Professional Documents
Culture Documents
ALSO INSIDE
n Beyond the Imaging SuiteTransforming the Patient Experience n Ensuring Electrical Safety in Healthcare Facilities n Healthcare Market Uncertainties Point to Modest Growth n MITA Reaches Agreement with FDA on Medical Device User Fees n Cybersecurity in the Electrical Industry n MITA Reorganizes Staff to Strengthen Public Policy Expertise
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FEATURES:
As Medical Imaging Services Decline, Patient Care is Threatened ...........................12
Electroindustry News ...................................22 MITA Reorganizes Staff to Strengthen Public Policy Expertise .................................................22 Fish Where the Fish Are ...............................................23 NEMA Releases ROI Document for Smart Grid ...........23 Electrical Safety is Not Optional...................................24 Cybersecurity in the Electrical Industry .......................25 2012 Illuminations Weekend Returns to Sunny Florida ...............................................................25 Code Actions/Standardization Trends ............26 Old Safety Inspectors Dont Retire, They Just Become Enlightened....................................26 Pennsylvania Code Council Recommends Six-Year Code Adoption Cycle ......................................26 NEMA, Industry Secure Needed Changes in California Electrical Code for Nurse Call Systems..........27 Healthcare Facilities Codes Ensure Electrical Safety ....28 Hospital-Grade Wiring Devices Ensure Patient and Staff Safety............................................................28 Changes to Dimensional Requirements and Test Procedures for Paper-Covered Magnet Wire Highlight Next Release of MW 1000 ..................30 International Roundup ................................31 Mexico Energy Efficiency Labeling Law Sticks ............31 Economic Spotlight .....................................IBC Healthcare Market Uncertainties Point to Unsteady, Modest Growth Ahead ...............................................IBC
CONTENTS
How Medical Imaging Helps Patients: Spotlight on Erika Hanson Brown and Suzanne Lindley ..........................................14 A Global Perspective on Medical Imaging ......17 Transforming the Patient Experience ............18 Stewardship Needed the Helium Shortage ...................................20
NOTES:
NEMA Officers ................................................................2 Comments from the C-Suite..........................................2 View from the Top ..........................................................3 View from the Hill ..........................................................4 Policy & Politics ..............................................................6 Learn More ...................................................................32
DEPARTMENTS:
Government Relations Update ........................7 Energy Savings through Innovation and Market Transformation...................................................7 Transportation on the Agenda as NEMA Group Visits Capitol Hill ............................................................8 RoHS Recast Expands Scope to Medical Imaging Sector...............................................................9 Improving the Medical Device Review Process: A Perspective on MDUFA ............................................10 NEMA Advocates for CO Detection in Maryland Schools ........................................................10 NEMA Weighs in on DOE Transmission Proposal.........11 NEMA Carbon Footprint Initiative Approaches Second Phase ...............................................................11
ECO BOX
NEMA electroindustry text and cover pages are printed using SFI certified Anthem paper using soy ink. SFI certified products come from North American forests managed to rigorous environmental standards. SFI standards conserve biodiversity and protect soil and water quality, as well as wildlife habitats. SFI forests are audited by independent experts to ensure proper adherence to the SFI Standard. SFI participants also plant more than 650 million trees each year to keep these forests thriving.
Innovative lighting, a gentle wash of color, and projected images all contribute to a stress-free, patient-oriented environment in medical imaging. See page 18. Photo courtesy of Philips Healthcare
Publisher | Joseph Higbee Managing Editor / Editor in Chief | Pat Walsh Contributing Editors | William E. Green III Chrissy L. Skudera Economic Spotlight | Timothy Gill Standards | Al Scolnik Government Relations Update | Kyle Pitsor Art Director | Jennifer Tillmann Media Sales Team Leader | Stephanie Bunsick
electroindustry
electroindustry (ISSN 1066-2464) is published monthly by NEMA, the Association of Electrical Equipment and Medical Imaging Manufacturers, 1300 N. 17th Street, Suite 1752, Rosslyn, VA 22209; 703.841.3200. FAX: 703.841.5900. Periodicals postage paid at Rosslyn, VA, and York, PA, and additional mailing offices. POSTMASTER: Send address changes to NEMA, 1300 N. 17th Street, Suite 1752, Rosslyn, VA 22209. The opinions or views expressed in electroindustry do not necessarily reflect the positions of NEMA or any of its subdivisions. Follow NEMA: www.nema.org/facebook, blog.nema.org, podcast.nema.org, twitter.com/NEMAupdates, www.youtube.com/NEMAvue, www.nema.org/linkedin
Officers
Chairman Dominic J. Pileggi Chairman of the Board & CEO Thomas & Betts Corporation First Vice Chairman John Selldorff President & CEO Legrand North America Second Vice Chairman Christopher Curtis President & CEO Schneider Electric Treasurer Thomas Gross Vice Chairman & COO Eaton Corporation Immediate Past Chairman David J. FitzGibbon Vice Chairman & CEO ILSCO Corporation President & CEO Evan R. Gaddis Secretary Clark R. Silcox
NEMA Board of Governors is accepting nominations for the 2012-2013 term. Consideration will begin in March. Contact NEMA President and CEO Evan R. Gaddis with nominations via Karen.Sterba-Miller@nema.org
NEMA electroindustry
March 2012
Those who perform diagnostic tests and those who use diagnostic tests need to chart a new course of strategic thinking that promotes both innovation and the value of these diagnostic methods.
Imaging manufacturers ability to innovate isnt only driving down diagnostic errors. Were also unlocking the ability to diagnose diseases and disentangle complex medical problems that have long been challenging.
NEMA electroindustry
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NEMA electroindustry
March 2012
the Department of Health and Human Services (HHS) to issue timely draft guidance about how the information will be collected and categorized. Senator Grassley and I will continue to press HHS to consult with industry, consumer groups, and other stakeholders in developing these rules, particularly with regard to categorizing these often complex relationships and providing
adequate context to consumers about how the data should be interpreted. We will also continue to push to ensure that impacted industries receive adequate time for implementation. We realize that many companies have already made significant investments in developing systems and protocols to comply and may need time to modify these systems based on the final rule.
As we move forward, I believe that the Sunshine Act will help keep healthcare costs down and strengthen patient-doctor relationships. I look forward to continuing to work with industry, consumer representatives, and HHS to ensure timely and effective implementation. ei Senator Kohl (D-Wisc.) is chairman of the Senate Special Committee on Aging.
March 2012
SUMMARY OF BILL AND IMPORTANCE Establishes a federal loan program for energy- efficiency upgrades in commercial, multifamily residential, industrial, municipal, government, school, and hospital buildings. It also enables the federal government to use energy savings performance contracts in support of its deployment of electric vehicles or electric vehicle supply equipment. The legislation would also require that federal agencies participate in demand response programs, where available, to reduce agencies energy costs. It would also require an analysis of best practices in federal buildings for the advanced metering of energy use, including recommendations on standard requirements or guidelines for automated energy management systems. Establishes investment tax credits for a broad array of energy storage technologies that are connected to the grid (20% credit) or used on-site at industrial, commercial, or residential locations (30% credit).
NEMA POSITION Support: Promotes energy efficiency and greater adoption of energy efficient technologies in buildings.
STATUS Introduced 2/14/12. Next Step: House Energy & Commerce Committee hearing
Storage Technology for Renewable and Green Energy (STORAGE) Act, S 1845 Energy Savings and Industrial Competitiveness Act S 1000 Regulatory Accountability Act HR 3010, S 1606
Creates federal-state loan programs for commercial building and industrial facility energy efficiency upgrades that the market is not currently encouraging. Incents states to adopt national building energy codes developed by ASHRAE or ICC. The bill modernizes and updates the 1946 Administrative Procedures Act (APA) for economically significant regulations. Provisions would enhance public participation in rulemakings; require agencies to choose the lowest cost option or explain compelling need otherwise; on-the-record administrative hearings with agency officials; include direct and indirect cumulative costs, benefits, and estimated impact on jobs, growth, innovation, and competitiveness; consider reasonable alternatives including no federal response.
Support with modification: Promotes energy efficiency, supports manufacturing jobs, and increases U.S. competitiveness. Modification to building code provisions pending. Support: Incorporates established cost/benefit principles in considering rulemaking, makes the process more transparent, agencies more accountable, and overhaul out-moded APA.
Voted out of Senate Energy and Natural Resources Committee 7/14/2011 Next Step: Senate Floor Approved by House 253-167 12/2/2011 Next Step: Senate consideration
High Performance The bill promotes energy efficiency and high performance in federal buildings through the Federal Buldings Act use of an integrated and holistic approach to building design, construction, operations, and maintenance including use of building information modeling (BIM), lifecycle costing, HR 3371 commissioning, and compliace verification. Critical Materials Policy Act, S 1113 Directs Department of the Interior to prioritize minerals, including rare earths, based on importance to the U.S. economy and outlines a set of policies to bolster domestic production of these minerals, expand manufacturing, promote recycling and alternatives, and maintain strong environmental protections.
Support: Promotes energy efficiency in federal buildings and greater adoption on energy efficient technolgies in these buildings. Support: Leverages work already done at Interior and Energy deparmtents and brings greater urgency and coordination at the federal level necessary to create opportunities for U.S. manufacturers.
Introduced 11/4/2011 and referred to House Transportation and Infrastructure Committee Next Step: House committee hearing Senate Energy and Natural Resources Subcommittee hearing held 6/9/2011 Next Action: Senate committee consideration
NEMA electroindustry
March 2012
NEMA electroindustry
March 2012
Members of the NEMA Transportation Section pause between meetings on Capitol Hill, January 26: (l-r) Bill Klyczek, Traficon USA; Russ Brookshire, Intelligent Devices; Kleinjan Deetlefs, McCain; Section Chairman Bryan Mulligan, Applied Information; Robert Rausch, Transcore ITS; Bill Russell, Eberle Design; Ray Deer, Peek Traffic; John Miller, NEMA Industry Director; and Jean Johnson, NEMA Technical Services. Photo by Craig Updyke
district was affected by the September 89, 2011 blackout. In each meeting, NEMA promoted open national consensus standards, institution of performance measurement and metrics for the transportation network, and the application of ITS technologies on all high-traffic roadways to reduce congestion, vehicle emissions, safety risks, and associated costs. NEMA also recommended both houses approve and send to the president a fiveor six-year bill that would achieve greater stability and predictability and enable longer-term planning and investments. Four member companies of the NEMA Transportation Section have operations in Rep. Woodalls Atlanta-area district. Three individual members of the group
also held one-on-one meetings with offices of their local laegislators. The meetings marked the consecutive third year that the Transportation Section has held annual outreach meetings with federal decision makers in Washington with assistance from NEMAs Government Relations Department. ei Craig Updyke, Manager, Trade and Commercial Affairs | cra_updyke@nema.org
Learn more NEMAs Transportation Management Systems and Associated Control Devices Section at www.nema.org/prod/elec/trans
NEMA electroindustry
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Study on RoHS and WEEE Directives N 30-CE-0095296/0009, Final report, European Commission, DG Enterprise and Industry, March 2008 Dr. Paul Goodman, Directive 2002/95/EC (RoHS) Categories 8 and 9Final Report, ERA Technology, ENV.G.4/ ETU/2005/0014, Exec Summary, 2006
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ei
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n an era of boundless innovation, the medical imaging industry remains at the forefront. New improvements to medical imaging technology have rendered invasive, diagnostic surgery virtually obsolete. These advancements not only reduce the need for potentially dangerous surgical procedures, they also prevent devastating injuries and improve quality of life during treatment.
imaging-specific reimbursement cuts from the Deficit Reduction Act took effect, and imaging utilization per-beneficiary declined by 3 percent in 2010. Moreover, the report found that imaging currently represents a smaller portion of Medicare spending than it did in 2000. MITAs analysis also found that spending for non-imaging Medicare services grew by 20 percent since 2006 and non-imaging utilization increased 2 percent in 2010. MedPACs conclusions are not the only independent confirmation of MITAs findings that Medicare imaging use and spending are down. On the heels of MITAs report, researchers at Thomas Jefferson Medical University in Philadelphia released a similar study examining how advanced imaging modalitiessuch as computed tomography (CT), positron emission tomography (PET), and MRI scanshave been used in recent years. Their findings show that from 2007 through 2009, there were significant reductions in the growth of CT and MRI. Furthermore, the rate of nuclear medicine utilization actually decreased.
One area in which we have seen such innovation is magnetic resonance imaging (MRI). Recently, researchers at Massachusetts General Hospital and the University of Pennsylvania were able to utilize MRI scans to pinpoint patient risk for Alzheimers disease before symptoms were noticeable. Through earlier detection, physicians are able to treat Alzheimers at earlier stages than has ever been possible. Despite such innovations, several independent analyses of Medicare claims data in 2011 reveal an alarming downward trend in the utilization of these imaging services. Not only is spending on medical imaging declining, Medicare patients are actually receiving fewer imaging procedures, which debunks the widely proliferated myth that lifesaving diagnostic imaging and radiation therapy are being overused and increasing the cost of healthcare. Notably, during a public meeting in December 2011, the Medicare Payment Advisory Commission (MedPAC) reported that imaging services declined by 2.5 percent in 2010. This confirmed MITAs own analysis of Medicare claims data commissioned earlier that year. Our analysis revealed that per-beneficiary spending on imaging services had dropped 13.2 percent since 2006, when significant
MITA is committed to working with stakeholders in order to encourage the proper use of imaging devices, and to ensure that patients have access to the right scan at the right time.
Image courtesy of GE
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Without access to these technologies, patients will simply not receive the care they need.
It is unsettling to see such downward trends in Medicare beneficiaries use of medical imaging services during a time of such tremendous advances in imaging and radiation therapy technology, which are seen to be increasingly integral to medical best practices and early disease detection. Without access to these technologies, patients will simply not receive the care they need.
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Spotlight on Erika Hanson Brown and Suzanne Lindley Why did you found COLONTOWN?
Millions of Americans are survivors of cancer and other deadly diseases today because they had access to lifesaving medical imaging technology. From preventive care and early diagnosis to radiation therapy and guided treatments, medical imaging services are responsible for saving countless dollars and lives each year.
I was going through colon A. Whenoften felt alone in navigatingcancer nearly a decade ago, I my treatment and
When it comes to the value of medical imaging, survivors and caregivers know better than anyone how important it is to have the right scan when it is needed most. Peer-reviewed studies continue to confirm this, showing that when disease is detected early, treatment will be more cost-effective and patient outcomes improve. Medical imaging technology and radiation therapy are key to identifying, monitoring, and treating cancer. Patient advocates like Erika Hanson Brown and Suzanne Lindley, who have experienced firsthand the value of these technologies, continue to foster connections among other cancer survivors and spread hope throughout the community. They have inspired a worldwide network of cancer patients and survivors and continue to work tirelessly to provide invaluable resources for those struggling with the disease. Through sharing their personal stories and encouraging others to do the same, these survivors have demonstrated to the world the undeniable value of medical imaging.
Erika Hanson Brown, Mayor of COLONTOWN
found it difficult to stay connected with others, especially within my community here in Denver. Six months into treatment, I decided to become a committed advocate in the fight with cancer. I began reaching out to others who had a similar diagnosis, researching available resources, and seeking second opinions about my own prognosis. I refused to be complacent. That proactive mentality ultimately led me to found COLONTOWN, a patient advocacy network that connects colorectal cancer patients at a local, diseasespecific level to create a village of resources to help them cope with the disease.
goal is to teach people that A. Theliving with colorectal cancer.community is central to In COLONTOWN,
members are able to interact with one another both online and in person at community meetings. Members are encouraged to share experiences and resources with one another.
feel a wonderful support A. Most peoplefamilylike they have but whats lacking is a network of and friends,
How does COLONTOWN create a sense of community among colon cancer patients?
local connection to someone going through colorectal cancer. COLONTOWN members, known as colonists, speak the language of colorectal cancer, know about new treatments, and have an intimate knowledge of the personal journey that only colorectal cancer survivors go through. COLONTOWN is unique because it creates a safe community for people grappling with colorectal cancer, as well as those who have successfully gone through treatment, encouraging them to stay involved and educated. It provides a comfortable, protected space for these individuals to discuss their disease openly, sharing thoughts, tips, and tools without fear of judgment.
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In addition to helping those going A. Thats exactly right. COLONTOWN addresses the through treatment,
Often, after their therapy is complete, patients stop feeling support from the community they had while going through treatment and are left feeling high and dry. This is a critically important point. Even though colorectal cancer survivors no longer receive treatment, friends, family, and other caregivers must encourage them to continue with routine imaging procedures to catch any recurrences as early as possible.
course A. After finishing my prescribed neededof treatment, I, like many colon cancer survivors, to visit my doctor regularly for follow-up appointments. Medical imaging was a routine, essential part of these visits, checking for re-growth or new tumors. This technology allows for early detection and treatment of recurrences.
How has medical imaging technology affected and guided your course of treatment for colon cancer?
was 31 old when learned had colon cancer A. Iand that yearscancer had Ispread to Imy liver. The doctor the
You have an incredible storycan you share a bit about your battle with cancer?
told me I had six months to live. For a very short time, I accepted my prognosis and asked other cancer patients for guidance on how share this news with my family. But I soon changed my outlook and chose to become more active in my fight against cancer instead of giving in to the disease. I started receiving the only therapy for colon cancer available at that timechemotherapy. After cycling through many different types of chemooften seeing short-term results only to then see the cancer grow strongerI turned to clinical trials. Despite these aggressive treatments, the liver tumors began to grow and multiply and I suddenly found myself back at square one. Like many cancer patients in a similar position, I heard the words, Im sorrythere are no more options.
When I was going through colon cancer, I was just lucky. I want people to be more than thatto be smart and empowered with the resources to advocate for themselves.
therapy A. After chemotherapy, I tried radioembolization,ina tumors in which tiny radioactive beads are implanted to reduce and eliminate cancerand it worked. There was a 65 percent reduction in my liver tumors and some even died completely.
Yet you refused to accept this prognosis. What was the next step in your treatment?
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grassroots organization that provides cancer A. YES! is awith support, resources, options, education, and patients
To date, youve had a long and impactful history as a patient advocate. In fact, at one time, Katie Couric of CBS News named you the medical matchmaker. Can you tell us about your current work with YES! Beat Liver Tumors?
hope in their fight against liver tumors. It is made up of survivors who have undergone treatment for primary hepatocellular (liver) cancer or liver metastases (cancer that has spread to the liver) from other cancers. Through YES!, we have also connected hundreds of patients across the U.S. with doctors and new treatments.
Erika Hanson Brown, Mayor of COLONTOWN (left) and Suzanne Lindley, Executive Director of YES! Beat Liver Tumors at the Denver Liver Symposium. Photos courtesy of Ms. Hanson Brown and Ms. Lindley
Since then, medical imaging and radiation therapies guided much of my treatment. In addition to radioembolization, I also received targeted radiation treatments including external beam radiation for cancer that had spread to the spine, Gamma Knife1 for cancer that spread to the brain, radio frequency ablation for a single returning liver tumor, and Cyberknife2 for lung tumors.
continue to receive A. Itargeted radiological systemic chemotherapy for tumors, therapies when needed, and diagnostic imaging to assess and guide treatment.
Where are you today in your journey with YES! Beat Liver Tumors and in your own personal battle with liver cancer?
suffering from liver cancer depend A. Patients at risk for orfor early diagnosis and treatment. on imaging services
How does medical imaging and radiotherapy technology impact patients living with liver cancer?
Our organizations ultimate goal is to change cancer from being a terminal disease to being a chronic one that can be managed with the help of advanced medical imaging technologies and radiation therapies. By building genuine, supportive patient advocacy communities, YES! spreads hope to those who need help finding it. ei
Specifically, liver cancer patients depend on advanced PET, CT, ultrasound, and MRI because the liver is a common site of metastatic spread and the early detection of liver tumors is critical for treatment of the disease. The advanced radiation therapy technologies I received in treatment gave me a lifetime of experiences. I was able to watch my daughters grow up, spend more time with my husband, and start the patient advocacy organization, YES! Beat Liver Tumors.
Gamma Knife radiosurgery, also known as stereotactic radiotherapy, is a noninvasive treatment that uses tiny beams of radiation to target cancerous cells. Cyberknife is a non-invasive robotic radiosurgery system that uses computers, image-guided cameras, and robotic technology.
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n the past few decades, radiation therapy and diagnostic imaging technology have revolutionized healthcare delivery in America and around the world. These technologies are not only fundamental to standards of care, but they also help limit the need for more invasive procedures and help patients return to their families, lives, and work more quickly.
ITA will provide more than $200,000 in funding to support MITA activities that promote the export of medical imaging products, specifically to China and India. Working closely with ITA and other stakeholders over the next three years, MITA will use MDCP funds to streamline government approval processes, decrease the time required to bring devices to market, and lower the cost associated with the sale of lifesaving diagnostic and therapeutic imaging products to China and India. MITA will be able to better identify market access issues, work more closely with incountry regulators to improve device safety, and assist them in integrating internationally-accepted standards into their regulatory regimes. MITAs MDCP activities build on its ongoing efforts through DITTA (the Global Diagnostic Imaging, Healthcare IT and Radiation Therapy Trade Association) to improve collaboration with international partners COCIR (the European Coordination Committee of the Radiological, Electromedical and Healthcare IT Industry) and JIRA (Japan Industries Association of Radiological Systems) to help educate international decision makers on the practical implications of their policy decisions and to encourage regulatory environments that allow patient access to these lifesaving technologies. The award will also help medical imaging and radiotherapy manufacturers create jobs here in the U.S. by increasing exports of medical imaging products. This effort aligns with the National Export Initiative, a key component of the Obama administrations economic recovery plan, which sets an ambitious goal of doubling U.S. exports by the end of 2014 to create millions of new jobs for Americans. The bottom line is that innovative diagnostic services are essential to the detection of disease when it is most treatable. Through initiatives like MDCP that promote access to these products, the extraordinary innovations we have seen in the medical imaging industry in the United States can be shared with nations throughout the world. As market access continues to improve through the harmonization of international standards, millions of patients in China, India, and beyond will benefit from the enhanced diagnostics and care provided by lifesaving medical imaging and radiotherapy devices MITA members manufacture. ei
NEMA electroindustry
Medical imaging manufacturers have made extraordinary advances to help researchers unlock the mysteries of cancer and other deadly diseases, while also enabling physicians to diagnose and treat an increasingly wide range of diseases. Todays modern imaging and radiation therapies offer highly personalized, non-invasive care that can be tailored to the specific needs of an individual patient. Peer-reviewed research confirms that these medical technologies not only improve health outcomes and save lives, but also reduce healthcare costs and drive down long-term spending. Moreover, great strides have been made to ensure that radiation therapy and medical imaging technologies are delivered in a safer and more effective manner than ever before. For example, manufacturers have revolutionized computed tomography (CT) by developing technology that delivers quality images at a radiation dose far below what it was twenty years ago. Despite tremendous progress in research, technology, and patient safety, impediments to international trade continue to prohibit the industry from exporting advanced medical imaging and radiotherapy products. Restricting market access threatens the lives of millions of patients who would otherwise benefit from clinically proven diagnostic and therapeutic devices. Fortunately, the U.S. Commerce Departments International Trade Administration (ITA) has begun to address this issue through its Market Development Cooperator Program (MDCP), which provides financial and technical assistance to support well-defined business plans that increase exports and U.S. competitiveness. In November 2011, MITA was recognized for its participation in MDCP at the Radiological Society of North Americas Scientific Assembly and Annual Meeting in Chicago. The MDCP award, the Global Diagnostic and Therapeutic Imaging Access Improvement Initiative, is designed to promote the harmonization of international standards, reduce unnecessary regulation, and expand market access to enhance the global competitiveness of MITA member companies, including small- and medium-sized enterprises. For this project,
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Ambient Experience addresses the tenor of the imaging space itself, making it psychologically supportive. Photo courtesy Philips Healthcare
atients as consumers are now the norm. Well-informed and selective, they simply demand more. Todays most successful hospitals understand
Holistic Approach
Four over-arching principles guide the development of unique healing environments and go beyond traditional approaches to facility planning and design: Comfort Build an environment that contributes to the well-being of patient and clinical personnel. ContaCt Maximize the interaction between medical personnel, patients, and loved ones by decreasing physical barriers.
that patients not only want to get the best care, but they are seeking a more comfortable experience. By providing a welcoming environment, these institutions stand above the competition.
In an atmosphere that is psychologically supportive, both patients and staff experience healing in its truest sense. Using technology as an enabler, hospitals can create an immersive, multi-sensory environment that enhances the patient experience.
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A Differentiating Factor
Innovative lighting and projection are but two elements Philips Healthcare brings to the redesign of a hospital environment. Through its program, Ambient Experience, Philips looks beyond the walls, the beds, and the medical equipment to address the tenor of the space itself. Transformation from acceptable to exceptional is further expressed by: integrated cabinetry de-cluttered spaces rounded room corners privacy glass warm, comfortable waiting areas As reimbursement guidelines continue to place an even greater focus on patient satisfaction, attention to all aspects of the patient experience is crucial. When considerately applied, the concept of patient-focused healthcare can help hospitals thrive, assuring better visibility in a competitive landscape. ei Mr. van Elzakker is also General Manager New Ventures, Global Customer Service, at Philips Healthcare.
CT image courtesy of GE
CT image courtesy of GE
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Stewardship Needed
Brian Connell, Director, state & federal government relations
elium isnt just for childrens balloons. Many dont realize helium cools electronics, empties rockets of fuel, and is critical to medicine primarily for its use in magnetic resonance imaging (MRI). The problem is that there is a growing shortage of this essential element.
Helium is a non-renewable resource created by the suns nuclear fusion or radioactive decay on Earth, and scientists have yet to discover how to create helium artificially or replace its properties with another element. Congressional actions have had the unintended consequence of undervaluing the gas. The National Helium Reserve, mandated to sell two billion cubic feet of helium per year is rapidly depleting the nations federal supply of helium. Some estimates project that at current rates the U.S. could transform from the worlds largest repository of helium into a net importer of helium within 10 to 15 years.
Without an adequate supply of helium, the use of MRI technology would grind to a halt, patients would be unable to access lifesaving equipment, and imaging manufacturing jobs would be at risk.
This is a large problem for medical imaging manufacturers and the doctors and patients who rely on MRI technology to diagnose and treat disease. MRI devices consume 7,000 tons of helium annually to cool the equipments magnets to appropriate temperatures for imaging. MRI magnets work optimally at approximately 4.2 degrees Kelvin. Hydrogen, the next best element for extreme cooling, can only cool to 20 degrees Kelvin and is extremely flammable. MRI use of helium is not restricted to magnets and is now being used directly in diagnostic procedures. Scientists and doctors are using a rare isotope of helium, He-3 during an MRI exam to provide exceptionally clear images of a patients lungs while
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Manufacturers are also working to preserve helium over an MRIs operational lifetime. While all MRI devices lose some helium due to evaporation, newer devices are designed to recapture evaporating helium, reducing lifetime loss to nearly zero under optimal conditions. MRI manufacturers continue to perfect recycling and conservation measures, and are well-prepared as helium becomes more expensive and difficult to obtain. The days of wanton helium use are likely coming to an end. As more industries become aware of this precious resources looming shortage, helium recycling, recapture, and careful utilization will become a national priority. MITA will continue to work closely with industry and government officials to assure that this important resource is ready and available for future generations. ei
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Electroindustry News
MITA Reorganizes Staff to Strengthen Public Policy Expertise
As medical imaging manufacturers continue to develop innovative technologies that enhance early disease diagnosis, staging, and treatment, it is vital that MITA and its member companies educate policymakers about how imaging improves health outcomes and reduces costs. In a strategic move to deepen the associations significant imaging and public policy expertise, MITA has reorganized its staff to augment policymakers understanding of the value medical imaging technologies play in improving healthcare and creating advanced manufacturing and employment opportunities. with the federal budget and public policy. In his role, Mr. Konigsberg will contribute expertise to NEMAs electrical equipment and medical imaging manufacturing businesses. He previously served in senior positions in the U.S. Senate, the White House Office of Management and Budget, and non-profit organizations. Konigsberg is also the author of the newsletter, US BudgetAlert.com, which provides a nonpartisan, expert analysis of taxes, spending, and fiscal policy. including leading its regulatory, educational, health economics, and coverage initiatives. Prior to joining MITA, Ms. Rodriguez directed policy and business development for the industry group Institute for Molecular Technologies.
Charles S. Konigsberg, JD, Chief, Strategy and Policy, NEMA and MITA Charles S. Konigsberg is a new hire who brings 30 years of bipartisan experience
Gail Rodriguez, PhD, Executive Director, MITA and Vice President, NEMA MITAs former Director of Policy Gail Rodriguez has been named executive director of MITA. She previously oversaw the X-ray Imaging Products Section and directed the MITA Positron Emission Tomography (PET) Group,
Lindsay Morris, Senior Director, MITA Former Director of Government Relations Lindsay Morris has been promoted to senior director. Ms. Morris, a former Senate staffer, will build on MITAs existing outreach and advocacy efforts with lawmakers and staff on Capitol Hill. Under the new staff leadership, MITA will continue to work with policymakers to underscore the numerous health and economic benefits of medical imaging and the importance of ensuring patient access to the right scan at the right time. ei
Theyve got the MITA touch: (from left) Stephen Vastagh, International and Industry Programs, and General Secretary DICOM; Brian Connell, Director, State & Federal Government Relations; Pam Larbig, Administrative Assistant; Zach Helzer, Manager, Administration and International Programs; Richard Eaton, Industry Manager. Photos by Pat Walsh
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Evan R. Gaddis, NEMA President and CEO I recently saw a picture of myself back when I was a young general with a flat belly and dark hair. I had a formidable missionto enlist more than 120,000 soldiers. I had to convince them I was offering a great deal: Ill take you away from home, work you like youve never worked before, and then send you away to fight a war. It got me thinking about sales. The traditional way of doing business wasnt going to work. I had to focus efforts where they would garner the greatest returns. To say it simply, I had to fish where the fish are. What that meant for me at the time was closing rural sites and shifting the emphasis to cities and suburbs. But what does this mean for NEMA member companies? One of the sources we make available to our members is the NEMA Intelligence Portal. Im happy to say right now that a lot of senior executives and engineers are actively reading the top-ranking articles, which are emailed to them daily. Still there is opportunity waiting in the wings. If I were a salesperson at a NEMA member company, the NEMA Intelligence Portal would make me salivate like a dog in a meat house. In one daily digest, you can access information on what is happening in your industry across the globe as well as in federal government actions, legislation, and contracts. In sales, knowledge is power, and the right information is available in the NEMA Intelligence Portal. Im encouraging all member companies to get their sales staff hooked on the portal so they can start fishing where the fish are. Go catch em! ei
www.nema.org/portal
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Electroindustry News
Electrical Safety is Not Optional
New ESFI program reinforces the importance of workplace electrical safety programs Every year in the U.S., workplace electrical incidents result in nearly 300 deaths and more than 3,500 injuries. Although not the leading cause of workplace fatalities, electrical incidents are disproportionately fatal. For every 13 electrical injuries, a worker dies. These statistics raise alarming questions about electrical safety in the workplace. Are your workers properly trained in accordance with NFPA 70E Standard for Electrical Safety Requirements for Employee Workplaces? Are they using the proper insulated tools and personal protective equipment (PPE)? Is your electrical safety program effective? Are you prepared to deal with the consequences if its not? How do you know? Occupational Safety and Health Administration (OSHA) regulations and NFPA 70E standards provide the groundwork for an electrically safe work environment. Complying with these requirements and following industry best safety practices is the best way to ensure you are doing everything possible to keep your workplace safe from electrical hazards. Nearly 96 percent of survey respondents said they worked on applications requiring PPE according to NFPA 70E, yet more than half (59 percent) said they rarely or never wore the required PPE. Another 27 percent indicated that they donned required PPE only sometimes. Until electrical safety becomes a priority for everyone in every workplace, serious incidents will continue to occur. Could it happen at your workplace? How do you know? The Electrical Safety Foundation International (ESFI) is a 501(c)(3) non-profit organization dedicated to reducing the number of workplace electrical injuries and fatalities through education, awareness, and advocacy. ESFI recognizes that a comprehensive, effective electrical safety program is the key to keeping people safe on the job. standards and regulations that you must follow AND that you need to know. Yet, survey findings published in a recent issue of Control Engineering1 underscore a serious problem facing facility managers, safety professionals, and supervisors. Many employees choose not to follow workplace standards and regulations, like NFPA 70E, when it comes to working on energized equipment. But how do you know if your program is effective? How do you communicate the importance of electrical safety to your managers and employees? The How Do You Know program will help you answer these important questions and others. The programs video modules reinforce the importance of electrical safety programs and compliance with standards and regulations while demonstrating how safe electrical practices are vital to everyone in your business. The Electrical Safety Self-Assessment will help you review and analyze your companys electrical safety practices related to facilities, personnel, and procedures. This online tool guides you through a series of questions that will help you identify areas of your electrical safety program that may require further examination. Even if you have a good, solid program in place, you will likely uncover a few areas that could be improved. Thats exactly what the tool is designed to help you do. The Electrical Safety Self-Assessment will help you answer that nagging question, How do you know? Once you identify areas that need to be addressed, what do you do next? Every workplace is different. There is no one solution that will work in every situation. ESFI has compiled a library of safety resources and links on our website to help you find the information you need to take the next step. Adopt a proactive approach to electrical safety. Dont wait until something bad happens and then try to fix it. Visit www.esfi.org to start improving the electrical safety of your workplace today. ei Kate Janczyk, Director of Programs, ESFI | kate.janczyk@esfi.org
Many employees choose not to follow workplace standards and regulations... when it comes to working on energized equipment.
Its more than just a good idea. Its the right thing to do from a legal standpoint, and minimizing the risk of injuries makes good business sense. These are
www.controleng.com/single-article/how-safe-are-yourelectrical-system-work-practices/9f8059ec79.html
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NEMA electroindustry
March 2012
Stay tuned for details about this years programs and speakers in upcoming issues of ei. ei
March 2012
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John Minick
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NEMA electroindustry
March 2012
NEMA, Industry Secure Needed Changes in California Electrical Code for Nurse Call Systems
Carl Cox, VP & Director of Engineering, Rauland-Borg Corporation Title 24, Part 3, Article 517 of the California Electrical Code (CEC) covers Californias requirements for nurse call systems. The code is reviewed on evennumbered years, with the latest revision the 2010 edition. Recently, the California Office of Statewide Health Planning and Development (OSHPD) has become very active inspecting new installations and allowing occupancy. The OSHPD inspector would not allow occupancy of a building until the contractor included an audible tone for code calls at the corridor light. Article 517 of the 2010 CEC included several sections that manufacturers believed were ambiguous. The ambiguity led to open interpretations of the code by inspectors. There were also some sections that were dated with respect to modern communications systems and the hospitals use of them. These factors led to many unnecessary installation rejections or delays. In addition, inconsistent interpretation of the code often resulted in expensive site modifications with no real meaningful benefit to the healthcare facilities or patient safety. There were several areas of concern with the requirements set forth in the 2010 CEC: One of the most troublesome was a requirement to annunciate code calls visually and audibly at the corridor light outside the room of initiation. This requirement was unique to California. No manufacturer fabricated standard equipment that could sound tones at the corridor light. This meant that either custom products or installations were necessary, resulting in increased costs for the facility, but having no positive impact on improving patient safety or staff response time. There was no requirement for code calls to be supervised. There was no requirement for the nurse call systems to be listed to UL1069 Hospital Signaling and Nurse Call Equipment. The requirement for annunciating calls was sometimes interpreted to require the display of 100 percent of calls simultaneously. In a 500-bed hospital, this would require a huge display. Modern nurse call systems typically display a more reasonable number of calls simultaneously, which are automatically prioritized. The nurse call system helps the operator address calls effectively by assessing the highest and lowest priorities. In October 2010, I became aware of the draft changes to the CEC that presented the nurse call industry with an opportunity to fix the problems with the existing requirements. As a member of the NEMA Health Care Communications and Emergency Call Systems Group (3SB-2), as well as the UL Standards Technical Panel for UL1069, I raised the issue with the 3SB-2 Technical Committee in December 2010 on the basis that this was an industry issue, not specific to a particular supplier. The Technical Committee agreed to review the potential changes and provide any additional comment that would help clarify the code. NEMA field reps were instrumental in understanding the California code process, including how to submit proposed changes. NEMA headquarters staff was also vital in incorporating multiple manufacturers comments and facilitating a united industry response. All of this was accomplished in the short timeframe allowed for public comment. The official NEMA proposal was submitted to the California Building Standards Commission (BSC) in June 2011. BSC adopted NEMAs recommendations on July 1, 2011. The new provisions became effective January 1, 2012, with enforcement by OSHPD scheduled to commence on June 1, 2012. The changes to the code result in the following: Elimination of the requirement for supervised audio annunciation devices. Assurance that high priority calls display first on the master station. Elimination of the requirement for a special notification for special needs patients or fall risk patients. Clarification of the requirement for a visual indication of open audio patient station to accept a recurring monitoring tone in place of visual indications. Acceptance that a toilet station can cancel a shower station if both stations are within sight of each other. Elimination of the requirement for a code station to sound at the corridor light when activated, and inclusion of an option to have a visual or audible call assurance signal at the corridor light (previously California required both audible and visual indication). ei Mr. Cox has been in the nurse call industry since 1974. He has participated in NEMA 3SB-2 since its origin in the 1980s and is on the UL Standards Technical Panel for UL1069 Hospital Signaling and Nurse Call Equipment and the UL Standards Panel for UL2572 Mass Notification Systems.
NEMA electroindustry
March 2012
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NEMA electroindustry
March 2012
Type 1 EES comprises three separate branches capable of supplying a limited amount of lighting and power service that is considered essential for life safety and effective facility operation during the time the normal electrical service is interrupted for any reason. The three separate branches are the life safety, critical, and equipment branches, each with its own set of requirements and purpose. Type 2 EES has two separate brancheslife safety and equipment. Their requirements are almost identical to those for Type 1 EES. Type 3 EES has one branch with the specific objective of being capable of supplying a limited amount of lighting and power service that is considered essential for life safety and orderly cessation of procedures during the
time normal electrical service is interrupted for any reason. NFPA 99 also defines the types, minimum number, and locations of electrical receptacles in healthcare facilities. The code permits the use of an isolated power system as a means of limiting ground-fault currents without interrupting power. Article 517 of NEC also covers all of these requirements, but from an installation perspective. Section 517.11 General InstallationConstruction Criteria states: The purpose of this article is to specify the installation criteria and wiring methods that minimize electrical hazards by the maintenance of adequately low potential differences only between exposed conductive surfaces that are likely to become energized and could be contacted by a patient.
Ground-fault protection, selectivity, and hospital-grade receptacles (the receptacles with the green dot on the face) are also specified in Article 517. See below for information on hospitalgrade receptacles for more information. Finally, Article 517 addresses various requirements for connecting and disconnecting x-ray equipment (fixed and stationary as well as portable, mobile, and transportable) to the supply circuit. ei Daniel DeHanes, Lead Project Engineer, GE Healthcare | Daniel.DeHanes@ge.com Vince Baclawski, Senior Technical Director, Codes and Standards | vin_baclawski@nema.org
Product standards for hospital-grade receptacles, plugs, and connectors are contained in UL498 Attachment Plugs and Receptacles. These devices must undergo additional testing that includes abrupt removal, ground contact overstress, terminal strength, and assembly security. Hospital-grade plugs and connectors must meet the same strict requirements with additional crush, drop, and cord strain relief tests due to their portable nature. Hospital-grade devices are identified as having met these strict test requirements by displaying a green dot and the words Hospital Grade or Hosp. Grade. The green dot is always visible, but on some receptacles the words Hospital Grade may be covered by the wallplate because of space limitations. ei
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March 2012
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NEMA electroindustry
March 2012
International Roundup
Mexico Energy Efficiency Labeling Law Sticks
Several years ago, the Mexican Congress passed seemingly innocuous legislation known as the Law for Sustainable Energy Use. Among other things, it was intended to inform consumers about the amount of energy used by the products they purchased, and thus improve the likelihood they would select more efficient products. The law requires two Mexican Federal Agenciesthe National Commission for Energy Efficiency (CONUEE), part of the Secretary of Energy, and the Federal Consumer Agency (PROFECO)to promulgate a system of labeling and reporting on the energy consumption of a broad list of products, currently covering 186 different categories. NEMA members products are named in about a dozen of these categories (the number is approximate because there continues to be disagreement about the definition of some products), including lighting, welding, motors, voltage regulators, and some wiring devices. The regulation sets no limits on energy consumption or efficiency requirements. It requires that all products contain labels that indicate energy consumption during operation, standby energy consumption (if applicable), and the output of the product (e.g., hp, lumens, etc.) per unit of energy consumed. This same information is required to be reported to both CONUEE and PROFECO, not only electronically, but delivered to federal offices in printed form as well. During the process of developing the reporting requirements, NEMA, along with several other trade associations, notified the Office of the U.S. Trade Representative and the Department of Commerce, that this regulation was not notified to the World Trade Organization, placing affected companies at a significant disadvantage for meeting the implementation timetable that identified October 1, 2011, as the deadline for submitting all energy consumption data and having all products properly labeled. At the same time, NEMA argued that the reporting requirements of delivering printed reports to specific federal offices in Mexico City created a significant burden on companies not having local offices. It is also very inefficient. Despite considerable efforts by the U.S. government on behalf of industry, the Mexican government has remained adamant that none of the original requirements of the regulation will be altered. NEMAs Mexico office and headquarters staff have been working with the different NEMA product sections and member companies affected by this regulation to design more efficient reporting formats, develop testing protocols for specific products to ensure a level playing field, and provide feedback from the two named Mexican federal agencies in response to ongoing inquiries. We were able to obtain a ruling that products such as motors and ballasts already covered by mandatory energy efficiency requirements (energy-efficient NOM standards) were exempted from the new requirements. However, we have little indication that the regulation will be significantly modified in the foreseeable future. NEMA member companies having questions should contact our offices for assistance. ei Gene Eckhart, Senior Director for International Operations | gen_eckhart@nema.org
NEMA electroindustry
March 2012
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Learn
More
DICOM (Digital Imaging and Communications in Medicine), a global standard managed by MITA, enables the transfer of medical images in a multi-vendor environment and facilitates the development and expansion of picture archiving and communication systems. DICOM standards (NEMA PS3) are available for download at no charge at www.nema.org/stds/dicom.cfm. MITA is a leading standards development organization for medical imaging and radiation therapy equipment. To see a complete list of MITAmanaged standards, visit www.nema.org/prod/med.
November April
Just think of ita building as a living, breathing entity. Whether it is still on the drawing board or a renovated historic treasure, a high performance building (HPB) is more than the sum of its parts. In April, ei looks at how an HPB functions as an integrated entity just like a human body. Motors and generators are the heart and circulation; industrial automation is the brain; lighting becomes its eyes; cybersecurity functions as the immune systems; and energy baselines monitor the daily regime. You get the picture. Multiple systems contribute to its overall physical wellbeing and individuality. By the time were done, you just might find the soul of the HPB.
Coming in
Medical imaging is widely acclaimed as a hallmark of modern medicine. But what is CT, MRI, PET, RT, X-ray? When are they prescribed? How are they used? For answers, visit www.medicalimaging. org/medical-imaging-primer. MITA supports using diagnostically appropriate research to improve the quality of healthcare, believes that transparency is key to a smooth and efficient regulatory process, and champions the principle of radiation dose management. Learn more about MITAs policies and positions at www.medicalimaging.org/ policy-and-positions.
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NEMA electroindustry
March 2012
Economic Spotlight
Healthcare Market Uncertainties Point to Unsteady, Modest Growth Ahead
Changes in the healthcare marketplace, some brought on by larger demographic and business trends and others resulting from the Patient Protection and Affordable Care Act (ACA), are pointing to an unsettled period in the months ahead for those, like diagnostic imaging equipment manufacturers, involved in that sector of the economy. Although ACA was signed into law nearly two years ago, its effects on healthcare providers and the industries that serve them, remains uncertain. Perhaps the greatest uncertainty at this point is the pending Supreme Court hearing on the constitutionality of the individual mandate, which is on the courts docket for the spring of 2012. That decision may well render many of the remaining points moot, and as such it remains the single greatest point of uncertainty regarding this market. Working from the assumption that most, if not all, of the statute remains in force after the court has done its work, the healthcare market still faces considerable uncertainties. Left unanswered at this point are questions of ACAs effect on Medicare/Medicaid as countervailing forces of cost containment efforts and expanded coverage meet and how the states will handle their role in managing the laws various provisions. Diagnostic imaging equipment manufacturers will face a subset of the greater Medicare/Medicaid concern as they will be serving a larger insured population, albeit one that is likely younger and healthier than the current cohort with health insurance, but they will also be underwriting a portion of the changes through payment of a device tax. A couple of trends already underway will also shape the future of healthcare delivery, and may present significant opportunities to those who understand them and position their businesses appropriately. Healthcare-related systems appear to be undergoing consolidation on many levels. In many cases hospitals are merging or expanding through buyouts, doctors are moving to highervolume practices, and larger insurance companies are building their portfolios as smaller companies fail to compete. This trend toward consolidation, coupled with the movement to electronic recordseven ahead of the mandateis likely to spur growth in the healthcare IT field. The accompanying charts help to illustrate the potential and the perils facing the industry over the next several quarters. Real consumer spending on healthcare, which has recently been growing at an annual rate of between one and two percent, is expected to surge by four to five percent beginning in 2014 with the influx of the newly insured. Again, this growth in spending may not have as much direct effect on the diagnostic imaging industry as one might think, given the demographic makeup of many of those who will be added to the insurance roles. Likewise, after lagging for several quarters, hospital/healthcare facilities construction is likely to resume growing, but anecdotal evidence suggests that much of that growth will be in the form of renovation rather than new facilities, which indicates the potential for a modest boost to diagnostic imaging manufacturing. ei Steve Wilcox, Director of Market Research | wilcoxs@nema.org
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We Make ENERGY STAR and Safety Testing a Single, Seamlessly Efcient Process
Third-party certication and verication are now ENERGY STAR requirements. CSA International has earned EPA recognition as an ENERGY STAR Testing Facility and Certication Body. That means today we can meet all of your product safety and energy efciency testing needs with a single, seamlessly efcient testing program that saves you time and money. Look to CSA International to meet ENERGY STAR requirements for a wide range of products including: Household Appliances Fuel Burning and Electrical Appliances Commercial Food Equipment Information Technology Consumer Electronics Lighting Products HVAC Equipment Much More! If you prefer to perform testing using your own testing laboratory, we can qualify your lab facilities under our EPA accepted, Witnessed or Supervised Manufacturers Testing Laboratory programs, then verify your test results and submit them to the EPA. Contact us today and learn how much time and money a combined safety and energy efciency testing program with CSA International can save you.
1-866-463-1785 cert.sales@csa-international.org
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