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CHINA MONOSODIUM GLUTAMATE MARKET PROFILE

Beijing Zeefer Consulting Ltd. February 2011

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INTRODUCTION
This report discusses the monosodium glutamate market in China mainly from the following sections. - Size of Monosodium Glutamate Market in China Based on Zeefer's China Market Size Formula, by the analysis on China monosodium glutamate market size, industry sales revenue and domestic monosodium glutamate output in 2007 - 2009, this report presents a picture of the real development of monosodium glutamate market in China and changes in the overall market size. - Hot Areas of China Monosodium Glutamate Market Based on the comparison and analysis on China's monosodium glutamate production and import in different provinces or cities, this report points out those hot areas in China for monosodium glutamate market deserve most attention. - Top 10 Enterprises in China Monosodium Glutamate Industry Based on the comparison and analysis on top 10 leading enterprises in China monosodium glutamate industry in terms of sales revenue, market share and number of employees, the report shows their positions in the monosodium glutamate market in China. Additionally, this report lists basic contact information of the top 10 leading enterprises. - Market Share and Market Structure of China Monosodium Glutamate Market This report analyzes the monosodium glutamate market share distribution in China by segments based on enterprises nature (leading enterprises, foreign enterprises, state-owned and private enterprises), imports of monosodium glutamate product and regional markets in China in terms of sale revenue, profitability, production volume, number of enterprises and the value of imports... The report offers data on the market shares of imported monosodium glutamate products, foreign enterprises and enterprises in other

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forms. It also offers a comparison of profitability by forms of enterprise ownership, presents a picture of the market share of leading enterprises and the distribution of major regional markets in China. In addition, the report figures out the structure and concentration ratio of the current monosodium glutamate market in China by means of Bain's Market Structure Classification and Index of CR4. - Import and Export of Monosodium Glutamate Products In this section, the report includes the main source countries / regions of imported monosodium glutamate products for China and their market shares, the domestic destinations of imported monosodium glutamate products in China and shares for these destinations, major export destinations (countries or regions) for Chinese produced monosodium glutamate products and shares of these destinations, major origins of the exported monosodium glutamate products and their shares. - Monosodium Glutamate Industry Standards in China The report lists relevant national standards and/or industrial standards concerning monosodium glutamate products generally accepted in the monosodium glutamate industry in China, including standard names both in Chinese and English as well as their unified code numbers. - Major Monosodium Glutamate Importers in China The report lists 10 major importers for monosodium glutamate products in China and provides their contact information such as company name, address, website, telephone number and fax number. - Summary on Key Statistics of the Monosodium Glutamate Industry in China Based on the concise analysis on the sales revenue, production volume, number of enterprises, total profit, total loss, total assets, return on the asset and profit margin as well as other key statistics, China Monosodium Glutamate Market Profile presents the current situation, the growth rate and profitability of the monosodium glutamate industry in China.

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DECLARATION
Beijing Zeefer Consulting Ltd. and (or) its affiliates (hereafter, "Zeefer") provide this report with the greatest possible care. Nevertheless, Zeefer makes no guarantee whatsoever regarding the accuracy, utility, or certainty of the information in this report. Further, Zeefer disclaims any and all responsibility for damages that may result from the use or non-use of the information in this report. The information in this report may be incomplete and/or may differ in expression from other information in elsewhere by other means. The information contained in this report may also be changed or removed without prior notice.

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CONTENT
CHAPTER 1 PRODUCT DEFINITION.................................................................1 CHAPTER 2 MARKET SIZE ...................................................................................2
2.1 ANALYSIS ON THE MONOSODIUM GLUTAMATE MARKET SIZE......................2 2.2 PRODUCTION VOLUME OF MAJOR PRODUCTS IN RECENT YEARS .................4 2.3 AN OVERVIEW ON CHINESE ECONOMY ..................................................................5

CHAPTER 3 HOT SPOTS FOR MONOSODIUM GLUTAMATE PRODUCTS ACROSS CHINA ...............................................................................9 CHAPTER 4 INDUSTRY OVERVIEW................................................................11
4.1 A SUMMARY ON THE INDUSTRY...............................................................................11 4.2 AN ANALYSIS ON THE PROFITABILITY OF THE INDUSTRY..............................12

CHAPTER 5 ANALYSIS ON IMPORT & EXPORT .........................................15


5.1 AN OVERVIEW ON THE IMPORT & EXPORT...........................................................15 5.2 A DETAILED ANALYSIS ON IMPORT & EXPORT OF MONOSODIUM GLUTAMATE PRODUCTS ...................................................................................................17 5.2.1 ANALYSIS ON MAJOR COUNTRIES OF ORIGIN FOR THE IMPORTED MONOSODIUM GLUTAMATE PRODUCTS .................................................................17 5.2.2 ANALYSIS ON THE MAJOR FLOW DESTINATIONS INSIDE CHINA.............19 5.2.3 ANALYSIS ON MAJOR EXPORT DESTINATIONS..............................................20 5.2.4 ANALYSIS ON MAJOR ORIGINS IN CHINA ........................................................21

CHAPTER 6 THE MARKET SHARE...................................................................23


6.1 ANALYSIS ON THE CONCENTRATION OF CORPORATE SALES REVENUE...23 6.1.1 ANALYSIS ON THE CONCENTRATION OF SALES REVENUE FROM LEADING ENTERPRISES ..................................................................................................23 6.1.2 COMPARATIVE ANALYSIS ON SALES REVENUE FROM TOP 10 ENTERPRISES WITH INDUSTRY AVERAGE ................................................................25 6.2 ANALYSIS ON THE CONCENTRATION BY AREA IN TERMS OF THE MARKET SHARE ......................................................................................................................................27 6.2.1 ANALYSIS ON CONCENTRATION OF REGIONAL SALES REVENUE ...........27 6.2.2 ANALYSIS ON THE CONCENTRATION OF REGIONAL PRODUCTION VOLUME ..............................................................................................................................28 6.3 MARKET POSITION OF FOREIGN ENTERPRISES AND THE TREND IN RECENT YEARS ......................................................................................................................30 6.3.1 CHANGES IN THE SHARES OF FOREIGN ENTERPRISES IN TERMS OF THE NUMBERS AND THE COMPARISON OF FOREIGN ENTERPRISES AND ENTERPRISES OF OTHER OWNERSHIP .......................................................................30

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6.3.2 CHANGES IN THE SHARES OF SALES REVENUE FROM FOREIGN ENTERPRISES AND COMPARISON WITH THAT FROM ENTERPRISES OF OTHER OWNERSHIP.........................................................................................................32 6.3.3 PROFITABILITY OF FOREIGN ENTERPRISES AND COMPARISON WITH ENTERPRISES OF OTHER OWNERSHIP .......................................................................34 6.4 ANALYSIS ON THE MARKET SHARE OF IMPORTED PRODUCTS AND RELEVANT VARIATIONS IN RECENT YEARS ...............................................................36

CHAPTER 7 TOP 10 ENTERPRISES ...................................................................38


7.1 TONGLIAO MEIHUA BIOLOGICAL SCI-TECH CO., LTD. .....................................38 7.2 HENAN LIANHUA MONOSODIUM GROUP CO., LTD..........................................39 7.3 HEBEI MEIHUA MONOSODIUM GLUTAMATE GROUP CO., LTD. ....................39 7.4 SHANGHAI TOTOLE SEASONING FOOD CO., LTD. ..............................................40 7.5 XINLE MONOSODIUM GLUTAMATE FOODS CO., LTD........................................41 7.6 SHANDONG QILU MONOSODIUM GLUTAMATE GROUP CO., LTD................41 7.7 NINGXIA YIPIN MONOSODIUM GLUTAMATE CO., LTD. ...................................42 7.8 GUANGZHOU ORSAN GOURMET POWDER CO., LTD.........................................43 7.9 QIXIAN LIANHUA ZHOUQI MONOSODIU GLUTAMATE CO., LTD. ................43 7.10 CHONGQING FEIYA INDUSTRY COMPANY .........................................................44

CHAPTER 8 PRODUCT STANDARD SYSTEMS............................................45 CHAPTER 9 LIST OF MAJOR IMPORTERS.....................................................46

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CHAPTER 3 HOT SPOTS FOR MONOSODIUM GLUTAMATE PRODUCTS ACROSS CHINA


Figure 5 Nationwide distribution map of monosodium glutamate mfg. enterprises above designated size across China

Heilongjiang <4 Jilin Inner Mongolia <4 Hebei Liaoning 4

Xinjian <4

Beijing Tianjin <4

Shanxi < 4 Qinghai Ningxia < 4 <4 Gansu <4 Shaanxi Tibet Sichuan 8 <4 Chongqing Hunan Guizhou Henan 5 Hubei 6

Shandong 16 Jiangsu 8

Anhui <4

Shanghai 6 Zhejiang 11

Jiangxi < 4 Fujian 9

1-3 4-5 6-9 10+

Yunnan <4

Guangxi <4

Guangdong 7

1 4 6 10

Hainan

Shandong, Zhejiang, and Fujian are the major production bases for monosodium glutamate in China. From Jan. to Nov. 2009, enterprises engaged in monosodium glutamate production above designated size in the above three areas added up to 36 firms, accounting for about 34.95% of all

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6.3 MARKET POSITION OF FOREIGN ENTERPRISES AND THE TREND IN RECENT YEARS

6.3.1 CHANGES IN THE SHARES OF FOREIGN ENTERPRISES IN TERMS OF THE NUMBERS AND THE COMPARISON OF FOREIGN ENTERPRISES AND ENTERPRISES OF OTHER OWNERSHIP
Figure 18 Changes in the percentage of numbers of foreign monosodium glutamate mfg. enterprises across China and the comparison of foreign enterprises and enterprises of other ownership
2007 96 Percentage of foreign enterprises in term Foreign-funde s of the num ber of 14 enterprises in 2009 Others type of ownership Private Foreign-funde Cooperative 20.39% Others Private Foreign-funde 79.61% Cooperative Others 42 14 5 35 44% 15% 5% 36% 2008 2009

Changes in the percentage of 96 103 num bers of foreign-funded 16 21 enterprises

82

36% 5% 15%

44%

37 16 40% 5 38 5% 39%17% 17% 5% 40% 39%

39rivate
38% nded 21

4 39 4% 38% 20% 20% 4% 38% 38%

2007 Private Foreign-funded Others type of ow nership Cooperative

2008

2009 Foreign-funded Others

In 2009, among the 103 monosodium glutamate mfg. enterprise above designated size across China, 21 are foreign enterprises, accounting for about a share of 20.39% of all. In terms of the number of enterprises, there were 5

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