Professional Documents
Culture Documents
humans
emotional interface design
I come in peace.
change
Tuesday, December 13, 11
less private
needs
Tuesday, December 13, 11
Maslow
Tuesday, December 13, 11
selfactualization esteem
selfactualization esteem
user needs
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pleasurable
pleasurable
pleasurable
missing
pleasurable
usable = edible
Tuesday, December 13, 11
usable = edible
Tuesday, December 13, 11
usable
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pleasurable
personality
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emotion
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emotional design principle People will forgive shortcomings, follow your lead, and sing your praises if you reward them with positive emotion.
we see ourselves
Tuesday, December 13, 11
emotional connection to our apps. Most people don't have a love/joy for software like geeks do.
- Mark Jardine, TapBots Designer
I really *LOVE* the singing bird when you send a tweet. Twitter is fun all of a sudden!
- @thetalldesigner
an emotional relationship with the user it must get the basics right. The emotional relationship, the delight, is what you layer on top of this base usability and technical competency.
- Aral Balkan, designer of Feathers
The inspiration for our color p corporate gray to brand their windowless office and so we i
The inspiration for our color palette did come from our competitors. It was really depressing to see so much software designed to remind people theyre making databases in a windowless office and so we immediately knew we wanted to go in the opposite direction.
treats
Tuesday, December 13, 11
Oh MailChimp monkey. Just as I get frustrated w/ wrangling email addresses, youre there w/ your little witticisms to cheer me up.
- @p_girl
priming
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- @katemiss
discovery discovery
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http://photojojo.com/
Affirmative.
doubts
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skeptics
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for us to overcome with potential users. It was an uphill battle raising venture capital because investors simply didn't think people would ever share bank credentials.
- Jason Putorti
rational process, and visual design affects emotions in a very powerful way, perhaps more than any other stimuli.
- Jason Putorti
forgiveness
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emotional collateral
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limits
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attention is nite
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Occams razor
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good, which in turn makes them think more creatively. How does that make something easier to use? Simple, by making it easier for people to find solutions to the problems they encounter.
- Donald Norman
risk
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party poopers
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0.007%
people poop on parties
- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt. - Trafc tripled on the rst few days of the hunt. -Facebook fansgrew from < 600 to over 2300. - Twitter followers went from ~1000 to over 1700. - It generated 41 threads in our forums with 3700+ posts and ~55,000 views
Tuesday, December 13, 11
progressively enhance
pleasurable
start small
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page views
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600%
- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt. - Trafc tripled on the rst few days of the hunt. -Facebook fansgrew from < 600 to over 2300. - Twitter followers went from ~1000 to over 1700. - It generated 41 threads in our forums with 3700+ posts and ~55,000 views
300%
- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt. - Trafc tripled on the rst few days of the hunt. -Facebook fansgrew from < 600 to over 2300. - Twitter followers went from ~1000 to over 1700. - It generated 41 threads in our forums with 3700+ posts and ~55,000 views
traf c
Facebook Fans
Tuesday, December 13, 11
217%
- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt. - Trafc tripled on the rst few days of the hunt. -Facebook fansgrew from < 600 to over 2300. - Twitter followers went from ~1000 to over 1700. - It generated 41 threads in our forums with 3700+ posts and ~55,000 views
Followers
Tuesday, December 13, 11
170% Twitter
- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt. - Trafc tripled on the rst few days of the hunt. -Facebook fansgrew from < 600 to over 2300. - Twitter followers went from ~1000 to over 1700. - It generated 41 threads in our forums with 3700+ posts and ~55,000 views
3,700
- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt. - Trafc tripled on the rst few days of the hunt. -Facebook fansgrew from < 600 to over 2300. - Twitter followers went from ~1000 to over 1700. - It generated 41 threads in our forums with 3700+ posts and ~55,000 views
posts in forum
Tuesday, December 13, 11
So pleased to have found this software. Ive wanted it for a while and was saving up. Now I can treat myself to some of the other software Ive been trying during my 5 hour egg hunt.
- Jane Hasseldon, Facebook fan
have we changed?
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more human
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thanks
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@aarron
AarronWalter.com
Tuesday, December 13, 11
@aarron
AarronWalter.com
Tuesday, December 13, 11