Tata Nano: People's car, fourth largest light vehicle market in the world

The world's cheapest car hasn't ended. The Nano should be presented this year, but the mission began back in 2003, when Ratan Tata, chairman of Tata Motors and the $50 billion Tata corporation, set a challenge to build a "people's car." Tata gave an engineering team, led by 32-year-old star engineer Girish Wagh, three chucks for the new vehicle: It should be lowcost, adhere to regulatory requirements, and achieve performance targets such as fuel efficiency and acceleration capacity. The design team initially came up with a vehicle which had bars instead of doors and plastic flaps to keep out the monsoon rains. It's called the Nano, for its high technology, small size and for its cheap price. Tata Nano automobile is cute and squash. It's a complete four-door car. Tata nano gas engine is a 623-cc engine, gets 50 miles to the gallon, and the seats up to five. It's 8% smaller in outer length than its closest rival, Suzuki's Maruti 800, but has 21% more volume inside. And at $2,500 before taxes (value-added taxes increase the price by about $300), it is the most inexpensive car in the world. Starting this fall, the Nano will roll off the assembly lines at a Tata Motors plant in Singur, Bengal, and navigate India's potholed roads. Tata nano cars, also known as the People's Car, is Ratan Tata's dream come true, and is India's contribution to changing the global auto industry. The car has put India on the global map. Tata has done in four years what the Japanese took 30 years to do. It will change the whole industry." Even rivals are gushing. "It's a red letter day for Indian industry, a day India should be proud of," says Venu Srinivasan, chairman of motorcycle maker TVS Motors. "Ratan Tata has the vision to create a new business model and all the naysayer are looking at it with concern. The Nano is a path breaker." India will emerge as the fourth largest light vehicle market in the world owing to lower excise duty for low cost cars and will be ahead of developed countries like Germany, Russia and Brazil. According to a public survey, Indian auto industry will stand in a special position by the year 2014. It will come forward as the fourth-largest light vehicle market in the world, riding on low-cost cars. India will be seen ahead of countries like Germany, Russia and Brazil in the years to come.

With Tata Nano and low-cost cars from Renault/Nissan and Hyundai hitting the Indian roads, the MINI CAR segment would lead. By 2014, the light vehicle sales are expected to reach a mark of 4.5 millions units. According to analyst, The demand for the low-cost car will be a great hit for the two-wheeler sales and also the peoples car Tata Nano would challenge Maruti Suzuki for market leadership. In the year 2007, the sales figure of light vehicle in India stood at 1.7 million units whereas America topped the list with 16 millions units. China was at seven millions, Japan - five millions, Germany - 3.4 millions and Italy at 2.7 millions units. With the growing demand for light vehicles, India will be able to reach the fourth position by 2014. The factor that would contribute to the growth in the low cost cars would be the lower excise duty, which are 12 per cent compared to the 24 per cent for larger vehicles.
at 10:56 AM 0 comments Labels: Cheapest Car, Ratan Tata Nano, Tata Nano, Tata Nano Car SUNDAY, MAY 11, 2008

Tata nano cars also known as the People's Car

It's called the Nano, for its high technology and small size. Tata Nano automobile is cute and compact. It's a complete four-door car. Tata nano gas engine is a 623-cc engine, gets 50 miles to the gallon, and seats up to five. It meets domestic emissions norms and will soon comply with European standards. It's 8% smaller in outer length than its closest rival, Suzuki's Maruti 800, but has 21% more volume inside. And at $2,500 before taxes (value-added taxes increase the price by about $300), it is the most inexpensive car in the world. Starting this fall, the Nano will roll off the assembly lines at a Tata Motors (TTM) plant in Singur, Bengal, and navigate India's potholed roads. Here is the tata motors nano car pictures:

Tata nano cars, also known as the People's Car, is Ratan Tata's dream come true, and is India's contribution to changing the global auto industry. "The car has put India on the global map," says Fionna Prims, head of business development for Segment Y, a Goa-based automotive consultant for emerging markets. "Tata has done in four years what the Japanese took 30 years to do. It will change the whole industry." Even rivals are gushing. "It's a red letter day for Indian industry, a day India should be proud of," says Venu Srinivasan, chairman of motorcycle maker TVS Motors. "Ratan Tata has the vision to create a new business model and all the naysayers are looking at it with concern. The Nano is a path breaker."

at 5:03 AM 1 comments Labels: Cheapest Car, Ratan Tata Nano, Tata Nano, Tata Nano Car

- Wednesday, May 27, 2009 Tata Nano: People's car, fourth largest light vehicle market in the world - Sunday, May 18, 2008

Tata Nano, Cheapest Tata Nano, Cheapest Car, Words Cheapest Car, Nano, Car, Tata

Auto Profile: Tata Nano: The World's Cheapest Car

posted by James307 in Cars on March 3, 2008 - 4:43pm

By JAMES RAIA www.theweeklydriver.com The Tata Nano, touted as the worlds cheapest production car and nicknamed The Peoples Car, is expected to be available to the Indian public in September, according to its manufacturer, Tata Motors. The city car, which debuted at the 9th annual Auto Expo on Jan. 10, 2008 at the Pragati Maiden in New Delhi, was originally announced with a cost of 100,000 rupee, the equivalent of $2,500, not including taxes and delivery charges. But it could be less. The Indian government recently announced a 4 percent reduction of excise tax on small cars. Tata hasn't yest announced any changes to the original Nano price. Named after the word nanometer (an extremely small unit of measure), the Nano will be priced at less than half the price of the worlds current cheapest car, the mini Maruti 800. The Nano is slightly longer than 10 feet, slightly less than five feet in width and featured a 623 cc, two-cylinder, 33-horsepower engine. It has a maximum speed of 65 mph. The rear-engine, four-seat car is expected to be within the budgets of millions of young Indian families and available to them in dealers by September. Other Tata Nano models, which will include features like sun visors and radios, will be available at higher sticker prices. According to a Tata representative, the car will be manufactured in three or four locations, including West Bengal and Uttarakhand states, and is expected to employ 10,000 people. Upon its debut last year, Ratan Tata, the companys chairman, was quoted in the New York Times and announced the new vehicle in glowing, prideful terms: "Today, we indeed have a Peoples Car, which is affordable and yet built to meet safety requirements and emission norms, to be fuel efficient and low on emissions, Tata said. We are happy to present the Peoples Car to India and we hope it brings the joy, pride and utility of owning a car to many families who need personal mobility. In addition to its debut in India with about 250,000 units, Tata expects to sell the Nano in Africa, Southeast Asia and Latin America within four years.

Despite its well-publicized status as the worlds least expensive car, the moniker may not last. Tara, a competitor of Tata, is said to be preparing to launch an electric vehicle, the Tara Tiny Ev. It will have a price of 99,999 rupee (the Indian currency), one rupee less than the Nano.

1. Improve the Performance & Appearance A. Documents - Make a file to keep all car documents-Invoice, Delivory Note, RC Book, Insurance, Pollution - keep a separate file for car service history with all bills if possible. B. Servicing - Give your vehicle for complete servicing, change all oils if required - Make sure every minor repair is taken care. C. Denting & Painting - Get repaired all small dents and go for pencil brush touch up if necessary. D. Electricals - Check up the Battery and see that vehicle starts immidiately, - Check AC working properly, Horn sounds well, Glowing all lights fully. - Ensure Music System & Speakers are working good. E. Body - Ensure there should not be any abnormal sounds, vibrations, door sounds,dicky sounds etc. - Keep tool kit in a appropriate place and ensure there is no puncture for stephney. - Get wheel alignment & Balancing done. F. Interior - Get seat covers washed or take out if it is too dirty or torn out. Or change them with minimum cost if you can. - Go for interior cleaning and use some perfumes inside the car. G.Exterior - Take out all unncessay stickers and get your car polished out side the body. 2. Identify the Market Price. You can find out the market price for your car by - Visiting few used car show rooms in the market and find out the selling price for your car

model. - Going through the classified columns in the news papers, calling up randomly and checking up the price - You can even logon to www.carsndeals.com and fill up the details in "Know your Car Value" colum to find out the exact market price. 3. Multiple advertisements. More the enquiries, better the price. You can generate more enquiries for your car with minimum cost and effort. - Identify the right place, stick your advertisement mentioning attracting features and car details. - If you are working, also place an advertisements in the notice board. - You can even register with www.carsndeals.com where you can post your car details along with the car photograph which is absolutely FREE service and the beauty of this website is every enquiry on your car will be notified immidiately with an email alert option which is again a FREE serivice. 4. Search for potential buyers. A. Internet & News Papers -Visit any car websites, classifieds in news papers etc, find out the potential buyers list and call up the customers and propose your car sale. B. Park & Sell basis: -Many of the used car dealer are giving an option called park& sell where you can display your car along with their vehicle stock and you will be called for the negotiation if any buyer is interested on your car. . 5. Sell If the buyer is satisfied with your vehicle, negotiate well by insisting on quality of your car, extra fittings, color, KM, Ownership, Insurance etc. Receive the full payment either by cash or draft or if it is cheque hand over the car only after clearing the cheque. 6. Documentation After receiving the full payment, write a delivery note then hand over the Registration papers, Insurance papers, Pollution, Tool kit etc. Ensure that he transfers the vehicle on his name and submit the copy of transfered RC to you. Maintain the records of delivery note, address, contact number etc.

Car Fuel Efficiency Tips

Regular and effective maintenance of the car will ensure maximum fuel efficiency, as also the driving technique person behind the wheel. Driving for a better fuel economy not only goes easy on your purse but it saves the env too. A driver with a constant thought of fuel economy can save 30 to 50% fuel than other drivers. The following will improve your car''''s fuel efficiency:

FUEL EFFICIENCY & ENGINE:

Avoid starting the engine until you are ready to pull out. Do not let your engine idle for more than 30 seconds after its initial start. Do not rev the engine immediately before turning it off. This wastes fuel and increases engine wear during subsequent start. Needless idling at traffic lights affects fuel consumption. A mere ten minutes idling will waste 100cc of fu for more than 30 seconds not only wastes fuel but also harms your engine.

FUEL EFFICIENCY & ACCELERATION:

Unnecessary pumping of accelerator wastes fuel. Depress the accelerator as and when needed. Avoid jerky acceleration or fast starts, as it increases fuel consumption. Driving at higher speed consumes more fuel than driving at steady speed of 45 to 55 kmphr in top gear. Depress the clutch only to change gears, or when at a standstill, do not constantly ride it.

OTHER TIPS FOR FUEL EFFICIENCY:

Tyre pressure should be maintained at the recommended index. Less tyre pressure will increase fuel consum Clogged air filter, worn out clutch, badly tuned engine and high pollution levels increase fuel consumption Operating air conditioner in city traffic reduces fuel economy by approximately 9%. It takes approximately 25 kilometers for a vehicle to achieve fuel efficient operation, hence try to avoid sho combining as many errands as you can into one trip/ your commute.
March 23, 2009

The Tata Nano arrives

Tata Motors today announced the commercial launch of the Tata Nano, keenly awaited across India since its unveiling on January 10, 2008. The Tata Nano is BS-III* compliant and comes with an all-new 2-cylinder aluminium MPFI 624cc petrol engine mated to a four-speed gear box and will be available in three variants. The cars will be on display across the country at Tata Motors passenger car dealerships and other select authorised outlets from April 1.

Speaking at a press conference, the Chairman of Tata Sons and Tata Motors, Ratan N Tata, said, "The Nano represents the spirit of breaking conventional barriers. From the drawing board to its

commercial launch, the concept, development and production of the car has overcome several challenges. It is to the credit of the team at Tata Motors that a car once thought impossible by the world is now a reality. I hope it will provide safe, affordable, fourwheel transportation to families who till now have not been able to own a car. We are delighted in presenting the Tata Nano to India and the world." The Tata Nano is currently being manufactured at the company's Pantnagar plant in Uttarakhand in limited numbers. The new dedicated plant, at Sanand in Gujarat, will be ready in 2010 with an annualised capacity of 350,000 cars. The three variants The Tata Nano offers an incredibly spacious passenger compartment which can comfortably seat four adults. With a length of just 3.1 metres, width of 1.5 metres and height of 1.6 metres, the Tata Nano has the smallest exterior footprint for a car in India but is 21 per cent more spacious than the smallest car available today. A high seating position makes ingress and egress easy. Its small size coupled with a turning radius of just 4 metres, makes it extremely manoeuvrable in the smallest of parking slots. The three trim levels and their key features available at the launch are:

Tata Nano Standard (BSII* and BSIII*): The standard version, in three colour options, single-tone seats, and fold-down rear seat. Tata Nano CX (BSII* and BSIII*): In five colour options, with heating and air-conditioning (HVAC), two-tone seats, parcel shelf, booster-assisted brakes, fold-down rear seat with nap rest. Tata Nano LX (BSIII*): With the features of CX plus complete fabric seats, central locking, front power windows, body coloured exteriors in three premium colours, fog lamps, electronic trip meter, cup holder in front console, mobile charger point, and rear spoiler. Many of these features are not available on current entry-level small cars in the country.

Performance and specifications Performance: The 2-cylinder engine delivering 35 PS @ 5,250rpm and a torque of 48nm @ 3,000rpm enables the car to have a top speed of 105kmph and negotiate inclines with a gradeability of 30 per cent. Fuel efficiency: 23.6km/litre, certified by the Automotive Research Association of India under mandated test conditions,

which is the highest for any petrol car in India. Emission: The high fuel efficiency, coupled with a low kerb weight of 600kg, ensures that the Tata Nano at 101gm / km has the lowest CO2 emission amongst cars in India. The Tata Nano is BS-III* compliant and is BS-IV* ready. It is also available in BS-II* norms. Safety: The Tata Nano's safety performance exceeds current regulatory requirements it passes the roll-over test and offset impact, which are not regulated in India. It has an all sheet-metal body, reinforced passenger compartment, crumple zones, intrusion-resistant doors, besides mandatory seat belts and complies fully with existing Indian safety standards. Tubeless tyres among which the rear ones are wider, endowing extra stability enhance safety. Warranty: 18 months or 24,000km, whichever is earlier. The booking process In view of the expected significant demand and limited production capacity initially until the Sanand plant is fully ramped up to capacity, the Tata Nano will be available through a booking mode. Tata Motors has entered into an exclusive agreement with the State Bank of India to manage the booking process. The sale of application forms and acceptance of booking will start from April 9, 2009 till the end of day April 25, 2009. The application forms will be available at a price of Rs300, with a range of offers from select associate Tata group companies. The application forms will be available at over 30,000 locations in about 1,000 cities through Tata Motors passenger car dealerships, State Bank of India and its branches, its subsidiaries and associates, other preferred financiers, and outlets of Westside, Croma, World of Titan and Tata Indicom exclusive stores. After collecting the forms, customers have two options. They can either pay the entire booking amount themselves or seek financing of the booking amount. For those who seek financing, Tata Motors has entered into agreements with 15 preferred banks / NBFCs for the Tata Nano booking loan product. The booking product offered by these banks will enable a Tata Nano to be booked by paying an amount starting Rs2,999 only. Their chosen financier will directly submit their

application forms to the State Bank of India on their behalf. Those who choose to themselves pay their entire booking amount can submit their application forms to State Bank of India through 1,350 notified branches in 850 cites, and also at Tata Motors passenger car dealerships, and Westside and Croma outlets. Option to submit bookings online is available at: http://www.tatanano.com/. Within 60 days of the closure of bookings, Tata Motors will process and announce the allotment of 100,000 cars in the first phase of deliveries, through a computerised random selection procedure. These 100,000 allotments will be price protected for the launch prices till delivery of the cars but the booking amounts will not bear any interest for the customers. Deliveries will commence from July 2009. Applicants have the option to retain their booking deposit, even if they do not get allotment in the first phase. Those who choose this option will be eligible for interest on their deposit, effective from the date of announcement of allotment of the second phase, at a rate of 8.5 per cent for retention period between one year to two year and 8.75 per cent for a retention period of more than two years. Allotment of retainees will be simultaneously communicated, along with the allotment of the first 100,000 cars. Preferred financiers Tata Motors has entered into agreements with 15 preferred banks / NBFCs for the Tata Nano booking loan product. The preferred financial institutions are: State Bank of India, Tata Motor Finance, State Bank of Patiala, ICICI Bank, State Bank of Travancore, State Bank of Mysore, State Bank of Hyderabad, State Bank of Bikaner and Jaipur, State Bank of Indore, Axis Bank, Punjab National Bank, Federal Bank, Corporation Bank, Indian Bank, and the Central Bank of India. The updated list and details are available at: www.tatanano.com . Merchandise and accessories The Tata Nano comes with an attractive range of accessories and merchandise. The range of merchandise includes a Nano phone, Nano watch, T-Shirts, etc, and will be made available online at www.tatanano.com as well as at all Tata Motors passenger car dealerships, and Westside and Croma outlets. Tata Indicom will also market the Nano phone, and Titan the Nano watch. Accessories include alloy wheels, body kits, decals etc, to

customise the Tata Nano to individual tastes. Details are available at: www.tatanano.com. *BS II, BS III and BS IV are the India mandatory norms for nitrogen oxides, hydrocarbons, carbon monoxide and particulates. These norms are substantially aligned with the European norms Euro II, Euro III and Euro IV; the main difference is that the peak speed in the extra urban driving cycle is 90 km/h in India and 120 km/h in Europe.