Professional Documents
Culture Documents
2011
DCCI
DCCI
DCCI Data Center of China Internet
&
Evolution:
--
--
--
: 6
Link
Connect
Site
Open
Web
Web + App
PC
Mobile
IP
Location
SNS
Social Network
COWMALS
Connect
Open
Web
Mobile
Web
App
App
Location
Social
COWMALS-
ABC
COWMALS
-
CConnect
CCOWMALS
OOpen+---OS-Web
Network-WebOCOWMALS
WWebWebAppWeb
Web+AppWebsiteWeb AppApp
SoftwareWebWCOWMALS
MMobilePCMobileWeb+App
MobilePC
AAppAppAppWeb+App
LLocationLWeb+App
LCOWMALS
SSocial
-SocialWeb+App
COWMALS
Ecosystem :-
NGI:
SNS
Mobile App
Web App
Website
Software
Browser
PC OS& terminal
Cloud
App
IT
IP
DCCI
C
COWMALS
-
Connect
Open
Web
Mobile
Web
App
App
Location
Social
SNS-
90.00%
84.70%
80.00%
/SNS
/EDM
70.00%
58.20%
57.20%
60.00%
50.00%
40.00%
30.00%
20.00%
44.70%
35.80%
34.90%
28.00%
18.80%
13.80%
25.80%
21.10%
15.80%
10.20%
10.00%
14.70%
9.60%
0.00%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
-SNO-COA-SEO-SOA
SNOSocial Network Optimization
COAConnection Oriented Architecture
63.30%
SEO
63.10%
54.40%
50.80%
41.40%
36.00%
33.70%
9.50%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
-----
68.70%
QQQQ
60.60%
51.20%
WEB
47.80%
44.00%
43.30%
42.50%
40.10%
8.90%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
O
COWMALS
-
Connect
Open
Web
Mobile
Web
App
App
Location
Social
0.43%
43.72%
79.87%
22.95%
33.33%
19.70%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
72.20%
63.30%
45.60%
44.50%
39.90%
29.10%
26.50%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
63.00%
50.20%
47.40%
45.00%
39.40%
17.50%
5.80%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
60.0%
SNSQQ
IMQQQQ
52.3%
50.0%
27.6%
40.0%
30.0%
20.0%
10.0%
.0%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
48.30%QQ
45.70%
44.80%
33.80%
22.08%
19.48%
17.97%
Manyou
26.40%
26.00%
16.45%
6.06%
5.41%
16.20%
Manyou
15.40%
2.16%
360
1.95%
360
13.90%
10.60%
6.10%
4.30%
2.80%
4.50%
3.03%
1.52%
1.08%
0.65%
0.22%
1.95%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
--
76.60%
61.90%
61.70%
12.99%
12.12%
41.10%
6.28%
39.80%
6.28%
32.70%
47.40%
26.80%
4.11%
1.95%
21.40%
1.73%
20.80%
1.73%
360
1.52%
1.30%
18.80%
360
18.00%
16.70%
0.87%
16.00%
0.43%
0.22%
12.80%
5.60%
1.08%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
COWMALS
W
Web-
Connect
Open
Web
Mobile
Web
App
App
Location
Social
PC
2010
2000
%
PV
1600
1200
800
&
IT
400
&
LBS
B2B
&
0%
C2C
B2C
&
20%
40%
60%
80%
100%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
WebsiteWebWeb+App
68.30%
43.00%
29.80%
46.10%
18.60%
24.50%
13.90%
18.10%
13.10%
12.60%
24.30%
26.50%
7.70%
8.90%
6.40%
10.10%
18.30%
12.20%
10.60%
9.50%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
PC--
35000
30000
245
224
25000
198
182.6
23050
49.2%
37.6%
20000
17360
25.5%
11.6%
15.4%
11232
7760
6719
5820
5000
18000
13650
10200
10000
78.1%
64.7%
208
200
15000
285
3988
3839
462.6
893.5
1978.5
0
2007
2008
2009
2010
2011e
2012e
2013e
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
---Network
20112010
62.60%
49.70%
60.80%
58.60%
8.00%
5.50%
7.40%
6.00%
6.70%
6.20%
47.70%
46.90%
33.20%
40.70%
42.10%
2011
2010
19.60%
10.90%
9.00%
7.40%
7.20%
4.40%
3.30%
5.70%
5.40%
2.30%
2.20%
5.40%
1.50%
1.20%
4.70%
17.60%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
--App
20112010
3.18
3.67
3.20
3.32
3.03
3.15
3.14
3.14
3.26
3.06
3.10
3.03
2011
2010
2.00
2.91
3.29
2.79
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
60
50
50.0
48.6
40
32.5
30
20
6.5
10
6.4
5.9
5.4
5.1
4.0
3.5
1.8
1.2
13.1
0
Google
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
M
COWMALS
-
Connect
Open
Web
Mobile
Web
App
App
Location
Social
PC
2013PC
10.00
9.19
9.00
8.00
7.21
6.32
7.00
7.97
7.16
6.00
5.49
5.00
6.01
4.67
4.51
4.00
PC
3.60
3.00
2.00
1.00
0.00
2007
2008
2009
2010
2011e
2012e
2013e
2014e
2015e
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
AppWebsite
53.4%
36.8%
25.5%
26.4%
19.0%
12.2%
10.4%
2.7%
1-2
3-5
6-10
11-20
3.0%3.9%
21-50
4.5%
2.4%
51
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
-2-3
62.6%
48.1% 50.1%
35.3%
27.0% 27.6%
24.3%
32.9%
21.7%
15.7%
11.3%
15.4%
12.8% 11.0% 10.7%
10.4%
9.5% 8.9%
5.3% 5.3%
4.2%
3.9%
1.8%
5.3%
1.5%
5.0%
4.7% 5.0%
4.7%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
M+S---
67.1%
44.3%
41.4%
SNS
20.0%
18.6%
18.6%
PC
14.3%
11.4%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
WebApp
/QQUcweb
GPS
/
(
IVR()
38.5%
34.6%
29.8%
28.5%
27.8%
27.3%
26.6%
26.2%
22.2%
18.6%
18.0%
17.5%
16.1%
15.8%
14.8%
14.1%
9.9%
8.0%
4.0%
2.1%
9.9%
4.5%
70.4%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
SNSIM
65.70%
50.10%
48.60%
36.30%
APP
34.00%
33.80%
Web APP
32.70%
15.90%
11.90%
8.70%
1.00%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
A
COWMALS
App
Connect
Open
Web
Mobile
Web
App
App
Location
Social
Mobile
App Store
MM
App store
Firefox
UCweb
App
Web
App
Store
Web QQ
Web2
Sprint
T-Mobile
Mac
App
Store
Windows
App Store
GetJar
PC
App
Store
Windows
Marketplace
App
APPWeb App+App
AppApp
35
30
32.00
29.47
25
20
15
10
5
0
6.28
3.00
1.00
0.40
0.20
0.07
0.02
DCCI
Copyright DCCI 2011 www.dcci.com.cn
DCCI
App
54.10%
31.40%
27.30%
26.60%
26.00%
24.00%
22.30%
19.00%
14.10%
11.70%
9.30%
8.70%
5.80%
31.40%
86.30%
22.30%
29.30%
19.00%
26.80%
14.10%
18.50%
12.60%
20.70%
11.70%
20.10%
12.60%
54.10%
39.80%
20112010
2011
2010
9.30%
25.50%
8.70%
21%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
App
1.
2.
3.
4.
5.
6.
7.
8.
Android-2i OS
In-app paymentsApp,
-Social-
,App,App
-App,
--AppApp
App,WebApp,Web AppWeb App
AppNetwork--Mobile
2010-2020-/
6%
6%
7%
22%
)
29%
2010
12%
Digital
Outdoor
Screen
Client 6%
Software
7%
Digital
Indoor
Screen
6%
2020e
IPTV
19%
18%
Website
13%
Mobile
App Store
34%
PC Web
Store
15%
L
COWMALS
Connect
Open
Web
Mobile
Web
App
App
Location
Social
24.6%
21.1%
&
18.7%
16.6%
LBS
15.7%
14.5%
12.8%
SNS
12.5%
12.2%
11.9%
11.9%
10.1%
25.2%
LBS
23.4%
23.1%
&
22.0%
22.0%
SNS
18.1%
16.6%
16.0%
15.7%
13.9%
13.1%
11.9%
9.8%
11.6%
9.8%
&
11.6%
11.3%
10.4%
9.2%
7.4%
7.4%
8.9%
8.3%
&
5.6%
3.9%
7.4%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
Auditing
loyal
Game
Awareness
promotion
LBS
AR
SNS
Interaction
1.
2.
3.
4.
5.
6.
7.
LBS
LBSSNS----
LBS
LBSCheck In
LBS
LBSGIS+GPS++/201118
LBS/
S
COWMALS
-
Connect
Open
Web
Mobile
Web
App
App
Location
Social
2008-2010PV
60.00%
50.00%
46.10%
53.00%
50.10%
42.40%
40.00%
34.10%
30.00%
20.00%
18.60%
13.60%
20.80%
10.00%
5.90%
0.00%
2008
13.00%
5.50%
4.00%
4.80%
4.60%
2008
2009
2009
2010
5.40%
2010
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
SQ
2010*PV*
55.77%
31.76%
4.72%
1.71%
4.95%
0.18%
0.28%
0.51% 0.13%
DCCI 2010
Copyright DCCI 2010 www.dcci.com.cn
DCCI
NetworkSNS
--SNS-
61.50%
SNSQQ
42.20%
IMQQQQ
31.60%
18.80%
14.50%
13.00%
12.60%
53.90%
52.80%
5.60%
45.20%
SNSQQ
41.10%
IMQQQQ
39.40%
35.30%
32.30%
22.90%
16.50%
8.90%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
77.40%
QQQQ
57.80%
47.20%
47.10%
42.50%
SNS
23.10%
20.80%
17.30%
14.60%
10.70%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
20102011
2010
2011
36.80%
32.83%
40.00%
35.00%
30.00%
25.00%
20.00%
15.00%
10.00%
5.00%
16.70%
14.91%
21.90%
19.60%
9.88% 10.10%10.39%
7.90%
5.36%
4.52%
3.20%
2.51%
1.90%
1.50%
0.00%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
20112010
0.78%
0.30%
4.67%
3.20%
44.24%
30.90%
2010
31.93%
38.40%
13.40%
2011
18.50%
4.98%
8.70%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
20112010
40
36-40
5.10%
3.00%
3.70%
2.90%
12.60%
31-35
9.70%
2011
25-30
38.70%
35.60%
18-24
18
2010
37.80%
43.00%
5.00%
2.70%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
16.31%
10.06%
6.71%
6.25%
5.79%
4.57%
4.27%
3.96%
3.81%
3.81%
3.51%
3.51%
3.35%
3.05%
2.29%
2.13%
1.98%
1.68%
1.52%
1.52%
1.52%
1.52%
1.52%
1.37%
1.07%
0.91%
0.76%
0.61%
0.30%
0.15%
0.15%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
19.30%
11.23%
7.72%
6.84%
6.49%
6.14%
5.09%
4.39%
3.86%
3.51%
2.63%
2.46%
2.46%
2.28%
1.93%
1.93%
1.93%
1.75%
1.75%
1.40%
1.40%
1.23%
1.23%
1.05%
12.98%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
Discuz!
73.90%
DeDeCMS
27.80%
Wordpress
25.50%
phpwind
25.50%
ECShop
18.10%
ShopEX
14.10%
phpcms
13.70%
CMS
CMSTOP
12.70%
5.20%
20.90%
2011
Copyright DCCI 2011 www.dcci.com.cn
DCCI
47.3%
14.9%
11.6%
10.0%
7.5%
6.5%
0.8%
1.2%
0.4%
2010
Copyright DCCI 2011 www.dcci.com.cn
DCCI
DCCI
DCCIDCCI DATA CENTER OF CHINA INTERNETDCCIwww.dcci.com.cn
&Panel
DCCI
10
PanelDCCI
DCCI50
DCCI3
1.AdmeasureNetmeasure
2.NetmonitorNebrandNetguide
AdmonitorNetuserNetdata
3.&&&&&
4.Adworld
ROI
Internet Insight
DCCI
DCCIwww.dcci.com.cn
t.sina.com.cn/dcci
t.qq.com.cn/mydcci
39SOHO16502/2502
Tel:0086-10-51281006 51281009
Fax:0086-10-59457008
Emaildcci@dcci.com.cn
Websitewww.dcci.com.cn
Postcode100020