Balkan Children and Youth Foundation

Dame Gruev 5-3/3, 1000 Skopje, R.Macedonia e-mail: bcyf@balkanyouth.org

www.balkanyouth.org

Business Plan
Business Name: ________________________________________________________
Owner(s) Name: ________________________________________________________
Age(s) & Date(s) of Birth: _________________________________________________
Business Address:
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Telephone: ______________Business ________________Home _________________
Home Address:

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(if different from above)

__________________________________________________________
__________________________________________________________

Submitted To: _______________________________

Date: ______________________________________

This plan is designed to be straightforward and easy to use. However, if you have any
queries do not hesitate to contact local Balkan Children and Youth Foundations office.

NOTES FOR GUIDANCE

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1.

Explain in your own words what you are going to do.

2.

Consider the following:A) Planning/Building Regulations.

B) Leasing (length, cost and notice of termination).
C) Rental (renewal and review).
D) Fixtures and fittings.
E) Types of licenses required.
F) Environmental/Hygiene Regulations.
G) Cost.
H) Size.
I) Location.
J) Access.
K) Security.

DESCRIPTION OF BUSINESS
1.
Describe the products you make or sell, or the services you provide:.......................................................................................................................................
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2.
Give details of your business premises:.......................................................................................................................................
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NOTES FOR GUIDANCE

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3.

Explain in your own words why you consider that you (and your business
partners) have the experience, ability and commitment to make a success of this
proposed business.
Attach a C.V. or if you prefer, give details covering:a) Education and qualifications.
b) Any previous work experience (give details).
c) Training.
d) Any other relevant information.
e) Hobbies and Interests.

N.B.

This section should include details of all persons involved in the proposal. (Insert
additional sheets as required).

NOTES FOR GUIDANCE

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4.

a)

Include any business training such as:Book-keeping, Marketing, Sales etc., or any specific skill training which is
relevant.

b)

Have you identified or been advised of other training which would help
your business, e.g. Professional, Technical or Business Training.

OWNER(S) PERSONAL DETAILS

3.
Give details of knowledge and experience (attach CVs):.......................................................................................................................................
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BUSINESS TRAINING
4.

Have you undertaken any training which gives you the relevant skills or business
knowledge which will help you succeed with your proposal?
If so, please give details (attach copies of relevant certificates):............................................................................................................................................
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NOTES FOR GUIDANCE

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5.

a)

Explain who will buy your goods or services.

Do you have any promises or indications of work or custom from these
people?
If so, give details of those who have agreed.

______________________________________________________________________
5.

b)
ie.

Explain how you researched your market and what were the results.
(Please attach evidence of results).
Desk research eg looking at statistics, surveys, directories and other
sources of existing information.
Field research eg researching potential customers using questionnaires
and interviews, observing competitor activity, etc

______________________________________________________________________
6.

How will you beat your competitors? Detail any special features or services you
can provide.
Why will people buy from you in preference to your competitors?

YOUR MARKET
5.
a)
Who are your customers?
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5.
b)
Details of market research (evidence is required).
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6.
How/why do you think you will be successful in this market?
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NOTES FOR GUIDANCE

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7.

Give details of your main competitors, their strengths and weaknesses.

8.

i)

How and where will you sell your product/service, e.g:Retail shop.
Market stall.
Party plan.
Cold calling.
Tele-sales.
Mobile.
Sale or return etc.

ii)

How will customers know about your business:Advertising.

Posters/Leaflets.
Shop windows.
Word of mouth.
Mail shots.
Editorials.
Sign writing on vehicles, etc.

YOUR MARKET (cont.)

7.
Who are your competitors (evidence is required)?
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8.
Describe how/where you plan to sell your product/service and advertise/promote
your business. Give details of costs.
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NOTES FOR GUIDANCE

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9.

a)

What do you charge per hour, per job or for items sold?
Include all overheads and, most importantly, profit
Overheads include:
Materials
Stock
Heat/light/rent
Labor
Admin costs, etc.
Remember to cover unproductive time, such as travelling, administration and
quotations, ie, all the time spent in the business.

______________________________________________________________________

9.

b)

How many items/services/jobs are you going to sell?

Explain how you will meet this target.

SALES ANALYSIS
9.
a)
Explain your pricing policy.
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9.
b)
How have you worked out your monthly sales figure used in the cashflow?
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NOTES FOR GUIDANCE

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10.

Provide a full list of equipment and supplies needed to run the business, stating
reasons and value/costs.
Consider all options:ie.
Second-hand
New
Lease/hire

Dont forget to include:Company letterhead

Leaflets
Business cards etc
______________________________________________________________________
11.
Research, price and list all insurance:Public liability.
Product liability.
Goods in transit.
Fire and theft.
Employers liability.
Vehicle.
Personal insurance.
Premises.

EQUIPMENT AND TRANSPORT

10.
Please give details of equipment and transport required and appropriate licence
held (proof of license will be required).
What do you already
own?

Value ($)

What do you need?

Cost ($)

Why is the above equipment needed?

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INSURANCE
11.
Detail all insurance necessary for the business (include costs where possible).
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NOTES FOR GUIDANCE

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12.

List all funding applied for/received, e.g:Banks/building societies.

Councils.
Trusts.
TECs.
Enterprise agencies.
Business Links.
Family/friends.
D.T.I.
Own savings.

FINANCE DETAILS
12.
Financial assistance you have applied for including funding from the Balkan
Children and Youth Foundation
Please give details:Funder

Amount applied for

Offered

Sub total
Funding from the BCYF
Total

NOTES FOR GUIDANCE

__________________________________________
13.

Fully complete the schedule.

You must indicate what you and (if applicable) your familys survival costs are.
Include any income in the bottom section of the form.
Do not include any business expenses in this form.
(In case of a partnership, complete in respect of each applicant. Photocopy the
page opposite if necessary).

PERSONAL SURVIVAL INCOME

13. Detail below your minimum personal expenditure and any income.
(Do not include any Business Costs).
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ESTIMATED ANNUAL EXPENDITURE

Description
Mortgage
Rent
Community service, water rates
Gas, electricity & oil
All personal & property insurances
Food, housekeeping (inc.board)
Clothing
Telephone
Hire charges (tv, video etc)
Entertainment (meals & drinks)
Subscriptions (associations, journals, etc)
Savings plan
Other (please state)
Contingencies
Sub-total Expenditure (a)

ESTIMATED INCOME
Income from family/partner (total)
Other income (please state)
SUB-TOTAL: INCOME (b)
Total Survival Income
Required in the year (i.e. (a) minus (b)

If your estimated income (b) exceeds your estimated expenditure (a) you should
decide how much money you can invest in your business.

NOTES FOR GUIDANCE CASHFLOW

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a)
b)
c)

d)
e)
f)

g)

Note seasonal variations in sales and overheads, such as heating and

lighting in winter.
Ensure drawings are realistic and cover your survival income needs.
There may be a delay between sales and income, ie. sales in January
may not be paid for until March.
(Remember cash in the hand is more favorable than delayed payment
terms, especially when you first start trading.)
Do not over-estimate stock levels. Be realistic.
Some costs can be spread over a 12 month period and paid monthly or
quarterly.
Note that some grant period commencement dates may vary, such as
BCYF grants which are not payable until the 7th month. In some instances
banks and other financial institutions may be persuaded to allow a
repayment holiday of several weeks.
Allow for VAT in and out if applicable.

CASHFLOW FORECAST:
MONTH
CASH IN Cash from customers
Business support allowance
Any other Business income
BCYFs funding
VAT
TOTAL CASH IN
CASH OUT/materials
Stock
Wages (employees only)
Drawings
Rent/rates
Heat/Light
PR/advertising
Telephone/fax
Postage/stationary
Insurance
Repairs/maintenance
Transport/travelling
Capital expenditure
Loan repayment other
Professional fees
VAT
Other
TOTAL CASH OUT
Net cashflow IN/(OUT)
Opening balance/(deficit)
Closing balance/deficit

FOR 12 MONTHS PERIOD ENDING

Pre Start
Period

20
4

BUSINES NAME:
5

10

11

12

TOTAL