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Introduction Arvind Mills, the flagship company of the Lalbhai Group, is one of India's leading composite manufacturer of textiles.

Its headquarters is in Ahmedabad, Gujarat, India. It manufactures a range of cotton shirting, denim, knits and bottom weights (Khakis) fabrics. It is India's largest denim manufacturer [1] apart from being worlds fourth-largest producer and exporter of denim. In the early 1980s, the company brought denim into the domestic market, thus started the jeans revolution in India. Today it not only retails its own brands like Flying Machine, Newport and Excalibur but also licensed international brands like Arrow, Lee, Wrangler and Tommy Hilfiger, through its nationwide retail network . Arvind also runs a value retail chain, Megamart , which stocks company brands.[2][3]. The original budget for the company totaled $ 55 thousand, at present it is $ 500 million Arvind feature is that its enterprises are equipped with highly advanced equipment of a full cycle from painting the fiber to the finished product.

Arvind has a strong focus on Research and Development for process improvement, cost reduction and new product development. This is evident in the fact that Arvind continuously modifies its production process to enhance flexibility on the use of various types and quality of cotton. To further meet customer needs, Arvind has also introduced a new dyeing and processing method for denims.

State-of-the-art technology and equipment have made Arvind one of the leading producers of denim in the world, paving the way for the Company to emerge as a global textile conglomerate. This cutting edge position comes to Arvind courtesy technologies such as Open-end Spinning, Foam Finishing, Mercerizing, Slasher-dyeing, Rope-dyeing, Air-Jet, Projectile and Wet Finishing. Its only natural that Arvind quality fabrics are in high demand in the markets of Europe, US, West Asia, the Far East and Asia Pacifc

HISTORY AND OPERATIONS Arvind Mills was established in 1931. It was founded by the three brothers Kasturbhai Lalbhai, Narottambhai Lalbhai and Chimanbhai Lalbhai one of the leading families of Ahmedabad. 1931 Arvind Mills Ltd. is incorporated with share capital Rs.2525000 ($55000) in Ahmedabad. Products manufactured are dhoties, sarees, mulls, dorias, crepes, shirtings,bra. panties, coatings, printed lawns & voiles cambrics, twills gaberdine etc. 1987 The Company took up a modernisation programme to triple the production of denim cloth and to produce double yarn fabrics for exports. The new product groups identified were the indigo dyed blue denim, high quality two-ply fabrics for exports, and special products such as butta sarees, full voils and dhoties. 1991 Arvind reached 100 million meters of denim per year, becoming the fourth largest producer of denim in the world. 1992 The Company increased the production of denim cloth by 23,000 tonnes per day by modernising the plant located at Khatraj of Ankur Textiles. 1993 The Company proposed to expand the denim manufacturing capacity by 85,00,00 metres per annum. The Company also proposed to set up a new composite mill for producing annually 120 lakh metres of high quality shirting fabrics to be marketed in the domestic as well as international markets. 1994 The Company's operations were divided into 3 units viz., Textile Division, telecom division and garments division. 1995 The performance of textile division was significantly affected due to an unprecedented rise in cost of cotton. Garment division launched ready to stitch jeans pack under the brand `Ruf & Tuf`. 1997 The marketing and distribution network of `Newport` brand was strengthened and the relaunched `Flying Machine' and 'Ruggers` brand were strengthened.

The Company reported a fire in the goods godown & folding packing department in Naroda Road unit of the company. Arvind Mills sets up the anti-piracy cell for the first time in India to curb large scale counterfeiting of their highly successful brands Ruf & Tuf and Newport jeans. Arvind Mills adopts the franchisee system for the manufacture and distribution of Ruf and Tuf jeans. Arvind Fashions, doubles its capacity in the state-of-the-art manufacturing facility in Bangalore to produce Lee jeans. 1997 was also the year when arvind mills started facing serious troubles financially 1998 Arvind Mills emerges as the world's third largest manufacturer of denim. Arvind Mills goes live with SAP R/3 ERP package in April 1998 in their new manufacturing units. 1999 Arvind Mills sets a two-month deadline for hiving off its garments division into a separate company and sale of its real estate in Delhi. 2000 CRISIL downgrades the debenture issues of Arvind, indicating that the instruments were in default. 2001 Arvind Mills defaults on a $125 million floating rate note issue and puts forward a debt restructuring proposal that could significantly reduce its debt burden and sharply improve its financial health. Arvind Mills posts a net loss of Rs 44.59 crore for the quarter ended September 30, 2001. 2003 For the fourth quarter, Arvind Mills witnesses 280% growth in the net profit Arvind Mills Ltd is assigned a `P1+` rating by CRISIL, which indicates a very strong rating for their commercial paper. 2004 Company turns itself around showing remarkable improvement in financial performance.

2005 For the fourth quarter in a row, Arvind Mills has managed to post a profit growth in excess of 80 per cent. Arvind Mills decides to buy entire stake in Arvind Brands from ICICI Ventures. Arvind Mills does not distribute dividends to its share holders consistently.

A TURNAROUND STORY

When the World Trade Organisation removed the quota restrictions on countries exporting garments on January 1, 2005 it opened up a new era for the Indian textile industry, thereby ending forty long years of protectionism by the developed countries. It is estimated that approximately 47% of the restricted markets will be opened up for free trade. Hence it is good news for companies in the textile sector like Arvind Mills which is considered to be the largest textile exporter in India (51% of its revenues) and the fourth largest denim manufacturer in the world. But all was not well with Arvind Mills and it had to really fight its way back to success.

THE BACKGROUND During the Swadeshi Movement where foreign made fabrics were being boycotted three brothers from Gujrat, Kasturbhai, Narottambhai and Chimanbhai sensed an opportunity for Indian made fabrics and decided to set up a mill to produce super fine fabrics and a company called ArvindMills was born in 1931. With the aim of manufacturing the high-end superfine fabrics Arvind invested in very sophisticated technology. With 52,560 ring spindles, 2552 doubling spindles and 1122 looms it was one of the few companies in those days to start along with spinning and weaving facilities in addition to full-fledged facilities for dyeing, bleaching, finishing and mercerizing. Steadily producing high quality fabrics, year after year, Arvind took its place amongst the foremost textile units in the country.

In the mid 1980's the textile industry faced another major crisis. With the power loom churning out vast quantities of inexpensive fabric, many large composite mills lost their markets, and were on the verge of closure. Until 1987, like any other textile company, Arvind Mills had a presence only in conventional products like sarees, suiting, low value shirting, and dress materials. Realizing the bleak growth prospects for textiles in general, Arvind Mills identified denim as a niche...

Location of Manufacturing Units: Denim division:Arvind ltd., naroda road,Ahmedabad , Gujrat Khakhi, knits, & shirting division:Arvind ltd., santej road,Taluka kalore, gandhinagar, Gujrat Voiles:Ankur textilesOutside Raipur gate,Ahmedabad, Gujrat

VISION AND MISSION The underlying theme running across the broad spectrum of all business activities at Arvind is that of enhancing lifestyles of people, across all diversities and demographics. To serve that end, the corporate vision for Arvind states:

We will enable people to experience a better quality of life by providing enriching and inspiring lifestyle solutions.

OUR PHILOSOPHY WE BELIEVE In people and their unlimited potential; in content and in focus on problem solving; in teams for effective performance, in the power of the intellect.

WE ENDEAVOUR

To select, train and coach people to obtain higher responsibilities; to nurture talent, and to build leaders for the corporations of tomorrow; to reward, celebrate and activate all intellectual business contributions.

WE DREAM Of excellence in all endeavors; of mutual benefit and prosperity; of making the world a better place to live in. Product mix: Denim Shirtings Khakis Knitwear voiles VARIOUS VARIETIES OF DENIM FABRIC MANUFACTURED ARE: Polyester blended fabric Stretch denim fabric Overdyed denim fabric Cross-hatch denim fabric Vintage cross-hatch style denim fabric Soft denim fabric Specialty denim having innovations in Lycra

Merger , joint venture, & take over: Jan 04 1995- ,Arvind Mills acquired in denim division (DD) from Lauffenmuehle (LM)in the formation of a joint venture to be named Big Mill.

1979 - the group took over a sick company called laxmi cotton mills co. ltd. And mergedwith arvind ltd. And unit was renamed as Ankur textiles. 2010- textile and retail major arvind mills, entering in a joint venture with b. safal group.It plans to form a 50:50 joint venture with B. safal group promoted by mr. Rajesh brahmbhatt. Sep 01 2006VF Corporation , a global leader in branded lifestyle apparel, has establish a joint venture with Arvind Mills, Ltd. to design, market and distribute VF branded products in India. VF will own 60 percent of the joint venture, and Arvind Mills, Ltd. willown 40 percent. 15 may 2007 The Italian luxury denim and casual fashion brand has entered into a jointventure agreement with Arvind Mills to create a new company called Diesel IndiaFashion Arvind Pvt Ltd. It will be a 51:49 joint venture with Diesel having the larger stake. 1996- Rohit mills ltd. Mergerd with arvind ltd. TOP MANGEMENT: JAYESH K. SHAH- CFO AAMIR AKHTAR - CEO (lifestyle fabrics, denim) SUSHEEL KAUL - CEO (lifestyle fabrics, shirtimgs, khakis, knits )

FINANCIAL RESTRUCRING In the mid 1990s, Arvind Mills undertook a massive expansion of its denim capacity even though other cotton fabrics were slowly replacing the demand for denim. The expansion plan was funded by loans from both Indian and overseas financial institutions. With the demand for denim slowing, Arvind Mills found it difficult to repay the loans, and thus the interest burden on the loans shot up. In the late 1990s, Arvind Mills ran into financial problems because of its debt burden, and it incurred huge losses in the late 1990s. The company came up with a massive debt-restructuring plan for the longterm debts being taken up in February 2001. This complex financial restructuring exercise, which involved several domestic and international lenders, is considered to be the benchmark and a case study in India. The restructuring was overseen by Mr Jayesh Shah, CFO and advised on by a JP Morgan Hong Kong team, led by Mr Ahmad Ayaz.

SCOPE OF THE REPORT The profile contains critical company information including*, Business description A detailed description of the company's operations and business divisions. Corporate strategy Analyst's summarization of the company's business strategy. SWOT Analysis A detailed analysis of the company's strengths, weakness, opportunities and threats. Company history Progression of key events associated with the company. Major products and services A list of major products, services and brands of the company. Key competitors A list of key competitors to the company. Key employees A list of the key executives of the company. Executive biographies A brief summary of the executives' employment history.

Key operational heads A list of personnel heading key departments/functions. Important locations and subsidiaries A list and contact details of key locations and subsidiaries of the company. Note*: Some sections may be missing if data is unavailable for the company.

REFERENCE "Arvind Mills to issue warrants to promoters". Reuters.3.2 .2012 "Arvind Mills lines up Rs 850 cr expansion plan over 5 years". Business Line. feb 3, 2012. "RIL eyes Arvind Mills' manufacturing facilities". The Economic Times. 4 feb, 2012. "Textile history of India where Arvind mills is at top, textile industry". "Arvind Mills' Portfolio". www.arvindmills.com www.oppapers.com/subjects/arvind-mills-page1.h

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