COURSE OUTLINE

CENTRE FOR HOSPITALITY AND CULINARY ARTS COURSE NAME: COURSE CODE: CREDIT HOURS: PREREQUISITES: COREQUISITES: PLAR ELIGIBLE: YES EFFECTIVE DATE: ( X ) NO March 2012 OFFICE #: EMAIL: 318 300 Adelaide St. E. dchateau@georgebrown.ca ( ) Special Event Planning (In-House Project) HOST 2063 42 HOST 2066

PROFESSOR: Danielle Chateau PHONE: 416-415-5000 x.3176

NOTE TO STUDENTS: Academic Departments at George Brown College will NOT retain historical copies of Course Outlines. We urge you to retain this Course Outline for your future reference.
FOR OFFICE USE ONLY ORIGINATOR:__________________________________________________________________________ SIGNATURE DATE CHAIR:_________________________________________________________________________________ SIGNATURE DATE DATE OF REVISION:__________________________________________________

EQUITY STATEMENT: George Brown College values the talents and contributions of its students, staff and community partners and seeks to create a welcoming environment where equity, diversity and safety of all groups are fundamental. Language or activities which are inconsistent with this philosophy violate the College policy on the Prevention of Discrimination and Harassment and will not be tolerated. The commitment and cooperation of all students and staff are required to maintain this environment. Information and assistance are available through your Chair, Student Affairs, the Student Association or the Human Rights Advisor. George Brown College is dedicated to providing equal access to students with disabilities. If you require academic accommodations visit the Disability Services Office or the Deaf and Hard of Hearing Services Office on your campus. STUDENT RESPONSIBILITIES: Students should obtain a copy of the Student Handbook and refer to it for additional information regarding the grading system, withdrawals, exemptions, class assignments, missed tests and exams, supplemental privileges, and academic dishonesty. Students are required to apply themselves diligently to the course of study, and to prepare class and homework assignments as given. Past student performance shows a strong relationship between regular attendance and success.

COURSE NAME: Event Operations COURSE CODE: HOST 2063 Updated : March 2012

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COURSE DESCRIPTION: This course will provide students with first hand experience in coordinating, executing and evaluating an in-house special event. The course will concentrate on the actual creation, development, marketing and execution of a class prepared in-house special event. ESSENTIAL EMPLOYABILITY SKILLS: As mandated by the Ministry of Training, Colleges and Universities essential employability skills (EES) will be addressed throughout all programs of study. Students will have the opportunity to learn (L) specific skills, to practice (P) these skills, and/or be evaluated (E) on the EES outcomes in a variety of courses. The EES include communication, numeracy, critical thinking & problem solving, information management, interpersonal and personal skills. The faculty for this course has indicated which of the EES are either Learned (L), Practiced (P) or Evaluated (E) in this course: Skill
1. communicate clearly, concisely and correctly in the written, spoken and visual form that fulfills the purpose and meets the needs of the audience 2. respond to written, spoken or visual messages in a manner that ensures effective communication 3. execute mathematical operations accurately
L P X E X

Skill
7. locate, select, organize and document information using appropriate technology and information sources 8. show respect for the diverse opinions, values, belief systems, and contributions of others 9. interact with others in groups or teams in ways that contribute to effective working relationships and the achievement of goals 10. manage the use of time and other resources to complete projects 11. take responsibility for ones own actions, decisions and consequences

P X

E X

4. apply a systematic approach to solve problems 5. use a variety of thinking skills to anticipate and solve problems 6. analyze, evaluate, and apply relevant information from a variety of sources

COURSE NAME: Special Events Planning In-House Project COURSE CODE: HOST 2063 Updated : March 2012

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COURSE OUTCOMES: Upon successful completion of this course the student will be able to: 1. This course is intended as a platform for students to integrate knowledge previously acquired from work and/or classroom experience to the issues related to designing, analyzing, marketing and managing special events. 2. Develop and manage the timeline for an event, as well as contingency plans. 3. Develop marketing strategies for your event, and comprehensively evaluate these marketing programs and measure returns on investment. 4. Manage a live special event. 5. Recognize and comply with standard and customary event regulations and procedures, including permits and licenses. 6. Fully evaluate and review the special event. DELIVERY METHODS / LEARNING ACTIVITIES: Lectures, textbook readings, hands on scenarios, guest speakers, discussions, field trips.

LIST OF TEXTBOOKS AND OTHER TEACHING AIDS: Required: Professional Event Coordination, Julia Rutheford Silvers, CSEP. Wiley Event Management Series Copyright 2004 Recommended / Optional:

TESTING POLICY: All tests are to be completed on the assigned day, at the assigned time. Students are required to notify the professor prior to the test time if they are unable to complete the test as outlined. Your professor will outline procedures for making up the test, which may include obtaining a doctor's note. Students not adhering to the policy outlined by the professor will receive a zero grade for the test. ASSIGNMENT POLICY: All assignments are to be handed in at the designated time, in the designated format. Late penalties will be applied to all assignments that are late. Specific penalties will be outlined by your professor. Students with extenuating circumstances are to discuss these circumstances with the professor on an individual basis.

COURSE NAME: Special Events Planning In-House Project COURSE CODE: HOST 2063 Updated : March 2012

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EVALUATION SYSTEM:
Assessment Tool Description
Outcome(s) assessed

EES assessed

Part 1 Part 2

Group Contract Job Descriptions Pre/Post Event Work Plan -Documentation required for each subcommittee Executable Tasks Event Execution Debrief Presentation & Final Report Performance Review/Professional Conduct

1 1,2,3

Date / Week /Class Class 1b Class 2a

% of Final Grade 10% 15%

Part 3 Part 4 Part 5 Part 6

1,2,3 4 5 1,4,5

Class 3a Week 6 Class 7b Ongoing Class 3b / 7a

TOTAL

15% 25% 10% 25%

100%

GRADING SYSTEM The passing grade for this course is: ____D____
A+ A A90-100 86-89 80-85 4.0 4.0 3.7 B+ B B77-79 73-76 70-72 3.3 3.0 2.7 C+ C C67-69 63-66 60-62 2.3 2.0 1.7 D+ D 57-59 50-56 1.3 1.0 Below 50 F 0.0

Excerpt from the College Policy on Academic Dishonesty: The minimal consequence for submitting a plagiarized, purchased, contracted, or in any manner inappropriately negotiated or falsified assignment, test, essay, project, or any evaluated material will be a grade of zero on that material. To view George Brown College policies please go to www.georgebrown.ca/policies

COURSE NAME: Special Events Planning In-House Project COURSE CODE: HOST 2063 Updated : March 2012

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Topic Outline:
Class 1a Topic / Task 1. Course Introduction Outcomes Content / Activities 1. Review Course Outline -Review course evaluation a. 2. 3. Assignment DUE Hand Out: A. Course Outline Team Building Activity b. Overview for Review the status of events 4. all Review details for event Assignments concept Review process for conducting meetings i.e. agendas / minutes Establish communication process between professor and event committees Part 1: Group Contract 1. Students to determine in-class evaluation process for event 2. Students to determine on-site roles/responsibilities 3. Venue needs assessment - work on floor plan - site inspection 5. Students to work on marketing plan 1. Students present/discuss Marketing Plan & Collateral 2.Review Budget Cash Flow Plan - Pre/Post Job Descriptions - Group Contract - Evaluation Process

2. 3. 4. 5.

Teamwork & Dynamics Event Update Event Concept Administration

4.

6.

Communication

5.

1b

1. 2.

Teamwork & Dynamics Evaluation

3. On-site roles and responsibilities 4. Venue Plan

2a

2b 3a

4. Marketing Plan - Group Issues / Challenges VIP invitations - Venue Date/Contract - Production Schedule / Roll Out - Dcor (Storyboard) In Class Group Meetings - Risk Assessment - Floor Plan - Event Signage - Performance Review - In Class Group Meetings

Part 2: Work Plan In-class presentations

6.

1. Venue Floor Plan 2. Storyboard / Dcor 3. Entertainment

Part 3: Delivery of Executable Tasks In-class presentations -Part 6: Performance Review Meeting/Agenda/Minutes In-class presentations

3b

4a

4b

5a

5b 6 7a 7b

- Performance Review One-onone follow up - On site Cash Management - Production Schedule - Silent Auction / Raffles - Performance Review One-onone follow up - In Class Group Meetings - Emcee Notes - In Class Group Meetings - Wrap UP / Debrief - Event Evaluation In Class Group Meetings EVENT EXECUTION - Wrap-Up / Debrief - Performance Review Final Group Presentations

1. On-site Cash Management Plan 2. Production Schedule

In-class presentations (as required) Meeting/Agenda/Minutes Part 4: Event Execution Part 6: Performance Review Part 5: Debrief Report & Presentation PAGE: 5

- Presentations - Final Budget COURSE NAME: Special Events Planning In-House Project COURSE CODE: HOST 2063 Updated : March 2012

COURSE NAME: Special Events Planning In-House Project COURSE CODE: HOST 2063 Updated : March 2012

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