communities has also introduced a high rate of prostitution previously unknown to Serabi and in some instances teenage pregnancy. The Local Chiefs are aware of the problem but say and do nothing because the Construction companies pay monthly royalties to the. Women in the community believe that this is wrong and needs to stop but are unsure of how to bring about change. They all want Serabi to become more developed but do not want the high social costs associated with the development. They have decided to seek advice from a womens group in Buchanan called Concerned Women for Progress
It involves: Putting a problem on the agenda Providing a solution to that problem Building support for that solution; and For the action necessary to implement that action Authoritative government action
Public policy seeks to react to the concrete needs or problems of a society or groups within a society, e.g., citizens, non-governmental organisations (NGOs) or government bodies.
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Goal oriented
Public policy seeks to achieve a particular set of elaborated objectives which represent an attempt to solve or address a particular need in the targeted community A course of action
Public policy is usually not a single decision, action or reaction but an elaborated approach or strategy A decision to do something or a decision to do nothing
The outlined policy may take action in an attempt to solve a problem or may be based on the belief that the problem will be solved within the current policy framework, and therefore takes no action. Carried out by a single actor or a set of actors
The policy may be implemented by a single government representative or body or by multiple actors A justification for action
A decision Made
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The outlined policy usually includes a statement of the reasoning behind the policy
Identify concrete ways that the current policy or response should change. Identify Allies and detractors Prepare to defend your proposals. Decide the best way to intervene.
In your assessment you should ask yourself: what constitutes victory? How will this policy address the problem/have an impact on the quality of life of your constituents/members and/or community? Take time to assess each of the objectives you must achieve to meet your campaign goal.
Build Coalitions
Building broad, cohesive coalitions is critical to these efforts to policy advocacy. One way to think about coalition building is by developing a
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list of groups and individuals who share the different parts of the problem youd like to address and what would each party gain from supporting the effort.
Identify Policymakers
Who is the advocacy targeting? Once youve decided what institutions or individuals have power or influence to enact your policy, then you must (through research) determine all the ways you can access and influence the process (personal contacts, media, as voters or taxpayers, freedom of information requests, etc.).
Develop an action plan for your campaign. The actions you take should be flexible and engage your community. Make sure that your target is clear and that the policy recommendation(s) are: within its/their power; specific; and can be articulated in a way that is easily understood
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
POLICY CYCLE
Agenda Setting
Policy Formulation
Policy Legitimation
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1.
2. Target your intervention. 3. Provide positive proposals and options. critique. 4. Keep it short and focused. 5. Provide case studies for illustration. How did this policy affect person x? 6. Use national and international documents to support your position. Constitutions, ECOWAS, AU, WHO, UN, EU, etc. 7. Use proxies wherever possible. Stay away from mere
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Opposition politicians. Larger NGOs. Coalitions. 8. Start with international best practice, and make recommendations to close the gap. 9. Link your position to resources. 10. Evaluate your intervention and build your credibility.
Pro-active vs. Reactive Interventions Write a formal policy document on an issue Organise a policy briefing for legislators Letters to decision-makers Use of media
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a leadership transition or a minority government, particularly if an issue has strong public resonance.
Current policies are usually available on departmental web sites. It is important to be aware of allies and adversaries, in government and elsewhere. It is also important to show that your idea unites and does not divide public constituencies and stakeholders, and that your organization or group is capable of building consensus even with unlikely suspects.
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Be Innovative
New ideas and innovation count in the policy-making process.
Be Persistent
It is important to be persistent to demonstrate an ability to stick to the issues and produce information when needed (i.e., be helpful). Due to their limited resources, CSOs cannot afford to dabble. They need to be focused, disciplined, flexible and patient. Change takes time.
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SESSION 5:
USING INSTRUMENTS TO INFLUENCE POLICIES IN AFRICA
Session Objectives:
To provide information about international instruments to users To build the skills of users to influence policies using instruments
Training Resources
Flipchart, markers, projector (optional)
Duration:
30 minutes
Methodology:
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Treaty: This is an international agreement concluded among states in the written form and governed by international law, whether embodied in a single instrument or on two or more related instruments and whatever its particular designation(Vienna Convention: 1969). This definition was expanded in the 1986 Vienna Convention to include international agreements involving international organisations as parties. In this regard, a treaty is now defined as a binding agreement under international law entered into by actors in international law, namely states and international organisations. Treaties are called several names: treaties, international agreements, protocols, covenants, conventions, exchange letters, and exchange notes. Convention: This is an international treaty concluded among states in written form and governed by international law. Though employed in the past for bilateral agreements, it is now generally used for formal multilateral treaties with a broad number of parties. Conventions are normally open for participation to the international community as a whole, or to a large number of states. Conventions are generally binding. Protocols: This is a treaty of international agreement that supplements a previous treaty or convention. It can amend the previous treaty, or add provisions. Parties to the earlier agreement are not required to adopt the protocol; sometimes, this is made clearer my calling in an optional protocol especially where parties to the first agreement do not support the protocol. It can be called an additional protocol. Resolutions: These are formal decision of the meeting agreed to by a vote. There are not laws and therefore are not binding. Governments follow resolutions because they represent the worlds opinion on major international issues. Resolution can be theme-specific (for example United Nations Security Council (UNSC) Resolution 1325 on Women, Peace and Security), country specific (for example United Nations Security Council Resolution 1700 on Iraq), or conflict specific ( for example United Nations Security Council Resolution 1701 on situation in the Middle East, United Nations Security Council Resolution 1681 on the situation between Eritrea and Ethiopia). Governments must adhere to the instruments that they have signed, for example ratification.
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Policy-makers must ensure that governments implement instruments they have ratified. Awareness must be raised among citizens on the existence of instruments. Civil society and citizens must hold governments and policy-makers accountable for implementing instruments.
Are women and men going to be involved in the implementation of the instrument? Are women and men going to be part of the processes to evaluate the implementation of the instrument?
International Instruments and Mechanisms for Women in the Context of Peace and Security
There are a number of international instruments and mechanisms for women in the context of peace and security. These can be categorised into global, continental, regional and national (local).
1. Global (International)
UN Security Council Resolution 1325 (2000): This call on the governments and the UN to ensure the participation of women in maintenance of peace and security. The Convention on the Elimination of All Forms of Discrimination
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Against Women (CEDAW) 1979: This seeks to eradicate discrimination in all areas of womens lives; and calls for the increased participation of women in decision making processes at all levels. Beijing Declaration and Platform for Action (BPFA), 1995: This document highlights 12 critical areas of concern regarding women, and calls for the full participation of women in decision-making, conflict resolution and all other peace initiatives. Though it is not a binding document, signatories do have a commitment to fulfil their obligations. CEDAW Optional Protocol (1999): This strengthens enforcement and compliance with CEDAW and allows for the submission of written claims of violations by non-state actors (individuals or organisations) directly to the CEDAW committee that monitors compliance. Beejing +5 (2000): This is a five year review of the BPFA. It call for the mainstreaming of gender perspectives into national policies, and efforts to promote education and training for women in leadership, advocacy and conflict resolution. The Commonwealth Secretariat Plan of Action (PoA) fo Gender Equality 2005 -2015: This works towards the attainment of the millennium Development Goals (MDGs) and gender equalities as expressed in the BPFA and Beijing + 5 Political Declaration and Outcome Document. It adopts a rights-based approach to all critical areas; and prioritises four critical areas: Gender, democracy, peace and conflicts; Gender, human rights and laws; Gender, poverty eradication and economic empowerment; Gender and HIV/AIDS
Organisation for Economic Cooperation and Development (OECD) Development Assistance Committee (DAC)s Guidelines on Conflict, Peace and Development Cooperation (1997): The recommendation of OECD members that they reinforce local capacities to influence policy, and tackle social and political exclusion; and actively engage women in peace-building and policy-making processes.
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2. Continental (African)
There has been significant progress in engendering instruments on the African continent.
ii.
The protocol also explicitly sets standards for addressing public and private violence against women in Africa. Article 4, for example, charges state parties with taking appropriate and effective measures to address issues of punishment for perpetrators of violence against women, rehabilitation
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of victims of violence, trafficking in women, amongst others. Article 11 refers to the protection of women in armed conflicts and calls on states to respect rules of international humanitarian law applicable to conflict situations push states to protect women and ensure perpetrators are brought to just before a competent criminal jurisdiction.
To eradicate poverty; To place African countries, both individually and collectively, on a path of sustainable growth and development; To halt the marginalisation of Africa in the globalisation process and enhance its full and beneficial integration into the global economy; and To accelerate the empowerment of women. Good governance as a basic requirement for peace, security and sustainable political and socio-economic development; African ownership and leadership, as well as broad and deep participation by all sectors of society; Anchoring the development of Africa in its resources and the resourcefulness of its people; Partnership amongst African people; Acceleration of regional and continental integration; Building the competitiveness of African countries and the continent; Forging a new international partnership that changes the unequal relationship between Africa and the developed world; and
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Ensuring that all partnership with NEPAD is linked to the Millennium Development Goals and other agreed development goals and targets. Peace and security; Democracy and governance; Capacity-building. good, political, economic and corporate
NEPAD has a Gender Directorate for Women, Gender and Development and a NEPAD Gender and CSOs Unit that ensures the implementation of their AU Solemn Declaration for Gender Equity in Africa.
3. Regional Instruments
a. Southern African Development Community (SADC): The Southern African Development Community (SADC) is made up of 14 member states. It evolved from the Southern African Development Coordination Conference (SADC) in 1992. The primary goal of the Community is regional integration and economic development; however, given that stability is a key factor for achieving these goals, the objectives of the community also include a focus on the promotion of peace and security. In this regard, the Organ in Defence, Politics and Security Co-operation was established in 1996 to oversee issues relating to peace, security and stability. In 2001, the Organ adopted a Protocol on Politics, Defence and Security. Some of the key instruments in SADC that promotes womens rights in the context of peace and security include the SADC Plan of Action on Gender (1999); the Regional Indicative Strategic Development Plan (RISDP) adopted by the Head of States and Government extraordinary summit in 2001; and the Strategic Indicative Plan for Organ (SIPO) of 2004. b. Economic Community of West African States (ECOWAS): ECOWAS was established in 1975 with the primary goal of promoting regional economic integration. Due to instability in a number of its member states, ECOWAS expand its scope to include issues relating to peace and security. It began to intervene in the conflict in its member states in an effort to ensure that an environment of relative peace and
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stability (a prerequisite for economic development) is maintained for Conflict Prevention, Management, Resolution, Peacekeeping and Security, thus providing ECOWAS with the capacity to operate in the areas of conflict prevention, conflict management and resolution, peace-keeping, humanitarian support, peace-building and sub regional security. The ECOWAS Mechanism as it is usually calledestablished several organs that address the peace and security situation in the sub region. These include Mediation and Security Council; the Defence and Security Commission; the Economic Community of West African States (ECOWAS) Monitoring Group (ECOMOG), a standby peacekeeping force; an early-warning system; and a Council of Elders. In the ECOWAS Secretariat, there is a Department of Political Affairs, Defence and Security, which is responsible for policy formulation and implementation in all military peacekeeping and humanitarian operations, and for the control of the observation and monitoring centre (both in the secretariat and in the hubs). In 2001, a Supplementary Protocol on Democracy and Good Governance was adopted to complement the Mechanism, but, except for one clause each, both the Mechanism and its Supplementary Protocol are silent on the issue of gender (especially on womens issues).
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
c. Intergovernmental Authority on Development (IGAD): The Intergovernmental Authority on Development (IGAD) in Eastern Africa was created in 1996 to supersede the intergovernmental Authority on Droughts and Development (IGADD) which was founded in 1986 with a narrow mandate to address the issues of drought and desertification. The priority areas for co-operation for IGAD member states are: conflict prevention; management, resolution and humanitarian affairs; infrastructure development (for example, of transport and communications); food security; and environmental protection. Its structure consists of an Assembly of Head of States and Governments; a Council of Ministers; a Committee of Ambassadors; and a Secretariat. As regards peace and security, IGAD has been largely involved in the peace efforts of its member states Somalia, Sudan, Ethiopia and Eritrea and on conflict early-warning. d. The peace and security structures of all three regional economic commission described above are highly militaristic in nature and focus primarily on the security of states rather than the security if persons.
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Given that the military institution in Africa is largely perceived as a mass preserve, this separation between the security of the state and human security entrenches the systematic non-or underrepresentation of women in these structures. When analysed from an institutional perspective there is little or no correlation between these regional peace and security structures and regional gender bodies in these commissions. Each operates independently from the other and addresses their respective issues in a compartmentalised manner. There is a strong argument for increased collaboration and synergy between the region peace and security structures and gender units of directorates.
5. Local Instruments
Local instruments are the key to realising the aspiration engender. Often Africa governments commit to regional and continental instruments related to gender and womens issues, but they do not abide by those same principles in their countries. For examples, though the AU is striving for 50 percent representation of women in decision-making processes, many African countries have still not reached the previous 30 percent quota. Local instruments also vary in terms of the customary and religions laws that influence society. For example, in some countries Sharia law influences the implementation of instruments. For a long time, the language of national constitutions reflected the fact that women were not part of the conceptualising or design phase or, if they were, they were not gender sensitive women. For example, the previous constitution of Nigeria contained sections that said .... The President...He Shall. This conveyed the message that the presidency was the domain of men. Constitutions reflect the psyche and beliefs of the people of a country, and language is an important indicator of that psyche. The table below summarises policy instruments and legal mechanisms that exist in Africa:
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REGIONAL
West Africa ECOWAS Treaty ECOWAS Mechanism on Conflict Resolution East Africa IGAD Treaty Southern Africa SADC Declaration on Gender
NATIONAL
National constitutions Relevant nationals law, for example Rwanda genocide law Traditional systems of conflict resolution, for example, Gacaca Religious mechanisms, for example, Islamic law (Sharia)
Regional Indicative Strategic African Union Development Constitutive Act Plan (RISDP) and its organs NEPAD Conference on Security, Stability, Development and Cooperation in Africa (CSSDCA) Strategic indicative Plan for the Organ on Politics, Defence and Security (SIPO)
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SESSION 6:
CIVIL SOCIETY IN AFRICA
Session Objectives:
To provide a conceptual understanding of the nature of civil society in Africa To proffer knowledge on the constituents of civil society and its relationships with other sectors
Training Resources
Flipchart, markers, projector (optional)
Duration:
30 minutes
Methodology:
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
a. Read the following definition of civil society. Underline the words that you think are key to defining what civil society means to you as an African woman.
It is the space of organised activity not undertaken by either the government or the private sector. It includes formal and informal associations such as: voluntary and community organisations, trade unions, faith-based organisations, co-operatives, political parties, professional and business associations, youth organisations, informal citizen groups and social movements. Participation in or membership of such organisations is voluntary in nature.
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In addition, civil society has become an arena for public deliberation and the exercise of active citizenship in pursuit of common interests. It is the public space in which societal differences, social problems; public policy, government action and matters of community and cultural identity are developed and debated. These public spaces might be physical in nature, such as capacity building centers, or virtual, such as on-line social networking platforms. Civil society in Africa finds expression in the following types of organisations and groupings: Non Governmental Organisations Faith Based Organisations Community Based Organisations Traditional Chiefs Queen Mothers Associations Youth Movements Market Women Associations Media Public Policy Institutes Academia
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Trade Unions
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religions. They are charcterised as organisations that are religious in nature and separate from government, public or private secular organisations.
Traditional Chiefs
Traditional Chiefs play a role in maintaining local cultures and traditions in a specific community. Many also form the group of Kingmakers who select the traditional ruler. The chief positions are hereditary. When a traditional chief dies, their families perform rites and then meet to determine the new chief. Once one or more candidates are chosen by the family, they are presented to a local group of Kingmakers who make the final decision.
Youth Movements
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Youth movements are an attempt to organise individual young people into a unified identity. In Africa, these movements find expression in youth organisations, community watchdog associations and keep-fit clubs among others. Also, a growing number of organisations and individuals are calling for a worldwide youth movement, built around information technology, political and social action, and other platforms. There are a seemingly infinite number of youth movements in Africa, both historical and contemporary in nature
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Media
Media which is sometimes referred to as the fourth estate of the realm is the sum of the public and private mass distributors of news and entertainment across newspapers, television, radio, broadcasting, which may require union membership in some large markets such as newspaper guilds and text publishers. Media practitioners include journalists, broadcasters, talk-show hosts, on-line publishers among others. Media can exist in a number of forms including mass media, advertising media, electronic media, hypermedia, multimedia, print media, broadcast media, published media, news media and new media.
Trade Unions
Trade unions or labor unions are organisations run by and for workers who have banded together to achieve common goals in key areas such as wages, hours, and working conditions. The trade union, through its leadership, bargains with the employer on behalf of union members (rank and file members) and negotiates labour contracts (collective bargaining) with employers. This may include the negotiation of wages, work rules, complaint procedures, rules governing hiring, firing and promotion of workers, benefits, workplace safety and policies. The agreements negotiated by the union leaders are binding on members and the employer and in some cases on other non-member workers.
Academia
Academia is a community of students and scholars engaged in higher education and research. It has come to connote the cultural accumulation of knowledge, its development and transmission across generations and its practitioners and transmitters. Examples of Academic Institutions of higher learning include Universities, Colleges, Polytechnics, Institutes and Vocational Institutes among others.
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SESSION 7:
CIVIL SOCIETY AND GOVERNMENT RELATIONS
Session Objectives:
To provide knowledge on the relationship between governments and civil society in Africa To build collaborative capacity between civil society and governments in Africa
Training Resources
Flipchart, markers, projector (optional)
Duration:
30 minutes
Methodology:
Brainstorming and Mini Lecture
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traditional forms and symbols. They are mainly urban based and include labour unions, religious associations, ethnic associations, womens organisations, professional associations, employers and occupational bodies, student and youth groups, cooperatives/mutual help associations, special interest groups such as human rights organisations, and a new range of non-governmental organisations (NGOs) such as community and neighbourhood groups and philanthropic and welfare associations. Their new approaches, global linkages, and publicised advocacy have prompted the rediscovery and emergence of a new breed of civil society actors Civil society cannot be analysed in isolation from the state. CSOs and government are mutually dependent on each other. The state provides the legal framework for CSOs, and may assure rules of engagement, procedures for consultations, and even financial resources. Governments can also create an unfavourable enabling environment for civil society to function. Conversely, civil society can contribute to the state as a link between state and citizens, in promoting democratic values, building institutions, producing information and ideas, and building social capital. In the specific context of weak states, this relationship takes a different form and is often much narrower. In its most extreme form, CSOs substitute for an absent state and perform tasks normally carried out by the state, for example during conflict situations as witnessed in Liberia, Sierra Leone and Cote dIvoire. State, civil society relations are also antagonistic and adversarial during autocratic regimes as civil society is viewed as the voice of opposition to the state. However as the state becomes more functional and democratic, the role of civil society changes but should remain relevant. In these instances, it is important that civil society and state interactions are not mandatorily adversarial. Civil society should serve as a watchdog ensuring that the state fulfils the expectations of citizens. Civil societys professional expertise should also be available to strengthen state institutions and structures. Similarly, the state should provide parameters for civil society to function through objective and appropriate legislation.
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Organising Opportunities
CSOs should seek innovative ways to dialogue with governments. Dialogue forums should be designed in areas governments what their policies to be known. CSOs should not organise forums that seem like
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traps for government officials. The strategic benefit of engaging these forums should be clear to both sides. Preparation is vital; succinct issues papers prepared and distributed all participants well in advance will help focus discussion Ideally, planning of such events should also be done in collaboration, with ongoing consultation on process and content. Roles should be clear and leadership shared. Different dialogue processes based on deliberative dialogue, for example, may be appropriate in some cases It is also important to pursue opportunities for ongoing, more informal dialogue and relationship-building with policy makers
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SESSION 8:
MEDIA ADVOCACY
Session Objectives:
To provide a clear understanding to users on media advocacy To strengthen the media advocacy skills of users
Training Resources
Flipchart, markers, projector (optional)
Duration:
15 minutes
Methodology:
Brainstorming and Mini Lecture
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contain all the vital information of WHO, WHAT, WHERE, WHEN, WHY and HOW have a contact name and telephone number for more information or interview arranging
NEWS EVENTS
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
Community groups can generate news interest by creating events for the media. The goal is to achieve coverage not for simple publicity purposes, BUT for spreading your advocacy message. Media events need to be: brief simple new information and/or action focused strategically timed for television they must also be visual for radio they must have good sound
INTERVIEWS
These can be very effective for advancing your advocacy goals, BUT require careful planning and preparation. Do your homework be prepared with
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main talking points, data, arguments and counter arguments. Before accepting an interview invitation, know all you can about the station or paper. Be clear about their ground rules, the host and any politics. Is the host or interviewer truly interested in serious discussion OR just going to provoke conflict and confrontation? If you are not sure, remember not all exposure is good exposure.
OP-ED PIECES
These are columns usually opposite a newspapers editorial page. While usually written by established journalists, many papers will publish guest columns or opinion pieces by issue experts in the community. It is important to know a papers policies and requirements regarding guest Op-Eds. These columns, being longer than letters, provide the opportunity for more in-depth presentation of issues and solutions.
Media advocacy, like all aspects of public policy advocacy, must be strategic. You need to have a clear sense of your objectives, of who you need to reach and move, and a plausible plan for how to do that.
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SOURCES
http:/ /about.comesa.int/ www.africa-union.org/About_AU/Abrecs.htm www.knowledge.uneca.org/member-states/observatory-onregional-integration/regional-economic-commissions-in-africa http:/ /www.issafrica.org/static/templates/tmpl_html.php?node_ id=1433&slink_id=3065&slink_type=12&link_id=3893 http:/ /www.sis.gov.eg/En/Politics/Foreign/EAfrica/ sahel/040310050000000001.htm http:/ /www.insouth.org/index.php?option=com_sobi2&sobi2Task= sobi2Details&sobi2Id=52&Itemid=68 http:/ /en.wikipedia.org/wiki/Economic_Community_of_the_Great_ Lakes_Countries http:/ /www.issafrica.org/index.php?link_id=3893&slink_ id=3067&link_type=12&slink_type=12&tmpl_id=3 http:/ /en.wikipedia.org/wiki/Southern_African_Customs_Union http:/ /usgovinfo.about.com/od/rightsandfreedoms/u/gov101.htm www.africa-union.org/root/au/Conferences/Past/2006/October/ WG/doc.htm www.africa-union.org/AU%20summit%202004/gender/decl.pdf www.genderismyagenda.com/country_reports/reports_guidelines/ english_guidelines_for_reporting.pdf http:/ /www.allbusiness.com/africa/1043987-1.html http:/ /www.un.org/womenwatch/daw/csw/csw52/statements_ missions/afrivan_.pdf http:/ /www.genderismyagenda.com/campaign/previous.html http:/ /www.un.org/ecosocdev/geninfo/afrec/bpaper/maineng.htm
INFLUENTIAL LEADERSHIP HAND BOOK (ENGLISH)
http:/ /en.wikipedia.org/wiki/Youth_movement
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NOTES