Professional Documents
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dear friends,
In many ways, 2008 was GreenBlues most significant year of growth: we doubled our staff size and expanded the scope of our work, including the launch of a major new initiative. Our two largest projects continued to expand the Sustainable Packaging Coalition grew its membership and developed several new resources for the packaging industry while CleanGredients attracted new subscribers in the cleaning products industry and we forged new partnerships with private sector leaders who are intensifying their commitment to more sustainable industrial systems. While Im mindful that the economic downturn brings uncertainty for the days to come, I hold a deep sense of optimism and hope that the year ahead will bring more success for GreenBlue and, even more importantly, the broader sustainability movement. Since GreenBlues founding, we have taught our private sector partners to embrace sustainability innovation in order to succeed long-term. The environmental crises of the past fifty years have certainly persuaded many to pursue such innovation, but the financial crisis of the past few months may force them to do so. Many are questioning the very foundations of our economy, including our dependence on dwindling resources and inefficient systems. Just as necessity is the mother of invention, crisis can be a driver for positive change for reimagining and redesigning how industrial systems and economies can thrive in concert with the natural world. The most viable strategy forward in the current climate of unsustainable economic and environmental practices is to embrace the kinds of informed experimentation that GreenBlue has long advocated, and which will ultimately lead to productive innovation. Organizations like GreenBlue that have been pushing for this change are positioned not just to survive the downturn, but to thrive. In the private sector, while many companies are struggling just to remain afloat, we have seen leadership companies continue to invest in new technologies and deepen their financial and operational commitments to sustainability, because they know that it is critical to their long-term success. We are well positioned to work with such companies, which is why I believe GreenBlue has and will continue to remain stable in an uncertain time. There is much uncertainty but also great potential, and I am confident that GreenBlue will play a role in finding the opportunities that lie in the challenges ahead.
GreenBlue
600 east Water Street, Suite C Charlottesville, Va 22902 434.817.1424 www.greenblue.org
Very best,
2009 GreenBlue
GreenBlue
A NONPROFIT INSTITUTE WORKING FOR THE POSITIVE REDESIGN OF INDUSTRIAL SYSTEMS.
GREENBLUE STIMULATES THE CREATIVE reDeSIGn oF InDuStrY BY FoCuSInG tHe expertISe oF proFeSSIonal COMMUNITIES TO CREATE SOLUTIONS, reSourCeS, anD opportunItIeS For IMPLEMENTING SUSTAINABILITY.
GreenBlue SupportS a poSItIVe VISIon For tHe Future oF tHe planet
We see exciting opportunities for industrial systems to be redesigned to align economic, social and environmental benefits. We envision a world where industry contributes to the conservation and growth of ecosystems and enhances human health. Where businesses and the natural world thrive together. GreenBlue connects this positive vision for sustainability with real opportunities for immediate implementation.
GreenBlue WorKS DIreCtlY WItH THE PRIVATE SECTOR TO CREATE MORE SUSTAINABLE INDUSTRIAL SYSTEMS
GreenBlue provides decision-makers with pragmatic information about how to improve industrial systems. We engage industry in activities that are broad in scope (e.g., sector wide, life-cycle-based and supply-chain inclusive) with the potential to result in positive systemic impacts.
A TREE IS NOT INHERENTLY RENEWABLE. ITS SuStaInaBIlItY DepenDS on tHe proDuCtIVItY oF tHe UNDERLYING ECOSYSTEM, INCLUDING THE SOIL, WATER anD Sun. aS WItH a tree, tHere IS not a SInGle SUSTAINABLE PACKAGE ONLY SUSTAINABLE SYSTEMS. Anne Johnson, SPC Director
2008 HIGHlIGHtS
COMPASS, an online software tool that allows packaging designers and engineers to compare the human and environmental impacts of their designs, was released in beta version to SPC members in September after more than two years of development. It will be released to the public in March 2009. The SPC hosted over 325 packaging professionals from 175 companies in San Francisco in April for its largest-ever Spring Meeting. There were over 50 presenters, including California Department of Conservation Director Bridgett Luther, GreenBiz.com Editor Joel Makower and Dr. Markus Eriksen, Director of Research and Education at the Algalita Marine Research Foundation.
tHe SpC IS an InDuStrY WorKInG Group COMPRISED OF MORE THAN 200 MEMBERS, INCLUDING NUMEROUS GLOBAL 500 COMPANIES, COLLABORATING TO REDESIGN PACKAGING PRODUCTS AND SYSTEMS.
tHe SuStaInaBle paCKaGInG CoalItIon enVISIonS a WorlD WHere all paCKaGInG IS
Sourced responsibly Designed to be effective and safe throughout its life cycle Meets market criteria for performance and cost Made entirely using renewable energy Once used, is recycled efficiently to provide a valuable resource for subsequent generations
Humberto Garcia
unilever
The Essentials of Sustainable Packaging curriculum, designed for packaging professionals seeking a greater understanding of how sustainability criteria can be effectively integrated into the packaging development process, was taught to over 170 individuals in eight different locations across North America in 2008 after launching in January.
Scott Ballantine
Microsoft
Sara Hartwell
U.S. Environmental Protection Agency
Over 225 representatives from SPC member companies attended the SPC Fall Members-Only Meeting in Denver in September to attend project work sessions and collaborate on new project development. SPC staff trained members on how to use the COMPASS software, reviewed the metrics and labeling work and developed ideas for new project work in 2009.
Scott Carpenter
S.C. Johnson & Son, Inc.
Jennifer McCracken
McDonalds
April Crow
Coca-Cola Company
Shanna Moore
Dupont
The SPC continued to develop Environmental Briefs of Common Packaging Materials, a series of technical briefs to summarize the environmental, human health and other relevant issues associated with the production, use and end-of-life of common packaging materials. The complete collection of briefs will be released publicly in March 2009.
John Delfausse
The Estee Lauder Companies
The SPC has developed a draft Sustainable Performance Metrics Framework for a set of common performance indicators and metrics by which companies can track and gauge their performance against key elements of the SPC definition of sustainable packaging. Version 1.0 will be released in March 2009.
The SPC partnered with Packaging Digest magazine for a second annual survey of SPC members and the general packaging industry this fall. Results showed SPC member companies have a greater understanding and commitment to packaging sustainability: 71% of SPC members said they were very familiar with sustainable packaging issues compared to 31% of other respondents. SPC members were more likely to have formal sustainable packaging policies (71% compared to 32%) and include more sustainability criteria when measuring packaging operations.
WE ARE MAKING IT POSSIBLE TO REDESIGN CHEMICAL PRODUCTS AT A MOLECULAR LEVEL TO MAKE THEM AS SAFE AS POSSIBLE FOR HUMANS AND OUR PLANET. Topher Buck, CleanGredients Senior Project Manager
cleanGredients
THE ONLINE SOURCE FOR GREEN FORMULATION.
2008 HIGHlIGHtS
In September, CleanGredients announced its first major expansion with the release of the solvents module, the databases second module. There was also significant progress in finalizing two additional modules, chelating agents and fragrances, which should launch by mid-2009. With the completion of these two modules, CleanGredients will include the six most significant chemical classes for the cleaning products industry.
CleanGreDIentS, an onlIne DataBaSe OF INGREDIENT CHEMICALS IN CLEANING proDuCtS, IS noW uSeD BY oVer 300 COMPANIES TO DEVELOP SAFER, Greener proDuCtS.
Robert Kiefer
Consumer Specialty Products Association (CSPA)
timothy Cawley
Dow Chemical Company
Ernesto Lippert
BASF Corporation
CleanGredients continued to attract new subscribers in 2008, growing from approximately 190 subscribers in January to 325 in December.
Richard Cottrell
SYSCO Corporation
Richard Liroff
Investor environmental Health network
David DiFiore
U.S. EPA DfE Program
Roger McFadden
Corporate Express
libby Sommer
U.S. EPA DfE Program
Teresa McGrath
nSF International
In November, GreenBlue was recognized by the U.S. Environmental Protection Agency (EPA) as a Champion in the Design for the Environment Programs (DfE) Safer Detergents Stewardship Initiative (SDSI) for promoting the use of safer surfactants through CleanGredients. Champion is the highest level of recognition offered under SDSI; GreenBlue was lauded for outstanding efforts to encourage the use of safer surfactants.
Marsha Hardin
Reckitt Benckiser, Inc.
linda terwilliger
Akzo Nobel Surface Chemistry
CleanGredients was recommended by the state of California in a report detailing policy approaches for the states Green Chemistry Initiative.
MANY BUILDING PROFESSIONALS HAVE DIFFICULTY IDENTIFYING PRODUCTS AND MATERIALS THAT SUPPORT tHeIr Green BuIlDInG oBJeCtIVeS. Green2Green putS PRODUCT INFORMATION INTO THE HANDS OF DESIGNERS OF SUSTAINABLE BUILDINGS. Whit Faulconer, Green2Green Project Manager
Green2Green
We Dont DeFIne Green, We GIVe It a plaCe to GroW.
2008 HIGHlIGHtS
Green2Green officially launched at the Greenbuild Expo and Conference in November, making it the only website that provides free comparisons of green building products. Ongoing development throughout the year resulted in new website features, such as the ability of manufacturers and dealers to self-list an unlimited number of products at no cost. Major companies such as Sanyo Commercial and CertaintTeed Insulation have listed products on Green2Green, as well as innovative new companies like GreenFiber and MetroBrick. Green2Green now features building products from thirty-two different categories and is working to provide credible information for all green products on the market.
Green2Green IS an onlIne reSourCe tHat alloWS BuIlDInG proFeSSIonalS TO COMPARE BUILDING PRODUCTS SIDE BY SIDE BASED ON ENVIRONMENTAL attrIButeS relateD to InDoor aIr qUALITY, ENERGY USE, HUMAN HEALTH AND MORE.
aDVISorY BoarD
Rick Bohannon
Building in Good Faith
Sandra Mallory
Seattle Department of Planning & Development
Dana Bourland
The Enterprise Foundation/ Green Communities Project
Max Mead
Building Green
John Carmody
Center for Sustainable Building Research
John Quale
University of Virginia School of Architecture
Mick Dalrymple
a.k.a. Green
patty rose
GreenHOME
Mark Watson
Piedmont Housing Alliance
Joshua Galloway
Better Housing Coalition
Walker Wells
Global Green uSa
Betsy Hands
homeWorD
Casey Williams
Bundoran Farm
OUR CURRENT INDUSTRIAL SYSTEM DEVALUES MATERIALS AT THEIR END OF LIFE BY TREATING THEM AS WASTE. HoW Can We BrIDGe tHe Gap BetWeen DeSIGner anD RECYCLER? HOW CAN WE ENSURE THAT MATERIALS AND proDuCtS are DeSIGneD anD reCoVereD aS ValuaBle MATERIALS FOR FUTURE PRODUCTS? Martha Stevenson, Closing the Loop Senior Project Manager
2008 HIGHlIGHtS
GreenBlue has developed a Glossary of Material Types to provide clear definitions of all major packaging materials and standardize terminology across material types to provide a common framework for communication along the supply chain.
WITH FUNDING FROM THE STATE OF CALIFORNIA DEPARTMENT OF ConSerVatIon, GreenBlue InItIateD tHe CloSInG tHe loop proJeCt In 2008, a reSearCH proJeCt to Create a DetaIleD teCHnICal anD polICY report tHat IDentIFIeS KeY opportunItIeS FOR SYSTEMIC LEVERAGE TO ACHIEVE IMPROVEMENTS IN MATERIAL VALUE RECOVERY ACROSS A RANGE OF MATERIAL TYPES AND proDuCt CateGorIeS.
The Design for Recovery Guidelines will advise designers on requirements that should be considered in order for a specific material (paper, metal, plastics and glass) to be compatible with different available recovery methods (e.g., recycling, composting and waste-to-energy).
In an effort to collect information on best practices for the collection, sorting and reprocessing of packaging and other municipal sold waste, staff has visited sorting plants and waste to energy facilities. During the past year, they have visited 17 reprocessing and recycling facilities in Virginia, New York, New Jersey, Tennessee, North Carolina, Colorado, Belgium, England, Germany, Austria and Switzerland to understand the different technologies and implications of material recovery systems.
To guide policy recommendations, Closing the Loop staff have researched international recycling laws and policies, as well as extended producer responsibility legislation and systems in Canada, the European Union, Japan and South Korea.
SPC MEMBERS
abbott laboratories Act Now Productions AET Films, Inc. Alcan Packaging, Inc. Alcoa Amcor PET Packaging American Packaging Corporation Amerikal Products Corporation Capital Corrugated Caraustar Industries Inc. CardPak, Inc. Cello-Poly Corporation Chevron Phillips Chemical Co. Church & Dwight Co., Inc. Ciba Expert Services UK Clean Agency, Inc. Clemson University Department of Packaging Science Clif Bar & Co. Coating Excellence International Colgate-Palmolive Co. Combined Technologies, Inc. Command Packaging Competitive Innovation Conagra Foods Consolidated Container Corporation Constar, Inc. C-P Flexible Packaging CPT, Inc. Crown Holdings Curtis Packaging Corporation DaniMer Dannon Company Dell Design and Source Productions Dow Chemical Dupont Duro Bag Manufacturing Company ea International earthbound Farm Earthcycle Packaging Ltd Eastman Chemical Company Eli Lilly and Company Emerald Packaging, Inc. environmental Inks and Coatings Environmental Packaging International EnviroPAK Corporation Equity Packaging, Inc. eskoartwork Este Lauder/Aveda EvCo Research evertis uSa Exopack Holding Corp. ExxonMobil Chemical Co. Fabri-Kal Corporation Fibre Technologies FIJI Water Flex Pack Flexsol Packaging Corp. FlexTech Packaging, Ltd. Flint Group Fort Dearborn Company Fres-co System Georgia-Pacific Corporation Graphic Packaging International Great Western Industries Green Mountain Coffee roasters Haney prC Heinz North America Heritage Plastics Hoover Materials Handling Group Huhtamaki IFCO Systems N.A., Inc Illinois tool Works IMEx Discovery Resources INCYCLE, Inc. Industrial Packaging Supply, Inc. Innovative Creative Packaging Solutions
fundinG
InVeStInG In a SuStaInaBle Future.
GreenBlue GrateFullY aCKnoWleDGeS tHe FolloWInG FounDatIonS, Corporate anD GOVERNMENT FUNDERS FOR THEIR CrItICal Support oF our WorK DurInG 2008 (JANUARY 1, 2008 DECEMBER 31, 2008). WHETHER SUSTAINING OUR CORE PROGRAMS OR PROVIDING SEED MONEY For neW InItIatIVeS, tHeIr GeneroSItY HAS GREATLY INCREASED THE IMPACT OF our WorK.
GrantorS
Kendeda Fund California Dept. of Conservation Summit Foundation overbrook Foundation Goldman Fund national endowment for the Arts Johnson Family Foundation Herman Miller
SponSorS
Reckitt BenckiserNorth America Henkel of America (Dial Corp) Owens-Illinois Duro Bag Mfg. Co. Pacific Southwest Container Coca-Cola North America unilever Dow Card Pak, Inc. Clif Bar & Co. Clorox Company Illinois Tool Works Inc ISSa Stopwaste.org Dupont Environmental Defense Fund
Ampacet AromafloriA Associated Packaging Technologies Atlantic Packaging avery Dennison Ball Corporation BASF Corporation Be Green Packaging Bemis Company Berry Plastics Better Packages, Inc. Bluedog Design, Inc. Burts Bees California Department of Conservation California Integrated Waste Management Board
CLEAnGREDiEntS SuBSCRiBERS
ABC Compounding Co., Inc. Access Business Group Adco Cleaning Products Advanced BioCatalytics Corporation Air Products and Chemicals Aire-Master of America, Inc. Akemi - Chemisch-Technische Spezialfabrik GmbH (Germany) Akzo Nobel Surface Chemistry Alex C. Fergusson, Inc Alpha Aromatics Alpha Chemical Services Inc. Alpine Aromatics International AL Wilson Chemical Company American Cleaning Solutions American Marketing Group of TN Amrep Anderson Chemical Company Anderson Chemical Company Arkema Inc. Armstrong Manufacturing Inc. Aromafloria Arrow Chemical Corp. Arrow Chemical Products, Inc. Arrow Magnolia International Arylessence, Inc. Ashburn Chemical Technologies AspenClean.com atCo International athea laboratories Atlantic Chemical and Equipment Authorized Lake Cleaning Organization, Inc. Auto-Chlor System Automated Packaging Inc avmor ltd. Aztron Chemical Services, Inc. B & B Blending, Inc BaSF Beaumont Products, Inc. Bebbington Industries Incorporated Behr Process Belle-Aire Fragrances, Inc. Berkley Medical Best Sanitizers Betco Corporation Better Life Bickley Consulting BIO-CAT Microbials LLC Bi-O-Kleen Industries, Inc. Bio-Lab, Inc. BioLogix Products Group, Inc. Bio Sav Inc Biosolutions BioSource Solutions Inc Bio Spectra Biosystems International Birsch Industries, Inc. Bissell Homecare, Inc. Bi-State Detergent Systems Boehle Chemicals, Inc. BonaKemi USA, Inc. Brad-David Distributors Bridgepoint Systems Brulin and Company The Bullen Companies Inc. Burlington Chemical Company Bypas International Caldrea Company Carroll Company Case Medical, Inc. Castle Chemicals Pty Ltd CBC America CCp Centraz Industries, Inc. Changing paradigms Chase Products Co. Chemco Corporation Chemfax Products Ltd ChemFree Corporation Chemia Corporation Chemical Specialties, LLC Chemical Universe, Inc. Chemlink labs Chemstar Corp ChemStation ChemTel Incorporated Chemtron, Inc. Chimista Specialty Chemicals Church & Dwight Co., Inc. Citrus oleo Clean Control Corporation Cleanedge the Clean environment Co., Inc. CleanPak Products LLC Clearwater Technology Inc. Clense Tec Cler Clift Industries, Inc. The Clorox Company Coastwide laboratories Cognis Corporation Colgate-Palmolive Company Connoisseurs Products Corp. Consolidated Products, Inc. Corcraft Products NYSDOCS Cox Industries CR Brands, Inc. Creative Chemicals, Inc. Crescent Mfg. Croda Crown Chemical, Inc. Custom Blenders Corporation Custom Chemical Formulators Custom Essence, Inc. Custom Manufactured Products DCL Solutions, Inc. DeForest Enterprises, Inc. DeWolf Chemical, Inc. Diamond Chemical Company Diamond Products, Inc. DynaSol, Inc. Dupont tate & lyle Bio Products Earth Friendly Products Eco Concepts Ecolab Ecolab Inc.
financials
2008 HIGHlIGHtS
SuPPoRt + REVEnuE
Membership Dues Grants program revenues Sponsorships other Total $1,242,500 $1,145,258 $334,954 $83,500 $40,695 $2,846,907
Membership Dues 44% Grants 40% Program Revenues 12% Sponsorships 3% Other 1%
GreenBlue ContInueD to StrenGtHen ItS FInanCIal poSItIon In 2008, tHanKS to tHe GeneroSItY oF FounDatIonS, Corporate MEMBERS, SUBSCRIBERS AND SPONSORS. REVENUES FOR 2008 WERE $2,846,907 COMPARED TO $1,704,749 FOR 2007AN INCREASE OF $1,142,158 (67%).
EXPEnSES
Direct Expenses Employee Costs Total
For a complete financial report audited by Robinson, Farmer, Cox & Associates, Certified Public Accountants, please contact GreenBlue.
Net Income
Board + staff
THE PASSION, INTELLIGENCE AND HUMANITY OF OUR BOARD + STAFF ARE OUR MOST VALUABLE RESOURCES. BoarD oF DIreCtorS
Pennelope Fenner-Crisp, Ph.D.
US EPA (Retired), ILSI Risk Science Institute (Retired)
Joel Makower
GreenBiz.com, Founder; Clean Edge, Inc., Co-founder and Principal