New York (845) 323-2897 Jake.Tenenbaum@gmail.

com
Education: Ithaca College Ithaca, NY Bachelor of Science: Business Administration GPA: 3.45/4.0 Concentrations: International Business, Marketing Minors: Integrated Marketing Communications, Legal Studies Award Recipient: Robert H. and Audrey E. Gordon Memorial Scholarship, Anticipated Date of Graduation: May 2012 Leadership Scholarship, Margaret Reid Award, Peggy Ryan Williams Award, Deans List Work Experience: Ithaca College School of Business Ithaca, NY Student Administrative Assistant to Deans Suite and Interim Marketing Communications Manager May 2010-Present Work with confidential financial materials: budget reports for both the School of Business and student organizations, annual reports, and monetary donations from alum and corporate sponsors Maintain the School of Business website utilizing programs, Web Profile Manager and LCMS to comply with AACSB regulations, as well as provide prospective students information about new programs Strategize social media presence on Facebook, Twitter, Tumblr and Instagram J. Christopher Capital: C. Wonder, Monika Chiang, Poppin New York, NY Marketing Intern June 2011- Jan 2012 Determined demographics, statistics, and marketing concepts to launch C. Wonder and Monika Chiang Designed packaging, taglines, website layout, social media integration, media placement, promotional codes, styling catalogs, reports for Human Resources, and shipping processes between the United States, Canada, China and India Researched social media and eCommerce ad copy between C. Wonder, Anthropologie, Gap, J. Crew, Pottery Barn, Crate & Barrel, West Elm and created copy for the C. Wonder and Monika Chiang websites C & C Market Research West Nyack, NY Manager Jan. 2008-Jan 2011 Conduct market research through various channels including focus groups and mall intercepts Performed studies using: taste tests, online surveys, eye-tracking, virtual shopping, movie surveys, and product testing Maintained client-relationships with Perception Research Services, MISI, Target Market Research Group, AB Research, Pert, Pretesting Company, and Nielsen Marketing Leadership Experience: American Marketing Association Ithaca, NY Co-President Sept. 2009-Present Organized the Featured Executive Board for the 2012 AMA International Conference, comprised of eleven members Earned Honorable Mention for directing the 2010 IC AMA Marketing Week Recognized as a Bronze chapter, for outstanding performance in all award categories (chapter planning, professional development, community service, fundraising, membership), and three awards for AMA Saves Lives Business-Link Ithaca, NY Co-Chair Nov. 2009-Present Initiated and developed an organization to connect Ithaca College School of Business students and alumni to create future employment opportunities Coordinate networking luncheons, seminars, and an online site for mentoring and internship opportunities Raised over $300,000+ for the Ithaca College School of Business and the Business-Link organization Skills and Activities: Activities: School of Business Tour Guides Co-Chair, Student Government Association, Peer Advisors, School of Business Deans Hosts, Presidents Host Committee, Senior Class Cabinet, Senior Class Gift Committee Committees: Student Alumni Engagement, Budget Allocation, Homecoming, and School-Wide Phone App Computers: Advanced skill in Microsoft Suite; Advanced skill in iLife; Proficient in Adobe Photoshop Languages: Proficient in spoken French and Elementary Spanish Volunteerism: Up til Dawn (St. Judes Childrens Research Hospital); Young Entrepreneurs Program; Habitat for Humanity www.JakeTenenbaum.com

Jake Tenenbaum