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Tales from Facebook By: Daniel Miller (University College London)

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Facebook is now used by nearly 500 million people throughout the world, many of whom spend several hours a day on this site. Once the preserve of youth, the largest increase in usage today is amongst the older sections of the population. Yet until now there has been no major study of the impact of these social networking sites upon the lives of their users. This book demonstrates that it can be profound. The tales in this book reveal how Facebook can become the means by which people find and cultivate relationships, but can also be instrumental in breaking up marriage. They reveal how Facebook can bring back the lives of people isolated in their homes by illness or age, by shyness or failure, but equally Facebook can devastate privacy and create scandal. We discover why some people believe that the truth of another person lies more in what you see online than face-to-face. We also see how Facebook has become a vehicle for business, the church, sex and memorialisation. After a century in which we have assumed social networking and community to be in decline, Facebook has suddenly hugely expanded our social relationships, challenging the central assumptions of social science. It demonstrates one of the main tenets of anthropology - that individuals have always been social networking sites. This book examines in detail how Facebook transforms the lives of particular individuals, but it also presents a general theory of Facebook as culture and considers the likely consequences of social networking in the future.

http://www.emilio.ferrara.name/wp-content/uploads/2011/06/71-catanese.pdf 2. RELATED WORK The classic work on social networks is rooted in the eld of Sociometry; in late sixties Milgram and Travers [32] introduced the well-known theories of the six-degrees of separation and the small world. Zachary [35], in his PhD thesis, formalized the rst model of a real-life social network. Then, social networks started attracting the interest of di erent sciences, including Computer Science; for example Kleinberg [14] studied the algorithmic aspects of social networks while Staab et al. [31] analyzed their range of applicability. Nowadays, also thanks to the visibility of OSNs, the scientic research in this eld counts several hot topics. It is possible to identify at least three distinct, not necessarily disjoint, directions of research; they focus, respectively, on data collection techniques, ii) characterization of online social networks and iii) online social networks analysis. First, Leskovec and Faloutsos [20] cover sampling techniques applied to graphs, exploiting several algorithms for eciently visiting large graphs and avoiding bias of data. Several work covers aspects regarding crawling techniques for mining social networks: Ye et al. [34] provide an exhaustive walk-through about this eld. With respect to data collection aspects, the work by Gjoka et al. [10] on OSNs (in particular on Facebook) is closely related to our work. In this paper we describe in details several results, some of them already presented in a preliminary work [7] based on a

signicantly smaller sample acquired with a naive technique. Chau et al. [8] focus on the parallel crawling of OSNs; Gjoka et al. [10] refer they used a parallel crawler written in Python and running on a cluster of 56 machines, but avoiding technical details. In the second category we nd works whose main goal is to discover properties of online social networks. Sometimes companies provide the complete OSN dataset, e.g. Ahn et al. [1] studied the graph of a South Korean OSN, named CyWorld, and its scalability properties, in order to correctly estimate degree distribution and clustering coecient in smaller samples. Leskovec [19], in his PhD thesis, studied dynamics of large social networks analyzing data provided by Microsoft about the usage of their instant messaging platform, formerly called MSN. More frequently, social network services companies like Facebook are reluctant to share their data for research purposes. The only viable solution is to acquire this information crawling the front-end of the social networks, wrapping and managing public accessible data. Ferrara et al. [9] provided an exhaustive survey of these approaches, commonly referred to as Web Information Extraction techniques. Wilson et al. [33] dened a region-constrained breadth-rst-search sampling methodology applied to the Facebook social graph and formalized some properties as assortativity and interaction, easily verI able in small regions, but not generalizable to the whole graph. Work belonging to the last category usually present SNA

techniques applied to OSNs. Carrington et al. [6] formalized a rigorous methodology to model OSNs, in particular to discover, if existing, aggregations of nodes covering particular positions in the graph (e.g. centrality positions) and clusters of particular relevance. Kumar et al. [15, 16] focused on analyzing the structure of the giant component of the graph, trying to dene a generative model to describe the evolution of the network; they also introduced techniques of comparison of simulations against actual data to verify the reliability of the model. Mislove et al. [26] illustrated several aspects of the analysis of OSNs; they crawled large OSNs, then analyzed several networks using methods formalized in the SNA, e.g. inspecting link symmetry, power-law node degrees, groups formation, etc. Finally, literature on analysis of the behavior of OSNs users is abundant: Golbeck and Hendler [12] described the evolution of trust relationships among them. Liben-nowell and Kleinberg [22] studied the link-prediction problem, formalizing the concept of proximity of networks users. Several studies characterized OSNs users behaviors [11, 23, 4], thus Schneider et al. [30] provided a starting point illustrating how to analyze OSNs (in particular Facebook) from a network perspective